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Persuasive Language In Media Texts 2nd Edition
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Book Synopsis Persuasive Language in Media Texts, 2nd Edition by : Iris Breuer, Melanie Napthine
Download or read book Persuasive Language in Media Texts, 2nd Edition written by Iris Breuer, Melanie Napthine and published by . This book was released on 2012 with total page 188 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the brilliant BRAND NEW EDITION of one of Insight’s best-selling Senior English resources. Through discussion, analysis, examples and activities based on different media types, students develop the ability to interpret a wide range of print and electronic NEW FEATURES include an engaging full-colour design, dynamic and stimulating activities catering to different levels of ability, and updated media texts covering a range of issues.media texts and to explore in depth how language is used to persuade readers and audiences.
Book Synopsis Persuasive Language in Media Texts by : Iris Breuer
Download or read book Persuasive Language in Media Texts written by Iris Breuer and published by Insight Publications. This book was released on 2008 with total page 155 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is a practical handbook for English students and teachers in Years 10-12 that builds skills and knowledge for analysis of: issues; persuasive language techniques (written and oral); persuasive images; points of view. It is packed with all types of media texts with activities and sample student responses. This fabulous resource tutors the student through this most demanding area of their English studies.
Book Synopsis Argument and Persuasive Language 2nd Edition by :
Download or read book Argument and Persuasive Language 2nd Edition written by and published by . This book was released on 2018 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: This 2nd edition edition of the bestselling Argument and Persuasive Language provides comprehensive coverage of Area of Study 2 of the VCE English course. It covers the analysis of argument and of persuasive language in a variety of media texts, supported by stimulating activities that progressively develop students' analytical skills.
Book Synopsis Argument and Persuasive Language 2nd Edition by :
Download or read book Argument and Persuasive Language 2nd Edition written by and published by . This book was released on 2018 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: This 2nd edition edition of the bestselling Argument and Persuasive Language provides comprehensive coverage of Area of Study 2 of the VCE English course. It covers the analysis of argument and of persuasive language in a variety of media texts, supported by stimulating activities that progressively develop students' analytical skills.
Book Synopsis Argument and Persuasive Language 2nd Edition by :
Download or read book Argument and Persuasive Language 2nd Edition written by and published by . This book was released on 2018 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: This 2nd edition edition of the bestselling Argument and Persuasive Language provides comprehensive coverage of Area of Study 2 of the VCE English course. It covers the analysis of argument and of persuasive language in a variety of media texts, supported by stimulating activities that progressively develop students' analytical skills.
Book Synopsis Persuasion in the Media Age by : Timothy Borchers
Download or read book Persuasion in the Media Age written by Timothy Borchers and published by Waveland Press. This book was released on 2021-09-14 with total page 471 pages. Available in PDF, EPUB and Kindle. Book excerpt: Persuasion in the Media Age addresses the impact of electronic media on the practice of persuasion and reviews constantly evolving digital strategies. Today’s world demands a new perspective on persuasion—one that is grounded in the assumption that human consciousness and culture have been forever altered by communication technology. The fourth edition provides timely examples of persuasion in political campaigns, social movements, marketing, and interpersonal relationships—and the role of social media and media technologies in all of the contexts. From advertisers to politicians to influencers to friends, persuaders use increasingly sophisticated strategies to sway behavior. Borchers skillfully weaves theory, research, and engaging examples to help readers understand the practice of social influence—and to apply critical-thinking skills to the persuasion they encounter daily. The text takes an interdisciplinary approach to provide the latest thinking on persuasion while also drawing on a broad theoretical base for foundational concepts, such as attitudes, rhetoric, and human motivation. Throughout, Borchers emphasizes audience, storytelling, visual images, and ethics. This comprehensive, insightful, and accessible overview of persuasive communication teaches readers how to be skilled creators of persuasive messages—as well as critical consumers.
Book Synopsis Language and Media by : Rodney H. Jones
Download or read book Language and Media written by Rodney H. Jones and published by Routledge. This book was released on 2020-10-12 with total page 402 pages. Available in PDF, EPUB and Kindle. Book excerpt: Routledge English Language Introductions cover core areas of language study and are one-stop resources for students. Assuming no prior knowledge, books in the series offer an accessible overview of the subject, with activities, study questions, sample analyses, commentaries, and key readings—all in the same volume. The innovative and flexible 'two-dimensional' structure is built around four sections—introduction, development, exploration, and extension— which offer self-contained stages for study. Each topic can also be read across these sections, enabling the reader to build gradually on the knowledge gained. This revised second edition of Language and Media: Provides an accessible introduction and comprehensive overview of the major approaches and methodological tools used in the study of language and media. Focuses on a broad range of media and media content from more traditional print and broadcast media formats to more recent digital media formats. Incorporates practical examples using real data, including newspaper articles, press releases, television shows, advertisements (print, broadcast, and digital), blogs, social media content, internet memes, culture jamming, and protest signs. Includes key readings from leading scholars in the field, such as Jan Blommaert, Sonia Livingstone, David Machin, Martin Montgomery, Ruth Page, Ron Scollon, and Theo van Leeuwen. Offers a wide range of activities, questions, and points for further discussion. The book emphasises the increasingly creative ways ordinary people are engaging in media production. It also addresses a number of urgent current concerns around media and media production/reception, including fake news, clickbait, virality, and surveillance. Features of the new edition include: Special attention on ‘new media’ forms such as websites, podcasts, YouTube videos, social media sites, and mobile apps such as Snapchat and Instagram; Additional material on: mobility and materiality in media, memes and virality, discourse processes in media production, collaborative production and user created content, reality TV, fake news, the role of algorithms and bots in media production and circulation, and media and resistance; Discussion of media surveillance, privacy boundaries, and the so-called ‘right to be forgotten’ related to Internet archiving; Brand new readings from key scholars in the field including Piia Varis, Jan Blommaert, Monika Bednarek and Martin Montgomery; Updated examples and references throughout, to reflect more contemporary issues. Written by three experienced teachers and authors, this accessible textbook is an essential resource for all students of English language and linguistics.
Book Synopsis Using Language to Persuade by : Ryan Johnstone
Download or read book Using Language to Persuade written by Ryan Johnstone and published by . This book was released on 2013 with total page 180 pages. Available in PDF, EPUB and Kindle. Book excerpt: The obook is a cloud-based web-book available anywhere, anytime, on any device, navigated by topic or by 'page view'.Your activation code is printed on a card which will be mailed to you; this will incur a postage cost. If you prefer to receive an obook activation code by email, run a search on this title and include the phrase 'ROP' (real-time online purchase) in your search. Using Language to Persuade Third Edition updates this best-selling resource to provide the most up-to-date and stimulating source material. This full colour workbook for English students in Years 10 and 11 prepares students for success in Area of Study 3: Using Language to Persuade in VCE English.Changes for the new edition include an increased number of visual texts for analysis and a range of updated stimulus material so students have current media texts and issues to work with.
Book Synopsis Argument and Persuasive Language by : Melanie Napthine
Download or read book Argument and Persuasive Language written by Melanie Napthine and published by . This book was released on 2015 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis The Language of Persuasion by : Jennifer Minter
Download or read book The Language of Persuasion written by Jennifer Minter and published by . This book was released on 2009 with total page 82 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :Timothy A. Borchers Publisher :McGraw-Hill Humanities, Social Sciences & World Languages ISBN 13 : Total Pages :504 pages Book Rating :4.3/5 (91 download)
Book Synopsis Persuasion in the Media Age by : Timothy A. Borchers
Download or read book Persuasion in the Media Age written by Timothy A. Borchers and published by McGraw-Hill Humanities, Social Sciences & World Languages. This book was released on 2002 with total page 504 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book offers a contemporary approach to persuasion that emphasizes the influence that media has had on persuasive practices. While drawing heavily from rhetorical theories as a foundation for the book, essential social science behavioural theories are used liberally to complement the discussion.
Book Synopsis Persuasion in Your Life by : Shawn T. Wahl
Download or read book Persuasion in Your Life written by Shawn T. Wahl and published by Routledge. This book was released on 2021-09-27 with total page 403 pages. Available in PDF, EPUB and Kindle. Book excerpt: This accessible introductory textbook in persuasive communication speaks directly to the student by focusing on real-life experiences in personal, social, and professional contexts. Through its use of rhetoric, criticism, and social scientific research, this book helps readers understand, analyze, and use persuasion in their lives and careers. It explores techniques of verbal and visual persuasion for use in business and professional communication, health communication, and everyday life, as well as expanded coverage of persuasion in social movements and social advocacy. It also pays attention throughout to ethical considerations and to the significance of new media. This textbook is a student-friendly introduction suitable for use in undergraduate courses in persuasion, health communication, and business communication. The companion website includes an instructor’s manual with test questions, sample assignments, web links, and other resources, as well as PowerPoint slides. Visit www.routledge.com/wahl
Book Synopsis A Handbook of Persuasive Tactics by : Joan Mulholland
Download or read book A Handbook of Persuasive Tactics written by Joan Mulholland and published by Routledge. This book was released on 2003-09-02 with total page 432 pages. Available in PDF, EPUB and Kindle. Book excerpt: Most people have to communicate with colleagues every day and persuade them to understand their opinions or to accept their views. This handbook is intended for anyone who is interested in such goal-oriented language. It extracts 300 persuasive tactics from research findings in communication, linguistics, pragmatics and related fields, and presents them in a clear, concise and consistent manner. Such tactics as analogy, argument presentation, humour and metaphor are included. Each tactic is presented on a separate page with an analysis of its persuasive value. Two indexes - one by persuasive need and the other by tactic - allow readers full flexibility to use the handbook in their own way. This work should be of interest in courses which deal with the management of interaction, pragmatics, discourse analysis and communications.
Book Synopsis Persuasive Communication by : Erwin Paul Bettinghaus
Download or read book Persuasive Communication written by Erwin Paul Bettinghaus and published by . This book was released on 1980 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: This classic, cogent analysis of the major theories of persuasive communication includes many examples from advertising, the legal profession and social sciences research.
Book Synopsis Media, Persuasion and Propaganda by : Marshall Soules
Download or read book Media, Persuasion and Propaganda written by Marshall Soules and published by Edinburgh University Press. This book was released on 2015-02-13 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: Using case studies and exercises, this innovative study guides the reader through the many varieties of persuasion and its performance, exploring the protocols of rhetoric unique to the medium, from orality and print to film and digital images.
Book Synopsis Persuasion in Society by : Herbert W. Simons
Download or read book Persuasion in Society written by Herbert W. Simons and published by Taylor & Francis. This book was released on 2011-04-20 with total page 585 pages. Available in PDF, EPUB and Kindle. Book excerpt: Persuasion in Society introduces readers to the rich tapestry of persuasive technique and scholarship, interweaving rhetorical, critical theory, and social science traditions. This text examines current and classical theory through the lens of contemporary culture, encouraging readers to explore the nature of persuasion and to understand its impact in their lives. Employing a contemporary approach, authors Herbert W. Simons and Jean G. Jones draw from popular culture, mass media, and social media to help readers become informed creators and consumers of persuasive messages. This introductory persuasion text offers: A broad-based approach to the scope of persuasion, expanding students’ understanding of what persuasion is and how it is effected Insights on the diversity of persuasion in action, through such contexts as advertising, marketing, political campaigns, activism and social movements, and negotiation in social conflicts The inclusion of "sender" and "receiver" perspectives, enhancing understanding of persuasion in practice Extended treatment of the ethics of persuasion, featuring opposing views on handling controversial issues in the college classroom for enhanced instruction. Case studies showing how and why people fall for persuasive messages, demonstrating how persuasion works at a cognitive level Highlights of this second edition include: An extensively revised approach, written with the needs of today’s undergraduate students in mind Contemporary examples, selected for relevance, currency, and appeal Updated discussions of theory and research, including cognitive psychology and neuroscience Current illustrations from advertising, politics, social movements, propaganda, and other sources. To reinforce the topics covered in each chapter, discussion questions, exercises, and key terms are included. Additional resources are available on the Companion Website (www.routledge.com/textbooks/simons), along with materials for instructors, including supplements for lectures and sample exam questions.
Book Synopsis Persuasive Communication, Third Edition by : James B. Stiff
Download or read book Persuasive Communication, Third Edition written by James B. Stiff and published by Guilford Publications. This book was released on 2016-08-22 with total page 401 pages. Available in PDF, EPUB and Kindle. Book excerpt: Providing an accessible integration of theory and research methods, this text prepares students to critically analyze persuasive appeals and to design effective messages and campaigns. The book draws on key ideas from both communication and social psychology to explore the mutual influence of cognitive and affective processes and the characteristics and production of messages. It gives the reader a solid grasp of foundational issues in persuasion research, the core components of persuasive transactions, and major theoretical models. Instructive concrete examples illustrate applications of the concepts in such settings as health promotion, political campaigns, the courtroom, and advertising. ÿ New to This Edition *Engaging topic boxes on college drinking, attitudes about same-sex marriage, the "birther" movement, and other timely issues. *New or expanded discussions of the integrative model of behavioral prediction, the use of guilt appeals, social media, individualized tailoring of political messages, and numerous other topics. *The latest data and theoretical perspectives. *Epilogue on current and future trends in the field.
