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Author : Matt Taibbi
Publisher :
ISBN 13 : 9781682194072
Total Pages : pages
Book Rating : 4.1/5 (94 download)
Download or read book Hate Inc written by Matt Taibbi and published by . This book was released on 2021-03 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : John Chapman
Publisher :
ISBN 13 : 9781921068768
Total Pages : 57 pages
Book Rating : 4.0/5 (687 download)
Download or read book Making the Most of the Rest of Your Life written by John Chapman and published by . This book was released on 2007 with total page 57 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Angie Timmons
Publisher : The Rosen Publishing Group, Inc
ISBN 13 : 1725340887
Total Pages : 64 pages
Book Rating : 4.7/5 (253 download)
Download or read book Making the Most of Communications and Social Media in a Political Campaign written by Angie Timmons and published by The Rosen Publishing Group, Inc. This book was released on 2019-12-15 with total page 64 pages. Available in PDF, EPUB and Kindle. Book excerpt: These days, political candidates need to know how to make the most out of both traditional communication strategies and evolving new media strategies to appeal to voters. This edifying volume offers readers a behind-the-scenes look at how political campaign communications work, challenging them to critically analyze what they read and see in the news and social media. Readers will learn why communications are so critical and how they can get involved in political campaigns. They will learn about the various academic and professional paths they can take to kickstart a career in political campaign communications.
Author : Cathleen Small
Publisher : Cavendish Square Publishing, LLC
ISBN 13 : 1502601966
Total Pages : 50 pages
Book Rating : 4.5/5 (26 download)
Download or read book Make the Most of Facebook and Other Social Media written by Cathleen Small and published by Cavendish Square Publishing, LLC. This book was released on 2014-12-15 with total page 50 pages. Available in PDF, EPUB and Kindle. Book excerpt: Introduces readers to sites such as Facebook and SnapChat, and demonstrates how these sites enable people to connect like never before.
Author : Rita Zamora
Publisher :
ISBN 13 : 9781726152952
Total Pages : 94 pages
Book Rating : 4.1/5 (529 download)
Download or read book Get Found, Get Liked, Get Patients written by Rita Zamora and published by . This book was released on 2018-08-27 with total page 94 pages. Available in PDF, EPUB and Kindle. Book excerpt: In her work with dental professionals as an international speaker and social media marketing consultant, Rita Zamora helps dentists and specialists overcome their social media challenges to Get Found, Get Liked and Get Patients: "We have social media accounts set up, but can't keep it going consistently" "Facebook? Instagram? Google Reviews? Where should we focus? "How much and how often should we be posting?" "We don't know where or even how to start" "Is it worth paying for Facebook advertising?" "How much fun content should we post compared to dental or clinical stuff?" Even dentists who enjoy social media personally may feel overwhelmed by the planning, posting, and campaign management involved in social media marketing. Rita's book shows you how to establish or integrate social media into your practice, so it isn't seen as a "waste of time," but results in a variety of benefits, including: Stronger online reputation Expanded visibility Word of mouth New patients This book shares the insight Rita has gained in working with dental professionals through her own agency, Rita Zamora Connections, as well as hearing from countless attendees she encounters through speaking engagements across the country. While there is no magic bullet to make any marketing strategy work-success does leave clues... In this book you'll find examples of: The healthcare provider research processes Tips and ideas for optimal content/what to post and how to help ensure your practice is found and liked Statistics to guide you to the best social media platforms for your practice How social media can help you grow trust with your patients before they've even met you Systems to make your social media marketing more efficient and effective Whether you decide to manage social media internally, or work with an external vendor, this book outlines how to get started, what systems to set up, or will simply help confirm you indeed need outside help. Included with your book purchase are several bonus PDF downloads, including guides and worksheets to help with a variety of social media challenges.
Author : Dan Gillmor
Publisher : "O'Reilly Media, Inc."
ISBN 13 : 0596102275
Total Pages : 336 pages
Book Rating : 4.5/5 (961 download)
Download or read book We the Media written by Dan Gillmor and published by "O'Reilly Media, Inc.". This book was released on 2006-01-24 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: Looks at the emerging phenomenon of online journalism, including Weblogs, Internet chat groups, and email, and how anyone can produce news.
Author : Sinan Aral
Publisher : Currency
ISBN 13 : 0525574522
Total Pages : 417 pages
Book Rating : 4.5/5 (255 download)
Download or read book The Hype Machine written by Sinan Aral and published by Currency. This book was released on 2020-09-15 with total page 417 pages. Available in PDF, EPUB and Kindle. Book excerpt: A landmark insider’s tour of how social media affects our decision-making and shapes our world in ways both useful and dangerous, with critical insights into the social media trends of the 2020 election and beyond “The book might be described as prophetic. . . . At least two of Aral’s three predictions have come to fruition.”—New York NAMED ONE OF THE BEST BOOKS OF THE YEAR BY WIRED • LONGLISTED FOR THE PORCHLIGHT BUSINESS BOOK AWARD Social media connected the world—and gave rise to fake news and increasing polarization. It is paramount, MIT professor Sinan Aral says, that we recognize the outsize effect social media has on us—on our politics, our economy, and even our personal health—in order to steer today’s social technology toward its great promise while avoiding the ways it can pull us apart. Drawing on decades of his own research and business experience, Aral goes under the hood of the most powerful social networks to tackle the critical question of just how much social media actually shapes our choices, for better or worse. He shows how the tech behind social media offers the same set of behavior influencing levers to everyone who hopes to change the way we think and act—from Russian hackers to brand marketers—which is why its consequences affect everything from elections to business, dating to health. Along the way, he covers a wide array of topics, including how network effects fuel Twitter’s and Facebook’s massive growth, the neuroscience of how social media affects our brains, the real consequences of fake news, the power of social ratings, and the impact of social media on our kids. In mapping out strategies for being more thoughtful consumers of social media, The Hype Machine offers the definitive guide to understanding and harnessing for good the technology that has redefined our world overnight.
Author : Mark Deuze
Publisher : John Wiley & Sons
ISBN 13 : 0745680534
Total Pages : 413 pages
Book Rating : 4.7/5 (456 download)
Download or read book Media Life written by Mark Deuze and published by John Wiley & Sons. This book was released on 2014-01-23 with total page 413 pages. Available in PDF, EPUB and Kindle. Book excerpt: Research consistently shows how through the years more of our time gets spent using media, how multitasking our media has become a regular feature of everyday life, and that consuming media for most people increasingly takes place alongside producing media. Media Life is a primer on how we may think of our lives as lived in rather than with media. The book uses the way media function today as a prism to understand key issues in contemporary society, where reality is open source, identities are - like websites - always under construction, and where private life is lived in public forever more. Ultimately, media are to us as water is to fish. The question is: how can we live a good life in media like fish in water? Media Life offers a compass for the way ahead.
Author : Ian Gilchrist
Publisher :
ISBN 13 :
Total Pages : 8 pages
Book Rating : 4.:/5 (117 download)
Download or read book Media Matters written by Ian Gilchrist and published by . This book was released on 1997 with total page 8 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Jaron Lanier
Publisher : Henry Holt
ISBN 13 : 125019668X
Total Pages : 160 pages
Book Rating : 4.2/5 (51 download)
Download or read book Ten Arguments for Deleting Your Social Media Accounts Right Now written by Jaron Lanier and published by Henry Holt. This book was released on 2018-05-29 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: "You might have trouble imagining life without your social media accounts, but virtual reality pioneer Jaron Lanier insists that we're better off without them. In Ten Arguments for Deleting Your Social Media Accounts Right Now, Lanier, who participates in no social media, offers powerful and personal reasons for all of us to leave these dangerous online platforms"--
Author : Areva Martin
Publisher : Center Street
ISBN 13 : 1478989866
Total Pages : 272 pages
Book Rating : 4.4/5 (789 download)
Download or read book Make It Rain! written by Areva Martin and published by Center Street. This book was released on 2018-03-20 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: NATIONAL BESTSELLER What if you could get in front of millions of prospects with the avid endorsement of famous influencers--without spending a dime? It's happening right in front of you every day. Guest experts on TV, radio, podcasts, blogs, and live streaming are getting local and national exposure for their business and brand that they could never have afforded to reach with ads. For a decade, Areva Martin has used the media to build a huge platform that expanded the influence and power of her brand exponentially. Media appearances on Dr. Phil, Anderson Cooper 360, The Doctors, CNN, MSNBC, FOX, and more have virtually eliminated the need of a marketing budget for her thriving law firm and non-profit organization, while securing her place as one of America's most sought after thought leaders. In Make It Rain! Areva breaks the silence to reveal what insiders know about the power of media appearances to revolutionize a business and brand and get your core message out to the people who need it most. You'll learn how to: Match your brand to the right audience and media venues Craft pitches producers can't resist Jump on breaking news shows Pivot and speak in soundbites like the pros Amplify every interview with social media Turn appearances into platform and become a rainmaker Never before have there been more ways to build a presence that matters. Whether you are the executive of a corporation, the author of an upcoming book, the owner of a rapidly growing small business, or the public face of a local nonprofit or association, if you have a business to build or people you want to help, nothing beats using the media to create the visibility, influence, and power you need. Are you ready to Make It Rain!?
Author : Gini Dietrich
Publisher : Pearson Education
ISBN 13 : 078974886X
Total Pages : 165 pages
Book Rating : 4.7/5 (897 download)
Download or read book Spin Sucks written by Gini Dietrich and published by Pearson Education. This book was released on 2014 with total page 165 pages. Available in PDF, EPUB and Kindle. Book excerpt: Go beyond PR spin! Master better ways to communicate honestly and regain the trust of your customers and stakeholders with this book.
Author : Victor Pickard
Publisher : Cambridge University Press
ISBN 13 : 1107038332
Total Pages : 263 pages
Book Rating : 4.1/5 (7 download)
Download or read book America's Battle for Media Democracy written by Victor Pickard and published by Cambridge University Press. This book was released on 2015 with total page 263 pages. Available in PDF, EPUB and Kindle. Book excerpt: Drawing from extensive archival research, the book uncovers the American media system's historical roots and normative foundations. It charts the rise and fall of a forgotten media-reform movement to recover alternatives and paths not taken.
Author : ROLF. DOBELLI
Publisher :
ISBN 13 : 9781529342710
Total Pages : pages
Book Rating : 4.3/5 (427 download)
Download or read book STOP READING THE NEWS written by ROLF. DOBELLI and published by . This book was released on 2021 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Andrew Crumey
Publisher : Macmillan
ISBN 13 : 9780312195502
Total Pages : 172 pages
Book Rating : 4.1/5 (955 download)
Download or read book Pfitz written by Andrew Crumey and published by Macmillan. This book was released on 1998-10-15 with total page 172 pages. Available in PDF, EPUB and Kindle. Book excerpt: An eighteenth-century prince devotes his entire wealth and the energy of his subjects to the creation of Rreinnstadt, a fantastic city that exists only on paper and in the minds of its creators. Among Rreinnstadt's fictional inhabitants is Pfitz, a count's loyal servant who mysteriously disappears one night from a tavern. Andrew Crumey's exploration of the rich territory between reality and fantasy reveals a genuine affection for character and the terrain of the human heart.
Download or read book Network World written by and published by . This book was released on 1995-12-25 with total page 156 pages. Available in PDF, EPUB and Kindle. Book excerpt: For more than 20 years, Network World has been the premier provider of information, intelligence and insight for network and IT executives responsible for the digital nervous systems of large organizations. Readers are responsible for designing, implementing and managing the voice, data and video systems their companies use to support everything from business critical applications to employee collaboration and electronic commerce.
Author : American Library Association. Young Adult Services Division
Publisher :
ISBN 13 :
Total Pages : 28 pages
Book Rating : 4.:/5 (111 download)
Download or read book Making the most of media written by American Library Association. Young Adult Services Division and published by . This book was released on 1971 with total page 28 pages. Available in PDF, EPUB and Kindle. Book excerpt:
