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Product Development Procedures In The Consumer Durable Goods Field
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Book Synopsis Proceedings of the 1990 Academy of Marketing Science (AMS) Annual Conference by : B. J. Dunlap
Download or read book Proceedings of the 1990 Academy of Marketing Science (AMS) Annual Conference written by B. J. Dunlap and published by Springer. This book was released on 2015-01-02 with total page 581 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume includes the full proceedings from the 1990 Academy of Marketing Science (AMS) Annual Conference held in New Orleans, Louisiana. The research and presentations offered in this volume cover many aspects of marketing science including marketing strategy, consumer behavior, international marketing, industrial marketing, marketing education, among others. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.
Book Synopsis User Integration in Sustainable Product Development by : Esther Hoffmann
Download or read book User Integration in Sustainable Product Development written by Esther Hoffmann and published by Routledge. This book was released on 2017-09-08 with total page 347 pages. Available in PDF, EPUB and Kindle. Book excerpt: Changes in production and consumption patterns are a crucial element in advancing the sustainability agenda. Many companies are now contributing to such efforts through a focus on sustainable innovation when developing new products and services. However, problematically, many such products fail as consumers reject them in the marketplace. User integration in product development is a well-suited approach to increase the usability and the marketability of new products. This book asks the following question: under what conditions can companies trigger sustainability-oriented organizational learning processes by integrating consumers in product development? The author analyses this question by studying a new approach called INNOCOPE (Innovating through consumer-integrated product development). The analysis is based on a process model of organizational learning, distinguishing different learning phases and related boundary-spanning activities. The case study shows that boundary spanning and communication with external actors may directly affect almost all phases of the organizational learning process. Depending on the organizational learning phase, specific boundary-spanning activities are identified that can be characterized as outside-in, inside-in or inside-out directed processes. Moreover, the book describes supportive conditions for user integration with regard to the company, the product, the users involved and the communication process, and provides managerial recommendations. User Integration in Sustainable Product Development sheds new light on the interaction between companies and users in innovation processes and how they relate to sustainable product development. Its focus on organizational learning at and across the boundaries of companies is original, stimulating, improves our understanding of user–producer interactions and distinguishes the book from other publications on the market. The book provides a hugely comprehensive overview of user integration in innovation processes: its advantages, problems and weaknesses, and the methods in which it is currently applied. This, along with a systematic analysis of organisational learning provides the reader with a complete understanding of what has to be considered when studying user-producer interactions from a company perspective and provides the basis for further improvements and company strategies to advance the take-up of sustainable products. The book will be essential reading for academics and practitioners involved with organizational learning, innovation studies, sustainable design and product development, and marketing.
Book Synopsis The IEEE Guide to Writing in the Engineering and Technical Fields by : David Kmiec
Download or read book The IEEE Guide to Writing in the Engineering and Technical Fields written by David Kmiec and published by John Wiley & Sons. This book was released on 2017-08-30 with total page 180 pages. Available in PDF, EPUB and Kindle. Book excerpt: Helps both engineers and students improve their writing skills by learning to analyze target audience, tone, and purpose in order to effectively write technical documents This book introduces students and practicing engineers to all the components of writing in the workplace. It teaches readers how considerations of audience and purpose govern the structure of their documents within particular work settings. The IEEE Guide to Writing in the Engineering and Technical Fields is broken up into two sections: “Writing in Engineering Organizations” and “What Can You Do With Writing?” The first section helps readers approach their writing in a logical and persuasive way as well as analyze their purpose for writing. The second section demonstrates how to distinguish rhetorical situations and the generic forms to inform, train, persuade, and collaborate. The emergence of the global workplace has brought with it an increasingly important role for effective technical communication. Engineers more often need to work in cross-functional teams with people in different disciplines, in different countries, and in different parts of the world. Engineers must know how to communicate in a rapidly evolving global environment, as both practitioners of global English and developers of technical documents. Effective communication is critical in these settings. The IEEE Guide to Writing in the Engineering and Technical Fields Addresses the increasing demand for technical writing courses geared toward engineers Allows readers to perfect their writing skills in order to present knowledge and ideas to clients, government, and general public Covers topics most important to the working engineer, and includes sample documents Includes a companion website that offers engineering documents based on real projects The IEEE Guide to Engineering Communication is a handbook developed specifically for engineers and engineering students. Using an argumentation framework, the handbook presents information about forms of engineering communication in a clear and accessible format. This book introduces both forms that are characteristic of the engineering workplace and principles of logic and rhetoric that underlie these forms. As a result, students and practicing engineers can improve their writing in any situation they encounter, because they can use these principles to analyze audience, purpose, tone, and form.
Book Synopsis Proceedings of the ICSDI 2024 Volume 3 by : Yasser Mansour
Download or read book Proceedings of the ICSDI 2024 Volume 3 written by Yasser Mansour and published by Springer Nature. This book was released on with total page 493 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Journal of Marketing written by and published by . This book was released on 1986 with total page 580 pages. Available in PDF, EPUB and Kindle. Book excerpt: Apr. issues for 1940-42 include Papers and proceedings of the semi-annual [Dec.] meeting of the American Marketing Association, 1939-41.
Book Synopsis Design Management Case Studies by : David Hands
Download or read book Design Management Case Studies written by David Hands and published by Routledge. This book was released on 2005-08-18 with total page 341 pages. Available in PDF, EPUB and Kindle. Book excerpt: Design Management Case Studies provides an unusual and timely contribution to knowledge of the management of product and service innovation. The six case studies described are from large and small companies in the UK and overseas. They cover a diverse range of industrial contexts including architecture, consumer products and services, textiles and clothing. Each case study includes an audit procedure, the main research methods used and key findings, providing both a unique understanding and different working definitions of design management in action. The book focuses on design management policy audits from selected companies, emphasizing the importance of communication. It also includes descriptions of the overall nature of design management, together with review and project questions that will enable the development and teaching of design management and design auditing. It provides useful insights into the way that design can be used as a strategic business tool. This invaluable textbook is a welcome contribution to design management, for those studying, teaching and practising in the area.
Download or read book Consumer Durable Goods written by and published by . This book was released on 1953 with total page 94 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis United States Government Organization Manual by :
Download or read book United States Government Organization Manual written by and published by . This book was released on 1950 with total page 1414 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Product-Driven Process Design by : Edwin Zondervan
Download or read book Product-Driven Process Design written by Edwin Zondervan and published by Walter de Gruyter GmbH & Co KG. This book was released on 2023-09-04 with total page 594 pages. Available in PDF, EPUB and Kindle. Book excerpt: Product-driven process design – from molecule to enterprise provides process engineers and process engineering students with access to a modern and stimulating methodology to process and product design. Throughout the book the links between product design and process design become evident while the reader is guided step-by-step through the different stages of the intertwining product and process design activities. Both molecular and enterprise-wide considerations in design are introduced and addressed in detail. Several examples and case studies in emerging areas such as bio- and food-systems, pharmaceuticals and energy are discussed and presented. This book is an excellent guide and companion for undergraduate, graduate students as well as professional practitioners.
Book Synopsis Products List Circular [opportunities for Small Businesses] by : United States. Small Business Administration
Download or read book Products List Circular [opportunities for Small Businesses] written by United States. Small Business Administration and published by . This book was released on 1965 with total page 494 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Handbook of Organizational Learning and Knowledge Management by : Mark Easterby-Smith
Download or read book Handbook of Organizational Learning and Knowledge Management written by Mark Easterby-Smith and published by John Wiley & Sons. This book was released on 2011-08-17 with total page 678 pages. Available in PDF, EPUB and Kindle. Book excerpt: The fully revised and updated version of this successful Handbook is welcomed by management scholars world-wide. By bringing together the latest approaches from the leading experts in organizational learning & knowledge management the volume provides a unique and valuable overview of current thinking about how organizations accumulate 'knowledge' and learn from experience. Key areas of update in the new edition are: Resource based view of the firm Capability management Global management Organizational culture Mergers & acquisitions Strategic management Leadership
Book Synopsis Victory by : United States. Office for Emergency Management
Download or read book Victory written by United States. Office for Emergency Management and published by . This book was released on 1941 with total page 716 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Critical Materials: Underlying Causes And Sustainable Mitigation Strategies by : S Erik Offerman
Download or read book Critical Materials: Underlying Causes And Sustainable Mitigation Strategies written by S Erik Offerman and published by World Scientific. This book was released on 2019-02-27 with total page 391 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book covers a new frontier of research in Critical Materials that provides insight in terms of the possible sustainable mitigation strategies, the complexity, broadness and multi-disciplinarity of the subject. By exploring in both 'systems view' and 'in-depth materials view' in light of the circular economy, this book tackles the problem of sustainable usage of materials that is closely intertwined with the energy issue and climate change. Topics covered include: geopolitics of materials, the energy-materials nexus, definitions of the criticality of materials, circular product design, the development of alternative materials (substitution), sustainable mining and recycling.
Book Synopsis Designing Sustainable Technologies, Products and Policies by : Enrico Benetto
Download or read book Designing Sustainable Technologies, Products and Policies written by Enrico Benetto and published by Springer. This book was released on 2018-07-03 with total page 498 pages. Available in PDF, EPUB and Kindle. Book excerpt: This open access book provides insight into the implementation of Life Cycle approaches along the entire business value chain, supporting environmental, social and economic sustainability related to the development of industrial technologies, products, services and policies; and the development and management of smart agricultural systems, smart mobility systems, urban infrastructures and energy for the built environment. The book is based on papers presented at the 8th International Life Cycle Management Conference that took place from September 3-6, 2017 in Luxembourg, and which was organized by the Luxembourg Institute of Science and Technology (LIST) and the University of Luxembourg in the framework of the LCM Conference Series.
Download or read book Distribution Data Guide written by and published by . This book was released on 1956 with total page 550 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Proceedings of the 2023 4th International Conference on Management Science and Engineering Management (ICMSEM 2023) by : Suhaiza Hanim Binti Dato Mohamad Zailani
Download or read book Proceedings of the 2023 4th International Conference on Management Science and Engineering Management (ICMSEM 2023) written by Suhaiza Hanim Binti Dato Mohamad Zailani and published by Springer Nature. This book was released on 2023-11-10 with total page 1820 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is an open access book.Management science aims to study the dynamic study of human use of limited resources in management activities to achieve organizational goals: complex and innovative social behavior and its laws. And engineering management refers to the management of important and complex new products, equipment and devices in the process of development, manufacturing and production, and also includes the study and management of technological innovation, technological transformation, transformation, transformation, layout and strategy of industrial engineering technology development. The development or breakthrough of management theory is accompanied by the development and progress of science and technology, and the level of science and technology and the level of management theory in each historical period are mutually adaptive, and it can be said that the progress of science and technology plays an important role in promoting the development of management. At the same time, the rapid development and progress of science and technology give a strong injection to the development of engineering, and provide the possibility for engineering construction can use new technology, new equipment, new technology and new materials. Modern management is an important development direction of management science nowadays. And the use of modern management in engineering has an important role in saving social costs, ensuring project quality, and improving safety awareness and behavior. ICMSEM 2023 will focus on modern management, discuss about the benefits that modernization brings to engineering. ICMSEM 2023 aims to: Develop and advance management science through the study and application of certain issues. Open up new perspectives in the sharing of speakers and inspire the audience to new ways of managing in engineering. Create a forum for sharing, research and exchange at the international level, so that the participants can be informed of the latest research directions, results and contents of management science, which will inspire them to new ideas for research and practice.
Book Synopsis Rural Market Potentiality in India towards Consumer Durable Goods by : Dr. N. Ratna Kishor
Download or read book Rural Market Potentiality in India towards Consumer Durable Goods written by Dr. N. Ratna Kishor and published by Archers & Elevators Publishing House. This book was released on with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
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