Author : Finn Frandsen
Publisher : SAGE
ISBN 13 : 1473933900
Total Pages : 373 pages
Book Rating : 4.4/5 (739 download)
Book Synopsis Organizational Crisis Communication by : Finn Frandsen
Download or read book Organizational Crisis Communication written by Finn Frandsen and published by SAGE. This book was released on 2016-10-19 with total page 373 pages. Available in PDF, EPUB and Kindle. Book excerpt: When a crisis breaks out, it’s not always just the organization that reacts - the news media, customers, employees, trade associations, politicians, activist groups, and PR experts may also respond. This book offers a new and original perspective on crisis communication based on the theory of the Rhetorical Arena and the so-called multivocal approach. According to this approach, we gain a more dynamic and complex understanding of organizational crises if we focus not only on the communication produced by the organization but also take into account the many other voices who start communicating when a crisis breaks out. It provides: An in-depth overview of the five key dimensions of organizational crises, crisis management and crisis communication A comprehensive introduction to the theory of the Rhetorical Arena and the multivocal approach to crisis communication, including some of the most important voices inside the arena A series of important international case studies and case examples in each chapter. Suitable for students studying crisis communication modules on corporate communication, public relations, and management and organization studies courses.