Market Elections

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Publisher :
ISBN 13 :
Total Pages : 324 pages
Book Rating : 4.3/5 ( download)

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Book Synopsis Market Elections by : Vincent Copeland

Download or read book Market Elections written by Vincent Copeland and published by . This book was released on 2000 with total page 324 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Winning Elections with Political Marketing

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Publisher : Routledge
ISBN 13 : 1136450432
Total Pages : 256 pages
Book Rating : 4.1/5 (364 download)

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Book Synopsis Winning Elections with Political Marketing by : Philip J Davies

Download or read book Winning Elections with Political Marketing written by Philip J Davies and published by Routledge. This book was released on 2012-11-12 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Find out the real impact political marketing has on the democratic process Winning Elections with Political Marketing is a unique look at the election process on both sides of the Atlantic, providing rare insight into how modern political communication and marketing strategies are used in the United States and the United Kingdom. The leading political researchers present a cross-section of their latest findings, augmented with easy-to-read tables, charts, and figures, and reinforced with extensive references and bibliographies. The book addresses the key issues that define the interplay between political marketing and the electorate in both countries, including advertising, research methods and cross-cultural research results, political choice behavior, imagery management, the integration of business and social science theory, and the impact of political marketing on democracy. While the national election cycles of the two countries may be fundamentally different, their election processes share one thing in common-a trend toward “permanent campaigning” through embedded marketing tactics that’s becoming standard practice in the United States and the United Kingdom. Winning Elections with Political Marketing examines the theoretical underpinnings of policy development, the characteristics of a successful political candidate, political marketing from the perspective of the voters, campaign finance regulations, and the effects of technological changes on political communication. Winning Elections with Political Marketing looks at: The Political Triangle determining market intelligence class, rhetoric, and candidate portrayal voter perceptions the role of President as party leader lobbying constituent communication voter behavior grass roots campaigns political consulting the Internet and e-newsletters the advantages of public funding and a study of the United States presidential primaries from 1976 to 2004 Winning Elections with Political Marketing is an essential resource for political practitioners, researchers, and scholars, candidates seeking political office, lobbyists, political action groups, public relations professionals, journalists, fundraisers, advertising specialists, and anyone with an interest in the political process.

The Marketplace of Democracy

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Publisher : Rowman & Littlefield
ISBN 13 : 0815755813
Total Pages : 322 pages
Book Rating : 4.8/5 (157 download)

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Book Synopsis The Marketplace of Democracy by : Michael P. McDonald

Download or read book The Marketplace of Democracy written by Michael P. McDonald and published by Rowman & Littlefield. This book was released on 2007-02-01 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: A Brookings Institution Press and Cato Institute publication Since 1998, U.S. House incumbents have won a staggering 98 percent of their reelection races. Electoral competition has also declined in some state and primary elections. The Marketplace for Democracy combines the resources of two eminent research organizations—Brookings and the Cato Institute—to address several important questions about our democratic system. How pervasive is the lack of competition in arenas only previously speculated on, such as state legislative contests and congressional primaries? What have previous reform efforts, such as direct primaries and term limits, had on electoral competition? What are the effects of redistricting and campaign finance regulation? What role do third parties play? In sum, what does all this tell us about what might be done to increase electoral competition? The authors, including a number of today's most important scholars in American politics, consider the historical development, legal background, and political aspects of a system that is supposed to be responsive and accountable yet for many is becoming stagnant, self-perpetuating, and tone-deaf. How did we get to this point, and what—if anything—should be done about it? Elections are the vehicles through which Americans choose who governs them, and the power of the ballot is still the best lever ordinary citizens have in keeping public officials accountable. The Marketplace of Democracy considers different policy options for increasing the competition needed to keep American politics vibrant, responsive, and democratic. Contributors include Stephen Ansolabehere (MIT), William D. Berry (Florida State University), Bruce Cain (University of California–Berkeley), Thomas Carsey (Florida StateUniversity) James Gimpel (University of Maryland) John Hanley (UC–Berkeley), John Mark Hansen (University of Chicago), Paul S. Herrnson (University of Maryland) Gary Jacobson (University of California–San Diego) Thad Kousser (UC–San Diego), Frances Lee (Univer

Political Parties and Electoral Change

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Publisher : SAGE
ISBN 13 : 1412932823
Total Pages : 293 pages
Book Rating : 4.4/5 (129 download)

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Book Synopsis Political Parties and Electoral Change by : Peter Mair

Download or read book Political Parties and Electoral Change written by Peter Mair and published by SAGE. This book was released on 2004-05-19 with total page 293 pages. Available in PDF, EPUB and Kindle. Book excerpt: How have Europe′s mainstream political parties responded to the long-term decline in voter loyalties? What are the consequences of this change in the electoral markets in which parties now operate? Popular disengagement, disaffection, and withdrawal on the one hand, and increasing popular support for protest parties on the other, have become the hallmarks of modern European politics. This book provides an excellent account of how political parties in Western Europe are perceiving and are responding to these contemporary challenges of electoral dealignment. Each chapter employs a common format to present and compare the changing strategies of established parties and party systems in Britain, France, Germany, Italy, Austria, Belgium, Denmark, and Ireland. The result is an invaluable portrait of the changing electoral environment and how parties are interacting with each another and voters today. Political Parties and Electoral Change is essential reading for anybody seeking a deeper understanding of contemporary electoral politics and of the challenges facing west European party systems. Peter Mair is Professor of Comparative Politics at Leiden University. Wolfgang C. M ller is Professor of Political Science at the University of Mannheim and previously taught at the University of Vienna. Fritz Plasser is Professor of Political Science at the University of Innsbruck.

A Behavioral Theory of Elections

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Publisher : Princeton University Press
ISBN 13 : 069113507X
Total Pages : 268 pages
Book Rating : 4.6/5 (911 download)

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Book Synopsis A Behavioral Theory of Elections by : Jonathan Bendor

Download or read book A Behavioral Theory of Elections written by Jonathan Bendor and published by Princeton University Press. This book was released on 2011-02-06 with total page 268 pages. Available in PDF, EPUB and Kindle. Book excerpt: Most theories of elections assume that voters and political actors are fully rational. This title provides a behavioral theory of elections based on the notion that all actors - politicians as well as voters - are only boundedly rational.

Inequality and Prosperity

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Publisher : Cornell University Press
ISBN 13 : 1501713779
Total Pages : 257 pages
Book Rating : 4.5/5 (17 download)

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Book Synopsis Inequality and Prosperity by : Jonas Pontusson

Download or read book Inequality and Prosperity written by Jonas Pontusson and published by Cornell University Press. This book was released on 2006-01-15 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: What are the relative merits of the American and European socioeconomic systems? Long-standing debates have heated up in recent years with the expansion of the European Union and increasingly sharp political and cultural differences between the United States and Europe. In Inequality and Prosperity, Jonas Pontusson provides a comparative overview of the two major models of labor markets and welfare systems in the advanced industrial world: the "liberal capitalist" system of the United States and Britain and the "social market" capitalism of northern Europe. These two models balance concerns of efficiency and equity in fundamentally different ways. In the 1990s the much-heralded forces of globalization (together with demographic changes and attendant political pressures) seemed to threaten the very existence of the social-market economies of Europe. Were the social compacts of Sweden and Germany outmoded? Would varieties of capitalism remain possible, or were labor-market and social-welfare arrangements converging on the U.S. norm? Pontusson opposes the notion of inevitable convergence: he believes that social-market economies can survive and indeed flourish in the contemporary world economy. He bases his argument on an enormous amount of highly specialized research on eighteen countries, using national-level data for the last thirty years. Among the areas he explores are labor-market dynamics, income distribution, employment performance, wage bargaining, firm-level performance, and the changing possibilities for the welfare state.

The Marketing of the President

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Publisher : SAGE
ISBN 13 : 9780803951389
Total Pages : 188 pages
Book Rating : 4.9/5 (513 download)

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Book Synopsis The Marketing of the President by : Bruce I. Newman

Download or read book The Marketing of the President written by Bruce I. Newman and published by SAGE. This book was released on 1994 with total page 188 pages. Available in PDF, EPUB and Kindle. Book excerpt: Winning a presidential election is like operating a successful business. The best and most successful businesses are customer driven. The Marketing of the President documents how political candidates are marketed by the same sophisticated techniques that experts use to sell legal and medical services. Newman addresses issues of serious concern to the health of the political process as he examines the roles of positioning, polling, direct mail, 900 numbers, and television in advertising. Using the 1992 presidential election as a case study, this extraordinary volume reveals how the American political process has been transformed - for better or worse - by the use of marketing techniques. The Marketing of the President important reading for marketing professionals and students interested in nonprofit applications of marketing concepts, or for political scientists and policymakers who are concerned about the increasing role of marketing in political campaigns.

Competing Approaches to Forecasting Elections

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Publisher :
ISBN 13 :
Total Pages : 32 pages
Book Rating : 4.:/5 (15 download)

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Book Synopsis Competing Approaches to Forecasting Elections by : Andrew Leigh

Download or read book Competing Approaches to Forecasting Elections written by Andrew Leigh and published by . This book was released on 2006 with total page 32 pages. Available in PDF, EPUB and Kindle. Book excerpt: We review the efficacy of three approaches to forecasting elections: econometric models that project outcomes on the basis of the state of the economy; public opinion polls; and election betting (prediction markets). We assess the efficacy of each in light of the 2004 Australian election. This election is particularly interesting both because of innovations in each forecasting technology, and also because the increased majority achieved by the Coalition surprised most pundits. While the evidence for economic voting has historically been weak for Australia, the 2004 election suggests an increasingly important role for these models. The performance of polls was quite uneven, and predictions both across pollsters, and through time, vary too much to be particularly useful. Betting markets provide an interesting contrast, and a slew of data from various betting agencies suggests a more reasonable degree of volatility, and useful forecasting performance both throughout the election cycle and across individual electorates.

Democracy and Markets

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Publisher : Cornell University Press
ISBN 13 : 1501724207
Total Pages : 329 pages
Book Rating : 4.5/5 (17 download)

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Book Synopsis Democracy and Markets by : John R. Freeman

Download or read book Democracy and Markets written by John R. Freeman and published by Cornell University Press. This book was released on 2018-08-06 with total page 329 pages. Available in PDF, EPUB and Kindle. Book excerpt: Events of the 1970s and 1980s have provoked intense controversy about the desirability of existing political and economic institutions. On the basis of an analysis of social welfare in varying types of market systems and in certain democratic political systems, Democracy and Markets illuminates alternative directions for institutional reform. Examining in detail the experiences of several democratic European countries, John R. Freeman considers whether a mixed ownership structure is preferable to a private ownership structure; and whether a pluralist type of democratic politics is preferable to a corporatist type. Freeman compares the benefits of the two economic and two political systems separately, and then analyzes the workings of four basic political economies. This analysis yields a welfare taxonomy for alternative forms of democratic capitalism and more specifically a characterization of the blends of collective gain and distributional equity that can be achieved in the four systems. Freeman demonstrates the validity of this taxonomy through an empirical investigation of the political economies of Britain, Austria, Sweden, and Italy. Under current conditions, he concludes, the corporatist-mixed system produces the most desirable blend of welfare outcomes.

Political Marketing in the United States

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Publisher : Routledge
ISBN 13 : 1136212191
Total Pages : 331 pages
Book Rating : 4.1/5 (362 download)

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Book Synopsis Political Marketing in the United States by : Jennifer Lees-Marshment

Download or read book Political Marketing in the United States written by Jennifer Lees-Marshment and published by Routledge. This book was released on 2014-08-28 with total page 331 pages. Available in PDF, EPUB and Kindle. Book excerpt: Political Marketing in the United States explores how politicians and parties utilize marketing concepts and tools, providing an up-to-date and broad overview of how marketing permeates U.S. politics. The volume focuses on current and recent elections and leaders, and covers a range of topics, including market research, marketing parties and volunteers, strategy and branding, communications, delivery, and marketing in government. The main themes and objectives of the book are to cover: New and emerging trends in political marketing practice Analysis of a broad range of political marketing aspects Empirical examples as well as useful theoretical frameworks Discussion of state/local level as well as presidential politics This is the first comprehensive treatment of the subject available and captures the field as it is rapidly growing. It is a must-read for students and scholars of political parties, political communication, applied politics, and elections.

Gender and Elections

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Publisher : Cambridge University Press
ISBN 13 : 9781139447898
Total Pages : 248 pages
Book Rating : 4.4/5 (478 download)

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Book Synopsis Gender and Elections by : Susan J. Carroll

Download or read book Gender and Elections written by Susan J. Carroll and published by Cambridge University Press. This book was released on 2005-12-26 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt: Gender and Elections offers a systematic, lively, multi-faceted account of the role of gender in the electoral process through the 2004 elections. This timely, yet enduring, volume strikes a balance between highlighting the most important developments for women as voters and candidates in the 2004 elections and providing a more long-term, in-depth analysis of the ways that gender has helped shape the contours and outcomes of electoral politics in the United States. Individual chapters demonstrate the importance of gender in understanding and interpreting presidential elections, voter participation and turnout, voting choices, congressional elections, the participation of African American women, the support of political parties and women's organizations, candidate communications with voters, and state elections. Without question, this book is the most comprehensive, reliable, and trustworthy resource on the role of gender in electoral politics.

Our Broken Elections

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Publisher : Encounter Books
ISBN 13 : 1641772093
Total Pages : 197 pages
Book Rating : 4.6/5 (417 download)

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Book Synopsis Our Broken Elections by : John Fund

Download or read book Our Broken Elections written by John Fund and published by Encounter Books. This book was released on 2021-11-02 with total page 197 pages. Available in PDF, EPUB and Kindle. Book excerpt: Behind the deeply contentious 2020 election stands a real story of a broken election process. Election fraud that alters election outcomes and dilutes legitimate votes occurs all too often, as is the bungling of election bureaucrats. Our election process is full of vulnerabilities that can be — and are — taken advantage of, raising questions about, and damaging public confidence in, the legitimacy of the outcome of elections. This book explores the reality of the fraud and bureaucratic errors and mistakes that should concern all Americans and offers recommendations and solutions to fix those problems.

The Electoral College

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Publisher :
ISBN 13 :
Total Pages : 20 pages
Book Rating : 4.:/5 (327 download)

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Book Synopsis The Electoral College by : William C. Kimberling

Download or read book The Electoral College written by William C. Kimberling and published by . This book was released on 1992 with total page 20 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Encyclopedia of American Political Parties and Elections

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Publisher : Infobase Publishing
ISBN 13 : 1438109946
Total Pages : 561 pages
Book Rating : 4.4/5 (381 download)

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Book Synopsis Encyclopedia of American Political Parties and Elections by : Larry Sabato

Download or read book Encyclopedia of American Political Parties and Elections written by Larry Sabato and published by Infobase Publishing. This book was released on 2014-05-14 with total page 561 pages. Available in PDF, EPUB and Kindle. Book excerpt: Presents a complete reference guide to American political parties and elections, including an A-Z listing of presidential elections with terms, people and events involved in the process.

Super PACs

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Publisher : Greenhaven Publishing LLC
ISBN 13 : 0737768649
Total Pages : 113 pages
Book Rating : 4.7/5 (377 download)

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Book Synopsis Super PACs by : Louise I. Gerdes

Download or read book Super PACs written by Louise I. Gerdes and published by Greenhaven Publishing LLC. This book was released on 2014-05-20 with total page 113 pages. Available in PDF, EPUB and Kindle. Book excerpt: The passage of Citizens United by the Supreme Court in 2010 sparked a renewed debate about campaign spending by large political action committees, or Super PACs. Its ruling said that it is okay for corporations and labor unions to spend as much as they want in advertising and other methods to convince people to vote for or against a candidate. This book provides a wide range of opinions on the issue. Includes primary and secondary sources from a variety of perspectives; eyewitnesses, scientific journals, government officials, and many others.

The effect of the US presidential elections on the stock market

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Publisher :
ISBN 13 :
Total Pages : pages
Book Rating : 4.:/5 (15 download)

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Book Synopsis The effect of the US presidential elections on the stock market by : Larissa Thurner

Download or read book The effect of the US presidential elections on the stock market written by Larissa Thurner and published by . This book was released on 2018 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: This paper is concerned with the effect of the US presidential elections on the stock market. Hereby, it is questioned whether there is an effect and if so what kind of effect there is, positive or negative. Moreover, the effect of an electoral on the return, risk and overall performance is analysed from the point of view of a stock market investor. For the analysis statistical models such as ARMA and GARCH Models, and financial models like the CAPM Risk Premium and VaR have been used. The findings of this paper consist of the newly done analysis of three specific, pre-defined elections as well as past research. The three elections chosen to be thoroughly analysed are from the years 2000, 2008 and 2016 and hence re-elections have been overgone. All in all, the findings indicate a lower return, volatility and performance after a presidential election has taken place compared to beforehand. The reasoning for this phenomenon is ambiguous and can stem from several external forces that might also influence the market to move a certain direction.*****This paper is concerned with the effect of the US presidential elections on the stock market. Hereby, it is questioned whether there is an effect and if so what kind of effect there is, positive or negative. Moreover, the effect of an electoral on the return, risk and overall performance is analysed from the point of view of a stock market investor. For the analysis statistical models such as ARMA and GARCH Models, and financial models like the CAPM Risk Premium and VaR have been used. The findings of this paper consist of the newly done analysis of three specific, pre-defined elections as well as past research. The three elections chosen to be thoroughly analysed are from the years 2000, 2008 and 2016 and hence re-elections have been overgone. All in all, the findings indicate a lower return, volatility and performance after a presidential election has taken place compared to beforehand. The reasoning for this phenomenon is ambiguous and can stem from several external forces that might also influence the market to move a certain direction.

Local Elections and the Politics of Small-Scale Democracy

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Publisher : Princeton University Press
ISBN 13 : 1400842549
Total Pages : 235 pages
Book Rating : 4.4/5 (8 download)

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Book Synopsis Local Elections and the Politics of Small-Scale Democracy by : J. Eric Oliver

Download or read book Local Elections and the Politics of Small-Scale Democracy written by J. Eric Oliver and published by Princeton University Press. This book was released on 2012-07-22 with total page 235 pages. Available in PDF, EPUB and Kindle. Book excerpt: Local government is the hidden leviathan of American politics: it accounts for nearly a tenth of gross domestic product, it collects nearly as much in taxes as the federal government, and its decisions have an enormous impact on Americans' daily lives. Yet political scientists have few explanations for how people vote in local elections, particularly in the smaller cities, towns, and suburbs where most Americans live. Drawing on a wide variety of data sources and case studies, this book offers the first comprehensive analysis of electoral politics in America's municipalities. Arguing that current explanations of voting behavior are ill suited for most local contests, Eric Oliver puts forward a new theory that highlights the crucial differences between local, state, and national democracies. Being small in size, limited in power, and largely unbiased in distributing their resources, local governments are "managerial democracies" with a distinct style of electoral politics. Instead of hinging on the partisanship, ideology, and group appeals that define national and state elections, local elections are based on the custodial performance of civic-oriented leaders and on their personal connections to voters with similarly deep community ties. Explaining not only the dynamics of local elections, Oliver's findings also upend many long-held assumptions about community power and local governance, including the importance of voter turnout and the possibilities for grassroots political change.