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Principles Of Accounting 7th Edition Pepsico Annual Report With Take Action Cd And Student Access Card For Blackboard Set
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Book Synopsis Management Information Systems by : Kenneth C. Laudon
Download or read book Management Information Systems written by Kenneth C. Laudon and published by Pearson Educación. This book was released on 2004 with total page 618 pages. Available in PDF, EPUB and Kindle. Book excerpt: Management Information Systems provides comprehensive and integrative coverage of essential new technologies, information system applications, and their impact on business models and managerial decision-making in an exciting and interactive manner. The twelfth edition focuses on the major changes that have been made in information technology over the past two years, and includes new opening, closing, and Interactive Session cases.
Download or read book Reputation written by Charles J. Fombrun and published by Harvard Business Review Press. This book was released on 1996 with total page 482 pages. Available in PDF, EPUB and Kindle. Book excerpt: This work provides an analysis of the determinants and effects of reputation management. It demonstrates the economic value of a corporate reputation, quantifying the economic returns for well-regarded companies, and presents recommendations and processes for assessing and improving reputation. INDICE: Introduction: why reputations matter. Part 1 The hidden value of a good reputation: going for the gold; what's in a name?; enlightened self-inter... Etc.
Book Synopsis The Theory and Practice of Online Learning by : Terry Anderson
Download or read book The Theory and Practice of Online Learning written by Terry Anderson and published by Athabasca University Press. This book was released on 2008 with total page 485 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Neither an academic tome nor a prescriptive 'how to' guide, The Theory and Practice of Online Learning is an illuminating collection of essays by practitioners and scholars active in the complex field of distance education. Distance education has evolved significantly in its 150 years of existence. For most of this time, it was an individual pursuit defined by infrequent postal communication. But recently, three more developmental generations have emerged, supported by television and radio, teleconferencing, and computer conferencing. The early 21st century has produced a fifth generation, based on autonomous agents and intelligent, database-assisted learning, that has been referred to as Web 2.0. The second edition of "The Theory and Practice of Online Learning" features updates in each chapter, plus four new chapters on current distance education issues such as connectivism and social software innovations."--BOOK JACKET.
Book Synopsis Consumer Behavior by : Delbert I. Hawkins
Download or read book Consumer Behavior written by Delbert I. Hawkins and published by McGraw-Hill/Irwin. This book was released on 2003-03 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Consumer Behavior, 9/e, by Hawkins, Best, & Coney offers balanced coverage of consumer behavior including the psychological, social, and managerial implications. The new edition features current and exciting examples that are tied into global and technology consumer behavior issues and trends, a solid foundation in marketing strategy, integrated coverage of ethical/social issues and outlines the consumer decision process. This text is known for its ability to link topics back to marketing decision-making and strategic planning which gives students the foundation to understanding consumer behavior which will make them better consumers and better marketers.
Book Synopsis Statistical Techniques in Business and Economics by : Douglas A. Lind
Download or read book Statistical Techniques in Business and Economics written by Douglas A. Lind and published by McGraw-Hill/Irwin. This book was released on 2002-11-01 with total page 830 pages. Available in PDF, EPUB and Kindle. Book excerpt: Why make statistics harder than it has to be? Lind/Marchal/Mason: STATISTICAL TECHNIQUES IN BUSINESS AND ECONOMICS, 11/e is a perennial market best seller due to its comprehensive coverage of statistical tools and methods delivered in a student friendly, step-by-step format. The text is non-threatening and presents concepts clearly and succinctly with a conversational writing style. All statistical concepts are illustrated with solved applied examples immediately upon introduction. Modern computing tools and applications are introduced, but the text maintains a focus on presenting statistics content as oppose to technology or programming methods, and the eleventh edition continues as a ‘students’ text with increased emphasis on interpretation of data and results.lts.
Book Synopsis The Origin and Evolution of New Businesses by : Amar Bhide
Download or read book The Origin and Evolution of New Businesses written by Amar Bhide and published by Oxford University Press. This book was released on 2000 with total page 434 pages. Available in PDF, EPUB and Kindle. Book excerpt: In a field dominated by anecdote and folklore, this landmark study integrates more than ten years of intensive research and modern theories of business and economics. The result is a comprehensive framework for understanding entrepreneurship that provides new and penetrating insights. This clearly and concisely written book is essential for anyone who wants to start a business, for the entrepreneur or executive who wants to grow a company, and for the scholar who wants to understand this crucial economic activity.
Book Synopsis Corporate reputation by : Ángel Alloza
Download or read book Corporate reputation written by Ángel Alloza and published by Editorial Almuzara. This book was released on 2013-06 with total page 319 pages. Available in PDF, EPUB and Kindle. Book excerpt: Reputation has become an essential strategic asset for companies. Those businesses that enjoy a good reputation are able to differentiate themselves, thus attracting investments and retaining customers and employees, while at the same time, stakeholders of such companies demonstrate higher levels of satisfaction and loyalty towards the companies’ products and brands. Currently, corporate reputation is one of the most popular non-financial indicators used by organizations, both in the public and private sectors. This book is an in-depth investigation of the psychosocial nature of corporate reputation, and we invite the reader to join us on a journey of discovery. When reputation first appeared as a concept, it brought about promises and hopes. It was viewed as a solution capable of reconciling the interests of different stakeholders and making the whole organization stronger. However, this giant soon turned out to have feet of clay, as it was lacking in sufficient theoretical and methodological foundation. Nonetheless, when we step into the terra incognita of corporate intangible assets, we will understand that the vague idea of reputation is gradually acquiring a scientific form thanks to the development of measurement tools and models that lay a foundation for the long sought-after means of managing reputation.
Book Synopsis Practical Business Statistics by : Andrew F. Siegel
Download or read book Practical Business Statistics written by Andrew F. Siegel and published by McGraw-Hill Companies. This book was released on 1996-08 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Practical Business Statistics, 5/e was written in response to instructors not wanting a formula driven, mathematically encyclopedic book. The use of computer applications means some topics no longer require coverage in detail. This allows future managers to know how to use and understand statistics. The text does this by using examples with real data that relate to the functional areas of business such as finance, accounting, and marketing. It de-emphasizes the theoretical, and presents the material in a well-written, easy style designed to motivate students. The emphasis is on understanding and applications as opposed to mathematical precision and formula detail.
Book Synopsis Guidelines for Adhesive Dentistry by : Francesco Mangani
Download or read book Guidelines for Adhesive Dentistry written by Francesco Mangani and published by Quintessence Publishing (IL). This book was released on 2009-01-01 with total page 417 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Economics written by Douglas McTaggart and published by Pearson Higher Education AU. This book was released on 2015-05-20 with total page 726 pages. Available in PDF, EPUB and Kindle. Book excerpt: High quality, engaging content for students...ultimate flexibility for educators The seventh edition of this benchmark Australian text continues to offer students a comprehensive and relevant introduction to economics whilst offering educators the ability to customise and deliver content – your way. Economics 7th edition provides a streamlined approach to study and recognises the difficulties some students may face in comprehending key concepts. By leaving the more technical content and application until later, students can enjoy the more exciting policy material from the beginning and engage with the content early. Through compelling examples, clear explanations and the latest instructive on-line resources, the text draws students into the content and reinforces learning through practice and solving problems which are relevant to them. The authors train students to think about issues in the way real economists do, and learn how to explore difficult policy problems and make more informed decisions by offering a clear introduction to theory and applying the concepts to today’s events, news, and research.
Book Synopsis Introduction to Psychology by : Jennifer Walinga
Download or read book Introduction to Psychology written by Jennifer Walinga and published by Hasanraza Ansari. This book was released on with total page 810 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is designed to help students organize their thinking about psychology at a conceptual level. The focus on behaviour and empiricism has produced a text that is better organized, has fewer chapters, and is somewhat shorter than many of the leading books. The beginning of each section includes learning objectives; throughout the body of each section are key terms in bold followed by their definitions in italics; key takeaways, and exercises and critical thinking activities end each section.
Book Synopsis The Vegetarian Myth (16pt Large Print Edition) by : Lierre Keith
Download or read book The Vegetarian Myth (16pt Large Print Edition) written by Lierre Keith and published by . This book was released on 2011-06-10 with total page 662 pages. Available in PDF, EPUB and Kindle. Book excerpt: Part memoir, nutritional primer, and political manifesto, this controversial examination exposes the destructive history of agricultureâ "causing the devastation of prairies and forests, driving countless species extinct, altering the climate, and destroying the topsoilâ "and asserts that, in order to save the planet, food must come from within living communities. In order for this to happen, the argument champions eating locally and sustainably and encourages those with the resources to grow their own food. Further examining the question of what to eat from the perspective of both human and environmental health, the account goes beyond health choices and discusses potential moral issues from eatingâ "or not eatingâ "animals. Through the deeply personal narrative of someone who practiced veganism for 20 years, this unique exploration also discusses alternatives to industrial farming, reveals the risks of a vegan diet, and explains why animals belong on ecologically sound farms.
Book Synopsis Information Technology for Management by : Efraim Turban
Download or read book Information Technology for Management written by Efraim Turban and published by Wiley. This book was released on 2015-06-22 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Information Technology for Management by Turban, Volonino, and Wood engages students with up-to-date coverage of the most important IT trends today. Over the years, this leading IT textbook had distinguished itself with an emphasis on illustrating the use of cutting edge business technologies for achieving managerial goals and objectives. The 10th Edition continues this tradition with coverage of emerging trends in Mobile Computing and Commerce, IT virtualization, Social Media, Cloud Computing and the Management and Analysis of Big Data along with advances in more established areas of Information Technology.
Book Synopsis Exploring Business by : Karen Collins
Download or read book Exploring Business written by Karen Collins and published by Ingram. This book was released on 2009 with total page 408 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Principles of Macroeconomics by : Douglas Curtis
Download or read book Principles of Macroeconomics written by Douglas Curtis and published by . This book was released on 2021 with total page 435 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Principles of Macroeconomics is an adaptation of the textbook, Macroeconomics: Theory, Markets, and Policy by D. Curtis and I. Irvine, and presents a complete and concise examination of introductory macroeconomics theory and policy suitable for a first introductory course. Examples are domestic and international in their subject matter and are of the modern era — financial markets, monetary and fiscal policies aimed at inflation and debt control, globalization and the importance of trade flows in economic structure, and concerns about slow growth and the risk of deflation, are included. This textbook is intended for a one-semester course, and can be used in a two-semester sequence with the companion textbook, Principles of Microeconomics. The three introductory chapters are common to both textbooks."--BCcampus website.
Book Synopsis Managing Human Resources by : Luis R. Gomez-Mejia
Download or read book Managing Human Resources written by Luis R. Gomez-Mejia and published by . This book was released on 2001 with total page 621 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Ruston written by James D. Baker and published by . This book was released on 2007 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: