Life Gets Better

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Publisher : Penguin
ISBN 13 : 1101547677
Total Pages : 202 pages
Book Rating : 4.1/5 (15 download)

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Book Synopsis Life Gets Better by : Wendy Lustbader

Download or read book Life Gets Better written by Wendy Lustbader and published by Penguin. This book was released on 2011-08-18 with total page 202 pages. Available in PDF, EPUB and Kindle. Book excerpt: The acclaimed author of What's Worth Knowing reveals the truth about aging: Old age often offers a richer, better, and more self-assured life than youth. From our earliest lives, we are told that our youth will be the best time of our lives-that the energy and vitality of youth are the most important qualities a person can possess, and that everything that comes after will be a sad decline. But in reality, says Wendy Lustbader, youth is not the golden era it is often made out to be. For many, it is a time riddled with anxiety, angst, confusion, and the torture of uncertainty. Conversely, the media often feeds us a vision of growing older as a journey of defeat and diminishment. They are dead wrong. As Lustbader counters, "Life gets better as we get older, on all levels except the physical." Life Gets Better is not a precious or whimsical tome on the quirky wisdom of the elderly. Lustbader-who has worked for several decades as a social worker specializing in aging issues-conducted firsthand research with aging and elderly people in all walks of life, and she found that they overwhelmingly spoke of the mental and emotional richness they have drawn from aging. Lustbader discovered that rather than experiencing a decline from youth, aging people were happier, more courageous, and more interested in being true to their inner selves than were young people. Life Gets Better examines through first-person stories, as well as Lustbader's own observations, how a lifetime of lessons learned can yield one of the most personally and emotionally fruitful periods of anyone's life. As an eighty-six-year-old who contributed her story to the book noted, "For me, being old is the reward for outlasting all the big and little problems that happen to all of us along life's pathway." The collected stories in Life Gets Better provide a hopeful corrective to the fear of aging aggressively instilled in us by the media. Don't dread the future: The best years of our lives just may be ahead.

How to Be Parisian Wherever You Are

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Author :
Publisher : Doubleday
ISBN 13 : 0385538669
Total Pages : 249 pages
Book Rating : 4.3/5 (855 download)

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Book Synopsis How to Be Parisian Wherever You Are by : Anne Berest

Download or read book How to Be Parisian Wherever You Are written by Anne Berest and published by Doubleday. This book was released on 2014-09-02 with total page 249 pages. Available in PDF, EPUB and Kindle. Book excerpt: From four stunning and accomplished French women—a charming bestseller about how to slip into your inner cool and be a Parisienne. In short, frisky sections, these Parisian women give you their very original views on style, beauty, culture, attitude and men. The authors—Anne Berest, Audrey Diwan, Caroline de Maigret, and Sophie Mas—unmarried but attached, with children—have been friends for years. Talented bohemian iconoclasts with careers in the worlds of music, film, fashion and publishing, they are untypically frank and outspoken as they debunk the myths about what it means to be a French woman today. Letting you in on their secrets and flaws, they also make fun of their complicated, often contradictory feelings and behavior. They admit to being snobs, a bit self-centered, unpredictable but not unreliable. Bossy and opinionated, they are also tender and romantic. You will be taken on a first date, to a party, to some favorite haunts in Paris, to the countryside, and to one of their dinners at home with recipes even you could do -- but to be out with them is to be in for some mischief and surprises. They will tell you how to be mysterious and sensual, look natural, make your boyfriend jealous, and how they feel about children, weddings and going to the gym. And they will share their address book in Paris for where to go: At the End of the Night, for A Birthday, for a Smart Date, A Hangover, for Vintage Finds and much more.

Ageless

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Publisher : Anchor
ISBN 13 : 0385544936
Total Pages : 353 pages
Book Rating : 4.3/5 (855 download)

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Book Synopsis Ageless by : Andrew Steele

Download or read book Ageless written by Andrew Steele and published by Anchor. This book was released on 2021-03-23 with total page 353 pages. Available in PDF, EPUB and Kindle. Book excerpt: “A fascinating look at how scientists are working to help doctors treat the aging process itself, helping us all to lead longer, healthier lives.” —Sanjay Gupta, MD Aging—not cancer, not heart disease—is the underlying cause of most human death and suffering. The same cascade of biological changes that renders us wrinkled and gray also opens the door to dementia and disease. We work furiously to conquer each individual disease, but we never think to ask: Is aging itself necessary? Nature tells us it is not: there are tortoises and salamanders who are spry into old age and whose risk of dying is the same no matter how old they are, a phenomenon known as “biological immortality.” In Ageless, Andrew Steelecharts the astounding progress science has made in recent years to secure the same for humans: to help us become old without getting frail, to live longer without ill health or disease.

Getting Good at Getting Older

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Author :
Publisher : Behrman House Publishing
ISBN 13 : 9780874419856
Total Pages : 304 pages
Book Rating : 4.4/5 (198 download)

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Book Synopsis Getting Good at Getting Older by : Richard Siegel

Download or read book Getting Good at Getting Older written by Richard Siegel and published by Behrman House Publishing. This book was released on 2019 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: "A tour for all of us "of a certain age" through the resources and skills to navigate the years between maturity and old age, told with warmth, humor, and more than 4,000 years of Jewish experience to the question of how to shape this new stage of life"--

Getting Real about Getting Older

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Author :
Publisher : Sourcebooks, Inc.
ISBN 13 : 1492666998
Total Pages : 258 pages
Book Rating : 4.4/5 (926 download)

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Book Synopsis Getting Real about Getting Older by : Linda Stroh

Download or read book Getting Real about Getting Older written by Linda Stroh and published by Sourcebooks, Inc.. This book was released on 2018-11-06 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: The first book to open up a real conversation about aging. What has the experience of getting older felt like for you? It seems that life's milestones pass by in a flash: graduating from school, landing your first job, getting married, having kids. Most people look forward to these events and have some expectations about what each life milestone will be like. But what about when you get older? How can you continue to live fully in your sixties, seventies, and beyond? Linda K. Stroh and Karen K. Brees asked nearly one thousand older people about the challenges and joys of growing older and compiled their collective wisdom into this must-have book, focusing on important topics such as: Changing self-identities Friendships and romantic relationships Health, fitness, and self-image Loss Relationships with adult children, grandchildren, and siblings And much more! Full of advice and stories from a wide variety of older people, Getting Real about Getting Older examines love, loss, and changing identities, and will help you take control of your concerns about aging and experience wisdom and joy as an older adult.

Stupid Things I Won't Do When I Get Old

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Author :
Publisher : Citadel
ISBN 13 : 0806541008
Total Pages : 274 pages
Book Rating : 4.8/5 (65 download)

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Book Synopsis Stupid Things I Won't Do When I Get Old by : Steven Petrow

Download or read book Stupid Things I Won't Do When I Get Old written by Steven Petrow and published by Citadel. This book was released on 2021-06-29 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: For fans of David Sedaris and Nora Ephron, a humorous, irreverent, and poignant look at the gifts, stereotypes, and inevitable challenges of aging, based on award-winning journalist Steven Petrow's wildly popular New York Times essay, "Things I'll Do Differently When I Get Old." Soon after his 50th birthday, Petrow began assembling a list of “things I won’t do when I get old”—mostly a catalog of all the things he thought his then 70-something year old parents were doing wrong. That list, which included “You won’t have to shout at me that I’m deaf,” and “I won’t blame the family dog for my incontinence,” became the basis of this rousing collection of do’s and don’ts, wills and won’ts that is equal parts hilarious, honest, and practical. The fact is, we don’t want to age the way previous generations did. “Old people” hoard. They bore relatives—and strangers alike—with tales of their aches and pains. They insist on driving long after they’ve become a danger to others (and themselves). They eat dinner at 4pm. They swear they don’t need a cane or walker (and guess what happens next). They never, ever apologize. But there is another way... In Stupid Things I Won’t Do When I Get Old, Petrow candidly addresses the fears, frustrations, and stereotypes that accompany aging. He offers a blueprint for the new old age, and an understanding that aging and illness are not the same. As he writes, “I meant the list to serve as a pointed reminder—to me—to make different choices when I eventually cross the threshold to ‘old.’” Getting older is a privilege. This essential guide reveals how to do it with grace, wisdom, humor, and hope. And without hoarding. Praise for Stupid Things I Won't Do When I Get Old: “Unbelievably witty and relatable, I alternated bursting into laughter and placing my hand over my face in horror thinking, Oh my God, is that me? I often say, at this age we have something young people can never have…wisdom. My dear friend, Steven Petrow, has wisdom to share in this honest, funny, wry guide to keep us young at heart, without desperately hanging onto our youth. I am buying this book for all of my friends!” —Suzanne Somers, New York Times bestselling author of A New Way to Age “Stupid Things I Won’t Do When I Get Old is an irreverent, funny, honest look at aging and all the things we take for granted as normal parts of aging. They don’t need to be. If you struggle with getting older and want to find a fresh perspective on lessons learned about what NOT to do as we age, and what TO do to stay young in heart, spirit, mind and body, read this book.” —Mark Hyman, MD, #1 New York Times bestseller author of The Blood Sugar Solution 10-Day Detox Diet, and Head of Strategy and Innovation at the Cleveland Clinic Center for Functional Medicine. “Steven Petrow resolved to do things differently than his parents had when he gets old because he wished they’d been able to enjoy life more. His solution? He created a list! In this book, he shares the secrets to living a full life regardless of our age. It's all about the decisions we make every day. My advice in a nutshell: Read this book and keep it handy.” —“Dear Abby” (Jeanne Phillips), nationally syndicated advice columnist “It’s never too early to imagine what your life will look like as you age. And as I once wrote, ‘We are not hostages to our fate.’ Petrow’s book will help you plan, think, and redefine what it means to get older—and even laugh while doing it.” —Andrew Weil, MD, New York Times bestselling author of Spontaneous Healing and Healthy Aging: A Lifelong Guide to Your Well-Being “Steven Petrow not only has a great attitude about life, he is wise about how to live it. Like me, he says we should embrace our one life 100% and not let a number—our age—get in the way of anything! Steven’s book will help you rethink the word “aging” and approach this next chapter with a positive and proactive attitude. Plus, this book is fun!” —Denise Austin, renowned fitness expert, author, and columnist “Steven’s writing feels like sitting with a friend—one who is unusually gracious, warm and frank.” —Carolyn Hax, author of the nationally syndicated advice column, Carolyn Hax Praise for Steven Petrow: "Steven Petrow's Complete Gay & Lesbian Manners helps gays and straights navigate the subtleties of the same-sex world." —People "Move over, Emily Post! When it comes to etiquette for members of the gay, lesbian, bisexual and transgender community—as well as their straight friends, family members and coworkers--author and journalist Steven Petrow is the authority." —TIME "What could've easily become a novelty book has emerged as an exhaustively researched, essential resource thanks to advice columnist and etiquette expert Steven Petrow." —The Advocate "From having kids to planning funerals, Steven Petrow's Complete Gay & Lesbian Manners has most facets of gay life covered. Ms. Post would approve." —Entertainment Weekly "An indispensable refresher course...on what's proper in modern...life." —Kirkus Reviews

This Chair Rocks

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Author :
Publisher : Celadon Books
ISBN 13 : 1250297249
Total Pages : 302 pages
Book Rating : 4.2/5 (52 download)

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Book Synopsis This Chair Rocks by : Ashton Applewhite

Download or read book This Chair Rocks written by Ashton Applewhite and published by Celadon Books. This book was released on 2019-03-05 with total page 302 pages. Available in PDF, EPUB and Kindle. Book excerpt: Author, activist, and TED speaker Ashton Applewhite has written a rousing manifesto calling for an end to discrimination and prejudice on the basis of age. In our youth obsessed culture, we’re bombarded by media images and messages about the despairs and declines of our later years. Beauty and pharmaceutical companies work overtime to convince people to purchase products that will retain their youthful appearance and vitality. Wrinkles are embarrassing. Gray hair should be colored and bald heads covered with implants. Older minds and bodies are too frail to keep up with the pace of the modern working world and olders should just step aside for the new generation. Ashton Applewhite once held these beliefs too until she realized where this prejudice comes from and the damage it does. Lively, funny, and deeply researched, This Chair Rocks traces her journey from apprehensive boomer to pro-aging radical, and in the process debunks myth after myth about late life. Explaining the roots of ageism in history and how it divides and debases, Applewhite examines how ageist stereotypes cripple the way our brains and bodies function, looks at ageism in the workplace and the bedroom, exposes the cost of the all-American myth of independence, critiques the portrayal of elders as burdens to society, describes what an all-age-friendly world would look like, and offers a rousing call to action. It’s time to create a world of age equality by making discrimination on the basis of age as unacceptable as any other kind of bias. Whether you’re older or hoping to get there, this book will shake you by the shoulders, cheer you up, make you mad, and change the way you see the rest of your life. Age pride! “Wow. This book totally rocks. It arrived on a day when I was in deep confusion and sadness about my age. Everything about it, from my invisibility to my neck. Within four or five wise, passionate pages, I had found insight, illumination, and inspiration. I never use the word empower, but this book has empowered me.” —Anne Lamott, New York Times bestselling author

The Joys of Getting Older

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Author :
Publisher : Andrews McMeel Publishing
ISBN 13 : 9780740708862
Total Pages : 6 pages
Book Rating : 4.7/5 (88 download)

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Book Synopsis The Joys of Getting Older by : Thomas Senior

Download or read book The Joys of Getting Older written by Thomas Senior and published by Andrews McMeel Publishing. This book was released on 2000-04 with total page 6 pages. Available in PDF, EPUB and Kindle. Book excerpt: "An inspirational look at the beauty found within the Circle of Life." —The Times "A straightforward, clear-cut how-to book for putting a spark (or two!) back into your life. It truly describes the magical beauty to be found in the twilight years." &mdashYule Biyung, author and inspirational speaker Thomas and Cindy Senior are the best-selling husband-and-wife team who authored Retiring Gracefully and Senior Sex: How to Rekindle the Sizzle in Your Bedroom. In The Joys of Getting Older the tradition of their previous books, they have collected all their best advice and share their insights into how you can lead a happy and energetic life after reaching "that certain age." The Seniors are living out their dream retirement in sunny Florida, where hurricanes and theme parks provide routine stimulation in their lives.

Disrupt Aging

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Publisher : Public Affairs
ISBN 13 : 1610396766
Total Pages : 274 pages
Book Rating : 4.6/5 (13 download)

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Book Synopsis Disrupt Aging by : Jo Ann Jenkins

Download or read book Disrupt Aging written by Jo Ann Jenkins and published by Public Affairs. This book was released on 2016-04-05 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book "sets out to change the current conversation about what it means to get older. In it, Jenkins chronicles her own journey, as well as those of others who are making their mark as disrupters, to show readers how we can all be active, financially unburdened, and happy as we get older. It's [a] ... narrative that touches on all the important issues facing people 50+ today, from caregiving and mindful living to building age-friendly communities and attaining financial freedom"--

Older, Faster, Stronger

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Publisher : Rodale
ISBN 13 : 1623361699
Total Pages : 306 pages
Book Rating : 4.6/5 (233 download)

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Book Synopsis Older, Faster, Stronger by : Margaret Webb

Download or read book Older, Faster, Stronger written by Margaret Webb and published by Rodale. This book was released on 2014-10-07 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: One part personal quest to discover running greatness after age 50, one part investigation into what the women's running boom can teach athletes about becoming fitter, stronger, and faster as we age, Older, Faster, Stronger is an engrossing narrative sure to inspire women of all ages. A former overweight smoker turned marathoner, Margaret Webb runs with elite older women, follows a high-performance training plan devised by experts, and examines research that shows how endurance training can stall aging. She then tests herself against the world's best older runners at the world masters games in Torino, Italy. Millions of women have taken up running in recent decades--the first generation of women to train in great numbers. Women are qualifying for the Olympic marathon in their 50s, running 100-mile ultra marathons in their 60s, completing Ironmans in their 80s, competing for world masters records in their 90s. What are the secrets of these ageless wonders? How do they get stronger and faster long after their "athletic prime"? Is there an evolutionary reason women can maintain endurance into advanced years? Webb immerses herself in these questions as she as she trains to see just how fast she can get after 50.

Growing Older, Getting Better

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Publisher : Crossroad Publishing
ISBN 13 : 9780824513122
Total Pages : 386 pages
Book Rating : 4.5/5 (131 download)

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Book Synopsis Growing Older, Getting Better by : Jane Porcino

Download or read book Growing Older, Getting Better written by Jane Porcino and published by Crossroad Publishing. This book was released on 1991 with total page 386 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Health at Older Ages

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Author :
Publisher : University of Chicago Press
ISBN 13 : 0226132323
Total Pages : 508 pages
Book Rating : 4.2/5 (261 download)

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Book Synopsis Health at Older Ages by : David M. Cutler

Download or read book Health at Older Ages written by David M. Cutler and published by University of Chicago Press. This book was released on 2009-05-15 with total page 508 pages. Available in PDF, EPUB and Kindle. Book excerpt: Americans are living longer—and staying healthier longer—than ever before. Despite the rapid disappearance of pensions and health care benefits for retirees, older people are healthier and better off than they were twenty years ago. In Health at Older Ages, a distinguished team of economists analyzes the foundations of disability decline, quantifies this phenomenon in economic terms, and proposes what might be done to accelerate future improvements in the health of our most elderly populations. This breakthrough volume argues that educational attainment, high socioeconomic status, an older retirement age, and accessible medical care have improved the health and quality of life of seniors. Along the way, it outlines the economic benefits of disability decline, such as an increased rate of seniors in the workplace, relief for the healthcare system and care-giving families, and reduced medical expenses for the elderly themselves. Health at Older Ages will be an essential contribution to the debate about meeting the medical needs of an aging nation.

The Older the Fiddle, the Better the Tune

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Publisher :
ISBN 13 : 9780786256723
Total Pages : 248 pages
Book Rating : 4.2/5 (567 download)

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Book Synopsis The Older the Fiddle, the Better the Tune by : Willard Scott

Download or read book The Older the Fiddle, the Better the Tune written by Willard Scott and published by . This book was released on 2003 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt: From expressions of delight in senior citizen discounts to sage advice on life's challenges, a wide range of people's thoughts on aging are always surprising, often moving, and sometimes very funny.

No Stopping Us Now

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Publisher : Little, Brown
ISBN 13 : 0316286494
Total Pages : 432 pages
Book Rating : 4.3/5 (162 download)

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Book Synopsis No Stopping Us Now by : Gail Collins

Download or read book No Stopping Us Now written by Gail Collins and published by Little, Brown. This book was released on 2019-10-15 with total page 432 pages. Available in PDF, EPUB and Kindle. Book excerpt: The beloved New York Times columnist "inspires women to embrace aging and look at it with a new sense of hope" in this lively, fascinating, eye-opening look at women and aging in America (Parade Magazine). "You're not getting older, you're getting better," or so promised the famous 1970's ad -- for women's hair dye. Americans have always had a complicated relationship with aging: embrace it, deny it, defer it -- and women have been on the front lines of the battle, willingly or not. In her lively social history of American women and aging, acclaimed New York Times columnist Gail Collins illustrates the ways in which age is an arbitrary concept that has swung back and forth over the centuries. From Plymouth Rock (when a woman was considered marriageable if "civil and under fifty years of age"), to a few generations later, when they were quietly retired to elderdom once they had passed the optimum age for reproduction, to recent decades when freedom from striving in the workplace and caretaking at home is often celebrated, to the first female nominee for president, American attitudes towards age have been a moving target. Gail Collins gives women reason to expect the best of their golden years.

Elderhood

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Publisher : Bloomsbury Publishing USA
ISBN 13 : 1620405482
Total Pages : 467 pages
Book Rating : 4.6/5 (24 download)

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Book Synopsis Elderhood by : Louise Aronson

Download or read book Elderhood written by Louise Aronson and published by Bloomsbury Publishing USA. This book was released on 2019-06-11 with total page 467 pages. Available in PDF, EPUB and Kindle. Book excerpt: Finalist for the Pulitzer Prize in General Nonfiction A New York Times Bestseller Longlisted for the Andrew Carnegie Medal for Excellence in Nonfiction Winner of the WSU AOS Bonner Book Award Winner of the 2022 At Home With Growing Older Impact Award As revelatory as Atul Gawande's Being Mortal, physician and award-winning author Louise Aronson's Elderhood is an essential, empathetic look at a vital but often disparaged stage of life. For more than 5,000 years, "old" has been defined as beginning between the ages of 60 and 70. That means most people alive today will spend more years in elderhood than in childhood, and many will be elders for 40 years or more. Yet at the very moment that humans are living longer than ever before, we've made old age into a disease, a condition to be dreaded, denigrated, neglected, and denied. Reminiscent of Oliver Sacks, noted Harvard-trained geriatrician Louise Aronson uses stories from her quarter century of caring for patients, and draws from history, science, literature, popular culture, and her own life to weave a vision of old age that's neither nightmare nor utopian fantasy--a vision full of joy, wonder, frustration, outrage, and hope about aging, medicine, and humanity itself. Elderhood is for anyone who is, in the author's own words, "an aging, i.e., still-breathing human being."

My Formerly Hot Life

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Author :
Publisher : Ballantine Books
ISBN 13 : 0345521471
Total Pages : 226 pages
Book Rating : 4.3/5 (455 download)

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Book Synopsis My Formerly Hot Life by : Stephanie Dolgoff

Download or read book My Formerly Hot Life written by Stephanie Dolgoff and published by Ballantine Books. This book was released on 2010-08-17 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: When men stop making lecherous catcalls and Spanx get comfortable in your lingerie drawer, when marketers target you for Activia instead of $200 premium denim, when you have to start wearing makeup to get that “I’m not wearing any makeup” glow and are “ma’amed” outside the Deep South, it may dawn on you that somehow you have crossed an invisible line: You are not the young, relevant, in-the-mix woman you used to be. But neither are you old, or even what you think of as middle-aged. You are no longer what you were, but not quite sure what you are. Stephanie Dolgoff calls this stage of a woman’s life “Formerly,” the state of mind and body she herself is in now: Her roaring twenties are behind her, but she’s not in hot flash territory, either. My Formerly Hot Life, showcasing Dolgoff’s wacky and wise observations about this little-discussed flux time, demonstrates that becoming a Formerly is intensely poignant if you’re paying attention, and hilarious even if you’re not. From fashion to friendship, beauty to body image, married sex to single searching, mothering to careering (or both), Dolgoff reveals the upside to not being forever 21—even as you watch the things you once thought were so essential to a happy life go the way of the cassette tape. You may be formerly thin, formerly cool, formerly (seemingly) carefree, formerly cutting-edge, but in reading My Formerly Hot Life you are reminded that you are finally more comfortable in your skin (formerly obsessed with your weight), finally following your instincts (formerly ruled by the opinions of others), and finally happy with where you are (formerly focused on the guy or job you thought would take you where you thought you should be). While you may no longer be as close to the media-machine-generated idea of fabulous, you can do many, many more things fabulously. Wildly entertaining and inspiring, My Formerly Hot Life proves that once you let yourself laugh about that which is passing, life is richer, more fun, and more satisfying. Despite what you’re led to believe, growing older most certainly means growing better.

The Longevity Economy

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Author :
Publisher : PublicAffairs
ISBN 13 : 1610396650
Total Pages : 330 pages
Book Rating : 4.6/5 (13 download)

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Book Synopsis The Longevity Economy by : Joseph F. Coughlin

Download or read book The Longevity Economy written by Joseph F. Coughlin and published by PublicAffairs. This book was released on 2017-11-07 with total page 330 pages. Available in PDF, EPUB and Kindle. Book excerpt: Oldness: a social construct at odds with reality that constrains how we live after middle age and stifles business thinking on how to best serve a group of consumers, workers, and innovators that is growing larger and wealthier with every passing day. Over the past two decades, Joseph F. Coughlin has been busting myths about aging with groundbreaking multidisciplinary research into what older people actually want -- not what conventional wisdom suggests they need. In The Longevity Economy, Coughlin provides the framing and insight business leaders need to serve the growing older market: a vast, diverse group of consumers representing every possible level of health and wealth, worth about $8 trillion in the United States alone and climbing. Coughlin provides deep insight into a population that consistently defies expectations: people who, through their continued personal and professional ambition, desire for experience, and quest for self-actualization, are building a striking, unheralded vision of longer life that very few in business fully understand. His focus on women -- they outnumber men, control household spending and finances, and are leading the charge toward tomorrow's creative new narrative of later life -- is especially illuminating. Coughlin pinpoints the gap between myth and reality and then shows businesses how to bridge it. As the demographics of global aging transform and accelerate, it is now critical to build a new understanding of the shifting physiological, cognitive, social, family, and psychological realities of the longevity economy.