New Perspectives on Critical Marketing and Consumer Society

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Publisher : Emerald Group Publishing
ISBN 13 : 1839095563
Total Pages : 201 pages
Book Rating : 4.8/5 (39 download)

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Book Synopsis New Perspectives on Critical Marketing and Consumer Society by : Elaine L Ritch

Download or read book New Perspectives on Critical Marketing and Consumer Society written by Elaine L Ritch and published by Emerald Group Publishing. This book was released on 2021-03-01 with total page 201 pages. Available in PDF, EPUB and Kindle. Book excerpt: Digital communication has altered the flow of global information,evolved consumer values and changed consumption practices worldwide.New Perspectives on Critical Marketing and Consumer Society provides an illuminating, challenging and thought-provoking guide for all upper-level students of marketing,branding and consumer behaviour.

Electronic Commerce

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Publisher : Orange Grove Texts Plus
ISBN 13 : 9781616100292
Total Pages : 0 pages
Book Rating : 4.1/5 (2 download)

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Book Synopsis Electronic Commerce by : Richard T. Watson

Download or read book Electronic Commerce written by Richard T. Watson and published by Orange Grove Texts Plus. This book was released on 2009 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This textbook provides a strategic marketing and managerial perspective of electronic commerce. The research of the four authors provides the basis for the book, allowing for first-hand experience, varied viewpoints, and relevance. Contents: 1) Electronic commerce: An introduction. 2) Electronic commerce technology. 3) Web strategy: Attracting and retaining visitors. 4) Promotion: Integrated Web communications. 5) Promotion & purchase: Measuring effectiveness. 6) Distribution. 7) Service. 8) Pricing. 9) Post-Modernism and the Web: Societal effects.

NEW PERSPECTIVES ON COMMERCE & MANAGEMENT VOLUME-1

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Publisher : Nitya Publications
ISBN 13 : 9391669093
Total Pages : 286 pages
Book Rating : 4.3/5 (916 download)

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Book Synopsis NEW PERSPECTIVES ON COMMERCE & MANAGEMENT VOLUME-1 by : Sruthi. S, Dr.Pragya Singh ,Er. Yogendra Kumar

Download or read book NEW PERSPECTIVES ON COMMERCE & MANAGEMENT VOLUME-1 written by Sruthi. S, Dr.Pragya Singh ,Er. Yogendra Kumar and published by Nitya Publications. This book was released on 2022-01-01 with total page 286 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Measuring the Digital Economy A New Perspective

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Publisher : OECD Publishing
ISBN 13 : 9264221794
Total Pages : 160 pages
Book Rating : 4.2/5 (642 download)

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Book Synopsis Measuring the Digital Economy A New Perspective by : OECD

Download or read book Measuring the Digital Economy A New Perspective written by OECD and published by OECD Publishing. This book was released on 2014-12-08 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: This report presents indicators traditionally used to monitor the information society and complements them with experimental indicators that provide insight into areas of policy interest.

New Perspectives on E-commerce

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Publisher :
ISBN 13 :
Total Pages : 334 pages
Book Rating : 4.E/5 ( download)

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Book Synopsis New Perspectives on E-commerce by : James T. Perry

Download or read book New Perspectives on E-commerce written by James T. Perry and published by . This book was released on 2000 with total page 334 pages. Available in PDF, EPUB and Kindle. Book excerpt: Part of the New Perspectives Series, this text provides an excellent introduction to e-commerce. Using a case-based approach, students learn the fundamentals of e-commerce through real-life business scenarios.

Introduction to E-commerce

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Publisher : Springer Science & Business Media
ISBN 13 : 3540496459
Total Pages : 527 pages
Book Rating : 4.5/5 (44 download)

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Book Synopsis Introduction to E-commerce by : Zheng Qin

Download or read book Introduction to E-commerce written by Zheng Qin and published by Springer Science & Business Media. This book was released on 2010-06-30 with total page 527 pages. Available in PDF, EPUB and Kindle. Book excerpt: Introduction to E-commerce discusses the foundations and key aspects of E-commerce while focusing on the latest developments in the E-commerce industry. Practical case studies offer a useful reference for dealing with various issues in E-commerce such as latest applications, management techniques, or psychological methods. Dr. Zheng Qin is currently Director of the E-Commerce Institute of Xi’an Jiaotong University.

Corporate Citizen

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Publisher : McGill-Queen's Press - MQUP
ISBN 13 : 1928096948
Total Pages : 443 pages
Book Rating : 4.9/5 (28 download)

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Book Synopsis Corporate Citizen by : Oonagh E. Fitzgerald

Download or read book Corporate Citizen written by Oonagh E. Fitzgerald and published by McGill-Queen's Press - MQUP. This book was released on 2020-10-06 with total page 443 pages. Available in PDF, EPUB and Kindle. Book excerpt: The contributors to Corporate Citizen explore the legal frameworks and standards of conduct for multinational corporations. In a globalized world governed by domestic and international law, these corporations can be everywhere and nowhere at once, reaping financial benefits and enjoying the protections of investor-state arbitration but rarely being held accountable for the economic, environmental, and human rights harms they may have caused. Given the far-reaching power and success of the transnational corporation, and the many legal tools allowing these companies to avoid liability, how can governments protect their citizens? Broad-ranging in perspective, colourful and thought-provoking, the chapters in Corporate Citizen make the case that because the success of corporate global citizenship risks undermining national and international democratic governance, the multinational corporation must be more closely scrutinized and controlled – in the service of humanity and the protection of the natural environment.

New Perspectives in Information Systems and Technologies, Volume 2

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Publisher : Springer Science & Business Media
ISBN 13 : 3319059483
Total Pages : 493 pages
Book Rating : 4.3/5 (19 download)

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Book Synopsis New Perspectives in Information Systems and Technologies, Volume 2 by : Álvaro Rocha

Download or read book New Perspectives in Information Systems and Technologies, Volume 2 written by Álvaro Rocha and published by Springer Science & Business Media. This book was released on 2014-03-19 with total page 493 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book contains a selection of articles from The 2014 World Conference on Information Systems and Technologies (WorldCIST'14), held between the 15th and 18th of April in Funchal, Madeira, Portugal, a global forum for researchers and practitioners to present and discuss recent results and innovations, current trends, professional experiences and challenges of modern Information Systems and Technologies research, technological development and applications. The main topics covered are: Information and Knowledge Management; Organizational Models and Information Systems; Intelligent and Decision Support Systems; Software Systems, Architectures, Applications and Tools; Computer Networks, Mobility and Pervasive Systems; Radar Technologies; Human-Computer Interaction; Health Informatics and Information Technologies in Education.

Good Practices and New Perspectives in Information Systems and Technologies

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Publisher : Springer Nature
ISBN 13 : 3031602218
Total Pages : 507 pages
Book Rating : 4.0/5 (316 download)

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Book Synopsis Good Practices and New Perspectives in Information Systems and Technologies by : Álvaro Rocha

Download or read book Good Practices and New Perspectives in Information Systems and Technologies written by Álvaro Rocha and published by Springer Nature. This book was released on with total page 507 pages. Available in PDF, EPUB and Kindle. Book excerpt:

New Perspectives and Paradigms in Applied Economics and Business

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Publisher : Springer Nature
ISBN 13 : 3031238443
Total Pages : 459 pages
Book Rating : 4.0/5 (312 download)

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Book Synopsis New Perspectives and Paradigms in Applied Economics and Business by : William C. Gartner

Download or read book New Perspectives and Paradigms in Applied Economics and Business written by William C. Gartner and published by Springer Nature. This book was released on 2023-03-20 with total page 459 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book features a collection of high-quality and peer-reviewed papers from the 2022 6th International Conference on Applied Economics and Business (ICAEB), which was held in Stockholm, Sweden, during August 24-26, 2022. ICAEB serves as a platform for presentation of new advances and research results in the fields of applied economics and business. Applied economics is used to improve the quality of practice in business and public policy by thinking meticulously about new ways to approach old problems. Presentations at the conference include the topical areas of development, ecological, financial, forensic, information, institutional, international, labor, managerial, mathematical, monetary, and other related economic aspects. All these topics relate to an overall theme of sustainable development from an economic perspective. The conference brings together scientists from different fields of applied economic research in order to exchange ideas and experiences leading to improved methods of economic analysis.

New Perspectives on Information Systems Development

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Publisher : Springer Science & Business Media
ISBN 13 : 9780306472510
Total Pages : 716 pages
Book Rating : 4.4/5 (725 download)

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Book Synopsis New Perspectives on Information Systems Development by : G. Harindranath

Download or read book New Perspectives on Information Systems Development written by G. Harindranath and published by Springer Science & Business Media. This book was released on 2002-09-30 with total page 716 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Proceedings of the Tenth International Conference on Information Systems Development (ISD2001), University of London, September 5-7, 2001" - T.p. verso.

New Insights on Trust in Business-to-Business Relationships

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Publisher : Emerald Group Publishing
ISBN 13 : 1838670645
Total Pages : 135 pages
Book Rating : 4.8/5 (386 download)

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Book Synopsis New Insights on Trust in Business-to-Business Relationships by : Houcine Akrout

Download or read book New Insights on Trust in Business-to-Business Relationships written by Houcine Akrout and published by Emerald Group Publishing. This book was released on 2019-08-15 with total page 135 pages. Available in PDF, EPUB and Kindle. Book excerpt: New Insights on Trust in Business-to-Business Relationships provides readers with advanced original insights on trust antecedents, processes and consequences within the B2B marketing context and offers practical tools alongside suggestions for future research.

Managing E-commerce in Business

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Publisher : Juta and Company Ltd
ISBN 13 : 9780702173042
Total Pages : 660 pages
Book Rating : 4.1/5 (73 download)

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Book Synopsis Managing E-commerce in Business by : J. Botha

Download or read book Managing E-commerce in Business written by J. Botha and published by Juta and Company Ltd. This book was released on 2008-02-27 with total page 660 pages. Available in PDF, EPUB and Kindle. Book excerpt: Information and Communication Technology (ICT) is becoming indispensable in the spheres of business, government, education and entertainment. It makes Internet marketing, e-government, e-learning and online chat services possible. And its commercial aspect, e-commerce, is part of this trend. Today, no business training is complete without the inclusion of at least the basics of e-commerce. But although e-commerce has opened up new opportunities, it also presents threats and risks. The success of e-commerce hinges on security and trust. Every business manager should therefore have a fundamental awareness of the meaning of e-commerce and ICT security and risk management. This second edition provides guidelines for overcoming these challenges by exploring the ways in which entrepreneurs and managers should co-operate with IT experts to exploit opportunities and combat the threats imposed by new technologies.

Measuring Innovation A New Perspective

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Publisher : OECD Publishing
ISBN 13 : 9264059474
Total Pages : 130 pages
Book Rating : 4.2/5 (64 download)

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Book Synopsis Measuring Innovation A New Perspective by : OECD

Download or read book Measuring Innovation A New Perspective written by OECD and published by OECD Publishing. This book was released on 2010-05-25 with total page 130 pages. Available in PDF, EPUB and Kindle. Book excerpt: Measuring Innovation is a major step towards evidence-based innovation policy making. It complements traditional “positioning”-type indicators with ones that show how innovation is, or could be, linked to policy.

Identifying, Measuring, and Valuing Knowledge-Based Intangible Assets: New Perspectives

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Publisher : IGI Global
ISBN 13 : 1609600568
Total Pages : 438 pages
Book Rating : 4.6/5 (96 download)

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Book Synopsis Identifying, Measuring, and Valuing Knowledge-Based Intangible Assets: New Perspectives by : Vallejo-Alonso, Belen

Download or read book Identifying, Measuring, and Valuing Knowledge-Based Intangible Assets: New Perspectives written by Vallejo-Alonso, Belen and published by IGI Global. This book was released on 2010-10-31 with total page 438 pages. Available in PDF, EPUB and Kindle. Book excerpt: "The main scope of the book is to highlight the importance of intangible resources in business management, evidenced in their measurement and financial valuation, and the need for a strategic analysis that enables them to be identified and then assessed"--Provided by publisher.

E-Commerce and Web Technologies

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Publisher : Springer Science & Business Media
ISBN 13 : 3540284672
Total Pages : 392 pages
Book Rating : 4.5/5 (42 download)

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Book Synopsis E-Commerce and Web Technologies by : Kurt Bauknecht

Download or read book E-Commerce and Web Technologies written by Kurt Bauknecht and published by Springer Science & Business Media. This book was released on 2005-08-17 with total page 392 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book constitutes the refereed proceedings of the 6th International Conference on Electronic Commerce and Web Technologies, EC-Web 2005, held in Copenhagen, Denmark in August 2005. The 39 revised full papers presented were carefully reviewed and selected from 139 submissions. The papers are organized in topical sections on ontologies, process modelling, and quality of data in e-commerce, recommender systems, e-negotiation and agent mediated systems, business process/strategic issues and knowledge discovery, applications, case studies, and performance issues in e-commerce, Web usage mining, e-payment approaches, security and trust in e-commerce, and web services computing.

Conference Proceedings. New Perspectives in Science Education

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Publisher : libreriauniversitaria.it Edizioni
ISBN 13 : 8862928475
Total Pages : 696 pages
Book Rating : 4.8/5 (629 download)

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Book Synopsis Conference Proceedings. New Perspectives in Science Education by : Pixel

Download or read book Conference Proceedings. New Perspectives in Science Education written by Pixel and published by libreriauniversitaria.it Edizioni. This book was released on 2017 with total page 696 pages. Available in PDF, EPUB and Kindle. Book excerpt: