Start Up Guide For The Technopreneur

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Start-Up Guide for the Technopreneur, + Website

Author : David Shelters
Publisher : John Wiley & Sons
ISBN 13 : 1118518470
Total Pages : 304 pages
Book Rating : 4.1/5 (185 download)

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Book Synopsis Start-Up Guide for the Technopreneur, + Website by : David Shelters

Download or read book Start-Up Guide for the Technopreneur, + Website written by David Shelters and published by John Wiley & Sons. This book was released on 2013-02-19 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: A comprehensive guide to financial planning and venture fundraising for tech entrepreneurs As technology progresses, impacting our daily lives in more and greater ways, technology start-ups come and go at a dizzying pace. There are plenty of opportunities out there for anyone with a great idea, but it takes much more than a great idea to make your tech start-up a success. In addition to creativity and new ideas, being a successful tech entrepreneur requires strategic decision-making in terms of business planning, financial planning, negotiations, and corporate governance. This book serves as a thought-provoking guide that helps tech entrepreneurs avoid the dangers inherent in business start-ups in general and the treacherous realm of venture capital in particular. This book is the ideal reference for anyone who wants to overcome the challenges of running a start-up from incubation to exit. Excellent advice for tech entrepreneurs written in layman's terms Written by an author with more than fifteen years of experience as a founder and co-founder of tech start-ups in the U.S. and Asia Designed to fill the role of an experienced mentor for tech entrepreneurs For first-time founders of tech start-ups requiring venture capital, Start-Up Guide for the Technopreneur is the perfect resource.

Engineering Your Start-up

Author : James A. Swanson
Publisher : Professional Publications Incorporated
ISBN 13 :
Total Pages : 488 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Engineering Your Start-up by : James A. Swanson

Download or read book Engineering Your Start-up written by James A. Swanson and published by Professional Publications Incorporated. This book was released on 2003 with total page 488 pages. Available in PDF, EPUB and Kindle. Book excerpt: Thinking of starting your own business in high-tech? Do yourself a huge favor by reading this book first. The authors, both veterans of many start-ups, address topics vital to your start-up success, such as: Finding start-up opportunities Leaving your current employer but keeping your ideas Protecting your intellectual property Managing the five critical elements of a successful start-up Securing start-up financing Dealing successfully with venture capitalists Writing a winning business plan Creating a management team Handling employment and compensation--who to hire and how to pay them Avoiding the most common mistakes entrepreneurs make Understanding company valuation and exit strategies James Swanson and Michael Baird lay out all the basic concepts clearly, step by step. They demystify the start-up process with frank advice, insiders' tips, and "been there" examples. On-point case studies show you what to do--and what to avoid. An expanded list of resources steers you to help when you need it. You'll learn what it takes for you to create and manage a start-up, and the personal characteristics required to be successful in your new venture. In good economies and bad, entrepreneurs will continue to lead the way to new markets, new ventures, and new technologies. With this comprehensive new guide, you have a great start to start-up success! _____________________________ Since 1975 more than 2 million people preparing for their engineering, surveying, architecture, LEED�, interior design, and landscape architecture exams have entrusted their exam prep to PPI. For more information, visit us at www.ppi2pass.com.

Entrepreneurship in the Wild

Author : Felipe G. Massa
Publisher : MIT Press
ISBN 13 : 0262542579
Total Pages : 165 pages
Book Rating : 4.2/5 (625 download)

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Book Synopsis Entrepreneurship in the Wild by : Felipe G. Massa

Download or read book Entrepreneurship in the Wild written by Felipe G. Massa and published by MIT Press. This book was released on 2021-08-10 with total page 165 pages. Available in PDF, EPUB and Kindle. Book excerpt: A learn-by-doing guide to developing, testing, and pitching a startup idea, balancing a pragmatic approach and rigorous academic content. This innovative book offers a learn-by-doing guide to entrepreneurship that balances practical advice with rigorous academic content. It introduces important concepts, provides highly engaging examples, and supplies the tools needed to put lessons into practice, creating a research-supported, step-by-step reference for developing, testing, and pitching any startup idea. By integrating lean startup principles, design thinking, and elements of the jobs-to-be-done framework, this combination textbook-workbook allows readers to choose for themselves whether, or to what extent, to engage with theory. All of the book's ten chapters encourage hands-on effort, providing readers with easy-to-follow steps, calls to action, and attainable milestones. Aspiring entrepreneurs will find this systematic approach to be more efficient than haphazard trial and error, and much more likely to yield concrete results. Chapters begin with a "mini case," offering real-world examples of each step in the process. These cases--all featuring entrepreneurs working outside the Silicon Valley bubble--include a meadery operator that turned customers into advocates by designing compelling experiences and the development of a dating app for dog lovers that found a unique niche in a crowded market. Throughout, readers are immersed in the activity of starting a business, guided not only through the successful development of a startup but also to an understanding of the principles underlying entrepreneurship. The book can be used as a text in undergraduate and graduate classes and as a reference by entrepreneurs and innovators.

The Startup Owner's Manual

Author : Steve Blank
Publisher : John Wiley & Sons
ISBN 13 : 1119690684
Total Pages : 613 pages
Book Rating : 4.1/5 (196 download)

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Book Synopsis The Startup Owner's Manual by : Steve Blank

Download or read book The Startup Owner's Manual written by Steve Blank and published by John Wiley & Sons. This book was released on 2020-03-17 with total page 613 pages. Available in PDF, EPUB and Kindle. Book excerpt: More than 100,000 entrepreneurs rely on this book. The National Science Foundation pays hundreds of startup teams each year to follow the process outlined in the book, and it's taught at Stanford, Berkeley, Columbia and more than 100 other leading universities worldwide. Why? The Startup Owner's Manual guides you, step-by-step, as you put the Customer Development process to work. This method was created by renowned Silicon Valley startup expert Steve Blank, co-creator with Eric Ries of the "Lean Startup" movement and tested and refined by him for more than a decade. This 608-page how-to guide includes over 100 charts, graphs, and diagrams, plus 77 valuable checklists that guide you as you drive your company toward profitability. It will help you: • Avoid the 9 deadly sins that destroy startups' chances for success • Use the Customer Development method to bring your business idea to life • Incorporate the Business Model Canvas as the organizing principle for startup hypotheses • Identify your customers and determine how to "get, keep and grow" customers profitably • Compute how you'll drive your startup to repeatable, scalable profits. The Startup Owners Manual was originally published by K&S Ranch Publishing Inc. and is now available from Wiley. The cover, design, and content are the same as the prior release and should not be considered a new or updated product.

The Tech Entrepreneur's Survival Guide: How to Bootstrap Your Startup, Lead Through Tough Times, and Cash In for Success

Author : Bernd Schoner
Publisher : McGraw Hill Professional
ISBN 13 : 0071823360
Total Pages : 289 pages
Book Rating : 4.0/5 (718 download)

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Book Synopsis The Tech Entrepreneur's Survival Guide: How to Bootstrap Your Startup, Lead Through Tough Times, and Cash In for Success by : Bernd Schoner

Download or read book The Tech Entrepreneur's Survival Guide: How to Bootstrap Your Startup, Lead Through Tough Times, and Cash In for Success written by Bernd Schoner and published by McGraw Hill Professional. This book was released on 2014-05-16 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: Most technology startups never make it to the funding stage, and only a small percentage of those that are venture-backed generate a positive return for their investors. An even smaller number of startup founders enjoy a truly prosperous exit. Bernd Schoner cofounded his tech startup during the dot-com bust, navigated it through market crises and internal turmoil, brought it through the global financial meltdown intact, and eventually sold it to a multibillion-dollar, multinational public technology company. In The Tech Entrepreneur's Survival Guide, Bernd shares what he learned and what he wished he knew at the time. He explains the major phases in a technology company's life cycle, helping entrepreneurs avoid common pitfalls and survive crises when they strike. He guides readers from the initial bootstrapping process through venture-capital financing and provides valuable advice on how to sell a technology company profitably--even in a challenging economic environment. Every chapter presents solutions to realworld issues that could otherwise have fatal consequences for a tech venture. Aspiring tech entrepreneurs will learn to: Set up shop: build the team, assemble necessary startup assets (including technology and intellectual property), get legal and financial affairs in order Secure capital: ask for money, nail the term sheet, ask for more money Get out: know when to sell, who to sell to, and how to make it a happy exit for all stakeholders, including the employees Written with deep insight, refreshing candor, and a dash of humor, this comprehensive guide to the often harsh realities of startup life is indispensable for entrepreneurs at any stage. PRAISE FOR THE TECH ENTREPRENEUR'S SURVIVAL GUIDE: "A genuine narrative from the field, with battle scars and self-reflection. Reading this book will help you avoid many pitfalls." -- Nicholas Negroponte, professor at the Massachusetts Institute of Technology Media Lab "There's a lot of great insights and practical advice for the entrepreneur in this book, stuff you normally won't read or hear unless you buy some hard-bitten company founder a few drinks. If you are launching a technology startup, reading this book is the thing you should do first." -- Mark Roberti, founder and editor in chief of RFID Journal "I wish I had read Bernd's book when we founded The Echo Nest. Bernd touches on all the major issues in the initial formation stages of a tech company and many of the problems that come up when the company matures. If you are thinking of founding your own tech startup, read this book first." -- Tristan Jehan, cofounder of The Echo Nest "A visceral, behind-the-scenes guide to technology entrepreneurship. Bernd tells it like it is and presents a universe of solutions to tricky startup situations that can significantly improve the odds of success. Indispensable." -- Larry Begley, cofounder and managing director at .406 Ventures "The best-laid business plans never survive contact with reality. Bernd has provided a comprehensive guide to anticipating the unexpected in the life of a startup." -- Neil Gershenfeld, professor and director of the Massachusetts Institute of Technology Center for Bits and Atoms

Startup

Author : Kevin Ready
Publisher : Apress
ISBN 13 : 1430242191
Total Pages : 194 pages
Book Rating : 4.4/5 (32 download)

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Book Synopsis Startup by : Kevin Ready

Download or read book Startup written by Kevin Ready and published by Apress. This book was released on 2012-02-01 with total page 194 pages. Available in PDF, EPUB and Kindle. Book excerpt: “If I was going to start a new business today I would be sure to study and pay close attention to Kevin Ready’s new book, Startup. His wisdom, experience, and his self-effacing and honest writing make this a real gem for aspiring entrepreneurs and business people of all kinds.” —Bob Beaudine, author of The Power of WHO Startup: An Insider's Guide to Launching and Running a Business is for people who are excellent at something—product or web development, writing code, marketing or selling anything—but who are now toiling for others. Yet they have long had a dream: to take that special skill set and use it, on their own terms, in a startup business. This pattern is romanticized by the media in the form of the “tech entrepreneur”—the guy brainstorming with buddies in a garage who ends up selling his startup for millions. But what is the reality behind stories like that one? For that matter, what mental processes, frames of reference, hard knocks, and lessons learned make up the “back story” behind any startup success? This book not only reveals the actual experience of entrepreneurship, but it provides readers with a set of universal entrepreneurial skills and tools they can use to build a business. Author Kevin Ready has made this journey, and more than once. He earned his MBA—Master of Bruise Acquisition—through numerous encounters with “situations,” problems, black holes, bad employees, sea monsters, not enough money, and other karate chops to the organizational body. Startup illustrates in detail the lessons he learned the hard way—so you don’t have to. Backed up by stories of both his successes and failures, Ready helps readers learn shortcuts to help them do what eight out of 10 entrepreneurs can’t: Build and sustain a successful start-up. Illustrates the entrepreneurial journey from start to finish Helps readers decide—or not—to start a business Provides dozens of lessons learned and other takeaways budding entrepreneurs can put to use today

Start Small, Stay Small

Author : Rob Walling
Publisher : The Numa Group LLC
ISBN 13 : 0615373968
Total Pages : 215 pages
Book Rating : 4.6/5 (153 download)

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Book Synopsis Start Small, Stay Small by : Rob Walling

Download or read book Start Small, Stay Small written by Rob Walling and published by The Numa Group LLC. This book was released on 2010 with total page 215 pages. Available in PDF, EPUB and Kindle. Book excerpt: Start Small, Stay Small is a step-by-step guide to launching a self-funded startup. If you're a desktop, mobile or web developer, this book is your blueprint to getting your startup off the ground with no outside investment.This book intentionally avoids topics restricted to venture-backed startups such as: honing your investment pitch, securing funding, and figuring out how to use the piles of cash investors keep placing in your lap.This book assumes: You don't have $6M of investor funds sitting in your bank account You're not going to relocate to the handful of startup hubs in the world You're not going to work 70 hour weeks for low pay with the hope of someday making millions from stock options There's nothing wrong with pursuing venture funding and attempting to grow fast like Amazon, Google, Twitter, and Facebook. It just so happened that most people are not in a place to do this.Start Small, Stay Small also focuses on the single most important element of a startup that most developers avoid: marketing. There are many great resources for learning how to write code, organize source control, or connect to a database. This book does not cover the technical aspects developers already know or can learn elsewhere. It focuses on finding your idea, testing it before you build, and getting it into the hands of your customers.

Startup to Success

Author : Natasha Palumbo
Publisher :
ISBN 13 : 9781734490541
Total Pages : 272 pages
Book Rating : 4.4/5 (95 download)

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Book Synopsis Startup to Success by : Natasha Palumbo

Download or read book Startup to Success written by Natasha Palumbo and published by . This book was released on 2021-01-11 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: Startup guide for entrepreneurs; workbook

Engineering Your Start-up

Author : Michael L. Baird
Publisher :
ISBN 13 :
Total Pages : 294 pages
Book Rating : 4.:/5 (13 download)

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Book Synopsis Engineering Your Start-up by : Michael L. Baird

Download or read book Engineering Your Start-up written by Michael L. Baird and published by . This book was released on 1992 with total page 294 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Starting a Tech Business

Author : Alex Cowan
Publisher : John Wiley & Sons
ISBN 13 : 1118205553
Total Pages : 292 pages
Book Rating : 4.1/5 (182 download)

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Book Synopsis Starting a Tech Business by : Alex Cowan

Download or read book Starting a Tech Business written by Alex Cowan and published by John Wiley & Sons. This book was released on 2012-04-10 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: The non-technical guide to building a booming tech-enabled business Thinking of starting a technology-enabled business? Or maybe you just want to increase your technology mojo so you can do your job better? You do not need to learn programming to participate in the development of today’s hottest technologies. But there are a few easy-to-grasp foundation concepts that will help you engage with a technical team. Starting a Tech Business explains in practical, actionable terms how to formulate and reality test new ideas package what you learn into frameworks that are highly actionable for engineers understand key foundation concepts about modern software and systems participate in an agile/lean development team as the ‘voice of the customer’ Even if you have a desire to learn to program (and I highly recommend doing whatever unlocks your ‘inner tinkerer’), these foundation concepts will help you target what exactly you want to understand about hands-on technology development. While a decade ago the barriers to creating a technology-enabled business required a pole vault, getting started today only requires a determined step in the right direction. Starting a Tech Business supplies the tools prospective entrepreneurs and business enterprises need to avoid common pitfalls and succeed in the fast-paced world of high-tech business. Successful execution requires thoughtful, evidence-based product formulation, well-articulated design, economic use of systems, adaptive management of technical resources, and empathetic deployment to customers. Starting a Tech Business offers practical checklists and frameworks that business owners, entrepreneurs, and professionals can apply to any tech-based business idea, whether you’re developing software and products or beginning a technology-enabled business. You’ll learn: 1. How to apply today’s leading management frameworks to a tech business 2. How to package your product idea in a way that’s highly actionable for your technical team 3. How to ask the right questions about technology selection and product architecture 4. Strategies to leverage what your technology ecosystem has to offer 5. How to carefully define the roles on your team, and then effectively evaluate candidates 6. The most common disconnects between engineers and business people and how to avoid them 7. How you can apply process design to your tech business without stifling creativity 8. The steps to avoid the most common pitfalls tech founders encounter Now is one of the best times to start a technology-enabled business, and anyone can do it with the right amount and kind of preparation. Starting a Tech Business shows you how to move a product idea to market quickly and inexpensively—and to tap into the stream of wealth that a tech business can provide.

Start-up

Author : Tom Harris
Publisher : Springer
ISBN 13 : 3319945475
Total Pages : 153 pages
Book Rating : 4.3/5 (199 download)

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Book Synopsis Start-up by : Tom Harris

Download or read book Start-up written by Tom Harris and published by Springer. This book was released on 2018-08-07 with total page 153 pages. Available in PDF, EPUB and Kindle. Book excerpt: This guide for aspiring entrepreneurs provides expert advice on every aspect of launching a new business. It is designed to be of particular value for academics wishing to exploit the commercial value of a new technology or business solution. Inspiring and readable, it shows how to evaluate the strength of a business idea, how to protect inventions, reviews legal steps and responsibilities, shows how to position products in the market, how to create a business plan and raise initial capital. Case studies, exercises and tips demystify the process of starting a business, build confidence and greatly increase the chances of success.

Starting a Tech Business

Author : Alex Cowan
Publisher : John Wiley & Sons
ISBN 13 : 1118240774
Total Pages : 292 pages
Book Rating : 4.1/5 (182 download)

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Book Synopsis Starting a Tech Business by : Alex Cowan

Download or read book Starting a Tech Business written by Alex Cowan and published by John Wiley & Sons. This book was released on 2012-03-14 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: The non-technical guide to building a booming tech-enabled business Thinking of starting a technology-enabled business? Or maybe you just want to increase your technology mojo so you can do your job better? You do not need to learn programming to participate in the development of today’s hottest technologies. But there are a few easy-to-grasp foundation concepts that will help you engage with a technical team. Starting a Tech Business explains in practical, actionable terms how to formulate and reality test new ideas package what you learn into frameworks that are highly actionable for engineers understand key foundation concepts about modern software and systems participate in an agile/lean development team as the ‘voice of the customer’ Even if you have a desire to learn to program (and I highly recommend doing whatever unlocks your ‘inner tinkerer’), these foundation concepts will help you target what exactly you want to understand about hands-on technology development. While a decade ago the barriers to creating a technology-enabled business required a pole vault, getting started today only requires a determined step in the right direction. Starting a Tech Business supplies the tools prospective entrepreneurs and business enterprises need to avoid common pitfalls and succeed in the fast-paced world of high-tech business. Successful execution requires thoughtful, evidence-based product formulation, well-articulated design, economic use of systems, adaptive management of technical resources, and empathetic deployment to customers. Starting a Tech Business offers practical checklists and frameworks that business owners, entrepreneurs, and professionals can apply to any tech-based business idea, whether you’re developing software and products or beginning a technology-enabled business. You’ll learn: 1. How to apply today’s leading management frameworks to a tech business 2. How to package your product idea in a way that’s highly actionable for your technical team 3. How to ask the right questions about technology selection and product architecture 4. Strategies to leverage what your technology ecosystem has to offer 5. How to carefully define the roles on your team, and then effectively evaluate candidates 6. The most common disconnects between engineers and business people and how to avoid them 7. How you can apply process design to your tech business without stifling creativity 8. The steps to avoid the most common pitfalls tech founders encounter Now is one of the best times to start a technology-enabled business, and anyone can do it with the right amount and kind of preparation. Starting a Tech Business shows you how to move a product idea to market quickly and inexpensively—and to tap into the stream of wealth that a tech business can provide.

SUMMARY - The Startup Owner’s Manual: The Step-By-Step Guide For Building A Great Company By Steve Blank And Bob Dorf

Author : Shortcut Edition
Publisher : Shortcut Edition
ISBN 13 :
Total Pages : 27 pages
Book Rating : 4./5 ( download)

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Book Synopsis SUMMARY - The Startup Owner’s Manual: The Step-By-Step Guide For Building A Great Company By Steve Blank And Bob Dorf by : Shortcut Edition

Download or read book SUMMARY - The Startup Owner’s Manual: The Step-By-Step Guide For Building A Great Company By Steve Blank And Bob Dorf written by Shortcut Edition and published by Shortcut Edition. This book was released on 2021-06-18 with total page 27 pages. Available in PDF, EPUB and Kindle. Book excerpt: * Our summary is short, simple and pragmatic. It allows you to have the essential ideas of a big book in less than 30 minutes. As you read this summary, you will discover that the best way to create and grow your start-up is to put your customers at the heart of your strategy. You will also discover : that meeting with customers will bring you more than just hours at the office; that following a business plan to the letter can lead to early bankruptcy; that you need to be able to change your strategy or product in depth to succeed; that there is no point in using a communications agency until you have identified your customers yourself; that you need to do tests at each stage of the creation of your start-up to verify the relevance of your strategy. Customer-driven development is a method that places your potential customers at the heart of the process of creating your start-up. By following this method, you will meet success upon arrival or you will stop before it is too late. From the creation of your business model to the expansion of your start-up, there are a few key steps to follow to lead your company to success. So, are you ready to become the entrepreneur you dream of being? *Buy now the summary of this book for the modest price of a cup of coffee!

The Entrepreneur's Business Guide: From a Startup Approach

Author : Austin C. Eneanya
Publisher : Lulu.com
ISBN 13 : 1387178490
Total Pages : 350 pages
Book Rating : 4.3/5 (871 download)

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Book Synopsis The Entrepreneur's Business Guide: From a Startup Approach by : Austin C. Eneanya

Download or read book The Entrepreneur's Business Guide: From a Startup Approach written by Austin C. Eneanya and published by Lulu.com. This book was released on 2018-09-24 with total page 350 pages. Available in PDF, EPUB and Kindle. Book excerpt: The contribution of Small and Medium Scale Enterprises (SMEs) has been discovered to be the main sustenance of any economy because of their capacity, in enhancing the economic output and enhanced human welfare. This book is a step-by-step business start-up guide that addresses business from the conception phase to idea developmental down to the implementation stage. This book talks about those seeking to start a business with little or no clue on what step they need to take in order to take their business from imagination stage to the development stage. This book addresses different areas of business such as: Change of mentality between the business world and the employment world conventional way of starting up a business.Franchise business model.Outsourcing business model with more than 50 business start-up ideas you can use to run your own businessThe process and information for NAFDAC registration for product-based business for entrepreneurs or business folks that want to go into the production business.The Nigerian tax system for Nigeria business owners, a quality management system to service and product-based business. Network marketing approach for those already doing business similar to those intends to start one.This book talks about what you need to know about the Quality management system that is applicable anywhere in the worldInsight about Nigerian Labour LawLearn how to Market and manage your business sales as a start-up and the secrets behind successful entrepreneursThis book equally reveals biography of famous successful entrepreneurs including Nigerian based entrepreneurs and their stories.

From Startup to Exit

Author : Shirish Nadkarni
Publisher : HarperCollins Leadership
ISBN 13 : 1400225353
Total Pages : 320 pages
Book Rating : 4.4/5 (2 download)

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Book Synopsis From Startup to Exit by : Shirish Nadkarni

Download or read book From Startup to Exit written by Shirish Nadkarni and published by HarperCollins Leadership. This book was released on 2021-08-24 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tech entrepreneurs, make your startup dreams come true by utilizing this invaluable, founder-to-founder guide to successfully navigating all phases of the tech startup journey. With the advent of the internet, mobile computing, and now AI/Machine learning and cloud computing, the number of new startups has accelerated over the last decade across tech centers in Silicon Valley, Israel, India, and China. From Startup to Exit shares the knowledge that pioneering, serial entrepreneur Shirish Nadkarni has gained from over two decades of success, detailing the practical aspects of startup formation from founding, funding, management, and finding an exit. With successful tech entrepreneurs interviewed and featured throughout, From Startup to Exit will help you: Understand exactly what tech startups must do to succeed in all phases, from idea stage to IPO. Gain invaluable insights from the journeys of other successful tech founders that can be applied to your own situation. Learn how to raise millions of dollars of funding from angels and VCs to give your company the fuel it needs to take off and succeed.

The Start Up Guide

Author : David H. Bangs
Publisher : Kaplan Publishing
ISBN 13 : 9780936894577
Total Pages : 162 pages
Book Rating : 4.8/5 (945 download)

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Book Synopsis The Start Up Guide by : David H. Bangs

Download or read book The Start Up Guide written by David H. Bangs and published by Kaplan Publishing. This book was released on 1994 with total page 162 pages. Available in PDF, EPUB and Kindle. Book excerpt: A guide for beginning a business.

Startup Mixology

Author : Frank Gruber
Publisher : John Wiley & Sons
ISBN 13 : 111889877X
Total Pages : 204 pages
Book Rating : 4.1/5 (188 download)

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Book Synopsis Startup Mixology by : Frank Gruber

Download or read book Startup Mixology written by Frank Gruber and published by John Wiley & Sons. This book was released on 2014-06-17 with total page 204 pages. Available in PDF, EPUB and Kindle. Book excerpt: Shake up the market with these key ingredients to a successful startup Entrepreneurship starts with an idea and a dream: a dream of a better world for others, and a life less ordinary for yourself. These days, more people than ever are full of world-changing ideas and, thanks to technology, have the means to bring them to life. But many ideas remain just ideas, and many dreams just dreams. Startup Mixology is first and foremost a book about turning your ideas into action. From the cofounder of media company Tech Cocktail, a veteran entrepreneur and investor who was named one of the most connected people in tech, this book covers the basic "ingredients" of winning entrepreneurship. No abstract theories here — it shows you how to tackle everything from idea generation to launch to marketing to funding and how to start getting things done. Once you've taken that first step, the journey has only begun. Startup Mixology tells it like it is — and it's not easy! You'll learn about the harsh reality of starting up: what happens when you offend your customers, get no attention, or run out of money. These are the stories you don't always hear in the media. In the end, Startup Mixology is an optimistic book. You can do this — and you can have fun doing it, too. Every chapter also shows you how to enjoy the journey along the way - because if you don't, what's the point of it all? From cake baking to workations to llama parades, you'll learn how entrepreneurs around the world stay sane, reduce stress, and celebrate the positive. This may seem fluffy, but it's actually one of the biggest secrets of successful startups. Inside, you'll find the stories of companies like MakerBot, WordPress, Zappos, Basecamp, Uber, and more. Hear in their own words how they survived the startup phase, and learn from the straightforward and conversational Frank Gruber, who has met thousands of entrepreneurs and watched them grow their businesses. In many ways, entrepreneurship will be the most difficult undertaking of your career. But if you can find the right balance of hard work, support, and celebration, it can also be the most rewarding. Startup Mixology takes you through the whole process from start to finish, so you can begin the incomparable journey of turning your great ideas into great startups.