Marketing and Managing Tourism Destinations

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Author :
Publisher : Taylor & Francis
ISBN 13 : 1000876160
Total Pages : 898 pages
Book Rating : 4.0/5 (8 download)

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Book Synopsis Marketing and Managing Tourism Destinations by : Alastair M. Morrison

Download or read book Marketing and Managing Tourism Destinations written by Alastair M. Morrison and published by Taylor & Francis. This book was released on 2023-07-31 with total page 898 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing and Managing Tourism Destinations is a comprehensive and integrated introductory textbook covering destination management and marketing in one volume. It focuses on how destination management is planned, implemented, and evaluated as well as the management and operations of destination management organizations (DMOs), how they conduct business, major opportunities, and challenges and issues they face to compete for the global leisure and business travel markets. Much has changed since the publication of the second edition of this book in 2018. The COVID-19 pandemic was unpredictable at the time and has caused havoc for destinations and DMOs. The third edition includes many materials about the COVID-19 impacts and recovery from the pandemic. This third edition has been updated to include: four new chapters (Chapter 2—“Destination Sustainability and Social Responsibility”; Chapter 3—“Quality of Life and Well-Being of Destination Residents”; Chapter 11—“Destination Crisis Management”; and Chapter 20—“Destination Management Performance Measurement and Management”) new and updated international case examples to show the practical realities and approaches to managing different destinations around the world coverage of contemporary topics including, for example, COVID-19, social responsibility, metaverse, mixed reality, virtual meetings, teleworking, digital nomads, viral marketing, blended travel, regenerative tourism, meaningful travel, and several others a significantly improved illustration program keyword lists It is illustrated in full color and packed with features to encourage reflection on main themes, spur critical thinking, and show theory in practice. Written by an author with many years of industry practice, university teaching, and professional training experience, this book is the essential guide to the subject for tourism, hospitality, and events students and industry practitioners alike.

The Guide to Successful Destination Management

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 0471226254
Total Pages : 284 pages
Book Rating : 4.4/5 (712 download)

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Book Synopsis The Guide to Successful Destination Management by : Pat Schaumann

Download or read book The Guide to Successful Destination Management written by Pat Schaumann and published by John Wiley & Sons. This book was released on 2004-03-15 with total page 284 pages. Available in PDF, EPUB and Kindle. Book excerpt: * The first complete book on the subject of destination management. * Authored by the leading association of destination managers. * Includes the Association of Destination Management Executives (ADME)'s Accepted Practices and Guidelines.

Managing Destinations

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Author :
Publisher : Emerald Group Publishing
ISBN 13 : 1837971781
Total Pages : 267 pages
Book Rating : 4.8/5 (379 download)

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Book Synopsis Managing Destinations by : Noel Scott

Download or read book Managing Destinations written by Noel Scott and published by Emerald Group Publishing. This book was released on 2024-03-04 with total page 267 pages. Available in PDF, EPUB and Kindle. Book excerpt: Topics covered include policy, planning and strategy, stakeholders, new markets, infrastructure, transport and research and knowledge transfer with contributions from countries as diverse as Brazil, Croatia, Italy, Portugal, Russia, Saudi Arabia, and Spain.

Tourism Destination Management

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Author :
Publisher : MDPI
ISBN 13 : 3039214713
Total Pages : 122 pages
Book Rating : 4.0/5 (392 download)

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Book Synopsis Tourism Destination Management by : Manuel Rodríguez-Díaz

Download or read book Tourism Destination Management written by Manuel Rodríguez-Díaz and published by MDPI. This book was released on 2019-09-18 with total page 122 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book collected studies focused on the management of tourist destinations. Destinations are complex and adaptive systems, where the different elements that make them up have to be oriented towards achieving a common objective that improves the competitiveness of the destination. Five main lines of research on tourist destinations can be established: 1) the management, planning, and marketing of destinations, with special attention to the tourism supply chain, communication, and integral management; 2) the sustainability of resources and capabilities; 3) the renewal of destinations in order to update their offer and main resources to maintain competitiveness; 4) online reputation and communication through social media in order to create and enhance a strong brand image and customer loyalty; and 5) the application of new technologies in order to develop smart destinations. The book is made up of five research studies that focus on analyzing the transition towards a more circular tourist activity in hotels, image as a competitive factor of destinations, the value of cultural creativity, the coherence of online reputation, and the relationship between hotel prices and online reputation in different tourist destinations.

Overtourism

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Author :
Publisher : Business Expert Press
ISBN 13 : 1637420617
Total Pages : 156 pages
Book Rating : 4.6/5 (374 download)

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Book Synopsis Overtourism by : Helene von Magius Møgelhø

Download or read book Overtourism written by Helene von Magius Møgelhø and published by Business Expert Press. This book was released on 2021-06-09 with total page 156 pages. Available in PDF, EPUB and Kindle. Book excerpt: Overtourism examines the increasingly important role of destination management and effective stakeholder engagement in order to maximize the economic contribution of tourism while avoiding the potential pitfalls of overtourism. Rapid growth in international tourism has led to the emergence of the overtourism phenomenon. It is a situation where high tourist numbers start to cause tensions with local residents and communities owing to what they consider to be negative impacts on their quality of life including overcrowding, congestion, housing shortages, and changes in the retail sector. Overtourism can occur in any type of destination be it urban or rural in a developed or developing country. The author does not consider a global reduction in international travel as a likely long-term solution to addressing overtourism. Rather, destinations should prepare for continuous growth in both international tourist arrivals and domestic tourism in the longer term. Overtourism can often be reversed or averted through effective destination management. This requires engaging with key stakeholders and the local community to ensure that the local residents’ quality of life is preserved while at the same time delivering a high-quality experience for visitors. The coronavirus pandemic has provided destinations with an opportunity to reflect and decide how they want to recover and become more resilient and sustainable in the long term.

Managing and Marketing Tourist Destinations

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Author :
Publisher : Routledge
ISBN 13 : 1136904751
Total Pages : 263 pages
Book Rating : 4.1/5 (369 download)

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Book Synopsis Managing and Marketing Tourist Destinations by : Metin Kozak

Download or read book Managing and Marketing Tourist Destinations written by Metin Kozak and published by Routledge. This book was released on 2010-11 with total page 263 pages. Available in PDF, EPUB and Kindle. Book excerpt: Without adequate research and management, the potential impacts and benefits of tourism and travel services will not be maximised. This volume evaluates the theoretical approaches and applications to competitive advantage within tourist destinations and demonstrates the ways to further develop the concept of destination competitiveness.

Managing Destination Marketing Organizations

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Author :
Publisher :
ISBN 13 :
Total Pages : 568 pages
Book Rating : 4.E/5 ( download)

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Book Synopsis Managing Destination Marketing Organizations by : Robert Clayton Ford

Download or read book Managing Destination Marketing Organizations written by Robert Clayton Ford and published by . This book was released on 2008 with total page 568 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Tourism Destination Management in a Post-Pandemic Context

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Author :
Publisher : Emerald Group Publishing
ISBN 13 : 1800715137
Total Pages : 252 pages
Book Rating : 4.8/5 (7 download)

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Book Synopsis Tourism Destination Management in a Post-Pandemic Context by : Vanessa GB Gowreesunkar

Download or read book Tourism Destination Management in a Post-Pandemic Context written by Vanessa GB Gowreesunkar and published by Emerald Group Publishing. This book was released on 2021-06-11 with total page 252 pages. Available in PDF, EPUB and Kindle. Book excerpt: Drawing from lessons of the COVID-19 pandemic, Tourism Destination Management in a Post-Pandemic Context presents cases and competencies to advance theoretical and empirical knowledge in the management of destinations post-pandemic.

Managing Tourism and Hospitality Services

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Author :
Publisher : CABI
ISBN 13 : 1845930150
Total Pages : 357 pages
Book Rating : 4.8/5 (459 download)

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Book Synopsis Managing Tourism and Hospitality Services by : B. Prideaux

Download or read book Managing Tourism and Hospitality Services written by B. Prideaux and published by CABI. This book was released on 2006-09-14 with total page 357 pages. Available in PDF, EPUB and Kindle. Book excerpt: The aim of this book is to enhance theoretical and practical understanding of quality management in tourism and hospitality. It provides a benchmark of current knowledge, and examines the range of research methods being applied to further develop tourism and hospitality service management research. It is hoped that this book will stimulate new research questions by highlighting tensions and challenges in the area.

Marketing and Managing Tourism Destinations

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Author :
Publisher : Routledge
ISBN 13 : 1351714805
Total Pages : 644 pages
Book Rating : 4.3/5 (517 download)

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Book Synopsis Marketing and Managing Tourism Destinations by : Alastair M. Morrison

Download or read book Marketing and Managing Tourism Destinations written by Alastair M. Morrison and published by Routledge. This book was released on 2018-09-13 with total page 644 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing and Managing Tourism Destinations is a comprehensive and integrated introductory textbook covering both destination marketing and destination management in one volume. It focuses on how destination management is planned, implemented and evaluated as well as the management and operations of destination management organizations (DMOs), how they conduct business, major opportunities, challenges and issues they face to compete for the global leisure and business travel markets. This second edition has been updated to include: • A new chapter on visitor management that includes a section on crisis and disaster management • New material on destination leadership and coordination • New and revised content on digital marketing • New and updated international case examples throughout to show the practical realities and approaches to managing different destinations around the world. It is illustrated in full colour and packed with features to encourage reflection on main themes, spur critical thinking and show theory in practice. Written by an author with many years of industry practice, university teaching and professional training experience, this book is the essential guide to the subject for tourism, hospitality and events students and industry practitioners alike.

Tourist Destination Management

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Author :
Publisher : Springer
ISBN 13 : 3030169812
Total Pages : 323 pages
Book Rating : 4.0/5 (31 download)

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Book Synopsis Tourist Destination Management by : Nazmi Kozak

Download or read book Tourist Destination Management written by Nazmi Kozak and published by Springer. This book was released on 2019-04-27 with total page 323 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides a wide-ranging overview of the current state of tourist destination management and presents important recent research in the field. Contemporary theoretical and methodological approaches to management and marketing are discussed, and innovative practices with respect to both urban and rural destinations are described with the aid of many interesting case studies from across Europe and beyond. In addition, the volume addresses key issues such as governance, cooperation, the use of social media, and sustainability. A variety of influences on tourism development are examined, and efficient strategies for making destinations distinct are explored. The book will be a welcome addition and update to the existing literature and will be of interest to academics and practitioners alike.

Community Destination Management in Developing Economies

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Author :
Publisher : Routledge
ISBN 13 : 1136794859
Total Pages : 230 pages
Book Rating : 4.1/5 (367 download)

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Book Synopsis Community Destination Management in Developing Economies by : Kaye Chon Sung

Download or read book Community Destination Management in Developing Economies written by Kaye Chon Sung and published by Routledge. This book was released on 2006-05-24 with total page 230 pages. Available in PDF, EPUB and Kindle. Book excerpt: The practical, user-friendly guide to creating a sustainable future for destinations in developing economies Community Destination Management in Developing Economies is a user-friendly guide that provides a comprehensive view of the issues facing planners, policymakers, and destination managers who attempt to ensure a sustainable future

Tourism Destination Marketing and Management

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Author :
Publisher : CABI
ISBN 13 : 9781845937003
Total Pages : 370 pages
Book Rating : 4.9/5 (37 download)

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Book Synopsis Tourism Destination Marketing and Management by : Youcheng Wang

Download or read book Tourism Destination Marketing and Management written by Youcheng Wang and published by CABI. This book was released on 2011-03-01 with total page 370 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book offers a comprehensive understanding of the concept and scope of the tourism industry in general and of destination marketing and management in particular. Taking an integrated and comprehensive approach, it focuses on both the macro and micro aspects of destination marketing and management. The book consists of 27 chapters presented in seven parts with the following themes: concept, scope and structure of destination marketing and management, destination planning and policy, consumer decision-making processes, destination marketing research, destination branding and positioning, destination product development and distribution, the role of emerging technologies in destination marketing, destination stakeholder management, destination safety, disaster and crisis management, destination competitiveness and sustainability, and challenges and opportunities for destination marketing and management. -- [Source inconnue].

Wine Tourism Destination Management and Marketing

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Author :
Publisher : Springer
ISBN 13 : 3030004376
Total Pages : 644 pages
Book Rating : 4.0/5 (3 download)

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Book Synopsis Wine Tourism Destination Management and Marketing by : Marianna Sigala

Download or read book Wine Tourism Destination Management and Marketing written by Marianna Sigala and published by Springer. This book was released on 2019-06-25 with total page 644 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book provides a holistic approach to wine destination management and marketing by bringing together wine tourism research with research in wine and destination management. Chapters are contributed by numerous international authors offering an international and multidisciplinary perspective. The book combines fresh research approaches with international industry examples and case studies in the following key topics: understanding demand of wine destinations; New approaches and practices of wine destination marketing; innovation and design of wine destination experiences and wine routes; planning and development of wine destinations. The book analyses wine destination management and marketing issues from the perspectives of the various stakeholders of wine destinations (e.g. tourists, cellar doors, wine tourism firms, destination managers, wine associations and networks). The book is equally valuable to researchers and industry professionals alike.

New Governance and Management in Touristic Destinations

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Author :
Publisher : IGI Global
ISBN 13 : 1668438917
Total Pages : 357 pages
Book Rating : 4.6/5 (684 download)

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Book Synopsis New Governance and Management in Touristic Destinations by : Valeri, Marco

Download or read book New Governance and Management in Touristic Destinations written by Valeri, Marco and published by IGI Global. This book was released on 2021-12-24 with total page 357 pages. Available in PDF, EPUB and Kindle. Book excerpt: As competition is increasingly taking place on a global scale, tourist destinations must act more like businesses than they have in the past. Development in the tourism sector has often been beset by ambiguities and contradictions and has been the subject of debate across a range of disciplines in terms of its sustainability and level of social commitment. New Governance and Management in Touristic Destinations analyzes the most proper governance model to be implemented to increase the competitiveness of tourist destinations. It also focuses on the need to develop a managerial orientation capable of making the tourism system interact with tourism demand. Covering topics such as electronic word of mouth, gastronomic tourism, and sustainable development, this book is essential for practicing hospitality and tourism managers, professionals in the hospitality and tourism industry, specialists and consultants, government officials, researchers, educators, academicians, and students.

Destination Marketing and Management

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Author :
Publisher : CABI
ISBN 13 : 1845937627
Total Pages : 380 pages
Book Rating : 4.8/5 (459 download)

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Book Synopsis Destination Marketing and Management by : Youcheng Wang

Download or read book Destination Marketing and Management written by Youcheng Wang and published by CABI. This book was released on 2011 with total page 380 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book offers a comprehensive understanding of the concept and scope of the tourism industry in general and of destination marketing and management in particular. Taking an integrated and comprehensive approach, it focuses on both the macro and micro aspects of destination marketing and management. The book consists of 27 chapters presented in seven parts with the following themes: concept, scope and structure of destination marketing and management, destination planning and policy, consumer decision-making processes, destination marketing research, destination branding and positioning, destination product development and distribution, the role of emerging technologies in destination marketing, destination stakeholder management, destination safety, disaster and crisis management, destination competitiveness and sustainability, and challenges and opportunities for destination marketing and management.

Community Destination Management in Developing Economies

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Author :
Publisher : Psychology Press
ISBN 13 : 9780789023872
Total Pages : 230 pages
Book Rating : 4.0/5 (238 download)

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Book Synopsis Community Destination Management in Developing Economies by : Walter Jamieson

Download or read book Community Destination Management in Developing Economies written by Walter Jamieson and published by Psychology Press. This book was released on 2006 with total page 230 pages. Available in PDF, EPUB and Kindle. Book excerpt: Community Destination Management in Developing Economies is a user-friendly guide that provides a comprehensive view of the issues facing planners, policymakers, and destination managers who attempt to ensure a sustainable future for community destinations in developing economies. Travel and tourism experts from a wide range of disciplines discuss illustrative case studies and effective practical approaches for various facets of destination management. This book explains in detail the complex task of destination management, making the needed basic knowledge and skills understandable to all readers. The book is extensively referenced and has several helpful figures, tables, and photographs to clarify concepts and topics.