Olympic Games Ceremonies. An Event Management Perspective

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Publisher :
ISBN 13 : 9783656696933
Total Pages : 52 pages
Book Rating : 4.6/5 (969 download)

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Book Synopsis Olympic Games Ceremonies. An Event Management Perspective by : John Jossifakis

Download or read book Olympic Games Ceremonies. An Event Management Perspective written by John Jossifakis and published by . This book was released on 2014-07-17 with total page 52 pages. Available in PDF, EPUB and Kindle. Book excerpt: Master's Thesis from the year 2014 in the subject Communications - Public Relations, Advertising, Marketing, Social Media, grade: 7.5, Leeds Metropolitan University (Carnagie), course: Masters in Event Management, language: English, abstract: The major purpose of this study is to analyse the major impact that an Olympic Games ceremony has on the branding of a city and of a nation, looking to take the current level of research and improving on this with an enhanced analysis of the subject using a case study approach. The study has focused on one main research question. What is the impact of an Olympic Ceremony on the image of a host city? This question was further explored with three core components which were analysed and which included the discovery of the extent to which an Olympic Games ceremony could help to create an image of a specific city / country, the importance ascribed to Olympic Games ceremonies and how they are deemed to be vital in leading to rising tourist numbers as well as a consideration of the major short and long-term socio-economic impacts of an Olympic Games ceremony on a host city.

Managing Major Sports Events

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Publisher : Routledge
ISBN 13 : 100021088X
Total Pages : 523 pages
Book Rating : 4.0/5 (2 download)

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Book Synopsis Managing Major Sports Events by : Milena M. Parent

Download or read book Managing Major Sports Events written by Milena M. Parent and published by Routledge. This book was released on 2020-11-29 with total page 523 pages. Available in PDF, EPUB and Kindle. Book excerpt: Managing Major Sports Events: Theory and Practice is a complete introduction to the principles and practical skills that underpin the running and hosting of major sports events, from initial bid to post-event legacy and sustainability. Now in a fully revised and updated new edition, the book draws on the latest research from across multiple disciplines, explores real-world situations, and emphasises practical problem-solving skills. It covers every key area in the event management process, including: • Bidding, leadership, and planning; • Marketing and human resource management; • Venues and ceremonies; • Communications and technology (including social media); • Functional area considerations (including sport, protocol, and event services); • Security and risk management; • Games-time considerations; • Event wrap-up and evaluation; • Legacy and sustainability. This revised edition includes expanded coverage of cutting-edge topics such as digital media, culture, human resources, the volunteer workforce, readiness, security, and managing Games-time. Each chapter combines theory, practical decision-making exercises, and case studies of major sports events from around the world, helping students and practitioners alike to understand and prepare for the reality of executing major events on an international scale. Also new to this edition is an "Outlook, Trends, and Innovations" section in each chapter, plus "tips" from leading events professionals. Managing Major Sports Events: Theory and Practice is an essential textbook for any course on sports event management or international sports management, and an invaluable resource for all sport management researchers, practitioners and policymakers. Online resources include PowerPoint slides, multiple choice questions, essay questions, stories, and decision-making exercises.

Events Management

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Publisher : Routledge
ISBN 13 : 1136445110
Total Pages : 756 pages
Book Rating : 4.1/5 (364 download)

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Book Synopsis Events Management by : Glenn Bowdin

Download or read book Events Management written by Glenn Bowdin and published by Routledge. This book was released on 2012-05-23 with total page 756 pages. Available in PDF, EPUB and Kindle. Book excerpt: Events Management is the must-have introductory text providing a complete A-Z of the principles and practices of planning, managing and staging events. The book: introduces the concepts of event planning and management presents the study of events management within an academic environment discusses the key components for staging an event, covering the whole process from creation to evaluation examines the events industry within its broader business context, covering impacts and event tourism provides an effective guide for producers of events contains learning objectives and review questions to consolidate learning Each chapter features a real-life case study to illustrate key concepts and place theory in a practical context, as well as preparing students to tackle any challenges they may face in managing events. Examples include the Beijing Olympic Games, Google Zeitgeist Conference, International Confex, Edinburgh International Festival, Ideal Home Show and Glastonbury Festival. Carefully constructed to maximise learning, the text provides the reader with: a systematic guide to organizing successful events, examining areas such as staging, logistics, marketing, human resource management, control and budgeting, risk management, impacts, evaluation and reporting fully revised and updated content including new chapters on sustainable development and events, perspectives on events, and expanded content on marketing, legal issues, risk and health and safety management a companion website: www.elsevierdirect.com/9781856178181 with additional materials and links to websites and other resources for both students and lecturers

Event Management: Putting thery into practice - A South African Approach, 3rd Edition

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Publisher : Event Managemet South Africa
ISBN 13 : 0620525363
Total Pages : 599 pages
Book Rating : 4.6/5 (25 download)

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Book Synopsis Event Management: Putting thery into practice - A South African Approach, 3rd Edition by : Laricia Smit

Download or read book Event Management: Putting thery into practice - A South African Approach, 3rd Edition written by Laricia Smit and published by Event Managemet South Africa. This book was released on 2012 with total page 599 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Events Management

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Publisher : Taylor & Francis
ISBN 13 : 1000904393
Total Pages : 852 pages
Book Rating : 4.0/5 (9 download)

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Book Synopsis Events Management by : Glenn A. J. Bowdin

Download or read book Events Management written by Glenn A. J. Bowdin and published by Taylor & Francis. This book was released on 2023-07-31 with total page 852 pages. Available in PDF, EPUB and Kindle. Book excerpt: A must-have introductory text of unrivalled coverage and depth focusing on events planning and management, the fourth edition of Events Management provides a complete A to Z of the principles and practices of planning, managing and staging events. The book offers a systematic guide to organising successful events, examining areas such as event design, logistics, marketing, human resource management, financial planning, risk management, impacts, evaluation and reporting. The fourth edition has been fully updated and revised to include content covering technology, including virtual and hybrid events, concepts such as social capital, soft power and events, social inclusion, equality, accessibility and diversity, and the latest industry reports, research and legal frameworks. The book is logically structured and features new case studies, showing real-life applications and highlighting issues with planning events of all types and scales in a range of geographical locations. This book has been dubbed ‘the events management bible’ and fosters an interactive learning experience amongst scholars of events management, tourism and hospitality.

Management of Event Operations

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Publisher : Routledge
ISBN 13 : 0750663626
Total Pages : 305 pages
Book Rating : 4.7/5 (56 download)

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Book Synopsis Management of Event Operations by : Julia Tum

Download or read book Management of Event Operations written by Julia Tum and published by Routledge. This book was released on 2006 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: An introduction to the management of operations and project planning for the event planner and venue provider, this work examines quality in the events industry, and its effect on customer satisfaction, resource efficiency and event success.

Events as a Strategic Marketing Tool, 2nd Edition

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Publisher : CABI
ISBN 13 : 1789242304
Total Pages : 258 pages
Book Rating : 4.7/5 (892 download)

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Book Synopsis Events as a Strategic Marketing Tool, 2nd Edition by : Dorothé Gerritsen

Download or read book Events as a Strategic Marketing Tool, 2nd Edition written by Dorothé Gerritsen and published by CABI. This book was released on 2020-03-19 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: Fully updated and with new case studies throughout, this second edition reviews the way organizations use events to connect with their visitors. It covers the development of the experience economy, the steps from strategy to concept, event design and touchpoints. It also considers the areas of marketing within which experiences play a role, such as branding, relationship marketing and city marketing. Concluding with a chapter on effect measurement and evaluation, and including a wealth of internationally relevant examples, the book gives a thorough insight into the way events can help reach strategic marketing goals.

Event Volunteering.

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Publisher : Routledge
ISBN 13 : 113673791X
Total Pages : 230 pages
Book Rating : 4.1/5 (367 download)

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Book Synopsis Event Volunteering. by : Karen A. Smith

Download or read book Event Volunteering. written by Karen A. Smith and published by Routledge. This book was released on 2014-05-09 with total page 230 pages. Available in PDF, EPUB and Kindle. Book excerpt: Volunteers make important contributions across the spectrum of event settings, most visibly at high profile mega events such as the Olympic Games they are volunteers are lauded as ‘Games makers’, ’unsung heroes’ and the like. Less visibly volunteers are the heart and soul of community events and festivals, often undertaking multi-faceted roles from event leadership through to operations and ensuring that these celebrations are made possible in the absence of big budgets and professional event staff. This book is the first to showcase and advance international research into the volunteering experience at events, drawing on the work of key scholars in this field. Events of all sizes benefit from volunteer support but event volunteering research is frequently case study-based and individually these cases make a limited impact. This text brings together cases from around the world, specifically including those that expand theoretical and methodological boundaries. It features mega events like the 2012 Olympics and the 2011 Rugby World Cup, alongside music festivals and sports events. New areas that are examined include the benefits of event volunteering for students, the role of volunteers in social enterprise events and new methodological approaches to researching this phenomenon, specifically ethnographic and cross-national studies. This innovative book acts as a global source of key information for practitioners and researchers, an important text for students of event management and will provide stimulus for further work in this emerging area.

Events Feasibility and Development

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Publisher : Routledge
ISBN 13 : 0750666404
Total Pages : 358 pages
Book Rating : 4.7/5 (56 download)

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Book Synopsis Events Feasibility and Development by : William O'Toole

Download or read book Events Feasibility and Development written by William O'Toole and published by Routledge. This book was released on 2011 with total page 358 pages. Available in PDF, EPUB and Kindle. Book excerpt: Operational integrity and its feasibility --

International Perspectives of Festivals and Events

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Publisher : Routledge
ISBN 13 : 1136438963
Total Pages : 323 pages
Book Rating : 4.1/5 (364 download)

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Book Synopsis International Perspectives of Festivals and Events by : Jane Ali-Knight

Download or read book International Perspectives of Festivals and Events written by Jane Ali-Knight and published by Routledge. This book was released on 2009-02-04 with total page 323 pages. Available in PDF, EPUB and Kindle. Book excerpt: International Perspectives of Festivals and Events addresses contemporary issues concerning the potential of festivals and events to produce economic, social, cultural and community benefits. Incorporating a range of international perspectives, the book provides the reader with a global look at current trends and topics, which have until now, been underrepresented by current literature. International Perspectives of Festivals and Events includes a broad range of research, case studies and examples from well-known scholars in the field to form a unified volume that informs the reader of the current status of festivals and events around the world. In a fast-moving industry where new theory and practice is implemented rapidly, this is essential reading for any advanced student or researcher in festivals and events.

Events Management

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Publisher : SAGE
ISBN 13 : 1473998387
Total Pages : 449 pages
Book Rating : 4.4/5 (739 download)

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Book Synopsis Events Management by : Razaq Raj

Download or read book Events Management written by Razaq Raj and published by SAGE. This book was released on 2017-09-25 with total page 449 pages. Available in PDF, EPUB and Kindle. Book excerpt: Events Management provides an introductory overview of the fundamentals in managing events from conception to delivery, highlighting both the theoretical and operational aspects, to prepare students for a career in events management and hospitality. Now in its Third Edition, the authors have included new chapters on Crowd Control and Crowd Dynamic; Expos, Conferences and Conventions; Brand Co-creation and Social Media, and have added new content on contemporary trends like the environmental and social impact of large scale events such as the Olympics. International case studies covering all manner of events are used throughout and include: · The impact of the London 2012 and Rio 2016 Olympic Games · Van Gogh Augmented Reality in Nuenen · Sands EXPO and Convention Center, Las Vegas · Glastonbury Music Festival · Lame Horse Night Club, Russia · The Leeds Caribbean Festival Suitable for Events Management students at Undergraduate and Postgraduate level.

Perspectives on Projects

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Publisher : Routledge
ISBN 13 : 113584884X
Total Pages : 369 pages
Book Rating : 4.1/5 (358 download)

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Book Synopsis Perspectives on Projects by : Rodney J. Turner

Download or read book Perspectives on Projects written by Rodney J. Turner and published by Routledge. This book was released on 2010-06-10 with total page 369 pages. Available in PDF, EPUB and Kindle. Book excerpt: Perspectives on Projects describes the full range of skills a project manager must develop. By grouping these skills into nine schools and developing a metaphor for each approach, students and managers alike are better able to apply the theory in developing a strategy for managing their project.

Strategic Sports Event Management

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Publisher : Routledge
ISBN 13 : 1856175235
Total Pages : 374 pages
Book Rating : 4.8/5 (561 download)

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Book Synopsis Strategic Sports Event Management by : Guy Masterman

Download or read book Strategic Sports Event Management written by Guy Masterman and published by Routledge. This book was released on 2009 with total page 374 pages. Available in PDF, EPUB and Kindle. Book excerpt: All scales, from smaller events to mega-events

Event Studies

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Publisher : Routledge
ISBN 13 : 1136404805
Total Pages : 476 pages
Book Rating : 4.1/5 (364 download)

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Book Synopsis Event Studies by : Donald Getz

Download or read book Event Studies written by Donald Getz and published by Routledge. This book was released on 2010-08-31 with total page 476 pages. Available in PDF, EPUB and Kindle. Book excerpt: Many books exist on various aspects of event management, reflecting growing academic and professional interest, but there has not been a book written on Event Studies until now. As the event management field expands, there is a growth in demand for advanced texts, particularly with a multidisciplinary research and theoretical orientation. Event Studies is the first text to embrace this new direction in the field of event management providing: students and practitioners with an explanation of why planned events are important from a social/cultural, economic and environmental perspective. readers with an understanding of how various disciplines and other professional fields view planned events, and the contributions they make to understanding events. research students with a detailed evaluation of research issues and challenges, and of methodologies and theories applicable to event studies. The bibliography is extensive and numerous research examples are provided. professionals with a tool to expand their knowledge well beyond the art and science of producing events to include the philosophical and scientific foundations of event studies. For the event management student, and for professionals, Event Studies provides the necessary body of knowledge and theoretical /methodological underpinnings on the subject of planned events.

Human Resource Management for the Event Industry

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Publisher : Routledge
ISBN 13 : 1317917278
Total Pages : 333 pages
Book Rating : 4.3/5 (179 download)

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Book Synopsis Human Resource Management for the Event Industry by : Lynn Van Der Wagen

Download or read book Human Resource Management for the Event Industry written by Lynn Van Der Wagen and published by Routledge. This book was released on 2014-10-17 with total page 333 pages. Available in PDF, EPUB and Kindle. Book excerpt: Human Resource Management for Events still remains the only text to introduce students to the unique application of HR principles in the context of a highly complex event environment. Linking theory, research and application it looks at the purpose and processes of managing such a sizable & varied workforce in a highly pressured environment through the differing and various types of events from sporting to arts to business events. Since the first edition, there have been many important developments in this field and this second edition has been completely revised and updated in the following ways: extensively updated content to reflect recent issues and trends including: labour markets and industry structure, impacts of IT and social media, risk management, volunteer motivation, talent management, equal opportunities and managing diversity. All explored specifically within the Events Industry extended volunteer chapter, including new material on ethics, volunteer motivation and satisfaction. a new chapter on Internal Communications, looks at how an effective internal communication plan can be achieved which is a critical part of HR strategy in the unique event environment. updated and new international case studies throughout to explore key issues and show real life applications of HRM in the Events Industry. supported with new lecturer and students online resources including: power point slides, suggested answers to review questions, web & video links to additional resources and a student test bank. Written in a user friendly style, each chapter includes international examples, bulleted lists, guides to further reading and exercises to test knowledge.

Managing Sport Facilities and Major Events

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Publisher : Taylor & Francis
ISBN 13 : 1317217721
Total Pages : 325 pages
Book Rating : 4.3/5 (172 download)

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Book Synopsis Managing Sport Facilities and Major Events by : Eric C. Schwarz

Download or read book Managing Sport Facilities and Major Events written by Eric C. Schwarz and published by Taylor & Francis. This book was released on 2016-10-14 with total page 325 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sport events are inextricably linked to the places in which they are hosted. High-profile events require high-quality venues, and the proper management of facilities is crucial to their success. Now in a fully revised and updated new edition, Managing Sport Facilities and Major Events is still the only textbook to introduce the fundamentals of sport facility and event management in an international context. With detailed real-world case studies and insights from professional practice, this book offers a systematic guide to the management issues and practical problems that sports managers must address to ensure financial, sporting, and ethical success. It covers all the key aspects of sport facility and major event management including the bidding process, facility development, risk analysis, budgeting, marketing, branding, and quality assurance, as well as completely new chapters on analytics, impact, and legacy. Now supported by a companion website containing slides, test banks, a glossary, and sample syllabus, this is an invaluable resource for students and practitioners alike and is essential to any course on sport facilities, event management or sport administration.

International Perspectives on the Management of Sport

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Publisher : Routledge
ISBN 13 : 1136393951
Total Pages : 360 pages
Book Rating : 4.1/5 (363 download)

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Book Synopsis International Perspectives on the Management of Sport by : Trevor Slack

Download or read book International Perspectives on the Management of Sport written by Trevor Slack and published by Routledge. This book was released on 2007-07-11 with total page 360 pages. Available in PDF, EPUB and Kindle. Book excerpt: International Perspectives on the Management of Sport is the first multi-contributed book that addresses the various aspects of sport management by some of the most brilliant experts throughout the world. Drawing on the knowledge of international sport management gurus, this book provides cutting-edge ideas from those at the forefront of the industry. A particular emphasis is placed on the rapidly evolving fields of Organizational Theory and Economic Policy and their relation to sport. Contributors include Wladimir Andreff, Laurence Chalip, Jean-Loup Chappelet, Packianathan Chelladurai, Rodney Fort, Bill Gerard, Dennis Howard, Trevor Slack and many others.