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Metaphor And Communication
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Book Synopsis Metaphor and Communication by : Elisabetta Gola
Download or read book Metaphor and Communication written by Elisabetta Gola and published by John Benjamins Publishing Company. This book was released on 2016-02-24 with total page 297 pages. Available in PDF, EPUB and Kindle. Book excerpt: This collection of papers presents different views on metaphor in communication. The overall aim is to show that the communicative dimension of metaphor cannot be reduced to its conceptual and/or linguistic dimension. The volume addresses two main questions: does the communicative dimension of metaphor have specific features that differentiate it from its linguistic and cognitive dimensions? And how could these specific properties of communication change our understanding of the linguistic and cognitive dimensions of metaphor? The authors of the papers collected in this volume offer answers to these questions that raise new interests in metaphor and communication.
Book Synopsis Metaphor in Communication, Science and Education by : Francesca Ervas
Download or read book Metaphor in Communication, Science and Education written by Francesca Ervas and published by Walter de Gruyter GmbH & Co KG. This book was released on 2017-08-07 with total page 332 pages. Available in PDF, EPUB and Kindle. Book excerpt: This collection of papers presents some recent trends in metaphor studies that propose new directions of research on the embodied cognition perspective. The overall volume, in particular, shows how the embodied cognition still remains a relevant approach in a multidisciplinary research on the communicative side of metaphors, by focusing on both comprehension processes in science as well as learning processes in education.
Book Synopsis Metaphor in Use by : Fiona MacArthur
Download or read book Metaphor in Use written by Fiona MacArthur and published by John Benjamins Publishing. This book was released on 2012 with total page 390 pages. Available in PDF, EPUB and Kindle. Book excerpt: Metaphor is a fascinating phenomenon, but it is also complex and multi-faceted, varying in how it is manifested in different modes of expression, languages, cultures, or time-scales. How then can we reliably identify metaphors in different contexts? How does the language or culture of speakers and hearers affect the way metaphors are produced or interpreted? Are the methods employed to explore metaphors in one context applicable in others? The sixteen chapters that make up this volume offer not only detailed studies of the situated use of metaphor in language, gesture, and visuals around the world providing important insights into the different factors that produce variation but also careful explication and discussion of the methodological issues that arise when researchers approach metaphor in diverse 'real world' contexts. The book constitutes an important contribution to applied metaphor studies, and will prove an invaluable resource for the novice and experienced metaphor researcher alike.
Book Synopsis Metaphor and Persuasion in Strategic Communication by : Federica Ferrari
Download or read book Metaphor and Persuasion in Strategic Communication written by Federica Ferrari and published by Routledge. This book was released on 2018-10-10 with total page 459 pages. Available in PDF, EPUB and Kindle. Book excerpt: This groundbreaking work adopts an alternative metaphor-based approach to challenge, unpack, and redefine our understanding of persuasion and strategic communication and the extents to which they shape political discourse. The book’s theoretical and methodological grounding in metaphor allows for an alternative perspective on strategic communication but also a robust discussion of both persuasion and other kinds of related discursive processes at work in political communication, including narrative, identification, and ideology. The volume integrates case studies from prominent political discourses, including those of George W. Bush, Jr., Tony Blair, and Barack Obama, to highlight the crucial role of persuasion management and sustainability in the public sphere and the ways in which it might inform political action and change in a positive way. Broadening our perception of the possibilities of persuasion and strategic communication, this dynamic volume is key reading for students and scholars in communication studies, political science, rhetoric, and cognitive linguistics.
Book Synopsis Metaphor and Writing by : Philip Eubanks
Download or read book Metaphor and Writing written by Philip Eubanks and published by Cambridge University Press. This book was released on 2010-11-04 with total page 225 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume explains how metaphors, metonymies, and other figures of thought interact cognitively and rhetorically to tell us what writing is and what it should do. Drawing on interviews with writing professionals and published commentary about writing, it argues that our everyday metaphors and metonymies for writing are part of a figurative rhetoric of writing - a pattern of discourse and thought that includes ways we categorize writers and writing; stories we tell about people who write; conceptual metaphors and metonymies used both to describe and to guide writing; and familiar, yet surprisingly adaptable, conceptual blends used routinely for imagining writing situations. The book will give scholars a fresh understanding of concepts such as 'voice', 'self', 'clarity', 'power', and the most basic figure of all: 'the writer'.
Book Synopsis Metaphor in Psychotherapy by : Dennis Tay
Download or read book Metaphor in Psychotherapy written by Dennis Tay and published by John Benjamins Publishing. This book was released on 2013-07-25 with total page 221 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book represents a bold attempt to address contemporary issues in both metaphor and psychotherapy research. On one hand, metaphor research is increasingly concerned not just with describing metaphors in discourse, but how they could be used more adroitly in purposive ‘real world’ contexts such as psychotherapy. On the other hand, while a growing number of mental health professionals believe that metaphors contribute in some way to the psychotherapy process, their ability and willingness to use metaphors might be compromised by a relative unfamiliarity with the various nuanced aspects of metaphor theory. The present analysis of metaphors in authentic psychotherapeutic talk brings these theoretical aspects to the forefront, and suggests how they can be applied to enhance the use of communication of metaphors in psychotherapy. It should be of interest to metaphor researchers, mental health professionals, and discourse analysts in general.
Book Synopsis Metaphorical Stories in Discourse by : L. David Ritchie
Download or read book Metaphorical Stories in Discourse written by L. David Ritchie and published by Cambridge University Press. This book was released on 2017-09-14 with total page 285 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book defines and explains, in straightforward language, metaphorical stories using examples from sources such as conversations, speeches, and editorial cartoons.
Book Synopsis Metaphor in Use by : Fiona MacArthur
Download or read book Metaphor in Use written by Fiona MacArthur and published by John Benjamins Publishing. This book was released on 2012-10-17 with total page 391 pages. Available in PDF, EPUB and Kindle. Book excerpt: Metaphor is a fascinating phenomenon, but it is also complex and multi-faceted, varying in how it is manifested in different modes of expression, languages, cultures, or time-scales. How then can we reliably identify metaphors in different contexts? How does the language or culture of speakers and hearers affect the way metaphors are produced or interpreted? Are the methods employed to explore metaphors in one context applicable in others? The sixteen chapters that make up this volume offer not only detailed studies of the situated use of metaphor in language, gesture, and visuals around the world – providing important insights into the different factors that produce variation – but also careful explication and discussion of the methodological issues that arise when researchers approach metaphor in diverse ‘real world’ contexts. The book constitutes an important contribution to applied metaphor studies, and will prove an invaluable resource for the novice and experienced metaphor researcher alike.
Book Synopsis Metaphorically Speaking by : Patti D. Nogales
Download or read book Metaphorically Speaking written by Patti D. Nogales and published by Stanford Univ Center for the Study. This book was released on 1999-01-01 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: Provides a theory of metaphor that is compatible with current trends in cognitive linguistics.
Book Synopsis International News Reporting by : Jef Verschueren
Download or read book International News Reporting written by Jef Verschueren and published by John Benjamins Publishing. This book was released on 1985-01-01 with total page 119 pages. Available in PDF, EPUB and Kindle. Book excerpt: With reference to a brief description of inherent properties of the international news reporting process in a free press tradition, Verschueren criticizes their being neglected in linguistic approaches to the language of the media. In an attempt to illustrate the potential contribution of functional linguistic analyses to a better understanding of the printed media as a channel for international communication, he investigates the use of metapragmatic metaphors (in particular metaphorical verbs of speaking) in the reporting by The New York Times on the U-2 incident in May 1960. The framing of the incident as a communicative event is evaluated along the dimensions of factual truth, interpretational accuracy, and understanding.
Book Synopsis Visual Metaphor by : Gerard J. Steen
Download or read book Visual Metaphor written by Gerard J. Steen and published by John Benjamins Publishing Company. This book was released on 2018-12-15 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: Metaphor has recently been reconceptualised as a fundamental part of the human conceptual system. It can hence be expressed in language but also in other modalities and media of communication, including gesture and body language, sound and music, and film and visuals. In spite of this theoretical landslide, however, the wide range of nonverbal metaphor and its processing has neither been empirically investigated on the same scale nor with the same rigour as metaphor in language. The overarching goal of this book is to report on the findings of a research program aimed at exploiting the vast cognitive linguistic and psycholinguistic expertise on metaphor in language for a new, behaviourally founded approach to the structure and processes of metaphor in one of these nonverbal manifestations, namely static visuals. The book presents concepts and methods for the identification and analysis of metaphor in document structure as well as new approaches to the study of visual metaphor processing. Its results are intended to further the development of an encompassing and robust cognitive-scientific theory of metaphor by including visual metaphor while also enriching our understanding of the communicative possibilities and effects of visual metaphor in multimodal discourse.
Book Synopsis Motives for Metaphor in Scientific and Technical Communication by : Timothy Giles
Download or read book Motives for Metaphor in Scientific and Technical Communication written by Timothy Giles and published by Routledge. This book was released on 2017-03-02 with total page 189 pages. Available in PDF, EPUB and Kindle. Book excerpt: Examination of the work of scientific icons-Newton, Descartes, and others-reveals the metaphors and analogies that directed their research and explain their discoveries. Today, scientists tend to balk at the idea of their writing as rhetorical, much less metaphorical. How did this schism over metaphor occur in the scientific community? To establish that scientists should use metaphors to explain science to the public and need to be conscious of how metaphor can be useful to their research, this book examines the controversy over cloning and the lack of a metaphor to explain it to a public fearful of science's power.The disjunction between metaphor and science is traced to the dispensation of the Solar System Analogy in favor of a mathematical model. Arguing that mathematics is metaphorical, the author supports the idea of all language as metaphorical-unlike many rhetoricians and philosophers of science who have proclaimed all language as metaphorical but have allowed a distinction between a metaphorical use of language and a literal use.For technical communication pedagogy, the implications of this study suggest foregrounding metaphor in textbooks and in the classroom. Though many technical communication textbooks recommend metaphor as a rhetorical strategy, some advise avoiding it, and those that recommend it usually do so in a paragraph or two, with little direction for students on how to recognize metaphors or to how use them. This book provides the impetus for a change in the pedagogical approach to metaphor as a rhetorical tool with epistemological significance.
Book Synopsis The Routledge Handbook of Metaphor and Language by : Elena Semino
Download or read book The Routledge Handbook of Metaphor and Language written by Elena Semino and published by Routledge. This book was released on 2016-11-03 with total page 765 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Routledge Handbook of Metaphor and Language provides a comprehensive overview of state-of-the-art interdisciplinary research on metaphor and language. Featuring 35 chapters written by leading scholars from around the world, the volume takes a broad view of the field of metaphor and language, and brings together diverse and distinct theoretical and applied perspectives to cover six key areas: Theoretical approaches to metaphor and language, covering Conceptual Metaphor Theory, Relevance Theory, Blending Theory and Dynamical Systems Theory; Methodological approaches to metaphor and language, discussing ways of identifying metaphors in verbal texts, images and gestures, as well as the use of corpus linguistics; Formal variation in patterns of metaphor use across text types, historical periods and languages; Functional variation of metaphor, in contexts including educational, commercial, scientific and political discourse, as well as online trolling; The applications of metaphor for problem solving, in business, education, healthcare and conflict situations; Language, metaphor, and cognitive development, examining the processing and comprehension of metaphors. The Routledge Handbook of Language and Metaphor is a must-have survey of this key field, and is essential reading for those interested in language and metaphor.
Download or read book Poetic Logic written by Marcel Danesi and published by Madison, WI : Atwood Pub.. This book was released on 2004-01-01 with total page 142 pages. Available in PDF, EPUB and Kindle. Book excerpt: Homo sapiens is a "meaning-producing" species. The ability of our minds to create these meanings is termed poetic logic. The use of metaphor to create and communicate ideas is so commonplace and pervasive as to go unnoticed. We no longer are aware that a metaphor is truly a metaphor because it is so entrenched. These metaphors permeate our thought processes, are exemplified in our language, and are reflective of our cultures.
Book Synopsis Metaphorical Conceptualizations by : Ulrike Schröder
Download or read book Metaphorical Conceptualizations written by Ulrike Schröder and published by Walter de Gruyter. This book was released on 2022 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book brings together contributions from researchers in the fields of cognitive and cultural linguistics and addresses current issues on metaphor studies from an (inter)cultural perspective.
Book Synopsis Metaphors of Identity by : Thomas K. Fitzgerald
Download or read book Metaphors of Identity written by Thomas K. Fitzgerald and published by SUNY Press. This book was released on 1993-01-01 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: Placing identity within its cultural context, Fitzgerald offers ethnographic case material to examine the meaning and changing metaphors of ethnicity, male and female identity, and aging and identity. He opens up an exciting multidisciplinary dialogue for improving interpersonal and cross-cultural communication. The book provides a clear synthesis of the interrelated meanings of culture, identity, and communication, examining self-concept and its role in the communication process, and exploring cultural and biological research on self, individuality, personality, and mind-body questions.
Book Synopsis Multimodal Metaphor by : Charles Forceville
Download or read book Multimodal Metaphor written by Charles Forceville and published by Walter de Gruyter. This book was released on 2009 with total page 487 pages. Available in PDF, EPUB and Kindle. Book excerpt: Metaphor pervades discourse and may govern how we think and act. But most studies only discuss its verbal varieties. This book examines metaphors drawing on combinations of visuals, language, gestures, sound, and music. Investigated texts include ad
