Startup Guide Nordics

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Author :
Publisher : Startup Guides
ISBN 13 : 9783947624058
Total Pages : 224 pages
Book Rating : 4.6/5 (24 download)

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Book Synopsis Startup Guide Nordics by : Startup Startup Guide

Download or read book Startup Guide Nordics written by Startup Startup Guide and published by Startup Guides. This book was released on 2018-12-04 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: Skype, Spotify, Klarna, Supercell. These are well known names, that have now become synonymous with Nordic unicorns. In the past decade, the Nordic startup ecosystem has risen through the ranks to become a hotbed for innovation. Everyone_s buzzing about it. What_s the region_s secret sauce? What can we learn from their entrepreneurial culture?In the Startup Guide Nordics book, we_ll give you a peek into the people, places and players fostering the ecosystem_s impressive growth. We_ll dive into all that and more with our insider_s guide, to help bring your ideas to life.Startup guide Nordics was made in partnership with Slush, Icelandic Startups, SUP46, Maria01, CPHFTW and supported by SAS, PWC, Danske Bank and SAP Next-Gen.

Startup Guide Singapore

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Author :
Publisher : Startup Guides
ISBN 13 : 9783947624119
Total Pages : 196 pages
Book Rating : 4.6/5 (241 download)

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Book Synopsis Startup Guide Singapore by : Startup Startup Guide

Download or read book Startup Guide Singapore written by Startup Startup Guide and published by Startup Guides. This book was released on 2019-03 with total page 196 pages. Available in PDF, EPUB and Kindle. Book excerpt: Singapore is becoming a hub for innovation and startups not just in the Southeast Asian region, but across the globe.

The Startup of You (Revised and Updated)

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Author :
Publisher : Crown Currency
ISBN 13 : 0307888924
Total Pages : 274 pages
Book Rating : 4.3/5 (78 download)

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Book Synopsis The Startup of You (Revised and Updated) by : Reid Hoffman

Download or read book The Startup of You (Revised and Updated) written by Reid Hoffman and published by Crown Currency. This book was released on 2012-02-14 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: The groundbreaking #1 New York Times bestseller that taught a generation how to transform their careers—now in a revised and updated edition “A profound book about self-determination and self-realization.”—Senator Cory Booker “The Startup of You is crammed with insights and strategies to help each of us create the work life we want.”—Gretchen Rubin, author of The Happiness Project In this invaluable book, LinkedIn co-founder Reid Hoffman and venture capitalist Ben Casnocha show how to accelerate your career in today’s competitive world. The key is to manage your career as if it were a startup business: a living, breathing, growing startup of you. Why? Startups—and the entrepreneurs who run them—are nimble. They invest in themselves. They build their professional networks. They take intelligent risks. They make uncertainty and volatility work to their advantage. These are the very same skills professionals need to get ahead today. This book isn’t about cover letters or résumés. Instead, you will learn the best practices of the most successful startups and how to apply these entrepreneurial strategies to your career. Whether you work for a giant multinational corporation, stitch together multiple gigs in a portfolio career, or are launching your own venture, you need to know how to • adapt your career plans as pandemics rage and technologies upend industries • develop a competitive advantage so that you stand out from others at work • strengthen your professional network by building powerful alliances and maintaining a diverse mix of relationships • engineer serendipity that produces life-changing career opportunities • take proactive risks to become more resilient to industry tsunamis • tap your network for information and intelligence that help you make smarter decisions The career landscape has changed dramatically in the decade since Hoffman and Casnocha first published this guide. In an urgent update to the frameworks that have helped hundreds of thousands of people transform their careers, this new edition of The Startup of You will teach you how to achieve your boldest professional ambitions.

Startup Communities

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 1118483316
Total Pages : 183 pages
Book Rating : 4.1/5 (184 download)

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Book Synopsis Startup Communities by : Brad Feld

Download or read book Startup Communities written by Brad Feld and published by John Wiley & Sons. This book was released on 2012-09-06 with total page 183 pages. Available in PDF, EPUB and Kindle. Book excerpt: An essential guide to building supportive entrepreneurial communities "Startup communities" are popping up everywhere, from cities like Boulder to Boston and even in countries such as Iceland. These types of entrepreneurial ecosystems are driving innovation and small business energy. Startup Communities documents the buzz, strategy, long-term perspective, and dynamics of building communities of entrepreneurs who can feed off of each other's talent, creativity, and support. Based on more than twenty years of Boulder-based entrepreneur turned-venture capitalist Brad Feld's experience in the field?as well as contributions from other innovative startup communities?this reliable resource skillfully explores what it takes to create an entrepreneurial community in any city, at any time. Along the way, it offers valuable insights into increasing the breadth and depth of the entrepreneurial ecosystem by multiplying connections among entrepreneurs and mentors, improving access to entrepreneurial education, and much more. Details the four critical principles needed to form a sustainable startup community Perfect for entrepreneurs and venture capitalists seeking fresh ideas and new opportunities Written by Brad Feld, a thought-leader in this field who has been an early-stage investor and successful entrepreneur for more than twenty years Engaging and informative, this practical guide not only shows you how startup communities work, but it also shows you how to make them work anywhere in the world.

Startup Guide Brussels

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Author :
Publisher : Startup Guides
ISBN 13 : 9783947624270
Total Pages : 200 pages
Book Rating : 4.6/5 (242 download)

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Book Synopsis Startup Guide Brussels by : Startup Guide

Download or read book Startup Guide Brussels written by Startup Guide and published by Startup Guides. This book was released on 2020-03-17 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: In addition to a rich history of art, architecture and food, Brussels boasts a reputation as a hub for global affairs and commerce. For the city's startup ecosystem, this international flavor has helped foster a new generation of innovators. The local government has invested significantly in programs and initiatives designed to promote entrepreneurship (especially among students and recent college graduates) and the results are starting to show. This includes insight into the top startups, entrepreneurs, investors, programs, schools and coworking spaces the city has to offer.

Germany: Starting Business, Incorporating in Germany Guide Volume 1 Strategic Information and Regulations

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Author :
Publisher : Lulu.com
ISBN 13 : 1433046938
Total Pages : 284 pages
Book Rating : 4.4/5 (33 download)

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Book Synopsis Germany: Starting Business, Incorporating in Germany Guide Volume 1 Strategic Information and Regulations by : IBP, Inc.

Download or read book Germany: Starting Business, Incorporating in Germany Guide Volume 1 Strategic Information and Regulations written by IBP, Inc. and published by Lulu.com. This book was released on 2017-09-18 with total page 284 pages. Available in PDF, EPUB and Kindle. Book excerpt: It’s wintertime at Greenglass House. The creaky smuggler’s inn is always quiet during this season, and twelve-year-old Milo, the innkeepers’ adopted son, plans to spend his holidays relaxing. But on the first icy night of vacation, out of nowhere, the guest bell rings. Then rings again. And again. Soon Milo’s home is bursting with odd, secretive guests, each one bearing a strange story that is somehow connected to the rambling old house. As objects go missing and tempers flare, Milo and Meddy, the cook’s daughter, must decipher clues and untangle the web of deepening mysteries to discover the truth about Greenglass House—and themselves.

Startup Accelerators

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 1119638593
Total Pages : 368 pages
Book Rating : 4.1/5 (196 download)

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Book Synopsis Startup Accelerators by : Richard Busulwa

Download or read book Startup Accelerators written by Richard Busulwa and published by John Wiley & Sons. This book was released on 2020-01-29 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt: The must – read guidebook for entrepreneurs looking to get into accelerator programs and to build and scale their startups with speed Accelerator programs have become one of the most powerful and valuable resources for entrepreneurs seeking to learn rapidly, build powerful networks, raise capital, build their startups and do this at speed and scale. In recent years, the number of accelerator programs around the world has grown at an incredible rate, propelling startups such as AirBnB, Uber, DropBox, Reddit, and others — many to billion-dollar valuations. The number of accelerators, the differences in accelerator program offerings and the unique benefits and costs of different accelerator locations makes choosing the right accelerator a challenge. Selecting the wrong accelerator, failing to be accepted in the right one, or not fully taking advantage of all the accelerator has to offer can be costly, sometimes fatal. With the stakes so high, entrepreneurs need to understand all their options, choose carefully and do the right things to maximize their chances of success. Startup Accelerators is the go to guide for any entrepreneur, providing a firsthand look into the acceptance criteria and inner workings of different accelerator programs. Written by entrepreneurs for entrepreneurs, this indispensable resource explains what different accelerator programs offer, how to get accepted, what to do during the program, how to raise money during accelerators, what to do after the program ends, and much more. Packed with real-world case studies and advice from leading experts on startup accelerator programs, this one-stop resource provides step-by-step guidance on the entire accelerator process. Reveals how accelerators help founders navigate different challenges in the startup journey Describes the differences in the benefits and costs of different accelerator programs Explains how to prepare accelerator applications Discloses what actions to take during an accelerator to make the most of it Depicts case studies of entrepreneurs’ accelerator applications, experiences and outcomes across different accelerators Features interviews with accelerator program managers, founders who went through accelerators, and investors in companies going through or having gone through accelerators Includes insightful data and reflections from entrepreneurship education researchers and academics Startup Accelerators: A Field Guide will prove to be invaluable for startup founders considering or going through accelerators, as well as aspiring entrepreneurs, educators, and other startup accelerator stakeholders.

Hello, Startup

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Author :
Publisher : "O'Reilly Media, Inc."
ISBN 13 : 1491910046
Total Pages : 465 pages
Book Rating : 4.4/5 (919 download)

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Book Synopsis Hello, Startup by : Yevgeniy Brikman

Download or read book Hello, Startup written by Yevgeniy Brikman and published by "O'Reilly Media, Inc.". This book was released on 2015-10-21 with total page 465 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is the "Hello, World" tutorial for building products, technologies, and teams in a startup environment. It's based on the experiences of the author, Yevgeniy (Jim) Brikman, as well as interviews with programmers from some of the most successful startups of the last decade, including Google, Facebook, LinkedIn, Twitter, GitHub, Stripe, Instagram, AdMob, Pinterest, and many others. Hello, Startup is a practical, how-to guide that consists of three parts: Products, Technologies, and Teams. Although at its core, this is a book for programmers, by programmers, only Part II (Technologies) is significantly technical, while the rest should be accessible to technical and non-technical audiences alike. If you’re at all interested in startups—whether you’re a programmer at the beginning of your career, a seasoned developer bored with large company politics, or a manager looking to motivate your engineers—this book is for you.

Engineering Your Start-up

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Author :
Publisher : Professional Publications Incorporated
ISBN 13 :
Total Pages : 488 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Engineering Your Start-up by : James A. Swanson

Download or read book Engineering Your Start-up written by James A. Swanson and published by Professional Publications Incorporated. This book was released on 2003 with total page 488 pages. Available in PDF, EPUB and Kindle. Book excerpt: Thinking of starting your own business in high-tech? Do yourself a huge favor by reading this book first. The authors, both veterans of many start-ups, address topics vital to your start-up success, such as: Finding start-up opportunities Leaving your current employer but keeping your ideas Protecting your intellectual property Managing the five critical elements of a successful start-up Securing start-up financing Dealing successfully with venture capitalists Writing a winning business plan Creating a management team Handling employment and compensation--who to hire and how to pay them Avoiding the most common mistakes entrepreneurs make Understanding company valuation and exit strategies James Swanson and Michael Baird lay out all the basic concepts clearly, step by step. They demystify the start-up process with frank advice, insiders' tips, and "been there" examples. On-point case studies show you what to do--and what to avoid. An expanded list of resources steers you to help when you need it. You'll learn what it takes for you to create and manage a start-up, and the personal characteristics required to be successful in your new venture. In good economies and bad, entrepreneurs will continue to lead the way to new markets, new ventures, and new technologies. With this comprehensive new guide, you have a great start to start-up success! _____________________________ Since 1975 more than 2 million people preparing for their engineering, surveying, architecture, LEED�, interior design, and landscape architecture exams have entrusted their exam prep to PPI. For more information, visit us at www.ppi2pass.com.

Startup Guide Japan

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Author :
Publisher : Startup Guides
ISBN 13 : 9783947624300
Total Pages : pages
Book Rating : 4.6/5 (243 download)

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Book Synopsis Startup Guide Japan by : Startup Startup Guides

Download or read book Startup Guide Japan written by Startup Startup Guides and published by Startup Guides. This book was released on 2020-10-20 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: With a rapidly growing startup scene driven by collaborations between established corporations and startups, Japan's entrepreneurs are now seeking to solve the most complex social, economic and environmental challenges. Home to the world's third largest economy and a sophisticated market, Japan has become a launchpad for startups. According to a Nikkei Asian Review report, startup investment rose 150 percent between 2013 and 2017. Additionally, the country boasts a growing population of tech executives, students, and entrepreneurs intent on helping Japan compete with the likes of Silicon Valley and China. In 2019, StartupBlink ranked Tokyo as the 14th best startup ecosystem in the world. With a long history of industrial, cultural and academic assets, Kyoto has steadily increased its support for new entrepreneurs. Meanwhile, Fukuoka's growing economy, reasonable cost of living, and high rate of new business creation - the highest of any Japanese city - have helped put it on the map. There's no doubt that Japan's startup scenes are shifting the culture's traditional views on entrepreneurship. Startup Guide Japan, our second country book, takes a detailed look at the startups, founders, programs, investors and schools which are tackling important issues related to sustainability and social impact. The guidebook also provides advice, in-depth interviews with key figures and valuable resources to help you navigate the country's startup ecosystems.

Starting a Business QuickStart Guide

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Author :
Publisher : ClydeBank Media LLC
ISBN 13 : 1945051574
Total Pages : 378 pages
Book Rating : 4.9/5 (45 download)

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Book Synopsis Starting a Business QuickStart Guide by : Ken Colwell PhD, MBA

Download or read book Starting a Business QuickStart Guide written by Ken Colwell PhD, MBA and published by ClydeBank Media LLC . This book was released on 2019-02-25 with total page 378 pages. Available in PDF, EPUB and Kindle. Book excerpt: THE ULTIMATE BEGINNER'S GUIDE TO STARTING A BUSINESS! Have you ever dreamt of starting your own business and living life on your terms? This book shows you EXACTLY what you need to know to stand out from the crowd! Do you have an idea for an amazing product or service but you aren’t sure how to build a business around it? Then you NEED this book. Buy now and start reading today! Are you a current business owner who struggles to identify your customers and deliver true world-class value? Everything you need to know is included in these pages! Do you want to build your hobby business into a fully-fledged venture that will help you build the life you deserve? Then you NEED this book. Buy now and start reading today! The most comprehensive guide ever developed for starting and growing a business! In the highly competitive world of business, what makes or breaks a new entrepreneur? Sourced from over twenty years of firsthand experience working with entrepreneurs, new ventures, and high-growth startups, author Ken Colwell, PHD, MBA has the answers. In his comprehensive Starting a Business QuickStart Guide, Ken Colwell concisely presents the core fundamentals that all new entrepreneurs need to know to get started, find success, and live the life of their dreams. Business and entrepreneurship students, small business owners, managers, and soon-to-be entrepreneurs will all find a wealth of value within the pages of the Starting a Business QuickStart Guide. From the very first steps conceptualizing your venture to winning your first customers, delivering value, and turning a profit, this book acts as an invaluable blueprint for your path to entrepreneurial success. Colwell’s clear voice, extensive experience, and easy-to-understand presentation come together to make this book a must-have resource in the library of every budding entrepreneur! Starting a Business QuickStart Guide is Perfect For: - Would-Be Entrepreneurs With a Ton of Passion! - Entrepreneurial Students of All Ages! - Beginners with Zero Prior Experience! - Managers, Business Owners, and Decisions Makers Growing into a New Role! You'll Discover: - The Difference Between an Idea and an Opportunity! - What Makes an Entrepreneurial Opportunity Great! - The Very First Steps You Need To Take To Get Your Venture Off The Ground! - Pricing, Competition, Customer Identification, Marketing, and Distribution Demystified! - The REAL Components of an Entrepreneurial Mindset! - Exactly How To Craft Your Value Proposition! - How to Write a Comprehensive Business Plan! **LIFETIME ACCESS TO FREE EDUCATIONAL RESOURCES **: Each book comes with free lifetime access to tons of exclusive online resources to help you become a better business owner including: - Business Plan Checklist & Presentation Blueprint - Layers of Business Taxation Cheat Sheet - Elevator Pitch Template & Tips - And Many More! *GIVING BACK: * QuickStart Guides proudly supports One Tree Planted as a reforestation partner. *CLASSROOM ADOPTION:* Teachers and professors are encouraged to contact the publisher for test banks and classroom presentation materials.

Fundamentals of Software Startups

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Author :
Publisher : Springer
ISBN 13 : 9783030359829
Total Pages : 343 pages
Book Rating : 4.3/5 (598 download)

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Book Synopsis Fundamentals of Software Startups by : Anh Nguyen-Duc

Download or read book Fundamentals of Software Startups written by Anh Nguyen-Duc and published by Springer. This book was released on 2020-03-13 with total page 343 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book discusses important topics for engineering and managing software startups, such as how technical and business aspects are related, which complications may arise and how they can be dealt with. It also addresses the use of scientific, engineering, and managerial approaches to successfully develop software products in startup companies. The book covers a wide range of software startup phenomena, and includes the knowledge, skills, and capabilities required for startup product development; team capacity and team roles; technical debt; minimal viable products; startup metrics; common pitfalls and patterns observed; as well as lessons learned from startups in Finland, Norway, Brazil, Russia and USA. All results are based on empirical findings, and the claims are backed by evidence and concrete observations, measurements and experiments from qualitative and quantitative research, as is common in empirical software engineering. The book helps entrepreneurs and practitioners to become aware of various phenomena, challenges, and practices that occur in real-world startups, and provides insights based on sound research methodologies presented in a simple and easy-to-read manner. It also allows students in business and engineering programs to learn about the important engineering concepts and technical building blocks of a software startup. It is also suitable for researchers at different levels in areas such as software and systems engineering, or information systems who are studying advanced topics related to software business.

The Mindful Startup

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Author :
Publisher :
ISBN 13 : 9783000701726
Total Pages : 188 pages
Book Rating : 4.7/5 (17 download)

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Book Synopsis The Mindful Startup by : Malte Krohn

Download or read book The Mindful Startup written by Malte Krohn and published by . This book was released on 2021-11-28 with total page 188 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Mindful Startup takes you on a journey towards a more human approach to driving change. Gentle, smart and equipped with scientific insights, Malte Krohn guides you on this expedition of creating the future from the present moment.

Startup Guide Barcelona

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Author :
Publisher : Startup Guides
ISBN 13 : 9783947624256
Total Pages : 200 pages
Book Rating : 4.6/5 (242 download)

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Book Synopsis Startup Guide Barcelona by : Startup Guide

Download or read book Startup Guide Barcelona written by Startup Guide and published by Startup Guides. This book was released on 2020-02-28 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: With over 1,300 tech startups, Barcelona's ecosystem is booming. From gaming to mobile tech, investors are splashing the cash; Barcelona ranks fourth in Europe in capital investment. A rich history of renowned science and health research institutions has meant that a quarter of all biotech companies in Spain now call Catalonia home. With government initiatives galore and an international talent pool, it has never been easier to build your business in Barcelona. In Startup Guide Barcelona, we dive into the city's thriving community of creators to give you the tools you need to succeed, including valuable insight on the most innovative startups, founders, investors, programs, schools and coworking spaces the city has to offer.

Get Funded!: The Startup Entrepreneur’s Guide to Seriously Successful Fundraising

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Author :
Publisher : McGraw Hill Professional
ISBN 13 : 1260459071
Total Pages : 256 pages
Book Rating : 4.2/5 (64 download)

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Book Synopsis Get Funded!: The Startup Entrepreneur’s Guide to Seriously Successful Fundraising by : John Biggs

Download or read book Get Funded!: The Startup Entrepreneur’s Guide to Seriously Successful Fundraising written by John Biggs and published by McGraw Hill Professional. This book was released on 2020-09-08 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: From a TechCrunch founder and award-winning strategist comes the most comprehensive guide to the newest fundraising options for today’s entrepreneurs. Fundraising for startups has changed dramatically in the past decade. There was a time when VCs were rock stars and a founder with a big idea and a little drive could raise a few hundred thousand dollars to build a business. But those days are gone. In the aftermath of the Great Recession and a massive drop in tech investments, it’s become harder and harder for founders to raise money. The good news? Today’s entrepreneurs have more options than ever before—with greater opportunities to get the ball rolling, get investors excited, and Get Funded! A comprehensive, cutting-edge guide from tech journalist and entrepreneur John Biggs and communication strategist Eric Villines, Get Funded! will enable you to: Create a solid business plan and a powerful story that investors respond to Explore a wide range of funding options—and find the ones that are right for you Understand valuation and dilution Plan, prepare, and deliver the perfect pitch Raise money through grants, micro-loans, micro-donations, and crowdfunding Take advantage of the latest online resources and financial tools Filled with step-by-step strategies, ready-to-use resources, and on-the-ground insights, this is a must-read for every entrepreneur. Even if you’ve started a business before, you’ll discover a whole new funding landscape with exciting tech-driven models―including crowdfunding platforms like GoFundMe and Patreon, cryptocurrencies like Bitcoin, IEOs (Initial Exchange Offerings), micro-loans, and micro-donations―as well as more traditional, tried-and-true methods. Beyond a road map to the current world of funding, Get Funded! provides proven strategies for pitching, marketing, bootstrapping, and more. It’s a complete 360-degree tool with easy-to-follow worksheets and online resources that will help you build a sustainable funding strategy that’s right for your business—and crucial to your success. Whether you’re starting a food truck or a biotech startup, Get Funded! has got you covered.

How to Be the Startup Hero

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Author :
Publisher :
ISBN 13 : 9781973585343
Total Pages : 363 pages
Book Rating : 4.5/5 (853 download)

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Book Synopsis How to Be the Startup Hero by : Tim Draper

Download or read book How to Be the Startup Hero written by Tim Draper and published by . This book was released on 2017-12-19 with total page 363 pages. Available in PDF, EPUB and Kindle. Book excerpt: I hope that this book will inspire you to act. To make that move. To fulfill your vision. I want to take you closer to your goal, whether that be starting a billion-dollar unicorn, building a revolution, or just helping you better understand that change of any kind starts with you. You can be the Startup Hero.Startup Heroes are the ones that drive progress, and whether you bring us to another planet or make your neighborhood a nicer, happier place, you can become a Startup Hero. This book is the first step. It helps you take that first step.The step will be different for everyone. It might be to call that customer. It might be to draw up a design concept. It might be to talk to your boss.With this book, I hope to guide people to think big, drive change and go full speed ahead. I am giving them a pledge to do their work for good, and I am giving them some of the tools they need to accomplish their goals.This book is hard. It takes you through a variety of activities, questions, stories and challenges (even puzzles and poems) working both the right and left side of your brain and all the parts in between. The activities I propose are challenging and sometimes even embarrassing. The questions I ask are probing and provoking. The stories I tell are used as examples to guide you toward what I call Startup Heroism.So, why would you read this book? Well, I have worked for 30 years for entrepreneurs. I have supported, funded and coached Startup Heroes all my working life. And I have tested the concepts of this book on the students at Draper University and they have come out to be some of the most interesting, dynamic, and motivated people the world has ever seen. In fact, we have had about 1000 students from over 60 different countries come through the program at this writing, and they have started more than 300 companies!I wrote this book so that some of the thinking that I applied to Draper University could be spread wider, in hopes that these messages would reach other potential Startup Heroes (maybe you) who might make an impact on the world, be proactive about their work, or at the very least, improve their lives.So, I implore you. Read this book, try this book, do this book, play this book, absorb this book, experience this book. It might surprise you. It might thrill you. It might drive you. It might kill you. At the very least, I hope it will give you a perspective on how real progress is made, and at the very best, it might just change your life.

Communications Guide for Startups

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Author :
Publisher : UVK Verlag
ISBN 13 : 3739806141
Total Pages : 294 pages
Book Rating : 4.7/5 (398 download)

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Book Synopsis Communications Guide for Startups by : Lydia Prexl

Download or read book Communications Guide for Startups written by Lydia Prexl and published by UVK Verlag. This book was released on 2022-11-28 with total page 294 pages. Available in PDF, EPUB and Kindle. Book excerpt: Turning communication into your start-up's biggest asset Nine out of ten startups fail. One cause of failre is bad communication - both externally and internally. Yet there is little systematic advice on how startups and scale-ups can overcome this challenge and inspire all stakeholders around the company's vision, values, and offering. This book closes this gap - with seventy experts sharing their learnings and experiences. It is a guide for all curious to learn more about how to win customers, investors and new talent through a convincing narrative, covering external, internal, social media and leadership communication.