Marketing and Management Interfaces in the Enactment of Strategic Management Accounting Practices

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Author :
Publisher : CIMA Publishing
ISBN 13 : 9781859714898
Total Pages : 0 pages
Book Rating : 4.7/5 (148 download)

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Book Synopsis Marketing and Management Interfaces in the Enactment of Strategic Management Accounting Practices by : Robin Roslender

Download or read book Marketing and Management Interfaces in the Enactment of Strategic Management Accounting Practices written by Robin Roslender and published by CIMA Publishing. This book was released on 2001-06-15 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The three main elements of this report are: · A review of the literature dealing with measurement of performance in management accounting and in marketing · A field study of ten organizations in different sectors (manufacturing, financial services, retailing) · A full description of the three types of interfaces between management accounting and marketing. * Contains review of the literature * Based on a field study of ten organizations * Includes a full description of the three types of interfaces between management accounting and marketing

The Marketing / Accounting Interface

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Author :
Publisher : Routledge
ISBN 13 : 113574324X
Total Pages : 233 pages
Book Rating : 4.1/5 (357 download)

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Book Synopsis The Marketing / Accounting Interface by : Robin Roslender

Download or read book The Marketing / Accounting Interface written by Robin Roslender and published by Routledge. This book was released on 2013-09-13 with total page 233 pages. Available in PDF, EPUB and Kindle. Book excerpt: When marketing managers and financial managers join forces within any business, the result can often be poor communication on financial criteria and goals. The risk of this situation occurring is inevitably present when those with different professional backgrounds and roles are working in accordance with their own norms. In his seminal 1956 paper on general systems theory, the economist Kenneth Boulding referred to the phenomenon of "specialised ears and generalised deafness", which can be seen to exist when marketing managers are financially illiterate or when financial managers lack the necessary insights to design, implement and operate accounting systems which are useful to marketing managers in carrying out their roles. It is increasingly difficult to attach credence to the idea of marketing managers who lack financial skills, or financial managers who fail to relate to the context in which marketing managers operate. Understanding the marketing/accounting interface is therefore important in generating emergent properties from the interaction of marketers and accountants whereby the whole is greater than the sum of the parts. The chapters in this volume seek to address this challenge. This book was originally published as a special issue of the Journal of Marketing Management.

The Marketing / Accounting Interface

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Author :
Publisher : Routledge
ISBN 13 : 1135743312
Total Pages : 296 pages
Book Rating : 4.1/5 (357 download)

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Book Synopsis The Marketing / Accounting Interface by : Robin Roslender

Download or read book The Marketing / Accounting Interface written by Robin Roslender and published by Routledge. This book was released on 2013-09-13 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: When marketing managers and financial managers join forces within any business, the result can often be poor communication on financial criteria and goals. The risk of this situation occurring is inevitably present when those with different professional backgrounds and roles are working in accordance with their own norms. In his seminal 1956 paper on general systems theory, the economist Kenneth Boulding referred to the phenomenon of "specialised ears and generalised deafness", which can be seen to exist when marketing managers are financially illiterate or when financial managers lack the necessary insights to design, implement and operate accounting systems which are useful to marketing managers in carrying out their roles. It is increasingly difficult to attach credence to the idea of marketing managers who lack financial skills, or financial managers who fail to relate to the context in which marketing managers operate. Understanding the marketing/accounting interface is therefore important in generating emergent properties from the interaction of marketers and accountants whereby the whole is greater than the sum of the parts. The chapters in this volume seek to address this challenge. This book was originally published as a special issue of the Journal of Marketing Management.

Contemporary Management Accounting Practices in UK Manufacturing

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Publisher : Elsevier
ISBN 13 : 0080492584
Total Pages : 247 pages
Book Rating : 4.0/5 (84 download)

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Book Synopsis Contemporary Management Accounting Practices in UK Manufacturing by : David Dugdale

Download or read book Contemporary Management Accounting Practices in UK Manufacturing written by David Dugdale and published by Elsevier. This book was released on 2005-11-15 with total page 247 pages. Available in PDF, EPUB and Kindle. Book excerpt: This report investigates the presentation and analysis of financial information in 41 UK Manufacturing companies. Traditional and contemporary accounting techniques are exemplified in the case studies. With old and new techniques explored, the research shows that there is little that is new in management accounting theory and practice. The study concludes that there is not one set of practices which all should follow. ·Cima research report - reveals methods currently used for reporting financial information in UK manufacturing companies. ·Based on 41 companies, it shows a rich diversity of reporting practices that are constrained neither by the financial accounting requirements of SSAP9 nor by any sense of general management accounting trends. ·Financial Directors choose from a toolkit of ‘traditional' and ‘contemporary' practices in constructing reporting systems appropriate to their varied commercial needs, but with a strong leaning towards contribution margin approaches.

The Role of the Management Accountant

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Publisher : Routledge
ISBN 13 : 1317377044
Total Pages : 365 pages
Book Rating : 4.3/5 (173 download)

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Book Synopsis The Role of the Management Accountant by : Lukas Goretzki

Download or read book The Role of the Management Accountant written by Lukas Goretzki and published by Routledge. This book was released on 2017-09-27 with total page 365 pages. Available in PDF, EPUB and Kindle. Book excerpt: There is considerable national variation in the professionalization and status of the management accountant. Although researchers from different countries have contributed to our knowledge about tasks and roles, we have limited insights into the development, education, and socio-cultural influences in different countries and surprisingly little is known about the local and national contexts in which these roles are learned and performed. This book bridges this research gap using two complementary perspectives. The first part explores management accountants in a range of different national contexts, providing information about country-specific historical developments and educational standards as well as specific roles and tasks. The second part focusses on important global developments that will increasingly impact management accountants in the future, such as sustainability, the financial crisis, technology and changing roles. By combining local context with a global overview, this insightful volume provides an agenda for future research which will be of great interest to scholars and advanced students in management accounting throughout the world.

Management Accounting Research

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Publisher :
ISBN 13 :
Total Pages : 282 pages
Book Rating : 4.5/5 (5 download)

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Book Synopsis Management Accounting Research by :

Download or read book Management Accounting Research written by and published by . This book was released on 2003 with total page 282 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Review of Management Accounting Research

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Author :
Publisher : Springer
ISBN 13 : 0230353274
Total Pages : 600 pages
Book Rating : 4.2/5 (33 download)

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Book Synopsis Review of Management Accounting Research by : Magdy G. Abdel-Kader

Download or read book Review of Management Accounting Research written by Magdy G. Abdel-Kader and published by Springer. This book was released on 2011-10-26 with total page 600 pages. Available in PDF, EPUB and Kindle. Book excerpt: A comprehensive review of contemporary research in management accounting. Provides a thorough critical analysis of recent issues published in the management accounting literature and identifies gaps for future research in each issue reviewed.

Financial Management

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Publisher :
ISBN 13 :
Total Pages : 418 pages
Book Rating : 4.:/5 ( download)

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Book Synopsis Financial Management by :

Download or read book Financial Management written by and published by . This book was released on 2002 with total page 418 pages. Available in PDF, EPUB and Kindle. Book excerpt:

British National Bibliography for Report Literature

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Publisher :
ISBN 13 :
Total Pages : 72 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis British National Bibliography for Report Literature by :

Download or read book British National Bibliography for Report Literature written by and published by . This book was released on 2002-11 with total page 72 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Strategic Cost Management

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Publisher : Simon and Schuster
ISBN 13 : 0029126517
Total Pages : 298 pages
Book Rating : 4.0/5 (291 download)

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Book Synopsis Strategic Cost Management by : John K. Shank

Download or read book Strategic Cost Management written by John K. Shank and published by Simon and Schuster. This book was released on 1993 with total page 298 pages. Available in PDF, EPUB and Kindle. Book excerpt: An indispensable guide for managers concerned with cost, strategy, and business re-engineering. Experts on the strategic use of cost data, the authors show how stategic cost management is revolutionizing accounting practices in leading companies. Includes numerous examples. 120 line drawings.

The Role of Management Accounting Systems in Strategic Sensemaking

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Publisher : Springer Science & Business Media
ISBN 13 : 3834996335
Total Pages : 243 pages
Book Rating : 4.8/5 (349 download)

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Book Synopsis The Role of Management Accounting Systems in Strategic Sensemaking by : Marcus Heidmann

Download or read book The Role of Management Accounting Systems in Strategic Sensemaking written by Marcus Heidmann and published by Springer Science & Business Media. This book was released on 2008-03-13 with total page 243 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marcus Heidmann explores the role of management accounting systems (MAS) in strategic sensemaking. Based on cognitive theories, the author defines strategic sensemaking as a learning process with observation, interpretation, and communication as the relevant process steps on the individual level. He illustrates the impact of MAS on these cognitive processes by an exploratory multiple-case study design.

Principles of Management

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Publisher :
ISBN 13 : 9781998109166
Total Pages : 0 pages
Book Rating : 4.1/5 (91 download)

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Book Synopsis Principles of Management by : David S. Bright

Download or read book Principles of Management written by David S. Bright and published by . This book was released on 2023-05-16 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Black & white print. Principles of Management is designed to meet the scope and sequence requirements of the introductory course on management. This is a traditional approach to management using the leading, planning, organizing, and controlling approach. Management is a broad business discipline, and the Principles of Management course covers many management areas such as human resource management and strategic management, as well as behavioral areas such as motivation. No one individual can be an expert in all areas of management, so an additional benefit of this text is that specialists in a variety of areas have authored individual chapters.

Digital and Social Media Marketing

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Publisher : Springer Nature
ISBN 13 : 3030243745
Total Pages : 337 pages
Book Rating : 4.0/5 (32 download)

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Book Synopsis Digital and Social Media Marketing by : Nripendra P. Rana

Download or read book Digital and Social Media Marketing written by Nripendra P. Rana and published by Springer Nature. This book was released on 2019-11-11 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines issues and implications of digital and social media marketing for emerging markets. These markets necessitate substantial adaptations of developed theories and approaches employed in the Western world. The book investigates problems specific to emerging markets, while identifying new theoretical constructs and practical applications of digital marketing. It addresses topics such as electronic word of mouth (eWOM), demographic differences in digital marketing, mobile marketing, search engine advertising, among others. A radical increase in both temporal and geographical reach is empowering consumers to exert influence on brands, products, and services. Information and Communication Technologies (ICTs) and digital media are having a significant impact on the way people communicate and fulfil their socio-economic, emotional and material needs. These technologies are also being harnessed by businesses for various purposes including distribution and selling of goods, retailing of consumer services, customer relationship management, and influencing consumer behaviour by employing digital marketing practices. This book considers this, as it examines the practice and research related to digital and social media marketing.

Accounting and Finance Innovations

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Author :
Publisher : BoD – Books on Demand
ISBN 13 : 1839685700
Total Pages : 331 pages
Book Rating : 4.8/5 (396 download)

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Book Synopsis Accounting and Finance Innovations by : Nizar Alsharari

Download or read book Accounting and Finance Innovations written by Nizar Alsharari and published by BoD – Books on Demand. This book was released on 2021-12-22 with total page 331 pages. Available in PDF, EPUB and Kindle. Book excerpt: The world is currently experiencing the advent of new information technologies with dynamic changes, which can be considered as one of the greatest business threats today. Accordingly, international business and academia have claimed to be working towards developing innovations in accounting and finance that are useful for all stakeholders. The recent accounting and finance scholarship has moved forward toward new innovations that advance professional practice. This book introduces and discusses new innovations in accounting and finance, including management accounting, blockchain, E-business models, data analytics, artificial intelligence, cryptocurrency, bitcoin, digital assets, and associated risks. It also sheds light on how and why accounting and finance innovations have changed over time. This book will help practitioners and academics develop and introduce new accounting and finance tools and concepts. It is also a useful resource for those working in the accounting and finance fields.

Books In Print 2004-2005

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Publisher : R. R. Bowker
ISBN 13 : 9780835246422
Total Pages : 3274 pages
Book Rating : 4.2/5 (464 download)

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Book Synopsis Books In Print 2004-2005 by : Ed Bowker Staff

Download or read book Books In Print 2004-2005 written by Ed Bowker Staff and published by R. R. Bowker. This book was released on 2004 with total page 3274 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Strategic Management Accounting (Custom Edition)

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Publisher :
ISBN 13 : 9781488613371
Total Pages : 582 pages
Book Rating : 4.6/5 (133 download)

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Book Synopsis Strategic Management Accounting (Custom Edition) by : Kaplan And Atkinson

Download or read book Strategic Management Accounting (Custom Edition) written by Kaplan And Atkinson and published by . This book was released on 2015-12 with total page 582 pages. Available in PDF, EPUB and Kindle. Book excerpt: This custom edition is published for La Trobe University.

Management Information Systems

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Publisher : Pearson Educación
ISBN 13 : 9789702605287
Total Pages : 618 pages
Book Rating : 4.6/5 (52 download)

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Book Synopsis Management Information Systems by : Kenneth C. Laudon

Download or read book Management Information Systems written by Kenneth C. Laudon and published by Pearson Educación. This book was released on 2004 with total page 618 pages. Available in PDF, EPUB and Kindle. Book excerpt: Management Information Systems provides comprehensive and integrative coverage of essential new technologies, information system applications, and their impact on business models and managerial decision-making in an exciting and interactive manner. The twelfth edition focuses on the major changes that have been made in information technology over the past two years, and includes new opening, closing, and Interactive Session cases.