Nonprofit Social Networking Platforms

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101 Social Media Tactics for Nonprofits

Author : Melanie Mathos
Publisher : John Wiley & Sons
ISBN 13 : 1118106245
Total Pages : 224 pages
Book Rating : 4.1/5 (181 download)

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Book Synopsis 101 Social Media Tactics for Nonprofits by : Melanie Mathos

Download or read book 101 Social Media Tactics for Nonprofits written by Melanie Mathos and published by John Wiley & Sons. This book was released on 2012-02-07 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: The ultimate social media field guide for nonprofits—with 101 ways to engage supporters, share your mission, and inspire action using the social web 101 Social Media Tactics for Nonprofits features 101 actionable tactics that nonprofits can start using today, and most of the featured resources are free. Broken down into five key areas, this unique guide explains the steps and tools needed to implement each tactic, and provides many real-life examples of how nonprofits are using the tactics. With this book as your guide, you'll learn how leading nonprofit professionals around the world are leveraging social media to engage constituents, communicate their cause, and deliver on their mission. Presents immediately useful ideas for relevant impact on your organization's social presence so you can engage with supporters in new and inventive ways Features 101 beginner to intermediate-level tactics with real-life examples Offers a workable format to help nonprofits discover new ways of deploying their strategy Includes nonprofit social media influencers from leading nonprofits around the world including National Wildlife Federation, March of Dimes, and The Humane Society Nonprofits know they need to start engaging with supporters through social media channels. This field guide to social media tactics for nonprofits will feature 101 beginner to intermediate-level tactics with real-life examples to help nonprofits discover new ways of deploying their strategy and meeting their social media objectives.

Nonprofit Social Networking Platforms

Author : Megan Steinhauser
Publisher :
ISBN 13 :
Total Pages : 30 pages
Book Rating : 4.:/5 (129 download)

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Book Synopsis Nonprofit Social Networking Platforms by : Megan Steinhauser

Download or read book Nonprofit Social Networking Platforms written by Megan Steinhauser and published by . This book was released on 2021 with total page 30 pages. Available in PDF, EPUB and Kindle. Book excerpt: The purpose of this research project is to better understand the stakeholder engagement within a small-scale nonprofit organization in relation to its social media presence. As technology advances, those who are less educated in digital literacy lack engagement as nonprofit stakeholders, thus producing further hardships for the organization's advocacy and outreach. Digital knowledge can be obtained through sharing information, transparency, and instruction in order to maintain a successful digital footprint. The current literature lacks a detailed assessment of digital literacy within budget-restricted nonprofit organizations and the barriers stakeholders face in learning such information. There is detailed literature analyzing the ways in which advocacy can be displayed on digital platforms as well as the reception of digital outreach and communication. This research proposal will aim to establish information for the gap in knowledge pertaining to digital literacy for stakeholders of localized nonprofits in the Westminster, California area. The research project will provide means through which findings can be implemented effectively in similar nonprofit agencies.

Make Your Nonprofit Social

Author : Lindsay Chambers
Publisher : Business Expert Press
ISBN 13 : 1952538653
Total Pages : 162 pages
Book Rating : 4.9/5 (525 download)

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Book Synopsis Make Your Nonprofit Social by : Lindsay Chambers

Download or read book Make Your Nonprofit Social written by Lindsay Chambers and published by Business Expert Press. This book was released on 2020-12-24 with total page 162 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is a collective project from three authors who have worked with nonprofits in developing and managing effective social media marketing tactics. Within these pages, you will find what you need to ensure your nonprofit is using social media platforms to boost your branding and marketing. When you use social media in your personal life, you connect with old friends, discover new interests, or belong to specialized groups that share your values. However, for nonprofits, social media is a way to connect with those who believe in your purpose. Social media allows nonprofits to showcase their human connection and garner more support. In Make Your Nonprofit Social, you will learn how to: - Expand your nonprofit’s audience - Showcase the human side of your nonprofit - Choose the best platform to share your nonprofit with the world - Identify practical strategies you can use to amplify your nonprofit’s mission - Design graphics to put your nonprofit front and center - And much more! This book is a collective project from three authors who have worked with nonprofits in developing and managing effective social media marketing tactics. Within these pages, you will find what you need to ensure your nonprofit is using social media platforms to boost your branding and marketing.

People to People Fundraising

Author : Ted Hart
Publisher : John Wiley and Sons
ISBN 13 : 0470308591
Total Pages : 400 pages
Book Rating : 4.4/5 (73 download)

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Book Synopsis People to People Fundraising by : Ted Hart

Download or read book People to People Fundraising written by Ted Hart and published by John Wiley and Sons. This book was released on 2008-04-21 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt: Cutting-edge strategies, data, and techniques from the world's foremost ePhilanthropy experts. Giving donors the chance to participate in and contribute to the success of a charity beyond the online gift is proving to be successful for many nonprofits. Find out how to make the most of your online fundraising efforts with the expert advice found in People to People Fundraising: Social Networking and Web 2.0 for Charities. Featuring a Foreword by James Austin of Harvard University, this hands-on guide is filled with creative ideas, techniques, and suggestions to help readers harness the power of social networking for your charity, including: Getting supporters to do more than give Evaluating your Web site Blogs — an important development in fundraising The power of celebrity in building communities How to leverage an individual supporter's social network Online marketing to ethnic and special interest communities How to influence single-gift Web donors to become monthly donors The opportunities and challenges of multi-channel marketing Why ePhilanthropy succeeds — seven pillars of e-success Connecting with planned gift donors and prospects Buttons and banners on company Web sites Plus much more! Based on the authors' decades of combined real-life experiences plus scores of international case studies demonstrating ePhilanthropy success stories from around the world, People to People Fundraising provides a wealth of proven, practical techniques to help you boost your organization's success.

Social Media for Nonprofits: Leveraging Platforms for Social Good

Author : Mayfair Digital Agency
Publisher : Mayfair Digital Agency
ISBN 13 :
Total Pages : 10 pages
Book Rating : 4./5 ( download)

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Book Synopsis Social Media for Nonprofits: Leveraging Platforms for Social Good by : Mayfair Digital Agency

Download or read book Social Media for Nonprofits: Leveraging Platforms for Social Good written by Mayfair Digital Agency and published by Mayfair Digital Agency. This book was released on 2018-06-13 with total page 10 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book "Social Media for Nonprofits: Leveraging Platforms for Social Good" provides a comprehensive and insightful guide tailored specifically to the unique needs of nonprofit organizations. It delves into how social media platforms can be harnessed to advance social causes, raise awareness, and mobilize support for nonprofit initiatives. The book covers various social media channels and offers practical strategies to create compelling content that resonates with supporters and donors. Drawing on real-world examples and success stories, the book showcases how nonprofit organizations can leverage social media to build a strong community, engage with stakeholders, and amplify their message. It explores the use of storytelling, visuals, and calls-to-action to inspire action and drive meaningful change. This book serves as an invaluable resource for nonprofit professionals, volunteers, and activists looking to make a positive impact in the digital realm. By harnessing the power of social media for social good, readers can effectively extend their reach, maximize their resources, and create lasting and meaningful change for the causes they are passionate about.

The Networked Nonprofit

Author : Beth Kanter
Publisher : John Wiley & Sons
ISBN 13 : 0470633050
Total Pages : 231 pages
Book Rating : 4.4/5 (76 download)

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Book Synopsis The Networked Nonprofit by : Beth Kanter

Download or read book The Networked Nonprofit written by Beth Kanter and published by John Wiley & Sons. This book was released on 2010-07-01 with total page 231 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Networked Nonprofit Connecting with Social Media to Drive Change This groundbreaking book shows nonprofits a new way of operating in our increasingly connected world: a networked approach enabled by social technologies, where connections are leveraged to increase impact in effective ways that drive change for the betterment of our society and planet. "The Networked Nonprofit is a must-read for any nonprofit organization seeking innovative, creative techniques to improve their mission and better serve their communities." —Diana Aviv, president and CEO, Independent Sector "The Internet means never having to ask permission before trying something new. In The Networked Nonprofit, Kanter and Fine show nonprofits how to harness this flexibility to pursue their missions in partnership with two billion connected citizens." —Clay Shirky, author, Here Comes Everybody: The Power of Organizing Without Organizations "The Networked Nonprofit uniquely describes the historical context and the current challenges that compel nonprofit leaders to work in networked ways and offers easy steps to help users exploit the potential of social media and 'working wikily."' —Stephanie McAuliffe, director, organizational effectiveness, The David and Lucile Packard Foundation "A must-read for nonprofit leaders who want to change their organizations from the inside out by embracing the power of social networks." —Charlene Li, founding partner, Altimeter Group; author, Open Leadership; and coauthor, Groundswell "This is a perfect handbook for anyone who wants to leapfrog their current limitations of understanding and find real-world applications of technology to extend their mission." —Michele Nunn, CEO, Points of Light Institute, and cofounder, HandsOn Network "Kanter and Fine provide the 'Google Maps' for nonprofits to harness social media to kick butt and change the world." —Guy Kawasaki, cofounder, Alltop.com, and former chief evangelist, Apple Inc. "URGENT! Read this book. Take notes. Take action. If you work for a nonprofit, you don't have to do every single thing these seasoned authors have to share, but you certainly have to know what you're missing." —Seth Godin Register at www.josseybass.com/emailfor more information on our publications, authors, and to receive special offers.

101 Social Media Tactics for Nonprofits

Author : Melanie Mathos
Publisher : John Wiley & Sons
ISBN 13 : 1118218892
Total Pages : 224 pages
Book Rating : 4.1/5 (182 download)

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Book Synopsis 101 Social Media Tactics for Nonprofits by : Melanie Mathos

Download or read book 101 Social Media Tactics for Nonprofits written by Melanie Mathos and published by John Wiley & Sons. This book was released on 2012-01-09 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: The ultimate social media field guide for nonprofits—with 101 ways to engage supporters, share your mission, and inspire action using the social web 101 Social Media Tactics for Nonprofits features 101 actionable tactics that nonprofits can start using today, and most of the featured resources are free. Broken down into five key areas, this unique guide explains the steps and tools needed to implement each tactic, and provides many real-life examples of how nonprofits are using the tactics. With this book as your guide, you'll learn how leading nonprofit professionals around the world are leveraging social media to engage constituents, communicate their cause, and deliver on their mission. Presents immediately useful ideas for relevant impact on your organization's social presence so you can engage with supporters in new and inventive ways Features 101 beginner to intermediate-level tactics with real-life examples Offers a workable format to help nonprofits discover new ways of deploying their strategy Includes nonprofit social media influencers from leading nonprofits around the world including National Wildlife Federation, March of Dimes, and The Humane Society Nonprofits know they need to start engaging with supporters through social media channels. This field guide to social media tactics for nonprofits will feature 101 beginner to intermediate-level tactics with real-life examples to help nonprofits discover new ways of deploying their strategy and meeting their social media objectives.

The Quest for Attention

Author : Chao Guo
Publisher : Stanford University Press
ISBN 13 : 1503613089
Total Pages : 312 pages
Book Rating : 4.5/5 (36 download)

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Book Synopsis The Quest for Attention by : Chao Guo

Download or read book The Quest for Attention written by Chao Guo and published by Stanford University Press. This book was released on 2020-07-28 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt: Today, social media offers an alternative broadcast and communication medium for nonprofit advocacy organizations. At the same time, social media ushers in a "noisy" information era that renders it more difficult for nonprofits to make their voices heard. This book seeks to unpack the prevalence, mechanisms, and ramifications of a new model for nonprofit advocacy in a social media age. The keyword for this new model is attention. Advocacy always starts with attention: when an organization speaks out on a cause, it must ensure that it has an audience and that its voice is heard by that audience; it must ensure that current and potential supporters are paying attention to what it has to say before expecting more tangible outcomes. Yet the organization must also ensure that advocacy does not end with attention: attention should serve as a springboard to something greater. The authors elaborate how attention fits into contemporary organizations' advocacy work and explain the key features of social media that are driving the quest for attention. Developing conceptual models, they explain why some organizations and messages gain attention while others do not. Lastly, the book explores how organizations are weaving together online and offline efforts to deliver strategic advocacy outcomes.

Cases on Strategic Social Media Utilization in the Nonprofit Sector

Author : Asencio, Hugo
Publisher : IGI Global
ISBN 13 : 1466681896
Total Pages : 433 pages
Book Rating : 4.4/5 (666 download)

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Book Synopsis Cases on Strategic Social Media Utilization in the Nonprofit Sector by : Asencio, Hugo

Download or read book Cases on Strategic Social Media Utilization in the Nonprofit Sector written by Asencio, Hugo and published by IGI Global. This book was released on 2015-02-28 with total page 433 pages. Available in PDF, EPUB and Kindle. Book excerpt: Typically utilized by larger corporations, social media marketing and strategy is lacking in small and medium-sized nonprofit organizations. Although these organizations are beginning to incorporate this form of online communication, there is still a need to understand the best practices and proper tools to enhance an organization’s presence on the web. Cases on Strategic Social Media Utilization in the Nonprofit Sector brings together cases and chapters in order to examine both the practical and theoretical components of creating an online social community for nonprofit organizations. The technologies discussed in this publication provide organizations with the necessary cost-effective tools for fundraising, marketing, and civic engagement. This publication is an essential reference source for practitioners, academicians, researchers, and advanced-level students interested in learning how to effectively use social media technologies in the nonprofit sector.

Social Media for Social Good: A How-to Guide for Nonprofits

Author : Heather Mansfield
Publisher : McGraw Hill Professional
ISBN 13 : 0071770992
Total Pages : 289 pages
Book Rating : 4.0/5 (717 download)

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Book Synopsis Social Media for Social Good: A How-to Guide for Nonprofits by : Heather Mansfield

Download or read book Social Media for Social Good: A How-to Guide for Nonprofits written by Heather Mansfield and published by McGraw Hill Professional. This book was released on 2011-09-30 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: Maximize every donation dollar using social-media marketing best practices With Social Media for Social Good, you have everything you need to get your organization online at all levels: Web 1.0: Websites, e-newsletters, and “Donate Now” buttons; Web 2.0: Blogging and social networking sites; and Web 3.0: The Mobile Web, texting, and smartphone Apps. Learn how to access free and inexpensive marketing tools, market via email, use Twitter and Facebook, raise money from new donors, understand the legalities involved in being online, establish privacy settings, and track ROI. Heather Mansfield owns DIOSA Communications. She has served as Nonprofit Community Manager for Change.org, was named a Fundraising Star of the Year by Fundraising Success Magazine, and serves on the board for the Latin America Working Group.

How to Build and Mobilize a Social Media Community for Your Nonprofit in 90 Days

Author : Julia Campbell
Publisher :
ISBN 13 : 9780692867129
Total Pages : 290 pages
Book Rating : 4.8/5 (671 download)

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Book Synopsis How to Build and Mobilize a Social Media Community for Your Nonprofit in 90 Days by : Julia Campbell

Download or read book How to Build and Mobilize a Social Media Community for Your Nonprofit in 90 Days written by Julia Campbell and published by . This book was released on 2020-02-05 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: Stressed about social media? Trying to figure out how to effectively use these platforms to activate your supporters and engage more people in your mission? Feeling overwhelmed and whipsawed by all the information out there? I wrote this book to give you, and nonprofit social media managers like you, a simple, actionable, and practical framework to transform your current social media efforts in just 90 days. I know from first-hand experience that nonprofit marketers are both intimidated and excited by the sheer number of social media resources available to them.

The Nonprofit Marketing Guide

Author : Kivi Leroux Miller
Publisher : John Wiley & Sons
ISBN 13 : 0470619856
Total Pages : 278 pages
Book Rating : 4.4/5 (76 download)

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Book Synopsis The Nonprofit Marketing Guide by : Kivi Leroux Miller

Download or read book The Nonprofit Marketing Guide written by Kivi Leroux Miller and published by John Wiley & Sons. This book was released on 2010-05-13 with total page 278 pages. Available in PDF, EPUB and Kindle. Book excerpt: A nonprofit's real-world survival guide and nitty-gritty how-to handbook This down-to-earth book shows how to hack through the bewildering jungle of marketing options and miles-long to-do lists to clear a marketing path that's right for your organization, no matter how understaffed or underfunded. You'll see how to shape a marketing program that starts from where you are now and grows with your organization, using smart and savvy communications techniques, both offline and online. Combining big-picture management and strategic decision-making with reader-friendly tips for implementing a marketing program day in and day out, this book provides a simple yet powerful framework for building support for your organization's mission and programs. Includes cost-effective strategies and proven tactics for nonprofits An ideal resource for thriving during challenging times Fast, friendly, and realistic advice to help you navigate the day-by-day demands of any nonprofit Written by one of the leading sources of how-to info and can-do inspiration for small and medium-sized nonprofit organizations, Kivi Leroux Miller is,among other things, a communication consultant and trainer, and president of EcoScribe Communications and Nonprofit Marketing Guide.com.

# Socialmedia Nonprofit Tweet Book01

Author : Janet Fouts
Publisher : Happy About
ISBN 13 : 1616990287
Total Pages : 112 pages
Book Rating : 4.6/5 (169 download)

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Book Synopsis # Socialmedia Nonprofit Tweet Book01 by : Janet Fouts

Download or read book # Socialmedia Nonprofit Tweet Book01 written by Janet Fouts and published by Happy About. This book was released on 2010-03 with total page 112 pages. Available in PDF, EPUB and Kindle. Book excerpt: Two social media experts present a collection of bite-sized wisdom especially for nonprofits that explains how to measure the benefits of social media, how to manage volunteers and create evangelists, and offers best practices for using Twitter and Facebook.

The Storytelling Non-Profit

Author : Vanessa Chase Lockshin
Publisher :
ISBN 13 : 9780995089303
Total Pages : 206 pages
Book Rating : 4.0/5 (893 download)

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Book Synopsis The Storytelling Non-Profit by : Vanessa Chase Lockshin

Download or read book The Storytelling Non-Profit written by Vanessa Chase Lockshin and published by . This book was released on 2016-04-29 with total page 206 pages. Available in PDF, EPUB and Kindle. Book excerpt: "The Storytelling Non-Profit is a portable consultant for fundraisers, communicators and executive directors who want to tell great stories. In this book, professionals will learn a process for telling a story that inspires and resonates with a target audience."--Back cover.

The Facebook Era

Author : Clara Shih
Publisher : Pearson Education
ISBN 13 : 0132542455
Total Pages : 616 pages
Book Rating : 4.1/5 (325 download)

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Book Synopsis The Facebook Era by : Clara Shih

Download or read book The Facebook Era written by Clara Shih and published by Pearson Education. This book was released on 2010-07-21 with total page 616 pages. Available in PDF, EPUB and Kindle. Book excerpt: NEW Best Practices and Techniques for Growing Your Business with Facebook, Twitter, and LinkedIn! Completely Updated! Five new chapters: planning/metrics, customer service, and much more New and revamped case studies New guest contributions from world-class experts, such as Charlene Li New, instantly actionable “To Do” lists after every chapter New Facebook discussion threads and much more! Whatever your business or organizational goals, this book will help you use social networking to achieve them. Renowned social networking innovator Clara Shih brings together powerful new insights, best practices, and easy-to-use “To Do” lists packed with proven solutions from real-world case studies. Writing for entrepreneurs and business professionals across marketing, sales, service, product development, and recruiting, Shih demonstrates how to move from tactical, reactive use of social networks toward strategic, proactive approaches—and how to accurately measure success. This edition adds extensive new coverage, including hands-on techniques for hypertargeting, engaging customers through Twitter and LinkedIn, leveraging changing social norms, and much more. You’ll also find more than three dozen guest contributions from world-class experts such as author Don Tapscott and Harvard Business School professor Mikolaj Piskorski, as well as a brand-new chapter on customer service and support, today’s fastest-growing area of business social networking. Shih has even added new chapters focused on advice for small businesses, healthcare and education organizations, nonprofits, and political campaigns—making this the one indispensable social networking guide for every organization!

Handbook of Research on Social Interaction Technologies and Collaboration Software: Concepts and Trends

Author : Dumova, Tatyana
Publisher : IGI Global
ISBN 13 : 1605663697
Total Pages : 938 pages
Book Rating : 4.6/5 (56 download)

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Book Synopsis Handbook of Research on Social Interaction Technologies and Collaboration Software: Concepts and Trends by : Dumova, Tatyana

Download or read book Handbook of Research on Social Interaction Technologies and Collaboration Software: Concepts and Trends written by Dumova, Tatyana and published by IGI Global. This book was released on 2009-07-31 with total page 938 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book explores the origin, structure, purpose, and function of socially interactive technologies known as social software"--Provided by publisher.

Social Networking for Nonprofits

Author : Andy Steggles
Publisher :
ISBN 13 : 9780880343176
Total Pages : 251 pages
Book Rating : 4.3/5 (431 download)

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Book Synopsis Social Networking for Nonprofits by : Andy Steggles

Download or read book Social Networking for Nonprofits written by Andy Steggles and published by . This book was released on 2012-07 with total page 251 pages. Available in PDF, EPUB and Kindle. Book excerpt: Covers ways to use social tools to foster connection; includes coverage of social platform characteristics, evolving educational applications, legal implications and risks, goals for and measures of return, planning for social initiatives, and revenue opportunities; includes numerous examples