Public Information Messages

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Author :
Publisher : John Benjamins Publishing
ISBN 13 : 9027273405
Total Pages : 362 pages
Book Rating : 4.0/5 (272 download)

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Book Synopsis Public Information Messages by : Anne Barron

Download or read book Public Information Messages written by Anne Barron and published by John Benjamins Publishing. This book was released on 2012-08-23 with total page 362 pages. Available in PDF, EPUB and Kindle. Book excerpt: Public information messages are an important means of state-citizen communication in today’s societies. Using this genre, citizens are directed to “never ever drink and drive”, to “slow down” and to “learn to say no”. Yet, this book presents the first in-depth analysis of public information messages from a linguistic perspective, and indeed also from a cross-cultural perspective. Specifically, the study, adopting genre analysis, contrasts a corpus of state-run national public information campaigns in Germany and Ireland. A taxonomy of moves is developed inductively and the interactional features of the genre are analysed and related to the context of use. The comprehensive discussion of theoretical and methodological issues, the in-depth analysis and the extensive bibliography make this book of interest to researchers and students in (contrastive) discourse analysis, (cross-cultural) pragmatics, contrastive rhetoric, advertising, social psychology, mass communication and media studies. Copy-writers will also profit from the insights gained, particularly within the context of an increase in Europe-wide public information campaigns.

Public Information Messages

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Author :
Publisher : John Benjamins Publishing
ISBN 13 : 9027256276
Total Pages : 361 pages
Book Rating : 4.0/5 (272 download)

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Book Synopsis Public Information Messages by : Anne Barron

Download or read book Public Information Messages written by Anne Barron and published by John Benjamins Publishing. This book was released on 2012 with total page 361 pages. Available in PDF, EPUB and Kindle. Book excerpt: Public information messages are an important means of state-citizen communication in today's societies. Using this genre, citizens are directed to “never ever drink and drive”, to “slow down” and to “learn to say no”. Yet, this book presents the first in-depth analysis of public information messages from a linguistic perspective, and indeed also from a cross-cultural perspective. Specifically, the study, adopting genre analysis, contrasts a corpus of state-run national public information campaigns in Germany and Ireland. A taxonomy of moves is developed inductively and the interactional features of the genre are analysed and related to the context of use. The comprehensive discussion of theoretical and methodological issues, the in-depth analysis and the extensive bibliography make this book of interest to researchers and students in (contrastive) discourse analysis, (cross-cultural) pragmatics, contrastive rhetoric, advertising, social psychology, mass communication and media studies. Copy-writers will also profit from the insights gained, particularly within the context of an increase in Europe-wide public information campaigns.

Disaster Communications in a Changing Media World

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Author :
Publisher : Butterworth-Heinemann
ISBN 13 : 0124079253
Total Pages : 282 pages
Book Rating : 4.1/5 (24 download)

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Book Synopsis Disaster Communications in a Changing Media World by : George Haddow

Download or read book Disaster Communications in a Changing Media World written by George Haddow and published by Butterworth-Heinemann. This book was released on 2013-12-14 with total page 282 pages. Available in PDF, EPUB and Kindle. Book excerpt: Communications are key to the success of disaster mitigation, preparedness, response, and recovery. Accurate information disseminated to the general public, to elected officials and community leaders, as well as to the media, reduces risk, saves lives and property, and speeds recovery. Disaster Communications in a Changing Media World, Second Edition, provides valuable information for navigating these priorities in the age of evolving media. The emergence of new media like the Internet, email, blogs, text messaging, cell phone photos, and the increasing influence of first informers are redefining the roles of government and media. The tools and rules of communications are evolving, and disaster communications must also evolve to accommodate these changes and exploit the opportunities they provide. Disaster Communications in a Changing Media World, Second Edition, illuminates the path to effective disaster communication, including the need for transparency, increased accessibility, trustworthiness and reliability, and partnerships with the media. Includes case studies from recent disasters including Hurricane Sandy, the 2011 tsunami in Japan, and the Boston Marathon bombings Demonstrates how to use blogs, text messages, and cell phone cameras, as well as government channels and traditional media, to communicate during a crisis Examines current social media programs conducted by FEMA, the American Red Cross, state and local emergency managers, and the private sector Updated information in each chapter, especially on how social media has emerged as a force in disaster communications

Communicating to Advance the Public's Health

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Author :
Publisher : National Academies Press
ISBN 13 : 0309368707
Total Pages : 96 pages
Book Rating : 4.3/5 (93 download)

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Book Synopsis Communicating to Advance the Public's Health by : Institute of Medicine

Download or read book Communicating to Advance the Public's Health written by Institute of Medicine and published by National Academies Press. This book was released on 2015-12-02 with total page 96 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Institute of Medicine's Roundtable on Population Health Improvement brings together individuals and organizations that represent different sectors in a dialogue about what is needed to improve population health. On September 22, 2014, the roundtable held a workshop to discuss some of the science of health communication, audiences, and messaging, and to explore what it will take to generate widespread awareness, acceptance, and action to improve health, including through the entertainment media, the news media, and social media. This report summarizes the presentations and discussion of the workshop.

Behind the Message

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Author :
Publisher : Allyn & Bacon
ISBN 13 :
Total Pages : 344 pages
Book Rating : 4.3/5 ( download)

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Book Synopsis Behind the Message by : Kathleen A. Hansen

Download or read book Behind the Message written by Kathleen A. Hansen and published by Allyn & Bacon. This book was released on 2004 with total page 344 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Behind the Message" is a thoroughly revised and updated text based on the highly regarded "Search Strategies in Mass Communication, " used in many communication programs for 15 years. Written by two nationally recognized experts in information strategy, the book leads students step-by-step through the search and evaluation process while retaining the conceptual and intellectual overview that was the hallmark of "Search Strategies." It includes new materials and case studies that illustrate the search and evaluation process as it applies to news and strategic communications messages. Features A conceptual model of the information strategy process is visually illustrated in each chapter, helping students to systematically learn the information strategy process. Case studies of the information strategy process illustrate how each information contributor's materials are used in messages. A case study is included in the appendix that allows students to see concrete examples of the search process as applied to news and strategic communications messages. Cartoons in several chapters offer students a lighthearted look at some of the key concepts discussed in the text.

Basic Guidance for Public Information Officers

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Author :
Publisher : Createspace Independent Publishing Platform
ISBN 13 : 9781537582757
Total Pages : 30 pages
Book Rating : 4.5/5 (827 download)

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Book Synopsis Basic Guidance for Public Information Officers by : Fema

Download or read book Basic Guidance for Public Information Officers written by Fema and published by Createspace Independent Publishing Platform. This book was released on 2007-11-01 with total page 30 pages. Available in PDF, EPUB and Kindle. Book excerpt: This guidance was developed in coordination with Federal, State, tribal, and local Public Information Officers (PIOs). The goal of this publication is to provide operational practices for performing PIO duties within the Incident Command System (ICS). It offers basic procedures to operate an effective Joint Information System (JIS). During an incident or planned event, coordinated and timely communication is critical to effectively help the community. Effective and accurate communication can save lives and property, and helps ensure credibility and public trust. This Basic Guidance for Public Information Officers provides fundamental guidance for any person or group delegated PIO responsibilities when informing the public is necessary. The guidance also addresses actions for preparedness, incident response, Joint Information Centers (JICs), incident recovery, and Federal public information support. The guidance material is adaptable to individual jurisdictions and specific incident conditions.

Introduction to Discourse Studies

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Publisher : John Benjamins Publishing Company
ISBN 13 : 9027263108
Total Pages : 471 pages
Book Rating : 4.0/5 (272 download)

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Book Synopsis Introduction to Discourse Studies by : Jan Renkema

Download or read book Introduction to Discourse Studies written by Jan Renkema and published by John Benjamins Publishing Company. This book was released on 2018-11-15 with total page 471 pages. Available in PDF, EPUB and Kindle. Book excerpt: This new edition of Introduction to Discourse Studies (IDS) is a thoroughly revised and updated version of this successful textbook, which has been published in four languages and has become a must-read for anyone interested in the analysis of texts and discourses. Supported by an international advisory board of 14 leading experts, it deals with all main subdomains in discourse studies, from pragmatics to cognitive linguistics, from critical discourse analysis to stylistics, and many more. The book approaches major issues in this field from the Anglo-American and European as well as the Asian traditions. It provides an ‘academic toolkit’ for future courses on discourse studies and serves as a stepping stone to the independent study of professional literature. The chapters are subdivided in modular sections that can be studied separately. The pedagogical objectives are further supported by over 500 index entries covering frequently used concepts that are accurately defined with examples throughout the text; more than 150 test-yourself questions, all elaborately answered, which are ideal for self-study; nearly 100 assignments that provide ample material for lecturers to focus on specific topics in their courses. Jan Renkema is Emeritus Professor of Discourse Quality at the Department of Communication and Information Sciences at Tilburg University, The Netherlands. He is also editor of Discourse, of Course (2009) and author of The Texture of Discourse (2009). In 2009, a Chinese edition of Introduction to Discourse Studies was published by Shanghai Foreign Language Education Press. Christoph Schubert is Full Professor of English Linguistics at Vechta University, Germany. He is author of an Introduction to English text linguistics (2nd ed. 2012) and co-editor of Pragmatic Perspectives on Postcolonial Discourse (2016) and Variational Text Linguistics (2016).

Media Messages and Public Health

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Author :
Publisher : Routledge
ISBN 13 : 1135703590
Total Pages : 289 pages
Book Rating : 4.1/5 (357 download)

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Book Synopsis Media Messages and Public Health by : Amy Jordan

Download or read book Media Messages and Public Health written by Amy Jordan and published by Routledge. This book was released on 2010-11 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: Media Messages and Public Health addresses the full range of methodological and conceptual issues involved in content analysis research, specifically focused on public health-related messages and behaviors. Uniquely tailored to the challenges faced by content researchers interested in the study of public health topics, coverage includes: Conceptual and methodological foundations involved in the practice of content analysis research used to examine public health issues. Measurement challenges posed by the broad range of media. Use of content analysis across multiple media types. The potential for individual differences in audience interpretation of message content. Case studies that examine public health issues in the media to illustration the decisions that are made when developing content analysis studies. The volume concludes with a set of guidelines for optimal content analysis research, and suggests ways in which the field can accommodate new technologies and new ways of using media. Developed for researchers in communication, media, and public health, this unique resource demonstrates how the variety of decisions researchers make along the way allows the exploration of traditions, assumptions and implications for each varying alternative and ultimately advances the science of content analysis research.

Effective Media Communication During Public Health Emergencies

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Publisher : World Health Organization
ISBN 13 : 9241547049
Total Pages : 61 pages
Book Rating : 4.2/5 (415 download)

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Book Synopsis Effective Media Communication During Public Health Emergencies by : Randall N. Hyer

Download or read book Effective Media Communication During Public Health Emergencies written by Randall N. Hyer and published by World Health Organization. This book was released on 2007 with total page 61 pages. Available in PDF, EPUB and Kindle. Book excerpt: Effective communication through the media is an essential responsibility of public health officials, particularly during emergencies. Urgent high-concern situations present a unique communication challenge. Recent outbreaks of severe acute respiratory syndrome (SARS) and avian influenza, releases of anthrax and sarin, and the tsunami disaster in South-east Asia underline the importance of communication during public health emergencies. Poor communication can erode public support, fan emotions, undermine confidence, and amplify social and economic costs. Effective communication can rally support calm a nervous public provide much-needed information encourage cooperative behaviors and help save lives. This handbook presents an integrated, principle-based approach to media communication for those dealing with public health emergencies. Topics covered include how journalists gather and process information about public health emergencies, steps for planning and implementing an effective media communication program, identifying and reaching target audiences, media interviews, avoiding traps and pitfalls, and preparing key messages. It is designed to improve those skills needed for preparing and delivering public health messages during an emergency. It will be useful to public health and government officials, senior managers in public and private sector organizations, hospital managers, public information officers, and experts responsible for communicating with the media. The Field Guide produced as a separate book summarizes the practical steps that can be taken to strengthen and enhance efforts made in this area. The target audiences for the Field Guide are WHO offices, field personnel, and public health officials who are unfamiliar with media interactions or who wish to sharpen their skills in this area. Companion volume link: Handbook

Messages and Documents

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Publisher :
ISBN 13 :
Total Pages : 2390 pages
Book Rating : 4.0/5 (958 download)

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Book Synopsis Messages and Documents by : Oregon

Download or read book Messages and Documents written by Oregon and published by . This book was released on 1913 with total page 2390 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Proceedings

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Publisher :
ISBN 13 :
Total Pages : 728 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Proceedings by : National Electric Light Association

Download or read book Proceedings written by National Electric Light Association and published by . This book was released on 1922 with total page 728 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Messages to the General Assembly

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Publisher :
ISBN 13 :
Total Pages : 62 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Messages to the General Assembly by : Pennsylvania. Governor

Download or read book Messages to the General Assembly written by Pennsylvania. Governor and published by . This book was released on 1891 with total page 62 pages. Available in PDF, EPUB and Kindle. Book excerpt: Includes annual, biennial and special messages, inaugural adresses, speches, etc. before the Legislature.

Effective Public Relations

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Publisher : Prentice Hall
ISBN 13 :
Total Pages : 698 pages
Book Rating : 4.:/5 (89 download)

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Book Synopsis Effective Public Relations by : Scott M. Cutlip

Download or read book Effective Public Relations written by Scott M. Cutlip and published by Prentice Hall. This book was released on 1985 with total page 698 pages. Available in PDF, EPUB and Kindle. Book excerpt: Effective Public Relations presents a comprehensive summary of public relations concepts, theory, principles, history, management, and practices. This "bible" of the public relations field continues in its role as the single most authoritative and complete reference for public relations professionals. Still the most comprehensive and authoritative introductory book, continuing its long-standing tradition as the most-cited reference book. Often referred to as the "bible of public relations," the new edition covers the many aspects of public relations theory and practice in a variety of settings. This text also serves as the basic reference for accreditation programs worldwide. Updates examples, sources, and references to provide readers with contemporary cases, contexts, and perspectives that illustrate major concepts and issues essential to understanding the field. The new edition offers an up-to-date synthesis and interpretation of the scholarly and professional literature. Expands discussions of how the public relations field relates to marketing, integrated marketing communication (IMC), and related management functions, clarifying the unique and essential role of the public relations management function in organizations. An excellent, essential desk reference for those in the practice.

Communicating in a Crisis

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Publisher : DIANE Publishing
ISBN 13 : 1437903487
Total Pages : 96 pages
Book Rating : 4.4/5 (379 download)

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Book Synopsis Communicating in a Crisis by : Robert DeMartino

Download or read book Communicating in a Crisis written by Robert DeMartino and published by DIANE Publishing. This book was released on 2009-02 with total page 96 pages. Available in PDF, EPUB and Kindle. Book excerpt: A resource for public officials on the basic tenets of effective communications generally and on working with the news media specifically. Focuses on providing public officials with a brief orientation and perspective on the media and how they think and work, and on the public as the end-recipient of info.; concise presentations of techniques for responding to and cooperating with the media in conveying info. and delivering messages, before, during, and after a public health crisis; a practical guide to the tools of the trade of media relations and public communications; and strategies and tactics for addressing the probable opportunities and the possible challenges that are likely to arise as a consequence of such communication initiatives. Ill.

Governor's Message ...

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Publisher :
ISBN 13 :
Total Pages : 1882 pages
Book Rating : 4.0/5 (962 download)

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Book Synopsis Governor's Message ... by : West Virginia

Download or read book Governor's Message ... written by West Virginia and published by . This book was released on 1915 with total page 1882 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Public Relations News

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Publisher :
ISBN 13 :
Total Pages : 656 pages
Book Rating : 4.:/5 (31 download)

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Book Synopsis Public Relations News by : Glenn Griswold

Download or read book Public Relations News written by Glenn Griswold and published by . This book was released on 1961 with total page 656 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Designing Health Messages

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Publisher : SAGE
ISBN 13 : 9780803953987
Total Pages : 324 pages
Book Rating : 4.9/5 (539 download)

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Book Synopsis Designing Health Messages by : Edward W. Maibach

Download or read book Designing Health Messages written by Edward W. Maibach and published by SAGE. This book was released on 1995-02-10 with total page 324 pages. Available in PDF, EPUB and Kindle. Book excerpt: The first section covers theory-driven approaches and includes content and linguistic considerations, the role of fear in content, and using positive affect. Part II discusses audience-centered strategies and looks at the "America responds to AIDS" campaign and the cancer communication's "5 a day for better health" program. This comprehensive volume concludes with recent developments and policy and administrative practices for health message design