Principled Persuasion in Employee Communication

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Author :
Publisher : Routledge
ISBN 13 : 1351909010
Total Pages : 167 pages
Book Rating : 4.3/5 (519 download)

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Book Synopsis Principled Persuasion in Employee Communication by : Mike Churchman

Download or read book Principled Persuasion in Employee Communication written by Mike Churchman and published by Routledge. This book was released on 2016-10-04 with total page 167 pages. Available in PDF, EPUB and Kindle. Book excerpt: Principled Persuasion in Employee Communication highlights a new but significant dilemma for organisational leaders. Will they continue on the same track that, since the nineteenth century, has led them to exert increasing control over their employees? Or will they take another path, one that leads towards a new type of working environment where the culture encourages freedom of communication and movement? This book argues for an approach to employee communication that sets out to liberate employees from the stifling constraints that organisations continue to impose on them. Principled Persuasion is so-called because it uses persuasive techniques, based on clear principles, to create new, forward-looking organisational cultures. It sets out to increase employee happiness and minimise the harms done to employees at work. It grounds itself on a strong ethical base composed of fundamental, universal principles. It introduces a new approach to the use of language, not only calling for more clarity and meaning in organisational communication, but also for a more conscious use of rhetorical techniques to change vocabulary, metaphors and internal dialogue for the better. Make no mistake, most organisations have totally underrated the strategic importance of employee communication. Principled Persuaders understand that the key to dealing with the unpredictable events about to unfold in the twenty-first century will be a new way of communicating with the workforce. The flexibility, adaptability and innovation that will be needed to survive and prosper in coming decades can only be achieved by liberating employees, not imprisoning them further in established systems and processes.

Practical Principles of Persuasion

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Author :
Publisher : Waveland Press
ISBN 13 : 1478648287
Total Pages : 233 pages
Book Rating : 4.4/5 (786 download)

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Book Synopsis Practical Principles of Persuasion by : Kathryn Sue Young

Download or read book Practical Principles of Persuasion written by Kathryn Sue Young and published by Waveland Press. This book was released on 2021-09-29 with total page 233 pages. Available in PDF, EPUB and Kindle. Book excerpt: How do you convince someone to agree with you? What persuasive elements are required to elicit compliance? This interactive, accessible approach looks at principles of persuasion as they apply to everyday lives. Framing persuasion from an intrapersonal and interpersonal perspective captures reader interest and makes the subtlety of social influence understandable. The importance of building and maintaining personal credibility is reinforced throughout the text. Ethical issues are raised as persuasive strategies are discussed. Clear, practical suggestions for effective persuasion are presented in an engaging fashion and encourage the application of meaningful insights for stronger interpersonal relationships. Learning the skills that motivate people to change behavior vastly improves the reader’s ability to persuade others effectively. The discussion also facilitates critical thinking for recipients of persuasive messages. Practical Principles of Persuasion is ideal for classroom or online learning because of its concise lessons and interactive approach. The workbook provides a solid foundation for the key concepts and practices of persuasive communication.

Pre-Suasion

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Author :
Publisher : Simon and Schuster
ISBN 13 : 1501109812
Total Pages : 469 pages
Book Rating : 4.5/5 (11 download)

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Book Synopsis Pre-Suasion by : Robert Cialdini

Download or read book Pre-Suasion written by Robert Cialdini and published by Simon and Schuster. This book was released on 2016-09-06 with total page 469 pages. Available in PDF, EPUB and Kindle. Book excerpt: The acclaimed New York Times and Wall Street Journal bestseller from Robert Cialdini—“the foremost expert on effective persuasion” (Harvard Business Review)—explains how it’s not necessarily the message itself that changes minds, but the key moment before you deliver that message. What separates effective communicators from truly successful persuaders? With the same rigorous scientific research and accessibility that made his Influence an iconic bestseller, Robert Cialdini explains how to prepare people to be receptive to a message before they experience it. Optimal persuasion is achieved only through optimal pre-suasion. In other words, to change “minds” a pre-suader must also change “states of mind.” Named a “Best Business Books of 2016” by the Financial Times, and “compelling” by The Wall Street Journal, Cialdini’s Pre-Suasion draws on his extensive experience as the most cited social psychologist of our time and explains the techniques a person should implement to become a master persuader. Altering a listener’s attitudes, beliefs, or experiences isn’t necessary, says Cialdini—all that’s required is for a communicator to redirect the audience’s focus of attention before a relevant action. From studies on advertising imagery to treating opiate addiction, from the annual letters of Berkshire Hathaway to the annals of history, Cialdini outlines the specific techniques you can use on online marketing campaigns and even effective wartime propaganda. He illustrates how the artful diversion of attention leads to successful pre-suasion and gets your targeted audience primed and ready to say, “Yes.” His book is “an essential tool for anyone serious about science based business strategies…and is destined to be an instant classic. It belongs on the shelf of anyone in business, from the CEO to the newest salesperson” (Forbes).

Influence

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Author :
Publisher : Pearson Scott Foresman
ISBN 13 :
Total Pages : 434 pages
Book Rating : 4.F/5 ( download)

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Book Synopsis Influence by : Robert B. Cialdini

Download or read book Influence written by Robert B. Cialdini and published by Pearson Scott Foresman. This book was released on 1988 with total page 434 pages. Available in PDF, EPUB and Kindle. Book excerpt: Influence: Science and Practice is an examination of the psychology of compliance (i.e. uncovering which factors cause a person to say "yes" to another's request) and is written in a narrative style combined with scholarly research. Cialdini combines evidence from experimental work with the techniques and strategies he gathered while working as a salesperson, fundraiser, advertiser, and other positions, inside organizations that commonly use compliance tactics to get us to say "yes". Widely used in graduate and undergraduate psychology and management classes, as well as sold to people operating successfully in the business world, the eagerly awaited revision of Influence reminds the reader of the power of persuasion. Cialdini organizes compliance techniques into six categories based on psychological principles that direct human behavior: reciprocation, consistency, social proof, liking, authority, and scarcity. Copyright © Libri GmbH. All rights reserved.

The Necessary Art of Persuasion

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Author :
Publisher : Harvard Business Review Press
ISBN 13 : 1633691020
Total Pages : 81 pages
Book Rating : 4.6/5 (336 download)

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Book Synopsis The Necessary Art of Persuasion by : Jay A. Conger

Download or read book The Necessary Art of Persuasion written by Jay A. Conger and published by Harvard Business Review Press. This book was released on 2008-09-08 with total page 81 pages. Available in PDF, EPUB and Kindle. Book excerpt: In an age when managers can no longer rely on formal power, persuading people is more important than ever. Persuasion is a process of learning from colleagues and employees and negotiating shared solutions to solving problems and achieving goals. In The Necessary Art of Persuasion, Jay Conger describes four essential components of persuasion and explains how to master them, providing the information you need to fulfill your managerial mandate: getting work done through others.

The Art of Persuasive Communication

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Author :
Publisher : Gower Publishing, Ltd.
ISBN 13 : 9780566078194
Total Pages : 252 pages
Book Rating : 4.0/5 (781 download)

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Book Synopsis The Art of Persuasive Communication by : Richard Storey

Download or read book The Art of Persuasive Communication written by Richard Storey and published by Gower Publishing, Ltd.. This book was released on 1997 with total page 252 pages. Available in PDF, EPUB and Kindle. Book excerpt: Richard Storey's ground-breaking book reveals the secrets of successful persuaders. In it he sets out the principles governing the influencing process and looks at a range of situations in which we apply them. He identifies four main personality types and shows which communication styles work best for each. With examples, exercises and checklists, and separate chapters on writing, telephoning and presentation, his book provides a comprehensive guide to persuading people to do what you want them to. The Art of Persuasive Communication is described by the author as 'a do-it-yourself influencing kit', designed to help you find the techniques that work for you.

The Executive Memo

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Author :
Publisher :
ISBN 13 :
Total Pages : 280 pages
Book Rating : 4.E/5 ( download)

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Book Synopsis The Executive Memo by : Sherry Sweetnam

Download or read book The Executive Memo written by Sherry Sweetnam and published by . This book was released on 1986-08-13 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn the 14 principles of communication and persuasion; 5 methods for getting started; how to write 2 to 3 times faster than you now do; and a quick method for outlining ideas. The author provides examples of how to organize a memo, sales letter, customer service letter, proposal and procedure. You'll see the difference between unedited and edited memos; acquire plus tips on how to edit, be edited, and what to do if you're over-edited. You'll learn how to say ``no'' on paper and the ``three messages of persuasion'' that grab any reader's attention.

Engaging Employees through Strategic Communication

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Author :
Publisher : Routledge
ISBN 13 : 1000461947
Total Pages : 228 pages
Book Rating : 4.0/5 (4 download)

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Book Synopsis Engaging Employees through Strategic Communication by : Mark Dollins

Download or read book Engaging Employees through Strategic Communication written by Mark Dollins and published by Routledge. This book was released on 2021-10-01 with total page 228 pages. Available in PDF, EPUB and Kindle. Book excerpt: Engaging Employees through Strategic Communication provides a detailed overview of employee communication and its evolution as a tool to drive employee engagement and successful change management. Approaching the subject with the philosophy that internal audiences are essential to the success of any strategic communication plan and business strategy—particularly as they relate to driving change—Mark Dollins and Jon Stemmle give readers a working knowledge of employee communication strategies, skills, and tactics in ways that prepare students for careers in this rapidly expanding field. Providing the tools necessary to evaluate the impact of successful employee communication campaigns, they put theory and cutting-edge research into action with practical examples and case studies sourced from award-winning entries judged as best-in-class by the International Association of Business Communicators (IABC), the Public Relations Society of America (PRSA), PRWeek, and PRNews. The book is ideal for undergraduate and graduate students in internal, corporate, or employee communication courses and will be a useful reference for practitioners who want to understand how to carry out effective employee communication engagement and change-management campaigns. Please visit www.engage-employees.com to learn more about the book and its applications.

Principles of Management: Text and Cases

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Publisher : Pearson Education India
ISBN 13 : 8131799123
Total Pages : 617 pages
Book Rating : 4.1/5 (317 download)

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Book Synopsis Principles of Management: Text and Cases by : Dipak Bhattacharya

Download or read book Principles of Management: Text and Cases written by Dipak Bhattacharya and published by Pearson Education India. This book was released on 2012 with total page 617 pages. Available in PDF, EPUB and Kindle. Book excerpt: Principles of Management: Text and Cases introduces students to the fundamentals of management through a balanced blend of theory and practice. The opening vignettes and cases depict real-world situations and problems that managers face while highlighting the management practices of successful Indian and foreign companies. Samples of a leave policy, a strategy and action plan for human resource management, an application blank, and a code of ethics are appended to a few chapters to further illustrate the way organizations function. In addition to the concepts, the book also delves into the various academic perspectives that have evolved over time to provide the readers an integrated view of different approaches to management.

Research Handbook on Strategic Communication

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Author :
Publisher : Edward Elgar Publishing
ISBN 13 : 1800379897
Total Pages : 523 pages
Book Rating : 4.8/5 (3 download)

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Book Synopsis Research Handbook on Strategic Communication by : Jesper Falkheimer

Download or read book Research Handbook on Strategic Communication written by Jesper Falkheimer and published by Edward Elgar Publishing. This book was released on 2022-12-13 with total page 523 pages. Available in PDF, EPUB and Kindle. Book excerpt: Strategic communication as a research field and a professional practice is becoming increasingly relevant for organizations. Bringing together contributions from almost 60 leading international scholars, this dynamic Research Handbook on Strategic Communication is a timely contribution to a vivid and developing academic field.

Public Relations Writing

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Publisher : SAGE
ISBN 13 : 9781412905510
Total Pages : 548 pages
Book Rating : 4.9/5 (55 download)

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Book Synopsis Public Relations Writing by : Donald Treadwell

Download or read book Public Relations Writing written by Donald Treadwell and published by SAGE. This book was released on 2005-04-19 with total page 548 pages. Available in PDF, EPUB and Kindle. Book excerpt: Public Relations Writing: Principles in Practice is a comprehensive core text that guides students from the most basic foundations of public relations writing-research, planning, ethics, organizational culture, law, and design-through the production of actual, effective public relations materials. The Second Edition focuses on identifying and writing public relations messages and examines how public relations messages differ from other messages.

Persuasion in Your Life

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Author :
Publisher : Routledge
ISBN 13 : 1000442373
Total Pages : 403 pages
Book Rating : 4.0/5 (4 download)

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Book Synopsis Persuasion in Your Life by : Shawn T. Wahl

Download or read book Persuasion in Your Life written by Shawn T. Wahl and published by Routledge. This book was released on 2021-09-27 with total page 403 pages. Available in PDF, EPUB and Kindle. Book excerpt: This accessible introductory textbook in persuasive communication speaks directly to the student by focusing on real-life experiences in personal, social, and professional contexts. Through its use of rhetoric, criticism, and social scientific research, this book helps readers understand, analyze, and use persuasion in their lives and careers. It explores techniques of verbal and visual persuasion for use in business and professional communication, health communication, and everyday life, as well as expanded coverage of persuasion in social movements and social advocacy. It also pays attention throughout to ethical considerations and to the significance of new media. This textbook is a student-friendly introduction suitable for use in undergraduate courses in persuasion, health communication, and business communication. The companion website includes an instructor’s manual with test questions, sample assignments, web links, and other resources, as well as PowerPoint slides. Visit www.routledge.com/wahl

Who the Hell Wants to Work for You?

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Publisher :
ISBN 13 : 9780997798906
Total Pages : 328 pages
Book Rating : 4.7/5 (989 download)

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Book Synopsis Who the Hell Wants to Work for You? by : Tim Eisenhauer

Download or read book Who the Hell Wants to Work for You? written by Tim Eisenhauer and published by . This book was released on 2018-04 with total page 328 pages. Available in PDF, EPUB and Kindle. Book excerpt: Who the Hell Wants to Work for You? explains and unifies the groundbreaking employee engagement practices of America's most admired companies. It shows the role of individuals, managers, and executives in building a new kind of workplace. It uses the collective experience of hundreds of employers to help you transform your mind, team, and business

The Handbook of Organizational Rhetoric and Communication

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 1119265754
Total Pages : 726 pages
Book Rating : 4.1/5 (192 download)

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Book Synopsis The Handbook of Organizational Rhetoric and Communication by : Oyvind Ihlen

Download or read book The Handbook of Organizational Rhetoric and Communication written by Oyvind Ihlen and published by John Wiley & Sons. This book was released on 2018-05-10 with total page 726 pages. Available in PDF, EPUB and Kindle. Book excerpt: A one-stop source for scholars and advanced students who want to get the latest and best overview and discussion of how organizations use rhetoric While the disciplinary study of rhetoric is alive and well, there has been curiously little specific interest in the rhetoric of organizations. This book seeks to remedy that omission. It presents a research collection created by the insights of leading scholars on rhetoric and organizations while discussing state-of-the-art insights from disciplines that have and will continue to use rhetoric. Beginning with an introduction to the topic, The Handbook of Organizational Rhetoric and Communication offers coverage of the foundations and macro-contexts of rhetoric—as well as its use in organizational communication, public relations, marketing, management and organization theory. It then looks at intellectual and moral foundations without which rhetoric could not have occurred, discussing key concepts in rhetorical theory. The book then goes on to analyze the processes of rhetoric and the challenges and strategies involved. A section is also devoted to discussing rhetorical areas or genres—namely contextual application of rhetoric and the challenges that arise, such as strategic issues for management and corporate social responsibility. The final part seeks to answer questions about the book’s contribution to the understanding of organizational rhetoric. It also examines what perspectives are lacking, and what the future might hold for the study of organizational rhetoric. Examines the advantages and perils of organizations that seek to project their voices in order to shape society to their benefits Contains chapters working in the tradition of rhetorical criticism that ask whether organizations’ rhetorical strategies have fulfilled their organizational and societal value Discusses the importance of obvious, traditional, nuanced, and critically valued strategies such as rhetorical interaction in ways that benefit discourse Explores the potential, risks, paradoxes, and requirements of engagement Reflects the views of a team of scholars from across the globe Features contributions from organization-centered fields such as organizational communication, public relations, marketing, management, and organization theory The Handbook of Organizational Rhetoric and Communication will be an ideal resource for advanced undergraduate students, graduate students, and scholars studying organizational communications, public relations, management, and rhetoric.

Oswaal ICSE Question Bank SOLVED PAPERS | Class 10 | Commercial Application| For Exam 2024-25

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Author :
Publisher : Oswaal Books
ISBN 13 : 9359582271
Total Pages : 193 pages
Book Rating : 4.3/5 (595 download)

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Book Synopsis Oswaal ICSE Question Bank SOLVED PAPERS | Class 10 | Commercial Application| For Exam 2024-25 by : Oswaal Editorial Board

Download or read book Oswaal ICSE Question Bank SOLVED PAPERS | Class 10 | Commercial Application| For Exam 2024-25 written by Oswaal Editorial Board and published by Oswaal Books. This book was released on 2024-04-01 with total page 193 pages. Available in PDF, EPUB and Kindle. Book excerpt: Description of the Product: • 100% Updated with Latest Syllabus Questions Typologies: We have got you covered with the latest and 100% updated curriculum • Crisp Revision with Topic-wise Revision Notes & Smart Mind Maps: Study smart, not hard! • Extensive Practice with 700+ Questions & Self Assessment Papers: To give you 700+ chances to become a champ! • Concept Clarity with 500+ Concepts & Concept Videos: For you to learn the cool way—with videos and mind-blowing concepts • 100% Exam Readiness with Expert Answering Tips & Suggestions for Students: For you to be on the cutting edge of the coolest educational trends

The Anatomy of Persuasion

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Author :
Publisher : AMACOM
ISBN 13 : 0814417019
Total Pages : 205 pages
Book Rating : 4.8/5 (144 download)

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Book Synopsis The Anatomy of Persuasion by : Norbert AUBUCHON

Download or read book The Anatomy of Persuasion written by Norbert AUBUCHON and published by AMACOM. This book was released on 2007-06-27 with total page 205 pages. Available in PDF, EPUB and Kindle. Book excerpt: Some people seem to be able to talk anybody into anything! Do they simply possess a natural talent that the rest of us can never hope to imitate? This refreshing books says "No!" and provides readers with a unique, proven, step-by-step analytical thinking process that anyone can use to analyze, organize, and present information in a persuasive way. The Anatomy of Persuasion literally dissects each step in the persuasion process. Readers will turn their great ideas into tangible realities as they learn how to: * apply the two major principles of communication * perceive the needs of others * present the features and benefits of their idea * understand the subconscious decisions people often make * create a logical, error-free proposal (oral or written) that will win the day.

Working With Influence

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Author :
Publisher : Bloomsbury Publishing
ISBN 13 : 1472988736
Total Pages : 241 pages
Book Rating : 4.4/5 (729 download)

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Book Synopsis Working With Influence by : Amanda Nimon-Peters

Download or read book Working With Influence written by Amanda Nimon-Peters and published by Bloomsbury Publishing. This book was released on 2022-08-09 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: An engaging guide on how to develop and hone your professional communication and influencing skills in the digital age In a world where human interactions and behaviour are more pivotal than ever to business success, Working With Influence sets out nine easy-to-apply principles, based on robust behavioural science, for influencing people and outcomes in both physical and digital working scenarios. It provides ambitious professionals with a set of actionable principles which will help them kick-start, accelerate or transform their careers. Technology has redefined almost every job and is becoming the primary medium through which we interact with colleagues and clients – this book provides crucial insights into how you can influence others and stand out in this new digital landscape. With the hugely competitive and unpredictable nature of the job market and the unstable economy, it is more important than ever to improve your communication skills and broader qualitative skillset to ensure a prosperous career in the 21st century. This book's insightful principles are drawn from first-hand research findings and behavioural science data. Each chapter includes a wide range of relevant, applied workplace examples, as well as tools to help readers build their own action plans. Packed with practical guidance and psychological research, Working With Influence is the modern guide for anyone looking to improve their communication, networking and drive in business.