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Multimedia Application A Complete Guide 2020 Edition
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Download or read book The Media Handbook written by Helen Katz and published by Routledge. This book was released on 2019-05-03 with total page 236 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Media Handbook provides a practical introduction to the advertising, media planning, and buying processes. Emphasizing basic calculations and the practical realities of offering alternatives and evaluating the plan, this seventh edition includes greater coverage of social media, buying automation, the continued digitization of media, and updated statistics on media consumption. It covers over the top television, programmatic TV, digital advertising, and the automation of buying across all media. Author Helen Katz provides a continued focus on how planning and buying tie back to the strategic aims of the brand and the client, keeping practitioners and students up to date with current industry examples and practices. The Companion Website to the book includes resources for both students and instructors. For students there are flashcards to test themselves on main concepts, a list of key media associations, a template flowchart and formulas. Instructors can find lecture slides and sample test questions to assist in their course preparation.
Book Synopsis Learn Computer Forensics – 2nd edition by : William Oettinger
Download or read book Learn Computer Forensics – 2nd edition written by William Oettinger and published by Packt Publishing Ltd. This book was released on 2022-07-29 with total page 435 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn Computer Forensics from a veteran investigator and technical trainer and explore how to properly document digital evidence collected Key Features Investigate the core methods of computer forensics to procure and secure advanced digital evidence skillfully Record the digital evidence collected and organize a forensic examination on it Perform an assortment of Windows scientific examinations to analyze and overcome complex challenges Book DescriptionComputer Forensics, being a broad topic, involves a variety of skills which will involve seizing electronic evidence, acquiring data from electronic evidence, data analysis, and finally developing a forensic report. This book will help you to build up the skills you need to work in a highly technical environment. This book's ideal goal is to get you up and running with forensics tools and techniques to successfully investigate crime and corporate misconduct. You will discover ways to collect personal information about an individual from online sources. You will also learn how criminal investigations are performed online while preserving data such as e-mails, images, and videos that may be important to a case. You will further explore networking and understand Network Topologies, IP Addressing, and Network Devices. Finally, you will how to write a proper forensic report, the most exciting portion of the forensic exam process. By the end of this book, you will have developed a clear understanding of how to acquire, analyze, and present digital evidence, like a proficient computer forensics investigator.What you will learn Explore the investigative process, rules of evidence, legal process, and ethical guidelines Understand the difference between sectors, clusters, volumes, and file slack Validate forensic equipment, computer program, and examination methods Create and validate forensically sterile media Gain the ability to draw conclusions based on the exam discoveries Record discoveries utilizing the technically correct terminology Discover the limitations and guidelines for RAM Capture and its tools Explore timeline analysis, media analysis, string searches, and recovery of deleted data Who this book is forThis book is for IT beginners, students, or an investigator in the public or private sector. This book will also help IT professionals who are new to incident response and digital forensics and are looking at choosing cybersecurity as their career. Individuals planning to pass the Certified Forensic Computer Examiner (CFCE) certification will also find this book useful.
Book Synopsis The Complete Guide to the Shar-Pei by : Vanessa Richie
Download or read book The Complete Guide to the Shar-Pei written by Vanessa Richie and published by LP Media Inc. This book was released on 2020-08-27 with total page 165 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Shar-Pei is an intelligent and self-assured breed of dog that was developed over two thousand years ago somewhere in ancient China. Shar-Pei were employed as exemplary guardians. Guinness World Records declared Shar-Pei the world’s rarest breed in 1978, but the dogs’ stoic and devoted nature has earned them an equally devoted following. These ancient animals have become more popular in recent decades, and there are now many dog breeders in the United States who specialize in these unique canines. In one convenient publication, The Complete Guide to the Shar-Pei provides all the information you need to raise your Shar-Pei pup into a regal, well-mannered adult. You will turn to this comprehensive guidebook for solid advice throughout your Shar-Pei’s lifetime, from your first foray into screening breeders to your precious pooch’s final years. This comprehensive guidebook to the Shar-Pei breed answers crucial questions, such as: Is a Shar-Pei the right breed for me? Which training methods are most effective for an obstinate Shar-Pei? How do I best prepare my family to live with a Shar-Pei? What common mistakes should I avoid when raising a Shar-Pei puppy? Shar-Pei tend to be cool and collected at home, making them generally easy to live with, but they also tend to be strong-willed and may be aggressive towards other dogs. In these pages is everything that you need to not only decide if this is the right breed for your household but also how to ensure that your wrinkly little pup grows into a healthy and confident adult dog. Learn more about the history of Shar-Pei, what makes them tick, and tips and techniques to help your dog reach his highest potential, including: The unique temperament of the Chinese Shar-Pei How to choose the right breeder Selecting an adult Shar-Pei Budgeting for the first year How to puppy-proof your home, inside and out Shar-Pei and the multipet household Techniques to make house-training easy The tremendous importance of socialization Effective training methods for Shar-Pei Preventing and extinguishing unwanted behaviors When to enlist a professional trainer Health concerns common to the Chinese Shar-Pei Bathing and grooming best practices for your wrinkly pup Caring for your aging Shar-Pei While not the best choice for a novice pet owner, the Chinese Shar-Pei is an ideal pet for the experienced pet parent who is looking for a loyal and trustworthy companion that is naturally fairly quiet—except for some world-class snoring—and doesn’t require a great deal of exercise. A properly socialized Shar-Pei makes a noble and self-possessed guard dog who will exhibit great loyalty toward his family. This guide to the Chinese Shar-Pei gives you all the tools necessary to gain your Shar-Pei’s respect and trust and give him the best life possible. This wide-ranging guidebook is a must-have addition to any Shar-Pei parent’s library!
Book Synopsis The Complete Guide to the Great Dane by : Mal Lee
Download or read book The Complete Guide to the Great Dane written by Mal Lee and published by LP Media Inc. This book was released on 2020-03-26 with total page 176 pages. Available in PDF, EPUB and Kindle. Book excerpt: Once you have been lucky enough to welcome a Dane into your family, there is no going back. These gentle giants need lots of affection and socialization. They are perfect family pets, and are fiercely protective of the young. Great with kids of all ages, they are patient, loving, and make great playmates. Whether you are selecting a new Great Dane puppy from a breeder or adopting a Great Dane from a rescue, The Complete Guide to Great Danes will help you successfully find, raise, and train your new puppy. Chapter topics include: Finding your Great Dane Preparing for your New Arrival Welcoming your Great Dane Home Successful Great Dane Parenting Nutrition and Diet Grooming and Care An Introduction to Training Raising Multiple Pets Socializing with Dogs and Humans outside the Family Traveling with a Giant Healthy Body, Healthy Mind Advanced Great Dane Training Dealing with Unacceptable Behavior Advanced Health and Senior Dane Care A Great Dane is as happy in a condo as it is in a castle; all it needs is love and attention. Remember, though, this breed’s huge size means it takes up a lot of physical space - on your bed, on your sofa, on your lap, and especially in your heart – which is where he or she will always want to be! What's more, raise a Great Dane alongside other animals, and you will have no problem. They crave company regardless of whether their ‘brother’ or ‘sister’ is a Pug or a Pointer. Like all big dogs, though, they need to be trained as puppies and learn how not to throw their considerable weight around! Great Danes love to range, meaning they need space to move around freely rather than intense exercise. So if you are welcoming a Dane into a small-size home, be ready to go out on regular walks. If you are thinking about making a Great Dane a part of your family or are already a Dane owner, then be aware, a Great Dane is a huge commitment. From choosing your Great Dane to managing his or her final journey across the Rainbow Bridge, read on and discover everything you need to know about these big-hearted hounds.
Book Synopsis The Complete Guide to Akitas by : Erin Hotovy
Download or read book The Complete Guide to Akitas written by Erin Hotovy and published by LP Media Inc. This book was released on 2020-12-22 with total page 116 pages. Available in PDF, EPUB and Kindle. Book excerpt: Author Erin Hotovy teamed up with several top-Akita breeders to create the ULTIMATE book for new Akita owners! The Akita, also known as the Akita Inu, is an ancient spitz breed that is known worldwide for its loyalty and steadfast nature. Akitas have been used for several different purposes throughout the centuries, including hunting, military work, search and rescue, and show-ring work. In 1931, the breed was named a national monument of Japan. These large, powerful dogs tend to be aloof with strangers but are exceptionally affectionate and loyal towards their family members. Akitas are a powerful and dignified breed, but with a strong independent streak that can be too much to handle for some pet parents. While they are unwaveringly loyal towards their family, they can also be aggressive or territorial with other canines. This book will provide you with clear insight into this breed’s history, behavior, and health, as well as delivering actionable tips and tricks that you can use to refine your dog’s behavior, both at home and out in public. Covering crucial questions about owning an Akita, including: What temperament does the Akita have? Selecting an Akita pup from a breeder How do I prepare my home for an active Akita pup? Diet and nutrition for the Akita breed Step-by-step instructions for training the Akita dog What is the best way to train and socialize an Akita Inu? While these dogs are exceptionally devoted animals, they are also independent thinkers with strong protective instincts. Early socialization and training are essential to ensure that your active Akita pup develops into a dependable, well-mannered adult Akita. This comprehensive guidebook covers all of the essential information you will need to give your new Akita the best life possible, including: The history of the Akita Inu Adopting an adult Akita What to expect the first few days at home House-training your Akita The importance of Akita socialization and training Best practices for grooming your Akita The travel-savvy Akita—taking your canine companion on the road Proper health and wellness guidance specific to the breed Sharing your life with an Akita ensures that you will have always have a devoted companion at your side, ready for adventure—like all dog breeds, however, these exemplary animals have their own unique challenges. The Complete Guide to Akitas is a wide-ranging guidebook that offers you all the tools you need to not only choose the right canine companion for your household, but also to provide your dog with the guidance he needs to grow into a happy, healthy, and well-mannered companion animal. This book is required reading for anyone who is considering adding an Akita to their family!
Book Synopsis The Complete Guide to Boxer Dogs by : Ruth Shirk
Download or read book The Complete Guide to Boxer Dogs written by Ruth Shirk and published by LP Media Inc. This book was released on 2020-04-18 with total page 110 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you thinking about getting a new Boxer Puppy? Or have you recently rescued a dog that is part, or full Boxer? The Complete Guide to Boxer Dogs is your go-to guide for everything you need to know to prepare to successful raise and train a happy, healthy Boxer from puppy to old-age. If you have never been around a Boxer, you will be amazed at the number of noises that they make. In fact, once you master Boxer language, chances are that you will have many conversations with your new best friend. They have a fun-filled personality that is easily controllable once you master the training keys in this book. Reading through it before you get a boxer will help you learn if this is the right breed for you. Chapter topics include: Boxer History Choosing a Boxer Preparing your Home for your Boxer Bringing Home your Boxer Being a Boxer Parent Teaching the Boxer to Behave Socializing with People and Animals Boxers and Your Other Pets Physical and Mental Exercise Training your Boxer Basic Commands Traveling with Your Boxer Nutrition Grooming your Boxer Basic Health Care Advanced Boxer Health and Aging Dog Care Boxers tend to be a little leery around strangers, so it is important to train them properly as puppies. They are extremely brilliant, so you need to know how to be the pack leader from day one. Unfortunately, many Boxers end up in shelters because they are not socialized properly. Use the key training points in this book to teach your Boxer to get along with your family, your pets and others that they may meet along life's journey. Come along on this journey as you master being a great Boxer owner. Inside the pages of this book, you will gain insight that only a lifetime of owning dogs can provide.
Book Synopsis The Complete Guide to Schnauzers by : Allison Hester
Download or read book The Complete Guide to Schnauzers written by Allison Hester and published by LP Media Inc. This book was released on 2020-12-12 with total page 139 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the PERFECT guide book for any Schnauzer Owner! Author and experienced Schnauzer owner Allison Hester teamed up with some of the top Schnauzer Breeders in the country to write a guide book that will help any new owner successfully raise their Schnauzer from puppy to old-age! Get the answers to your most pressing questions, including: Which size Schanuzer is the right breed for me? How do I prepare my home for an active Schanuzer pup? Which training methods are most effective for Schnauzers? How do I avoid or extinguish common problem behaviors? Use this book as a go-to for all things Schnauzer. From choosing the right breeder, grooming and care tips, training and so much more. You will find in-depth information regarding your new Schnauzer from the moment you bring him home until the day you say your last goodbye. This book will guide you through every phase of your life with your loving Schnauzer. Chapters Include: Chapter 1: Overview of the Breed Chapter 2: Choosing a Schnauzer Chapter 3: Preparing Your Home for Your Schnauzer Chapter 4: Bringing Home Your Schnauzer Chapter 5: Being a Puppy Parent Chapter 6: House-training Chapter 7: Socializing with People and Animals Chapter 8: Schnauzers and Your Other Pets Chapter 9: Physical and Mental Exercise Chapter 10: Training Your Schnauzer Chapter 11: Basic Commands Chapter 12: Dealing With Unwanted Behaviors Chapter 13: Traveling with Schnauzers Chapter 14: Nutrition Chapter 15: Grooming Your Schnauzer Chapter 16: Basic Health Care Chapter 17: Advanced Schnauzer Health and Aging Dog Care
Book Synopsis The Complete Guide to Dachshunds by : Vanessa Richie
Download or read book The Complete Guide to Dachshunds written by Vanessa Richie and published by LP Media Inc. This book was released on 2020-07-16 with total page 189 pages. Available in PDF, EPUB and Kindle. Book excerpt: Dachshunds are popular for both their long, low-slung statures and their vivacious personalities. Their clownish behavior, unwavering loyalty, and go get ’em attitude has made this breed exceptionally popular throughout the world. These spunky little dogs come in a variety of sizes, with the largest specimens reaching nearly thirty pounds in size and the smallest topping out at just ten pounds or so. They have three distinct coat types to choose from—smooth, wirehaired, and longhaired. This is a fearless little breed, developed hundreds of years ago in Germany to track and hunt animals that went to ground, like badgers, and pull them out of their dens. While the majority of Dachshund dogs today are pampered pets rather than independent hunters, they still retain both their high prey drive and their tenacity. The traits that made them great hunters can also make them somewhat difficult to train. With this thorough guidebook, you will discover everything you need to raise your Dachshund from an impulsive puppy into a confident and well-mannered adult dog. The Complete Guide to Dachshunds is your road map to unlocking your Doxie’s potential. You will learn what to do and what not to do to ensure your canine companion’s continuing good health, as well as tips and techniques for training the stubborn Dachshund. This comprehensive guide to Dachshunds answers your most crucial questions, such as: Is the Dachshund breed right for me? How do I prepare my home for an active new Dachshund? Which methods are most effective when training my Dachshund? What do I need to know to protect my Dachshund’s health? Whether you refer to your new fur baby as a wiener dog, sausage dog, Doxie, Dotson dog, or badger dog, one thing is certain: he will keep you busy! These short-legged dogs aren’t the type of endurance athletes that make good jogging buddies, but they do have a lot of energy and drive. Learn everything you need to know to keep up with your dynamic Dachshund and keep him healthy and happy for years to come. Discover valuable information about your new dog, including: The Dachshund history as a hunting dog How to choose the right Dachshund for you What to expect from a breeder or rescue Planning a budget for your Dachshund darling What to expect the first few weeks at home How to easily house-train your Dachshund The importance of socialization Tips and techniques for training your Doxie How to deal with a difficult Dachshund Grooming your Doxie (with guidelines for all three coat types) Health issues common to the Dachshund breed Protecting your long-backed dog’s spine Supporting the aging Dachshund While these little dogs can be a bit challenging, pet parents around the globe find their efforts well rewarded with joy and laughter. These little hunters are as entertaining as they are cunning, and they are always up for a new adventure. This guidebook will provide indispensable insights about your dog’s mental, physical, and emotional health for both novice and veteran Dachshund owners. This wide-ranging guidebook is required reading for anyone who shares their life with a Dachshund!
Book Synopsis The Complete Guide to Sheepadoodles by : Jordan Honeycutt
Download or read book The Complete Guide to Sheepadoodles written by Jordan Honeycutt and published by LP Media Inc. This book was released on 2020-09-11 with total page 126 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Sheepadoodle is a mixed-breed dog, a hybrid of the Old English Sheepdog and the Standard Poodle. While this mix was originally developed in the 1960s as a military dog, it wasn’t until the early 2000s that the dogs gained popularity with the mainstream public. Most Sheepadoodles inherit the sturdy build and fun-loving, goofball temperament from their Old English Sheepdog side, and their exceptional intelligence, easier-to-care-for coat, and desire to be the center of attention from their Poodle side. The combination of the two results in a canine companion that is entertaining, intelligent, and easygoing. The Complete Guide to Sheepadoodles is a comprehensive guide to this exceptional designer dog. Pet parents will return to the valuable information found in these pages throughout their Sheepadoodle’s life, from the dog’s first car ride home to his senior years. Learn the answers to your most crucial questions, such as: Is a Sheepadoodle the right dog for me? How do I select the right Sheepadoodle breeder or rescue? What do I need to do to puppy-proof my home? Which training methods are most effective for my Sheepadoodle? These hybrid dogs are energetic, highly intelligent, and they love to make their humans happy, which makes training Sheepadoodles remarkably easy. Exploring this superbly written book will educate you about the right techniques for training your clever canine not only in the basic obedience commands but also in more advanced commands and training routines. In fact, it covers all of the information essential to owning a Sheepadoodle, including: The history of the Sheepadoodle How to select a reputable breeder Choosing an adult Sheepadoodle How to prepare your home for a large dog The costs of owning a Sheepadoodle House-training your Sheepadoodle Sheepadoodles in the multi-pet household The most effective training methods for your Sheepadoodle Effective training methods for your Poodle Tips for traveling with your sweet Sheepadoodle Proper grooming techniques for the Sheepadoodle coat Sheepadoodle-specific health and wellness information for all stages Sheepadoodles are social and intelligent canines who adore people. Although these big dogs were originally developed with police work in mind, they are much more suited to a more pampered, but playful existence. These dogs make superb therapy dogs, agility competitors, and family companions. Explore this book to discover how to create the perfect environment to foster your Sheepadoodle’s mental and physical health and guide him from being a playful pup to becoming a well-adjusted and well-behaved adult dog. This wide-ranging guidebook is a must-have addition to any Sheepadoodle parent’s library!
Book Synopsis Social Media for Strategic Communication by : Karen Freberg
Download or read book Social Media for Strategic Communication written by Karen Freberg and published by SAGE Publications. This book was released on 2021-07-02 with total page 477 pages. Available in PDF, EPUB and Kindle. Book excerpt: Social Media for Strategic Communication: Creative Strategies and Research-Based Applications Second Edition teaches students the skills and principles needed to use social media in persuasive communication campaigns. This book combines cutting edge research with practical, on-the-ground instruction to prepare students for the real-world challenges they’ll face in the workplace. By focusing on strategic thinking and awareness, this book gives students the tools they need to adapt what they learn to new platforms and technologies that may emerge in the future. A broad focus on strategic communication – from PR, advertising, and marketing, to non-profit advocacy—gives students a broad base of knowledge that will serve them wherever their careers may lead. The Second Edition features new case studies and exercises and increased coverage of diversity and inclusion issues and influencer marketing trends.
Book Synopsis Social Media Theory and Communications Practice by : Whitney Lehmann
Download or read book Social Media Theory and Communications Practice written by Whitney Lehmann and published by Taylor & Francis. This book was released on 2023-07-31 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: Fusing the academic with the applied, this book provides a comprehensive introduction to social media for future communications professionals. While most social media texts approach the subject through either a theoretical, scholarly lens or a professional, practical lens, this text offers a much-needed linkage of theory to the practical tactics employed by social media communicators. Concise and conversational chapters break down the basics of both social media theory and practice and are complemented by sidebars written by scholars and industry professionals, chapter summaries and end-of-chapter exercises. This book is ideal for introductory social media courses in communication, public relations and mass communication departments, as well as courses in digital media and public relations. Online resources include social media writing templates, sample posts and content calendar templates. Please visit www.routledge.com/9781032185873.
Book Synopsis TIME-LIFE The Golden Age of Pirates by : The Editors of TIME-LIFE
Download or read book TIME-LIFE The Golden Age of Pirates written by The Editors of TIME-LIFE and published by Time Inc. Books. This book was released on 2017-06-09 with total page 153 pages. Available in PDF, EPUB and Kindle. Book excerpt: In film, pirates are romanticized as swashbuckling outlaws who defy authority, pursue danger, and cruise the world's oceans in search of wealth and adventure. They are celebrated in books, comics and rock 'n' roll lyrics. Their ruffled shirts and tricorne hats inspire fashion designers; their cruel exploits are immortalized in art. But pirates through time have not been lovable, witty tricksters, they were often societal outcasts and pioneers who helped forge political and social revolt.
Download or read book The Media Handbook written by Helen Katz and published by Taylor & Francis. This book was released on 2022-07-07 with total page 251 pages. Available in PDF, EPUB and Kindle. Book excerpt: The eighth edition of The Media Handbook continues to provide a practical introduction to the media planning and buying processes. Starting with the broader context in which media planning occurs, including a basic understanding of competitive spending and target audiences, the book takes readers through the fundamentals of each media channel, leading to the creation of a media plan. Throughout, concepts and calculations are clearly explained. This new edition reflects the changes in how people consume media today with: a new chapter on how audiences are defined and created reorganization of the media channel chapters to cover planning and buying together expanded coverage of digital formats in all channels added discussion of measurement completely updated data and examples. The Media Handbook, Eighth Edition is the ideal text for courses in media planning and buying in advertising/communication departments. Supplemental online resources for both students and instructors are also available. For students, there is a list of key media associations and chapter overviews. To assist in their course preparation, instructors will find lecture slides, sample test questions, and new sample media planning exercise scenarios with accompanying practice spreadsheets. These resources are available at www.routledge.com/9780367775568, under Support Material.
Book Synopsis Fundamentals of Media Effects by : Jennings Bryant
Download or read book Fundamentals of Media Effects written by Jennings Bryant and published by Waveland Press. This book was released on 2022-12-08 with total page 512 pages. Available in PDF, EPUB and Kindle. Book excerpt: Media permeate our lives and are so omnipresent that we take them for granted and overlook their impact. Mobile communication devices, the internet, and social networking sites have transformed the way we live. The media inform us about everything from a polarized electorate to a global pandemic. The potential of media to influence beliefs and behavior is a longstanding topic in media research. This thoroughly revised edition offers an up-to-date look at media effects literature. Fundamentals of Media Effects, 3/e begins with a historical overview of media effects and then covers foundational theories. Research spotlights throughout the text help readers understand how theories translate into specific studies. Understanding the history and theory behind media effects scholarship aids readers in navigating the media-saturated environment. The final section looks at effects in ten key areas: media violence, media sexual content, frightening media content, political communication, health, stereotyping, educational television, video games, the internet, and mobile communication. For more than two decades, the primary goal of Fundamentals of Media Effects has been to present the vitally important topic of media effects in an expansive yet comprehensible format. Compelling discussions include myriad examples from recent scholarship to engage reader interest. Through exploration of mass communication theories and major areas of research, readers develop media literacy skills and become better media consumers and producers.
Book Synopsis The Complete Guide to the Belgian Malinois by : Tarah Schwartz
Download or read book The Complete Guide to the Belgian Malinois written by Tarah Schwartz and published by LP Media Inc. This book was released on 2020-09-06 with total page 167 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Belgian Malinois is one of four closely related shepherding breeds that were developed in Belgium during the 1800s. These athletic animals became sought after by herdsmen as tireless herding dogs capable of directing any type of livestock, large or small. Since then, adaptable Belgian Malinois dogs have expanded their influence into nearly every canine career path, becoming renowned for their contributions to military and police work, search and rescue, service dog work, and many other jobs for dogs. This is a hardworking, intense breed of dog that is absolutely devoted to its owners and trainers. The Complete Guide to the Belgian Malinois will become your go-to guide as you navigate the challenges of raising your spirited Belgian Malinois pup into a confident and dependable canine companion. This guidebook is packed with valuable knowledge covering everything from your first few days home with your dog to caring for your aging Malinois. Learn the answers to crucial questions such as: Is a Belgian Malinois the same as a Belgian Shepherd? Is this the right breed for me? How do I prepare my home for a busy Belgian Malinois? Which training methods are most effective for working with the Belgian Malinois? These highly intelligent dogs manage to be both exceptionally easy and remarkably challenging to train. While they will pick up commands quickly, they can also be headstrong and will often test their trainers. Living with an active and strong-willed Belgian Malinois requires determination and dedication, but those who choose to embark on this adventure are often rewarded with a staunch companion with exemplary decorum in public. Gain essential information about owning a Belgian Malinois, including: The history of the Belgian Malinois The Belgian Malinois at home and at work How to find and select your new Malinois companion Preparing your family for a Belgian Malinois Household dangers—indoors and out What to expect the first few weeks at home Introducing your new Belgian Malinois to existing pets House-training the Belgian Malinois The importance of socialization and training Essential and advanced training techniques Mental and physical exercise ideas for your Malinois Grooming the Belgian Malinois Belgian Malinois-specific health and wellness information for every life stage If you are looking for a running companion, an active family dog, or a career canine, a Belgian Malinois may fit the bill. If, however, you are looking for a quiet couch potato to hang out with, this is probably not the breed for you. Becoming a pet parent to an intensely driven dog like the Belgian Malinois is not for the faint of heart, but for those who choose to put in the work, it is well worth the time and effort. This all-inclusive manual to the Belgian Malinois breed will give you the techniques and insights you need to keep your dynamic dog happy, healthy, and well-behaved. This comprehensive guidebook is a must-have book for anyone who loves or lives with a Belgian Malinois!
Book Synopsis Digital Communication and Media Linguistics by : Aleksandra Gnach
Download or read book Digital Communication and Media Linguistics written by Aleksandra Gnach and published by Cambridge University Press. This book was released on 2022-12-29 with total page 327 pages. Available in PDF, EPUB and Kindle. Book excerpt: This textbook offers an interdisciplinary, comprehensive and state-of-the-art overview of the media linguistics approaches to explain and understand digital communication and multimodality. Linking the fields of communication studies, applied linguistics and journalism, it grounds communication practices in a deep understanding of the social and societal implications of language use in digital media. The tools to analyse multimodal texts are analysed in light of the advantages and constraints that different communication modes pose, both individually and in combination. Aimed at upper level undergraduates and graduates in applied linguistics, communication and media studies, including journalism and PR, this textbook contains case studies and professional examples highlighting the interplay between language use and digital communication and encouraging the reader to reflect on the themes covered, and put the acquired knowledge into practice. Online resources for students include videos, writing techniques, a guide to multimodal texts analysis, additional case studies and a glossary.
Book Synopsis Handbook of Research on New Media Applications in Public Relations and Advertising by : Esiyok, Elif
Download or read book Handbook of Research on New Media Applications in Public Relations and Advertising written by Esiyok, Elif and published by IGI Global. This book was released on 2020-08-07 with total page 572 pages. Available in PDF, EPUB and Kindle. Book excerpt: As competition between companies increases, the need for effective public relations and advertising campaigns becomes imperative to the success of the business. However, with the introduction of new media, the nature of these campaigns has changed. Today’s consumers have more awareness and diversified ways to obtain knowledge, and through new media, they can provide feedback. An understanding of how to utilize new media to promote and sustain the reputation of an organization is vital for its continued success. The Handbook of Research on New Media Applications in Public Relations and Advertising is a pivotal reference source that provides vital research on the application of new media tools for running successful public relations and advertising campaigns. While highlighting topics such as digital advertising, online behavior, and social networking, this book is ideally designed for public relations officers, advertisers, marketers, brand managers, communication directors, social media managers, IT consultants, researchers, academicians, students, and industry practitioners.
