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Mid American Journal Of Business
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Book Synopsis Sales Management by : Thomas N. Ingram
Download or read book Sales Management written by Thomas N. Ingram and published by Routledge. This book was released on 2015-03-27 with total page 456 pages. Available in PDF, EPUB and Kindle. Book excerpt: The new 9th edition of Sales Management continues the tradition of blending the most recent sales management research with real-life "best practices" of leading sales organizations. The authors teach sales management courses and interact with sales managers and sales management professors on a regular basis. Their text focuses on the importance of employing different sales strategies for different consumer groups, as well as integrating corporate, business, marketing, and sales strategies. Sales Management includes current coverage of the trends and issues in sales management, along with numerous real-world examples from the contemporary business world that are used throughout the text to illuminate chapter discussions. Key changes in this edition include: Updates in each chapter to reflect the latest sales management research, and leading sales management trends and practices An expanded discussion on trust building and trust-based selling as foundations for effective sales management All new chapter-opening vignettes about well-known companies that introduce each chapter and illustrate key topics from that chapter New or updated comments from sales managers in "Sales Management in the 21st Century" boxes An online instructor's manual with test questions and PowerPoints is available to adopters.
Download or read book Sales Management written by Paolo Guenzi and published by Bloomsbury Publishing. This book was released on 2017-09-16 with total page 448 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sales Management offers a global perspective on the opportunities and issues facing today's sales managers. Current textbooks have failed to move beyond the US context; Sales Management provides unique access to European and international experts, with globally relevant case studies.
Book Synopsis A Brighter Future by : Richard P.F. Holt
Download or read book A Brighter Future written by Richard P.F. Holt and published by M.E. Sharpe. This book was released on 2014-07-18 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: As the United States continues its slow climb out of the Great Recession, it is important to focus on new directions to improve the standard of living in America. This book explores what is behind a faltering standard of living in the United States since the early 1980s and what can be done to restore it.
Book Synopsis Corporate Social Responsibility by : Mark S. Schwartz
Download or read book Corporate Social Responsibility written by Mark S. Schwartz and published by Broadview Press. This book was released on 2011-03-22 with total page 177 pages. Available in PDF, EPUB and Kindle. Book excerpt: The term corporate social responsibility (CSR) is often used in the boardroom, classroom, and political platform, but what does it really mean? Do corporations have ethical or philanthropic duties beyond their obligations to comply with the law? How does CSR relate to business ethics, stakeholder management, sustainability, and corporate citizenship? Mark Schwartz provides a concise, cutting-edge introduction to the topic, analyzing many case studies with the help of his innovative “Three Domain Approach” to CSR. Corporate Social Responsibility also provides a chronology of landmark contributions to the concept of CSR and includes CSR resources on organizations, global codes and criteria, corporate CSR reports, and websites and blogs. It is an invaluable resource for students, instructors, and business leaders looking to master the basics of CSR.
Book Synopsis European Retail Research by : Thomas Foscht
Download or read book European Retail Research written by Thomas Foscht and published by Springer. This book was released on 2015-05-08 with total page 165 pages. Available in PDF, EPUB and Kindle. Book excerpt: The aim of EUROPEAN RETAIL RESEARCH is to publish interesting manuscripts of high quality and innovativeness with a focus on retail researchers, retail lecturers, retail students and retail executives. As it has always been, retail executives are part of the target group and the knowledge transfer between retail research and retail management remains a part of the publication’s concept. EUROPEAN RETAIL RESEARCH welcomes manuscripts on original theoretical or conceptual contributions as well as empirical research – based either on large-scale empirical data or on the case-study method. Following the state of the art in retail research, articles on any major issues that concern the general field of retailing and distribution are welcome.
Book Synopsis Exploring Management by : John R. Schermerhorn, Jr.
Download or read book Exploring Management written by John R. Schermerhorn, Jr. and published by John Wiley & Sons. This book was released on 2017-10-16 with total page 480 pages. Available in PDF, EPUB and Kindle. Book excerpt: Exploring Management supports teaching and learning of core management concepts by presenting material in a straightforward, conversational style with a strong emphasis on application. With a focus on currency, high-interest examples and pedagogy that encourages critical thinking and personal reflection, Exploring Management is the perfect balance between what students need and what instructors want.
Book Synopsis Web Technologies for Commerce and Services Online by : Khosrow-Pour, D.B.A., Mehdi
Download or read book Web Technologies for Commerce and Services Online written by Khosrow-Pour, D.B.A., Mehdi and published by IGI Global. This book was released on 2007-12-31 with total page 392 pages. Available in PDF, EPUB and Kindle. Book excerpt: Through the last decade, Internet technologies such as electronic commerce have experienced exponential growth, and emerging issues surrounding this phenomenon have necessitated the amassment of research on the cognitive impact of electronic commerce technologies around the world. Web Technologies for Commerce and Services Online delivers a global perspective on the influence of electronic commerce on organizational behavior, development, and management in organizations, discussing issues such as information security; strategic management of electronic commerce; organizational learning; business process management; mediated enterprises; and electronic marketplaces. With the new insights it delivers on this rapidly evolving technological and commercial domain, this incisive reference will prove an essential addition to library collections worldwide.
Book Synopsis Managing a Global Workforce: Challenges and Opportunities in International Human Resource Management by : Charles M Vance
Download or read book Managing a Global Workforce: Challenges and Opportunities in International Human Resource Management written by Charles M Vance and published by Routledge. This book was released on 2014-12-18 with total page 480 pages. Available in PDF, EPUB and Kindle. Book excerpt: Revised and updated to incorporate new research insights and findings, Managing a Global Workforce provides balanced and contemporary coverage of human resource management in the international marketplace. Directed at future general managers and international executives rather than HR specialists, it is designed to help readers recognize the critical human resource issues underlying the cultural and economic challenges they face. The book's approach is truly global in nature, not just focused on expatriates from the home office. The authors also recognize contemporary trends in the global business arena, including the growing use of contingent workers, strategic alliances, and the need to have an active influence on the workers in these new organizational relationships. Reader-friendly tools, including an opening case scenario in each chapter to attract interest and emphasize topic importance, enhance the book's practical, real-world emphasis. For this edition new end-of-chapter short cases as well as new topics, ideas, and illustrations featuring current issues and challenges such as the global economic challenge have been added; and updated Internet resource references are provided for each chapter.
Book Synopsis Advances in Accounting Education by : Dorothy Feldmann
Download or read book Advances in Accounting Education written by Dorothy Feldmann and published by Emerald Group Publishing. This book was released on 2014-06-04 with total page 219 pages. Available in PDF, EPUB and Kindle. Book excerpt: Advances in Accounting Education: Teaching and Curriculum Innovations investigates how teaching methods or curricula/programs in accounting can be improved. Volume 15 includes papers examining communication apprehension, self-directed learning in managerial accounting courses, and a section on integrating accounting with other business disciplines.
Book Synopsis Organisational Change Management for Sustainability by : Rodrigo Lozano
Download or read book Organisational Change Management for Sustainability written by Rodrigo Lozano and published by Springer Nature. This book was released on with total page 190 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis HRM, Work and Employment in China by : Fang Lee Cooke
Download or read book HRM, Work and Employment in China written by Fang Lee Cooke and published by Routledge. This book was released on 2004-11-10 with total page 249 pages. Available in PDF, EPUB and Kindle. Book excerpt: Combining research with first hand interviews with Chinese HRM practitioners, this book addresses issues that include the growing inequality of employment, public sector reform, pay systems & vocational training.
Book Synopsis Doing Well and Good by : Julian Friedland
Download or read book Doing Well and Good written by Julian Friedland and published by IAP. This book was released on 2009-06-01 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ethical business creates social value. That’s the theme of this bold new volume, heralding and defending this rapidly-growing new conception of capitalism making its way into the mainstream. It provides clear and succinct guidelines for how to evaluate what counts as an ethical business as well as how and why ethical businesses tend to succeed better over the long term. The book is jargon-free and targeted primarily at thought leaders and academics in business and philosophy who will want to use it in their business ethics classes. Each chapter has been selected for its ability to engage a wide audience without oversimplifying the content. All twelve chapters are original and authored by leading business ethicists including William Shaw, Tony Simons, Duane Windsor, and Mark Schwartz. Each piece makes use of recent empirical evidence or ethical theory (or both) in order to present a detailed yet overarching picture of what ethical business looks like--and how to achieve it--in today’s global environment. It is thus divided into three subsections: 1. The Role of Corporate Culture 2. A New For-Profit Paradigm 3. Making the Change Happen: Voluntary and Regulatory Examples Perhaps the book’s greatest strength is its blending of cutting-edge philosophy, psychology, and management theory into a cohesive, provocative, and accessible format. Hence, it promises to launch a wide discussion of what exactly we should expect the moral duty of business to be.
Book Synopsis Research on Professional Responsibility and Ethics in Accounting by : Cynthia Jeffrey
Download or read book Research on Professional Responsibility and Ethics in Accounting written by Cynthia Jeffrey and published by Emerald Group Publishing. This book was released on 2012-09-03 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: Intends to offer research and cases that focus on the professional responsibilities of accountants and how they deal with the ethical issues they face. This series features articles on a range of important topics, including professionalism, social responsibility, corporate responsibility, ethical judgments, and accountability.
Book Synopsis Social Customer Relationship Management (Social-CRM) in the Era of Web 4.0 by : Ammari, Nedra Bahri
Download or read book Social Customer Relationship Management (Social-CRM) in the Era of Web 4.0 written by Ammari, Nedra Bahri and published by IGI Global. This book was released on 2022-06-24 with total page 317 pages. Available in PDF, EPUB and Kindle. Book excerpt: The advent of Web 2.0 has led to a rebalancing of power between the customer and the company through the consumer's voice about the brand and referral behavior via electronic word of mouth. Customer opinions within the virtual brand communities can have a vast impact on a company’s sales and image. It is crucial for companies to promote and use customer contributions in order to enhance their brand image, retain customers, and develop their marketing strategy. Social Customer Relationship Management (Social-CRM) in the Era of Web 4.0 provides relevant theoretical frameworks and the latest results of empirical research on the strategic role of marketing 2.0, digital customer experience, and social customer relationship management on social networks. Covering a range of topics such as disruptive marketing, artificial intelligence, and customer behavior, this reference work is ideal for marketers, IT practitioners, CRM specialists, industry professionals, researchers, scholars, practitioners, academicians, instructors, and students.
Book Synopsis Teaching Business Sustainability by : Chris Galea
Download or read book Teaching Business Sustainability written by Chris Galea and published by Routledge. This book was released on 2017-11-28 with total page 342 pages. Available in PDF, EPUB and Kindle. Book excerpt: In a world where corporate governance scandals have become the everyday, the role of business schools in producing the managers of today – and tomorrow – has come into sharp focus. Today's managers and the MBAs that will follow them are in need of an education that grounds business ethics and the overarching concerns of sustainable development into the curriculum. As some, but by no means all, organisations are coming to realise, bad performance in environmental protection, labour practices and human rights is no longer a "soft" issue but one that can hit the bottom line with a vengeance. So, what is the state of the art in teaching business sustainability worldwide, and what teaching practices and tools are achieving successful results? This book begins to answer these questions and more.There are many challenges facing educators in the field of sustainability. It is an evolving field still in its infancy as a management discipline; and there is also the need to combat the unstated but often underlying assumption that many environmental and social issues represent non-valued-added effort. Teaching Business Sustainability acknowledges this problem, while helping students explore the various ways in which the theoretical value of business sustainability can result in valuable and value-added practical outcomes.A wide mix of approaches is therefore indicated; while many of these are experimental and on the leading edge of management learning, they all share an experiential (and often a team-based) element, and attempt to bring together the theory in a way that makes it relevant to practitioners in the field. The implication is that, whenever possible, educators need to link the learning to the students' immediate and pressing "real-world" realities. This applies equally to undergraduates or high-level executives. However, in the absence of immediate examples of such realities (as may often be the case in undergraduate settings) educators need to introduce experientially based approaches that recreate such settings in the classroom.The book also argues the case for holistic and interdisciplinary learning. It is clear from much of the literature on sustainability that the concept does not easily lend itself to being pigeonholed and that it crosses many of the functional areas of business. Indeed, it goes beyond just business learning to encompass many fields such as ecology, engineering and biology. If students are to move beyond the narrow perspective that conventional business studies often entail, they need to be introduced to the wider vision that an interdisciplinary approach engenders.The final point that emerges from this collection is that experiential learning of business sustainability often can, and should be, fun! Be it a heated exchange in a case-study discussion, a role-play exercise or a hands-on student consulting project, much experiential learning seems to excite the imagination of the students and to release their creative juices.The 23 contributions to Teaching Business Sustainability have been divided into three thematic groups. In the first section, 'Theory, Critique and Ideas', the authors explore and critique some of the overarching ideas and thinking behind the teaching of sustainability. The next section, 'Learning from Current Practice', contains the experiences of a number of educators and the successful and leading-edge approaches that they have used. The final section then outlines tools, methods and approaches that can be used to teach business sustainability. This last section also serves as an introduction to a second volume – Teaching Business Sustainability Vol. 2 – which provides educators of sustainability with a series of case studies, role plays and experiential exercises. Teaching Business Sustainability is an invaluable resource both for educators working in a wide range of academic disciplines, looking for inspiration and guidance on how to teach business sustainability, as well as for organisations looking to reinvigorate internal management education programmes to factor in corporate responsibility and sustainability issues.
Book Synopsis Strategic Management by : John A. Parnell
Download or read book Strategic Management written by John A. Parnell and published by SAGE Publications. This book was released on 2013-01-15 with total page 665 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Strategic Management: Theory and Practice, Fourth Edition, John A. Parnell leads readers through detailed, accessible coverage of the strategic management field. Concise and easy to understand chapters address concepts sequentially, from external and internal analysis to strategy formulation, strategy execution, and strategic control. Rather than relegating case analysis to a chapter at the end of the book, Parnell aligns each chapter's key concepts with 25 case analysis steps. Current examples and high interest real-time cases, largely drawn from The Wall Street Journal and Financial Times, illustrate the key role of strategic management in the United States and around the world.
Book Synopsis Managing Customer Trust, Satisfaction, and Loyalty through Information Communication Technologies by : Eid, Riyad
Download or read book Managing Customer Trust, Satisfaction, and Loyalty through Information Communication Technologies written by Eid, Riyad and published by IGI Global. This book was released on 2013-03-31 with total page 427 pages. Available in PDF, EPUB and Kindle. Book excerpt: Due to the growth of internet and mobile applications, relationship marketing continues to evolve as technology offers more collaborative and social communication opportunities. Managing Customer Trust, Satisfaction, and Loyalty through Information Communication highlights technologys involvement with business processes in different sectors and industries while identifying marketing activities that are affected by its usage. This reference is a vital source for organizational managers, executives, and professionals, as well as academics and students interested in this constantly changing field.