Psychologie Du Developpement Guide Pedagogique Figures Et Tableaux Cahier Detude Active Fichier Dordinateur

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Buyology

Author : Martin Lindstrom
Publisher : Currency
ISBN 13 : 0385523890
Total Pages : 274 pages
Book Rating : 4.3/5 (855 download)

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Book Synopsis Buyology by : Martin Lindstrom

Download or read book Buyology written by Martin Lindstrom and published by Currency. This book was released on 2010-02-02 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: NEW YORK TIMES BESTSELLER • “A fascinating look at how consumers perceive logos, ads, commercials, brands, and products.”—Time How much do we know about why we buy? What truly influences our decisions in today’s message-cluttered world? In Buyology, Martin Lindstrom presents the astonishing findings from his groundbreaking three-year, seven-million-dollar neuromarketing study—a cutting-edge experiment that peered inside the brains of 2,000 volunteers from all around the world as they encountered various ads, logos, commercials, brands, and products. His startling results shatter much of what we have long believed about what captures our interest—and drives us to buy. Among the questions he explores: • Does sex actually sell? • Does subliminal advertising still surround us? • Can “cool” brands trigger our mating instincts? • Can our other senses—smell, touch, and sound—be aroused when we see a product? Buyology is a fascinating and shocking journey into the mind of today's consumer that will captivate anyone who's been seduced—or turned off—by marketers' relentless attempts to win our loyalty, our money, and our minds.

American Religion

Author : Mark A. A. Chaves
Publisher : Princeton University Press
ISBN 13 : 0691177562
Total Pages : 172 pages
Book Rating : 4.6/5 (911 download)

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Book Synopsis American Religion by : Mark A. A. Chaves

Download or read book American Religion written by Mark A. A. Chaves and published by Princeton University Press. This book was released on 2017-08-29 with total page 172 pages. Available in PDF, EPUB and Kindle. Book excerpt: The most authoritative resource on religious trends in America—now fully updated Most Americans say they believe in God, and more than a third say they attend religious services every week. Yet studies show that people do not really go to church as often as they claim, and it is not always clear what they mean when they tell pollsters they believe in God or pray. American Religion presents the best and most up-to-date information about religious trends in the United States, in a succinct and accessible manner. This sourcebook provides essential information about key developments in American religion since 1972, and is the first major resource of its kind to appear in more than two decades. Mark Chaves looks at trends in diversity, belief, involvement, congregational life, leadership, liberal Protestant decline, and polarization. He draws on two important surveys: the General Social Survey, an ongoing survey of Americans' changing attitudes and behaviors, begun in 1972; and the National Congregations Study, a survey of American religious congregations across the religious spectrum. Chaves finds that American religious life has seen much continuity in recent decades, but also much change. He challenges the popular notion that religion is witnessing a resurgence in the United States—in fact, traditional belief and practice is either stable or declining. Chaves examines why the decline in liberal Protestant denominations has been accompanied by the spread of liberal Protestant attitudes about religious and social tolerance, how confidence in religious institutions has declined more than confidence in secular institutions, and a host of other crucial trends. Now with updated data and a new preface by the author, this revised edition provides essential information about key developments in American religion since 1972, plainly showing that religiosity is declining in America.

Social Media in Industrial China

Author : Xinyuan Wang
Publisher : UCL Press
ISBN 13 : 191063462X
Total Pages : 238 pages
Book Rating : 4.9/5 (16 download)

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Book Synopsis Social Media in Industrial China by : Xinyuan Wang

Download or read book Social Media in Industrial China written by Xinyuan Wang and published by UCL Press. This book was released on 2016-09-13 with total page 238 pages. Available in PDF, EPUB and Kindle. Book excerpt: Life outside the mobile phone is unbearable.’ Lily, 19, factory worker. Described as the biggest migration in human history, an estimated 250 million Chinese people have left their villages in recent decades to live and work in urban areas. Xinyuan Wang spent 15 months living among a community of these migrants in a small factory town in southeast China to track their use of social media. It was here she witnessed a second migration taking place: a movement from offline to online. As Wang argues, this is not simply a convenient analogy but represents the convergence of two phenomena as profound and consequential as each other, where the online world now provides a home for the migrant workers who feel otherwise ‘homeless’. Wang’s fascinating study explores the full range of preconceptions commonly held about Chinese people – their relationship with education, with family, with politics, with ‘home’ – and argues why, for this vast population, it is time to reassess what we think we know about contemporary China and the evolving role of social media.

Big Blondes

Author : Jean Echenoz
Publisher :
ISBN 13 : 9781565844476
Total Pages : 201 pages
Book Rating : 4.8/5 (444 download)

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Book Synopsis Big Blondes by : Jean Echenoz

Download or read book Big Blondes written by Jean Echenoz and published by . This book was released on 1998-03-01 with total page 201 pages. Available in PDF, EPUB and Kindle. Book excerpt: Jean-Claude Kastner is assigned to find Gloire Stella, a popular singer who disappeared four years earlier

Alien Tongues

Author : Elizabeth Klosty Beaujour
Publisher :
ISBN 13 :
Total Pages : 296 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Alien Tongues by : Elizabeth Klosty Beaujour

Download or read book Alien Tongues written by Elizabeth Klosty Beaujour and published by . This book was released on 1989 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Thinking Translation

Author : Sandor Hervey
Publisher : Routledge
ISBN 13 : 1134899327
Total Pages : 273 pages
Book Rating : 4.1/5 (348 download)

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Book Synopsis Thinking Translation by : Sandor Hervey

Download or read book Thinking Translation written by Sandor Hervey and published by Routledge. This book was released on 2002-09-11 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: Thinking Translation is a comprehensive and revolutionary 20-week course in translation method. It has been fully and successfully piloted at the University of St. Andrews. The course offers a challenging and entertaining approach to the acquisition of translation skills. Translation is presented as a problem-solving discipline. Discussion, examples and a full range of exercise work allows students to acquire the skills necessary for a broad range of translation problems. Thinking Translation draws on a wide range of material from technical texts to poetry and song.

The Origins of Comics

Author : Thierry Smolderen
Publisher : Univ. Press of Mississippi
ISBN 13 : 1617039098
Total Pages : 175 pages
Book Rating : 4.6/5 (17 download)

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Book Synopsis The Origins of Comics by : Thierry Smolderen

Download or read book The Origins of Comics written by Thierry Smolderen and published by Univ. Press of Mississippi. This book was released on 2014-03-25 with total page 175 pages. Available in PDF, EPUB and Kindle. Book excerpt: In The Origins of Comics: From William Hogarth to Winsor McCay, Thierry Smolderen presents a cultural landscape whose narrative differs in many ways from those presented by other historians of the comic strip. Rather than beginning his inquiry with the popularly accepted "sequential art" definition of the comic strip, Smolderen instead wishes to engage with the historical dimensions that inform that definition. His goal is to understand the processes that led to the twentieth-century comic strip, the highly recognizable species of picture stories that he sees crystallizing around 1900 in the United States. Featuring close readings of the picture stories, caricatures, and humoristic illustrations of William Hogarth, Rodolphe Töpffer, Gustave Doré, and their many contemporaries, Smolderen establishes how these artists were immersed in a very old visual culture in which images—satirical images in particular—were deciphered in a way that was often described as hieroglyphical. Across eight chapters, he acutely points out how the effect of the printing press and the mass advent of audiovisual technologies (photography, audio recording, and cinema) at the end of the nineteenth century led to a new twentieth-century visual culture. In tracing this evolution, Smolderen distinguishes himself from other comics historians by following a methodology that explains the present state of the form of comics on the basis of its history, rather than presenting the history of the form on the basis of its present state. This study remaps the history of this influential art form.

1914

Author : Jean Echenoz
Publisher : New Press, The
ISBN 13 : 1595589244
Total Pages : 130 pages
Book Rating : 4.5/5 (955 download)

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Book Synopsis 1914 by : Jean Echenoz

Download or read book 1914 written by Jean Echenoz and published by New Press, The. This book was released on 2014-01-07 with total page 130 pages. Available in PDF, EPUB and Kindle. Book excerpt: Five Frenchmen go off to war, two of them leaving behind a certain young woman who longs for their return. But the main character in 1914 is the Great War itself. Jean Echenoz, the multi–;award–;winning French literary magician whose work has been compared to Joseph Conrad and Lawrence Sterne, has brought that deathtrap back to life, leading us gently from a balmy summer day deep into the insatiable—and still unthinkable—carnage of trench warfare. With the delicacy of a miniaturist and with irony both witty and clear–;eyed, the author offers us an intimate epic with the atmosphere of a classic movie: in the panorama of a clear blue sky, a biplane spirals suddenly into the ground; a tardy piece of shrapnel shears the top off a man's head as if it were a soft–;boiled egg; we dawdle dreamily in a spring–;scented clearing with a lonely shell–;shocked soldier strolling innocently to a firing squad ready to shoot him for desertion. But ultimately, the grace notes of humanity in 1914 rise above the terrors of war in this beautifully crafted tale that Echenoz tells with discretion, precision, and love.

Orthography, Phonology, Morphology and Meaning

Author : R. Frost
Publisher : Elsevier
ISBN 13 : 0080867480
Total Pages : 445 pages
Book Rating : 4.0/5 (88 download)

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Book Synopsis Orthography, Phonology, Morphology and Meaning by : R. Frost

Download or read book Orthography, Phonology, Morphology and Meaning written by R. Frost and published by Elsevier. This book was released on 1992-10-20 with total page 445 pages. Available in PDF, EPUB and Kindle. Book excerpt: The area of research on printed word recognition has been one of the most active in the field of experimental psychology for well over a decade. However, notwithstanding the energetic research effort and despite the fact that there are many points of consensus, major controversies still exist.This volume is particularly concerned with the putative relationship between language and reading. It explores the ways by which orthography, phonology, morphology and meaning are interrelated in the reading process. Included are theoretical discussions as well as reviews of experimental evidence by leading researchers in the area of experimental reading studies. The book takes as its primary issue the question of the degree to which basic processes in reading reflect the structural characteristics of language such as phonology and morphology. It discusses how those characteristics can shape a language's orthography and affect the process of reading from word recognition to comprehension.Contributed by specialists, the broad-ranging mix of articles and papers not only gives a picture of current theory and data but a view of the directions in which this research area is vigorously moving.

Congregation & Community

Author : Nancy Tatom Ammerman
Publisher : Rutgers University Press
ISBN 13 : 9780813523354
Total Pages : 460 pages
Book Rating : 4.5/5 (233 download)

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Book Synopsis Congregation & Community by : Nancy Tatom Ammerman

Download or read book Congregation & Community written by Nancy Tatom Ammerman and published by Rutgers University Press. This book was released on 1997 with total page 460 pages. Available in PDF, EPUB and Kindle. Book excerpt: Why do some religious institutions decline in the face of racial integration whilst others grow? How do congregations deal with economic distress? This study of congregations in the face of community transformation includes stories of over 20 congregations in nine communities across America.

Congregations in America

Author : Mark Chaves
Publisher : Harvard University Press
ISBN 13 : 0674029445
Total Pages : 304 pages
Book Rating : 4.6/5 (74 download)

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Book Synopsis Congregations in America by : Mark Chaves

Download or read book Congregations in America written by Mark Chaves and published by Harvard University Press. This book was released on 2009-07-01 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: More Americans belong to religious congregations than to any other kind of voluntary association. What these vast numbers amount to--what people are doing in the over 300,000 churches, synagogues, mosques, and temples in the United States--is a question that resonates through every quarter of American society, particularly in these times of "faith-based initiatives," "moral majorities," and militant fundamentalism. And it is a question answered in depth and in detail in Congregations in America. Drawing on the 1998 National Congregations Study--the first systematic study of its kind--as well as a broad range of quantitative, qualitative, and historical evidence, this book provides a comprehensive overview of the most significant form of collective religious expression in American society: local congregations. Among its more surprising findings, Congregations in America reveals that, despite the media focus on the political and social activities of religious groups, the arts are actually far more central to the workings of congregations. Here we see how, far from emphasizing the pursuit of charity or justice through social services or politics, congregations mainly traffic in ritual, knowledge, and beauty through the cultural activities of worship, religious education, and the arts. Along with clarifying--and debunking--arguments on both sides of the debate over faith-based initiatives, the information presented here comprises a unique and invaluable resource, answering previously unanswerable questions about the size, nature, make-up, finances, activities, and proclivities of these organizations at the very center of American life.

Definiteness Effects

Author : Susann Fischer
Publisher : Cambridge Scholars Publishing
ISBN 13 : 1443898007
Total Pages : 475 pages
Book Rating : 4.4/5 (438 download)

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Book Synopsis Definiteness Effects by : Susann Fischer

Download or read book Definiteness Effects written by Susann Fischer and published by Cambridge Scholars Publishing. This book was released on 2016-08-17 with total page 475 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume explores in detail the empirical and conceptual content of the definiteness effect in grammar. It brings together a variety of relevant observations from a typological, diachronic and a bilingual/second language acquisition perspective, and provides a general overview of different approaches concerned with the syntactic, morphological, semantic, and pragmatic properties of the Definiteness Effect in a series of European and non-European languages.

Experience and Learning

Author : Arthur W. Chickering
Publisher : Transaction Publishers
ISBN 13 : 9780915390106
Total Pages : 89 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Experience and Learning by : Arthur W. Chickering

Download or read book Experience and Learning written by Arthur W. Chickering and published by Transaction Publishers. This book was released on 1977-01-01 with total page 89 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Unpacking IKEA

Author : Pauline Garvey
Publisher : Routledge
ISBN 13 : 1317642961
Total Pages : 182 pages
Book Rating : 4.3/5 (176 download)

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Book Synopsis Unpacking IKEA by : Pauline Garvey

Download or read book Unpacking IKEA written by Pauline Garvey and published by Routledge. This book was released on 2017-11-23 with total page 182 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book represents the first anthropological ethnography of Ikea consumption and goes to the heart of understanding the unique and at times frantic popularity of this one iconic transnational store. Based on a year of participant observation in Stockholm’s Kungens Kurva store – the largest in the world - this book places the retailer squarely within the realm of the home-building efforts of individuals in Stockholm and to a lesser degree in Dublin. Ikea, the world’s largest retailer and one of its most interesting, is the focus of intense popular fascination internationally, yet is rarely subject to in-depth anthropological inquiry. In Unpacking Ikea, Garvey explores why Ikea is never ‘just a store’ for its customers, and questions why it is described in terms of a cultural package, as everyday and classless. Using in-depth interviews with householders over several years, this ethnographic study follows the furniture from the Ikea store outwards to probe what people actually take home with them.

Social Media in an English Village

Author : Daniel Miller
Publisher : UCL Press
ISBN 13 : 1910634433
Total Pages : 222 pages
Book Rating : 4.9/5 (16 download)

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Book Synopsis Social Media in an English Village by : Daniel Miller

Download or read book Social Media in an English Village written by Daniel Miller and published by UCL Press. This book was released on 2016-02-29 with total page 222 pages. Available in PDF, EPUB and Kindle. Book excerpt: Daniel Miller spent 18 months undertaking an ethnographic study with the residents of an English village, tracking their use of the different social media platforms. Following his study, he argues that a focus on platforms such as Facebook, Twitter and Instagram does little to explain what we post on social media. Instead, the key to understanding how people in an English village use social media is to appreciate just how ‘English’ their usage has become. He introduces the ‘Goldilocks Strategy’: how villagers use social media to calibrate precise levels of interaction ensuring that each relationship is neither too cold nor too hot, but ‘just right’.

Curriculum

Author : Robert S. Zais
Publisher : Addison-Wesley Longman
ISBN 13 :
Total Pages : 538 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Curriculum by : Robert S. Zais

Download or read book Curriculum written by Robert S. Zais and published by Addison-Wesley Longman. This book was released on 1976 with total page 538 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Memory Evolutive Systems; Hierarchy, Emergence, Cognition

Author : A C Ehresmann
Publisher : Elsevier
ISBN 13 : 0080555411
Total Pages : 403 pages
Book Rating : 4.0/5 (85 download)

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Book Synopsis Memory Evolutive Systems; Hierarchy, Emergence, Cognition by : A C Ehresmann

Download or read book Memory Evolutive Systems; Hierarchy, Emergence, Cognition written by A C Ehresmann and published by Elsevier. This book was released on 2007-05-25 with total page 403 pages. Available in PDF, EPUB and Kindle. Book excerpt: Memory Evolutive Systems; Hierarchy, Emergence, Cognition provides comprehensive and comprehensible coverage of Memory Evolutive Systems (MEM). Written by the developers of the MEM, the book proposes a mathematical model for autonomous evolutionary systems based on the Category Theory of mathematics. It describes a framework to study and possibly simulate the structure of living systems and their dynamic behavior. This book contributes to understanding the multidisciplinary interfaces between mathematics, cognition, consciousness, biology and the study of complexity. It is organized into three parts. Part A deals with hierarchy and emergence and covers such topics as net of interactions and categories; the binding problem; and complexifications and emergence. Part B is about MEM while Part C discusses MEM applications to cognition and consciousness. The book explores the characteristics of a complex evolutionary system, its differences from inanimate physical systems, and its functioning and evolution in time, from its birth to its death. This book is an ideal reference for researchers, teachers and students in pure mathematics, computer science, cognitive science, study of complexity and systems theory, Category Theory, biological systems theory, and consciousness theory. It would also be of interest to both individuals and institutional libraries. - Comprehensive and comprehensible coverage of Memory Evolutive System - Written by the developers of the Memory Evolutive Systems - Designed to explore the common language between sciences