Real Estate Marketing

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Author :
Publisher : Routledge
ISBN 13 : 1317689054
Total Pages : 319 pages
Book Rating : 4.3/5 (176 download)

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Book Synopsis Real Estate Marketing by : M. Joseph Sirgy

Download or read book Real Estate Marketing written by M. Joseph Sirgy and published by Routledge. This book was released on 2014-05-09 with total page 319 pages. Available in PDF, EPUB and Kindle. Book excerpt: Real Estate Marketing is specifically designed to educate real estate students with the art and science of the real estate marketing profession. The ideal textbook for undergraduate and graduate level classes in business school and professional / continuing education programs in Real Estate, this book will also be of interest to professional real estate entrepreneurs looking to boost their knowledge and improve their marketing techniques. The book is divided into five major parts. Part 1 focuses on introducing students to fundamental concepts of marketing as a business philosophy and strategy. Concepts discussed include strategic analysis, target marketing, and the four elements of the marketing mix: property planning, site selection, pricing of properties, and promotion of properties. Part 2 focuses on personal selling in real estate. Students will learn the exact process and steps involved in representing real estate buyers and sellers. Part 3 focuses on negotiations in real estate. How do effective real estate professionals use negotiation approaches such as collaboration, competition, accommodation, and compromise as a direct function of the situation and personalities involved in either buying or selling real estate properties? Part 4 focuses on human resource management issues such as recruiting and training real estate agents, issues related to performance evaluation, motivation, and compensation, as well as issues related to leadership. Finally, Part 5 focuses on legal and ethical issues in the real estate industry. Students will learn how to address difficult situations and legal/ethical dilemmas by understanding and applying a variety of legal/ethical tests. Students will also become intimately familiar with the industry’s code of ethics.

Big Book of Real Estate Ads

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Author :
Publisher : Dearborn Real Estate
ISBN 13 : 9780793176656
Total Pages : 360 pages
Book Rating : 4.1/5 (766 download)

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Book Synopsis Big Book of Real Estate Ads by : William h. Pivar

Download or read book Big Book of Real Estate Ads written by William h. Pivar and published by Dearborn Real Estate. This book was released on 2003-10-21 with total page 360 pages. Available in PDF, EPUB and Kindle. Book excerpt: This exclusive travel guide guides the visitor through the most incredible activities to be found in Shanghai: savour the food of world-class chefs in Asia's most romantic two-seater salon; eat at the best holes-in-the-walls and discover local street food haunts; find the best tailors and quality cashmere, satins and brocades by the yard; expert ......

Real Estate Advertising That Works!

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Author :
Publisher : Argyle Press, Inc.
ISBN 13 : 9781887145015
Total Pages : 306 pages
Book Rating : 4.1/5 (45 download)

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Book Synopsis Real Estate Advertising That Works! by : Linda Lipman

Download or read book Real Estate Advertising That Works! written by Linda Lipman and published by Argyle Press, Inc.. This book was released on 1992-08 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Exactly What to Say: For Real Estate Agents

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Author :
Publisher :
ISBN 13 : 9781989603291
Total Pages : 242 pages
Book Rating : 4.6/5 (32 download)

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Book Synopsis Exactly What to Say: For Real Estate Agents by : Phil M. Jones

Download or read book Exactly What to Say: For Real Estate Agents written by Phil M. Jones and published by . This book was released on 2019-09-30 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Exactly What To Say for Real Estate Agents, Phil M. Jones, Chris Smith, and Jimmy Mackin provide 30 Magic Words to help with the most common, critical, and difficult conversations real estate agents have today. If you are open-minded to a better way of selling, this book is for you.

Big Money Energy

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Publisher : Hachette Go
ISBN 13 : 0306923114
Total Pages : 240 pages
Book Rating : 4.3/5 (69 download)

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Book Synopsis Big Money Energy by : Ryan Serhant

Download or read book Big Money Energy written by Ryan Serhant and published by Hachette Go. This book was released on 2021-02-02 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: National bestselling author and star of Bravo's Million Dollar Listing and Sell It Like Serhant shows readers how to restructure their approach to money so they can achieve success in business and life. Big Money Energy is the feeling you get when you encounter someone who is massively succeeding at life. They're the ultimate picture of self-confidence. There's no bravado, no bragging—they know they have BME and so does everyone else. You get Big Money Energy by being 100% committed to making your vision a reality . . . and that vision has to be BIG. Ten years ago, Ryan Serhant, billion dollar broker and costar of Million Dollar Listing New York was living paycheck-to-paycheck and didn't even own a suit. Serhant realized that while he couldn't change his circumstances or the balance of his bank account, there was one thing he could change—his energy. The energy you give off impacts every area of your life, from how much money you earn and how much power you have, to who you socialize with and the jobs you get. Determined to leave his low-rent lifestyle behind forever, Serhant took life-changing steps that resulted in his getting cast on television, graduating to seven-figure sales, and doubling his income every year for the next decade. Serhant is now the CEO and Founder of SERHANT., a multi-dimensional real estate brokerage and media company, and averages a billion dollars in sales every year. In Big Money Energy, Serhant will show readers how he tapped into his Big Money Energy to crush his goals and achieve huge success, earning his first million before he turned thirty. Whether you're a self-made entrepreneur, a corporate executive or barista, Serhant will teach you how to climb the ladder to success better and faster than anyone else. If you want Big Money Energy, this is your blueprint. This book is an inspirational, lively guide for anyone who is ambitious enough to dream big and is committed to doing whatever it takes to conquer them.

YOUR FIRST 365 DAYS IN REAL ESTATE

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Author :
Publisher : Harriman House Limited
ISBN 13 : 0857197614
Total Pages : 160 pages
Book Rating : 4.8/5 (571 download)

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Book Synopsis YOUR FIRST 365 DAYS IN REAL ESTATE by : Shelley Zavitz

Download or read book YOUR FIRST 365 DAYS IN REAL ESTATE written by Shelley Zavitz and published by Harriman House Limited. This book was released on 2019-06-03 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: Your successful career in real estate starts here! The first 365 days of working in real estate can be one of the most tumultuous times in your career - full of hard lessons, heart breaks and hard work. Just because you have a license, doesn’t mean you have a business. But if you get the important stuff right, a great future is yours for the taking. This honest, eye-opening and completely practical insider's guide shows you how to get where you want to be - even if you're starting from nothing. Author and successful real estate agent Shelley Zavitz reveals in unprecedented detail: - what to expect the first year of your career - how to implement systems that will impact your business in the next 90 days - how to build a marketing plan in a digital world - how to work your contacts to start your referral pipeline - how mindset can make or break your business and what to do about it - why surrounding yourself with the right people is essential. Shelley shares her own story as a new real estate agent - including how she built a brand starting with a network of just four people in a totally new city. The book also comes complete with worksheets, hot lists and examples of great branding so that you can catapult your business into the fast lane right now. Your First 365 Days in Real Estate is the number-one resource for new agents in the industry - don't miss out on your potential as a realtor without it.

The Millionaire Real Estate Agent

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Author :
Publisher : McGraw Hill Professional
ISBN 13 : 0071502084
Total Pages : 370 pages
Book Rating : 4.0/5 (715 download)

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Book Synopsis The Millionaire Real Estate Agent by : Gary Keller

Download or read book The Millionaire Real Estate Agent written by Gary Keller and published by McGraw Hill Professional. This book was released on 2004-04-01 with total page 370 pages. Available in PDF, EPUB and Kindle. Book excerpt: Take your real estate career to the highest level! "Whether you are just getting started or a veteran in the business, The Millionaire Real Estate Agent is the step-by-step handbook for seeking excellence in your profession and in your life." --Mark Victor Hansen, cocreator, #1 New York Times bestselling series Chicken Soup for the Soul "This book presents a new paradigm for real estate and should be required reading for real estate professionals everywhere." --Robert T. Kiyosaki, New York Times bestselling author of Rich Dad, Poor Dad The Millionaire Real Estate Agent explains: Three concepts that drive production Economic, organizational, and lead generation models that are the foundations of any high-achiever's business How to "Earn a Million," "Net a Million," and "Receive a Million" in annual income

Your First Year in Real Estate, 2nd Ed.

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Author :
Publisher : Crown Currency
ISBN 13 : 0307717658
Total Pages : 338 pages
Book Rating : 4.3/5 (77 download)

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Book Synopsis Your First Year in Real Estate, 2nd Ed. by : Dirk Zeller

Download or read book Your First Year in Real Estate, 2nd Ed. written by Dirk Zeller and published by Crown Currency. This book was released on 2010-08-03 with total page 338 pages. Available in PDF, EPUB and Kindle. Book excerpt: Newly Expanded with More Expert Advice to Help You Build a Winning Real Estate Career Welcome to the world of real estate sales, and the start of an exciting new career! Your destiny is now in your hands. Along with endless opportunities, flexible hours, and the freedom to chart your own path, you also have the potential to earn fabulous amounts of money. All you need for total success is preparation. Revised and expanded, Your First Year in Real Estate contains the essential knowledge you need to start off right in today’s vastly changed real estate market, avoid common first-year missteps, and get the inside edge that will take you to the top. Real estate expert Dirk Zeller has compiled the industry’s proven secrets and strategies that will enable novice agents to hit the ground running and excel from day one. You’ll get the insider’s guide to: • Selecting the right company • Developing valuable mentor and client relationships • Using the Internet and social networking to stay ahead of the competition (NEW!) • Setting—and reaching— essential career goals • Staying on top in today’s challenging real estate climate (NEW!) • And so much more. Concise and thorough, Your First Year in Real Estate is like having the top coach right by your side.

The High-Performing Real Estate Team

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 1119801850
Total Pages : 274 pages
Book Rating : 4.1/5 (198 download)

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Book Synopsis The High-Performing Real Estate Team by : Brian Icenhower

Download or read book The High-Performing Real Estate Team written by Brian Icenhower and published by John Wiley & Sons. This book was released on 2021-09-15 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: Transform your real estate business into a sales powerhouse In The High-Performing Real Estate Team, experienced real estate coach Brian Icenhower shares the systems and secrets of top real estate agents and brokerages. The book offers actionable systems and processes that can be immediately implemented to take you, your fellow agents, and your team or brokerage to the next level. Focusing on the 20% of activities that drive expansion, this book shows you how to create renewed enthusiasm, productivity, engagement, and exponential growth at your real estate team. With this book, you will: Discover how to create a viral goal that spreads throughout your team and drives change Learn to focus on core activities that result in the majority of your growth and productivity Cultivate personal responsibility with public accountability and accelerate growth with a custom team dashboard that measures metrics for success Written for real estate agents, teams, brokerages and franchise owners, The High-Performing Real Estate Team is an indispensable resource that will guide you toward growth while providing you with the resources and downloadable materials to reach your goals faster.

Commercial Real Estate Investing For Dummies

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 1118051858
Total Pages : 388 pages
Book Rating : 4.1/5 (18 download)

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Book Synopsis Commercial Real Estate Investing For Dummies by : Peter Conti

Download or read book Commercial Real Estate Investing For Dummies written by Peter Conti and published by John Wiley & Sons. This book was released on 2011-02-09 with total page 388 pages. Available in PDF, EPUB and Kindle. Book excerpt: Make real estate part of your investing strategy! Thinking about becoming a commercial real estate investor? Commercial Real Estate Investing For Dummies covers the entire process, offering practical advice on negotiation and closing win-win deals and maximizing profit. From office buildings to shopping centers to apartment buildings, it helps you pick the right properties at the right time for the right price. Yes, there is a fun and easy way to break into commercial real estate, and this is it. This comprehensive handbook has it all. You’ll learn how to find great properties, size up sellers, finance your investments, protect your assets, and increase your property’s value. You’ll discover the upsides and downsides of the various types of investments, learn the five biggest myths of commercial real estate investment, find out how to recession-proof your investment portfolio, and more. Discover how to: Get leads on commercial property investments Determine what a property is worth Find the right financing for you Handle inspections and fix problems Make big money in land development Manage your properties or hire a pro Exploit the tax advantages of commercial real estate Find out what offer a seller really-really wants Perform due diligence before you make a deal Raise capital by forming partnerships Investing in commercial property can make you rich in any economy. Get Commercial Real Estate For Dummies, and find out how.

2,001 Winning Ads for Real Estate

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Author :
Publisher : Argyle Press, Inc.
ISBN 13 : 9781887145046
Total Pages : 324 pages
Book Rating : 4.1/5 (45 download)

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Book Synopsis 2,001 Winning Ads for Real Estate by : Steve Kennedy

Download or read book 2,001 Winning Ads for Real Estate written by Steve Kennedy and published by Argyle Press, Inc.. This book was released on 1996 with total page 324 pages. Available in PDF, EPUB and Kindle. Book excerpt:

YouTube for Real Estate Agents

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Author :
Publisher :
ISBN 13 : 9781688409811
Total Pages : 94 pages
Book Rating : 4.4/5 (98 download)

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Book Synopsis YouTube for Real Estate Agents by : Karin Carr

Download or read book YouTube for Real Estate Agents written by Karin Carr and published by . This book was released on 2019-08-24 with total page 94 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn how to attract your ideal clients through video marketing using YouTube.

The New Rules of Marketing and PR

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Publisher : John Wiley & Sons
ISBN 13 : 0470606630
Total Pages : 324 pages
Book Rating : 4.4/5 (76 download)

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Book Synopsis The New Rules of Marketing and PR by : David Meerman Scott

Download or read book The New Rules of Marketing and PR written by David Meerman Scott and published by John Wiley & Sons. This book was released on 2010-01-15 with total page 324 pages. Available in PDF, EPUB and Kindle. Book excerpt: A completely revised and updated edition of the BusinessWeek bestseller on effective, modern marketing and PR best practices The New Rules of Marketing and PR shows you how to leverage the potential that Web-based communication offers your business. Finally, you can speak directly to customers and buyers, establishing a personal link with the people who make your business work. This new second edition paperback keeps you up-to-date on the latest trends. New case studies and current examples are included to illustrate the very latest in marketing and PR trends Completely updated to reflect the latest marketing and PR techniques using social media sites such as Twitter, Facebook, and YouTube Includes a step-by-step action plan for harnessing the power of the Internet to communicate directly with buyers, increase sales, and raise online visibility David Meerman Scott is a renowned online marketing strategist, keynote speaker and the author of World Wide Rave, from Wiley The New Rules of Marketing and PR, Second Edition gives you all the information you need to craft powerful and effective marketing messages and get them to the right people at the right moment-at a fraction of the price of a traditional marketing campaign.

Real Estate Dangers and How to Avoid Them

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 0730359204
Total Pages : 240 pages
Book Rating : 4.7/5 (33 download)

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Book Synopsis Real Estate Dangers and How to Avoid Them by : Andrew Trim

Download or read book Real Estate Dangers and How to Avoid Them written by Andrew Trim and published by John Wiley & Sons. This book was released on 2019-02-19 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Essential information for anyone with property Real Estate Dangers and How to Avoid Them is a must-read guide for anyone thinking of buying or selling property, or becoming a landlord. Whether you’re looking for your dream home, to sell a property, or to invest, flip or rent out an existing investment, this book is packed with the insider information you need to avoid getting ripped off. By shining a light on the flawed and unnecessary aspects of the real estate industry, this book will help you make smarter decisions based on knowledge rather than “advice,” saving you time, money and headache. Stories of those who have seen the dangers highlight the ways in which this outdated system takes advantage of first-timers and experienced investors alike—and expert guidance shows you how to steer clear of the traps and pitfalls lurking around every transaction. Nearly everyone will have their hands in real estate at some point, and the real estate industry can be intimidating—after all, you rarely make financial transactions this large. But the truth is that the industry can be quite simple and can go quite smoothly, if you eliminate the distractions and focus on making smart decisions. This book shows you the real truth about the industry, helping you: Avoid the traps that rip off buyers and sellers Make smart decisions, minimise financial risk and let the system work for you Identify unnecessary add-ons and bogus charges Learn the tricks of the trade so you can save your money Become a smarter landlord and attract quality tenants. With clear, no-nonsense advice for buyers, sellers, landlords, and flippers, Real Estate Dangers and How to Avoid Them arms you with the knowledge you need to succeed in the property business.

Real Estate Marketing

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Author :
Publisher : Routledge
ISBN 13 : 1317689046
Total Pages : 434 pages
Book Rating : 4.3/5 (176 download)

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Book Synopsis Real Estate Marketing by : M. Joseph Sirgy

Download or read book Real Estate Marketing written by M. Joseph Sirgy and published by Routledge. This book was released on 2014-05-09 with total page 434 pages. Available in PDF, EPUB and Kindle. Book excerpt: Real Estate Marketing is specifically designed to educate real estate students with the art and science of the real estate marketing profession. The ideal textbook for undergraduate and graduate level classes in business school and professional / continuing education programs in Real Estate, this book will also be of interest to professional real estate entrepreneurs looking to boost their knowledge and improve their marketing techniques. The book is divided into five major parts. Part 1 focuses on introducing students to fundamental concepts of marketing as a business philosophy and strategy. Concepts discussed include strategic analysis, target marketing, and the four elements of the marketing mix: property planning, site selection, pricing of properties, and promotion of properties. Part 2 focuses on personal selling in real estate. Students will learn the exact process and steps involved in representing real estate buyers and sellers. Part 3 focuses on negotiations in real estate. How do effective real estate professionals use negotiation approaches such as collaboration, competition, accommodation, and compromise as a direct function of the situation and personalities involved in either buying or selling real estate properties? Part 4 focuses on human resource management issues such as recruiting and training real estate agents, issues related to performance evaluation, motivation, and compensation, as well as issues related to leadership. Finally, Part 5 focuses on legal and ethical issues in the real estate industry. Students will learn how to address difficult situations and legal/ethical dilemmas by understanding and applying a variety of legal/ethical tests. Students will also become intimately familiar with the industry’s code of ethics.

California Real Estate Practice

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Author :
Publisher : Dearborn Trade Publishing
ISBN 13 : 9780793135110
Total Pages : 388 pages
Book Rating : 4.1/5 (351 download)

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Book Synopsis California Real Estate Practice by : Lowell Anderson

Download or read book California Real Estate Practice written by Lowell Anderson and published by Dearborn Trade Publishing. This book was released on 2000 with total page 388 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Ohio Real Estate License Exam Prep

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Author :
Publisher : Performance Programs Company
ISBN 13 : 1955919860
Total Pages : 298 pages
Book Rating : 4.9/5 (559 download)

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Book Synopsis Ohio Real Estate License Exam Prep by : Stephen Mettling

Download or read book Ohio Real Estate License Exam Prep written by Stephen Mettling and published by Performance Programs Company. This book was released on 2024-06-12 with total page 298 pages. Available in PDF, EPUB and Kindle. Book excerpt: Features of Ohio Real Estate License Exam Prep (OH-RELEP): National Principles & Law Key Point Review (60 pages) Real Estate Math Key Formula Review & Practice (20 pages) Ohio-Specific Laws and Practices (37 pages) National Practice Tests (500 questions) Ohio Practice Tests (120 questions) Ohio Sample Exam (100 questions) We know the real estate licensing exam can be tough, and very nerve-wracking to prepare for. That’s why we created Ohio Real Estate License Exam Prep (OH-RELEP) the way we did. Since we have been managing real estate schools and developing curriculum for forty years, we know how all this works – or fails to work. OH-RELEP is comprehensive in that it contains both key content review and testing practice. And the text review is Ohio-specific – not just simplistic national content, but terse, relevant and accurate Ohio laws and regulations presented as a well-organized set of state ‘key point reviews’ ideal for pre-test memorization. But let’s not dismiss the importance of the national content either. OH-RELEP’s national key point reviews are a succinct compression of tested national principles and practices that comprise the national portion of state license exams from coast to coast. Our content is drawn from our own national textbook, Principles of Real Estate Practice – one of the most widely used principles textbooks in the country. Finally, our national content, as well as our question selection, is further tailored to the state testing outline promulgated by PSI for Ohio. Thus the breadth and depth of the law reviews and test questions reflect the topic emphasis of your state’s testing service and your Ohio license exam. A word about the test questions… OH-RELEP’s testing practice section consists of ten national practice tests, five state practice tests, and one state exam sample test. The practice tests are roughly 50 questions in length and the sample test is 100 questions. The test questions are designed to cover the content covered by the law reviews – which reinforces your learning of the total body of information tested by your state exam. The questions are direct, to the point, and designed to test your understanding. When you have completed a given test, you can check your answers against the answer key in the appendix. You may also note that each question’s answer is accompanied by a brief explanation, or “rationale” to further reinforce your understanding. In the end, as you know, it’s all up to you. Unlike other publications, we are not going to tell you that using this book will guarantee that you pass your state exam. It still takes hard work and study to pass. But we have done our best here to get you ready. Following that, the most we can do is wish you the best of success in taking and passing your Ohio real estate exam. So good luck!!