Snapchat

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How to Turn Down a Billion Dollars

Author : Billy Gallagher
Publisher : Macmillan + ORM
ISBN 13 : 1250108624
Total Pages : 318 pages
Book Rating : 4.2/5 (51 download)

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Book Synopsis How to Turn Down a Billion Dollars by : Billy Gallagher

Download or read book How to Turn Down a Billion Dollars written by Billy Gallagher and published by Macmillan + ORM. This book was released on 2018-02-13 with total page 318 pages. Available in PDF, EPUB and Kindle. Book excerpt: "In the grand tradition of Ben Mezrich's The Accidental Billionaires (2009)... an engaging look into a fascinating subculture of millions." —Booklist "Breezy...How to Turn Down a Billion Dollars ably if uncritically chronicles the short history of a young company catering to young users, with a young chief executive, and reveals, intentionally or not, the limitations that come with that combination." —Wall Street Journal The improbable and exhilarating story of the rise of Snapchat from a frat boy fantasy to a multi-billion dollar internet unicorn that has dramatically changed the way we communicate. In 2013 Evan Spiegel, the brash CEO of the social network Snapchat, and his co-founder Bobby Murphy stunned the press when they walked away from a three-billion-dollar offer from Facebook: how could an app teenagers use to text dirty photos dream of a higher valuation? Was this hubris, or genius? In How to Turn Down a Billion Dollars, tech journalist Billy Gallagher takes us inside the rise of one of Silicon Valley's hottest start-ups. Snapchat developed from a simple wish for disappearing pictures as Stanford junior Reggie Brown nursed regrets about photos he had sent. After an epic feud between best friends, Brown lost his stake in the company, while Spiegel has gone on to make a name for himself as a visionary—if ruthless—CEO worth billions, linked to celebrities like Taylor Swift and his wife, Miranda Kerr. A fellow Stanford undergrad and fraternity brother of the company’s founding trio, Gallagher has covered Snapchat from the start. He brings unique access to a company Bloomberg Business called “a cipher in the Silicon Valley technology community.” Gallagher offers insight into challenges Snapchat faces as it transitions from a playful app to one of the tech industry’s preeminent public companies. In the tradition of great business narratives, How to Turn Down a Billion Dollars offers the definitive account of a company whose goal is no less than to remake the future of entertainment.

Snapchat Guide

Author : Phil Walton
Publisher : Turner
ISBN 13 : 9781684428281
Total Pages : pages
Book Rating : 4.4/5 (282 download)

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Book Synopsis Snapchat Guide by : Phil Walton

Download or read book Snapchat Guide written by Phil Walton and published by Turner. This book was released on 2021-10 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: This book helps people learn to use and understand the Snapchat app. It guides users through the Snapchat interface, how to connect with friends, using filters (and lenses) and the many other cool features that the app has to offer.

Snapchat

Author : Viktoria Schoja
Publisher : Anchor Academic Publishing
ISBN 13 : 3960675194
Total Pages : 20 pages
Book Rating : 4.9/5 (66 download)

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Book Synopsis Snapchat by : Viktoria Schoja

Download or read book Snapchat written by Viktoria Schoja and published by Anchor Academic Publishing. This book was released on 2016-03-14 with total page 20 pages. Available in PDF, EPUB and Kindle. Book excerpt: Snapchat is a photo messaging application which was developed in 2011 by Evan Spiegel and Bobby Murphy. It is a new way to take pictures or video adding text or drawings over a mobile phone and send them to friends or family with specifications on how long the photo will be available for viewing. User can set a time of 1 to 10 seconds for the viewing. The timer starts to count down the predefined seconds when the recipient opens the message. After the time is up the picture is deleted from the device and cannot be shown to the user anymore. Once the user downloads the app on his phone it is essential to register with username and set a password. Subsequently the app access the contact list on users phone to load friends. Additionally users can add other contacts beyond the existing one manually. Snapchat is a new way of sharing moments with friends on iPhone and Android. The company compares its product with a phone call, where a record of the communication persists, however the actual content of the communication does not. Even though Snapchat launched many products, there is one key feature that they all share, deletion. The app's mascot, which is also used as logo, is called "Ghostface Chillah", a name Brown derived from Ghostface Killah of the hip hop group Wu-Tang Clan. Snapchat, Inc. is a privately held, venture capital backed company, headquartered in Venice, California, USA. The application was first launched in July 2011 as a result of Evan Spiegel’s projects at Stanford University under the name Picaboo. However, the idea of disappearing pictures did not convince other project participants. In July 2011 Picaboo was renamed and re-launched into Snapchat. The former team, Evan Spiegel, Reggie Brown and Bobby Murphy, focused on usability and technical aspects rather than branding efforts at the beginning in order to reach as many user as possible [...].

Snapchat

Author : Madeleine R. Spalding
Publisher : ABDO
ISBN 13 : 1680775774
Total Pages : 35 pages
Book Rating : 4.6/5 (87 download)

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Book Synopsis Snapchat by : Madeleine R. Spalding

Download or read book Snapchat written by Madeleine R. Spalding and published by ABDO. This book was released on 2016-08-15 with total page 35 pages. Available in PDF, EPUB and Kindle. Book excerpt: This title examinesSnapchat, the photo and video sharing website.Readers will learn aboutcompany history and development, howSnapchatoperates, issues the company faces such as inappropriate content, and its impact on society.Key components such as Snapcodes and Lenses are also explored.Color photos accompany easy-to-read, compelling text. Features include a company profile, mini bios of company founders, timeline, fast facts, informative sidebars, andsection on online safety.Checkerboard Library is an imprint of Abdo Publishing, a division of ABDO.

A Parent's Guide to Snapchat

Author : Axis
Publisher : David C Cook
ISBN 13 : 0830777016
Total Pages : 8 pages
Book Rating : 4.8/5 (37 download)

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Book Synopsis A Parent's Guide to Snapchat by : Axis

Download or read book A Parent's Guide to Snapchat written by Axis and published by David C Cook. This book was released on 2018-08-01 with total page 8 pages. Available in PDF, EPUB and Kindle. Book excerpt: Why are teens so obsessed with Snapchat? And what do they even do on it? This guide will help you better understand the app itself, why it’s appealing, and how to have conversations about it with your teens. Parent Guides are your one-stop shop for biblical guidance on teen culture, trends, and struggles. In 15 pages or fewer, each guide tackles issues your teens are facing right now—things like doubts, the latest apps and video games, mental health, technological pitfalls, and more. Using Scripture as their backbone, these Parent Guides offer compassionate insight to teens’ world, thoughts, and feelings, as well as discussion questions and practical advice for impactful discipleship.

Yes We (Still) Can

Author : Dan Pfeiffer
Publisher : Biteback Publishing
ISBN 13 : 1785904310
Total Pages : 321 pages
Book Rating : 4.7/5 (859 download)

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Book Synopsis Yes We (Still) Can by : Dan Pfeiffer

Download or read book Yes We (Still) Can written by Dan Pfeiffer and published by Biteback Publishing. This book was released on 2018-06-19 with total page 321 pages. Available in PDF, EPUB and Kindle. Book excerpt: From Barack Obama's former communications director comes a colourful account of how politics, the media, and the internet changed during the Obama presidency and how Democrats can fight back in the Trump era. The 'Decade of Obama' (2007—2017) was one of massive change that rewrote the rules of politics in ways that are only now beginning to be understood. Which is why all pundits got the 2016 presidential election wrong). Yes We (Still) Can looks at how Obama navigated the forces that allowed Trump to win the White House, becoming one of the most consequential presidents in American history, why Trump surprised everyone, and how Democrats can come out on top in the long run. Part political memoir, part blueprint for progressives in the Trump era, Yes We (Still) Can is an insider's take on the crazy politics of our time. Pfeiffer, one of Barack Obama's longest-serving advisors, reveals never-before-told stories ranging from Obama's presidential campaigns to his time in the White House, providing readers with an in-depth, behind-the-scenes look at life on the front line of politics.

Social Media

Author : Regina Luttrell
Publisher : Rowman & Littlefield
ISBN 13 : 1442265256
Total Pages : 225 pages
Book Rating : 4.4/5 (422 download)

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Book Synopsis Social Media by : Regina Luttrell

Download or read book Social Media written by Regina Luttrell and published by Rowman & Littlefield. This book was released on 2016-08-19 with total page 225 pages. Available in PDF, EPUB and Kindle. Book excerpt: Updated to reflect the latest innovations, this second edition of Social Media helps readers understand the foundations of and principles behind social media; manage and participate within online communities; and succeed in the changing field of modern public relations.

Snapchat 101: a Complete Guide to Snapchat

Author : Brandon Jones
Publisher :
ISBN 13 : 9781976090103
Total Pages : 52 pages
Book Rating : 4.0/5 (91 download)

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Book Synopsis Snapchat 101: a Complete Guide to Snapchat by : Brandon Jones

Download or read book Snapchat 101: a Complete Guide to Snapchat written by Brandon Jones and published by . This book was released on 2017-08-24 with total page 52 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book contains information on what, why and how's of Snapchat. Jones starts with a brief introduction about Snapchat, it's history and eventually proceeds to topics such as Snapchat paid Advertising.Developed by three Stanford University students (Evan Spiegel, Bobby Murphy and Reggie Brown) as a part of a class project, Snapchat began under the name Picaboo. When Evan Spiegel (pictured to the left) debuted their idea to the class in April 2011, the other students scoffed at the idea of impermanent photos. Little did they know that this idea would go on to become insanely popular.In 2014, the Snapchat app was the fastest growing social app, boosting a 57-percent growth in the course of the year. While Pinterest, Instagram and Facebook Messenger also had a high rate of growth, none of them could come close to keeping up with the amount of downloads Snapchat was/is getting. While there are many different platforms out there that incorporate images and videos, Snapchat has found a niche in the social media universe. It has become one of the most popular social networks around. And it shows no signs of stopping. Snapchat is a social media app that allows you to take pictures and videos and send them to others without having to worry about whether or not it'll still be there the next day - in particular, worrying about your embarrassing pics and videos. This is because Snapchat was designed to specifically delete or remove the pictures or videos - also called memories - that you post from its database within 24 hours after being posted on its platform. And more than just being about pictures and videos, Snapchat is all about short-term content, also called transient pictures and videos. That is why, by default, all you can see on the app's home screen is just a simple camera view. And with such simplicity, it's very easy and convenient to send your pictures and videos to just about anyone on Snapchat. Here is a preview of what you will learn...Snapchat and it's historyGetting Started on SnapchatHow to take and Send a SnapHow is Snapchat different from WhatsApp and FacebookGaining followers on SnapchatSnapchat Paid AdvertisingConverting FollowersAnd More.....

The Modern Parent

Author : Martine Oglethorpe
Publisher :
ISBN 13 : 9780648828600
Total Pages : 208 pages
Book Rating : 4.8/5 (286 download)

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Book Synopsis The Modern Parent by : Martine Oglethorpe

Download or read book The Modern Parent written by Martine Oglethorpe and published by . This book was released on 2020-04-28 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: Digital technology has changed the parenting territory dramatically in recent years. Suddenly we've been tasked with preparing kids to be safe, happy and successful, not just in the real world, but in the online world as well. Martine Oglethorpe is part of a new breed of parenting educator who nimbly stays abreast of technology changes while keeping one foot firmly grounded in the timeless ways that make families strong.Martine skilfully combines her professional expertise with the lived experience gained by guiding her own children down the pathway to being skilled, savvy digital citizens. In these pages lies the blueprint for parenting kids in the digital age. It shares how to be engaged in the digital lives of our children without being overbearing or burdensome; to know when to tread lightly as a parent and when care and caution need to be taken.

Talking in Pictures

Author : Chelsea Peitz
Publisher : Createspace Independent Publishing Platform
ISBN 13 : 9781544262543
Total Pages : 232 pages
Book Rating : 4.2/5 (625 download)

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Book Synopsis Talking in Pictures by : Chelsea Peitz

Download or read book Talking in Pictures written by Chelsea Peitz and published by Createspace Independent Publishing Platform. This book was released on 2017-10-29 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Snapchat was the app that launched the "camera first" revolution. Its' disruptive features out-innovated major social networks and inspired hundreds of millions of users to document their personal stories through the free broadcast network in their pockets. Snapchat allowed us to communicate through images and not just around them. It changed social media from merely documenting and preserving memories to an in-the-moment real time experience. It was authentic, personal and unlike any other social platform in existence"--Back cover.

SNAPCHAT 101: Everything You Need to Know to Get Started on Snapchat

Author : Scott Perry
Publisher :
ISBN 13 : 9781367413238
Total Pages : pages
Book Rating : 4.4/5 (132 download)

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Book Synopsis SNAPCHAT 101: Everything You Need to Know to Get Started on Snapchat by : Scott Perry

Download or read book SNAPCHAT 101: Everything You Need to Know to Get Started on Snapchat written by Scott Perry and published by . This book was released on 2016-07-27 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: The ultimate guide to Snapchat for beginners. This picture-filled handbook makes it easy for you to master the basics of the world's fastest-growing social network in less than an hour -- you can be a pro at Snapchat in less time that it would take you to enjoy lunch! Explore Snapchat's three main features -- Snap, Chat, and Stories -- and get a full understanding of the platform via tutorials, a glossary of terms, a wealth of frequently asked questions, as well as links to stay on top of trends as Snapchat continues to add new features on a continual basis. This book was written BY adults FOR adults, so you get a clear, linear path to using Snapchat's key features, as well as tons of additional material for a greater understanding of the platform.

Inexcusable

Author : Chris Lynch
Publisher : Simon and Schuster
ISBN 13 : 144244231X
Total Pages : 172 pages
Book Rating : 4.4/5 (424 download)

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Book Synopsis Inexcusable by : Chris Lynch

Download or read book Inexcusable written by Chris Lynch and published by Simon and Schuster. This book was released on 2012-03-20 with total page 172 pages. Available in PDF, EPUB and Kindle. Book excerpt: High school senior and football player Keir sets out to enjoy himself on graduation night, but when he attempts to comfort a friend whose date has left her stranded, things go terribly wrong.

The Dead Girls Detective Agency

Author : Suzy Cox
Publisher : Harper Collins
ISBN 13 : 0062190105
Total Pages : 234 pages
Book Rating : 4.0/5 (621 download)

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Book Synopsis The Dead Girls Detective Agency by : Suzy Cox

Download or read book The Dead Girls Detective Agency written by Suzy Cox and published by Harper Collins. This book was released on 2012-09-18 with total page 234 pages. Available in PDF, EPUB and Kindle. Book excerpt: Veronica Mars meets The Lying Game, The Dead Girls Detective Agency follows Charlotte Feldman, a teenage girl who must solve the mystery of how and why she was murdered if she wants to escape purgatory. The basis for the new Snapchat series! What would you do if you had to solve your own murder to get anywhere in death? Maybe if I hadn't slept through my alarm, slammed into Kristin—my high school's reigning mean girl—or stepped in a puddle, destroying my mom's new suede DVF boots (which I borrowed without asking), I wouldn't have been in the wrong place at the wrong time, and I wouldn't have been pushed in front of that arriving train. But I did, and I was. When I came to, I was informed by a group of girls that I'm dead. And that because I died under mysterious circumstances, I can't pass straight over to the Other Side. But at least I'm not alone. Meet the Dead Girls Detective Agency: Nancy, Lorna, and Tess—not to mention Edison, the really cute if slightly hostile dead boy. Apparently the only way out of this limbo is to figure out who killed me, or I'll have to spend eternity playing Nancy Drew. Considering I was fairly invisible in life, who could hate me enough to want me dead? And what if my murderer is someone I never would have suspected?

IAuthor

Author : Anna Elizabeth Judd
Publisher : Writers Publishing House
ISBN 13 : 1648732054
Total Pages : 133 pages
Book Rating : 4.6/5 (487 download)

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Book Synopsis IAuthor by : Anna Elizabeth Judd

Download or read book IAuthor written by Anna Elizabeth Judd and published by Writers Publishing House. This book was released on 2021-11-09 with total page 133 pages. Available in PDF, EPUB and Kindle. Book excerpt: The basics behind ‘IAuthor’ is all about matching the customer’s needs to the right product or services. Proper marketing eliminates the struggle to find your potential customer. When a business owner creates content designed to address the consumer’s needs it will attract qualified prospects, along with the ability to build trust-based on compatible interests.

Ditch That Textbook

Author : Matt Miller
Publisher :
ISBN 13 : 9781946444257
Total Pages : 240 pages
Book Rating : 4.4/5 (442 download)

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Book Synopsis Ditch That Textbook by : Matt Miller

Download or read book Ditch That Textbook written by Matt Miller and published by . This book was released on 2015-04-13 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Textbooks are symbols of centuries-old education. They're often outdated as soon as they hit students' desks. Acting "by the textbook" implies compliance and a lack of creativity. It's time to ditch those textbooks--and those textbook assumptions about learning In Ditch That Textbook, teacher and blogger Matt Miller encourages educators to throw out meaningless, pedestrian teaching and learning practices. He empowers them to evolve and improve on old, standard, teaching methods. Ditch That Textbook is a support system, toolbox, and manifesto to help educators free their teaching and revolutionize their classrooms.

Digital Marketing

Author : Ira Kaufman
Publisher : Taylor & Francis
ISBN 13 : 1351019171
Total Pages : 508 pages
Book Rating : 4.3/5 (51 download)

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Book Synopsis Digital Marketing by : Ira Kaufman

Download or read book Digital Marketing written by Ira Kaufman and published by Taylor & Francis. This book was released on 2023-06-29 with total page 508 pages. Available in PDF, EPUB and Kindle. Book excerpt: Digital Marketing: Integrating Strategy, Sustainability, and Purpose, Second Edition, draws on the latest digital tactics and strategic insights to help students understand how to generate sustainable growth through digital integration. It provides a roadmap to adopt a digital mindset, incorporate digital trends strategically, and integrate the most effective tactics and tools with organizational core values to achieve competitive advantage. Retaining the popular integrated approach that introduces students to each concept as it becomes relevant to the digital marketing plan, this edition: Combines a strong theoretical foundation with practical insights and activities that give students a comprehensive understanding of how to implement a digital marketing strategy in a modern business environment striving for purpose. Introduces the Sustainable Marketing Normal, a values-driven marketing model for the digital age which incorporates the 6Ps of marketing (product, price, place, promotion, participation, and purpose) to grow customer loyalty and advocacy and achieve sustainable outcomes for all stakeholders. Outlines the key Drivers of Change and leading digital marketing trends that students must understand and incorporate to be future ready and drive business opportunities. Demonstrates the impact of emerging technologies, such as virtual reality and augmented reality, on customers and other stakeholders. Highlights the concept of "network thinking," as an opportunity for marketers and organizations to engage in activities that create value through platforms and networks. Presents critical insights on the importance of using data analytics to inform and drive digital activities. Incorporates QR codes throughout the book, which link to the book’s companion website, Digital Marketing Resource Center, offering a truly interactive learning experience. Updated examples, a broader set of case studies, and interactive exercises support students at all stages of digital literacy, making Digital Marketing, Second Edition, the go-to guidebook. An updated companion website also offers instructors a richer set of support material, including a test bank.

The Social Media Age

Author : Zoetanya Sujon
Publisher : SAGE
ISBN 13 : 1526481979
Total Pages : 271 pages
Book Rating : 4.5/5 (264 download)

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Book Synopsis The Social Media Age by : Zoetanya Sujon

Download or read book The Social Media Age written by Zoetanya Sujon and published by SAGE. This book was released on 2021-04-07 with total page 271 pages. Available in PDF, EPUB and Kindle. Book excerpt: Exploring power and participation in a connected world. Social media are all around us. For many, they are the first things to look at upon waking and the last thing to do before sleeping. Integrated seamlessly into our private and public lives, they entertain, inform, connect (and sometimes disconnect) us. They’re more than just social though. In addition to our experiences as everyday users, understanding social media also means asking questions about our society, our culture and our economy. What we find is dense connections between platform infrastructures and our experience of the social, shaped by power, shifting patterns of participation, and a widening ideology of connection. This book introduces and examines the full scope of social media. From the social to the technological, from the everyday to platform industries, from the personal to the political. It brings together the key concepts, theories and research necessary for making sense of the meanings and consequences of social media, both hopefully and critically. Dr Zoetanya Sujon is a Senior Lecturer and Programme Director for Communications and Media at London College of Communication, University of the Arts London.