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Managing Interactive Media
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Book Synopsis Managing Interactive Media by : Elaine England
Download or read book Managing Interactive Media written by Elaine England and published by Pearson Education. This book was released on 2007 with total page 314 pages. Available in PDF, EPUB and Kindle. Book excerpt: This updated and expanded fourth edition retains the strength of previous editions while adding new material relevant for the changing work environment. The book describes the latest industry trends and incorporates them into a project management framework. By developing practical skills it aids the project manager's own development, and provides a coherent overview of the issues that affect all in the converging industries of communications, media and computing.
Book Synopsis Managing Interactive Media Projects by : Tim Frick
Download or read book Managing Interactive Media Projects written by Tim Frick and published by Delmar Thomson Learning. This book was released on 2008 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the birth of a media project idea to the implementation and maintenance of that project, this book provides the skills and know-how to master the process of managing interactive media projects. Managing Interactive Media Projects offers important insights and techniques for various approaches to the process of creating interactive media. It covers the ever-important steps of planning, documenting, writing, designing, implementing, testing, debugging and maintaining interactive media projects that range from web sites and online media to DVDs, CD-ROMs and Flash. Detailed breakdowns of key steps in developing interactive projects coupled with in-depth case studies and digital supplemental materials make it a valuable resource in today's creative market. Written in a cohesive yet easy to understand manner, this book will transform the daily drudgery of technical specifications and documentation into an easy-to-implement process that will help readers to surpass even their own expectations on their interactive media projects.
Book Synopsis Managing Multimedia by : Elaine England
Download or read book Managing Multimedia written by Elaine England and published by Addison-Wesley Professional. This book was released on 1999 with total page 448 pages. Available in PDF, EPUB and Kindle. Book excerpt: Summary: Managing Multimedia: includes management guidelines for each stage of the multimedia project life cycle from initiation to completion; defines the project manager's responsibilities at each stage of the project life cycle. These checklists build into an overall job description or role model; pinpoints all the recognized problem areas and offers practical solutions based on the Authors' own extensive experience; and provides task-related exercises to help you build a customized set of multimedia management guidelines to fit your own project requirements.
Book Synopsis Managing Interactive Video/multimedia Projects by : Robert E. Bergman
Download or read book Managing Interactive Video/multimedia Projects written by Robert E. Bergman and published by Educational Technology. This book was released on 1990 with total page 254 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Interactive Project Management by : Nancy Lyons
Download or read book Interactive Project Management written by Nancy Lyons and published by New Riders. This book was released on 2012-04-12 with total page 371 pages. Available in PDF, EPUB and Kindle. Book excerpt: As an industry, interactive is different. The work entails elements of software development, marketing, and advertising, yet it’s neither purely technical nor traditional “agency” work. Delivery methods are different, and because the industry is relatively new, the gap in understanding between the clients buying the work and the teams building it is often wide. Enter the geek girls guide. Nancy Lyons and Meghan Wilker don’t just tell you how to deliver digital work, they demonstrate how to think about it. Interactive Project Management: Pixels, People, and Process helps clients, agencies, and industry professionals better understand the critical role of interactive project management, and presents a collaborative, people-focused approach to delivering high-quality digital work. In this book, the authors: Define the unique characteristics of interactive projects Explain the importance of emotional intelligence in the workplace Discuss communication techniques that help teams work together more efficiently Outline a process and specific deliverables that clarify how to think about critical aspects of a project Provide questions, tasks, tips, and advice that effectively move teams from initiation to launch
Book Synopsis Public Media Management for the Twenty-First Century by : Michał Głowacki
Download or read book Public Media Management for the Twenty-First Century written by Michał Głowacki and published by Routledge. This book was released on 2013-10-15 with total page 302 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book analyzes the challenges facing public service media management in the face of ongoing technological developments and changing audience behaviors. It connects models, strategies, concepts, and managerial theories with emerging approaches to public media practices through an examination of media services (e.g. blogs, social networks, search engines, content aggregators) and the online performance of traditional public media organizations. Contributors identify the most relevant and useful approaches, those likely to encourage creativity, interaction, and the development of innovative content and services, and discuss how such innovation can underpin the continuation or expansion of public service media in the changing mediascape.
Book Synopsis Interactive 3D Multimedia Content by : Wojciech Cellary
Download or read book Interactive 3D Multimedia Content written by Wojciech Cellary and published by Springer Science & Business Media. This book was released on 2012-01-06 with total page 295 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book describes recent research results in the areas of modelling, creation, management and presentation of interactive 3D multimedia content. The book describes the current state of the art in the field and identifies the most important research and design issues. Consecutive chapters address these issues. These are: database modelling of 3D content, security in 3D environments, describing interactivity of content, searching content, visualization of search results, modelling mixed reality content, and efficient creation of interactive 3D content. Each chapter is illustrated with example applications based on the proposed approach. The final chapter discusses some important ethical issues related to the widespread use of virtual environments in everyday life. The book provides ready to use solutions for many important problems related to the creation of interactive 3D multimedia applications and will be a primary reading for researchers and developers working in this domain.
Book Synopsis Introduction to Interactive Digital Media by : Julia V. Griffey
Download or read book Introduction to Interactive Digital Media written by Julia V. Griffey and published by Routledge. This book was released on 2019-12-12 with total page 222 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book offers a clearly written and engaging introduction to the basics of interactive digital media. As our reliance on and daily usage of websites, mobile apps, kiosks, games, VR/AR and devices that respond to our commands has increased, the need for practitioners who understand these technologies is growing. Author Julia Griffey provides a valuable guide to the fundamentals of this field, offering best practices and common pitfalls throughout. The book also notes opportunities within the field of interactive digital media for professionals with different types of skills, and interviews with experienced practitioners offer practical wisdom for readers. Additional features of this book include: An overview of the history, evolution and impact of interactive media; A spotlight on the development process and contributing team members; Analysis of the components of interactive digital media and their design function (graphics, animation, audio, video, typography, color); An introduction to coding languages for interactive media; and A guide to usability in interactive media. Introduction to Interactive Digital Media will help both students and professionals understand the varied creative, technical, and collaborative skills needed in this exciting and emerging field.
Book Synopsis Interactive Media: The Semiotics of Embodied Interaction by : Shaleph O'Neill
Download or read book Interactive Media: The Semiotics of Embodied Interaction written by Shaleph O'Neill and published by Springer Science & Business Media. This book was released on 2008-09-18 with total page 188 pages. Available in PDF, EPUB and Kindle. Book excerpt: The author discusses the existing theoretical approaches of semiotically informed research in HCI, what is useful and the limitations. He proposes a radical rethink to this approach through a re-evaluation of important semiotic concepts and applied semiotic methods. Using a semiotic model of interaction he explores this concept through several studies that help to develop his argument. He concludes that this semiotics of interaction is more appropriate than other versions because it focuses on the characteristics of interactive media as they are experienced and the way in which users make sense of them rather than thinking about interface design or usability issues.
Book Synopsis Virtual Character Design for Games and Interactive Media by : Robin James Stuart Sloan
Download or read book Virtual Character Design for Games and Interactive Media written by Robin James Stuart Sloan and published by CRC Press. This book was released on 2015-05-07 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: While the earliest character representations in video games were rudimentary in terms of their presentation and performance, the virtual characters that appear in games today can be extremely complex and lifelike. These are characters that have the potential to make a powerful and emotional connection with gamers. As virtual characters become more intricate and varied, there is a growing need to examine the theory and practice of virtual character design. This book seeks to develop a series of critical frameworks to support the analysis and design of virtual characters. Virtual Character Design for Games and Interactive Media covers a breadth of topics to establish a relationship between pertinent artistic and scientific theories and good character design practice. Targeted at students, researchers, and professionals, the book aims to show how both character presentation and character performance can be enhanced through careful consideration of underlying theory. The book begins with a focus on virtual character presentation, underpinned by a discussion of biological, artistic, and sociological principles. Next it looks at the performance of virtual characters, encompassing the psychology of emotion and personality, narrative and game design theories, animation, and acting. The book concludes with a series of applied virtual character design examples. These examples examine the aesthetics of player characters, the design and performance of the wider cast of game characters, and the performance of characters within complex, hyperreal worlds.
Book Synopsis Social Media and Interactive Communications by : Mark Durkin
Download or read book Social Media and Interactive Communications written by Mark Durkin and published by Taylor & Francis. This book was released on 2018-02-05 with total page 144 pages. Available in PDF, EPUB and Kindle. Book excerpt: The extent to which social media can potentially add value within various service contexts is not well understood. While at a general level it would seem that direct and immediate interactive communication with customers and stakeholders would be of benefit in terms of general communications, the integration of new media alongside more traditional marketing activities is not without difficulty. Many organisations appear seduced by what new technological communication channels are capable of but evidence suggests that those same organisations may have limited sensitivity to the appropriateness of employing social media to add value to the customers’ service experience. Launching social media initiatives appears low cost and fairly straightforward, technically, but managing the subsequent interactions and engagement appropriately, and indeed profitably, can often be beyond a firm’s resources and competencies. In this book the challenges of effectively managing interactive communications through social media is described in various service contexts, (e.g. healthcare, travel, small businesses) and within prevailing, yet ever more crucial marketing concepts, such as customer relationship management (CRM) and customer complaining behaviour. This book was originally published as a special issue of the Service Industries Journal.
Download or read book Return on Engagement written by Tim Frick and published by CRC Press. This book was released on 2014-07-17 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the world of web design, if one wants to create a successful web site, one needs an effective content strategy. Return on Engagement shows web designers and developers how to implement an effective content strategy and how to stay ahead in the rapidly changing industry of web design. It presents best practices in terms of web design through a marketing function: content strategy, SEO, social media marketing, and success measurement to help web designers implement a strategy that ensures success for the site they are building. Return on Engagement shows web designers and developers how to not just design an aesthetically pleasing, functional website. This book shows those professionals how to implement marketing strategies and analysis into their website, thus ensuring its success. Nearly 3 years since the previous edition published, new best practices have been formed. Tools in which web developers use to analyze website metrics have advanced. New social media networks and communities have cropped up. New research in how audiences read and receive content has been done, subsequently refining best digital marketing practices. Return on Engagement features a step-by-step breakdown of how to use new tools, techniques, and technologies. The new edition also includes updated case studies of industry leaders who implement best practices on projects. Return on Engagement also features a regularly updated companion site that offers readers sample content, easy sharing tools, and web-based resources to help measure marketing viability of web properties.
Book Synopsis Understanding the Interactive Digital Media Marketplace: Frameworks, Platforms, Communities and Issues by : Sharma, Ravi S.
Download or read book Understanding the Interactive Digital Media Marketplace: Frameworks, Platforms, Communities and Issues written by Sharma, Ravi S. and published by IGI Global. This book was released on 2011-10-31 with total page 427 pages. Available in PDF, EPUB and Kindle. Book excerpt: Increasingly, multimedia content—from music, movies, games, news, books, and digital art to sharable educational material, e-government services, and e-health services—is delivered over broadband networks. With technological advances, cloud computing applications, and social networking approaches, many exciting applications are emerging to deliver this content as Interactive Digital Media (IDM). Understanding the Interactive Digital Media Marketplace: Frameworks, Platforms, Communities and Issues presents the results of a large, industry-oriented, multi-national research program. This research seeks to discover usable business models, technology platforms, market strategies and policy frameworks for the emerging global digital economy, particularly for digital media researchers and industry entrepreneurs who wish to reach users around the world.
Book Synopsis Virtual Community Practices and Social Interactive Media: Technology Lifecycle and Workflow Analysis by : Akoumianakis, Demosthenes
Download or read book Virtual Community Practices and Social Interactive Media: Technology Lifecycle and Workflow Analysis written by Akoumianakis, Demosthenes and published by IGI Global. This book was released on 2009-04-30 with total page 528 pages. Available in PDF, EPUB and Kindle. Book excerpt: Provides an analysis of virtual communities, explaining their lifecycle in terms of maturity-based models and workflows.
Book Synopsis The Handbook of the Psychology of Communication Technology by : S. Shyam Sundar
Download or read book The Handbook of the Psychology of Communication Technology written by S. Shyam Sundar and published by John Wiley & Sons. This book was released on 2015-03-16 with total page 613 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Handbook of the Psychology of Communication Technology offers an unparalleled source for seminal and cutting-edge research on the psychological aspects of communicating with and via emergent media technologies, with leading scholars providing insights that advance our knowledge on human-technology interactions. • A uniquely focused review of extensive research on technology and digital media from a psychological perspective • Authoritative chapters by leading scholars studying psychological aspects of communication technologies • Covers all forms of media from Smartphones to Robotics, from Social Media to Virtual Reality • Explores the psychology behind our use and abuse of modern communication technologies • New theories and empirical findings about ways in which our lives are transformed by digital media
Book Synopsis Interactive Books by : Jacqueline Reid-Walsh
Download or read book Interactive Books written by Jacqueline Reid-Walsh and published by Routledge. This book was released on 2017-09-27 with total page 254 pages. Available in PDF, EPUB and Kindle. Book excerpt: Movable books are an innovative area of children’s publishing. Commonly equated with spectacular pop-ups, movable books have a little-known history as interactive, narrative media. Since they are hybrid artifacts consisting of words, images and movable components, they cross the borders between story, toy, and game. Interactive Books is a historical and comparative study of early movable books in relation to the children who engage with them. Jacqueline Reid-Walsh focuses on the period movable books became connected with children from the mid-17th to the early-19th centuries. In particular, she examines turn-up books, paper doll books, and related hybrid experiments like toy theaters and paignion (or domestic play set) produced between 1650 and 1830. Despite being popular in their own time, these artifacts are little known today. This study draws attention to a gap in our knowledge of children’s print culture by showing how these artifacts are important in their own right. Reid-Walsh combines archival research with children’s literature studies, book history, and juvenilia studies. By examining commercially produced and homemade examples, she explores the interrelations among children, interactive media, and historical participatory culture. By drawing on both Enlightenment thinkers and contemporary digital media theorists Interactive Books enables us to think critically about children’s media texts paper and digital, past and present.
Book Synopsis Storytelling for Interactive Digital Media and Video Games by : Nicholas B. Zeman
Download or read book Storytelling for Interactive Digital Media and Video Games written by Nicholas B. Zeman and published by CRC Press. This book was released on 2017-04-07 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: The evolution of story-telling is as old as the human race; from the beginning, when our ancestors first gathered around a campfire to share wondrous tales through oral traditions, to today, with information and stories being shared through waves and filling screens with words and images. Stories have always surrounded us, and united us in ways other disciplines can't. Storytelling for Interactive Digital Media and Video Games lays out the construct of the story, and how it can be manipulated by the storyteller through sound, video, lighting, graphics, and color. This book is the perfect guide to aspiring storytellers as it illustrates the different manner of how and why stories are told, and how to make them "interactive." Storytelling features heavy game development as a method of storytelling and delivery, and how to develop compelling plots, characters, settings, and actions inside a game. The concept of digital storytelling will be explored, and how this differs from previous incarnations of mediums for stories Key Features: Explores the necessary elements of a story (setting, character, events, sequence, and perspective) and how they affect the viewer of the story Discusses media and its role in storytelling, including images, art, sound, video, and animation Explores the effect of interactivity on the story, such as contest TV, web-based storytelling, kiosks, and games Shows the different types of story themes in gaming and how they are interwoven Describes how to make games engaging and rewarding intrinsically and extrinsically
