Normative Influences On Impulsive Buying Behavior

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The Psychology and Neuroscience of Impulsivity

Author : Yuliya Richard
Publisher : Elsevier
ISBN 13 : 0443134383
Total Pages : 358 pages
Book Rating : 4.4/5 (431 download)

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Book Synopsis The Psychology and Neuroscience of Impulsivity by : Yuliya Richard

Download or read book The Psychology and Neuroscience of Impulsivity written by Yuliya Richard and published by Elsevier. This book was released on 2023-12-06 with total page 358 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Psychology and Neuroscience of Impulsivity is the first book to provide a comprehensive overview of impulsivity and related psychological and neural substrates. The book is divided into four sections, the first section, will provide the readers with a general overview of impulsivity, neural and cognitive substrates of impulsive behaviors, and the relationship between impulsivity and risk-taking behaviors. The second section discusses the links between impulsivity and erroneous behaviors, such as anger and aggressive behaviors and interpersonal violence. The third section reviews how impulsive behaviors are key features of several clinical disorders, such as pathological gambling, drug abuse, and antisocial personality disorder. The last section, presents possible treatment options for impulsivity, including a number case studies. - Reviews links between impulsivity to anger and aggressive behaviors - Presents treatment options for impulsivity using mindfulness techniques - Includes psychological and neural substrates of impulsivity within each chapter

Author :
Publisher : Springer Nature
ISBN 13 : 9464635088
Total Pages : 304 pages
Book Rating : 4.4/5 (646 download)

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Download or read book written by and published by Springer Nature. This book was released on with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Research on Marketing and Consumer Behavior

Author : Danes Jaya Negara
Publisher : Penerbit NEM
ISBN 13 : 6234236669
Total Pages : 248 pages
Book Rating : 4.2/5 (342 download)

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Book Synopsis Research on Marketing and Consumer Behavior by : Danes Jaya Negara

Download or read book Research on Marketing and Consumer Behavior written by Danes Jaya Negara and published by Penerbit NEM. This book was released on 2023-02-09 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Online Impulse Buying and Cognitive Dissonance

Author : Giovanni Mattia
Publisher : Springer Nature
ISBN 13 : 3030659232
Total Pages : 99 pages
Book Rating : 4.0/5 (36 download)

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Book Synopsis Online Impulse Buying and Cognitive Dissonance by : Giovanni Mattia

Download or read book Online Impulse Buying and Cognitive Dissonance written by Giovanni Mattia and published by Springer Nature. This book was released on 2021-02-12 with total page 99 pages. Available in PDF, EPUB and Kindle. Book excerpt: Consumers’ beliefs and attitudes towards online sales significantly influence buying behavior on the internet. However, the impact of these thoughts and beliefs on the decision to make an online purchase is not direct. It can be moderated by the emotions experienced while browsing an e-commerce website. Impulse buying in particular is influenced by a number of factors, for example how stimulating the e-shopping platform is, and how easy it is to click on the cart a certain product, for instance a smartphone. But what happens after an online impulse buy is made? Often the customer can regret the purchase and in the throes of anxiety, look for reasons to justify the choices made. Consumer behaviour scholars and pyschologists call this phenomenon cognitive dissonance, and certain individuals are more sensitive than others in developing this than others. This book offers a deep investigation around online impulse buying and subsequent cognitive dissonance. Specifically, the authors present a research case study of a group of millenials who are shopping for smartphones to study whether an initial positive state can reduce the onset of cognitive dissonance in consumers. Based on substantial research and a sample of 212 impulsive millennial buyers, the book provides a comprehensive, but simple and synthetic framework of impulse buying, cognitive dissonance and positive affect state, highlighting their relationships.

The Elgar Companion to Consumer Research and Economic Psychology

Author : Peter E. Earl
Publisher : Edward Elgar Publishing
ISBN 13 : 1843768704
Total Pages : 671 pages
Book Rating : 4.8/5 (437 download)

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Book Synopsis The Elgar Companion to Consumer Research and Economic Psychology by : Peter E. Earl

Download or read book The Elgar Companion to Consumer Research and Economic Psychology written by Peter E. Earl and published by Edward Elgar Publishing. This book was released on 2002-01-01 with total page 671 pages. Available in PDF, EPUB and Kindle. Book excerpt: Presents over 100 specially commissioned entries on important topics in consumer research and economic psychology from behaviourism and brand loyalty to trust and the psychology of tourism. Leading scholars in the fields provide stimulating insights into the area as well as summarising existing knowledge.

The Routledge Companion to Identity and Consumption

Author : Ayalla A. Ruvio
Publisher : Routledge
ISBN 13 : 1136253513
Total Pages : 424 pages
Book Rating : 4.1/5 (362 download)

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Book Synopsis The Routledge Companion to Identity and Consumption by : Ayalla A. Ruvio

Download or read book The Routledge Companion to Identity and Consumption written by Ayalla A. Ruvio and published by Routledge. This book was released on 2013-01-04 with total page 424 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Tell me what you eat, I'll tell you who you are," said Anthelme Brillat-Savarin. Today, "You are what you consume" is more apt. Barbara Krueger’s ironic twist of Descartes - "I shop therefore I am" - has lost its irony. Such phrases have become commonplace descriptions of our identity in the contemporary world. In our materialistic world it seems as if there is no debate that our consumption behaviour is fused with our self-identity - shaping it, changing it and often challenging it. The Routledge Companion to Identity and Consumption introduces the reader to state-of-the-art research, written by the world’s leading scholars regarding the interplay between identity and consumption. The book addresses the diverse issues regarding the ways identity affects our consumption behaviour and vice-versa and in doing so, presents a broad perspective on the dynamics of self-identity and consumption. With chapters discussing the theory, research and practical implications of these dynamics, including the way they change across our life span and their expression within different social, cultural and religious contexts, this book will be a valuable reference source for students and academics from a variety of disciplines.

Understanding Cognitive Differences Across Cultures: Integrating Neuroscience and Cultural Psychology

Author : Tachia Chin
Publisher : Frontiers Media SA
ISBN 13 : 2832504795
Total Pages : 287 pages
Book Rating : 4.8/5 (325 download)

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Book Synopsis Understanding Cognitive Differences Across Cultures: Integrating Neuroscience and Cultural Psychology by : Tachia Chin

Download or read book Understanding Cognitive Differences Across Cultures: Integrating Neuroscience and Cultural Psychology written by Tachia Chin and published by Frontiers Media SA. This book was released on 2022-11-10 with total page 287 pages. Available in PDF, EPUB and Kindle. Book excerpt:

New Perspectives on Critical Marketing and Consumer Society

Author : Elaine L. Ritch
Publisher : Emerald Group Publishing
ISBN 13 : 1839095547
Total Pages : 252 pages
Book Rating : 4.8/5 (39 download)

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Book Synopsis New Perspectives on Critical Marketing and Consumer Society by : Elaine L. Ritch

Download or read book New Perspectives on Critical Marketing and Consumer Society written by Elaine L. Ritch and published by Emerald Group Publishing. This book was released on 2021-03-01 with total page 252 pages. Available in PDF, EPUB and Kindle. Book excerpt: Digital communication has altered the flow of global information, evolved consumer values and changed consumption practices worldwide. New Perspectives on Critical Marketing and Consumer Society provides an illuminating, challenging and thought providing guide for all upper-level students of marketing, branding and consumer behaviour.

Consumer Economic Wellbeing

Author : Jing Jian Xiao
Publisher : Springer
ISBN 13 : 149392821X
Total Pages : 230 pages
Book Rating : 4.4/5 (939 download)

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Book Synopsis Consumer Economic Wellbeing by : Jing Jian Xiao

Download or read book Consumer Economic Wellbeing written by Jing Jian Xiao and published by Springer. This book was released on 2015-06-01 with total page 230 pages. Available in PDF, EPUB and Kindle. Book excerpt: This timely text overviews theories, concepts, and contexts relating to the emerging field of behavioral economics. Research theories and data gathered across psychology, sociology, marketing, finance, and other relevant disciplines are synthesized to identify and elaborate on the defining aspects of consumer economic wellbeing. Against a background of consumer rights and responsibilities, the book discusses consumer phenomena of earning, spending, saving, and borrowing and their contributions to improving (and in some cases to worsening) economic wellness. In addition, the author presents effective ways consumers can be encouraged to navigate key economic environments such as the media, advertising, and the internet, and to change negative financial behaviors. Among the featured topics: Historical perspective on consumer economic wellbeing. Consumer financial capability and economic wellbeing. The role of government in promoting consumer economic wellbeing. Corporate social responsibility. Theories of online shopping and e-banking. Desirable and undesirable consumption behavior. Consumer Economic Wellbeing clarifies issues and provides insights for researchers in the fields of consumer psychology and economics, psychologists and mental health professionals, and policy analysts. It is also useful as a text for college courses in related subjects.

Proceedings of the 7th International Conference on Economic Management and Green Development

Author : Xiaolong Li
Publisher : Springer Nature
ISBN 13 : 9819705231
Total Pages : 2095 pages
Book Rating : 4.8/5 (197 download)

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Book Synopsis Proceedings of the 7th International Conference on Economic Management and Green Development by : Xiaolong Li

Download or read book Proceedings of the 7th International Conference on Economic Management and Green Development written by Xiaolong Li and published by Springer Nature. This book was released on with total page 2095 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Mobile Opportunities and Applications for E-Service Innovations

Author : Scupola, Ada
Publisher : IGI Global
ISBN 13 : 1466626852
Total Pages : 413 pages
Book Rating : 4.4/5 (666 download)

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Book Synopsis Mobile Opportunities and Applications for E-Service Innovations by : Scupola, Ada

Download or read book Mobile Opportunities and Applications for E-Service Innovations written by Scupola, Ada and published by IGI Global. This book was released on 2012-12-31 with total page 413 pages. Available in PDF, EPUB and Kindle. Book excerpt: Mobile technology continues to shape our society, delivering information and knowledge right to our finger tips. It is only fitting that these advancements and opportunities are applied to the area of electronic services. Mobile Opportunities and Applications for E-Service Innovations brings together different perspectives on the understanding of e-service and mobile communication, as well as their effects on the fields of marketing, management, and information systems. The growth of e-services as it relates to business to-business, business-to-consumer, consumer-to-consumer, are essential to the interests of professionals, academics, and researchers, as well as industry consultants.

Organizations and Social Networking: Utilizing Social Media to Engage Consumers

Author : Li, Eldon Y.
Publisher : IGI Global
ISBN 13 : 1466640278
Total Pages : 445 pages
Book Rating : 4.4/5 (666 download)

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Book Synopsis Organizations and Social Networking: Utilizing Social Media to Engage Consumers by : Li, Eldon Y.

Download or read book Organizations and Social Networking: Utilizing Social Media to Engage Consumers written by Li, Eldon Y. and published by IGI Global. This book was released on 2013-05-31 with total page 445 pages. Available in PDF, EPUB and Kindle. Book excerpt: The modern business landscape demands that organizations maintain an online presence to network with their customers and investors. Therefore, understanding the link between social media and e-business is an important first step in cultivating these internet-based relationships. Organizations and Social Networking: Utilizing Social Media to Engage Consumers provides a broad investigation into the use of social technologies in business practices through theoretical research and practical applications. This book explores the opportunities and challenges brought about by the advent of various 21st century online business web tools and platforms, presenting professionals and researchers in e-business, social marketing, online collaborative communities, and social analytics with cutting-edge information and technological developments to implement in their own enterprises. This book is part of the Advances in Marketing, Customer Relationship Management, and E-Services series collection.

Consumer Behaviour International Edition 1/e

Author : David Mothersbaugh
Publisher : McGraw Hill
ISBN 13 : 1526850036
Total Pages : 2341 pages
Book Rating : 4.5/5 (268 download)

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Book Synopsis Consumer Behaviour International Edition 1/e by : David Mothersbaugh

Download or read book Consumer Behaviour International Edition 1/e written by David Mothersbaugh and published by McGraw Hill. This book was released on 2023-09-01 with total page 2341 pages. Available in PDF, EPUB and Kindle. Book excerpt: Consumer Behavior: Building Marketing Strategy International Edition builds on theory to provide students with a usable, strategic understanding of consumer behaviour that acknowledges recent changes in internet, mobile and social media marketing, ethnic subcultures, internal and external influences, global marketing environments, and other emerging trends. Updated with strategy-based examples from an author team with a deep understanding of each principle's business applications, the international edition contains current and classic examples of both text and visual advertisements throughout to engage students and bring the material to life and four chapters written specifically to focus on the European context. Topics such as ethics and social issues in marketing as well as consumer insights are integrated throughout the text and cases.

Cross-National Consumer Psychographics

Author : Erdener Kaynak
Publisher : Routledge
ISBN 13 : 1317957261
Total Pages : 164 pages
Book Rating : 4.3/5 (179 download)

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Book Synopsis Cross-National Consumer Psychographics by : Erdener Kaynak

Download or read book Cross-National Consumer Psychographics written by Erdener Kaynak and published by Routledge. This book was released on 2018-10-24 with total page 164 pages. Available in PDF, EPUB and Kindle. Book excerpt: What makes consumers behave as they do? Just as demographics examine the “who” of consumer behavior, psychographics examine the “why”. Psychographics show the motivations that people have in regard to purchasing products and choosing a lifestyle. The measurement approaches of psychographics utilize a combination of the personality, social value, and demographic variables. Cross-National Consumer Psychographics demonstrates that as communication and interactions between different parts of the world increase, marketing practitioners and educators will benefit by continuing to employ psychographic segmentation as a fundamental teaching and marketing tool. Examining consumer behavior with Cross-National Consumer Psychographics will bring you an improved understanding of the political and economic ties between communities and citizens, and will facilitate improved market understanding, segmentation, and communication. Cross-National Consumer Psychographics explores important marketing topics like: the role of psychographics and values in international marketing cross-cultural consumer information processing styles the relationship between independent and interdependent self-concepts and reasons for purchase the internationally recognized List of Values (LOV) and specific case studies including: the values of American and Japanese mothers (using the LOV) means-end analyses of fish consumption in Denmark and France effects of the change of sovereignty on consumer preferences in Hong Kong Cross-National Consumer Psychographics provides data from several applications of the List of Values (LOV) coming from various parts of the globe, showing the implications of particular cultures upon consumerism. Through this unique book, you will discover how countries and consumer groups can be segmented and approached based on their social values to help you develop more effective marketing strategies for your products.

Nostalgia Marketing

Author : Marco Pichierri
Publisher : Springer Nature
ISBN 13 : 3031209141
Total Pages : 166 pages
Book Rating : 4.0/5 (312 download)

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Book Synopsis Nostalgia Marketing by : Marco Pichierri

Download or read book Nostalgia Marketing written by Marco Pichierri and published by Springer Nature. This book was released on 2023-03-11 with total page 166 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book examines the use of nostalgia as a marketing lever that can potentially affect consumer behavior. Beginning with a thorough examination of nostalgia as a construct, the book then presents and discusses four studies to show the possible effects of nostalgia in the context of sport marketing, charitable giving, sustainable consumption and sports tourism. The book is a valuable resource for scholars and those interested in discovering advancements in consumer research. In addition, it offers benefits to marketers and practitioners seeking to include nostalgic stimuli in their advertising communications.

Impact of Artificial Intelligence, and the Fourth Industrial Revolution on Business Success

Author : Bahaaeddin Alareeni
Publisher : Springer Nature
ISBN 13 : 3031080939
Total Pages : 1026 pages
Book Rating : 4.0/5 (31 download)

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Book Synopsis Impact of Artificial Intelligence, and the Fourth Industrial Revolution on Business Success by : Bahaaeddin Alareeni

Download or read book Impact of Artificial Intelligence, and the Fourth Industrial Revolution on Business Success written by Bahaaeddin Alareeni and published by Springer Nature. This book was released on 2022-07-29 with total page 1026 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book constitutes the refereed proceedings of the International Conference on Business and Technology (ICBT2021) organized by EuroMid Academy of Business & Technology (EMABT), held in Istanbul, between 06–07 November 2021. In response to the call for papers for ICBT2021, 485 papers were submitted for presentation and ‎inclusion in the proceedings of the conference. After a careful blind refereeing process, 292 papers ‎were selected for inclusion in the conference proceedings from forty countries. Each of these ‎chapters was evaluated through an editorial board, and each chapter was passed through a double-blind peer-review process.‎ The book highlights a range of topics in the fields of technology, ‎entrepreneurship, business administration, ‎accounting, and economics that can contribute to business ‎development in countries, such as ‎learning machines, artificial intelligence, big data, ‎deep ‎‎learning, game-based learning, management ‎information system, ‎accounting information ‎system, knowledge management, entrepreneurship, and ‎social enterprise, corporate social responsibility and sustainability, business policy and strategic ‎management, international management and organizations, organizational behavior and HRM, ‎operations management and logistics research, controversial issues in management and organizations, ‎turnaround, corporate entrepreneurship, innovation, legal issues, business ethics, and firm ‎gerial accounting and firm financial affairs, non-traditional research, and creative ‎methodologies. These proceedings are reflecting quality research contributing theoretical and practical implications, for those who are wise to apply the technology within any business sector. It is our hope that the contribution of this book proceedings will be of the academic level which even decision-makers in the various economic and executive-level will get to appreciate.

Marketing Dynamism & Sustainability: Things Change, Things Stay the Same...

Author : Leroy Robinson, Jr.
Publisher : Springer
ISBN 13 : 331910912X
Total Pages : 882 pages
Book Rating : 4.3/5 (191 download)

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Book Synopsis Marketing Dynamism & Sustainability: Things Change, Things Stay the Same... by : Leroy Robinson, Jr.

Download or read book Marketing Dynamism & Sustainability: Things Change, Things Stay the Same... written by Leroy Robinson, Jr. and published by Springer. This book was released on 2014-11-05 with total page 882 pages. Available in PDF, EPUB and Kindle. Book excerpt: Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science. This volume includes the full proceedings from the 2012 Academy of Marketing Science (AMS) Annual Conference held in New Orleans, Louisiana, entitled Marketing Dynamism & Sustainability: Things Change, Things Stay the Same.