The Brand Mapping Strategy

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Author :
Publisher : Entrepreneur Press
ISBN 13 : 1613083394
Total Pages : 164 pages
Book Rating : 4.6/5 (13 download)

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Book Synopsis The Brand Mapping Strategy by : Karen Tiber Leland

Download or read book The Brand Mapping Strategy written by Karen Tiber Leland and published by Entrepreneur Press. This book was released on 2016-06-20 with total page 164 pages. Available in PDF, EPUB and Kindle. Book excerpt: If You Don’t Define Your Brand, Someone Else Will Define It for You Your small business is a brand. You as a business person are a brand! Imagine using a time-tested,strategic method to build your brandwith best practices for online marketing and more! Brand and marketing strategist Karen Tiber Leland helps entrepreneurs, business owners, CEOs, and executives create a brand by design instead of default, gain greater influence in their industries and companies, and become thought leaders in their fields. The Brand Mapping Strategy uses proven strategies, best practices and anecdotes from real life brand-building successes to give readers the tools they need to design, build, and accelerate a successful brand. Readers will be able to: Develop an overall blueprint for their brand using the Brand Mapping Process® Determine which online tactics (and in what combination) will work for their brand Expand the current brand outreach and contribution to a bigger audience in their industry, community, or the world at large Become a thought or industry leader, using clear positioning, a specific strategy for brand building, and a method for implementation Leverage content effectively and efficiently to build their brand Develop a marketing and social media strategy using the right platform

Buyology

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Author :
Publisher : Currency
ISBN 13 : 0385523890
Total Pages : 274 pages
Book Rating : 4.3/5 (855 download)

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Book Synopsis Buyology by : Martin Lindstrom

Download or read book Buyology written by Martin Lindstrom and published by Currency. This book was released on 2010-02-02 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: NEW YORK TIMES BESTSELLER • “A fascinating look at how consumers perceive logos, ads, commercials, brands, and products.”—Time How much do we know about why we buy? What truly influences our decisions in today’s message-cluttered world? In Buyology, Martin Lindstrom presents the astonishing findings from his groundbreaking three-year, seven-million-dollar neuromarketing study—a cutting-edge experiment that peered inside the brains of 2,000 volunteers from all around the world as they encountered various ads, logos, commercials, brands, and products. His startling results shatter much of what we have long believed about what captures our interest—and drives us to buy. Among the questions he explores: • Does sex actually sell? • Does subliminal advertising still surround us? • Can “cool” brands trigger our mating instincts? • Can our other senses—smell, touch, and sound—be aroused when we see a product? Buyology is a fascinating and shocking journey into the mind of today's consumer that will captivate anyone who's been seduced—or turned off—by marketers' relentless attempts to win our loyalty, our money, and our minds.

The Dilbert Principle

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Author :
Publisher : Pan Macmillan
ISBN 13 : 9780752272207
Total Pages : 356 pages
Book Rating : 4.2/5 (722 download)

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Book Synopsis The Dilbert Principle by : Scott Adams

Download or read book The Dilbert Principle written by Scott Adams and published by Pan Macmillan. This book was released on 2000 with total page 356 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Dilbert Principle is an inside view of bosses, meetings, management fads and other workplace afflictions. Scott Adams examines even more bizarre and hilarious situations in the world of work with growing absurdity.In twenty-six provocative, illustrated chapters, Adams reveals the secrets of management in every company, including; swearing your way to success, faking quality, trolls in the accounting department, humiliation as a management tool, selling bad products to stupid people and more! 'A roaring success' Daily Telegraph.

The Life of Slang

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Author :
Publisher : OUP Oxford
ISBN 13 : 0191630721
Total Pages : 468 pages
Book Rating : 4.1/5 (916 download)

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Book Synopsis The Life of Slang by : Julie Coleman

Download or read book The Life of Slang written by Julie Coleman and published by OUP Oxford. This book was released on 2012-03-08 with total page 468 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book traces the development of English slang from the earliest records to the latest tweet. It explores why and how slang is used, and traces the development of slang in English-speaking nations around the world. The records of the Old Bailey and machine-searchable newspaper collections provide a wealth of new information about historical slang, while blogs and tweets provide us with a completely new perspective on contemporary slang. Based on inside information from real live slang users as well as the best scholarly sources, this book is guaranteed to teach you some new words that you shouldn't use in polite company. Teachers, politicians, broadcasters, and parents characterize the language of teenagers as sloppy, repetitive, and unintelligent, but these complaints are nothing new. In 1906, an Australian journalist overheard some youths on a street-corner: Things will be bally slow till next pay-day. I've done in nearly all my spond. Here, now; cheese it, or I'll lob one in your lug. Lend us a cigarette. Lend it; oh, no, I don't part. Look out, here's a bobby going to tell us to shove along. What, he wondered, was the world coming to. For the 411, read on ...

Welcome to Camp Coral! (The SpongeBob Movie: Sponge on the Run)

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Author :
Publisher : Nickelodeon
ISBN 13 : 1951804562
Total Pages : 28 pages
Book Rating : 4.9/5 (518 download)

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Book Synopsis Welcome to Camp Coral! (The SpongeBob Movie: Sponge on the Run) by : Nickelodeon Publishing

Download or read book Welcome to Camp Coral! (The SpongeBob Movie: Sponge on the Run) written by Nickelodeon Publishing and published by Nickelodeon. This book was released on 2020-03-31 with total page 28 pages. Available in PDF, EPUB and Kindle. Book excerpt: THE SPONGEBOB MOVIE: SPONGE ON THE RUN comes to theatres May 22, 2020. Part origin story, part rescue mission, and part buddy road trip, the all new feature-length movie follows SpongeBob, Patrick, and the entire Bikini Bottom crew as they embark on a journey that spans from childhood to an adventure to save their friend, Gary the Snail. Boys and girls ages 3-7 will enjoy this all-new storybook based on the film. This Nickelodeon read-along contains audio narration.

Merriam-Webster's Vocabulary Builder

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Author :
Publisher : Merriam-Webster
ISBN 13 : 9780877799108
Total Pages : 580 pages
Book Rating : 4.7/5 (991 download)

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Book Synopsis Merriam-Webster's Vocabulary Builder by : Mary W. Cornog

Download or read book Merriam-Webster's Vocabulary Builder written by Mary W. Cornog and published by Merriam-Webster. This book was released on 1998 with total page 580 pages. Available in PDF, EPUB and Kindle. Book excerpt: The ideal book for people who want to increase their word power. Thorough coverage of 1,200 words and 240 roots while introducing 2,300 words. The Vocabulary Builder is organized by Greek and Latin roots for effective study with nearly 250 new words and roots. Includes quizzes after each root discussion to test progress. A great study aid for students preparing to take standardized tests.

Morningside Heights

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Author :
Publisher : Vintage
ISBN 13 : 0525566635
Total Pages : 305 pages
Book Rating : 4.5/5 (255 download)

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Book Synopsis Morningside Heights by : Joshua Henkin

Download or read book Morningside Heights written by Joshua Henkin and published by Vintage. This book was released on 2022-05-24 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: A New York Times Book Review Editors' Choice Book • When Ohio-born Pru Steiner arrives in New York in 1976, she follows in a long tradition of young people determined to take the city by storm. But when she falls in love with and marries Spence Robin, her hotshot young Shakespeare professor, her life takes a turn she couldn’t have anticipated. Thirty years later, something is wrong with Spence. The Great Man can’t concentrate; he falls asleep reading The New York Review of Books. With their daughter, Sarah, away at medical school, Pru must struggle on her own to care for him. One day, feeling especially isolated, Pru meets a man, and the possibility of new romance blooms. Meanwhile, Spence’s estranged son from his first marriage has come back into their lives. Arlo, a wealthy entrepreneur who invests in biotech, may be his father’s last, best hope. Morningside Heights is a sweeping and compassionate novel about a marriage surviving hardship. It’s about the love between women and men, and children and parents; about the things we give up in the face of adversity; and about how to survive when life turns out differently from what we thought we signed up for.

The New Braiding Handbook

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Author :
Publisher : Ulysses Press
ISBN 13 : 1612432964
Total Pages : 138 pages
Book Rating : 4.6/5 (124 download)

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Book Synopsis The New Braiding Handbook by : Abby Smith

Download or read book The New Braiding Handbook written by Abby Smith and published by Ulysses Press. This book was released on 2014-04-22 with total page 138 pages. Available in PDF, EPUB and Kindle. Book excerpt: Hair braiding is getting hotter by the day, and the evolution of styles has grown just as rapidly. The New Braiding Handbook offers you an impressive array of easy-to-re-create, beautiful, and versatile looks that are as appropriate for elegant formal events as they are practical for casual, everyday wear. With step-by-step photos and detailed instructions for creating trendy knots, chic twists, and playful plaits, The New Braiding Handbook teaches imaginative and intricate hairstyling like you've never seen before. Fifty looks to choose from guarantee a braid for every occasion (or no occasion at all). Along with amazing styles and easy-to-follow tutorials, there are also tons of tips for eliminating split ends, bulking up limp locks, growing out a short ’do, and getting a full, healthy, shiny head of hair straight from the pages of a magazine.

The Australian Official Journal of Trademarks

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Author :
Publisher :
ISBN 13 :
Total Pages : 536 pages
Book Rating : 4.:/5 (334 download)

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Book Synopsis The Australian Official Journal of Trademarks by :

Download or read book The Australian Official Journal of Trademarks written by and published by . This book was released on 1906 with total page 536 pages. Available in PDF, EPUB and Kindle. Book excerpt:

How to Write Your Life Story

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Author :
Publisher : Harper Collins
ISBN 13 : 0062014897
Total Pages : 116 pages
Book Rating : 4.0/5 (62 download)

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Book Synopsis How to Write Your Life Story by : Ralph Fletcher

Download or read book How to Write Your Life Story written by Ralph Fletcher and published by Harper Collins. This book was released on 2010-06-15 with total page 116 pages. Available in PDF, EPUB and Kindle. Book excerpt: Lies About Writing Your Life Story You have to be a famous celebrity. You must have an amazing life. You can't write your life story until you're old and gray. Nobody will read it, so what's the point?

Natural Remedies Encyclopedia

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Publisher : Harvestime Books
ISBN 13 : 9780971310421
Total Pages : 1224 pages
Book Rating : 4.3/5 (14 download)

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Book Synopsis Natural Remedies Encyclopedia by : Vance Ferrell

Download or read book Natural Remedies Encyclopedia written by Vance Ferrell and published by Harvestime Books. This book was released on 2010-01-01 with total page 1224 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book has the largest collection of drugless, natural, home remedies available anywhere. It provides you with information on more than twice as many diseases (over 730) and far more natural remedies (over 11,000) than any other book. It is urgently needed in your home and will help you for many years to come.

Anagram Solver

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Author :
Publisher : Bloomsbury Publishing
ISBN 13 : 1408102579
Total Pages : 719 pages
Book Rating : 4.4/5 (81 download)

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Book Synopsis Anagram Solver by : Bloomsbury Publishing

Download or read book Anagram Solver written by Bloomsbury Publishing and published by Bloomsbury Publishing. This book was released on 2009-01-01 with total page 719 pages. Available in PDF, EPUB and Kindle. Book excerpt: Anagram Solver is the essential guide to cracking all types of quiz and crossword featuring anagrams. Containing over 200,000 words and phrases, Anagram Solver includes plural noun forms, palindromes, idioms, first names and all parts of speech. Anagrams are grouped by the number of letters they contain with the letters set out in alphabetical order so that once the letters of an anagram are arranged alphabetically, finding the solution is as easy as locating the word in a dictionary.

Empire of Light

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Publisher : Melville House
ISBN 13 : 1612196446
Total Pages : 112 pages
Book Rating : 4.6/5 (121 download)

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Book Synopsis Empire of Light by : Michael Bible

Download or read book Empire of Light written by Michael Bible and published by Melville House. This book was released on 2018-04-24 with total page 112 pages. Available in PDF, EPUB and Kindle. Book excerpt: ”Denis Johnson seems to be the abiding spirit of the novel, which achieves the incendiary strangeness of his prose . . . Bible offers us a remarkable vision of adolescence as not just a time of extreme exposure but one of visionary longing.” — THE NEW YORK TIMES After an adolescent prank leads to a stranger’s death, Alvis Maloney rambles westward. He lands in a small North Carolina town and falls in love—in love with his neighbor Molly, with a lonesome quarterback called Miles, with a whole community of enduring misfits and losers. But at the same time, another life takes shape in Maloney’s dreamlike visions: a horse named Forever, a princess with hypochondria, and an electric city that’s always just out of reach. As these two promises of home fight for their hold on Maloney, the story careens toward disaster, and in the end Maloney must choose between love and redemption. From the author Electric Literature called “one of the most interesting and exciting new novelists in years,” Michael Bible’s Empire of Light blooms with mystical imagination and a hopeful heart.

Dilbert and the Way of the Weasel

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Author :
Publisher : Harper Collins
ISBN 13 : 006052149X
Total Pages : 372 pages
Book Rating : 4.0/5 (65 download)

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Book Synopsis Dilbert and the Way of the Weasel by : Scott Adams

Download or read book Dilbert and the Way of the Weasel written by Scott Adams and published by Harper Collins. This book was released on 2003-10-21 with total page 372 pages. Available in PDF, EPUB and Kindle. Book excerpt: Back after a four–year hiatus, New York Times bestselling author Scott Adams presents an outrageous look at work, home and everyday life in his new book, Dilbert and the Way of the Weasel. Building on Dilbert's theory that 'All people are idiots', Adams now says, 'All people are idiots. And they are also weasels.' Just ask anyone who worked at Enron. In this book, Adams takes a look into the Weasel Zone, the giant grey area between good moral behaviour and outright felonious activities. In the Weasel Zone, where most people reside, everything is misleading, but not exactly a lie. Building on his popular comic strip, Adams looks into work, home and everyday life and exposes the way of the weasel for everyone to see. With appearances from all the regular comic strip characters, Adams and Dilbert are at the top of their game – master satirists who expose the truth while making us laugh our heads off.

Buck Up, Suck Up . . . and Come Back When You Foul Up

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Author :
Publisher : Simon and Schuster
ISBN 13 : 9780743234481
Total Pages : 226 pages
Book Rating : 4.2/5 (344 download)

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Book Synopsis Buck Up, Suck Up . . . and Come Back When You Foul Up by : James Carville

Download or read book Buck Up, Suck Up . . . and Come Back When You Foul Up written by James Carville and published by Simon and Schuster. This book was released on 2003-12-05 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this national bestseller that "USA Today" called "compelling, instructive, and funny," Carville and Begala deliver a spirited guide to fighting and winning every day--in business and in life.

The Ancient Hours

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Publisher : Melville House
ISBN 13 : 1612198643
Total Pages : 113 pages
Book Rating : 4.6/5 (121 download)

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Book Synopsis The Ancient Hours by : Michael Bible

Download or read book The Ancient Hours written by Michael Bible and published by Melville House. This book was released on 2020-12-15 with total page 113 pages. Available in PDF, EPUB and Kindle. Book excerpt: "The Ancient Hours […] packs a wallop" —New York Times Book Review "The Ancient Hours is brilliant.” —Bud Smith, author of Work "Bible is a fantastic writer." —Kevin Wilson, author of Nothing to See Here Harmony, North Carolina is a typical town—full of saints and sinners you can’t tell apart... Its history echoes with lynchings and shootings; mob violence and vigilante justice. But those are just whispers of a past lost to time. The summer of 2000 was different. Iggy in the Baptist church. Gasoline and a match. Twenty-five people dead. This, Harmony couldn’t forget. Told in a kaleidoscope of timelines and voices, Michael Bible examines every dimension of a tragic but all-too-American story in The Ancient Hours. The victims, witnesses, perpetrators, and condemned comingle and evolve as the passage of time works its way through their lives. What emerges is a fable of the American South in the highest tradition: soaring, tragic, and eternally striving for redemption.

My First Book of Cutting

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Author :
Publisher : Kumon Publishing North America
ISBN 13 : 9781933241760
Total Pages : 80 pages
Book Rating : 4.2/5 (417 download)

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Book Synopsis My First Book of Cutting by : Kumon

Download or read book My First Book of Cutting written by Kumon and published by Kumon Publishing North America. This book was released on 2008-03-01 with total page 80 pages. Available in PDF, EPUB and Kindle. Book excerpt: Introducing a range of fun, practical and educational early-learning workbooks from Kumon, the leading world-wide supplementary education provider. The Kumon method enables children to progress successfully, by practicing material until concepts are mastered, and by advancing in small, manageable steps. In this workbook, children are introduced to scissors, an important basic tool which helps improve their manual dexterity.