No Nonsense Attract New Customers

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No Nonsense: Attract New Customers

Author : Jerry R. Wilson
Publisher : Red Wheel/Weiser
ISBN 13 : 1632657554
Total Pages : 242 pages
Book Rating : 4.6/5 (326 download)

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Book Synopsis No Nonsense: Attract New Customers by : Jerry R. Wilson

Download or read book No Nonsense: Attract New Customers written by Jerry R. Wilson and published by Red Wheel/Weiser. This book was released on 2020-12-12 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: Your customer-centric guide to everything from dealing with that unhappy customer to why not to give up on lost customers. "This must-read book provides you with the mindset, tools, and techniques you need to successfully prospect for new customers." —Roger Looyenga, chairman/CEO (ret.), Auto-Owners Insurance For most businesses, attracting new customers is a never-ending effort anchored in uncertainty, frustration, and knee-jerk reactions. No Nonsense: Attract New Customers takes the mystery out of creating an ongoing plan with proven tactics to keep the phone ringing and the door swinging. The basic concept: Attract an endless flood of new customers at little or no cost! No Nonsense: Attract New Customers demonstrates that you don't have to use expensive and never-ending sales events, coupled with expensive advertising and energy-zapping promotions, to turn on a constant, never-ending flow of new prospects. And you don't have to invent any new approaches, concepts, or buzzwords to do it. Just follow some of the 100+ proven ideas and discover amazing results—fast. Wilson spent more than twenty-five years researching what his clients—small and medium-sized businesses—need to do to be successful in today's marketplace. These powerful ideas work! Each is presented in a bite-sized package that encourages instant execution. No long chapters with endless justifications, pontifications, philosophy, and personal stories. Just 151 great, practical ideas any business manager and owner can use to make business increase. How much could just one good idea be worth to you? It could be worth a fortune! How much has McDonald's made by selling millions of Happy Meals? Don't overlook the one good idea that could make your business a success!

No Nonsense: Attract New Customers

Author : Jerry R. Wilson
Publisher : Career Press
ISBN 13 : 1632651807
Total Pages : 242 pages
Book Rating : 4.6/5 (326 download)

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Book Synopsis No Nonsense: Attract New Customers by : Jerry R. Wilson

Download or read book No Nonsense: Attract New Customers written by Jerry R. Wilson and published by Career Press. This book was released on 2020-12 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: "For most businesses, attracting new customers is a never-ending effort anchored in uncertainty, frustration and knee-jerk reactions. This book takes the mystery out of creating an ongoing plan, with proven tactics to keep the phone ringing and the door swinging. The basic concept: Attract an endless flood of new customers at little or no cost"--

Do It! Marketing

Author : David Newman
Publisher : AMACOM
ISBN 13 : 0814432875
Total Pages : 291 pages
Book Rating : 4.8/5 (144 download)

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Book Synopsis Do It! Marketing by : David Newman

Download or read book Do It! Marketing written by David Newman and published by AMACOM. This book was released on 2013-06-17 with total page 291 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discover the principles, practices, and insider secrets of paid professional speaking success in 77 instant-access “microchapters” that will help you market your smarts, monetize your message, and dramatically expand your reach and revenue. For thought-leading CEOs, executives, consultants, and entrepreneurs, the true test of your personal brand comes down to one simple question: When you speak, do people listen? In Do It! Speaking, nationally-acclaimed marketing expert and host of the The Speaking Show Podcast David Newman teaches you how to build a thriving speaking career. Regardless of the speaking venue: in-person events, virtual appearances, conference stages, and any other place where you are being paid to share your expertise with an audience, the powerful articulation of your value, relevance, and impact is what makes experts stand out. But where do you start when you’re trying to build your speaking platform? This book is the definitive guide on how to: Develop your speaking-driven revenue streams. Quickly commercialize your knowledge in today’s economy. Bolster your visibility, credibility, and bank account. Become a better messenger of your company’s message and dominate your marketplace. Do It! Speaking shows you the inside track on marketing, positioning, packaging, prospecting, outreach, sales, and how to get more and better speaking gigs on behalf of your company, your brand, and yourself.

Copywriting Strategies

Author : Nicki Krawczyk
Publisher : Sourcebooks, Inc.
ISBN 13 : 1638075557
Total Pages : 131 pages
Book Rating : 4.6/5 (38 download)

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Book Synopsis Copywriting Strategies by : Nicki Krawczyk

Download or read book Copywriting Strategies written by Nicki Krawczyk and published by Sourcebooks, Inc.. This book was released on 2022-01-18 with total page 131 pages. Available in PDF, EPUB and Kindle. Book excerpt: Master the strategies for successful copywriting Messaging is the single most important factor in the success of any business or endeavor. This invaluable book will teach you strategies for identifying your target consumer, creating a strong message, and writing powerful copy that connects your message with your audience. What sets this copywriter's handbook apart from other copywriting books: Copywriting 101—Learn the essentials for crafting persuasive copy, including the Ten Commandments of copywriting, common misconceptions, and writing in the digital age. Fundamental strategies—Put principles into practice with strategy sessions, real-life examples of great copywriting, and a call to action that challenges you to use what you've learned. But wait, there's more—Build on your new copywriting skills with specific tips to create marketing communications for your branding, websites, emails, digital ads, social posts, and more. Discover how to reach your audience through persuasive copywriting using the lessons and examples found in this strategic copywriter's guide.

The No-nonsense Guide to the Arms Trade

Author : Nicholas Gilby
Publisher : New Internationalist
ISBN 13 : 1906523177
Total Pages : 145 pages
Book Rating : 4.9/5 (65 download)

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Book Synopsis The No-nonsense Guide to the Arms Trade by : Nicholas Gilby

Download or read book The No-nonsense Guide to the Arms Trade written by Nicholas Gilby and published by New Internationalist. This book was released on 2009 with total page 145 pages. Available in PDF, EPUB and Kindle. Book excerpt: The only up-to-date work on the global arms trade, this book puts the global trade in weapons into the context of history. It includes recent controversial deals as well as case studies on Zimbabwe, Iraq and Darfur. Veteran human rights campaigner Nicolas Gilby exposes the cynicism, bribery and secret deals which characterise this dirty - albeit legal - business.

Inbound Marketing, Revised and Updated

Author : Brian Halligan
Publisher : John Wiley & Sons
ISBN 13 : 1118896653
Total Pages : 231 pages
Book Rating : 4.1/5 (188 download)

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Book Synopsis Inbound Marketing, Revised and Updated by : Brian Halligan

Download or read book Inbound Marketing, Revised and Updated written by Brian Halligan and published by John Wiley & Sons. This book was released on 2014-09-02 with total page 231 pages. Available in PDF, EPUB and Kindle. Book excerpt: Attract, engage, and delight customers online Inbound Marketing, Revised and Updated: Attract, Engage, and Delight Customers Online is a comprehensive guide to increasing online visibility and engagement. Written by top marketing and startup bloggers, the book contains the latest information about customer behavior and preferred digital experiences. From the latest insights on lead nurturing and visual marketing to advice on producing remarkable content by building tools, readers will gain the information they need to transform their marketing online. With outbound marketing methods becoming less effective, the time to embrace inbound marketing is now. Cold calling, e-mail blasts, and direct mail are turning consumers off to an ever-greater extent, so consumers are increasingly doing research online to choose companies and products that meet their needs. Inbound Marketing recognizes these behavioral changes as opportunities, and explains how marketers can make the most of this shift online. This not only addresses turning strangers into website visitors, but explains how best to convert those visitors to leads, and to nurture those leads to the point of becoming delighted customers. Gain the insight that can increase marketing value with topics like: Inbound marketing – strategy, reputation, and tracking progress Visibility – getting found, and why content matters Converting customers – turning prospects into leads and leads into customers Better decisions – picking people, agencies, and campaigns The book also contains essential tools and resources that help build an effective marketing strategy, and tips for organizations of all sizes looking to build a reputation. When consumer behaviors change, marketing must change with them. The fully revised and updated edition of Inbound Marketing is a complete guide to attracting, engaging, and delighting customers online.

Get Together

Author : Bailey Richardson
Publisher : Stripe Press
ISBN 13 : 1953953328
Total Pages : 170 pages
Book Rating : 4.9/5 (539 download)

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Book Synopsis Get Together by : Bailey Richardson

Download or read book Get Together written by Bailey Richardson and published by Stripe Press. This book was released on 2019-08-20 with total page 170 pages. Available in PDF, EPUB and Kindle. Book excerpt: A practical and heartfelt guide to cultivating a community, online or IRL. Although communities feel magical, they don’t come together by magic. Get Together is a practical and heartfelt guide to cultivating a community. Whether starting a run crew, connecting with fans online, or sparking a movement of K–12 teachers, the secret to getting people together is this: build your community with people, not for them. In Get Together, Bailey Richardson, Kevin Huynh, and Kai Elmer Sotto of People & Company share true stories of everyday people who have created thriving communities, both in person and online. They provide clear steps to untangle the challenge of getting passionate people together, helping individuals and organizations navigate the intricacies of leading a community, including: - How to rally the first people - How to get people talking - How to attract new, authentic folks - How to develop leaders and expand globally. The People & Company team reminds us that we each hold the potential to spark a community. Get Together shows readers that if we join forces—as company and customers, artist and fans, organizer and advocates—we’ll do more together than we ever could alone.

The Complete Idiot's Guide to Direct Marketing

Author : Robert W. Bly
Publisher : Penguin
ISBN 13 : 9780028642109
Total Pages : 394 pages
Book Rating : 4.6/5 (421 download)

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Book Synopsis The Complete Idiot's Guide to Direct Marketing by : Robert W. Bly

Download or read book The Complete Idiot's Guide to Direct Marketing written by Robert W. Bly and published by Penguin. This book was released on 2001 with total page 394 pages. Available in PDF, EPUB and Kindle. Book excerpt: Offers advice on starting a direct marketing campaign, including tips on doubling response rates, writing creative copy, and evaluating mailing lists.

The 1-Page Marketing Plan

Author : Allan Dib
Publisher : Page Two
ISBN 13 : 1989603688
Total Pages : 0 pages
Book Rating : 4.9/5 (896 download)

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Book Synopsis The 1-Page Marketing Plan by : Allan Dib

Download or read book The 1-Page Marketing Plan written by Allan Dib and published by Page Two. This book was released on 2021-01-25 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: WARNING: Do Not Read This Book If You Hate Money To build a successful business, you need to stop doing random acts of marketing and start following a reliable plan for rapid business growth. Traditionally, creating a marketing plan has been a difficult and time-consuming process, which is why it often doesn't get done. In The 1-Page Marketing Plan, serial entrepreneur and rebellious marketer Allan Dib reveals a marketing implementation breakthrough that makes creating a marketing plan simple and fast. It's literally a single page, divided up into nine squares. With it, you'll be able to map out your own sophisticated marketing plan and go from zero to marketing hero. Whether you're just starting out or are an experienced entrepreneur, The 1-Page Marketing Plan is the easiest and fastest way to create a marketing plan that will propel your business growth. In this groundbreaking new book you'll discover: - How to get new customers, clients or patients and how to make more profit from existing ones. - Why "big business" style marketing could kill your business and strategies that actually work for small and medium-sized businesses. - How to close sales without being pushy, needy, or obnoxious while turning the tables and having prospects begging you to take their money. - A simple step-by-step process for creating your own personalized marketing plan that is literally one page. Simply follow along and fill in each of the nine squares that make up your own 1-Page Marketing Plan. - How to annihilate competitors and make yourself the only logical choice. - How to get amazing results on a small budget using the secrets of direct response marketing. - How to charge high prices for your products and services and have customers actually thank you for it.

e-Riches 2.0

Author : Scott FOX
Publisher : AMACOM Div American Mgmt Assn
ISBN 13 : 0814414710
Total Pages : 337 pages
Book Rating : 4.8/5 (144 download)

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Book Synopsis e-Riches 2.0 by : Scott FOX

Download or read book e-Riches 2.0 written by Scott FOX and published by AMACOM Div American Mgmt Assn. This book was released on 2009-05-27 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: Whether you’re running an online business or looking to expand the web presence of your brick-and-mortar company, you'll need surefire marketing techniques if you want to attract more customers and make the kind of money you deserve. Following on the success of Internet Riches, top e-business entrepreneur and coach Scott Fox shares the powerful but simple marketing strategies that will propel your business to a whole new level of success. Combining inspiring stories with step-by-step instruction, e-Riches 2.0 reveals how to: • build a fan base around yourself, your product, and your business • build your email list • use the latest e-marketing tools, including blogs, online video, email newsletters, search engine marketing, podcasting, keyword ads, autoresponders, affiliate programs, RSS feeds, Twitter, social bookmarking, and social networks like Facebook, LinkedIn, and MySpace • energize your online copywriting skills • pitch a news story...then be ready to convert visitors once it brings them to your site Packed with inspiring stories, insider secrets, and cutting-edge tools, this practical, money-making guide is your ticket to online success.

Market Your Genius

Author : Nikki Nash
Publisher : Hay House, Inc
ISBN 13 : 140196155X
Total Pages : 225 pages
Book Rating : 4.4/5 (19 download)

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Book Synopsis Market Your Genius by : Nikki Nash

Download or read book Market Your Genius written by Nikki Nash and published by Hay House, Inc. This book was released on 2021-08-24 with total page 225 pages. Available in PDF, EPUB and Kindle. Book excerpt: An expert-preneur's guide to building your audience Your experiences and expertise can make a profound difference in someone else's life. But to create a profitable business from your stories, you need to say good-bye to rapid strategy switching and hello to a simple plan for growing your audience. In this entertaining how-to guide, marketing mentor Nikki Nash reveals a straightforward, three-step process for generating audience growth and consistent revenue. Through it, you will: -- Pinpoint who wants to pay for your expertise -- Discover how to capture your audience's attention -- Create a plan for generating a consistent flow of leads -- Build your sales system for a sustainable business -- Develop a road map for keeping customers year after year This in-depth coaching session provides you with the clear action steps for creating and validating a marketing plan that aligns with your unique business vision, creating the pathway to discoverability and success.

Just Ask the Universe

Author : Michael Samuels
Publisher :
ISBN 13 : 9781947118102
Total Pages : 118 pages
Book Rating : 4.1/5 (181 download)

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Book Synopsis Just Ask the Universe by : Michael Samuels

Download or read book Just Ask the Universe written by Michael Samuels and published by . This book was released on 2017-04-11 with total page 118 pages. Available in PDF, EPUB and Kindle. Book excerpt: Just Ask the Universe is not a book of New Age gobbledygook filled with empty promises. Angels won't fly from above and touch you while you're reading. You will not be asked to practice unusual or tedious rituals. There will be no preaching or sage advice and there will most certainly be no channeling of your inner chakras or dressing like Friar Tuck. Just Ask the Universe is a realistic guide to personal development. By creating a blueprint for self-growth and commanding your subconscious mind, the Universe will manifest all your dreams. For over two decades, Michael Samuels has studied and methodically tested hundreds of books on self-improvement, spirituality, and the metaphysical. Just Ask the Universe accumulates the wisdom from "thought teachers" like: Wallace Wattles, Anthony Robbins, Rhonda Byrne, Joseph Murphy, Robert Collier, and Napoleon Hill, and compiles it under one unified lesson: if your thoughts are clear and in harmony with your mind and the truth of your surroundings, your life can be filled with all the richness the Universe has to offer. As a culmination from these teachings, Michael will show you how to use simple and fun techniques to create a more desirable future. This approach, coupled with real-life stories, will teach you how to achieve personal power to overcome any barrier. Regardless of what your present circumstances might be, by following the principles in this book, you will be able to gain power over your destiny. The Universe is listening. All you have to do is just ask.

The Clarity Project

Author : Liam Thompson
Publisher :
ISBN 13 : 9781910600122
Total Pages : pages
Book Rating : 4.6/5 (1 download)

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Book Synopsis The Clarity Project by : Liam Thompson

Download or read book The Clarity Project written by Liam Thompson and published by . This book was released on 2017-05-11 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: A simple step by step easy to understand system for businesses who want to attract new clients faster using the internet and social media. The Clarity Project was written for businesses who are struggling to bring in new clients using their current websites or who are not sure where to start when it comes to marketing online. It's for business owners who want to find and attract new clients or customers, make more sales online and learn how to craft an effective marketing strategy that can transform a business and boost profits. Have you invested time and resources in your website, only to find it has failed to bring you regular sales? I see this a lot from the businesses I work with and this is why I wrote The Clarity Project. This easy to read and non technical step by step system for growing your business online will teach you: A simple but effective step-by-step strategy to gain clarity about your target market, develop your "killer headline" and create a marketing strategy that will attract new and profitable clients into your business Why the majority of businesses fail to explain their offering in a language that their potential clients understand and lose out on sales because of it, plus how you can easily fix this How to easily get up to 40% of your website visitors to leave you with their contact details instead of the usual 1% most business websites get How your business can make more sales by focusing on solving your client's most pressing problems and showing that you understand what they need How to effectively stand out from your competition by using the power of your story and personality in your marketing How to easily get more referrals and repeat business by forging and strengthening real life relationships with clients and potential clients The vital business numbers and statistics you must know before you even think about investing a single penny in paid advertising for your business How you can nearly always guarantee a positive return on your online marketing spend

Attract Your Ideal Customer: A Workbook for Making More Money

Author : Mark Anthony Germanos
Publisher :
ISBN 13 : 9780983576914
Total Pages : 106 pages
Book Rating : 4.5/5 (769 download)

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Book Synopsis Attract Your Ideal Customer: A Workbook for Making More Money by : Mark Anthony Germanos

Download or read book Attract Your Ideal Customer: A Workbook for Making More Money written by Mark Anthony Germanos and published by . This book was released on 2014-08-08 with total page 106 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Attract your ideal customer, you will learn: * How to create an ideal customer persona. Your ideal customer wants to buy what you are selling. The more you know about her, the more able you are to publish content online that attracts here and gets her to call you. * You have to use Facebook and social media as a business tool. Attract your ideal customer dives deeply into using Facebook to set your brand and attract your ideal customer to you. * You have to monitor and protect your online reputation. People are checking you out online before calling. Make sure what they find paints you and your business in a positive light.

Digital Marketing For Dummies

Author : Ryan Deiss
Publisher : John Wiley & Sons
ISBN 13 : 1119660505
Total Pages : 368 pages
Book Rating : 4.1/5 (196 download)

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Book Synopsis Digital Marketing For Dummies by : Ryan Deiss

Download or read book Digital Marketing For Dummies written by Ryan Deiss and published by John Wiley & Sons. This book was released on 2020-08-25 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt: Get digital with your brand today! Digital Marketing for Dummies has the tools you need to step into the digital world and bring your marketing process up to date. In this book, you’ll discover how digital tools can expand your brand’s reach and help you acquire new customers. Digital marketing is all about increasing audience engagement, and the proven strategy and tactics in this guide can get your audience up and moving! You’ll learn how to identify the digital markets and media that work best for your business—no wasting your time or money! Discover how much internet traffic is really worth to you and manage your online leads to convert web visitors into paying clients. From anonymous digital prospect to loyal customer—this book will take you through the whole process! Learn targeted digital strategies for increasing brand awareness Determine the best-fit online markets for your unique brand Access downloadable tools to put ideas into action Meet your business goals with proven digital tactics Digital marketing is the wave of the business future, and you can get digital with the updated tips and techniques inside this book!

151 Quick Ideas to Get New Customers

Author : Jerry R. Wilson
Publisher : Red Wheel/Weiser
ISBN 13 : 1601639171
Total Pages : 191 pages
Book Rating : 4.6/5 (16 download)

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Book Synopsis 151 Quick Ideas to Get New Customers by : Jerry R. Wilson

Download or read book 151 Quick Ideas to Get New Customers written by Jerry R. Wilson and published by Red Wheel/Weiser. This book was released on 2005-10-15 with total page 191 pages. Available in PDF, EPUB and Kindle. Book excerpt: For most businesses, attracting new customers is a never-ending effort anchored in uncertainty, frustration, and knee-jerk reactions. Jerry Wilson's 151 Quick Ideas to Get New Customers takes the mystery out of creating an ongoing plan with proven tactics to keep the phone ringing and the door swinging. The basic concept: Attract an endless flood of new customers at little or no cost! 151 Quick Ideas to Get New Customers demonstrates that you don't have to use expensive and never-ending sales events, coupled with expensive advertising and energy-zapping promotions, to turn on a constant, never-ending flow of new prospects. And you don't have to invent any new approaches, concepts, or buzzwords to do it! Just follow some of Jerry Wilson's 151 proven ideas and discover amazing results—fast! Jerry Wilson has spent more than 25 years researching what his clients—small and medium-sized businesses just like yours—need to do to be successful in today's marketplace. These powerful ideas work! Each is presented in a bite-sized package that encourages instant execution. No long chapters with endless justifications, pontifications, philosophy, and personal stories. Just 151 great, practical ideas any business manager and owner can use to make an immediate difference in his or her business success. How much could just one good idea be worth to you? It could be worth a fortune! How much has McDonald's made by selling millions of Happy Meals? And what was it worth for Kinko's to offer 24/7 copy center hours? Don't overlook the one good idea that could make your business a success!

Costovation

Author : Stephen Wunker
Publisher : AMACOM
ISBN 13 : 0814439764
Total Pages : 208 pages
Book Rating : 4.8/5 (144 download)

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Book Synopsis Costovation by : Stephen Wunker

Download or read book Costovation written by Stephen Wunker and published by AMACOM. This book was released on 2018-08-14 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: Wow your customers . . . with "less." Cut costs-it's a common corporate refrain. But if you constantly slash expenditures, what happens to innovation? How can you stay competitive and satisfy customers? Costovation solves the dilemma of how to spend less and innovate more. The book's revolutionary approach broadens the definition of innovation beyond products to the business model itself. With costovation, you let go of assumptions, take a fresh look at the market, and relentlessly focus on what customers really want. Consider Planet Fitness-it grew to 7.3 million members by concentrating on casual exercisers. Those folks don't care about frills. They want easy, low-cost access to good equipment. Although it's inexpensive to run, Planet Fitness ranks highest in gym satisfaction. Gourmet grocer, Picard, sells only frozen food. With less perishable inventory, they compress costs while delighting a discerning but busy clientele. Packed with examples and interactive exercises, the book explores cost innovation strategies that work for big and small companies alike. From open innovation and cost-sharing to simplifying products and turning waste into new offerings-readers learn how rivals are carving out niches, protecting positions, and dominating industries. Innovation and cost-cutting are not opposites. Combined, they expose untapped opportunities to outsmart and underspend competitors.