Step Back And Leap

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Make the Leap

Author : Bryan Green
Publisher :
ISBN 13 : 9781736084502
Total Pages : 230 pages
Book Rating : 4.0/5 (845 download)

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Book Synopsis Make the Leap by : Bryan Green

Download or read book Make the Leap written by Bryan Green and published by . This book was released on 2020-11-27 with total page 230 pages. Available in PDF, EPUB and Kindle. Book excerpt: The key to unlocking your potential isn't in training harder or doing more sophisticated workouts. It's in thinking better about your training. Think better, train better.Make the Leap provides athletes and coaches a step-by-step guide to thinking more effectively about all aspects of training. It begins with an explanation of what "leaps" are, why they happen, and the "Build, Leap, Sustain" Leap Cycle all athletes go through.It then breaks down, via 11 Optimal Training Principles, 4 mental model spotlights and numerous stories, visuals, and tactical suggestions, exactly how to think better about your training. Some of these topics include:- the importance of attitude and mindset- the Hidden Training Program and how to reveal it- systems vs purposeful practice and when to implement them- North Star goals vs Next Step goals, and how to set each effectively- the four types of mistakes and how to make them better- and many other topics, including the author's powerful Momentum ModelTwo-time National Coach of the Year Ken Reeves said of the book: "A mental running clinic in book form, Make the Leap allows an individualized approach for each person that reads the book. Put it next to your bed stand for that 15 minutes of reading every night. It has the potential to inspire and educate you each and every reading."Olympians, hall of fame coaches, and competitive runners all agree: this book will help you and your athletes think better, train better, and make the leap.

The Leap of Your Life

Author : Tommy Baker
Publisher : John Wiley & Sons
ISBN 13 : 1119552532
Total Pages : 288 pages
Book Rating : 4.1/5 (195 download)

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Book Synopsis The Leap of Your Life by : Tommy Baker

Download or read book The Leap of Your Life written by Tommy Baker and published by John Wiley & Sons. This book was released on 2019-04-02 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: There’s a bold decision in your life you’ve been waiting to make, and every day passing by is a reminder of what hasn’t happened. Conveniently tucked in a box labeled ‘someday,’ the fear of the unknown has taken a grip on your life and put your dreams on hold. Until now. Whether your leap is quitting the soul sucking job and starting your own business, taking a bold chance on love or finally going all in on your dreams, The Leap of Your Life is the ticket to get you there. All while having the time of your life and ensuring you don’t wake up years down the line with a sinking feeling of regret. Author and high-performance coach Tommy Baker has helped thousands of everyday people identify and take their leap, step into courage and create a life they can’t wait to wake up for. After interviewing 250+ of the world’s most powerful entrepreneurs, thought leaders, experts, spiritual teachers and athletes he discovered a common theme: They all took a leap, even if they were full of fear—and it radically transformed their experience of life. If you’re ready to: Re-define risk and stop playing small Step into the boldest version of yourself Give yourself permission to take a chance Live the Hero’s Journey of your life story Eradicate regret and ‘what could have been’ . . . then look no further and order The Leap Of Your Life now!

The Leap

Author : Rick Smith
Publisher : Penguin
ISBN 13 : 1101133775
Total Pages : 189 pages
Book Rating : 4.1/5 (11 download)

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Book Synopsis The Leap by : Rick Smith

Download or read book The Leap written by Rick Smith and published by Penguin. This book was released on 2009-09-17 with total page 189 pages. Available in PDF, EPUB and Kindle. Book excerpt: Have you ever asked yourself, "Is this it?" Maybe you're trapped in a dead-end job that you're afraid to leave. Or maybe you already have a good job-one that gives you room to grow and exercise your talents-but you don't really feel like you're doing your best work. Your life is plain vanilla, yet you know in your heart that you can be a triple scoop banana split. You just don't know how to make that leap. So what do you do? Rick Smith knows firsthand what it's like to feel stuck in a career rut. He worked in a midlevel job where he had modest success. Then his life took an unexpected turn and he found himself creating a business that became successful beyond his wildest dreams. He unlocked a level of performance he did not know he had in him. After all, Smith was just a regular guy who didn't like to take chances or even step outside his comfort zone. But as he found out, those qualities don't have to be stumbling blocks. In fact, they're two of the keys to making the leap from good to great. And after talking to others who had also transformed their careers from mundane to magnificent, he realized that the secret doesn't lie with some mysterious talent, trait, or affinity for risk. And it certainly doesn't require you to quit your job and start from scratch. Rather, it lies with your ability to harness your true strengths and passions-what Smith calls your Primary Color. You'll meet remarkable people who've made the leap, such as: A soft-spoken middle manager who transformed her company, her industry, and her career with a simple-yet groundbreaking-idea. A door-to-door fax machine saleswoman who became a global fashion mogul after developing her own line of women's apparel. A Florida shrimp farmer who became a globally recognized genetics expert after both of his sons were diagnosed with a rare neurological disorder. A software designer who became a leading advocate for the homeless after volunteering part time at a local shelter and realizing his true calling. Through powerful anecdotes, lessons from brain science, and tools for self-assessment, Smith shows how, with the right amount of passion, determination, and three simple steps, anyone can make the leap to a more successful and fulfilling life.

Discovering My Scars

Author : Stephanie Kostopoulos
Publisher : Morgan James Publishing
ISBN 13 : 1642795186
Total Pages : 109 pages
Book Rating : 4.6/5 (427 download)

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Book Synopsis Discovering My Scars by : Stephanie Kostopoulos

Download or read book Discovering My Scars written by Stephanie Kostopoulos and published by Morgan James Publishing. This book was released on 2019-10-01 with total page 109 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discovering My Scars is a moving account of a young woman’s struggle with unexplained depression that leads her to cope with self-injury. One dramatic day in her college dorm, self-injury lands her in the surreal world of a psych ward for 74 hours. Those traumatic hours define her life for many years, until she comes to see the trauma through the lens of self-forgiveness, ongoing recovery, and God’s grace of revelation. Within Discovering My Scars, Stephanie Kostopoulos makes herself vulnerable and invites readers into her reality with raw and visceral depictions of non-suicidal self-injury. The journey encapsulates life during her 20’s, while stepping back to childhood, revealing abuse that explains the events of her young adult life. Discovering My Scars commands attention and has a powerful message that lies in Stephanie’s first-person experience and authenticity. It is packed with revelations about what can underlie inexplicable anxiety and depression, and lets readers know it’s okay to “discover your own scars,” through the process of ongoing recovery and forgiveness.

Leap! 101 Ways to Grow Your Business

Author : Stephanie Chandler
Publisher : Red Wheel/Weiser
ISBN 13 : 1601630794
Total Pages : 256 pages
Book Rating : 4.6/5 (16 download)

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Book Synopsis Leap! 101 Ways to Grow Your Business by : Stephanie Chandler

Download or read book Leap! 101 Ways to Grow Your Business written by Stephanie Chandler and published by Red Wheel/Weiser. This book was released on 2009-01-01 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Business growth requires more than a business plan and a dream. You must utilize many tools and techniques to take your company to the next level. This book presents practical strategies that you can leverage based on your business-growth goals and the distinct needs of your company. In four sections--Leverage, Execute, Accelerate, and Prosper--you will learn how to: develop a business-growth action plan; automate your business; locate business capital; identify powerful marketing strategies; harness the power of the Internet; attract the media and gain valuable exposure; boost profits by innovating; and protect your time so you can enjoy your life.--From publisher description.

Taking the Leap

Author : Kasia Wezowski
Publisher : Nicholas Brealey
ISBN 13 : 1473657512
Total Pages : 339 pages
Book Rating : 4.4/5 (736 download)

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Book Synopsis Taking the Leap by : Kasia Wezowski

Download or read book Taking the Leap written by Kasia Wezowski and published by Nicholas Brealey. This book was released on 2017-10-17 with total page 339 pages. Available in PDF, EPUB and Kindle. Book excerpt: Taking the Leap provides relevant and practical advice from 24 well-known coaches who have built sustainable coaching businesses while doing what they love: helping people. What do the most successful coaches in the world all have in common? They all started from nothing. If you've not yet reached the level of impact and income that you want as a coach, then Taking the Leap is the handbook you have been searching for. For the first time ever, the world's top coaches are sharing their core success strategies in a groundbreaking book. With unique, original contributions from coaching legends like Marshall Goldsmith, Jack Canfield and John Demartini, this is the ultimate guide for becoming a successful coach. Practical, step-by-step business and marketing advice is merged with inspirational material about attitude and mindset. Combined, the chapters in this book add up to a rock solid recipe for building a lucrative business simply by helping others and following your passion. "Many of the people in the coaching profession are really good coaches, but they are awful business people." --Marshall Goldsmith If you're a new coach, the advice in this book will help you take your leap and build a business with confidence, following proven strategies from the best of the best. If you're an industry veteran, the success stories, techniques and advice in this book will give you renewed motivation and drive you to reach even greater heights. This book provides practical advice from 24 globally recognized coaches: MARSHALL GOLDSMITH on becoming a better businessperson JACK CANFIELD on continuous improvement KIERON SWEENEY on promoting yourself HEATHER RAMSEY on selecting a business model MARK THOMPSON on partnering with industry leaders KELVIN LIM on specialization PATRYK WEZOWSKI on scaling your business MARC STEINBERG on inner wisdom MIRNA BACUN on leveraging LinkedIn VISHEN LAKHIANI on building a visionary business RELLY NADLER on emotional intelligence DAVID TAYOR-KLAUS on self-mastery SAM MARKEWICH on passion and influence BETH MASTERMAN on honing leadership skills MELINDA FOUTS on mastering change KATHERINE MCINTOSH on following your intuition JOANN LYSIAK on creating a vision of your future CLINTON CALLAHAN on pushing your own boundaries PETER SAGE on confidence PATRICK JINKS on working with nonprofits KASIA WEZOWSKI on devolving the mindset of success JOHN DEMARTINI on creating a work-life you love ROBERTO RE on defining your unique value MELISSA TIETS on persistence

One Giant Leap

Author : Robert Burleigh
Publisher : Penguin
ISBN 13 : 0147511658
Total Pages : 41 pages
Book Rating : 4.1/5 (475 download)

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Book Synopsis One Giant Leap by : Robert Burleigh

Download or read book One Giant Leap written by Robert Burleigh and published by Penguin. This book was released on 2014-06-12 with total page 41 pages. Available in PDF, EPUB and Kindle. Book excerpt: The exciting story of the first-ever moon landing—a perfect way to introduce young readers to that pivotal moment in human history! On July 20, 1969, Neil Armstrong became the first person in history to set foot on the moon. As he did so, he uttered his famous declaration: “That’s one small step for man, one giant leap for mankind.” But how did he and Buzz Aldrin reach the moon? What was their journey like? In this gorgeously illustrated book, readers join the crew of Apollo 11 as they race into space and reach incredible new heights. With a message that anything is possible if you try, and a large trim size that works nicely for group reads, this is a wonderful classroom or story-time read-aloud and a great way to share the story of the first moon landing with young readers. To commemorate this extraordinary moment in human history, Robert Burleigh and Mike Wimmer have created a breathtakingly beautiful tribute that transports readers to the stars, where they will experience the moon landing just as Neil Armstrong and Buzz Aldrin did.

Take the Leap

Author : Sara Bliss
Publisher : Gallery Books
ISBN 13 : 1501183192
Total Pages : 256 pages
Book Rating : 4.5/5 (11 download)

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Book Synopsis Take the Leap by : Sara Bliss

Download or read book Take the Leap written by Sara Bliss and published by Gallery Books. This book was released on 2019-10-08 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: The ultimate road map for landing your dream job, packed with true inspiring stories from more than sixty people who made profound changes in their lives and careers, plus practical advice from experts. “If you are ready to go for the life and the job you really want, Take the Leap is the go-to book for anyone making a career change” (Bobbi Brown). Take the Leap features inspiration and advice from game changers, rule breakers, and side hustlers who once stood where you are now, wondering if they should take a risk. They went from production assistant to million-dollar screenplay writer; attorney to surf instructor; mom to DJ; hairdresser to firefighter; real estate agent to award-winning chef. Do you want to go for that career you’ve always dreamed about? Launch a new company? Become a tech mogul? Live a life of adventure? Save the world? You’ll find wisdom from successful mentors like creative visionary and writer Simon Doonan, entrepreneur Barbara Corcoran, NFL player turned artist/activist Aaron Maybin, and wellness and beauty guru Bobbi Brown. Whether you watch Shark Tank religiously and think I could have thought of that, or harbor daydreams about traveling the globe in style, your wildest career dream is represented in this empowering guidebook. Take the Leap serves as the reminder we all need: don’t settle—go after whatever it is that you truly want.

One Giant Leap

Author : Charles Fishman
Publisher : Simon & Schuster
ISBN 13 : 1501106309
Total Pages : 512 pages
Book Rating : 4.5/5 (11 download)

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Book Synopsis One Giant Leap by : Charles Fishman

Download or read book One Giant Leap written by Charles Fishman and published by Simon & Schuster. This book was released on 2020-09-22 with total page 512 pages. Available in PDF, EPUB and Kindle. Book excerpt: The New York Times bestselling, “meticulously researched and absorbingly written” (The Washington Post) story of the trailblazers and the ordinary Americans on the front lines of the epic Apollo 11 moon mission. President John F. Kennedy astonished the world on May 25, 1961, when he announced to Congress that the United States should land a man on the Moon by 1970. No group was more surprised than the scientists and engineers at NASA, who suddenly had less than a decade to invent space travel. When Kennedy announced that goal, no one knew how to navigate to the Moon. No one knew how to build a rocket big enough to reach the Moon, or how to build a computer small enough (and powerful enough) to fly a spaceship there. No one knew what the surface of the Moon was like, or what astronauts could eat as they flew there. On the day of Kennedy’s historic speech, America had a total of fifteen minutes of spaceflight experience—with just five of those minutes outside the atmosphere. Russian dogs had more time in space than US astronauts. Over the next decade, more than 400,000 scientists, engineers, and factory workers would send twenty-four astronauts to the Moon. Each hour of space flight would require one million hours of work back on Earth to get America to the Moon on July 20, 1969. “A veteran space reporter with a vibrant touch—nearly every sentence has a fact, an insight, a colorful quote or part of a piquant anecdote” (The Wall Street Journal) and in One Giant Leap, Fishman has written the sweeping, definitive behind-the-scenes account of the furious race to complete one of mankind’s greatest achievements. It’s a story filled with surprises—from the item the astronauts almost forgot to take with them (the American flag), to the extraordinary impact Apollo would have back on Earth, and on the way we live today. From the research labs of MIT, where the eccentric and legendary pioneer Charles Draper created the tools to fly the Apollo spaceships, to the factories where dozens of women sewed spacesuits, parachutes, and even computer hardware by hand, Fishman captures the exceptional feats of these ordinary Americans. “It’s been 50 years since Neil Armstrong took that one small step. Fishman explains in dazzling form just how unbelievable it actually was” (Newsweek).

Career Leap

Author : Michelle Gibbings
Publisher : John Wiley & Sons
ISBN 13 : 0730352196
Total Pages : 208 pages
Book Rating : 4.7/5 (33 download)

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Book Synopsis Career Leap by : Michelle Gibbings

Download or read book Career Leap written by Michelle Gibbings and published by John Wiley & Sons. This book was released on 2018-01-23 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: Adapt you career to the shifting paradigm of work, employment and success The word “career” doesn’t mean what it used to. People entering the workforce today will have an estimated 17 employers and five careers in their lifetimes — and already many existing roles are being automated away, with many more to follow. No profession, industry or geography is immune, and employees need to change their idea of what it means to be employed. The rise of freelancing and the gig economy means flexibility and independence, but also less security — with trends showing it is the way of the future. You cannot future-proof your job, but you can future-proof your career. Career Leap shows you what you need to know, how you need to change and how you can prepare for the inevitable tides of change. This book sheds light on the choices you make, and the steps you can take to reignite, reshape and liberate your career. You’ll develop the confidence you need to take decisive action, sharpen your skills and become the agile, adaptive professional we will all need to be. The 10-step Career Reinvention Cycle helps you assess the status quo and determine where you need to go, and then gives you a solid framework for making a move when the time is right. Future-proof your career with the new laws for success Undertake a health check of your career and make deliberate career choices Design, build, and execute your influence and career strategy Be equipped to take control and leap ahead with your career. No matter your role, it is imperative that you make every day in your career count. Make the critical decisions, take clear actions and, above all, stay ahead of the pack. Career Leap gives you the insight, confidence and knowledge you need to move up as you leap forward.

If We Leap (a FREE new adult romance)

Author : Nina Lane
Publisher : Snow Queen Publishing
ISBN 13 : 099954103X
Total Pages : 94 pages
Book Rating : 4.9/5 (995 download)

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Book Synopsis If We Leap (a FREE new adult romance) by : Nina Lane

Download or read book If We Leap (a FREE new adult romance) written by Nina Lane and published by Snow Queen Publishing. This book was released on 2018-08-19 with total page 94 pages. Available in PDF, EPUB and Kindle. Book excerpt: He was the troubled kid with a bad reputation who would chase off bullies and bring back things I’d lose out in the woods. I didn’t care what people said about his messed-up family--or him. He was my first and only crush. A decade later, seeing Cole for the first time in years, I discover he's still fighting the dark shadows of his past. And I'm still the only one defending him in our small town. He’s still dangerously intense. Still able to make my heart race with a single brooding glance. The only difference? This living, breathing thing between us is now so much more than a crush. Note: ❤️ IF WE LEAP takes place ten years prior to the IF WE FALL & IF WE FLY duet. This is the very start of Josie & Cole's deep, all-consuming love, filled with unimaginable heartache, sacrifice, and redemption. The reading order of the WHAT IF series is: - IF WE LEAP (free for a limited time) - IF WE FALL - IF WE FLY "Overflowing with swoon-worthy romance...their chemistry simply pulses off the pages." -- Kindle Friends Forever "Gut. Punch. I had prepared myself for an emotional hurricane...but I was unprepared for all the twists and turns [in this series]." -- Sarah, Goodreads "Sweet, angsty and suspenseful all at the same time! A lovely window into Josie and Cole's youth." -- The Book Hoarder "Cole and Josie's story will melt you and break you and rip you to shreds a million times over." -- Rentastic Reads

The Social Leap

Author : William von Hippel
Publisher : HarperCollins
ISBN 13 : 0062740415
Total Pages : 387 pages
Book Rating : 4.0/5 (627 download)

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Book Synopsis The Social Leap by : William von Hippel

Download or read book The Social Leap written by William von Hippel and published by HarperCollins. This book was released on 2018-11-13 with total page 387 pages. Available in PDF, EPUB and Kindle. Book excerpt: A study of how evolution has forged our modern lives—from work and relationships to leadership and innovation, as well as our quest for happiness. Human psychology is rife with contradictions: We work hard to achieve our goals, but happiness at our success is fleeting. We hope our friends will do well in life but can’t help feeling jealous if they do too well. We’re aghast at the thought of people we know being murdered but are unconcerned when our armed forces kill enemies we’ve never met. We complain about difficult bosses but are often just as bad when we’re in charge. These inconsistencies may seem irrational, but each of them has evolved to serve a vital function in our lives. Indeed, the most fundamental aspects of our psychology were permanently shaped by the “social leap” our ancestors made from the rainforest to the savannah. In their struggle to survive on the open grasslands, our ancestors prioritized teamwork and sociality over physical prowess, creating an entirely new kind of intelligence that would forever alter our place on this planet. A blend of anthropology, biology, history, and psychology with evolutionary science, The Social Leap traces our evolutionary history to show how events in our distant past continue to shape our lives today. From why we exaggerate to why we believe our own lies, the implications are far-reaching and extraordinary. Praise for The Social Leap Winner of the Society for Personality and Social Psychology Book Prize “A rollicking tour through humanity’s evolutionary past. . . . Von Hippel shows how our past explains the present and why our well-being rests on an understanding of how our minds evolved.” —Adam Alter, New York Times–bestselling author of Irresistible “Full of insight into human character, von Hippel’s book provides a stimulating program for measuring success without material yardsticks.” —Kirkus Reviews

Leap

Author : Tess Vigeland
Publisher : Harmony
ISBN 13 : 0804140766
Total Pages : 211 pages
Book Rating : 4.8/5 (41 download)

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Book Synopsis Leap by : Tess Vigeland

Download or read book Leap written by Tess Vigeland and published by Harmony. This book was released on 2015-08-25 with total page 211 pages. Available in PDF, EPUB and Kindle. Book excerpt: Until recently, Tess Vigeland was a longtime host with Public Radio's Marketplace; it was a rewarding, high-status job, and Tess was very good at it—but she'd begun to feel restless. Without any definite, clear sense of what she wanted to do next (but an absolute certainty that what she'd been doing was no longer truly satisfying), she walked away from her dream job and into a vast unknown. Suddenly she was no longer “Marketplace’s Tess Vigeland,” she was just Tess Vigeland. For the multitude of Americans who change jobs mid-career (by choice or circumstance), the growing legions of freelance workers, and the entrepreneurially-minded who see self-employment as an increasingly more appealing and viable option, Tess Vigeland has created a personal and well-researched account of leaping without a net. With her signature humor, she writes honestly about the fear, uncertainty, and risk involved in leaving the traditional workforce—but also the excitement, resources, and possibilities that are on the other side. Part memoir and part field guide, this book offers a funny, thoughtful, and provocative look at how to find happiness, satisfaction, and success when pursuing a career less ordinary.

The Step Back

Author : David Wood
Publisher : State University of New York Press
ISBN 13 : 0791483215
Total Pages : 250 pages
Book Rating : 4.7/5 (914 download)

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Book Synopsis The Step Back by : David Wood

Download or read book The Step Back written by David Wood and published by State University of New York Press. This book was released on 2012-02-01 with total page 250 pages. Available in PDF, EPUB and Kindle. Book excerpt: This original contribution to the ethical and political significance of philosophy addresses a number of major themes—identity, violence, the erotic, freedom, responsibility, religious belief, globalization—and critically engages with the work of Kierkegaard, Wittgenstein, Heidegger, Derrida, and Levinas. It promotes a unique blend of deconstructive critique and a certain English skepticism, leading to the affirmation of a negative capability—a patience and vigilance in the face of both human folly and philosophy's own homegrown pathologies. The author argues for the extension of our sense of openness and responsibility to animal life, and indeed life in general, and not just to the human.

Taking the Leap

Author : Cay Lang
Publisher : Chronicle Books
ISBN 13 : 9780811818155
Total Pages : 228 pages
Book Rating : 4.8/5 (181 download)

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Book Synopsis Taking the Leap by : Cay Lang

Download or read book Taking the Leap written by Cay Lang and published by Chronicle Books. This book was released on 1998-04 with total page 228 pages. Available in PDF, EPUB and Kindle. Book excerpt: Offers artists advice on creating a portfolio, planning a career strategy, staging art exhibitions, and making useful connections.

Leap Year

Author : Helen Russell
Publisher : Hachette UK
ISBN 13 : 1473634997
Total Pages : 289 pages
Book Rating : 4.4/5 (736 download)

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Book Synopsis Leap Year by : Helen Russell

Download or read book Leap Year written by Helen Russell and published by Hachette UK. This book was released on 2016-12-15 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: FROM THE BESTSELLING AUTHOR OF THE YEAR OF LIVING DANISHLY - How to make big decisions, be more resilient, and change your life for good. Having spent the last few years in Denmark uncovering the secrets of the happiest country in the world, Helen Russell knows it's time to move back to the UK. She thinks. Maybe. Or maybe that's a terrible idea? Like many of us, she suffers from chronic indecision and a fear of change. So she decides to give herself a year for an experiment: to overhaul every area of her life, learn how to embrace change, and become a lean, mean decision-making machine. From how to cope with changing work lives and evolving relationships, to how we feel about our bodies, money and well-being, Helen investigates the benefits of new beginnings, the secrets of decisive people and what makes changes last - and uncovers the practical life lessons we can all use thrive when change is afoot - and inject some freshness and magic if it's not.

Leap

Author : Howard Yu
Publisher : PublicAffairs
ISBN 13 : 1610398807
Total Pages : 274 pages
Book Rating : 4.6/5 (13 download)

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Book Synopsis Leap by : Howard Yu

Download or read book Leap written by Howard Yu and published by PublicAffairs. This book was released on 2018-06-12 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: Every business faces the existential threat of competitors producing cheaper copies. Even patent filings, market dominance and financial resources can't shield them from copycats. So what can we do -- and, what can we learn from companies that have endured and even prospered for centuries despite copycat competition? In a book of narrative history and practical strategy, IMD professor of management and innovation Howard Yu shows that succeeding in today's marketplace is no longer just a matter of mastering copycat tactics, companies also need to leap across knowledge disciplines, and to reimagine how a product is made or a service is delivered. This proven tactic can protect a company from being overtaken by new (and often foreign) copycat competitors. Using riveting case studies of successful leaps and tragic falls, Yu illustrates five principles to success that span a wide range of industries, countries, and eras. Learn about how P&G in the 19th century made the leap from handcrafted soaps and candles to mass production of its signature brand Ivory, leaped into the new fields of consumer psychology and advertising, then leaped again, at the risk of cannibalizing its core product, into synthetic detergents and won with Tide in 1946. Learn about how Novartis and other pharma pioneers stayed ahead by making leaps from chemistry to microbiology to genomics in drug discovery; and how forward-thinking companies, including China's largest social media app -- WeChat, Tokyo-based Internet service provider Recruit Holdings, and Illinois-headquartered John Deere are leaping ahead by leveraging the emergence of ubiquitous connectivity, the inexorable rise of intelligent machines, and the rising importance of managerial creativity. Outlasting competition is difficult; doing so over decades or a century is nearly impossible -- unless one leaps. Ultimately, Leap is a manifesto for how pioneering companies can endure and prosper in a world of constant change and inevitable copycats.