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Author :
Publisher :
ISBN 13 : 9782311408331
Total Pages : 224 pages
Book Rating : 4.4/5 (83 download)
Download or read book Marque employeur et travail expérientiel written by and published by . This book was released on 2020-10-20 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Anne Albert-Cromarias
Publisher : John Wiley & Sons
ISBN 13 : 1786309300
Total Pages : 244 pages
Book Rating : 4.7/5 (863 download)
Download or read book Collective Dynamics and Territories written by Anne Albert-Cromarias and published by John Wiley & Sons. This book was released on 2024-07-18 with total page 244 pages. Available in PDF, EPUB and Kindle. Book excerpt: Faced with global economic, social and environmental challenges requiring us to go beyond individual actions, the development of collective dynamics is the ideal response. From this perspective, territories, which have long been neglected, are now asserting themselves as breeding grounds for innovative and relevant forms of organized action in response to shared experiences. Bringing together more than twenty researchers in strategic management, human resources management and marketing, Collective Dynamics and Territories offers, through nine territorial issues (innovating and regenerating territories, building environmental action, attracting and retaining talent, etc.), insights into the conditions and modalities for developing collective dynamics within territories. The success of local collective dynamics depends on support for the actors involved, from situation analysis to problem definition, including idea generation, selection, implementation and evaluation. This book offers a comprehensive, systemic and operational vision for analyzing and acting on collective territorial dynamics.
Author : Jean-Philippe Danglade
Publisher : De Boeck Supérieur
ISBN 13 : 2807325947
Total Pages : 254 pages
Book Rating : 4.8/5 (73 download)
Download or read book Valorisez votre marque employeur ! Recruter et fidéliser vos talents written by Jean-Philippe Danglade and published by De Boeck Supérieur. This book was released on 2020-10-05 with total page 254 pages. Available in PDF, EPUB and Kindle. Book excerpt: La marque employeur représente un investissement sur le long terme, mobilisant l'ensemble des collaborateurs autour d'un projet multidisciplinaire (stratégie, marketing, ressources humaines, management, communication). Loin d'être une simple alliance entre le marketing et les ressources humaines reposant sur une analogie entre le client et le salarié, elle est surtout la matérialisation d'une vision stratégique et marketing, visant à positionner l'entreprise par rapport à ses principaux concurrents sur un marché de l'emploi de plus en plus complexe. S'appuyant à la fois sur des témoignages de professionnels, de nombreuses études et rapports, ainsi que sur des travaux académiques, l'ouvrage fournit une boîte à outils de la structuration de la démarche s'appuyant sur de multiples leviers ou techniques (digital, intelligence artificielle, gamification, sport, événementiel, mécénat), en vue d'atteindre des objectifs variés (attraction des talents, optimisation du recrutement, fidélisation des employés, amélioration de l'engagement). Le parti pris de l'auteur est celui d'un raisonnement progressif, de l'appréhension du marché du travail à l'importance d'avoir recours aux méthodes et outils du marketing stratégique et opérationnel, en passant par la construction d'une promesse employeur ou EVP (Employee Value Proposition) constituant le socle de la marque employeur. Un développement additionnel relatif aux impacts de la crise du Coronavirus sur la marque employeur est également intégré.
Author : Clara EPIPHANE
Publisher : Dunod
ISBN 13 : 2100835394
Total Pages : 386 pages
Book Rating : 4.1/5 (8 download)
Download or read book Marque employeur, mode d'emploi written by Clara EPIPHANE and published by Dunod. This book was released on 2021-11-17 with total page 386 pages. Available in PDF, EPUB and Kindle. Book excerpt: Trop souvent limitée aux simples notions de recrutement et de communication, la marque employeur est en réalité bien plus : elle est un enjeu stratégique majeur pour toutes les organisations qui souhaitent attirer des candidats, fidéliser leurs collaborateurs et assurer une performance durable à leur entreprise. En effet, le marché de l’emploi se complexifie, les attentes des collaborateurs évoluent, notre environnement hyper digitalisé accroit l’importance de soigner sa réputation. Cet ouvrage, structuré en deux temps, propose : d’explorer le concept et de comprendre l’enjeu stratégique de la marque employeur ; une méthode complète pour développer en autonomie, de façon simple, accessible et pragmatique, sa marque employeur. Grâce aux témoins issus d’entreprises de toutes tailles et de tous horizons (TPE, PME, grands comptes) vous bénéficierez de conseils et de retours d’expérience qui nourriront votre propre réflexion sur tous les aspects de la marque employeur : recrutement, intégration, management, politique RH, communication...
Author : Marie-Claude Cazottes
Publisher :
ISBN 13 : 9782326002036
Total Pages : 196 pages
Book Rating : 4.0/5 (2 download)
Download or read book Management de la marque employeur written by Marie-Claude Cazottes and published by . This book was released on 2019-06-21 with total page 196 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ce livre présente aux étudiants et aux professionnels les principaux éléments permettant de comprendre l'importance stratégique et les enjeux d'une marque employeur forte dans toutes les entreprises ou organisations A la croisée du marketing, de la communication et des ressources humaines, la marque employeur - qui a pour mission initiale de recruter et fidéliser les talents - est devenue l'une des préoccupations majeures en entreprise L'omniprésence du numérique, et notamment des réseaux sociaux, complexifie la maîtrise de la marque employeur qui se professionnalise et voit émerger de nouveaux métiers Seul manuel sur le marché français à aborder la marque employeur dans sa globalité (communication, marketing, RH), Marque employeur mêle la théorie et la pratique à travers des encadrés qui font état de la recherche, des exemples réels, des témoignages de professionnels et des études de cas. Ancré dans la réalité, l'ouvrage prend en compte l'accompagnement des différentes générations en fonction de leurs besoins du départ à la retraite des baby-boomers à l'arrivée sur le marché du travail des Millenials en passant par la motivation des générations X et Y. Dans une démarche éthique, à l'ère de la transparence, les notions de responsabilité sociétales des entreprises (RSE) et la qualité de vie au travail (QVT) sont également développées.
Author : Simon Pierre Nguimbock
Publisher : Presses Academiques Francophones
ISBN 13 : 9783841643117
Total Pages : 320 pages
Book Rating : 4.6/5 (431 download)
Download or read book Le Rôle de la marque employeur dans la fidélisation des employés written by Simon Pierre Nguimbock and published by Presses Academiques Francophones. This book was released on 2019-07-09 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: Les dynamiques créées par les acteurs salariés et candidats à l'emploi sur le marché du travail engendrent une mobilité professionnelle et un turn-over du personnel dont l'impact sur la performance et la compétitivité des entreprises n'est plus à démontrer. Le recours aux démarches de "marque employeur" semble devenir la panacée pour attirer les talents et fidéliser les ressources humaines stratégiques. L'ouvrage dans un premier temps fait l'économie théorique du rôle fidélisant de la marque employeur dans la relation entre employés et employeurs; cette relation s'opère par la qualité perçue. Dans un deuxième temps, l'auteur mène une vérification empirique de l'impact des attributs de la marque employeur sur la nature, la densité et la durée de l'engagement envers une organisation. Cette deuxième partie qui mobilise le modèle des équations structurelles, articule une enquête exploratoire de type qualitative auprès de 300 étudiants et une étude confirmatoire de type quantitative basée sur un échantillon de cent (100) cadres. les lois qui gouvernent le modèle et les résultats qui en résultent conduisent à des propositions aussi bien d'ordre conceptuel et théorique que pratique.
Author : Sven Boermeester
Publisher :
ISBN 13 : 9781949677072
Total Pages : pages
Book Rating : 4.6/5 (77 download)
Download or read book Innovate Bristol written by Sven Boermeester and published by . This book was released on 2019-12 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Innovate Bristol highlights and celebrates those companies and individuals that are actively working at building a better tomorrow for all. Innovation Ecosystems thrive through the involvement and support of companies and individuals from all industries, which is why the Innovate series not only focuses on the innovators but also those people whom the Innovation Ecosystem, would not be able to thrive without.
Author : Arlene Eisen
Publisher :
ISBN 13 :
Total Pages : 328 pages
Book Rating : 4.X/5 ( download)
Download or read book Women and Revolution in Viet Nam written by Arlene Eisen and published by . This book was released on 1984 with total page 328 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Wayne F. Cascio
Publisher : FT Press
ISBN 13 : 0137070926
Total Pages : 382 pages
Book Rating : 4.1/5 (37 download)
Download or read book Investing in People written by Wayne F. Cascio and published by FT Press. This book was released on 2011 with total page 382 pages. Available in PDF, EPUB and Kindle. Book excerpt: Comments on Absence-Control Policies P.71
Author : Carolyn Côté-Lussier
Publisher : University of Ottawa Press
ISBN 13 : 0776628720
Total Pages : 396 pages
Book Rating : 4.7/5 (766 download)
Download or read book Contemporary Criminological Issues written by Carolyn Côté-Lussier and published by University of Ottawa Press. This book was released on 2020-05-05 with total page 396 pages. Available in PDF, EPUB and Kindle. Book excerpt: Contemporary Criminological Issues tackles some of today’s most pressing social issues, from the criminalization of Indigenous peoples to interpersonal violence, border control, and armed conflicts. This book advances cutting-edge theories and methods, with the aim of moving beyond the scholarship that reproduces insecurity and exclusion. The breadth of approaches encompasses much of the current critical criminological scholarship, serving as a counterpoint to the growth of managerial and administrative criminologies and the rise of explicitly exclusionary and punitive state policies and practices with respect to ‘crime’ and ‘security.’ This edited collection featuring two books, one in English and one in French, includes important contributions to knowledge and public policy by eminent experts and emerging scholars. This book is published in English.
Author : Yasser Khazaal
Publisher : Frontiers Media SA
ISBN 13 : 2889454967
Total Pages : 311 pages
Book Rating : 4.8/5 (894 download)
Download or read book Computers and Games for Mental Health and Well-Being written by Yasser Khazaal and published by Frontiers Media SA. This book was released on 2018-07-12 with total page 311 pages. Available in PDF, EPUB and Kindle. Book excerpt: Recent years have seen important developments in the computer and game industry, including the emergence of the concept of serious games. It is hypothesized that tools such as games, virtual reality, or applications for smartphones may foster learning, enhance motivation, promote behavioral change, support psychotherapy, favor empowerment, and improve some cognitive functions. Computers and games may create supports for training or help people with cognitive, emotional, or behavioral change. Games take various formats, from board games to informatics to games with interactive rules of play. Similarly, computer tools may vary widely in format, from self-help or assisted computerized training to virtual reality or applications for smartphones. Some tools that may be helpful for mental health were specifically designed for that goal, whereas others were not. Gamification of computer-related products and games with a numeric format tend to reduce the gap between games and computers tools and increase the conceptual synergy in such fields. Games and computer design share an opportunity for creativity and innovation to help create, specifically design, and assess preventive or therapeutic tools. Computers and games share a design conception that allows innovative approaches to overcome barriers of the real world by creating their own rules. Yet, despite the potential interest in such tools to improve treatment of mental disorders and to help prevent them, the field remains understudied and information is under-disseminated in clinical practice. Some studies have shown, however, that there is potential interest and acceptability of tools that support various vehicles, rationales, objectives, and formats. These tools include traditional games (e.g., chess games), popular electronic games, board games, computer-based interventions specifically designed for psychotherapy or cognitive training, virtual reality, apps for smartphones, and so forth. Computers and games may offer a true opportunity to develop, assess, and disseminate new prevention and treatment tools for mental health and well-being. Currently, there is a strong need for state-of-the-art information to answer questions such as the following: Why develop such tools for mental health and well-being? What are the potential additions to traditional treatments? What are the best strategies or formats to improve the possible impact of these tools? Are such tools useful as a first treatment step? What is the potential of a hybrid model of care that combines traditional approaches with games and/or computers as tools? What games and applications have already been designed and studied? What is the evidence from previous studies? How can such tools be successfully designed for mental health and well-being? What is rewarding or attractive for patients in using such treatments? What are the worldwide developments in the field? Are some protocols under development? What are the barriers and challenges related to such developments? How can these tools be assessed, and how can the way that they work, and for whom, be measured? Are the potential benefits of such products specific, or can these additions be attributed to nonspecific factors? What are the users’ views on such tools? What are the possible links between such tools and social networks? Is there a gap between evidence-based results and market development? Are there any quality challenges? What future developments and studies are needed in the field?
Author : S. Ratneshwar
Publisher : Psychology Press
ISBN 13 : 0415316170
Total Pages : 358 pages
Book Rating : 4.4/5 (153 download)
Download or read book The why of Consumption written by S. Ratneshwar and published by Psychology Press. This book was released on 2003 with total page 358 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this study, the authors draw from branches of psychology, decision theory, sociology and cultural anthropology to present a diverse selection of critical perspectives on consumer motivation.
Author : Gerhard Neuner
Publisher : Council of Europe
ISBN 13 : 9789287151704
Total Pages : 152 pages
Book Rating : 4.1/5 (517 download)
Download or read book Intercultural Competence written by Gerhard Neuner and published by Council of Europe. This book was released on 2003-01-01 with total page 152 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Patricia Noller
Publisher : Psychology Press
ISBN 13 : 113495333X
Total Pages : 512 pages
Book Rating : 4.1/5 (349 download)
Download or read book Close Relationships written by Patricia Noller and published by Psychology Press. This book was released on 2013-05-13 with total page 512 pages. Available in PDF, EPUB and Kindle. Book excerpt: Close Relationships: Functions, Forms and Processes provides an overview of current theory and research in the area of close relationships, written by internationally renowned scholars whose work is at the cutting edge of research in the field. The volume consists of three sections: introductory issues, types of relationships, and relationship processes. In the first section, there is an exploration of the functions and benefits of close relationships, the diversity of methodologies used to study them, and the changing social context in which close relationships are embedded. A second section examines the various types of close relationships, including family bonds and friendships. The third section focuses on key relationship processes, including attachment, intimacy, sexuality, and conflict. This book is designed to be an essential resource for senior undergraduate and postgraduate students, researchers, and practitioners, and will be suitable as a resource in advanced courses dealing with the social psychology of close relationships.
Author : Gillian Symon
Publisher : SAGE
ISBN 13 : 1446258270
Total Pages : 545 pages
Book Rating : 4.4/5 (462 download)
Download or read book Qualitative Organizational Research written by Gillian Symon and published by SAGE. This book was released on 2012-03-26 with total page 545 pages. Available in PDF, EPUB and Kindle. Book excerpt: This comprehensive text brings together in one volume both consideration of the core methods available for undertaking qualitative data collection and analysis, and discussion of common challenges faced by all researchers in conducting qualitative research. Qualitative Organizational Research: Core Methods and Common Challenges contains 27 chapters, each written by an expert in the area. The first part of the volume considers common challenges in the design and execution of qualitative research, examining key contemporary debates in each area as well as providing practical advice for those undertaking organizational research. The second part of the volume looks at contemporary uses of core qualitative methods in organizational research, outlining each method and illustrating practical application through empirical examples. Written by internationally renowned experts in qualitative research methods, this text is an accessible and essential resource for students and researchers in the areas of organization studies, business and management research, and organizational psychology. Key features: • Coverage of all the key topics in qualitative research • Chapters written by experts drawing on their personal experiences of using methods • Introductory chapters outlining the context for qualitative research and the philosophies which underpin it Gillian Symon is Reader in Organizational Psychology at Birkbeck, University of London. Catherine Cassell is Professor of Organizational Psychology at Manchester Business School.
Author : Malcolm S. Knowles
Publisher : Jossey-Bass
ISBN 13 :
Total Pages : 288 pages
Book Rating : 4.3/5 (91 download)
Download or read book Using Learning Contracts written by Malcolm S. Knowles and published by Jossey-Bass. This book was released on 1986-10-09 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: A practical, proven method for engaging adult learners Adding accountability to the learning process has been shown to engage students more deeply and get them invested in their own outcomes. Using Learning Contracts provides practical guidance on implementation in the classroom or corporate setting, helping instructors individualize and add structure to the learning experience. With real-world tips and expert advice from a leader in adult learning, this guide is an invaluable resource packed with insight on using learning contracts effectively.
Author : Mark A. A. Chaves
Publisher : Princeton University Press
ISBN 13 : 1400888379
Total Pages : 173 pages
Book Rating : 4.4/5 (8 download)
Download or read book American Religion written by Mark A. A. Chaves and published by Princeton University Press. This book was released on 2017-08-29 with total page 173 pages. Available in PDF, EPUB and Kindle. Book excerpt: The most authoritative resource on religious trends in America—now fully updated Most Americans say they believe in God, and more than a third say they attend religious services every week. Yet studies show that people do not really go to church as often as they claim, and it is not always clear what they mean when they tell pollsters they believe in God or pray. American Religion presents the best and most up-to-date information about religious trends in the United States, in a succinct and accessible manner. This sourcebook provides essential information about key developments in American religion since 1972, and is the first major resource of its kind to appear in more than two decades. Mark Chaves looks at trends in diversity, belief, involvement, congregational life, leadership, liberal Protestant decline, and polarization. He draws on two important surveys: the General Social Survey, an ongoing survey of Americans' changing attitudes and behaviors, begun in 1972; and the National Congregations Study, a survey of American religious congregations across the religious spectrum. Chaves finds that American religious life has seen much continuity in recent decades, but also much change. He challenges the popular notion that religion is witnessing a resurgence in the United States—in fact, traditional belief and practice is either stable or declining. Chaves examines why the decline in liberal Protestant denominations has been accompanied by the spread of liberal Protestant attitudes about religious and social tolerance, how confidence in religious institutions has declined more than confidence in secular institutions, and a host of other crucial trends. Now with updated data and a new preface by the author, this revised edition provides essential information about key developments in American religion since 1972, plainly showing that religiosity is declining in America.
