Handbook of Strategic e-Business Management

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Author :
Publisher : Springer Science & Business Media
ISBN 13 : 3642397476
Total Pages : 1004 pages
Book Rating : 4.6/5 (423 download)

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Book Synopsis Handbook of Strategic e-Business Management by : Francisco J. Martínez-López

Download or read book Handbook of Strategic e-Business Management written by Francisco J. Martínez-López and published by Springer Science & Business Media. This book was released on 2013-11-19 with total page 1004 pages. Available in PDF, EPUB and Kindle. Book excerpt: This research handbook provides a comprehensive, integrative, and authoritative resource on the main strategic management issues for companies within the e-business context. It covers an extensive set of topics, dealing with the major issues which articulate the e-business framework from a business perspective. The handbook is divided into the following e-business related parts: background; evolved strategic framework for the management of companies; key business processes, areas and activities; and, finally, emerging issues, trends and opportunities, with special attention to diverse Social Web-related implications. The articles are varied, timely and present high-quality research; many of these unique contributions will be especially valued and influential for business scholars and professionals interested in e-business. Many of the contributors are outstanding business scholars who are or have been editors-in-chief of top-ranked management and business journals or have made significant contributions to the development of their respective fields.

Research Anthology on E-Commerce Adoption, Models, and Applications for Modern Business

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Author :
Publisher : IGI Global
ISBN 13 : 1799889580
Total Pages : 1964 pages
Book Rating : 4.7/5 (998 download)

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Book Synopsis Research Anthology on E-Commerce Adoption, Models, and Applications for Modern Business by : Management Association, Information Resources

Download or read book Research Anthology on E-Commerce Adoption, Models, and Applications for Modern Business written by Management Association, Information Resources and published by IGI Global. This book was released on 2021-04-16 with total page 1964 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the next few years, it is expected that most businesses will have transitioned to the use of electronic commerce technologies, namely e-commerce. This acceleration in the acceptance of e-commerce not only changes the face of business and retail, but also has introduced new, adaptive business models. The experience of consumers in online shopping and the popularity of the digital marketplace have changed the way businesses must meet the needs of consumers. To stay relevant, businesses must develop new techniques and strategies to remain competitive in a changing commercial atmosphere. The way in which e-commerce is being implemented, the business models that have been developed, and the applications including the benefits and challenges to e-commerce must be discussed to understand modern business. The Research Anthology on E-Commerce Adoption, Models, and Applications for Modern Business discusses the best practices, latest strategies, and newest methods for implementing and using e-commerce in modern businesses. This includes not only a view of how business models have changed and what business models have emerged, but also provides a focus on how consumers have changed in terms of their needs, their online behavior, and their use of e-commerce services. Topics including e-business, e-services, mobile commerce, usability models, website development, brand management and marketing, and online shopping will be explored in detail. This book is ideally intended for business managers, e-commerce managers, marketers, advertisers, brand managers, executives, IT consultants, practitioners, researchers, academicians, and students interested in how e-commerce is impacting modern business models.

Strategies for e-Business

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Author :
Publisher : Springer Nature
ISBN 13 : 3030489507
Total Pages : 793 pages
Book Rating : 4.0/5 (34 download)

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Book Synopsis Strategies for e-Business by : Tawfik Jelassi

Download or read book Strategies for e-Business written by Tawfik Jelassi and published by Springer Nature. This book was released on 2020-06-28 with total page 793 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the fourth edition of a unique textbook that provides extensive coverage of the evolution, the current state, and the practice of e-business strategies. It provides a solid introduction to understanding e-business and e-commerce by combining fundamental concepts and application models with practice-based case studies. An ideal classroom companion for business schools, the authors use their extensive knowledge to show how corporate strategy can imbibe and thrive by adopting vibrant e-business frameworks with proper tools. Students will gain a thorough knowledge of developing electronic and mobile commerce strategies and the methods to deal with these issues and challenges.

Tools and Techniques for Implementing International E-Trading Tactics for Competitive Advantage

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Publisher : IGI Global
ISBN 13 : 1799800377
Total Pages : 409 pages
Book Rating : 4.7/5 (998 download)

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Book Synopsis Tools and Techniques for Implementing International E-Trading Tactics for Competitive Advantage by : Meral, Yurdagül

Download or read book Tools and Techniques for Implementing International E-Trading Tactics for Competitive Advantage written by Meral, Yurdagül and published by IGI Global. This book was released on 2019-09-20 with total page 409 pages. Available in PDF, EPUB and Kindle. Book excerpt: The use of ICT applications has dipped into almost every aspect of the business sector, including trade. With the volume of e-commerce increasing, international traders must switch their rules and practices to e-trade to survive in such a competitive market. However, the complexity of international trade, which covers customs processes, different legislation, specific documentation requirements, different languages, different currencies, and different payment systems and risk, presents its own challenges in this transition. Tools and Techniques for Implementing International E-Trading Tactics for Competitive Advantage examines the multidisciplinary approach of international e-trade as it applies to information technology, digital marketing, digital communication, online reputation management, and different legislation and risks. The content within this publication examines digital advertising, consumer behavior, and e-commerce and is designed for international traders, entrepreneurs, business professionals, researchers, academicians, and students.

Strategies for e-Business

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Author :
Publisher : Pearson Higher Ed
ISBN 13 : 1292123311
Total Pages : 777 pages
Book Rating : 4.2/5 (921 download)

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Book Synopsis Strategies for e-Business by : Tawfik Jelassi

Download or read book Strategies for e-Business written by Tawfik Jelassi and published by Pearson Higher Ed. This book was released on 2015-11-18 with total page 777 pages. Available in PDF, EPUB and Kindle. Book excerpt: Strategies for E-Business provides realistic and compact coverage of the key concepts linking strategy and e-business, illustrated by original case studies. Ideal for MBA students and upper level undergraduates, this book utilises extensive research, strategic frameworks, a methodological toolset and original real-world case studies to link e-business to overall corporate strategy. It builds awareness and sharpens students' analytical understanding of how companies have developed and implemented electronic and mobile commerce strategies in the real world and the issues and challenges that e-commerce strategies and applications present.

Introduction to e-Business

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Author :
Publisher : Routledge
ISBN 13 : 1136392904
Total Pages : 320 pages
Book Rating : 4.1/5 (363 download)

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Book Synopsis Introduction to e-Business by : Colin Combe

Download or read book Introduction to e-Business written by Colin Combe and published by Routledge. This book was released on 2012-07-26 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: An Introduction to e-Business provides the contemporary knowledge of the key issues affecting the modern e-business environment and links theory and practice of management strategies relating to e-business. This book brings together the most cogent themes for an introduction to e-business and constitutes a valuable contribution to formalising common themes for teaching the subject in higher education. It brings together theoretical perspectives based on academic research and the application of e-business strategies. These concepts are further explored in the six case studies that follow the set chapters. This new textbook integrates the main themes to provide a complete picture of the key elements relevant to an introductory text in e-business. To fully appreciate the e-business environment it is necessary to understand the links between the different disciplines that come together to form

Electronic Commerce

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Author :
Publisher : Orange Grove Texts Plus
ISBN 13 : 9781616100292
Total Pages : 0 pages
Book Rating : 4.1/5 (2 download)

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Book Synopsis Electronic Commerce by : Richard T. Watson

Download or read book Electronic Commerce written by Richard T. Watson and published by Orange Grove Texts Plus. This book was released on 2009 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This textbook provides a strategic marketing and managerial perspective of electronic commerce. The research of the four authors provides the basis for the book, allowing for first-hand experience, varied viewpoints, and relevance. Contents: 1) Electronic commerce: An introduction. 2) Electronic commerce technology. 3) Web strategy: Attracting and retaining visitors. 4) Promotion: Integrated Web communications. 5) Promotion & purchase: Measuring effectiveness. 6) Distribution. 7) Service. 8) Pricing. 9) Post-Modernism and the Web: Societal effects.

Strategic Business Management

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 1937352358
Total Pages : 176 pages
Book Rating : 4.9/5 (373 download)

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Book Synopsis Strategic Business Management by : Gary Cokins

Download or read book Strategic Business Management written by Gary Cokins and published by John Wiley & Sons. This book was released on 2017-05-15 with total page 176 pages. Available in PDF, EPUB and Kindle. Book excerpt: Presenting core theories alongside practical applications, this publication will help students understand how to effectively move an organization toward strategic goals. Author Gary Cokins uses his deep knowledge of the subject matter to deliver an easy-to-follow road map to effective and strategic management through: Establishing the integral links between planning and performance Demonstrating how risk management and performance assessment impact planning Applying business analytics and Big Data in the finance and accounting functions as well as marketing, sales, operations and other functions Evaluating the effectiveness of a strategy map and the balanced scorecard as a management tool Tying budgeting to strategy and measuring the effectiveness of both via ongoing performance Written in a plain, straight-forward fashion that will allow students to draw immediate value from its content, this book pulls together several topics in an elegant yet sophisticated approach. It uses detailed graphics and diagrams to provide students with a clear understanding of the dynamic intersection between key management and organization leadership topics that management accountants need to master in order to fill a strategic leadership role within their organizations.

Strategic Management (color)

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Author :
Publisher :
ISBN 13 : 9781949373943
Total Pages : 325 pages
Book Rating : 4.3/5 (739 download)

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Book Synopsis Strategic Management (color) by :

Download or read book Strategic Management (color) written by and published by . This book was released on 2020-08-18 with total page 325 pages. Available in PDF, EPUB and Kindle. Book excerpt: Strategic Management (2020) is a 325-page open educational resource designed as an introduction to the key topics and themes of strategic management. The open textbook is intended for a senior capstone course in an undergraduate business program and suitable for a wide range of undergraduate business students including those majoring in marketing, management, business administration, accounting, finance, real estate, business information technology, and hospitality and tourism. The text presents examples of familiar companies and personalities to illustrate the different strategies used by today's firms and how they go about implementing those strategies. It includes case studies, end of section key takeaways, exercises, and links to external videos, and an end-of-book glossary. The text is ideal for courses which focus on how organizations operate at the strategic level to be successful. Students will learn how to conduct case analyses, measure organizational performance, and conduct external and internal analyses.

Essentials of Strategic Management

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Author :
Publisher : SAGE
ISBN 13 : 1446258718
Total Pages : 473 pages
Book Rating : 4.4/5 (462 download)

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Book Synopsis Essentials of Strategic Management by : Martyn R Pitt

Download or read book Essentials of Strategic Management written by Martyn R Pitt and published by SAGE. This book was released on 2012-03-28 with total page 473 pages. Available in PDF, EPUB and Kindle. Book excerpt: ′This is a fantastically well written text which incorporates the latest thinking on strategic management. Striking a balance between theory and application, it is extremely readable and loaded with a wide range of case studies. An essential source for undergraduate, postgraduate and professional courses on strategic management.′ - Dr Tahir Rashid, Lecturer in Strategy and Marketing, Salford Business School, University of Salford This exciting new textbook is built on the belief that strategic management principles are more straightforward than they seem. Unlike other textbooks, it does not overcomplicate the discussion with enigmatic layers of theory or irrelevant perspectives from other disciplines. Instead you will find focused, clearly articulated coverage of the key topics of strategic management, encouraging critical reflection and deeper exploration on your own terms. Fully developed to cover the essentials of any strategic management course, this textbook not only creates understanding of the principles of strategy, but shows you how to apply them constructively in the face of real-world practicalities. Throughout the text, these principles are put into context with illustrations and examples drawn from all over the world and from all kinds of organization - from Shell, Airbus and Tesco to small and non-profit enterprises. With an emphasis on topical, distinctive and engaging features, this text offers: Over 120 short, topical case studies drawn from every type of organization across more than 20 countries Worksheets for strategy analysis that can be used to tackle real-world situations Learning outcomes, key points and summaries to focus your reading on what matters Chapter-by-chapter exercises for further study and discussion Suggestions for further reading to deepen your understanding of the theories underpinning the chapters The book is complemented by a companion website featuring a range of tools and resources for lecturers and students, including PowerPoint slides, teaching notes, links to journal articles and an interactive glossary.

E-business and E-commerce Management

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Author :
Publisher : Pearson Education
ISBN 13 : 9780273707523
Total Pages : 700 pages
Book Rating : 4.7/5 (75 download)

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Book Synopsis E-business and E-commerce Management by : Dave Chaffey

Download or read book E-business and E-commerce Management written by Dave Chaffey and published by Pearson Education. This book was released on 2007 with total page 700 pages. Available in PDF, EPUB and Kindle. Book excerpt: Aimed at students, this work covers various aspects of e-business - focusing on sales and marketing, as well as detailing procurement, supply chains, and the legal and security considerations. It contains a range of features to help you learn effectively including margin definitions, international case studies, activities and web links.

E-business Issues, Challenges and Opportunities for SMEs

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Author :
Publisher : IGI Global
ISBN 13 : 9781616928803
Total Pages : 0 pages
Book Rating : 4.9/5 (288 download)

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Book Synopsis E-business Issues, Challenges and Opportunities for SMEs by : Maria Manuela Cruz-Cunha

Download or read book E-business Issues, Challenges and Opportunities for SMEs written by Maria Manuela Cruz-Cunha and published by IGI Global. This book was released on 2011 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book discusses the main issues, challenges, opportunities, and solutions related to electronic business adoption, with a special focus on SMEs"--Provided by publisher.

Electronic Commerce

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Author :
Publisher : John Wiley & Sons
ISBN 13 :
Total Pages : 376 pages
Book Rating : 4.E/5 ( download)

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Book Synopsis Electronic Commerce by : Steve Elliot

Download or read book Electronic Commerce written by Steve Elliot and published by John Wiley & Sons. This book was released on 2002-03-15 with total page 376 pages. Available in PDF, EPUB and Kindle. Book excerpt: Notwithstanding the NASDAQ upheavals in 2000, industry is continuing to embrace the concepts of Electronic Commerce. However, a major barrier to more widespread implementation of Electronic Commerce is uncertainty within organizations as how best to proceed. Based on research in six economies - the UK, USA, Denmark, Greece, Hong Kong (China) and Australia, this much needed guide to the implementation of business-to-consumer electronic commerce addresses the documented uncertainties of business and consumers with Internet retailing by presenting the experiences of leading examples of Business to Consumer Electronic Commerce in each of six economies. The countries represent a broad range of environments to identify issues that may be specific to a particular market. The firms have been selected as significant examples of Internet retailing in industry sectors recognized as leaders in the use of the Internet, including; travel, books, music CDs, technology sales, gifts, groceries and general merchandise.

Strategic Management and Business Policy

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Author :
Publisher : Excel Books India
ISBN 13 : 9788174466686
Total Pages : 668 pages
Book Rating : 4.4/5 (666 download)

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Book Synopsis Strategic Management and Business Policy by : C Appa Rao

Download or read book Strategic Management and Business Policy written by C Appa Rao and published by Excel Books India. This book was released on 2009 with total page 668 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book on Strategic Management and Business Policy has been designed considering the problem of students in finding out an easily understandable book covering, by and large, all the relate topics. This book presents the fundamental concepts of Strategic Management with current examples and illustrations in simple, lucid and student friendly manner. The book, along with other topics, covers (a) Business Vision, Mission and Objectives (b) Environmental and Internal Analysis (c) Corporate, Business, Functional, Global and e-Business Strategies (d) Strategic Analysis and Choice (e) Strategic Implementation: Issues (f) Strategic Evaluation and Control (g) Case Study Methodology The main feature of this book is a comprehensive coverage of popular analytical frameworks, such as: (i) SWOT Analysis (ii) Porter's Five Forces Model (iii) Ansoff's Product/ Market Grid (iv) Value Chain Analysis (v) BCG Matrix In addition, concepts like core competence, competitive advantage, customer- driven strategy, etc., are elaborated extensively in the book. The book is very useful for the courses, such as MBA, PGDBA, BBA, BBM and other professional programmes at graduate and postgraduate level.

Encyclopedia of E-Commerce, E-Government, and Mobile Commerce

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Author :
Publisher : IGI Global
ISBN 13 : 1591408008
Total Pages : 1350 pages
Book Rating : 4.5/5 (914 download)

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Book Synopsis Encyclopedia of E-Commerce, E-Government, and Mobile Commerce by : Khosrow-Pour, D.B.A., Mehdi

Download or read book Encyclopedia of E-Commerce, E-Government, and Mobile Commerce written by Khosrow-Pour, D.B.A., Mehdi and published by IGI Global. This book was released on 2006-03-31 with total page 1350 pages. Available in PDF, EPUB and Kindle. Book excerpt: [Administration (référence électronique)].

Strategic Management

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 1119411602
Total Pages : 512 pages
Book Rating : 4.1/5 (194 download)

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Book Synopsis Strategic Management by : Jeffrey H. Dyer

Download or read book Strategic Management written by Jeffrey H. Dyer and published by John Wiley & Sons. This book was released on 2017-10-16 with total page 512 pages. Available in PDF, EPUB and Kindle. Book excerpt: Strategic Management delivers an insightful and concise introduction to strategic management concepts utilizing a strong mix of real-world contemporary examples. Written in a conversational style, this product sparks ideas, fuels creative thinking and discussion, while engaging students with the concepts they are studying.

Strategic Management in Emerging Markets

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Author :
Publisher : Emerald Group Publishing
ISBN 13 : 1787433552
Total Pages : 504 pages
Book Rating : 4.7/5 (874 download)

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Book Synopsis Strategic Management in Emerging Markets by : Krassimir Todorov

Download or read book Strategic Management in Emerging Markets written by Krassimir Todorov and published by Emerald Group Publishing. This book was released on 2018-12-10 with total page 504 pages. Available in PDF, EPUB and Kindle. Book excerpt: This textbook focuses on strategic management in emerging market contexts. It delineates the border between business level strategy and corporate strategy to better align business level and corporate level strategy.