Japan and South Africa in a Globalising World

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Author :
Publisher : Routledge
ISBN 13 : 1351752642
Total Pages : 308 pages
Book Rating : 4.3/5 (517 download)

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Book Synopsis Japan and South Africa in a Globalising World by : Chris Alden

Download or read book Japan and South Africa in a Globalising World written by Chris Alden and published by Routledge. This book was released on 2019-05-24 with total page 308 pages. Available in PDF, EPUB and Kindle. Book excerpt: This title was first published in 2003. From its position as one of Africa's major investors, and a top provider of development assistance, Tokyo's quiet diplomacy is having a growing impact on African affairs. This book illuminates the challenges facing the prospective partnership, and deconstructs the international political economy of this relationship. Furthermore, through a series of comparative studies, it explores the relevance of the content of the East Asian experience of South Africa and the continent as a whole. Features include: - an innovative study of the international political economy of an increasingly important relationship between Asia and Africa - an original analysis of the comparative dimensions of East Asia and Southern Africa's respective experiences in development - contextualizes the South African and Japanese experiences within the contemporary globalization debate The book is suitable for students and courses in international relations, development studies and comparative politics, as well as African and Asian studies.

Marketing Information Guide

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Author :
Publisher :
ISBN 13 :
Total Pages : 702 pages
Book Rating : 4.F/5 ( download)

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Book Synopsis Marketing Information Guide by :

Download or read book Marketing Information Guide written by and published by . This book was released on 1967 with total page 702 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Competitive Position of U.S. Farm Products in the Japanese Market

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Author :
Publisher :
ISBN 13 :
Total Pages : 132 pages
Book Rating : 4.:/5 (31 download)

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Book Synopsis The Competitive Position of U.S. Farm Products in the Japanese Market by : Hughes Hudson Spurlock

Download or read book The Competitive Position of U.S. Farm Products in the Japanese Market written by Hughes Hudson Spurlock and published by . This book was released on 1966 with total page 132 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Marketing in Canada

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Publisher :
ISBN 13 :
Total Pages : 872 pages
Book Rating : 4.3/5 ( download)

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Book Synopsis Marketing in Canada by : Kenneth L. Fernandez

Download or read book Marketing in Canada written by Kenneth L. Fernandez and published by . This book was released on 1976 with total page 872 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Shark Utilization, Marketing and Trade

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Author :
Publisher : Food & Agriculture Org.
ISBN 13 : 9789251043615
Total Pages : 484 pages
Book Rating : 4.0/5 (436 download)

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Book Synopsis Shark Utilization, Marketing and Trade by : Stefania Vannuccini

Download or read book Shark Utilization, Marketing and Trade written by Stefania Vannuccini and published by Food & Agriculture Org.. This book was released on 1999 with total page 484 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sharks are only a small proportion of world recorded fish landings, but they are a versatile and valuable resource. They sustain important fisheries in several countries and are a cheap but valuable source of protein for coastal communities dependent on subsistence fisheries. Sharks are exploited for their meat, fins, teeth, cartilage, liver and other internal organs. This report details species used and methods of preparation for various purposes.

Your Guide To Entertainment Marketing and Performance (Collection)

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Author :
Publisher : FT Press
ISBN 13 : 0133742857
Total Pages : 774 pages
Book Rating : 4.1/5 (337 download)

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Book Synopsis Your Guide To Entertainment Marketing and Performance (Collection) by : Al Lieberman

Download or read book Your Guide To Entertainment Marketing and Performance (Collection) written by Al Lieberman and published by FT Press. This book was released on 2013-08-08 with total page 774 pages. Available in PDF, EPUB and Kindle. Book excerpt: Entertainment spending is soaring worldwide, driven by new technologies, new platforms, new business models, and unrelenting demand amongst seven billion consumers. That means entertainment marketing opportunities are soaring, too. But this business is more complex and competitive than ever–and it’s changing at breakneck speed. Now, two leading practitioners show how to transform content into profits today and tomorrow…in The Definitive Guidce to Entertainment Marketing . ¿ Marketing Metrics: The Definitive Guide to Measuring Marketing Performance, Second Edition , is the definitive guide to today’s most valuable marketing metrics. In this thoroughly updated and significantly expanded book, four leading marketing researchers show exactly how to choose the right metrics for every challenge and expand their treatment of social marketing, web metrics, and brand equity. They also give readers new systems for organizing marketing metrics into models and dashboards that translate numbers into management insight.

International Marketing

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Publisher : Routledge
ISBN 13 : 1135275475
Total Pages : 737 pages
Book Rating : 4.1/5 (352 download)

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Book Synopsis International Marketing by : Sak Onkvisit

Download or read book International Marketing written by Sak Onkvisit and published by Routledge. This book was released on 2009-05-07 with total page 737 pages. Available in PDF, EPUB and Kindle. Book excerpt: A key text examining the theory and strategy of marketing in a global context, this acclaimed text uses academic rigour rather than anecdotal evidence. The new edition features key new data, updated case studies, and a revised companion website.

Marketing

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Author :
Publisher : Little Brown
ISBN 13 :
Total Pages : 616 pages
Book Rating : 4.3/5 (97 download)

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Book Synopsis Marketing by : Frederick A. Russ

Download or read book Marketing written by Frederick A. Russ and published by Little Brown. This book was released on 1982 with total page 616 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Understanding the Japanese Food and Agrimarket

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Publisher : CRC Press
ISBN 13 : 9781560220299
Total Pages : 240 pages
Book Rating : 4.2/5 (22 download)

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Book Synopsis Understanding the Japanese Food and Agrimarket by : Andrew D O'Rourke

Download or read book Understanding the Japanese Food and Agrimarket written by Andrew D O'Rourke and published by CRC Press. This book was released on 1994-02-01 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: The contributing authors of Understanding the Japanese Food and Agrimarket discuss broad forces that affect markets in Japan and specific situations faced in marketing grain, livestock, and seafood products; fruits; vegetables; and wood products. Many of the contributors speak and read Japanese and have lived in Japan for extensive periods; they are able to give deep insights into how and why the Japanese consumption and distribution system behaves as it does. They draw on their expertise to fully explore various Japanese food and fiber markets. As they demystify the Japanese market, they illustrate for readers several systematic approaches to mastering the Japanese food and fiber markets. Readers will discover that effective long-term marketing strategies in Japan must be based on sound analytical information. The contributors provide such needed material with chapters on items as diverse as wine, grain products, beef, and fruits and vegetables. Some of the specific topics covered include: changes in Japanese food consumption Japanese food distribution system demand for beef products in Japan demand for vegetables and vegetable seeds Japanese wine market demand for bakery products new food products for the Japanese market developing trade relations in wood products Executives of commodity associations or firms exporting foods to Japan will find the general sections most interesting as well as chapters specific to their products. Teachers and students exploring exporting to the Japanese market will be intrigued by the various dimensions of the “multifaceted” nature and opportunities of the Japanese market.

U.S. Export Sales

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Author :
Publisher :
ISBN 13 :
Total Pages : 36 pages
Book Rating : 4.:/5 (319 download)

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Book Synopsis U.S. Export Sales by :

Download or read book U.S. Export Sales written by and published by . This book was released on 1992 with total page 36 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Routledge Handbook of Political Advertising

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Publisher : Taylor & Francis
ISBN 13 : 1317439783
Total Pages : 439 pages
Book Rating : 4.3/5 (174 download)

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Book Synopsis Routledge Handbook of Political Advertising by : Christina Holtz-Bacha

Download or read book Routledge Handbook of Political Advertising written by Christina Holtz-Bacha and published by Taylor & Francis. This book was released on 2017-02-24 with total page 439 pages. Available in PDF, EPUB and Kindle. Book excerpt: This Handbook provides the most comprehensive overview of the role of electoral advertising on television and new forms of advertising in countries from all parts of the world currently available. Thematic chapters address advertising effects, negative ads, the perspective of practitioners and gender role. Country chapters summarize research on issues including political and electoral systems; history of ads; the content of ads; reception and effects of ads; regulation of political advertising on television and the Internet; financing political advertising; and prospects for the future. The Handbook confirms that candidates spend the major part of their campaign budget on television advertising. The US enjoys a special situation with almost no restrictions on electoral advertising whereas other countries have regulation for the time, amount and sometimes even the content of electoral advertising or they do not allow television advertising at all. The role that television advertising plays in elections is dependent on the political, the electoral and the media context and can generally be regarded as a reflection of the political culture of a country. The Internet is relatively unregulated and is the channel of the future for political advertising in many countries

The Dynamics of Japan's Relations with Africa

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Publisher : Routledge
ISBN 13 : 1134825331
Total Pages : 234 pages
Book Rating : 4.1/5 (348 download)

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Book Synopsis The Dynamics of Japan's Relations with Africa by : Kweku Ampiah

Download or read book The Dynamics of Japan's Relations with Africa written by Kweku Ampiah and published by Routledge. This book was released on 2013-01-11 with total page 234 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the first book to examine in-depth Japan's relations with Africa. Japan's dependence on raw materials from South Africa made it impossible for Tokyo in the 1970s and 1980s to support other African states in their fight against the minority government and its policy of apartheid. Kweku Ampiah's detailed analysis of Japan's political, economic and diplomatic relations with sub-Saharan Africa from 1974 to the early 1990s makes it clear that Japan was lukewarm in the struggle against apartheid. Case studies of Tanzania and Nigeria dissect Japan's trade, aid and investment policies in sub-Saharan Africa more widely.

Black Enterprise

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Publisher :
ISBN 13 :
Total Pages : 154 pages
Book Rating : 4./5 ( download)

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Book Synopsis Black Enterprise by :

Download or read book Black Enterprise written by and published by . This book was released on 1994-09 with total page 154 pages. Available in PDF, EPUB and Kindle. Book excerpt: BLACK ENTERPRISE is the ultimate source for wealth creation for African American professionals, entrepreneurs and corporate executives. Every month, BLACK ENTERPRISE delivers timely, useful information on careers, small business and personal finance.

The Definitive Guide to Entertainment Marketing

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Author :
Publisher : Pearson Education
ISBN 13 : 0133092089
Total Pages : 305 pages
Book Rating : 4.1/5 (33 download)

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Book Synopsis The Definitive Guide to Entertainment Marketing by : Al Lieberman

Download or read book The Definitive Guide to Entertainment Marketing written by Al Lieberman and published by Pearson Education. This book was released on 2013 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: Entertainment Marketing NOW: Every Platform, Technology, and Opportunity Covers film, cable, broadcast, music, sports, publishing, social media, gaming, and more Reflects powerful trends ranging from smartphones to globalization Demonstrates breakthrough strategies integrating advertising, promotion, PR, and online content distribution By industry insiders with decades of experience as leaders and consultants Entertainment spending is soaring worldwide, driven by new technologies, new platforms, new business models, and unrelenting demand amongst seven billion consumers. That means entertainment marketing opportunities are soaring, too. But this business is more complex and competitive than ever-and it's changing at breakneck speed. Now, two leading practitioners show how to transform content into profits today and tomorrow...any content, on any platform, in any market, worldwide. You'll master innovative new ways to grab consumers' attention and wallets fast...make your experiences wannasee, haftasee, mustsee...drive more value through social platforms, mobile technologies, and integrated marketing strategies...overcome challenges ranging from bad buzz to piracy...fully leverage licensing, merchandising, and sponsorships...and successfully market all forms of entertainment.

Situation and Outlook Report

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Publisher :
ISBN 13 :
Total Pages : 988 pages
Book Rating : 4.:/5 (89 download)

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Download or read book Situation and Outlook Report written by and published by . This book was released on 1990 with total page 988 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Bibliography of Agriculture

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Publisher :
ISBN 13 :
Total Pages : 2178 pages
Book Rating : 4.U/5 (183 download)

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Book Synopsis Bibliography of Agriculture by :

Download or read book Bibliography of Agriculture written by and published by . This book was released on 1966 with total page 2178 pages. Available in PDF, EPUB and Kindle. Book excerpt:

International Marketing

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Author :
Publisher : Routledge
ISBN 13 : 1134386362
Total Pages : 619 pages
Book Rating : 4.1/5 (343 download)

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Book Synopsis International Marketing by : John Shaw

Download or read book International Marketing written by John Shaw and published by Routledge. This book was released on 2008-01-28 with total page 619 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing is a universal activity that is widely applicable, regardless of the political, social or economic systems of a particular country. However, this doesn't mean that consumers in different parts of the world should be satisified in the same way. The 4th edition of International Marketing has been written to enable managers and scholars to meet the international challenges they face everyday. It provides the solid foundation required to understand the complexities of marketing on a global scale. The book has been fully updated with topical case studies, examples of contemporary marketing campaigns, the most relevant discussion topics as well as the most up-to-date theories, references and research findings. It is this combination of theory and practice that makes this textbook truly unique, presenting a fully rounded view of the topic rather than an anecodotal or descriptive one alone. The book includes chapters on: * Trade distortions and marketing barriers * Political and legal environments * Culture * Consumer behaviour * Marketing research * Promotion and pricing strategies * Currencies and foreign exchange Accessibly written and designed, this book is the most international book on marketing available that can be used by undergraduates and postgraduates the world over. A companion website provides additional material for lecturers and students alike.