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Marketing The Destination Kuhlungsborn In Switzerland
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Book Synopsis Marketing the Destination Kühlungsborn in Switzerland by : Simone Weinert
Download or read book Marketing the Destination Kühlungsborn in Switzerland written by Simone Weinert and published by GRIN Verlag. This book was released on 2007-08 with total page 132 pages. Available in PDF, EPUB and Kindle. Book excerpt: Diploma Thesis from the year 2004 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: 1,7 (A-), Stralsund University of Applied Sciences, 102 entries in the bibliography, language: English, abstract: Tourism has been a growth market, with chances and risks, for a long time. Due to growing travel experiences tourists are becoming more and more critical and demanding. Thinking of this and the merging Europe, tourism destinations have to offer touristic services supplies, that can make them - also internationally - competitive. Destinations have to react to these new expectations, because only satisfied guests are happy visitors, who are willingly to come back or to speak positively about their experiences. Considering the dynamics of market trends it becomes more and more important for the service branch tourism to stand up against the needs and desires of the guests. Only with corresponding offers it will be possible to reach the demanding customers. In consideration of the growing visitor numbers from Switzerland the destination K hlungsborn aims at preparing itself to enter this market. To do so, in the long-run, it is necessary to follow a strategic planning, that shows which ways have to be gone to accomplish the striven aims. This book gives an in-depth analysis of the market situation, marketing strategies and the implementation of a concept to enter the Swiss market.
Book Synopsis Marketing the destination Kühlungsborn in Switzerland: A marketing concept by : Simone Weinert
Download or read book Marketing the destination Kühlungsborn in Switzerland: A marketing concept written by Simone Weinert and published by GRIN Verlag. This book was released on 2004-10-18 with total page 129 pages. Available in PDF, EPUB and Kindle. Book excerpt: Diploma Thesis from the year 2004 in the subject Business economics - Offline Marketing and Online Marketing, grade: 1,7 (A-), Stralsund University of Applied Sciences, language: English, abstract: Tourism has been a growth market, with chances and risks, for a long time. Due to growing travel experiences tourists are becoming more and more critical and demanding. Thinking of this and the merging Europe, tourism destinations have to offer touristic services supplies, that can make them – also internationally – competitive. Destinations have to react to these new expectations, because only satisfied guests are happy visitors, who are willingly to come back or to speak positively about their experiences. Considering the dynamics of market trends it becomes more and more important for the service branch tourism to stand up against the needs and desires of the guests. Only with corresponding offers it will be possible to reach the demanding customers. In consideration of the growing visitor numbers from Switzerland the destination Kühlungsborn aims at preparing itself to enter this market. To do so, in the long-run, it is necessary to follow a strategic planning, that shows which ways have to be gone to accomplish the striven aims. This book gives an in-depth analysis of the market situation, marketing strategies and the implementation of a concept to enter the Swiss market.
Book Synopsis Internet for promoting small tourist realities by : Federica Signorini
Download or read book Internet for promoting small tourist realities written by Federica Signorini and published by Lulu.com. This book was released on with total page 259 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Transactions and Database Dynamics by : Gunter Saake
Download or read book Transactions and Database Dynamics written by Gunter Saake and published by Springer. This book was released on 2003-06-26 with total page 255 pages. Available in PDF, EPUB and Kindle. Book excerpt: These post-proceedings contain the revised versions of the accepted papers of the international workshop \Transactions and Database Dynamics", which was the eighth workshop in a series focusing on foundations of models and languages for data and objects (FoMLaDO). Seven long papers and three short papers were accepted for inclusion in the proceedings. The papers address various issues of transactions and database dynamics: { criteria and protocols for global snapshot isolation in federated transaction management, { uni ed theory of concurrency control and replication control, { speci cation of evolving information systems, { inheritance mechanisms for deductive object databases with updates, { speci cation of active rules for maintaining database consistency, { integrity checking in subtransactions, { open nested transactions for multi-tier architectures, { declarative speci cation of transactions with static and dynamic integrity constraints, { logic-based speci cation of update queries as open nested transactions, and { execution guarantees and transactional processes in electronic commerce payments. In addition to the regular papers, there are papers resulting from two working groups. The rst working group paper discusses the basis for transactional c- putation. In particular, it addresses the speci cation of transactional software. The second working group paper focuses on transactions in electronic commerce applications. Among others, Internet transactions, payment protocols, and c- currency control and persistence mechanisms are discussed. Moreover, there is an invited paper by Jari Veijalainen which discusses tr- sactional aspects in mobile electronic commerce.
Book Synopsis The Ethics of Cybersecurity by : Markus Christen
Download or read book The Ethics of Cybersecurity written by Markus Christen and published by Springer Nature. This book was released on 2020-02-10 with total page 388 pages. Available in PDF, EPUB and Kindle. Book excerpt: This open access book provides the first comprehensive collection of papers that provide an integrative view on cybersecurity. It discusses theories, problems and solutions on the relevant ethical issues involved. This work is sorely needed in a world where cybersecurity has become indispensable to protect trust and confidence in the digital infrastructure whilst respecting fundamental values like equality, fairness, freedom, or privacy. The book has a strong practical focus as it includes case studies outlining ethical issues in cybersecurity and presenting guidelines and other measures to tackle those issues. It is thus not only relevant for academics but also for practitioners in cybersecurity such as providers of security software, governmental CERTs or Chief Security Officers in companies.
Author :German Federal Agency for Nature Conservation Publisher :Springer Science & Business Media ISBN 13 :364260689X Total Pages :343 pages Book Rating :4.6/5 (426 download)
Book Synopsis Biodiversity and Tourism by : German Federal Agency for Nature Conservation
Download or read book Biodiversity and Tourism written by German Federal Agency for Nature Conservation and published by Springer Science & Business Media. This book was released on 2012-12-06 with total page 343 pages. Available in PDF, EPUB and Kindle. Book excerpt: It is in the best interest of all concerned that tourism become sustainable and environmentally compatible. This need for "sustainable development" is and more by the responsible parties. Moreover, in the being recognised more search for solution strategies the realisation is gaining ground that tourism must be viewed as a worldwide phenomenon whose development must be co-ordinated in a co-operative effort spanning regions and continents. That the preservation of biological diversity also requires global co operation has been confirmed by over 170 countries which have already acceded to the "Convention on Biological Diversity". It is thus an important task to provide the foundations for joint action. Germany, one of the largest source countries of international tourism, must feel particularly obligated in this regard. The report published here is the result of a research project com missioned by the German Federal Agency for Nature Conservation. The study pursued and examined the thesis that the Convention on Biological Diversity be used as a central instrument for arriving at international principles and regulations for combining nature conservation and tourism which could lead to a sustainable development of tourism. To further the discussion, the authors brought the study to a logical conclusion by working out a proposal for a "tourism protocol" additional to the existing Convention on Biodiversity. Such a protocol additional to the Convention would entail the stipulation of internationally binding implementation and regulations for achieving sustainable tourism.
Book Synopsis Change, the Arrow of Time, and Divine Eternity in Light of Relativity Theory by : Daniel Saudek
Download or read book Change, the Arrow of Time, and Divine Eternity in Light of Relativity Theory written by Daniel Saudek and published by Springer Nature. This book was released on 2020-03-19 with total page 218 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book has two aims; first, to provide a new account of time's arrow in light of relativity theory; second, to explain how God, being eternal, relates to our world, marked as it is by change and time. In part one, Saudek argues that time is not the expansive universal 'wave' that is appears to be, but nor are we living in an unchanging block. Rather, time is real but local: there are infinitely many arrows of time in the universe, each with their own fixed past and open future. This model is based on the ontology of substances which can exist in different states, marked by different properties. On this basis, a derivation of temporal precedence and of the asymmetry between the fixed past and the open future is provided. Time's arrow is thus 'attached' to substances, and is therefore a local rather than global phenomenon, though by no means an illusory or merely subjective one. In part two, this model is then applied to the perennial questions concerning the relationship between divine eternity and the temporal world: How can my future choices be free if God already knows what I will do? Can God act if He is not in time? Through the lens of relativity theory, such questions are shown to appear in a completely new light. The book combines insights from theoretical physics with ancient and contemporary philosophy into a unique synthesis, broaching a wealth of key issues including the arrow of time, the evolution of the cosmos, and a physics-based defence of eternalism in philosophical theology.
Book Synopsis Tourism and Water by : Stefan Gössling
Download or read book Tourism and Water written by Stefan Gössling and published by Channel View Publications. This book was released on 2015 with total page 210 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides a systematic and comprehensive guide to the current state of knowledge on tourism and water. It is the first book to thoroughly examine the interrelationships of tourism and water use based on global, regional and business perspectives. Its assessment of tourism's global impact along with its overviews of sectoral and management approaches will provide a benchmark by which the water sustainability of tourism will be measured for years to come. In making a clear case for greater awareness and enhanced water management in the tourism sector, it is hoped that the book will contribute to the wise and sustainable use of this critical resource. The book is interdisciplinary in coverage and international in scope. It is designed as essential reading for not only students of tourism but also practitioners.
Book Synopsis The Cold War by : Konrad H. Jarausch
Download or read book The Cold War written by Konrad H. Jarausch and published by Walter de Gruyter GmbH & Co KG. This book was released on 2017-02-06 with total page 317 pages. Available in PDF, EPUB and Kindle. Book excerpt: The traces of the Cold War are still visible in many places all around the world. It is the topic of exhibits and new museums, of memorial days and historic sites, of documentaries and movies, of arts and culture. There are historical and political controversies, both nationally and internationally, about how the history of the Cold War should be told and taught, how it should be represented and remembered. While much has been written about the political history of the Cold War, the analysis of its memory and representation is just beginning. Bringing together a wide range of scholars, this volume describes and analyzes the cultural history and representation of the Cold War from an international perspective. That innovative approach focuses on master narratives of the Cold War, places of memory, public and private memorialization, popular culture, and schoolbooks. Due to its unique status as a center of Cold War confrontation and competition, Cold War memory in Berlin receives a special emphasis. With the friendly support of the Wilson Center.
Download or read book Electromagnetic Metrology written by and published by . This book was released on 1975 with total page 38 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Drifting on Alien Winds by : Michael Carroll
Download or read book Drifting on Alien Winds written by Michael Carroll and published by Springer Science & Business Media. This book was released on 2011-02-15 with total page 247 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ever since the Montgolfier's hot air balloon carried a chicken, a goat, and a duck into the Parisian skies, scientists have dreamed of contraptions to explore the atmosphere. With the advent of the space age, new airborne inventions were needed. From the Soviet Venus balloons to the advanced studies of blimps and airplanes for the atmospheres of Mars and Titan, Drifting on Alien Winds surveys the many creative and often wacky ideas for exploring alien skies. Through historical photographs and stunning original paintings by the author, readers also explore the weather on planets and moons, from the simmering acid-laden winds of Venus to liquid methane-soaked skies of Titan.
Download or read book Traumascapes written by Maria M. Tumarkin and published by Melbourne Univ. Publishing. This book was released on 2005-01-01 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'Traumascapes are a distinctive category of places transformed physically and psychically by suffering, part of a scar tissue that stretches across the world.' Maria Tumarkin grew up in the old Soviet Union, and emigrated to Australia as a teenager. In 2004, she embarked on an international odyssey to investigate and write about major sites of violence and suffering. Traumascapes is a powerful meditation on the places she visited: Bali, Berlin, Manhattan, Moscow, Port Arthur, Sarajevo, and the field in Pennsylvania where the fourth plane involved in the attacks of September 11 2001 crashed. In a time when terror and tragedy flourish these locations exhibit a compelling power, drawing pilgrims and tourists from around the world who want to understand the meaning of the traumatic events that unfolded there. In traumascapes, life goes on but the past is still unfinished business.
Book Synopsis The German Fairy Tale Landscape by : Thomas L. Johnson
Download or read book The German Fairy Tale Landscape written by Thomas L. Johnson and published by E. Michael Iba. This book was released on 2006 with total page 190 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis The Sustainable Chef by : Stefan Gössling
Download or read book The Sustainable Chef written by Stefan Gössling and published by Routledge. This book was released on 2021-12-09 with total page 406 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides the first systematic and accessible text for students of hospitality and the culinary arts that directly addresses how more sustainable restaurants and commercial food services can be achieved. Food systems receive growing attention because they link various sustainability dimensions. Restaurants are at the heart of these developments, and their decisions to purchase regional foods, or to prepare menus that are healthier and less environmentally problematic, have great influence on food production processes. This book is systematically designed around understanding the inputs and outputs of the commercial kitchen as well as what happens in the restaurant from the perspective of operators, staff and the consumer. The book considers different management approaches and further looks at the role of restaurants, chefs and staff in the wider community and the positive contributions that commercial kitchens can make to promoting sustainable food ways. Case studies from all over the world illustrate the tools and techniques helping to meet environmental and economic bottom lines. This will be essential reading for all students of hospitality and the culinary arts.
Download or read book We Indonesians written by Mochtar Lubis and published by . This book was released on 1979 with total page 62 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Holiday Homes written by and published by Te Neues Publishing Company. This book was released on 2014 with total page 225 pages. Available in PDF, EPUB and Kindle. Book excerpt: Over the last three decades, Engel & Volkers has made a worldwide name for itself as a specialist in selling and renting remarkable properties in especially beautiful locations. With more than 500 offices in 38 countries and on five continents, the company is an undisputed expert in exclusive vacation properties and second homes located in the globe's most idyllic places. This unique book presents a curated selection of exceptional homes that are ideal for leaving behind everyday life--for a week, a few months, or even a lifetime. Whether in a spacious villa, a modern townhouse, or a charming chalet, the utmost in comfort can be enjoyed by aesthetes, sports enthusiasts, and those seeking peace and tranquility. All within the midst of pristine coastal or mountain scenery, of course.
Download or read book Brochures 5 written by B. Martin Pedersen and published by Graphis Incorporated. This book was released on 2004 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: The fifth edition of Brochures presents international designers and showcases complete design solutions and techniques employed. This collection includes more than 250 full spreads which illustrate the complete impact of each brochure through close-ups, covers and inside spreads. The Annual's commentary section explores the unique facet brochures bring to the design arena, including interviews with leading experts: Japanese designer Taku and Satoh and Anders Kornestedt of Finnish Happy F&B; and a discussion between photographer Terry Vine and designer Lana Rigsby. A complete index provides the names of creative personnel, clients, printers, paper specs and coordinates of design firms.
