Smart Choices

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Author :
Publisher : Harvard Business School Press
ISBN 13 : 9781633691049
Total Pages : 256 pages
Book Rating : 4.6/5 (91 download)

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Book Synopsis Smart Choices by : John S. Hammond

Download or read book Smart Choices written by John S. Hammond and published by Harvard Business School Press. This book was released on 2015-08 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Where should I live? Is it time to get a new job? Which job candidate should I hire? What business strategy should I pursue? We spend the majority of our lives making decisions, both big and small. Yet, even though our success is largely determined by the choices that we make, very few of us are equipped with useful decision-making skills. Because of this, we often approach our choices tentatively, or even fearfully, and avoid giving them the time and thought required to put our best foot forward. In Smart Choices, John Hammond, Ralph Keeney, and Howard Raiffa--experts with over 100 years of experience resolving complex decision problems--offer a proven, straightforward, and flexible roadmap for making better and more impactful decisions, and offer the tools to achieve your goals in every aspect of your life. Their step-by-step, divide-and conquer approach will teach you how to: * Evaluate your plans * Break your potential decision into its key elements * Identify the key drivers that are most relevant to your goals * Apply systematic thinking * Use the right information to make the smartest choice Smart Choices doesn’t tell you what to decide; it tells you how. As you routinely use the process, you’ll become more confident in your ability to make decisions at work and at home. And, more importantly, by applying its time-tested methods, you’ll make better decisions going forward. Be proactive. Don’t wait until a decision is forced on you--or made for you. Seek out decisions that advance your long-term goals, values, and beliefs. Take charge of your life by making Smart Choices a lifetime habit.

Smart Choices

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Author :
Publisher : Broadway
ISBN 13 : 9780767908863
Total Pages : 242 pages
Book Rating : 4.9/5 (88 download)

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Book Synopsis Smart Choices by : John S. Hammond

Download or read book Smart Choices written by John S. Hammond and published by Broadway. This book was released on 2002 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: Offers readers an easy-to-follow process to improve ways to make business decisions, family decisions, and personal decisions

The Great Mental Models, Volume 1

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Author :
Publisher : Penguin
ISBN 13 : 0593719972
Total Pages : 209 pages
Book Rating : 4.5/5 (937 download)

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Book Synopsis The Great Mental Models, Volume 1 by : Shane Parrish

Download or read book The Great Mental Models, Volume 1 written by Shane Parrish and published by Penguin. This book was released on 2024-10-15 with total page 209 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discover the essential thinking tools you’ve been missing with The Great Mental Models series by Shane Parrish, New York Times bestselling author and the mind behind the acclaimed Farnam Street blog and “The Knowledge Project” podcast. This first book in the series is your guide to learning the crucial thinking tools nobody ever taught you. Time and time again, great thinkers such as Charlie Munger and Warren Buffett have credited their success to mental models–representations of how something works that can scale onto other fields. Mastering a small number of mental models enables you to rapidly grasp new information, identify patterns others miss, and avoid the common mistakes that hold people back. The Great Mental Models: Volume 1, General Thinking Concepts shows you how making a few tiny changes in the way you think can deliver big results. Drawing on examples from history, business, art, and science, this book details nine of the most versatile, all-purpose mental models you can use right away to improve your decision making and productivity. This book will teach you how to: Avoid blind spots when looking at problems. Find non-obvious solutions. Anticipate and achieve desired outcomes. Play to your strengths, avoid your weaknesses, … and more. The Great Mental Models series demystifies once elusive concepts and illuminates rich knowledge that traditional education overlooks. This series is the most comprehensive and accessible guide on using mental models to better understand our world, solve problems, and gain an advantage.

Why Smart People Make Dumb Choices

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Author :
Publisher : Harvest House Publishers
ISBN 13 : 0736937684
Total Pages : 194 pages
Book Rating : 4.7/5 (369 download)

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Book Synopsis Why Smart People Make Dumb Choices by : Deborah Smith Pegues

Download or read book Why Smart People Make Dumb Choices written by Deborah Smith Pegues and published by Harvest House Publishers. This book was released on 2010-05-15 with total page 194 pages. Available in PDF, EPUB and Kindle. Book excerpt: Even people with great intelligence and great experience can fall victim to bad choices. The only way to avoid those bad choices is to understand the keys to making smart ones. Why Smart People Make Dumb Choices takes you on a journey with some of the Bible’s smartest people—such as Abraham and Sarah, David, and Peter—who also made some not-so-smart decisions. By looking at the choices they made, readers will discover the keys to avoiding similar mistakes and will learn principles that will keep them on the road to good decision-making. Why Smart People Make Dumb Choices provides ten keys to making smart decisions, including establishing the right relationships gathering the right information setting the right priorities choosing the right pathway The principles of smart decision-making found in this book will be helpful to anyone confronted with important choices—from the housewife and mom trying to manage the challenges of her busy day to the college student choosing his or her friends to the leader trying to figure out the best direction for his organization.

Make Smart Choices

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Author :
Publisher : Independently Published
ISBN 13 : 9781087145112
Total Pages : 162 pages
Book Rating : 4.1/5 (451 download)

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Book Synopsis Make Smart Choices by : Som Bathla

Download or read book Make Smart Choices written by Som Bathla and published by Independently Published. This book was released on 2019-08-03 with total page 162 pages. Available in PDF, EPUB and Kindle. Book excerpt: Do You Want To Make Smart Choices and Solve Your Problems Faster? Every day and every moment, we have to make some kind of decision- could be miniature choices with minimal impact, or big decisions that can change the trajectory of your life. If you don't decide, that's the worst of all decisions You have to either say yes, or no, or explore other alternatives to optimize your resources. Therefore, making a choice is an unavoidable choice and that makes it one of the most important skills everyone should strive to learn and master. You have to make choices all the time. Then Why Not Make Smart Choices? Som Bathla, an avid reader, researcher and author of multiple Amazon bestselling books helps you achieve this objective with his book MAKE SMART CHOICES Challenges in Decision Making and How to Overcome Them Understand the common struggles people face in decision making. Understand 4 different types of decisions making archetypes and know why you make choices the way you do? Conquer your Psychological Biases, Upgrade your Beliefs and Improve The Way You Think Understand your hidden mental traps in decision making and how they lead to bad choices as proven by psychological research. How unconscious associations change our actions and behavior - why tall white male find it easier to become professionally more successful. Why our autopilot behavior leads to inefficient decisions and how you can use 'tripwire' to trigger a better behavior. Avoid Information Overload and Make Better Decisions With Less Information How multi-tracking of different alternatives helps you make better decision. Understand the concept of Paradox of Choice and know why it's difficult to make choices when you are flooded with alternatives. Understand "elimination by aspects" model to avoid bad alternatives and narrow it down to the best option. Clarify Your Objective, Build Relentless Focus on What's important. Make Holistic Decisions Learn How to make your decisions autopilot- by harnessing the power of basal ganglia, your mind's hidden powerful tool. Learn why and how should use this approach when testing new ideas instead of getting fully invested in that idea. How this 4-step decision making model can help you make holistic decisions in any situation. Wilferd Peterson once rightly said: "Decision is the spark that ignites action. Until a decision is made, nothing happens. Decisions are the courageous facing of issues, knowing that if they are not faced, problems will remain forever unanswered." MAKE SMART CHOICES is for anyone who struggles with making choices as well as for those who want to improve decision making skills to the next level. Whether you are a student, career enthusiast, professional, entrepreneur or stay at home parent, if you want to radically upgrade the quality your life, you have to make smart decisions EVERY. SINGLE. DAY. Are you ready? Make an Instant Smart Choice by Clicking on the BUY BUTTON, and Start Your Journey To Radically Transform the Way You Decide!

Smart Leadership

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Author :
Publisher : BenBella Books
ISBN 13 : 1637740093
Total Pages : 272 pages
Book Rating : 4.6/5 (377 download)

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Book Synopsis Smart Leadership by : Mark Miller

Download or read book Smart Leadership written by Mark Miller and published by BenBella Books. This book was released on 2022-01-11 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: Escape the mediocrity that ensnares so many in business and become a better, more effective leader. Have you ever wondered what it would take to be a better leader, or achieve your wildest dreams, or make a bigger difference in the world? The answer lies in the choices you make: about everything from how you spend your time to the way you view the world. Smart Leadership is the latest essential business title from internationally bestselling author of Win the Heart and Chess Not Checkers Mark Miller. In this book, he shares the four research-based “smart choices” the best leaders make to scale their influence and results. By teaching you how to Confront Reality, Grow Capacity, Fuel Curiosity, and Create Change, Miller will help you: Bring fresh eyes and fresh thinking to your leadership approach. Increase your confidence in your ability to make a difference. Lead at levels you never thought possible. Accelerate your learning curve so that all these benefits come faster and more naturally. With this guide, your leadership—and your life—will be transformed forever.

Why Smart People Make Bad Food Choices

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Author :
Publisher : Mango Media Inc.
ISBN 13 : 1642505935
Total Pages : 193 pages
Book Rating : 4.6/5 (425 download)

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Book Synopsis Why Smart People Make Bad Food Choices by : Jack A. Bobo

Download or read book Why Smart People Make Bad Food Choices written by Jack A. Bobo and published by Mango Media Inc.. This book was released on 2021-05-13 with total page 193 pages. Available in PDF, EPUB and Kindle. Book excerpt: Harness the Psychology of Food for a Healthy Lifestyle “...essential read for those of us trying to understand the mysteries behind the food choices and eating habits of today's consumer.” —Stephen M Ostroff, MD, former deputy commissioner, Foods and Veterinary Medicine, FDA 2021 International Book Awards finalist in Health: Diet & Exercise #1 New Release in Vitamins, Food Counters, Vitamins & Supplements, and Agriculture & Food Policy Author and CEO Jack Bobo is a food psychology expert with over 20 years advising four U. S. Secretaries of State on food and agriculture. He’s here to personally guide you on smarter food choices and improve your quality of life. Overweight America. We have access to more nutrition facts and diet plans now than ever before. Consumers have never known more about nutrition and yet have never been more overweight. For most Americans maintaining a balanced diet is more difficult than doing their taxes. What are we doing wrong? Learn to eat better. Jack Bobo reveals how the psychology of food has been invisibly controlling us, in the grocery aisles, at restaurants, in front of the refrigerator, and in every other place we make crucial food choices. Now behavioral science is changing the way we think about food and showing us how to develop healthy meal plans and deliver more balanced diets. Apply behavioral science to your diet plan. A balanced diet creates healthy routines and a better quality of life. You can move beyond fad diets, pop science, and calls for ever greater willpower. Explore the deeper causes of hidden influences and mental shortcuts our minds use to process information and how they often prevent us from healthy eating habits. You can: Understand the psychology behind hidden influences Make better food decisions Fear less and enjoy more the food you eat If you enjoyed books like Eat, Drink, and Be Healthy;SuperLife; How to Be a Conscious Eater; or How Not to Die; you’ll love Why Smart People Make Bad Food Choices.

The Emotionally Healthy Child

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Publisher : New World Library
ISBN 13 : 1608685624
Total Pages : 234 pages
Book Rating : 4.6/5 (86 download)

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Book Synopsis The Emotionally Healthy Child by : Maureen Healy

Download or read book The Emotionally Healthy Child written by Maureen Healy and published by New World Library. This book was released on 2018-09-07 with total page 234 pages. Available in PDF, EPUB and Kindle. Book excerpt: While growing up has never been easy, today's world presents kids and their parents with unprecedented challenges. The upside, posits Maureen Healy, is a widespread acknowledgment that emotional health, resilience, and equilibrium can be learned and strengthened. Healy is an expert on teaching skills that address the high sensitivity, big emotions, and hyper energy she herself experienced growing up. Three simple steps are key — Stop, Calm, and Make Smarter Choices. While not always easy, these steps are powerful, and Healy shows readers exactly how to implement them. Children move from acting out or shutting down, experiencing frequent physical symptoms such as head- and stomachaches, or hurting themselves or others, to recognizing they are being triggered, feeling their emotions, and using mindfulness strategies to respond from a calmer place.

The Art of Decision Making

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Author :
Publisher : Watkins Media Limited
ISBN 13 : 1786782960
Total Pages : 255 pages
Book Rating : 4.7/5 (867 download)

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Book Synopsis The Art of Decision Making by : Joseph Bikart

Download or read book The Art of Decision Making written by Joseph Bikart and published by Watkins Media Limited. This book was released on 2019-07-09 with total page 255 pages. Available in PDF, EPUB and Kindle. Book excerpt: Drawing insights from philosophy, psychology, literature, and theology, a longtime executive business coach explores how and why we make the decisions we do What is it that makes some of us better—or worse—than others at committing to a choice? What are the forces that hold us back, and how can we successfully overcome them? Every facet of our lives depends on the decisions we make. Yet, how often do we pause to reflect on our ability to make the best and smartest choices? The key is how we confront and refine the decision-making process. Here, Joseph Bikart explores the intricacies of decision making, challenging us to understand why we make the choices we do. He explores how the true power of decisions, especially the toughest among them, help us to face our fears and may in turn change how we think about ourselves. Breaking his study into four clear parts and short practical essays, Bikart presents a lively and compelling exploration of the process of decision making. He covers: • Indecision, Indecision: What makes us indecisive? What holds us back and why? • Where Art Thou?: How and where we get stuck and the importance of relaxing one's grip. • The Momentum of Decisiveness: Keeping our focus and proactivity. • The Deciding Mind: Making our smartest choices. Drawing from such different fields as philosophy, psychology, neurology, literature, art history and theology, The Art of Decision Making takes us on a journey from the depths of procrastination to the elation of decision making. Presenting a fresh perspective on what to do at the proverbial fork in the road, Bikart's unique philosophy is insightful, thought provoking, and potentially life-changing.

HBR's 10 Must Reads on Making Smart Decisions (with featured article "Before You Make That Big Decision..." by Daniel Kahneman, Dan Lovallo, and Olivier Sibony)

Download HBR's 10 Must Reads on Making Smart Decisions (with featured article

Author :
Publisher : Harvard Business Press
ISBN 13 : 1422191435
Total Pages : 194 pages
Book Rating : 4.4/5 (221 download)

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Book Synopsis HBR's 10 Must Reads on Making Smart Decisions (with featured article "Before You Make That Big Decision..." by Daniel Kahneman, Dan Lovallo, and Olivier Sibony) by : Harvard Business Review

Download or read book HBR's 10 Must Reads on Making Smart Decisions (with featured article "Before You Make That Big Decision..." by Daniel Kahneman, Dan Lovallo, and Olivier Sibony) written by Harvard Business Review and published by Harvard Business Press. This book was released on 2013-03-05 with total page 194 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn why bad decisions happen to good managers—and how to make better ones. If you read nothing else on decision making, read these 10 articles. We’ve combed through hundreds of articles in the Harvard Business Review archive and selected the most important ones to help you and your organization make better choices and avoid common traps. Leading experts such as Ram Charan, Michael Mankins, and Thomas Davenport provide the insights and advice you need to: Make bold decisions that challenge the status quo Support your decisions with diverse data Evaluate risks and benefits with equal rigor Check for faulty cause-and-effect reasoning Test your decisions with experiments Foster and address constructive criticism Defeat indecisiveness with clear accountability

Give Yourself a Nudge

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Author :
Publisher : Cambridge University Press
ISBN 13 : 1108803989
Total Pages : 279 pages
Book Rating : 4.1/5 (88 download)

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Book Synopsis Give Yourself a Nudge by : Ralph L. Keeney

Download or read book Give Yourself a Nudge written by Ralph L. Keeney and published by Cambridge University Press. This book was released on 2020-04-23 with total page 279 pages. Available in PDF, EPUB and Kindle. Book excerpt: The best way to improve your quality of life is through the decisions you make. This book teaches several fundamental decision-making skills, provides numerous applications and examples, and ultimately nudges you toward smarter decisions. These nudges frame more desirable decisions for you to face by identifying the objectives for your decisions and generating superior alternatives to those initially considered. All of the nudges are based on psychology and behavioral economics research and are accessible to all readers. The new concept of a decision opportunity is introduced, which involves creating a decision that you desire to face. Solving a decision opportunity improves your life, whereas resolving a decision problem only restores the quality of your life to that before the decision problem occurred. We all can improve our decision-making and reap the better quality of life that results. This book shows you how.

My Magical Choices

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Author :
Publisher :
ISBN 13 : 9781732596368
Total Pages : 40 pages
Book Rating : 4.5/5 (963 download)

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Book Synopsis My Magical Choices by : Becky Cummings

Download or read book My Magical Choices written by Becky Cummings and published by . This book was released on 2020-11-03 with total page 40 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Simple Heuristics that Make Us Smart

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Author :
Publisher : Oxford University Press
ISBN 13 : 0190286768
Total Pages : 432 pages
Book Rating : 4.1/5 (92 download)

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Book Synopsis Simple Heuristics that Make Us Smart by : Gerd Gigerenzer

Download or read book Simple Heuristics that Make Us Smart written by Gerd Gigerenzer and published by Oxford University Press. This book was released on 2000-10-12 with total page 432 pages. Available in PDF, EPUB and Kindle. Book excerpt: Simple Heuristics That Make Us Smart invites readers to embark on a new journey into a land of rationality that differs from the familiar territory of cognitive science and economics. Traditional views of rationality tend to see decision makers as possessing superhuman powers of reason, limitless knowledge, and all of eternity in which to ponder choices. To understand decisions in the real world, we need a different, more psychologically plausible notion of rationality, and this book provides it. It is about fast and frugal heuristics--simple rules for making decisions when time is pressing and deep thought an unaffordable luxury. These heuristics can enable both living organisms and artificial systems to make smart choices, classifications, and predictions by employing bounded rationality. But when and how can such fast and frugal heuristics work? Can judgments based simply on one good reason be as accurate as those based on many reasons? Could less knowledge even lead to systematically better predictions than more knowledge? Simple Heuristics explores these questions, developing computational models of heuristics and testing them through experiments and analyses. It shows how fast and frugal heuristics can produce adaptive decisions in situations as varied as choosing a mate, dividing resources among offspring, predicting high school drop out rates, and playing the stock market. As an interdisciplinary work that is both useful and engaging, this book will appeal to a wide audience. It is ideal for researchers in cognitive psychology, evolutionary psychology, and cognitive science, as well as in economics and artificial intelligence. It will also inspire anyone interested in simply making good decisions.

How to Decide

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Author :
Publisher : Penguin
ISBN 13 : 0593418484
Total Pages : 290 pages
Book Rating : 4.5/5 (934 download)

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Book Synopsis How to Decide by : Annie Duke

Download or read book How to Decide written by Annie Duke and published by Penguin. This book was released on 2020-10-13 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: Through a blend of compelling exercises, illustrations, and stories, the bestselling author of Thinking in Bets will train you to combat your own biases, address your weaknesses, and help you become a better and more confident decision-maker. What do you do when you're faced with a big decision? If you're like most people, you probably make a pro and con list, spend a lot of time obsessing about decisions that didn't work out, get caught in analysis paralysis, endlessly seek other people's opinions to find just that little bit of extra information that might make you sure, and finally go with your gut. What if there was a better way to make quality decisions so you can think clearly, feel more confident, second-guess yourself less, and ultimately be more decisive and be more productive? Making good decisions doesn't have to be a series of endless guesswork. Rather, it's a teachable skill that anyone can sharpen. In How to Decide, bestselling author Annie Duke and former professional poker player lays out a series of tools anyone can use to make better decisions. You'll learn: • To identify and dismantle hidden biases. • To extract the highest quality feedback from those whose advice you seek. • To more accurately identify the influence of luck in the outcome of your decisions. • When to decide fast, when to decide slow, and when to decide in advance. • To make decisions that more effectively help you to realize your goals and live your values. Through interactive exercises and engaging thought experiments, this book helps you analyze key decisions you've made in the past and troubleshoot those you're making in the future. Whether you're picking investments, evaluating a job offer, or trying to figure out your romantic life, How to Decide is the key to happier outcomes and fewer regrets.

Smart Economic Decision-Making in a Complex World

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Author :
Publisher : Academic Press
ISBN 13 : 0128131780
Total Pages : 302 pages
Book Rating : 4.1/5 (281 download)

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Book Synopsis Smart Economic Decision-Making in a Complex World by : Morris Altman

Download or read book Smart Economic Decision-Making in a Complex World written by Morris Altman and published by Academic Press. This book was released on 2020-05-22 with total page 302 pages. Available in PDF, EPUB and Kindle. Book excerpt: Smart Economic Decision-Making in a Complex World is a fresh and reality-based perspective on decision-making with significant implications for analysis, self-understanding and policy. The book examines the conditions under which smart people generate outcomes that improve their place of work, their household and society. Within this work, the curious reader will find interesting open questions on many fascinating areas of current economic debate, including, the role of realistic assumptions robust model building, understanding how and when non-neoclassical behavior is best practice, why the assumption of smart decision-makers is best to understand and explain our economies and societies, and under what conditions individuals can make the best possible choices for themselves and society at large. Additional sections cover when and how efficiency is achieved, why inefficiencies can persist, when and how consumer welfare is maximized, and what benchmarks should be used to determine efficiency and rationality. - Makes the case for 'smart and rational' decision-making as a context-dependent rational process that is framed by socio-cultural environment and conditioned by institutional capacities - Explains how incorporation of the 'smart' decision-maker concept into economic thought improves our understanding of how, why and when people generate certain outcomes - Explores how economic efficiency can be achieved, individual preferences realized, and social welfare maximized through the use of 'smart and rational' approaches

The Simpler Family

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Author :
Publisher : Gryphon House, Inc.
ISBN 13 : 9781589040090
Total Pages : 212 pages
Book Rating : 4.0/5 (4 download)

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Book Synopsis The Simpler Family by : Christine Klein

Download or read book The Simpler Family written by Christine Klein and published by Gryphon House, Inc.. This book was released on 2001 with total page 212 pages. Available in PDF, EPUB and Kindle. Book excerpt: "The Simpler Family" shows families how to make their dreams come true by making smart choices about the way they spend their time and money. Its proven, real-life strategies help families increase their free time together, reduce stress on parents and children, improve parents' work/life balance, increase healthfulness and save time and money.

Dog Food Logic

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Author :
Publisher : Dogwise Publishing
ISBN 13 : 1617811467
Total Pages : 342 pages
Book Rating : 4.6/5 (178 download)

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Book Synopsis Dog Food Logic by :  Linda P. Case, M.S.

Download or read book Dog Food Logic written by  Linda P. Case, M.S. and published by Dogwise Publishing. This book was released on 2014-02-12 with total page 342 pages. Available in PDF, EPUB and Kindle. Book excerpt: Choosing the right dog food in a world with too many choices
Walking down the dog food aisle in a pet supply superstore can present you with an overwhelming number of choices. Reading about dog food on the internet can make your head spin with so many opinions and stories. And judging the content that you find on dog food packaging can be confusing and misleading. How can the average dog owner make an informed choice in accordance with her dog’s age, size and condition? In her latest book, author Linda Case describes how to make logical, evidence-based decisions for what to feed your dog amid all the options available.

You will learn
• How pet food marketers appeal to your emotions to persuade you to buy a particular type of dog food.
• To distinguish between scientific, evidence-based information and the anecdotal evidence which is so pervasive—and often misleading—in the dog food arena.
• Is there a scientific basis for dog foods designed specifically for puppies, senior dogs, canine athletes—even various breeds of dogs?
• How to read and evaluate all of the material included on a typical package of dog food from the ingredients and label claims (“Natural,” “Anti-Oxidant,” “Low Fat”),to the Nutrient Analysis and Nutritional Adequacy statements.
• How to avoid choice paralysis and the cognitive traps that can interfere with clear decision making.

What experts are saying about Dog Food Logic
Pet food is like a religion for many—but now those strong emotional ties can be backed up with fact. Linda Case separates fact from fiction, explains the complex terms and offers a guide to pet nutrition in simple to comprehend language. Unlike other books on this topic, there is no agenda here—except to present facts and then allow pet owners to make their own logical conclusions, letting the kibble drop where it may.
Steve Dale, CABC, columnist Tribune Content Agency; radio host Black Dog Radio Productions and WGN Radio (Chicago); contributing editor USA Weekend; special correspondent Cat Fancy; author Good Cat!

Dog Food Logic is the indispensable guide to the science behind canine nutrition that will help us to make wise, well-informed choices about how and what we feed our dogs. It takes the fear out of trying to understand proper nutrition and will empower us to determine what is best for the health of our dogs.
Claudia Kawczynska, Founder and Editor-in-chief of The Bark

Don’t read this book if you want someone to tell you what to feed your dog. This is a book for people who want to learn, in a reasoned and thoughtful way, how to figure it out for themselves. Dog Food Logic goes way beyond the usual textbook list of nutritional requirements to cover the pet food industry in all its glory: the history, the business, the marketing, and best of all, the science. Case deftly navigates the most controversial topics in pet food and presents the big picture without interjecting judgment about what approach is best. There’s something here for everyone: pet care professionals and dog lovers alike will learn something new from this informative, easy to read, and well researched book.
Jessica Vogelsang, DVM, CVJ, author, speaker, and CEO of Pawcurious Media