Encyclopedia of Survey Research Methods

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Publisher : SAGE Publications
ISBN 13 : 150631788X
Total Pages : 1073 pages
Book Rating : 4.5/5 (63 download)

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Book Synopsis Encyclopedia of Survey Research Methods by : Paul J. Lavrakas

Download or read book Encyclopedia of Survey Research Methods written by Paul J. Lavrakas and published by SAGE Publications. This book was released on 2008-09-12 with total page 1073 pages. Available in PDF, EPUB and Kindle. Book excerpt: To the uninformed, surveys appear to be an easy type of research to design and conduct, but when students and professionals delve deeper, they encounter the vast complexities that the range and practice of survey methods present. To complicate matters, technology has rapidly affected the way surveys can be conducted; today, surveys are conducted via cell phone, the Internet, email, interactive voice response, and other technology-based modes. Thus, students, researchers, and professionals need both a comprehensive understanding of these complexities and a revised set of tools to meet the challenges. In conjunction with top survey researchers around the world and with Nielsen Media Research serving as the corporate sponsor, the Encyclopedia of Survey Research Methods presents state-of-the-art information and methodological examples from the field of survey research. Although there are other "how-to" guides and references texts on survey research, none is as comprehensive as this Encyclopedia, and none presents the material in such a focused and approachable manner. With more than 600 entries, this resource uses a Total Survey Error perspective that considers all aspects of possible survey error from a cost-benefit standpoint. Key Features Covers all major facets of survey research methodology, from selecting the sample design and the sampling frame, designing and pretesting the questionnaire, data collection, and data coding, to the thorny issues surrounding diminishing response rates, confidentiality, privacy, informed consent and other ethical issues, data weighting, and data analyses Presents a Reader′s Guide to organize entries around themes or specific topics and easily guide users to areas of interest Offers cross-referenced terms, a brief listing of Further Readings, and stable Web site URLs following most entries The Encyclopedia of Survey Research Methods is specifically written to appeal to beginning, intermediate, and advanced students, practitioners, researchers, consultants, and consumers of survey-based information.

Survey Research for Public Administration

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Publisher : SAGE
ISBN 13 : 0761901531
Total Pages : 210 pages
Book Rating : 4.7/5 (619 download)

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Book Synopsis Survey Research for Public Administration by : David H. Folz

Download or read book Survey Research for Public Administration written by David H. Folz and published by SAGE. This book was released on 1996-04-24 with total page 210 pages. Available in PDF, EPUB and Kindle. Book excerpt: This basic introduction to survey research for public administration is organised around the fundamental stages of the research process - planning, design, implementation, analysis and presentation

Questionnaire Design & Administration

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Publisher : John Wiley & Sons
ISBN 13 : 9780471342922
Total Pages : 119 pages
Book Rating : 4.3/5 (429 download)

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Book Synopsis Questionnaire Design & Administration by : Lorelle Frazer

Download or read book Questionnaire Design & Administration written by Lorelle Frazer and published by John Wiley & Sons. This book was released on 2000 with total page 119 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is an accessible and concise guide that demystifies the questionnaire design and administration process. It presents students and researchers with an easy–to–follow sequence of steps and checklists, as well as many annotated examples of questionnaires. It enables any reader to more efficiently and effectively prepare questionnaires and conduct surveys. This practical guide covers surveys undertaken face–to–face and by mail, telephone and email, and provides assistance with how to design and administer the questionnaire for each survey form. This step–by–step guide is designed to assist students in marketing, management, education and psychology and can be used on its own or in conjunction with subject texts at both the undergraduate and postgraduate levels.

Designing Surveys

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Publisher : SAGE
ISBN 13 : 1412997348
Total Pages : 441 pages
Book Rating : 4.4/5 (129 download)

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Book Synopsis Designing Surveys by : Ronald F. Czaja

Download or read book Designing Surveys written by Ronald F. Czaja and published by SAGE. This book was released on 2014 with total page 441 pages. Available in PDF, EPUB and Kindle. Book excerpt: Written with the needs and goals of a novice researcher in mind, this fully updated third edition provides an accurate account of how modern survey research is actually conducted. In addition to providing examples of alternative procedures, Designing Surveys shows how classic principles and recent research guide decision-making from setting the basic features of the survey through development, testing, and data collection.

Questionnaire Design

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Publisher : Kogan Page Publishers
ISBN 13 : 0749454997
Total Pages : 321 pages
Book Rating : 4.7/5 (494 download)

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Book Synopsis Questionnaire Design by : Ian Brace

Download or read book Questionnaire Design written by Ian Brace and published by Kogan Page Publishers. This book was released on 2008-08-03 with total page 321 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you need to conduct market research for your company, a good questionnaire is a vital tool. Questionnaire Design covers anything and everything you need to know about constructing the perfect questionnaire for your business. Taking you through every step of the process, and encouraging you to really think about what you are asking, and what data you want to find out, Questionnaire Design is an essential guide for marketers everywhere. Whether you are a student of marketing, have market research skills that need updating, or simply want a handbook to refer to as the need arises, Questionnaire Design is the book for you. Now fully updated to include vital information about online questionnaires and interviews, their problems and potential, this book will be a useful addition to the bookshelf of every market research practitioner.

Internet, Phone, Mail, and Mixed-Mode Surveys

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Publisher : John Wiley & Sons
ISBN 13 : 1118456149
Total Pages : 532 pages
Book Rating : 4.1/5 (184 download)

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Book Synopsis Internet, Phone, Mail, and Mixed-Mode Surveys by : Don A. Dillman

Download or read book Internet, Phone, Mail, and Mixed-Mode Surveys written by Don A. Dillman and published by John Wiley & Sons. This book was released on 2014-08-18 with total page 532 pages. Available in PDF, EPUB and Kindle. Book excerpt: The classic survey design reference, updated for the digital age For over two decades, Dillman's classic text on survey design has aided both students and professionals in effectively planning and conducting mail, telephone, and, more recently, Internet surveys. The new edition is thoroughly updated and revised, and covers all aspects of survey research. It features expanded coverage of mobile phones, tablets, and the use of do-it-yourself surveys, and Dillman's unique Tailored Design Method is also thoroughly explained. This invaluable resource is crucial for any researcher seeking to increase response rates and obtain high-quality feedback from survey questions. Consistent with current emphasis on the visual and aural, the new edition is complemented by copious examples within the text and accompanying website. This heavily revised Fourth Edition includes: Strategies and tactics for determining the needs of a given survey, how to design it, and how to effectively administer it How and when to use mail, telephone, and Internet surveys to maximum advantage Proven techniques to increase response rates Guidance on how to obtain high-quality feedback from mail, electronic, and other self-administered surveys Direction on how to construct effective questionnaires, including considerations of layout The effects of sponsorship on the response rates of surveys Use of capabilities provided by newly mass-used media: interactivity, presentation of aural and visual stimuli. The Fourth Edition reintroduces the telephone—including coordinating land and mobile. Grounded in the best research, the book offers practical how-to guidelines and detailed examples for practitioners and students alike.

Designing Research Questionnaires for Business and Management Students

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Publisher : SAGE
ISBN 13 : 1473917395
Total Pages : 217 pages
Book Rating : 4.4/5 (739 download)

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Book Synopsis Designing Research Questionnaires for Business and Management Students by : Yuksel Ekinci

Download or read book Designing Research Questionnaires for Business and Management Students written by Yuksel Ekinci and published by SAGE. This book was released on 2015-02-12 with total page 217 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Designing Research Questionnaires, Yuksel Ekinci guides you through origins, types of questionnaire, basic components, types of questions and properties of measurement scales, how to design a questionnaire, sequence of questions, layout decisions and pilot testing, examples and strengths and limitations. Ideal for Business and Management students reading for a Master’s degree, each book in the series may also serve as reference books for doctoral students and faculty members interested in the method. Part of SAGE’s Mastering Business Research Methods Series, conceived and edited by Bill Lee, Mark N. K. Saunders and Vadake K. Narayanan and designed to support researchers by providing in-depth and practical guidance on using a chosen method of data collection or analysis.

Questionnaires in Second Language Research

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Publisher : Routledge
ISBN 13 : 1135262527
Total Pages : 200 pages
Book Rating : 4.1/5 (352 download)

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Book Synopsis Questionnaires in Second Language Research by : Zoltán Dörnyei

Download or read book Questionnaires in Second Language Research written by Zoltán Dörnyei and published by Routledge. This book was released on 2009-12-04 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: Questionnaires in Second Language Research: Construction, Administration, and Processing is the first guide in the second language field devoted to the question of how to produce and use questionnaires as reliable and valid research instruments. It offers a thorough overview of the theory of questionnaire design, administration, and processing, made accessible by concrete, real-life second language research applications. This Second Edition features a new chapter on how an actual scientific instrument was developed using the theoretical guidelines in the book, and new sections on translating questionnaires and collecting survey data on the Internet. Researchers and students in second language studies, applied linguistics, and TESOL programs will find this book invaluable, and it can also be used as a textbook for courses in quantitative research methodology and survey research in linguistics, psychology, and education departments.

Advances in Questionnaire Design, Development, Evaluation and Testing

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Publisher : John Wiley & Sons
ISBN 13 : 111926362X
Total Pages : 816 pages
Book Rating : 4.1/5 (192 download)

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Book Synopsis Advances in Questionnaire Design, Development, Evaluation and Testing by : Paul C. Beatty

Download or read book Advances in Questionnaire Design, Development, Evaluation and Testing written by Paul C. Beatty and published by John Wiley & Sons. This book was released on 2019-12-05 with total page 816 pages. Available in PDF, EPUB and Kindle. Book excerpt: A new and updated definitive resource for survey questionnaire testing and evaluation Building on the success of the first Questionnaire Development, Evaluation, and Testing (QDET) conference in 2002, this book brings together leading papers from the Second International Conference on Questionnaire Design, Development, Evaluation, and Testing (QDET2) held in 2016. The volume assesses the current state of the art and science of QDET; examines the importance of methodological attention to the questionnaire in the present world of information collection; and ponders how the QDET field can anticipate new trends and directions as information needs and data collection methods continue to evolve. Featuring contributions from international experts in survey methodology, Advances in Questionnaire Design, Development, Evaluation and Testing includes latest insights on question characteristics, usability testing, web probing, and other pretesting approaches, as well as: Recent developments in the design and evaluation of digital and self-administered surveys Strategies for comparing and combining questionnaire evaluation methods Approaches for cross-cultural and cross-national questionnaire development New data sources and methodological innovations during the last 15 years Case studies and practical applications Advances in Questionnaire Design, Development, Evaluation and Testing serves as a forum to prepare researchers to meet the next generation of challenges, making it an excellent resource for researchers and practitioners in government, academia, and the private sector.

Market Research in Practice

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Publisher : Kogan Page Publishers
ISBN 13 : 0749475862
Total Pages : 400 pages
Book Rating : 4.7/5 (494 download)

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Book Synopsis Market Research in Practice by : Matthew Harrison

Download or read book Market Research in Practice written by Matthew Harrison and published by Kogan Page Publishers. This book was released on 2016-03-03 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt: Market research has never been more important. As organizations become increasingly sophisticated, the need to profile customers, deliver customer satisfaction, target certain audiences, develop their brands, optimize prices and more has grown. Lively and accessible, Market Research in Practice is a practical introduction to market research tools, approaches and issues. Providing a clear, step-by-step guide to the whole process - from planning and executing a project through to analyzing and presenting the findings - it explains how to use tools and methods effectively to obtain reliable results. This fully updated third edition of Market Research in Practice has been revised to reflect the most recent trends in the industry. Ten new chapters cover topical issues such as ethics in market research and qualitative and quantitative research, plus key concepts such as international research, how to design and scope a survey, how to create a questionnaire, how to choose a sample and how to carry out interviews are covered in detail. Tips, and advice from the authors' own extensive experiences are included throughout to ground the concepts in business reality. Accompanied by a range of online tools, templates, surveys and guides, this is an invaluable guide for students of research methods, researchers, marketers and users of market research. Online resources include a range of tools, templates, surveys and guides.

How to Conduct Self-Administered and Mail Surveys

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Publisher : SAGE
ISBN 13 : 9780761925620
Total Pages : 266 pages
Book Rating : 4.9/5 (256 download)

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Book Synopsis How to Conduct Self-Administered and Mail Surveys by :

Download or read book How to Conduct Self-Administered and Mail Surveys written by and published by SAGE. This book was released on 2003 with total page 266 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Kit is for students in undergraduate and graduate classes in the social and health sciences and for individuals in the public and private sectors who are responsible for conducting and using surveys.

Asking Questions

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Publisher : John Wiley & Sons
ISBN 13 : 0787973432
Total Pages : 446 pages
Book Rating : 4.7/5 (879 download)

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Book Synopsis Asking Questions by : Norman M. Bradburn

Download or read book Asking Questions written by Norman M. Bradburn and published by John Wiley & Sons. This book was released on 2004-05-17 with total page 446 pages. Available in PDF, EPUB and Kindle. Book excerpt: Since it was first published more than twenty-five years ago, Asking Questions has become a classic guide for designing questionnaires3⁄4the most widely used method for collecting information about people?s attitudes and behavior. An essential tool for market researchers advertisers, pollsters, and social scientists, this thoroughly updated and definitive work combines time-proven techniques with the most current research, findings, and methods. The book presents a cognitive approach to questionnaire design and includes timely information on the Internet and electronic resources. Comprehensive and concise, Asking Questions can be used to design questionnaires for any subject area, whether administered by telephone, online, mail, in groups, or face-to-face. The book describes the design process from start to finish and is filled with illustrative examples from actual surveys.

Design, Evaluation, and Analysis of Questionnaires for Survey Research

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Publisher : John Wiley & Sons
ISBN 13 : 1118634616
Total Pages : 384 pages
Book Rating : 4.1/5 (186 download)

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Book Synopsis Design, Evaluation, and Analysis of Questionnaires for Survey Research by : Willem E. Saris

Download or read book Design, Evaluation, and Analysis of Questionnaires for Survey Research written by Willem E. Saris and published by John Wiley & Sons. This book was released on 2014-04-14 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: Praise for the First Edition "...this book is quite inspiring, giving many practical ideas for survey research, especially for designing better questionnaires." —International Statistical Review Reflecting modern developments in the field of survey research, the Second Edition of Design, Evaluation, and Analysis of Questionnaires for Survey Research continues to provide cutting-edge analysis of the important decisions researchers make throughout the survey design process.The new edition covers the essential methodologies and statistical tools utilized to create reliable and accurate survey questionnaires, which unveils the relationship between individual question characteristics and overall question quality. Since the First Edition, the computer program Survey Quality Prediction (SQP) has been updated to include new predictions of the quality of survey questions on the basis of analyses of Multi-Trait Multi-Method experiments. The improved program contains over 60,000 questions, with translations in most European languages. Featuring an expanded explanation of the usage and limitations of SQP 2.0, the Second Edition also includes: New practice problems to provide readers with real-world experience in survey research and questionnaire design A comprehensive outline of the steps for creating and testing survey questionnaires Contemporary examples that demonstrate the many pitfalls of questionnaire design and ways to avoid similar decisions Design, Evaluation, and Analysis of Questionnaires for Survey Research, Second Edition is an excellent textbook for upper-undergraduate and graduate-level courses in methodology and research questionnaire planning, as well as an ideal resource for social scientists or survey researchers needing to design, evaluate, and analyze questionnaires.

The Power of Survey Design

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Publisher : World Bank Publications
ISBN 13 : 082136393X
Total Pages : 282 pages
Book Rating : 4.8/5 (213 download)

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Book Synopsis The Power of Survey Design by : Giuseppe Iarossi

Download or read book The Power of Survey Design written by Giuseppe Iarossi and published by World Bank Publications. This book was released on 2006 with total page 282 pages. Available in PDF, EPUB and Kindle. Book excerpt: A practical how-to guide on all the steps involved with survey implementation, this volume covers survey management, questionnaire design, sampling, respondent's psychology and survey participation, and data management. A comprehensive and practical reference for those who both use and produce survey data.

The SAGE Handbook of Survey Methodology

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Publisher : SAGE
ISBN 13 : 1473959047
Total Pages : 1065 pages
Book Rating : 4.4/5 (739 download)

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Book Synopsis The SAGE Handbook of Survey Methodology by : Christof Wolf

Download or read book The SAGE Handbook of Survey Methodology written by Christof Wolf and published by SAGE. This book was released on 2016-07-11 with total page 1065 pages. Available in PDF, EPUB and Kindle. Book excerpt: Survey Methodology is becoming a more structured field of research, deserving of more and more academic attention. The SAGE Handbook of Survey Methodology explores both the increasingly scientific endeavour of surveys and their growing complexity, as different data collection modes and information sources are combined. The handbook takes a global approach, with a team of international experts looking at local and national specificities, as well as problems of cross-national, comparative survey research. The chapters are organized into seven major sections, each of which represents a stage in the survey life-cycle: Surveys and Societies Planning a Survey Measurement Sampling Data Collection Preparing Data for Use Assessing and Improving Data Quality The SAGE Handbook of Survey Methodology is a landmark and essential tool for any scholar within the social sciences.

Handbook of EHealth Evaluation

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Publisher :
ISBN 13 : 9781550586015
Total Pages : 487 pages
Book Rating : 4.5/5 (86 download)

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Book Synopsis Handbook of EHealth Evaluation by : Francis Yin Yee Lau

Download or read book Handbook of EHealth Evaluation written by Francis Yin Yee Lau and published by . This book was released on 2016-11 with total page 487 pages. Available in PDF, EPUB and Kindle. Book excerpt: To order please visit https://onlineacademiccommunity.uvic.ca/press/books/ordering/

The Palgrave Handbook of Survey Research

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Publisher : Springer
ISBN 13 : 3319543954
Total Pages : 655 pages
Book Rating : 4.3/5 (195 download)

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Book Synopsis The Palgrave Handbook of Survey Research by : David L. Vannette

Download or read book The Palgrave Handbook of Survey Research written by David L. Vannette and published by Springer. This book was released on 2017-12-21 with total page 655 pages. Available in PDF, EPUB and Kindle. Book excerpt: This handbook is a comprehensive reference guide for researchers, funding agencies and organizations engaged in survey research. Drawing on research from a world-class team of experts, this collection addresses the challenges facing survey-based data collection today as well as the potential opportunities presented by new approaches to survey research, including in the development of policy. It examines innovations in survey methodology and how survey scholars and practitioners should think about survey data in the context of the explosion of new digital sources of data. The Handbook is divided into four key sections: the challenges faced in conventional survey research; opportunities to expand data collection; methods of linking survey data with external sources; and, improving research transparency and data dissemination, with a focus on data curation, evaluating the usability of survey project websites, and the credibility of survey-based social science. Chapter 23 of this book is open access under a CC BY 4.0 license at link.springer.com.