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Nonverbal Communication In Advertising
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Book Synopsis Nonverbal Communication in Advertising by : Sidney Hecker
Download or read book Nonverbal Communication in Advertising written by Sidney Hecker and published by Free Press. This book was released on 1988 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Nonverbal Communication in Advertising by : Sidney Hecker
Download or read book Nonverbal Communication in Advertising written by Sidney Hecker and published by . This book was released on 1988 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Power Cues written by Nick Morgan and published by Harvard Business Review Press. This book was released on 2014-04-22 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: Take control of your communications—before someone else does What if someone told you that your behavior was controlled by a powerful, invisible force? Most of us would be skeptical of such a claim—but it’s largely true. Our brains are constantly transmitting and receiving signals of which we are unaware. Studies show that these constant inputs drive the great majority of our decisions about what to do next—and we become conscious of the decisions only after we start acting on them. Many may find that disturbing. But the implications for leadership are profound. In this provocative yet practical book, renowned speaking coach and communication expert Nick Morgan highlights recent research that shows how humans are programmed to respond to the nonverbal cues of others—subtle gestures, sounds, and signals—that elicit emotion. He then provides a clear, useful framework of seven “power cues” that will be essential for any leader in business, the public sector, or almost any context. You’ll learn crucial skills, from measuring nonverbal signs of confidence, to the art and practice of gestures and vocal tones, to figuring out what your gut is really telling you. This concise and engaging guide will help leaders and aspiring leaders of all stripes to connect powerfully, communicate more effectively, and command influence.
Book Synopsis The Power of Nonverbal Communication by : Henry H. Calero
Download or read book The Power of Nonverbal Communication written by Henry H. Calero and published by Silver Lake Publishing. This book was released on 2005 with total page 315 pages. Available in PDF, EPUB and Kindle. Book excerpt: Anyone who can successfully read people can communicate and hold power.
Book Synopsis Successful Nonverbal Communication by : Michael Eaves
Download or read book Successful Nonverbal Communication written by Michael Eaves and published by Routledge. This book was released on 2017-10-05 with total page 557 pages. Available in PDF, EPUB and Kindle. Book excerpt: Successful Nonverbal Communication: Principles and Applications demonstrates how knowledge of nonverbal messages can affect successful communication in the real world. Now with fifteen chapters, the fifth edition draws students in through applications of the latest nonverbal communication research and through current examples of celebrities, sports, and politicians. This extensive revision describes nonverbal cues and their desirable and undesirable functions while offering original tests for measuring and developing nonverbal communication skills. Updates include new attention to Donald Trump, Hillary Clinton, and Barack Obama, and discussion of nonverbal communication within same-sex partnerships.
Book Synopsis Nonverbal Communication in Advertising by : Sidney Hecker
Download or read book Nonverbal Communication in Advertising written by Sidney Hecker and published by Free Press. This book was released on 1988 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Applications of Nonverbal Communication by : Ronald E. Riggio
Download or read book Applications of Nonverbal Communication written by Ronald E. Riggio and published by Psychology Press. This book was released on 2005-03-23 with total page 370 pages. Available in PDF, EPUB and Kindle. Book excerpt: The goal of this edited volume is to provide a much needed bridge between the research on nonverbal communication and the application of those findings. The book features contributions from some of the leading researchers in the field. These distinguished scholars apply their understanding of nonverbal communication processes to a variety of settings including hospitals and clinics, courtrooms and police stations, the workplace and government, the classroom, and everyday life. It explores nonverbal communication in public settings, in intimate relationships, and across cultures and general lessons such as the importance of context, individual differences, and how expectations affect interpretation. Applications of Nonverbal Communication appeals to a diverse group of practitioners, researchers, and students from a variety of disciplines including psychology, health care, law enforcement, political science, sociology, communication, business and management. It may also serve as a supplement in upper level courses on nonverbal communication.
Book Synopsis Nonverbal Communication Across Disciplines: Culture, sensory interaction, speech, conversation by : Fernando Poyatos
Download or read book Nonverbal Communication Across Disciplines: Culture, sensory interaction, speech, conversation written by Fernando Poyatos and published by John Benjamins Publishing. This book was released on 2002 with total page 406 pages. Available in PDF, EPUB and Kindle. Book excerpt: In a progressive and systematic approach to communication, and always through an interdisciplinary and cross-cultural perspective, this first volume presents culture as an intricate grid of sensible and intelligible sign systems in space and time, identifying the semiotic and interactive problems inherent in intercultural and subcultural communication according to verbal-nonverbal cultural fluency. The author lays out fascinating complexity of our direct and synesthesial sensory perception of people and artifactual and environmental elements; and its audible and visual manifestations through our speaking face, to then acknowledge the triple reality of discourse as verbal language-paralanguage-kinesics, which is applied through two realistic models: (a)for a verbal-nonverbal comprehensive transcription of interactive speech, and (b)for the implementation of nonverbal communication in foreign-language teaching. The author presents his exhaustive model of nonverbal categories for a detailed analysis of normal or pathological behaviors in any interactive or noninteractive manifestation; and, based on all the previous material, his equally exhaustive structural model for the study of conversational encounters, which suggests many applications in different fields, such as the intercultural and multisystem communication situation developed in simultaneous or consecutive interpretating. 956 literary quotations from 103 authors and 194 works illustrate all the points discussed.
Book Synopsis Shared Experiences in Human Communication by : Stewart L. Tubbs
Download or read book Shared Experiences in Human Communication written by Stewart L. Tubbs and published by Routledge. This book was released on 2020-03-12 with total page 317 pages. Available in PDF, EPUB and Kindle. Book excerpt: A novel approach to traditional subjects, the wide variety of opinions, and the extensive introductory material lift this book out of the ordinary “readings" class, and will reward the reader with understanding and appreciation of a complex subject. This collection of 37 provocative selections on human communication shares with the reader the experience and insights of some of the best minds in the discipline. The selections for the most part deal with traditional communication topics in a novel way. For example, in the chapter on verbal communication, there is a selection on profane language; in the chapter on nonverbal communication, there is a section entitled “The Silent Language of Love”; in the chapter on small group communication, there’s the Parkinson article on laws in groups; and in the chapter on mass communication, there’s one on today’s interest in sexually oriented magazines. The entire spectrum of topics usually found in beginning courses in speech communication is here. An extensive Section Two includes discussion on the psychological and transactional analysis views of communication. A brief introduction precedes each section focusing on the key ideas of each reading. Sources include the Journal of Communication, Industry Week, Journalism Quarterly, Psychology Today, Supervisory Management, Journal of Social Issues, Harvard Business Review, and Today's Speech.
Book Synopsis Advances in Nonverbal Communication by : Fernando Poyatos
Download or read book Advances in Nonverbal Communication written by Fernando Poyatos and published by John Benjamins Publishing. This book was released on 1992-01-01 with total page 437 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume on nonverbal communication studies, the most multi- and interdisciplinary contribution to this field in almost twenty years, offers numerous suggestions for further research in many hitherto unexplored areas. The twenty contributions include the most recent theoretical and empirical crosscultural studies of gestures from historical, communicative and sociopsychological perspectives. In addition the volume presents novel psychological and clinical studies of nonverbal behaviors in connection with, for instance, aphasias and children's experience of artificial limbs. A whole section is devoted to nonverbal communication in literature and literary translation, and a discussion of art and literature, which opens new avenues for literary analysis and a better understanding of reading as a recreational experience. A unique feature is a discussion of Nonverbal Communication Studies as an academic area (including detailed outlines of three current courses), complemented by an extensive bibliography.
Book Synopsis Advances in Non-Verbal Communication by : Fernando Poyatos
Download or read book Advances in Non-Verbal Communication written by Fernando Poyatos and published by John Benjamins Publishing Company. This book was released on 1992-12-10 with total page 438 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume on nonverbal communication studies, the most multi- and interdisciplinary contribution to this field in almost twenty years, offers numerous suggestions for further research in many hitherto unexplored areas. The twenty contributions include the most recent theoretical and empirical crosscultural studies of gestures from historical, communicative and sociopsychological perspectives. In addition the volume presents novel psychological and clinical studies of nonverbal behaviors in connection with, for instance, aphasias and children's experience of artificial limbs. A whole section is devoted to nonverbal communication in literature and literary translation, and a discussion of art and literature, which opens new avenues for literary analysis and a better understanding of reading as a recreational experience. A unique feature is a discussion of Nonverbal Communication Studies as an academic area (including detailed outlines of three current courses), complemented by an extensive bibliography.
Book Synopsis Nonverbal Communication, Interaction, and Gesture by : Adam Kendon
Download or read book Nonverbal Communication, Interaction, and Gesture written by Adam Kendon and published by Walter de Gruyter. This book was released on 2010-10-13 with total page 560 pages. Available in PDF, EPUB and Kindle. Book excerpt: The present volume is an excellent introduction to the study of human nonverbal communication, including interaction and gesture, for students and specialists in other disciplines, as well as a convenient compilation of significant contributions to the field for experts. Part 1 includes four articles, the import of which is primarily theoretical or methodological. Part II comprises eight articles in which instances of interaction are examined and attempts are made to explain how the behavior that can be observed in them functions in the interaction process. Part III presents six articles on what may broadly be referred to as 'gesture'. These articles deal with specific actions, mostly of the forelimbs, which are usually deemed to have specific communicational significance. In an introductory chapter, the volume editor, Adam Kendon, not only examines the various issues raised by the eighteen papers but also shows the relevance of each article as a contribution to the development of an understanding of how human visible behavior functions communicatively.
Book Synopsis Types of Nonverbal Communication by : Xiaoming Jiang
Download or read book Types of Nonverbal Communication written by Xiaoming Jiang and published by BoD – Books on Demand. This book was released on 2021-09-29 with total page 148 pages. Available in PDF, EPUB and Kindle. Book excerpt: The use of nonverbal cues in social activities is essential for human daily activities. Successful nonverbal communication relies on the acquisition of rules of using cues from body movement, eye contact, facial expression, tone of voice, and more. As such, this book adds to our understanding of nonverbal behavior by examining state-of-the-art research efforts in the field. The book addresses the classification and training of nonverbal communication with advanced technologies, gives an overview on factors underlying the learning and evaluating of nonverbal communications in educational settings and in digital worlds, and characterizes the latest advancement that uncovers the psychological nature underlying nonverbal communication in conversations. We hope the book will reach a large audience for a variety of purposes, including students and professors in academic institutions for teaching and research activities as well as researchers in industries for the development of communication-related products, benefiting both healthy individuals and special populations.
Book Synopsis Nonverbal Communication by : Mark Hickson
Download or read book Nonverbal Communication written by Mark Hickson and published by . This book was released on 2004 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This best-selling text offers complete coverage of the field's basic subcodes: Haptics (touch); Proxemics (space); Physical appearance; Kinesics (human body movement); Oculesics (face and eye); Vocalics (paralanguage); Olfactics (scent and smell); and Chronemics (time usage) The new edition features a greatly enhanced applications orientation. The text now integrates applications throughout each chapter. Observational Studies provide opportunities for students to either work with or experiment with each theory discussed. Questions to Ponder at the end of each chapter give students further experience applying what they have learned. Also included are expanded individual applications of contemporary and historical research findings. This approach eases instruction as students learn to gauge how much they really know about nonverbal communication - and how to apply it to real-world situations. The activities will be particularly helpful for instructors who teach in an interactive style. It also features a more conversational writing style. This edition is written as if the authors were carrying on a conversation with their readers. Also featured are: controversial issues of the day - contemporary topics such as tattooing, body piercing, plastic surgery, and botox are covered; new coverage on gender and intercultural - gender and intercultural are integrated throughout the text; glossary of terms - the new edition features this helpful reference for students; expanded coverage of contextual applications - these include work, family, and social contexts; and, expanded media applications - there is new material on advertising, public relations, broadcasting, journalism, and impression management. An ever-popular feature is the chapter on research methodology. Students will better understand what they are learning if they become aware of the processes scholars follow in developing theories. The authors conclude their text with a chapter on the future of nonverbal communication - what we know about the field, its practical implications, and where the discipline appears to be heading.
Book Synopsis Nonverbal Communication by : Judee K Burgoon
Download or read book Nonverbal Communication written by Judee K Burgoon and published by Routledge. This book was released on 2021-09-06 with total page 756 pages. Available in PDF, EPUB and Kindle. Book excerpt: The newly revised edition of this groundbreaking textbook provides a comprehensive overview of the theory, research, and applications of nonverbal communication. Authored by three of the foremost scholars in the field and drawing on multidisciplinary research from communication studies, psychology, linguistics, and family studies, Nonverbal Communication speaks to today’s students with modern examples that illustrate nonverbal communication in their lived experiences. It emphasizes nonverbal codes as well as the functions they perform to help students see how nonverbal cues work with one another and with the verbal system through which we create and understand messages and shows how consequential nonverbal means of communicating are in people’s lives. Chapters cover the social and biological foundations of nonverbal communication as well as the expression of emotions, interpersonal conversation, deception, power, and influence. This edition includes new content on “Influencing Others,” as well as a revised chapter on “Displaying Identities, Managing Images, and Forming Impressions” that combines identity, impression management, and person perception. Nonverbal Communication serves as a core textbook for undergraduate and graduate courses in communication and psychology. Online resources for instructors, including an extensive instructor’s manual with sample exercises and a test bank, are available at www.routledge.com/9780367557386
Book Synopsis The SAGE Handbook of Nonverbal Communication by : Valerie Manusov
Download or read book The SAGE Handbook of Nonverbal Communication written by Valerie Manusov and published by SAGE Publications. This book was released on 2006-08-10 with total page 616 pages. Available in PDF, EPUB and Kindle. Book excerpt: This Handbook provides an up-to-date discussion of the central issues in nonverbal communication and examines the research that informs these issues. Editors Valerie Manusov and Miles Patterson bring together preeminent scholars, from a range of disciplines, to reveal the strength of nonverbal behavior as an integral part of communication.
Book Synopsis The Social Psychology of Nonverbal Communication by : A. Kostic
Download or read book The Social Psychology of Nonverbal Communication written by A. Kostic and published by Springer. This book was released on 2014-11-25 with total page 342 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Social Psychology of Nonverbal Communication gathers together leading nonverbal communication scholars from around the world to offer insight into a range of issues within the nonverbal literature with the aim to rethink current approaches to the subject.