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Marketing Y Plan De Negocio De La Microempresa Acceso
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Book Synopsis Marketing y plan de negocio de la microempresa. ADGD0210 by : Antonio Vargas Belmonte
Download or read book Marketing y plan de negocio de la microempresa. ADGD0210 written by Antonio Vargas Belmonte and published by IC Editorial. This book was released on 2023-07-13 with total page 168 pages. Available in PDF, EPUB and Kindle. Book excerpt: Libro especializado que se ajusta al desarrollo de la cualificación profesional y adquisición del certificado de profesionalidad "ADGD0210. CREACIÓN Y GESTIÓN DE MICROEMPRESAS". Manual imprescindible para la formación y la capacitación, que se basa en los principios de la cualificación y dinamización del conocimiento, como premisas para la mejora de la empleabilidad y eficacia para el desempeño del trabajo.
Book Synopsis Value Chain Finance by : Lucian Peter Christoph Peppelenbos
Download or read book Value Chain Finance written by Lucian Peter Christoph Peppelenbos and published by Kit Pub. This book was released on 2010 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Value Chain Finance is a solution to such dilemmas.
Book Synopsis Manual. Marketing y plan de negocio de la microempresa (UF1820). Certificados de profesionalidad. Creación y gestión de microempresas (ADGD0210) by : Fermín Pérez Aguilera
Download or read book Manual. Marketing y plan de negocio de la microempresa (UF1820). Certificados de profesionalidad. Creación y gestión de microempresas (ADGD0210) written by Fermín Pérez Aguilera and published by EDITORIAL CEP. This book was released on 2017-04-20 with total page 89 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing y plan de negocio de la microempresa (UF1820) es una de las Unidades Formativas del módulo "Planificación e iniciativa emprendedora en pequeños negocios o microempresas (MF1788_3)". Este módulo está incluido en el Certificado de Profesionalidad "Creación y gestión de microempresas (ADGD0210)", publicado en el Real Decreto 1692/2011 Este manual sigue fielmente el índice de contenidos publicado en el Real Decreto que lo regula. Se trata de un material dirigido a favorecer el aprendizaje teórico-práctico que resultará de gran utilidad para la impartición de los cursos organizados por el centro acreditado. Los contenidos se han desarrollado siguiendo esta estructura: • Ficha técnica • Objetivos generales y específicos • Desarrollo teórico • Ejercicios prácticos con soluciones • Resumen por tema • Glosario • Bibliografía
Book Synopsis Compendium of Sanitation Systems and Technologies by : Elizabeth Tilley
Download or read book Compendium of Sanitation Systems and Technologies written by Elizabeth Tilley and published by . This book was released on 2014 with total page 176 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Value Proposition Design by : Alexander Osterwalder
Download or read book Value Proposition Design written by Alexander Osterwalder and published by John Wiley & Sons. This book was released on 2015-01-28 with total page 323 pages. Available in PDF, EPUB and Kindle. Book excerpt: The authors of the international bestseller Business Model Generation explain how to create value propositions customers can’t resist Value Proposition Design helps you tackle the core challenge of every business — creating compelling products and services customers want to buy. This highly practical book, paired with its online companion, will teach you the processes and tools you need to create products that sell. Using the same stunning visual format as the authors’ global bestseller, Business Model Generation, this sequel explains how to use the “Value Proposition Canvas” to design, test, create, and manage products and services customers actually want. Value Proposition Design is for anyone who has been frustrated by new product meetings based on hunches and intuitions; it’s for anyone who has watched an expensive new product launch fail in the market. The book will help you understand the patterns of great value propositions, get closer to customers, and avoid wasting time with ideas that won’t work. You’ll learn the simple process of designing and testing value propositions, that perfectly match customers’ needs and desires. In addition the book gives you exclusive access to an online companion on Strategyzer.com. You will be able to assess your work, learn from peers, and download pdfs, checklists, and more. Value Proposition Design is an essential companion to the ”Business Model Canvas” from Business Model Generation, a tool embraced globally by startups and large corporations such as MasterCard, 3M, Coca Cola, GE, Fujitsu, LEGO, Colgate-Palmolive, and many more. Value Proposition Design gives you a proven methodology for success, with value propositions that sell, embedded in profitable business models."
Book Synopsis Systemic Competitiveness by : Klaus Esser
Download or read book Systemic Competitiveness written by Klaus Esser and published by Routledge. This book was released on 2013-10-18 with total page 183 pages. Available in PDF, EPUB and Kindle. Book excerpt: The authors emphasize that an economy's competitiveness relies on purposive and intermeshed measures at the meta-, macro-, meso-, and micro- level and a multidimensional guidance concept consisting of competition, dialogue and shared decision-making which integrates the key groups of actors.
Book Synopsis Building Strong Brands by : David A. Aaker
Download or read book Building Strong Brands written by David A. Aaker and published by . This book was released on 2010 with total page 380 pages. Available in PDF, EPUB and Kindle. Book excerpt: As industries turn increasingly hostile, it is clear that strong brand-building skills are needed to survive and prosper. In David Aaker's pathbreaking book, MANAGING BRAND EQUITY, managers discovered the value of a brand as a strategic asset and a company's primary source of competitive advantage. Now, in this compelling new work, Aaker uses real brand-building cases from Saturn, General Electric, Kodak, Healthy Choice, McDonald's, and others to demonstrate how strong brands have been created and managed. A common pitfall of brand strategists is to focus on brand attributes. Aaker shows how to break out of the box by considering emotional and self-expressive benefits and by introducing the brand-as-person, brand-as-organisation, and brand-as-symbol perspectives. A second pitfall is to ignore the fact that individual brands are part of a larger system consisting of many intertwined and overlapping brands and subbrands. Aaker shows how to manage the "brand system" to achieve clarity and synergy, to adapt to a changing environment, and to leverage brand assets into new markets and products. As executives in a wide range of industries seek to prevent their products and services from becoming commodities, they are recommitting themselves to brands as a foundation of business strategy. This new work will be essential reading for the battle-ready.
Book Synopsis The Invisible Advantage by : Soren Kaplan
Download or read book The Invisible Advantage written by Soren Kaplan and published by Greenleaf Book Group. This book was released on 2017-01-17 with total page 188 pages. Available in PDF, EPUB and Kindle. Book excerpt: ** WINNER of BEST BUSINESS BOOK, International Book Awards ** Every purchased copy of the book includes access to the free downloadable Invisible Advantage Toolkit! The Invisible Advantage shows how any organization can create a culture of innovation--an environment that promotes freethinking, an entrepreneurial spirit, and sustainable value creation at all levels and across all functions. This book isn't just about the importance of an innovation culture, nor how to emulate the ''innovation untouchables'' like Google and Apple. It's a complete tool kit that anyone can use to uncover the unique, hidden drivers of innovation and then introduce fresh, intuitive approaches tailored to their organization's specific environment. To get the free Invisible Advantage Toolkit, email your receipt to [email protected] to get a download link that contains: 1. Free Video: Download the Culture as Competitive Advantage video to help make the business case for creating a culture of innovation. 2. Free Questionnaire: Get proprietary survey questions to assess your current culture of innovation. 3. Free Interview Guide: Get proven interview questions to engage key stakeholders in 1:1 discussions to assess culture and build momentum for change. 4. Free PDF Poster: Get a Large Format PDF Poster that you can print to help facilitate working sessions to design your own culture of innovation. 5. Free PowerPoint Template: Use the PowerPoint Template to define and communicate your current-state and future-state culture of innovation.
Book Synopsis The Digital Transformation Playbook by : David L. Rogers
Download or read book The Digital Transformation Playbook written by David L. Rogers and published by Columbia University Press. This book was released on 2016-04-05 with total page 267 pages. Available in PDF, EPUB and Kindle. Book excerpt: Rethink your business for the digital age. Every business begun before the Internet now faces the same challenge: How to transform to compete in a digital economy? Globally recognized digital expert David L. Rogers argues that digital transformation is not about updating your technology but about upgrading your strategic thinking. Based on Rogers's decade of research and teaching at Columbia Business School, and his consulting for businesses around the world, The Digital Transformation Playbook shows how pre-digital-era companies can reinvigorate their game plans and capture the new opportunities of the digital world. Rogers shows why traditional businesses need to rethink their underlying assumptions in five domains of strategy—customers, competition, data, innovation, and value. He reveals how to harness customer networks, platforms, big data, rapid experimentation, and disruptive business models—and how to integrate these into your existing business and organization. Rogers illustrates every strategy in this playbook with real-world case studies, from Google to GE, from Airbnb to the New York Times. With practical frameworks and nine step-by-step planning tools, he distills the lessons of today's greatest digital innovators and makes them usable for businesses at any stage. Many books offer advice for digital start-ups, but The Digital Transformation Playbook is the first complete treatment of how legacy businesses can transform to thrive in the digital age. It is an indispensable guide for executives looking to take their firms to the next stage of profitable growth.
Book Synopsis Brand Identity Breakthrough by : Gregory Diehl
Download or read book Brand Identity Breakthrough written by Gregory Diehl and published by . This book was released on 2017-03-04 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: Does your business have a story to tell? It should! From the moment you first opened your doors, you began crafting it. With every new product you release, you carve out an even more unique niche in your industry. This all builds up to one thing--brand identity. Does yours stand out from the crowd? With a decade of experience studying businesses across the world, Diehl has unlocked the key to creating innovative brand identities and distinct business stories. In Brand Identity Breakthrough, you and your small business will learn how to develop a strong brand identity by combining your personality and values with the functionality of your products, becoming an irreplaceable brand and company. Whether you lead a growing company, or are just starting out, Brand Identity Breakthrough will give you a smarter way to think about product development flow, branding, brand mapping strategy, and business model generation. With proven, and well-organized logic, it will set you on the path to selling more--and at higher prices--giving the customers exactly what they want and sending your profits through the roof. In Brand Identity Breakthrough, you will learn... -How to incorporate a unique selling proposition into your branding -The best methods for selling products to customers as a small business -How to use business storytelling to sell products in both physical and online marketplaces Table of Contents Section I: Why Identity Matters Chapter 1: Can You Tell a Good Story? (The Importance of Business Storytelling) Chapter 2: When Good Ideas Fail Chapter 3: Why Entrepreneurs Fail to See Their Own Value Chapter 4: Why Others Fail to See Your Value Section II: Creating Your Brand Identity Chapter 5: Uncovering Your Core Values Chapter 6: Developing a Unique Selling Proposition Chapter 7: Crafting Your Personality Profile Chapter 8: Knowing Your Target Audience Section III: Telling Your Story to the World Chapter 9: How to Sell Who You Are (Your Brand Identity as a Sales Pitch) Chapter 10: How to Speak with Clarity, Authority, & Authenticity Chapter 11: How to Display Your Character Through Writing Chapter 12: How to Educate Your Audience About Your Brand Identity Section IV: Brand Identity Case Studies Case Study #1: Rebranding a Whole Industry's Adversarial Image Case Study #2: Pre-Seeding a Two-Sided Marketplace for Launch Case Study #3: Turning a Charitable Project into a Profitable Movement Case Study #4: Skyrocketing a Personal Brand through Narrative Focus Case Study #5: Embracing Personality in a Technical Niche Section V: Resources for Prospective Entrepreneurs Appendix 1: Entrepreneurial Terms Defined Appendix 2: 50 Useful Starting Questions for New Entrepreneurs Appendix 3: Making Money Online
Book Synopsis UF1820, marketing y plan de negocio de la microempresa by : Silvia Partal
Download or read book UF1820, marketing y plan de negocio de la microempresa written by Silvia Partal and published by . This book was released on 2014 with total page 118 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis UF1820 - Marketing y plan de negocio de la microempresa by : Silvia Partal
Download or read book UF1820 - Marketing y plan de negocio de la microempresa written by Silvia Partal and published by Editorial Elearning, S.L.. This book was released on 2017-12-29 with total page 122 pages. Available in PDF, EPUB and Kindle. Book excerpt: La finalidad de esta unidad formativa es aprender a realizar el plan de marketing y negocio en una microempresa, para ello se explicarán las principales estrategias de marketing que se pueden llevar a cabo, así como la realización y presentación de un plan de negocio.
Download or read book Affiliate Marketing written by Mark Smith and published by . This book was released on 2019-07-23 with total page 66 pages. Available in PDF, EPUB and Kindle. Book excerpt: Inside this book, you'll discover everything you need to get started with affiliate marketing: Knowing What Affiliate Marketing Is - and Making It Work for YOU! Understanding Affiliate Marketing Terms and Lingo Identifying and Succeeding on the Top Affiliate Networks and much more...
Book Synopsis Auxiliares de Enfermería del SERMAS. Temario 1 by : Yolanda Esteban Soto
Download or read book Auxiliares de Enfermería del SERMAS. Temario 1 written by Yolanda Esteban Soto and published by . This book was released on 2012-09 with total page 460 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Lean Manufacturing. Step by step by : Luis Socconini
Download or read book Lean Manufacturing. Step by step written by Luis Socconini and published by MARGE BOOKS. This book was released on 2024-04-03 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is a practical, entertaining and didactic book for those who are starting out in Lean culture. The language used in the techniques and tools allows Lean Six Sigma management system to be understood easily and, in addition, establishes a methodology adaptable to any improvement process. From the detailed knowledge of the processes, Lean Manufacturing encourages innovation, discipline and the continuous search for excellence, through tools that improve the effectiveness of teams, delivery times and, on the whole, the capacity and competitiveness of companies. Step by step, this book enables you to discover and apply material control and production techniques that increase quality, improve communication and access to information and provide significant energy reductions. The Lean Manufacturing system offers a methodology for manufacturing and the management of organizations focused on continuous improvement, in line with the needs for efficiency and optimization of companies' resources.
Book Synopsis Sustaining Change in Universities by : Burton R. Clark
Download or read book Sustaining Change in Universities written by Burton R. Clark and published by Open University Press. This book was released on 2004 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this work, Burton R. Clark uses case studies from 14 innovative institutions to propose a new conceptual framework offering original insights into ways of initiating and sustaining change in universities.
Download or read book Mexican Financial System written by and published by . This book was released on 1993 with total page 40 pages. Available in PDF, EPUB and Kindle. Book excerpt:
