Making an Impact Online

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Author :
Publisher : A&C Black
ISBN 13 : 140813991X
Total Pages : 248 pages
Book Rating : 4.4/5 (81 download)

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Book Synopsis Making an Impact Online by : Antoin O Lachtnain

Download or read book Making an Impact Online written by Antoin O Lachtnain and published by A&C Black. This book was released on 2011-09-19 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Business on a Shoestring series helps small business owners grow their business imaginatively, effectively and without spending a fortune. Aimed at entrepreneurs with plenty of vision and commitment but not a lot of cash, each book is packed with ideas that really work, real-life examples, step-by-step advice and sources of further information. Having an online presence is essential for most businesses these days. Don't think that a small budget means that you can't compete with larger organisations: if your site is well laid out and your content compelling, you can! This revised edition shows the way, covering topics such as: Choosing the right domain name; Smartening up a basic website; Driving traffic to your website; Analysing web traffic; Affiliate marketing; Search engine listings/optimisation; Taking advantage of free (and safe!) software and training; Relationship networking; Tapping into new or growing trends: Web alerts, RSS, Voice over Internet Protocols, instant messaging, espotting 'a great little package' The Bookseller

Net Words: Creating High-Impact Online Copy

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Author :
Publisher : McGraw Hill Professional
ISBN 13 : 0071415777
Total Pages : 274 pages
Book Rating : 4.0/5 (714 download)

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Book Synopsis Net Words: Creating High-Impact Online Copy by : Nick Usborne

Download or read book Net Words: Creating High-Impact Online Copy written by Nick Usborne and published by McGraw Hill Professional. This book was released on 2001-12-17 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: A guide to creating copy that connects with customersand makes the sale Advertising and promotion professionals have long known that, while bells and whistles may grab a customer's attention, words make the sale. Yet, nearly a decade into the Web revolution, E-commerce professionals are just now waking up to the fact that the usual high-tech, graphics-heavy approach to site design is bad for business. Net Words explores the reasons why and makes a strong case for a revolutionary new approach to copywriting tailored to the unique demands of a powerful new medium. With the help of dozens of examples of successful and unsuccessful on-line writing, author Nick Usborne shows readers how to harness the power of the written word for the Web. Readers learn how to imbue a business with a distinctive on-line "voice" and use it to forge lasting bonds with customers, increase market share, and close sales.

High-Impact Practices in Online Education

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Author :
Publisher : Taylor & Francis
ISBN 13 : 100097698X
Total Pages : 236 pages
Book Rating : 4.0/5 (9 download)

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Book Synopsis High-Impact Practices in Online Education by : Kathryn E. Linder

Download or read book High-Impact Practices in Online Education written by Kathryn E. Linder and published by Taylor & Francis. This book was released on 2023-07-03 with total page 236 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume offers the first comprehensive guide to how high-impact practices (HIPs) are being implemented in online environments and how they can be adjusted to meet the needs of online learners. This multi-disciplinary approach will assist faculty and administrators to effectively implement HIPs in distance education courses and online programs.With a chapter devoted to each of the eleven HIPs, this collection offers guidance that takes into account the differences between e-learners and traditional on-campus students.A primary goal of High-Impact Practices Online is to share the ways in which HIPs may need to be amended to meet the needs of online learners. Through specific examples and practical suggestions in each chapter, readers are introduced to concrete strategies for transitioning HIPs to the online environment that can be utilized across a range of disciplines and institution types. Each chapter of High-Impact Practices Online also references the most recent and relevant literature on each HIP so that readers are brought up to date on what makes online HIPs successful.The book provides guidance on how best to implement HIPs to increase retention and completion for online learners.

Digital Impact

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Publisher : John Wiley & Sons
ISBN 13 : 1118087747
Total Pages : 226 pages
Book Rating : 4.1/5 (18 download)

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Book Synopsis Digital Impact by : Vipin Mayar

Download or read book Digital Impact written by Vipin Mayar and published by John Wiley & Sons. This book was released on 2011-05-18 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: Win online by attracting the right customers and getting the right performance measurement Digital Impact answers the critical questions marketers have about connecting with and influencing consumers online. Written in an easy-to-read, approachable format, this helpful guide presents provocative content along with practical, commonsense methods that can be followed by any businessperson at companies of all sizes. The discussion hones in on two keys to success: building a performance measurement approach that will let you get maximum impact out of your online marketing and ad dollars, and creating magnetic content that attracts customers and keeps them engaged with your brand. Leverage trust and build ROI in social media and mobile spaces Get actionable data, best practices, cases studies, anecdotes, practical coaching tips and strategic insights Engage customers who typically resist advertising messages Learn from authors who have extensive experience across major industries and accounts, giving them a wide business appeal Whether your budget is corporate-sized or on a shoestring, you'll want to achieve the measurable bottom-line improvements that come with having Digital Impact.

Presentation Zen

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Publisher : Pearson Education
ISBN 13 : 0321601890
Total Pages : 316 pages
Book Rating : 4.3/5 (216 download)

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Book Synopsis Presentation Zen by : Garr Reynolds

Download or read book Presentation Zen written by Garr Reynolds and published by Pearson Education. This book was released on 2009-04-15 with total page 316 pages. Available in PDF, EPUB and Kindle. Book excerpt: FOREWORD BY GUY KAWASAKI Presentation designer and internationally acclaimed communications expert Garr Reynolds, creator of the most popular Web site on presentation design and delivery on the Net — presentationzen.com — shares his experience in a provocative mix of illumination, inspiration, education, and guidance that will change the way you think about making presentations with PowerPoint or Keynote. Presentation Zen challenges the conventional wisdom of making "slide presentations" in today’s world and encourages you to think differently and more creatively about the preparation, design, and delivery of your presentations. Garr shares lessons and perspectives that draw upon practical advice from the fields of communication and business. Combining solid principles of design with the tenets of Zen simplicity, this book will help you along the path to simpler, more effective presentations.

Impact Evaluation in Practice, Second Edition

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Publisher : World Bank Publications
ISBN 13 : 1464807809
Total Pages : 444 pages
Book Rating : 4.4/5 (648 download)

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Book Synopsis Impact Evaluation in Practice, Second Edition by : Paul J. Gertler

Download or read book Impact Evaluation in Practice, Second Edition written by Paul J. Gertler and published by World Bank Publications. This book was released on 2016-09-12 with total page 444 pages. Available in PDF, EPUB and Kindle. Book excerpt: The second edition of the Impact Evaluation in Practice handbook is a comprehensive and accessible introduction to impact evaluation for policy makers and development practitioners. First published in 2011, it has been used widely across the development and academic communities. The book incorporates real-world examples to present practical guidelines for designing and implementing impact evaluations. Readers will gain an understanding of impact evaluations and the best ways to use them to design evidence-based policies and programs. The updated version covers the newest techniques for evaluating programs and includes state-of-the-art implementation advice, as well as an expanded set of examples and case studies that draw on recent development challenges. It also includes new material on research ethics and partnerships to conduct impact evaluation. The handbook is divided into four sections: Part One discusses what to evaluate and why; Part Two presents the main impact evaluation methods; Part Three addresses how to manage impact evaluations; Part Four reviews impact evaluation sampling and data collection. Case studies illustrate different applications of impact evaluations. The book links to complementary instructional material available online, including an applied case as well as questions and answers. The updated second edition will be a valuable resource for the international development community, universities, and policy makers looking to build better evidence around what works in development.

COVID-19 and the Educational Response: New Educational and Social Realities

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Author :
Publisher : Frontiers Media SA
ISBN 13 : 2889743780
Total Pages : 162 pages
Book Rating : 4.8/5 (897 download)

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Book Synopsis COVID-19 and the Educational Response: New Educational and Social Realities by : Jane McIntosh Cooper

Download or read book COVID-19 and the Educational Response: New Educational and Social Realities written by Jane McIntosh Cooper and published by Frontiers Media SA. This book was released on 2022-01-31 with total page 162 pages. Available in PDF, EPUB and Kindle. Book excerpt:

ICICKM 2017 14th International Conference on Intellectual Capital Knowledge Management & Organisational Learning

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Author :
Publisher : Academic Conferences and publishing limited
ISBN 13 : 191121862X
Total Pages : 421 pages
Book Rating : 4.9/5 (112 download)

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Book Synopsis ICICKM 2017 14th International Conference on Intellectual Capital Knowledge Management & Organisational Learning by : Prof. Eric Tsui

Download or read book ICICKM 2017 14th International Conference on Intellectual Capital Knowledge Management & Organisational Learning written by Prof. Eric Tsui and published by Academic Conferences and publishing limited. This book was released on 2017-07-12 with total page 421 pages. Available in PDF, EPUB and Kindle. Book excerpt:

E-Commerce and V-Business

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Publisher : Routledge
ISBN 13 : 1136409076
Total Pages : 321 pages
Book Rating : 4.1/5 (364 download)

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Book Synopsis E-Commerce and V-Business by : Stuart Barnes

Download or read book E-Commerce and V-Business written by Stuart Barnes and published by Routledge. This book was released on 2013-06-17 with total page 321 pages. Available in PDF, EPUB and Kindle. Book excerpt: E-Commerce and V-Business examines the impact of the Internet and associated technologies on two related aspects of business: electronic commerce and virtual organisation. Using a combination of recent theory and empirical evidence it demonstrates how forward thinking organisations are reaping considerable strategic advantage from exciting new business models in these areas. Such models require radical rethinking of many aspects of traditional business. The book covers many of the critical and contemporary issues stemming from these important new developments.

AI-Based Data Analytics

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Author :
Publisher : CRC Press
ISBN 13 : 1003812651
Total Pages : 261 pages
Book Rating : 4.0/5 (38 download)

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Book Synopsis AI-Based Data Analytics by : Kiran Chaudhary

Download or read book AI-Based Data Analytics written by Kiran Chaudhary and published by CRC Press. This book was released on 2023-12-29 with total page 261 pages. Available in PDF, EPUB and Kindle. Book excerpt: Apply analytics to improve customer experience, AI applied to targeted and personalized marketing Debugging and simulation tools and techniques for massive data systems

ECRM2015-Proceedings of the 14th European Conference on Research Methods 2015

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Publisher : Academic Conferences Limited
ISBN 13 : 1910810118
Total Pages : 478 pages
Book Rating : 4.9/5 (18 download)

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Book Synopsis ECRM2015-Proceedings of the 14th European Conference on Research Methods 2015 by : Dr Vincent Cassar

Download or read book ECRM2015-Proceedings of the 14th European Conference on Research Methods 2015 written by Dr Vincent Cassar and published by Academic Conferences Limited. This book was released on 2015-06-01 with total page 478 pages. Available in PDF, EPUB and Kindle. Book excerpt: Complete proceedings of the 14th European Conference on Research Methodology for Business and Management Studies Valletta, Malta Published by Academic Conferences and Publishing International

Proceedings of the BISTIC Business Innovation Sustainability and Technology International Conference (BISTIC 2023)

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Author :
Publisher : Springer Nature
ISBN 13 : 9464633026
Total Pages : 305 pages
Book Rating : 4.4/5 (646 download)

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Book Synopsis Proceedings of the BISTIC Business Innovation Sustainability and Technology International Conference (BISTIC 2023) by : Ika Zutiasari

Download or read book Proceedings of the BISTIC Business Innovation Sustainability and Technology International Conference (BISTIC 2023) written by Ika Zutiasari and published by Springer Nature. This book was released on 2023-11-30 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is an open access book. Department of Management Faculty of Economics Universitas Negeri Malang seeks high quality research paper for the 3rd Business Innovation Sustainability and Technology International Conference (BISTIC) 2023 that was held on July 25th, 2023. We invite all professors, researchers, students, practitioners, and other enthusiasts to participate in The Business Innovation Sustainability and Technology International Conference (BISTIC) 2023 to present, share, and discuss the phenomenon depicted by academic research result as a strategic way to enlarge and enhance the research development together. This year, BISTIC is held as a virtual conference where there will be online presentation.

Technological Applications in Adult and Vocational Education Advancement

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Publisher : IGI Global
ISBN 13 : 1466620633
Total Pages : 305 pages
Book Rating : 4.4/5 (666 download)

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Book Synopsis Technological Applications in Adult and Vocational Education Advancement by : Wang, Victor C.X.

Download or read book Technological Applications in Adult and Vocational Education Advancement written by Wang, Victor C.X. and published by IGI Global. This book was released on 2012-09-30 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: While adult and vocational education may be viewed as separate, the training and development in education and the workplace is essential to keeping up with the current page of technologies and information. As technologies, individuals, and the workplace continue to advance, adult learning continues to be a forefront to keep up with this constant change of pace. Technological Applications in Adult and Vocational Education Advancement aims to advance the understanding, practice, and research within career and technical education. This book provides a global view on the education technologies for adult learning from leading scholars, theorists, and practitioners by sharing insight on innovative pedagogies and inspirational thoughts on the fields of adult education, technology, and care and technical education.

Encyclopedia of E-Leadership, Counseling and Training

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Publisher : IGI Global
ISBN 13 : 1613500696
Total Pages : 894 pages
Book Rating : 4.6/5 (135 download)

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Book Synopsis Encyclopedia of E-Leadership, Counseling and Training by : Wang, Victor C.X.

Download or read book Encyclopedia of E-Leadership, Counseling and Training written by Wang, Victor C.X. and published by IGI Global. This book was released on 2011-08-31 with total page 894 pages. Available in PDF, EPUB and Kindle. Book excerpt: Encyclopedia of E-Leadership, Counseling and Training offers an in-depth description of key terms and concepts related to different themes, issues, and trends in educational leadership, counseling, and technology integration in modern universities and organizations worldwide. This three volume work serves as an exhaustive compendium of expertise, research, skills, and experiences. Authors with a background in education, leadership, counseling, management, human resource development, or adult education have helped to encourage the education and training of potential leaders with this scholarly work.

International Handbook of Information Technology in Primary and Secondary Education

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Publisher : Springer Science & Business Media
ISBN 13 : 0387733159
Total Pages : 1219 pages
Book Rating : 4.3/5 (877 download)

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Book Synopsis International Handbook of Information Technology in Primary and Secondary Education by : Joke Voogt

Download or read book International Handbook of Information Technology in Primary and Secondary Education written by Joke Voogt and published by Springer Science & Business Media. This book was released on 2008-08-26 with total page 1219 pages. Available in PDF, EPUB and Kindle. Book excerpt: The major focus of this Handbook is the design and potential of IT-based student learning environments. Offering the latest research in IT and the learning process, distance learning, and emerging technologies for education, these chapters address the critical issue of the potential for IT to improve K-12 education. A second important theme deals with the implementation of IT in educational practice. In these chapters, barriers and opportunities for IT implementation are studied from several perspectives. This Handbook provides an integrated and detailed overview of this complex field, making it an essential reference.

High-impact Educational Practices

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Publisher :
ISBN 13 :
Total Pages : 50 pages
Book Rating : 4.F/5 ( download)

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Book Synopsis High-impact Educational Practices by : George D. Kuh

Download or read book High-impact Educational Practices written by George D. Kuh and published by . This book was released on 2008 with total page 50 pages. Available in PDF, EPUB and Kindle. Book excerpt: This publication¿the latest report from AAC&U¿s Liberal Education and America¿s Promise (LEAP) initiative¿defines a set of educational practices that research has demonstrated have a significant impact on student success. Author George Kuh presents data from the National Survey of Student Engagement about these practices and explains why they benefit all students, but also seem to benefit underserved students even more than their more advantaged peers. The report also presents data that show definitively that underserved students are the least likely students, on average, to have access to these practices.

Digital Marketing and Consumer Engagement: Concepts, Methodologies, Tools, and Applications

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Author :
Publisher : IGI Global
ISBN 13 : 1522551883
Total Pages : 1755 pages
Book Rating : 4.5/5 (225 download)

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Book Synopsis Digital Marketing and Consumer Engagement: Concepts, Methodologies, Tools, and Applications by : Management Association, Information Resources

Download or read book Digital Marketing and Consumer Engagement: Concepts, Methodologies, Tools, and Applications written by Management Association, Information Resources and published by IGI Global. This book was released on 2018-01-05 with total page 1755 pages. Available in PDF, EPUB and Kindle. Book excerpt: Consumer interaction and engagement are vital components to help marketers maintain a lasting relationship with their customers. To achieve this goal, companies must utilize current digital tools to create a strong online presence. Digital Marketing and Consumer Engagement: Concepts, Methodologies, Tools, and Applications is an innovative reference source for the latest academic material on emerging technologies, techniques, strategies, and theories in the promotion of brands through forms of digital media. Highlighting a range of topics, such as mobile commerce, brand communication, and social media, this multi-volume book is ideally designed for professionals, researchers, academics, students, managers, and practitioners actively involved in the marketing industry.