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Marketing Techniques Used By National Basketball Association Franchises To Increase Home Game Attendance
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Book Synopsis The National Basketball Association by : Frank P. Jozsa
Download or read book The National Basketball Association written by Frank P. Jozsa and published by World Scientific. This book was released on 2011 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: The National Basketball Association (NBA) is widely recognized as an entertaining and innovative league whose teams play regular season and postseason games in packed arenas at home and away sites in the United States and Canada. This book discusses the development, growth, and success of the 61-year-old NBA from a business perspective. Covering the late 1940s to 2009, it focuses on the league's expansions and mergers, team territories and relocations, franchise organizations and operations, basketball arenas and markets, and NBA domestic and international affairs. Readers will gain an insight into when, how, and why the NBA emerged, reformed, and gradually matured to become one of the world's most dominant, prosperous, and popular professional sports organizations today.
Book Synopsis National Basketball Association, The: Business, Organization And Strategy by : Frank P Jozsa, Jr
Download or read book National Basketball Association, The: Business, Organization And Strategy written by Frank P Jozsa, Jr and published by World Scientific. This book was released on 2010-10-19 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: The National Basketball Association (NBA) is widely recognized as an entertaining and innovative league whose teams play regular season and postseason games in packed arenas at home and away sites in the United States and Canada. This book discusses the development, growth, and success of the 61-year-old NBA from a business perspective. Covering the late 1940s to 2009, it focuses on the league's expansions and mergers, team territories and relocations, franchise organizations and operations, basketball arenas and markets, and NBA domestic and international affairs. Readers will gain an insight into when, how, and why the NBA emerged, reformed, and gradually matured to become one of the world's most dominant, prosperous, and popular professional sports organizations today.
Book Synopsis National Basketball Association Strategies by : Frank P. Jozsa Jr.
Download or read book National Basketball Association Strategies written by Frank P. Jozsa Jr. and published by Springer. This book was released on 2014-10-01 with total page 129 pages. Available in PDF, EPUB and Kindle. Book excerpt: This Brief identifies and contrasts the groups of National Basketball Association (NBA) expansion franchises and of any teams that relocated from one metropolitan area or city to another from 1950 to 2013. It discusses historical differences and similarities in the teams’ markets and performances and then as members of divisions and conferences. It measures and compares the emergence, development, and success of the teams by analyzing demographic, economic and sport-specific data. It also discusses the respective mergers of the Basketball Association of America and National Basketball League in 1949, and the American Basketball Association and National Basketball Association in 1976. National Basketball Association Strategies makes an important, relevant, and useful contribution to the literature regarding professional sports operations and to the NBA’s short and long run business strategies in American culture. Besides numerous sports fans within metropolitan areas and extended markets of these NBA teams, the book’s audiences are sports historians and researchers, college and public libraries, and current and potential NBA franchise owners and team executives. This Brief may also be used as a reference or supplemental text for college and university students enrolled in such applied undergraduate and graduate courses and seminars as sports administration, sports business, and sports management.
Book Synopsis National Basketball Association Franchises by : Frank P. Jozsa
Download or read book National Basketball Association Franchises written by Frank P. Jozsa and published by Lexington Books. This book was released on 2017-02-09 with total page 291 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines the development and organization of the NBA and its clubs, how each club has performed in seasons and postseasons, and to what extent each has prospered and succeeded as a business enterprise despite competition for market share from other types of entertainment. Each chapter contains two core themes—Team Performance and Franchise Business. The former highlights how teams won division and conference titles and NBA championships while the latter analyzes and compares financial data including revenue, gate receipts, and operating income. The book also explores such things as when each franchise organized and why it joined the NBA, a brief profile of its current majority owner or ownership group, records of teams’ special coaches and players, attendances at home games, and how their arenas rank as venues for fans. This book explains why particular teams located in very large, large, midsized, or small markets win more games and titles than others and when and how frequently this occurs. In addition, it provides ways to individually—and by division or conference—compare basketball franchises from a financial perspective.
Book Synopsis Encyclopedia of Sports Management and Marketing by : Linda E. Swayne
Download or read book Encyclopedia of Sports Management and Marketing written by Linda E. Swayne and published by SAGE. This book was released on 2011-08-08 with total page 1960 pages. Available in PDF, EPUB and Kindle. Book excerpt: The first reference resource to bring both sports management and sports marketing all together in one place.
Book Synopsis Dissertation Abstracts International by :
Download or read book Dissertation Abstracts International written by and published by . This book was released on 2001 with total page 602 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Proceedings of the 2022 International Conference on Sport Science, Education and Social Development (SSESD 2022) by : Jian Sun
Download or read book Proceedings of the 2022 International Conference on Sport Science, Education and Social Development (SSESD 2022) written by Jian Sun and published by Springer Nature. This book was released on 2023-02-10 with total page 602 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is an open access book. 2022 International Conference on Sport Science, Education and Social Development(SSESD2022)was held from July 15th to 17th in Kunming China. The objective of SSESD is to promote scientific information interchange by creating a platform to students, researchers, Practitioners, and academicians to present their ongoing researches on diverse themes ranging from Sport Science, Education and Social Development. Under the influence of the current COVID-19 epidemic, people pay more and more attention to physical health, scientific distance education of physical exercise, in the meantime, wisdom education provides a guarantee for people to acquire knowledge. SSESD aims to provide the opportunity for Engineers Academicians, Scientists, Researchers and students to share ideas and knowledge and to network with an international crowd and deliberate the practical challenges encountered and solutions adopted in respective domains worldwide. Thus, organizing committee invites all Industry Professional, delegates and students representing worldwide institutions, Government agencies, and other organizations, to take part in the International Conference on Sport Science, Education and Social Development.
Book Synopsis The Business of Sports by : Scott Rosner
Download or read book The Business of Sports written by Scott Rosner and published by Jones & Bartlett Publishers. This book was released on 2011 with total page 792 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Business of Sports, Second Edition is a comprehensive collection of readings that focus on the multibillion-dollar sports industry and the dilemmas faced by todays sports business leaders. It contains a dynamic set of readings to provide a complete overview of major sports business issues. The Second Edition covers professional, Olympic, and collegiate sports, and highlights the major issues that impact each of these broad categories. The Second Edition continue to provide insight from a variety of stakeholders in the industry and cover the major business disciplines of management, marketing, finance, information technology, accounting, ethics and law. In addition, it features concise introductions, targeted discussion questions, and graphs and tables to convey relevant financial data and other statistics discussed. This book is designed for current and future sports business leaders as well as those interested in the inner-workings of the industry.
Book Synopsis American Doctoral Dissertations by :
Download or read book American Doctoral Dissertations written by and published by . This book was released on 2000 with total page 816 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Economics by : Campbell R. McConnell
Download or read book Economics written by Campbell R. McConnell and published by McGraw-Hill Companies. This book was released on 1996 with total page 952 pages. Available in PDF, EPUB and Kindle. Book excerpt: This textbook focuses on three primary areas: the internationalization and thorough updating of the presentation; a restructuring of macroeconomics; and the addition of pedagogical features to help the students get the most from every chapter
Book Synopsis Principles and Practice of Sport Management by : Lisa Pike Masteralexis
Download or read book Principles and Practice of Sport Management written by Lisa Pike Masteralexis and published by Jones & Bartlett Learning. This book was released on 2009 with total page 543 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Updated and expanded, Principles and Practice of Sport Management, Third Edition offers a comprehensive introduction to the sport management industry. From the basic knowledge and skill sets of a sport manager to the current trends and issues of the sport management industry, this text provides the foundation for students as they study and prepare for a variety of sport management careers. Many well-known sport industry professionals contribute chapters that show students how to apply their new knowledge and skills. These experts provide firsthand advice on sport industry segments ranging from high school to the international arena. Students gain a solid understanding of sport management structures and learn to apply principles such as sport ethics to the many segments and support systems of the industry."--Book Jacket.
Book Synopsis Sport Marketing by : George R. Milne
Download or read book Sport Marketing written by George R. Milne and published by Jones & Bartlett Learning. This book was released on 1999 with total page 202 pages. Available in PDF, EPUB and Kindle. Book excerpt: This edition presents cutting-edge conceptual and empirical approaches for managers to conduct relationships with consumers.
Book Synopsis Annual Report of the Federal Communications Commission on the Effect of Public Law 93-107, the Sports Antiblackout Law, on the Broadcasting of Sold-out Home Games of Professional Football, Baseball, Basketball and Hockey by : United States. Federal Communications Commission
Download or read book Annual Report of the Federal Communications Commission on the Effect of Public Law 93-107, the Sports Antiblackout Law, on the Broadcasting of Sold-out Home Games of Professional Football, Baseball, Basketball and Hockey written by United States. Federal Communications Commission and published by . This book was released on 1977 with total page 184 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Sharing Best Practices in Sport Marketing by : Brenda G. Pitts
Download or read book Sharing Best Practices in Sport Marketing written by Brenda G. Pitts and published by . This book was released on 2004 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: It is with tremendous pleasure that I share the enclosed contents drawn from more than eighty research presentations delivered at the Inaugural Sport Marketing Association Conference hosted by the University of Florida on 13 to 15 November 2003. Scholarly papers were presented on such subjects as corporate sponsorship, sport consumer behaviour, sport product branding, and technology's role in the promotion and sales process, all subjects of critical importance to those in pursuit of the best sport marketing practices.' -- From Richard Irwin's preface 'A Word From the President'.
Book Synopsis Principles and Practice of Sport Management with Navigate Advantage Access by : Lisa Pike Masteralexis
Download or read book Principles and Practice of Sport Management with Navigate Advantage Access written by Lisa Pike Masteralexis and published by Jones & Bartlett Learning. This book was released on 2023-06-15 with total page 553 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Principles and Practice of Sport Management provides students with the foundation they need to prepare for a variety of sport management careers. Intended for use in introductory sport management courses at the undergraduate level, the focus of this text is to provide an overview of the sport industry and cover basic fundamental knowledge and skill sets of the sport manager, as well as to provide information on sport industry segments for potential employment and career opportunities"--
Book Synopsis FCC Record by : United States. Federal Communications Commission
Download or read book FCC Record written by United States. Federal Communications Commission and published by . This book was released on 1993 with total page 1372 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis APICS, the Performance Advantage by :
Download or read book APICS, the Performance Advantage written by and published by . This book was released on 1995 with total page 566 pages. Available in PDF, EPUB and Kindle. Book excerpt:
