Mass Media Revolution New Mycommunicationlab Standalone Access Card

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Author :
Publisher : Pearson
ISBN 13 : 9780205969180
Total Pages : 546 pages
Book Rating : 4.9/5 (691 download)

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Book Synopsis Mass Media Revolution New Mycommunicationlab Standalone Access Card by : J. Charles Sterin

Download or read book Mass Media Revolution New Mycommunicationlab Standalone Access Card written by J. Charles Sterin and published by Pearson. This book was released on 2013-09-11 with total page 546 pages. Available in PDF, EPUB and Kindle. Book excerpt: ALERT: Before you purchase, check with your instructor or review your course syllabus to ensure that youselect the correct ISBN. Several versions of Pearson's MyLab & Mastering products exist for each title, including customized versions for individual schools, and registrations are not transferable. In addition,you may need a CourseID, provided by your instructor, to register for and use Pearson's MyLab & Mastering products. Packages Access codes for Pearson's MyLab & Mastering products may not be included when purchasing or renting from companies other than Pearson; check with the seller before completing your purchase. Used or rental books If you rent or purchase a used book with an access code, the access code may have been redeemed previously and you may have to purchase a new access code. Access codes Access codes that are purchased from sellers other than Pearson carry a higher risk of being either the wrong ISBN or a previously redeemed code. Check with the seller prior to purchase. -- This access code card gives you access to all of MyCommunicationLab's tools and resources. Want a complete eText of your textbook, too? Buy immediate access to MyCommunicationLab with Pearson eText online with a credit card atwww.mycommunicationlab.com. A revolutionary learning and teaching tool designed to reflect the way students experience mass media today With a storytelling narrative and chapter-specific videos, Mass Media Revolution helps students experience mass media, enhancing their development as critical consumers. They can study, read, interact and consume their course material in print and online in a way that best suits their individual learning needs. The alignment of chapter content, in print and online, to national academic standards for the course (ACEJMC) and critical thinking questions throughout develop and refine students' media literacy skills. MyCommunicationLab is an integral part of the Sterin program. Key learning applications include MediaShare, an eText, and a study plan. The print version of this title is a three-hole punched, loose-leaf text packaged with a MyCommunicationLab access card (ISBN 0205944272). A MyCommunicationLab standalone access card is also available (ISBN 020593000X). A better teaching and learning experience This program will provide a better teaching and learning experience—for you and your students. Here's how: Personalize Learning– MyCommunicationLab is online learning. MyCommunicationLab engages students through personalized learning and helps instructors from course preparation to delivery and assessment. Improve Critical Thinking–Learning objectives throughout the text encourage students to focus on what they need to know. Engage Students–Contemporary topics and a visual narrative engage students in the material. Support Instructors– A full set of supplements, including MyCommunicationLab, provides instructors with all the resources and support they need.

Mass Media Revolution Plus New Mycommunicationlab with Pearson Etext -- Access Card Package

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Author :
Publisher : Pearson College Division
ISBN 13 : 9780205944279
Total Pages : 546 pages
Book Rating : 4.9/5 (442 download)

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Book Synopsis Mass Media Revolution Plus New Mycommunicationlab with Pearson Etext -- Access Card Package by : J. Charles Sterin

Download or read book Mass Media Revolution Plus New Mycommunicationlab with Pearson Etext -- Access Card Package written by J. Charles Sterin and published by Pearson College Division. This book was released on 2013-07-16 with total page 546 pages. Available in PDF, EPUB and Kindle. Book excerpt: ALERT: Before you purchase, check with your instructor or review your course syllabus to ensure that you select the correct ISBN. Several versions of Pearson's MyLab & Mastering products exist for each title, including customized versions for individual schools, and registrations are not transferable. In addition, you may need a CourseID, provided by your instructor, to register for and use Pearson's MyLab & Mastering products. Packages Access codes for Pearson's MyLab & Mastering products may not be included when purchasing or renting from companies other than Pearson; check with the seller before completing your purchase. Used or rental books If you rent or purchase a used book with an access code, the access code may have been redeemed previously and you may have to purchase a new access code. Access codes Access codes that are purchased from sellers other than Pearson carry a higher risk of being either the wrong ISBN or a previously redeemed code. Check with the seller prior to purchase. -- A revolutionary learning and teaching tool designed to reflect the way students experience mass media today With a storytelling narrative and chapter-specific videos, Mass Media Revolution helps students experience mass media, enhancing their development as critical consumers. They can study, read, interact and consume their course material in print and online in a way that best suits their individual learning needs. The alignment of chapter content, in print and online, to national academic standards for the course (ACEJMC) and critical thinking questions throughout develop and refine students' media literacy skills. MyCommunicationLab is an integral part of the Sterin program. Key learning applications include MediaShare, an eText, and a study plan. A better teaching and learning experience This program will provide a better teaching and learning experience--for you and your students. Here's how: Personalize Learning- MyCommunicationLab is online learning. MyCommunicationLab engages students through personalized learning and helps instructors from course preparation to delivery and assessment. Improve Critical Thinking-Learning objectives throughout the text encourage students to focus on what they need to know. Engage Students-Contemporary topics and a visual narrative engage students in the material. Support Instructors- A full set of supplements, including MyCommunicationLab, provides instructors with all the resources and support they need. 0205944272 / 9780205944279 Mass Media Revolution Plus NEW MyCommunicationLab with Pearson eText -- Access Card Package Package consists of 0205890857 / 9780205890859 NEW MyCommunicationLab with Pearson eText -- Valuepack Access Card 0205890997 / 9780205890996 Mass Media Revolution

Mass Media Revolution, Books a la Carte Edition

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Author :
Publisher : Pearson Education
ISBN 13 : 9780205053087
Total Pages : 0 pages
Book Rating : 4.0/5 (53 download)

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Book Synopsis Mass Media Revolution, Books a la Carte Edition by : J. Charles Sterin

Download or read book Mass Media Revolution, Books a la Carte Edition written by J. Charles Sterin and published by Pearson Education. This book was released on 2011-01-10 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This edition features the exact same content as the traditional text in a convenient, three-hole- punched, loose-leaf version. Books la Carte also offer a great value for your students--this format costs significantly less than a new textbook. Debuting in its first edition Mass Media Revolution is a revolutionary learning and teaching tool designed to reflect the way students experience mass media today. With a storytelling narrative and chapter-specific videos, Mass Media Revolution helps students experience mass media, enhancing their development as critical consumers. They can study, read, interact and consume their course material in print and online in a way that best suits their individual learning needs

A History of Mass Communication

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Author :
Publisher : Taylor & Francis
ISBN 13 : 113604681X
Total Pages : 348 pages
Book Rating : 4.1/5 (36 download)

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Book Synopsis A History of Mass Communication by : Irving Fang

Download or read book A History of Mass Communication written by Irving Fang and published by Taylor & Francis. This book was released on 1997-02-27 with total page 348 pages. Available in PDF, EPUB and Kindle. Book excerpt: This exciting new text traces the common themes in the long and complex history of mass communication. It shows how the means of communicating grew out of their eras, how they developed, how they influenced the societies of those eras, and how they have continued to exert their influence upon subsequent generations. The book is divided into six periods which are identified as 'Information Revolutions' writing, printing, mass media, entertainment, the 'toolshed' (which we call 'home' now), and the Information Highway. In looking at the ways in which the tools of communication have influenced and been influenced by social change, A History of Mass Communication provides students of media and journalism with a strong sense of the way their chosen field affects how society functions. Providing a broad-based approach to media history, Dr. Fang encourages the reader to take a careful look at where our culture is headed through the tools we use to communicate with one another. A History of Mass Communication is not only the most current text on communication history, but also an invaluable resource for anyone interested in how methods of communication affect society.

A History of Mass Communication

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Author :
Publisher : Turtleback
ISBN 13 : 9780613916257
Total Pages : pages
Book Rating : 4.9/5 (162 download)

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Book Synopsis A History of Mass Communication by : Irving E. Fang

Download or read book A History of Mass Communication written by Irving E. Fang and published by Turtleback. This book was released on 1997-02-01 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: This exciting new text traces the common themes in the long and complex history of mass communication. It shows how the means of communicating grew out of their eras, how they developed, how they influenced the societies of those eras, and how they have continued to exert their influence upon subsequent generations. The book is divided into six periods which are identified as 'Information Revolutions' writing, printing, mass media, entertainment, the 'toolshed' (which we call 'home' now), and the Information Highway. In looking at the ways in which the tools of communication have influenced and been influenced by social change, A History of Mass Communication provides students of media and journalism with a strong sense of the way their chosen field affects how society functions. Providing a broad-based approach to media history, Dr. Fang encourages the reader to take a careful look at where our culture is headed through the tools we use to communicate with one another. A History of Mass Communication is not only the most current text on communication history, but also an invaluable resource for anyone interested in how methods of communication affect society. 7 The most up-to-date textbook for mass communications history courses 7 Traces common themes in the complex history of communication 7 An invaluable reference for anyone interested in how methods of communication affect society

SmartBook Access Card for Introduction to Mass Communication Update Edition

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Author :
Publisher : McGraw-Hill Education
ISBN 13 : 9781259184246
Total Pages : pages
Book Rating : 4.1/5 (842 download)

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Book Synopsis SmartBook Access Card for Introduction to Mass Communication Update Edition by : Stanley Baran

Download or read book SmartBook Access Card for Introduction to Mass Communication Update Edition written by Stanley Baran and published by McGraw-Hill Education. This book was released on 2014-02-05 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Introduction to Mass Communication: Media Literacy and Culture is an integrated program that encourages students to be active media consumers and gives them a deeper understanding of the role that the media plays in both shaping and reflecting culture. Through this cultural perspective, students learn that audience members are as much a part of the mass communication process as are the media producers, technologies, and industries. This was the first, and remains the only, university-level program to make media literacy central to its approach, and given recent national and global turmoil, its emphasis on media use and democracy could not be more timely. New for the eighth edition, Connect Mass Communication combines contemporary course content and groundbreaking digital tools to create a unique learning environment. With Connect Mass Communication, the Introduction to Mass Communication: Media Literacy and Culture program integrates an interactive eBook with dynamic online activities and assignments that help students study more efficiently and effectively. A new bank of CNN videos helps students learn the impact of media through a cultural and global lens. LearnSmart, McGraw-Hill’s adaptive learning system, assesses students’ knowledge of course content and maps out personalized study plans for success.

Media / Impact

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Author :
Publisher :
ISBN 13 : 9781305940949
Total Pages : pages
Book Rating : 4.9/5 (49 download)

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Book Synopsis Media / Impact by : Shirley Biagi

Download or read book Media / Impact written by Shirley Biagi and published by . This book was released on 2016 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Exploring Mass Media for A Changing World

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Author :
Publisher : Routledge
ISBN 13 : 1136694129
Total Pages : 456 pages
Book Rating : 4.1/5 (366 download)

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Book Synopsis Exploring Mass Media for A Changing World by : Ray A Hiebert

Download or read book Exploring Mass Media for A Changing World written by Ray A Hiebert and published by Routledge. This book was released on 2017-10-23 with total page 456 pages. Available in PDF, EPUB and Kindle. Book excerpt: Beautifully written and class tested, Exploring Mass Media for a Changing World provides a comprehensive but modestly priced text around which instructors can develop a customized teaching package. Written for introductory courses, it covers essential information students need in order to understand the media, the mass communication process, and the role of media in society. It summarizes basic, generally agreed-upon principles, theories, significant historical events, and essential facts, but does so in a tightly written, readable style. Taken together, this information can be thought of as a minimum repertoire that all citizens of the "information age" need in order to become literate consumers and users of mass communication. Features include: *Historical Framework--For ease of comprehension, media processes and individual media are placed in historical context to show their technological evolution and the effects of those changes on society. *Organization--The first seven chapters deal with the evolution of communication theories and processes common to all media. The next five deal with specific media in the chronological order in which they became mass media. Chapters 13 and 14 introduce two non-media institutions (advertising and public relations) whose exploration is essential in order to understand how mass media functions in our society. Finally, chapter 15 returns to the theme of technological evolution and its effects on society with an in-depth discussion of the internet. *Flexibility--Because it is concise, affordable, and comprehensive, it can be used either as a stand-alone text in mass media courses or as part of an instructional package in courses where mass communication is one of several major units. *Themes--The following themes are introduced early and carried throughout: (a) the evolution of media technology and its effects on society, (b) the global and culture-bound characteristics of mass media, and (c) the need for media literacy in the 21st century. *Supplements--An accompanying instructor's manual begins with a chapter-length essay on teaching the mass media course then offers the following items for each chapter: topical outline and key vocabulary; key ideas to be emphasized and pitfalls to be avoided; discussion questions; objective and essay test items; and both print and nonprint resources for further study.

Mass Communications and Media Studies

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Author :
Publisher : Bloomsbury Publishing USA
ISBN 13 : 1501329952
Total Pages : 337 pages
Book Rating : 4.5/5 (13 download)

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Book Synopsis Mass Communications and Media Studies by : Peyton Paxson

Download or read book Mass Communications and Media Studies written by Peyton Paxson and published by Bloomsbury Publishing USA. This book was released on 2018-05-17 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: Mass Communications and Media Studies: An Introduction, 2nd edition is a comprehensive yet concise survey of the history of mass communication media, discussing the current state of each medium, and anticipating the future of mass media. Divided into twelve chapters, it can be used in either 16-week semesters or 12-week terms. Retaining the successful organization of the 1st edition, Peyton Paxson writes in an accessible and well-organized manner, catering to both the needs of students and instructors. He begins each chapter with a list of the current issues and trends concerning the chapter's topic, followed by a brief history of that topic, its current state, predictions for the future, an assessment of career opportunities, and discussion questions for critical thinking. More than just updating statistical data, the 2nd edition weaves in discussions of relevant contemporary issues, including crowdsourcing, going 'viral', interactive advertising, tv industry consolidation, 'the internet of things', conflicting ideas of net neutrality and their continuing implications in a more-connected world.

Media of Mass Communication Value Package (includes MyCommunicationLab CourseCompass with E-Book Student Access )

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Author :
Publisher : Allyn & Bacon
ISBN 13 : 9780205645022
Total Pages : 536 pages
Book Rating : 4.6/5 (45 download)

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Book Synopsis Media of Mass Communication Value Package (includes MyCommunicationLab CourseCompass with E-Book Student Access ) by : John Vivian

Download or read book Media of Mass Communication Value Package (includes MyCommunicationLab CourseCompass with E-Book Student Access ) written by John Vivian and published by Allyn & Bacon. This book was released on 2008-02-13 with total page 536 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Media & Culture

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Author :
Publisher : Macmillan Higher Education
ISBN 13 : 1319104649
Total Pages : 1907 pages
Book Rating : 4.3/5 (191 download)

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Book Synopsis Media & Culture by : Richard Campbell

Download or read book Media & Culture written by Richard Campbell and published by Macmillan Higher Education. This book was released on 2019-01-08 with total page 1907 pages. Available in PDF, EPUB and Kindle. Book excerpt: The #1 introduction to mass communication text, Media & Culture: Mass Communication in a Digital Age, is at the forefront of the ever-changing world of this dynamic course, addressing the most current issues of our time—including the proliferation of fake news, the #metoo movement, the use and abuse of social media platforms, consumer privacy, and the role media plays in our democracy. The Twelfth Edition of Media & Culture digs deeper than ever before into the worldwide reach and ethical implications of today’s media by highlighting global issues, such as foreign interference in social media and the effect of international box office revenue on decisions made by the domestic film industry,and ethical considerations, such as the fight against sexual harassment across the media industries and the coverage of recent mass shootings, throughout each chapter. This is an exciting and tumultuous time in the media. Developing an understanding of mass communication and becoming a critical consumer of the media is vitally important, especially now as the media are under siege and the lines between fact and fiction are being continuously blurred. Media & Culture reaches students where they are and puts the media industries into perspective historically and culturally, helping them to become more informed citizens who use critical thinking and media literacy skills in their daily lives, even as they are bombarded by information, in a variety of ways and via a variety of media. The Twelfth Edition of Media & Culture digs deeper than ever before into the worldwide reach and ethical implications of today’s media by highlighting global issues, such as foreign interference in social media; augmented reality gaming around the world; the effect of international box office revenue on decisions made by the domestic film industry; newspaper and television consumption around the globe; China’s dominant media corporations; new bias around the globe; and international media research; and ethical considerations such as the coverage of recent mass shootings; #MeToo and the fight against sexual harassment across the media industries; gender problems in digital gaming; breaking through Hollywood’s race barrier; contemporary politics reviving interest in classic novels; and public relations and "alternative facts".

Media of Mass Communication

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Author :
Publisher :
ISBN 13 : 9780133931396
Total Pages : pages
Book Rating : 4.9/5 (313 download)

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Book Synopsis Media of Mass Communication by :

Download or read book Media of Mass Communication written by and published by . This book was released on with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Media of Mass Communication, Study Edition Plus Mycommunicationlab with Etext -- Access Card Package

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Author :
Publisher : Pearson College Division
ISBN 13 : 9780205185467
Total Pages : 552 pages
Book Rating : 4.1/5 (854 download)

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Book Synopsis Media of Mass Communication, Study Edition Plus Mycommunicationlab with Etext -- Access Card Package by : John Vivian

Download or read book Media of Mass Communication, Study Edition Plus Mycommunicationlab with Etext -- Access Card Package written by John Vivian and published by Pearson College Division. This book was released on 2011-06 with total page 552 pages. Available in PDF, EPUB and Kindle. Book excerpt: ALERT: Before you purchase, check with your instructor or review your course syllabus to ensure that you select the correct ISBN. Several versions of Pearson's MyLab & Mastering products exist for each title, including customized versions for individual schools, and registrations are not transferable. In addition, you may need a CourseID, provided by your instructor, to register for and use Pearson's MyLab & Mastering products. Packages Access codes for Pearson's MyLab & Mastering products may not be included when purchasing or renting from companies other than Pearson; check with the seller before completing your purchase. Used or rental books If you rent or purchase a used book with an access code, the access code may have been redeemed previously and you may have to purchase a new access code. Access codes Access codes that are purchased from sellers other than Pearson carry a higher risk of being either the wrong ISBN or a previously redeemed code. Check with the seller prior to purchase. -- Updated in a new 10th edition, Media of Mass Communication balances the principles and foundations of media literacy with lively examples, streamlined coverage, and a robust media package. It helps students see why the media are in such a tumultuous transition and provides tools for understanding the reshaping of the entire media industry. This Study Edition offers perforated chapter quizzes, chapter practice tests, and separate media literacy exercises at the end of the textbook that can be used as a study tool for students or as assigned homework.

The Media Revolution in America and in Western Europe

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Author :
Publisher : Praeger
ISBN 13 : 0893912581
Total Pages : 0 pages
Book Rating : 4.8/5 (939 download)

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Book Synopsis The Media Revolution in America and in Western Europe by : Everett M. Rogers

Download or read book The Media Revolution in America and in Western Europe written by Everett M. Rogers and published by Praeger. This book was released on 1985 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This step is a step toward greater internationalization of mass communication research. Existing differences between the mass media of North American and Western European countries provide a basis for comparative anlayses that illustrate how differences in national mass media systems can contribute towards intellectual understanding of communication behavior. The world of communication scholarship can be divided into two main schools, the empirical school and the critical school. This volume represents some of the leading scholars of each school and is dedicated to the intellectual merging of the schools by means of fostering an improved understanding of each other.

Media/Impact + Mindtap Communication 1 Term 6 Month Printed Access Card

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Author :
Publisher :
ISBN 13 : 9781305940901
Total Pages : pages
Book Rating : 4.9/5 (49 download)

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Book Synopsis Media/Impact + Mindtap Communication 1 Term 6 Month Printed Access Card by :

Download or read book Media/Impact + Mindtap Communication 1 Term 6 Month Printed Access Card written by and published by . This book was released on with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Mass Media VI

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Author :
Publisher : Longman Publishing Group
ISBN 13 :
Total Pages : 694 pages
Book Rating : 4.3/5 (97 download)

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Book Synopsis Mass Media VI by : Ray Eldon Hiebert

Download or read book Mass Media VI written by Ray Eldon Hiebert and published by Longman Publishing Group. This book was released on 1991 with total page 694 pages. Available in PDF, EPUB and Kindle. Book excerpt: Completely revised and updated, the new edition of this text aims to provide a solid grounding in all areas of mass communication and stimulate students to become critical consumers of today's media output.

Mass Communications Research Resources

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Author :
Publisher : Psychology Press
ISBN 13 : 9780805820249
Total Pages : 208 pages
Book Rating : 4.8/5 (22 download)

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Book Synopsis Mass Communications Research Resources by : Christopher H. Sterling

Download or read book Mass Communications Research Resources written by Christopher H. Sterling and published by Psychology Press. This book was released on 1998 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: This reference book is designed as a road map for researchers who need to find specific information about American mass communication as expeditiously as possible. Taking a topical approach, it integrates publications and organizations into subject-focused chapters for easy user reference. The editors define mass communication to include print journalism and electronic media and the processes by which they communicate messages to their audiences. Included are newspaper, magazine, radio, television, cable, and newer electronic media industries. Within that definition, this volume offers an indexed inventory of more than 1,400 resources on most aspects of American mass communication history, technology, economics, content, audience research, policy, and regulation. The material featured represents the carefully considered judgment of three experts -- two of them librarians -- plus four contributors from different industry venues. The primary focus is on the domestic American print and electronic media industries. Although there is no claim to a complete census of all materials on print journalism and electronic media -- what is available is now too vast for any single guide -- the most important and useful items are here. The emphasis is on material published since 1980, though useful older resources are included as well. Each chapter is designed to stand alone, providing the most important and useful resources of a primary nature -- organizations and documents as well as secondary books and reports. In addition, online resources and internet citations are included where possible.