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Market Entry Strategy For Management Consulting Companies Into The Brazilian Market With Focus On The Lean Consulting Business
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Book Synopsis Market entry strategy for management consulting companies into the Brazilian market with focus on the LEAN consulting business by : Kristina Erikson
Download or read book Market entry strategy for management consulting companies into the Brazilian market with focus on the LEAN consulting business written by Kristina Erikson and published by diplom.de. This book was released on 2009-06-11 with total page 121 pages. Available in PDF, EPUB and Kindle. Book excerpt: Inhaltsangabe:Introduction: Brazil is rich: rich in natural resources, rich in fertile soil, and rich in people . Although the country still shows deficits in different areas, the Brazilian market has attracted large investors and companies especially in the past decade. The country s potential has been the focus of many analysts and researchers by renowned economic institutes. After years of high inflation and slow growth especially in the eighties and early nineties Brazil was able to recover and get back into game with the other global players. From a historic perspective it is to say that the country has gone through large transition periods in the last century. Emerging from being a major coffee exporter until the early 20th century, Brazil now belongs to one of the most industrialized countries in Latin America. Although it is the largest country in the region in terms of population figures and geographical size, its GDP share in Latin America or annual growth rate offer a different conclusion. Nevertheless, the consulting market in Brazil has been growing, in particular during the last ten years. Many European and North American consulting companies have invested into the country, built branch offices and bought local firms. Although the market is still very young, its future potential has clearly been discovered. When thinking of Brazil, the words that tend to enter people s minds are positive sounding ones such as Samba, Carneval and beautiful beaches which radiate joy and energy. On the other side issues like criminality, poverty and high social inequality are often associated with Brazil as well. Either way, it is almost certain that one will have heard of Brazil. The country manifested itself in the mind of people and has made front page news more than once. Objective, relevance and research questions: The objective of the thesis is neither to conduct a market evaluation nor to point out the importance and future relevance of Brazil in the world economy. In fact this work is an empirical study on a market entry strategy which can serve as a reference for management consulting companies that want to enter the Brazilian consulting market. Furthermore, the work attempts to deliver a comprehensive picture of this market, with the intention of elaborating on whether it is wise to invest in Brazil, or whether there may be another more suitable Latin American country. Yet, the focus lies on the framework for strategy formulation [...]
Book Synopsis Entering the Brazilian Market: A Guide for LEAN Consultants by : Kristina Erikson
Download or read book Entering the Brazilian Market: A Guide for LEAN Consultants written by Kristina Erikson and published by Diplomica Verlag. This book was released on 2009-11 with total page 119 pages. Available in PDF, EPUB and Kindle. Book excerpt: Especially during the last two decades consulting companies established themselves in the international marketplace. In times of globalization particularly emerging economies, such as Brazil, are experiencing an upward trend and join the global players. The term LEAN consulting became frequently used in this context and plays a major role in the Brazilian consulting market nowadays. This study develops recommendations for the market entry of management consulting companies into the Brazilian market. The implication of the term Lean in the context of the consulting business and its future potential in Brazil is examined, supported by an evaluation of the target market. The outcome of the theoretical part is then being compared with empirical findings which are conducted via a Delphi Study. The empirial part clearly identifies that the most promising strategy for doing business in Brazil is intensive networking and new ventures should enter the market only with professional support from Brazilian partners who are more familiar with the peculiarities of the market. These and other interesting facts are delivered at the end of the study, providing a guide for new potential consulting businesses that want to enter the Brazilian LEAN market.
Book Synopsis Market Entry Strategies of Brazilian Companies by : Igor Brenner Hernandez Neves
Download or read book Market Entry Strategies of Brazilian Companies written by Igor Brenner Hernandez Neves and published by . This book was released on 2014 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: The recent promotion of Brazil as one of the BRICs countries, in other words, to an emerging economy has created great interest in the idiosyncrasies of the country's economy and businesses. Thus, Brazilian firms have become subject to a renewed interest by the researchers of the international management discipline. Literature already covers many facets of social capital and integrates performance and social capital. However, it still lacks a unifying vision of social capital with the other internationalization theories and it does not understand the effects of social capital on Brazilian SMEs. Therefore, this article integrates social capital to the existing internationalization and empirically investigates the effect of social capital on Brazilian SMEs' performances by surveying 17 companies from the Southeast and Central West regions of Brazil. By drawing on existing network theory the study suggests that there is a correlation between the networking activities and performance of Brazilian SMEs and that this correlation can create a "test" for Brazilian executives to use as a guideline when allocating resource to the different networking activities. Results from correlations using averages of the variables and factor analysis constructs supported the hypothesis. The discoveries produce a guidance for Brazilian SMEs' executives on how to allocate their companies' resources towards networking activities, in order to achieve maximum performance in their firms' internationalization attempts.
Download or read book Trade Policy Review written by and published by . This book was released on 2017 with total page 202 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Consulting Magazine written by and published by . This book was released on 2008 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Lean Startup Strategy in Brazil - The First Four Months by : Marcelo Ivan Martin
Download or read book Lean Startup Strategy in Brazil - The First Four Months written by Marcelo Ivan Martin and published by . This book was released on 2016 with total page 8 pages. Available in PDF, EPUB and Kindle. Book excerpt: This case study aims to explore the first market steps of a technology related startup in Brazil, founded in 2015, to provide a simple and affordable cloud invoicing solution for small companies. Due to confidentiality, the company will be referred to as NP. The research will focus on the first four months, supported by a Lean Startup Strategy, aiming to go deeply into 'going to market' with a minimally viable product and understanding how this has been implemented, the challenges faced, the responses to the market, and the results so far.A quantitative research approach has been applied to the two main areas of this starting phase: the first, a comparison between radio advertising and online advertising; and the second, the retention of new customers.Findings -- This research indicates that the company has benefited from rotating radio advertising combined with digital advertising, telemarketing and product development. While radio advertising was shown to be expensive in relation to online advertising it also requires rotation of channels. As regards the next steps for the product, the cycle has just begun, and to exploit the marketing investment it needs to implement further functionalities.
Book Synopsis Consultants & Consulting Organizations Directory by : Cengage Gale
Download or read book Consultants & Consulting Organizations Directory written by Cengage Gale and published by . This book was released on 2009-05-12 with total page 1976 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Fit for Growth written by Vinay Couto and published by John Wiley & Sons. This book was released on 2017-01-10 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: A practical approach to business transformation Fit for Growth* is a unique approach to business transformation that explicitly connects growth strategy with cost management and organization restructuring. Drawing on 70-plus years of strategy consulting experience and in-depth research, the experts at PwC’s Strategy& lay out a winning framework that helps CEOs and senior executives transform their organizations for sustainable, profitable growth. This approach gives structure to strategy while promoting lasting change. Examples from Strategy&’s hundreds of clients illustrate successful transformation on the ground, and illuminate how senior and middle managers are able to take ownership and even thrive during difficult periods of transition. Throughout the Fit for Growth process, the focus is on maintaining consistent high-value performance while enabling fundamental change. Strategy& has helped major clients around the globe achieve significant and sustained results with its research-backed approach to restructuring and cost reduction. This book provides practical guidance for leveraging that expertise to make the choices that allow companies to: Achieve growth while reducing costs Manage transformation and transition productively Create lasting competitive advantage Deliver reliable, high-value performance Sustainable success is founded on efficiency and high performance. Companies are always looking to do more with less, but their efforts often work against them in the long run. Total business transformation requires total buy-in, and it entails a series of decisions that must not be made lightly. The Fit for Growth approach provides a clear strategy and practical framework for growth-oriented change, with expert guidance on getting it right. *Fit for Growth is a registered service mark of PwC Strategy& Inc. in the United States
Book Synopsis Bulletin of the Atomic Scientists by :
Download or read book Bulletin of the Atomic Scientists written by and published by . This book was released on 1973-10 with total page 64 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Bulletin of the Atomic Scientists is the premier public resource on scientific and technological developments that impact global security. Founded by Manhattan Project Scientists, the Bulletin's iconic "Doomsday Clock" stimulates solutions for a safer world.
Book Synopsis The Imagination Machine by : Martin Reeves
Download or read book The Imagination Machine written by Martin Reeves and published by Harvard Business Press. This book was released on 2021-06-08 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt: A guide for mining the imagination to find powerful new ways to succeed. We need imagination now more than ever—to find new opportunities, rethink our businesses, and discover paths to growth. Yet too many companies have lost their ability to imagine. What is this mysterious capacity? How does imagination work? And how can organizations keep it alive and harness it in a systematic way? The Imagination Machine answers these questions and more. Drawing on the experience and insights of CEOs across several industries, as well as lessons from neuroscience, computer science, psychology, and philosophy, Martin Reeves of Boston Consulting Group's Henderson Institute and Jack Fuller, an expert in neuroscience, provide a fascinating look into the mechanics of imagination and lay out a process for creating ideas and bringing them to life: The Seduction: How to open yourself up to surprises The Idea: How to generate new ideas The Collision: How to rethink your idea based on real-world feedback The Epidemic: How to spread an evolving idea to others The New Ordinary: How to turn your novel idea into an accepted reality The Encore: How to repeat the process—again and again. Imagination is one of the least understood but most crucial ingredients of success. It's what makes the difference between an incremental change and the kinds of pivots and paradigm shifts that are essential to transformation—especially during a crisis. The Imagination Machine is the guide you need to demystify and operationalize this powerful human capacity, to inject new life into your company, and to head into unknown territory with the right tools at your disposal.
Book Synopsis An Alternative Entry Strategy for a Management Consulting Firm in Southeast Asia by : Emmanuel Perez Maceda
Download or read book An Alternative Entry Strategy for a Management Consulting Firm in Southeast Asia written by Emmanuel Perez Maceda and published by . This book was released on 1989 with total page 114 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Management Consulting Business by : Frances Kennedy (SDSU graduate student)
Download or read book Management Consulting Business written by Frances Kennedy (SDSU graduate student) and published by . This book was released on 2007 with total page 46 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Development Business written by and published by . This book was released on 2007-12-16 with total page 696 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Ouverture De 'Management Consulting and Global Markets' by : Silvio Brondoni
Download or read book Ouverture De 'Management Consulting and Global Markets' written by Silvio Brondoni and published by . This book was released on 2013 with total page 9 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the last years, dominated by the new reality of the global markets, the traditional vision of corporate management has recorded many changes, that also change the role and the organizational structures of management consulting firms. Corporations operating in global markets have very diversified needs of management consulting. The new global markets generate a depth renewal in the services offered by consulting firms.The rapid changes in consulting require new levels of specialisation for the professional resources involved.Consultancy companies are actually the repository for years of experience and competences, transferred to the youngest consultants through team work on each single project and continuous training.
Book Synopsis The Marketing Strategies and Tactics of Management Consulting Firms by : David Quinton Daniel Goliath
Download or read book The Marketing Strategies and Tactics of Management Consulting Firms written by David Quinton Daniel Goliath and published by . This book was released on 2000 with total page 198 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Harvard Business School Bulletin by :
Download or read book Harvard Business School Bulletin written by and published by . This book was released on 1987 with total page 1476 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis A Market Entry Strategy for a Medium-sized English Chair Manufacturing Company for the North American Market by : Mandy Richter
Download or read book A Market Entry Strategy for a Medium-sized English Chair Manufacturing Company for the North American Market written by Mandy Richter and published by . This book was released on 2004 with total page 66 pages. Available in PDF, EPUB and Kindle. Book excerpt:
