St. Louis Advertising

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Author :
Publisher : Arcadia Publishing
ISBN 13 : 1467112860
Total Pages : 96 pages
Book Rating : 4.4/5 (671 download)

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Book Synopsis St. Louis Advertising by : Frank Absher

Download or read book St. Louis Advertising written by Frank Absher and published by Arcadia Publishing. This book was released on 2014 with total page 96 pages. Available in PDF, EPUB and Kindle. Book excerpt: Mention "advertising," and just about everyone thinks of New York's Madison Avenue, long the center of the nation's advertising universe. The reality is that advertising is everywhere and has been almost since the inception of the nation. In St. Louis, for example, two early advertising agencies became major players on the national scene, creating advertising for multinational corporations. Browsing through this collection of old advertisements gives readers a chance to follow the development of the nation's business community over the past 200 years and see what was important in the daily lives of Americans, as well as what the nation's commercial interests wanted them to believe was important.

Fading Ads of St. Louis

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Author :
Publisher : Arcadia Publishing
ISBN 13 : 1625847114
Total Pages : 183 pages
Book Rating : 4.6/5 (258 download)

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Book Synopsis Fading Ads of St. Louis by : Wm. Stage

Download or read book Fading Ads of St. Louis written by Wm. Stage and published by Arcadia Publishing. This book was released on 2013-09-24 with total page 183 pages. Available in PDF, EPUB and Kindle. Book excerpt: Before the billboard, radio or television commercial, there was the painted ad. Today, these aging ads capture the imagination, harkening back to a bygone era. Vanishing paint on brick walls speaks to a time when commerce was much simpler and much more direct. Few cities in America have produced as many intriguing fading ads as St. Louis. Fewer still are home to such an expert on the subject as author Wm. Stage. For decades, Stage has studied and researched the lost art form of the painted ad, carefully tracking the history of this hands-on approach to advertising from its lustrous heyday to its disappearing present. Join Stage on a tour through St. Louis's fading ads hidden in plain sight.

SEO for Growth

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Author :
Publisher : Seo for Growth
ISBN 13 : 9780692769447
Total Pages : 238 pages
Book Rating : 4.7/5 (694 download)

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Book Synopsis SEO for Growth by : John Jantsch

Download or read book SEO for Growth written by John Jantsch and published by Seo for Growth. This book was released on 2016-09-11 with total page 238 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Search Engine Optimization, also known as SEO, is how people search and find your website on the Internet. ... SEO is a key growth channel for your business, but the rules of SEO have changed dramatically in recent years. To grow your business in today's economy, you need a strong online presence. But what does that entail exactly? Marketing is no longer about mass-market advertising and outbound sales; it's about capturing demand -- grabbing the attention of people already looking to make a purchase or acquire specific knowledge. To do that, your content needs to be at the top of Internet search results"--Amazon.com.

Advertising & Selling

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Author :
Publisher :
ISBN 13 :
Total Pages : 1130 pages
Book Rating : 4.:/5 (318 download)

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Book Synopsis Advertising & Selling by :

Download or read book Advertising & Selling written by and published by . This book was released on 1920 with total page 1130 pages. Available in PDF, EPUB and Kindle. Book excerpt:

St. Louis Advertising

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Author :
Publisher : Arcadia Publishing
ISBN 13 : 1439647801
Total Pages : 96 pages
Book Rating : 4.4/5 (396 download)

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Book Synopsis St. Louis Advertising by : Frank Absher

Download or read book St. Louis Advertising written by Frank Absher and published by Arcadia Publishing. This book was released on 2014-10-13 with total page 96 pages. Available in PDF, EPUB and Kindle. Book excerpt: Mention advertising, and just about everyone thinks of New Yorks Madison Avenue, long the center of the nations advertising universe. The reality is that advertising is everywhere and has been almost since the inception of the nation. In St. Louis, for example, two early advertising agencies became major players on the national scene, creating advertising for multinational corporations. Browsing through this collection of old advertisements gives readers a chance to follow the development of the nations business community over the past 200 years and see what was important in the daily lives of Americans, as well as what the nations commercial interests wanted them to believe was important.

Printers' Ink; the ... Magazine of Advertising, Management and Sales

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Author :
Publisher :
ISBN 13 :
Total Pages : 700 pages
Book Rating : 4.0/5 ( download)

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Book Synopsis Printers' Ink; the ... Magazine of Advertising, Management and Sales by :

Download or read book Printers' Ink; the ... Magazine of Advertising, Management and Sales written by and published by . This book was released on 1904 with total page 700 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Advertising World

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Author :
Publisher :
ISBN 13 :
Total Pages : 562 pages
Book Rating : 4.A/5 ( download)

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Book Synopsis Advertising World by :

Download or read book Advertising World written by and published by . This book was released on 1917 with total page 562 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Advertising & Selling

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Author :
Publisher :
ISBN 13 :
Total Pages : 1308 pages
Book Rating : 4.3/5 (126 download)

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Book Synopsis Advertising & Selling by :

Download or read book Advertising & Selling written by and published by . This book was released on 1946 with total page 1308 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Judicious Advertising

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Author :
Publisher :
ISBN 13 :
Total Pages : 762 pages
Book Rating : 4.:/5 (89 download)

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Book Synopsis Judicious Advertising by :

Download or read book Judicious Advertising written by and published by . This book was released on 1921 with total page 762 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Advertising Fortnightly

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Publisher :
ISBN 13 :
Total Pages : 1354 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Advertising Fortnightly by :

Download or read book Advertising Fortnightly written by and published by . This book was released on 1927 with total page 1354 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Agricultural Advertising

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Publisher :
ISBN 13 :
Total Pages : 396 pages
Book Rating : 4.:/5 (31 download)

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Book Synopsis Agricultural Advertising by : Elmer E. Critchfield

Download or read book Agricultural Advertising written by Elmer E. Critchfield and published by . This book was released on 1917 with total page 396 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Advertising Age and Mail Order Journal

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Author :
Publisher :
ISBN 13 :
Total Pages : 780 pages
Book Rating : 4.:/5 (334 download)

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Book Synopsis The Advertising Age and Mail Order Journal by :

Download or read book The Advertising Age and Mail Order Journal written by and published by . This book was released on 1916 with total page 780 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Judicious Advertising and Advertising Experience

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Author :
Publisher :
ISBN 13 :
Total Pages : 1302 pages
Book Rating : 4.U/5 (183 download)

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Book Synopsis Judicious Advertising and Advertising Experience by :

Download or read book Judicious Advertising and Advertising Experience written by and published by . This book was released on 1918 with total page 1302 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Associated Advertising

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Author :
Publisher :
ISBN 13 :
Total Pages : 624 pages
Book Rating : 4.5/5 (26 download)

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Book Synopsis Associated Advertising by :

Download or read book Associated Advertising written by and published by . This book was released on 1921 with total page 624 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Marketing/communications

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Publisher :
ISBN 13 :
Total Pages : 842 pages
Book Rating : 4.X/5 (1 download)

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Book Synopsis Marketing/communications by :

Download or read book Marketing/communications written by and published by . This book was released on 1897 with total page 842 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Advertising On The Internet

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Author :
Publisher : Atlantic Publishers & Dist
ISBN 13 : 9788171569809
Total Pages : 168 pages
Book Rating : 4.5/5 (698 download)

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Book Synopsis Advertising On The Internet by : Godfrey Harris

Download or read book Advertising On The Internet written by Godfrey Harris and published by Atlantic Publishers & Dist. This book was released on 2001 with total page 168 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Internet Is Today The Most Reliable And Accurate Medium For Advertising. It Offers Transparency And Targeted Advertising That Is Far More Reliable Than Conventional Media Available. Its Allows Marketers To Deliver Personalized And Real-Time Messages To Specific Consumers And That Too At A Fraction Of The Cost And With Greater Measurability. The Interactive Nature Of This Medium Makes It Ideal For Marketeers To Get Instant Feedback. Countries With Large Population Like India Are Destined To Have A Large Market Online And Hence Greater Avenues For Internet Advertisers. From Just About Rs.24 Crore In 1999, The Online Advertising Will Be Rs.60 Crore By The End Of 2000 And Will Reach A Whopping Rs.750 Crore By The Year 2002. The Book Would Be Found Highly Useful By The Industrial And Business Houses In Planning The Most Effective And Economical Advertising Plans.

Using Qualitative Research in Advertising

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Author :
Publisher : SAGE
ISBN 13 : 1412987245
Total Pages : 241 pages
Book Rating : 4.4/5 (129 download)

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Book Synopsis Using Qualitative Research in Advertising by : Margaret A. Morrison

Download or read book Using Qualitative Research in Advertising written by Margaret A. Morrison and published by SAGE. This book was released on 2012 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: This Second Edition remains the only book to discuss both theory and application of qualitative research techniques to inspire great advertising and build strong brands. Using a step-by-step approach created for students considering advertising careers and for those currently working in the advertising industry, this book explains what qualitative research techniques are designed to do. The text describes how these techniques aid in uncovering insights useful for advertising strategy development, creative development, and post-campaign evaluation. Practical information and discussions on interviewing, projective techniques, focus groups, and online/social media applications positioned within a theoretical context illustrate the value of qualitative research in the real world.