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Marketing Manipulation
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Book Synopsis Marketing Manipulation by : Kamins Michael
Download or read book Marketing Manipulation written by Kamins Michael and published by World Scientific. This book was released on 1999-06-30 with total page 252 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing Manipulation deals with the tactics and strategies used by marketers that prey on human cognitive, social and memory based biases ultimately influencing consumer behavior in their favor. Kamins focuses on examples from academic research where consumers have been found to be susceptible to bias and therefore have made less than optimal purchase decisions. Particularly, academic research in the area of Pricing, Product, Promotion, Sales and marketing research. Written in an accessible manner, this book puts the consumer (you!) in the center and aims to helps making all of us a better decision maker when confronted with a range of stimuli in a marketing environment.
Book Synopsis Mind Hacking - Mental Manipulation and Dark Psychology by : KEVIN J. ALLEN
Download or read book Mind Hacking - Mental Manipulation and Dark Psychology written by KEVIN J. ALLEN and published by KEVIN J. ALLEN. This book was released on with total page 115 pages. Available in PDF, EPUB and Kindle. Book excerpt: Do you want to learn about Dark psychology and its fundamentals? Do you want to master manipulation techniques to influence people? Do you have the feeling that someone is manipulating you and you want to defend yourself? If you want to know the human psyche in depth, learn to master, recognize and defend yourself from Mental Manipulation, read on to see the importance of the things you will learn with this book. By Dark Psychology we understand the techniques used to manipulate and persuade people. These techniques can be used both negatively against us, but also positively in our daily lives to gain acceptance and be more influential socially or at work. Therefore, it is necessary to understand these Techniques both to avoid being victims of those who apply them, and to improve our condition of human relationships. IN THIS BOOK YOU WILL LEARN : - THE FOUNDATIONS OF DARK PSYCHOLOGY AND ITS HISTORICAL AND SCIENTIFIC BASIS. - MENTAL MANIPULATION TECHNIQUES - RECOGNIZE AND DEFEND YOURSELF FROM MANIPULATORS WHO NEGATIVELY INFLUENCE YOUR LIFE - ACTIVELY USE MENTAL MANIPULATION TO IMPROVE THEIR SOCIAL AND WORK LIFE - ACTIVE AND PASSIVE MANIPULATION TECHNIQUES Psychology and manipulation, along with the simple and practical techniques you'll find in the book, will help you improve your living condition and relate better to everyone. IF YOU WANT TO KNOW MORE' AND WANT TO REGAIN CONTROL OF YOURSELF AND YOUR LIFE, DON'T WAIT... GO BACK TO THE TOP OF THE PAGE AND CLICK BUY NOW!
Download or read book Manipulation written by Andrew D. Chapman and published by The Autodidact’s Toolkit. This book was released on 2023-12-13 with total page 428 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the shadows of human interaction lies a realm where manipulation, influence, and control reign. Manipulation is a groundbreaking exploration into this often unseen world, revealing the intricate mechanisms and tactics that underpin manipulative behavior. This book offers a deep dive into the complex and sometimes disturbing aspects of human psychology. It's not just a text; it's a mirror reflecting the darker sides of human interactions that we often overlook or fail to recognize. From the subtle manipulations in everyday relationships to the more overt machinations of political and economic scams, this book covers the entire spectrum of dark psychology. Each chapter unfolds another layer of understanding, providing insights into how manipulation operates in various contexts - personal relationships, digital interactions, workplace dynamics, and even global propaganda. The book does not just describe these phenomena; it dissects them, offering an analytical perspective that is both comprehensive and accessible. Manipulation also serves as a guide for resilience and empowerment. It equips the reader with knowledge and strategies to recognize, resist, and protect against manipulative tactics. This is not a handbook for the manipulator but a shield for the manipulated. Whether you're a psychology enthusiast, a professional in the field, or just someone curious about the darker aspects of human behavior, this book is an essential addition to your library. It invites you to embark on a journey of discovery, awareness, and self-empowerment in a world where understanding dark psychology is not just useful but necessary. Prepare to be enlightened, disturbed, and ultimately empowered as you turn the pages of Manipulation. Your perception of influence, control, and human interaction will never be the same.
Book Synopsis Dark Psychology and Gaslighting Manipulation by : Ryan Mace
Download or read book Dark Psychology and Gaslighting Manipulation written by Ryan Mace and published by Ryan Mace. This book was released on 2022-09-14 with total page 281 pages. Available in PDF, EPUB and Kindle. Book excerpt: What if all the things you wanted in life could actually be yours? It sounds too good to be true, but you can get what you want in life. How easily we are misled by others is a major hurdle to realizing our maximum potential. This book shows you how to put yourself first and live your ideal life. How? Through Dark Psychology. Are you constantly burdened by others controlling you? Do you feel you are being forced to do things or be versions of yourself you don't like? Or, have you wanted to go out with someone and wondered, "I have no idea how to talk to her!" We are taught to be afraid of things we do not understand. Most of us feel that if everyone else says it is terrible, it must be so. But dark psychology is not bad. It is your roadmap to success. So many of us even believe that some organizations are terrible because they dabble in dark psychology. When you learn the truths, you'll know that all of us can wield the powers therein. Not just the Freemasons. Of course, we'll learn all about them in this book too. Plus, this book will equip you with the magicking power to read, understand, and control how others think. In the same breath, you will also learn to defend yourself. Here's just a taste of what is waiting for you inside this book: What is dark psychology, and is there any history to it? An introduction to Freemasonry. Who comprises the mythical dark triad? How do you identify dark triad personalities? What is persuasion, and how is it used the world over? Is hypnotism legitimate? And so much more! As you learn, you will find that dark psychology can put the reigns of your life entirely in your hands. So, what are you waiting for? Click "Buy," and begin the journey into owning your life, one secret persuasive tactic at a time!
Book Synopsis Manipulation tactics and consumer behavior. Creating a desire to purchase in the digital era by : Jar Tiautrakul
Download or read book Manipulation tactics and consumer behavior. Creating a desire to purchase in the digital era written by Jar Tiautrakul and published by GRIN Verlag. This book was released on 2019-07-10 with total page 16 pages. Available in PDF, EPUB and Kindle. Book excerpt: Essay from the year 2019 in the subject Business economics - Miscellaneous, grade: A, Atlantic International University, language: English, abstract: A desire to purchase goods and services is fostered by marketers. Marketers can incorporate manipulation tactics into their efforts to create mass product appeal, effectively controlling consumer behavior. This practice, however, is not permitted as per the American Marketing Association’s Statement of Ethics. This ethics statement incorporates the principles of maleficence and honesty as core components of ethical norms and values, respectively. These ethical principles are congruent with the technological capabilities that serve as the foundation of the digital era, as the digital era results in increased transparency. This transparency ultimately leads some corporations to adjust their marketing approaches, which others may or may not implement different forms of consumer manipulation.
Download or read book Propaganda written by Edward L. Bernays and published by . This book was released on 1928 with total page 174 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis The Marketing Power of Emotion by : John O'Shaughnessy
Download or read book The Marketing Power of Emotion written by John O'Shaughnessy and published by Oxford University Press on Demand. This book was released on 2003 with total page 283 pages. Available in PDF, EPUB and Kindle. Book excerpt: Table of contents
Book Synopsis Scale Up Your Brand Workbook by : Denise Lee Yohn
Download or read book Scale Up Your Brand Workbook written by Denise Lee Yohn and published by Createspace Independent Publishing Platform. This book was released on 2016-12-25 with total page 34 pages. Available in PDF, EPUB and Kindle. Book excerpt: Introducing a new workbook Scale-Up Your Brand: How To Set Up Your Brand for Success in 5 Steps from Denise Lee Yohn, brand-building expert, speaker, and author of the bestselling book What Great Brands Do.Scale-Up Your Brand is a step-by-step guide to develop a strong, valuable, sustainable brand strategy that will help you scale. Packed with exercises, instructions, and helpful tips36-pages with room for taking notes and documenting decisionsPlus a bonus: Brand Assessment Tool With this workbook, you will: Lay the foundation for your brand to inspire true customer loyalty, improve your profit margin, and increase the longevity of your businessSpecify how you plan to compete and winAchieve clarity, focus, and alignment on your priorities among everyone who works on your business Get your workbook now...and get ready to scale!
Download or read book Brandwashed written by Martin Lindstrom and published by Kogan Page Publishers. This book was released on 2012-01-03 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing visionary Martin Lindstrom has been on the front line of the branding for over twenty years. In Brandwashed, he turns the spotlight on his own industry, drawing on all he has witnessed behind closed doors, exposing for the first time the full extent of the psychological tricks and traps that companies devise to win our hard-earned money. Lindstrom reveals eye opening details such as how advertisers and marketers target children at an alarmingly young age (starting when they are still in the womb), what heterosexual men really think about when they see sexually provocative advertising, how marketers and retailers stoke the flames of public panic and capitalize on paranoia over diseases, extreme weather events, and food contamination scares. It also presents the first ever evidence to prove how addicted we are to our smartphones, and how certain companies (like the maker of a very popular lip balm), purposely adjust their formulas in order to make their products chemically addictive, and much, much more. Brandwashed is a shocking insider's look at how today's global giants conspire to obscure the truth and manipulate our minds, all in service of persuading us to buy.
Book Synopsis A Dictionary of Marketing by : Charles Doyle
Download or read book A Dictionary of Marketing written by Charles Doyle and published by Oxford University Press, USA. This book was released on 2011-03-24 with total page 450 pages. Available in PDF, EPUB and Kindle. Book excerpt: Covers traditional marketing techniques and theories alongside the latest concepts, and acknowledges the increased importance of marketing in the customer-oriented environment.
Book Synopsis Customer Manipulation by : Miss Chloe Thomas
Download or read book Customer Manipulation written by Miss Chloe Thomas and published by . This book was released on 2016-05-13 with total page 252 pages. Available in PDF, EPUB and Kindle. Book excerpt: From generating traffic to getting the customers' first purchase and then turning them into advocates, Customer Manipulation is the bible for putting the customer at the heart of your business. In Customer Manipulation, Chloe Thomas, author, podcast host, and founder of eCommerce MasterPlan, provides an easy to follow system for growing your sales. What you'll learn in Customer Manipulation: Why it's essential to embrace manipulation in marketing Why unethical manipulation will kill your business How to work out which part of the business needs your attention What website, marketing, customer service or product optimisation you need to do next Lots of simple ways to increase your conversation rate And 100s of ways to get more people to buy! Who this book is for: Business owners and managers Marketers Entrepreneurs Startups Anyone who wants more customers Additional resources included in Customer Manipulation to help you get more customers: Business performance evaluation spreadsheet Extended profiles of key case study businesses Lists of successful companies whose approach you can model Accompanying Customer Manipulation workbook A checklist for each Stage of the model "
Book Synopsis The Age of Manipulation by : Wilson Bryan Key
Download or read book The Age of Manipulation written by Wilson Bryan Key and published by Rowman & Littlefield. This book was released on 1993 with total page 353 pages. Available in PDF, EPUB and Kindle. Book excerpt: Dr. Key exposes the devious and sophisticated strategies that advertisers use in newspapers, magazines, and television to manipulate and seduce our thoughts and senses. He explores why Americans are the most manipulated people in the world. *Lightning Print On Demand Title
Book Synopsis The Philosophy of Online Manipulation by : Fleur Jongepier
Download or read book The Philosophy of Online Manipulation written by Fleur Jongepier and published by Taylor & Francis. This book was released on 2022-06-19 with total page 398 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are we being manipulated online? If so, is being manipulated by online technologies and algorithmic systems notably different from human forms of manipulation? And what is under threat exactly when people are manipulated online? This volume provides philosophical and conceptual depth to debates in digital ethics about online manipulation. The contributions explore the ramifications of our increasingly consequential interactions with online technologies such as online recommender systems, social media, user friendly design, microtargeting, default settings, gamification, and real time profiling. The authors in this volume address four broad and interconnected themes: What is the conceptual nature of online manipulation? And how, methodologically, should the concept be defined? Does online manipulation threaten autonomy, freedom, and meaning in life and if so, how? What are the epistemic, affective, and political harms and risks associated with online manipulation? What are legal and regulatory perspectives on online manipulation? This volume brings these various considerations together to offer philosophically robust answers to critical questions concerning our online interactions with one another and with autonomous systems. The Philosophy of Online Manipulation will be of interest to researchers and advanced students working in moral philosophy, digital ethics, philosophy of technology, and the ethics of manipulation.
Book Synopsis The effect of foreign currency manipulation on small manufacturers and exporters by : United States. Congress. House. Committee on Small Business
Download or read book The effect of foreign currency manipulation on small manufacturers and exporters written by United States. Congress. House. Committee on Small Business and published by . This book was released on 2003 with total page 108 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Business Organization and Combination by : Lewis Henry Haney
Download or read book Business Organization and Combination written by Lewis Henry Haney and published by . This book was released on 1914 with total page 614 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Human Manipulation - A Handbook by : Malcolm Coxall
Download or read book Human Manipulation - A Handbook written by Malcolm Coxall and published by Malcolm Coxall - Cornelio Books. This book was released on 2013-03-02 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt: There are many ways to handle manipulation by individuals, a group, or government. Firstly, we need to recognise and understand a manipulative act, how it works, its motives, and why we, in particular, are its victims. To this end, the author seeks to illuminate "Human Manipulation" at all levels. This analysis provides the reader with a detailed definition, an understanding of the history and morality of human manipulation and an insight into the psychology of the manipulator and victim. The book identifies and examines 450 manipulative techniques in detail and explains what a victim can do to recognise, avoid and counteract them. Manipulation generally relies on human ignorance. So the better informed we are, the better our chances of detecting and managing manipulation when it is directed at us. This handbook is probably the most comprehensive study of human manipulation anywhere. It is a "must have" for any serious student of the subject.
Download or read book Optimalism written by Mesmak Damene and published by Mesmak Damene. This book was released on with total page 111 pages. Available in PDF, EPUB and Kindle. Book excerpt: For the first time since the collapse of socialism, a real alternative to capitalism is here. Other than the plethora of modifications to capitalism, “optimalism” is potentially the political, social, and economic system of the future. As a new field, it advocates overhauls on everything from world order to trade and finance, which it identified as being at the root of capitalism’s flaws that continued to cause inequity, resource mismanagement, ecological destruction, and conflicts with its profit maximization mantra. One of the most important lessons that accident civilizations have left behind is the importance of being prepared for the unknown future and cataclysm events. Despite the fact that the future is unknown, one thing is for sure: "winter" will come, whether in the form of war, a climate disaster, a pandemic, or any other form of cataclysm event that will overwhelm our civilization and threaten to sweep us off the planet. Ancient life forms and civilizations of great proportions have either vanished completely or have been reset to zero due to their unpreparedness, neglect, or lack of information. The Sumerians are ideal examples, having left us behind compelling evidence of a lost civilization some 4000 years ago. Although the decline of the Sumerian civilization was a complex process that involved various factors, environmental changes, resource depletion, political instability, and wars are believed to be the main causes of its demise. One significant factor might have been the gradual dryness of the region due to changes in the climate and overutilization of the land, which might have led to droughts, crop failures, and food shortages. This, in turn, contributed to social and economic problems, including conflict over resources, inequality, and poverty. The story in the first book of the Bible about the hunger that Joseph helped foresee and prepare Egypt for in the years ahead is a stereotype story of what has happened in human history and, more importantly, a reminder of what will happen to us sooner or later. The question is: is humanity prepared for a cataclysmic event of global proportion that could come at any time? Are we prepared in the best possible ways? The simple answer is: no, we haven’t done as much as we could and should. One of the reasons for this is the fact that the world is divided and could not consolidate its efforts as much or as urgently as it should. The problem is basically a collective problem and needs a similar approach. What makes the situation even worse, though, is the greater likelihood of the occurrence of human-triggered disasters than it would otherwise be. Despite the magnitude of intellect and level of progress available to humanity, man looks dazed compared to ants, who prepare effectively for their winter. Paradoxically, the same system of capitalism that brought us to where we are is turning into the main cause of our own destruction. The worst part of it, though, is that we are sozzled in it and seem incapable of escaping the doom that our long-standing friend is leading us to. This groundbreaking book of its kind opens up a whole new field of inquiry that questions some of the conventional wisdoms known to us in an effort to consolidate the efforts that are being made by individuals, governments, academia, and businesses and promote a comprehensive planetary perspective to civilization in a quest for the common good for humanity and nature. Take a look at the critical present and possible future right now and join the conversation.
