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Local Monopoly Marketing
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Book Synopsis Local Monopoly Marketing by : Brian Garvin
Download or read book Local Monopoly Marketing written by Brian Garvin and published by . This book was released on 2011-07-04 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: You will learn local business marketing strategies that will allow you to dominate your local competition. This book is designed for businesses who are competing against similar types of businesses in the same city or county.
Book Synopsis In Defense of Monopoly by : Richard B. McKenzie
Download or read book In Defense of Monopoly written by Richard B. McKenzie and published by University of Michigan Press. This book was released on 2019-02-28 with total page 554 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Defense of Monopoly offers an unconventional but empirically grounded argument in favor of market monopolies. Authors McKenzie and Lee claim that conventional, static models exaggerate the harm done by real-world monopolies, and they show why some degree of monopoly presence is necessary to maximize the improvement of human welfare over time. Inspired by Joseph Schumpeter's suggestion that market imperfections can drive an economy's long-term progress, In Defense of Monopoly defies conventional assumptions to show readers why an economic system's failure to efficiently allocate its resources is actually a necessary precondition for maximizing the system's long-term performance: the perfectly fluid, competitive economy idealized by most economists is decidedly inferior to one characterized by market entry and exit restrictions or costs. An economy is not a board game in which players compete for a limited number of properties, nor is it much like the kind of blackboard games that economists use to develop their monopoly models. As McKenzie and Lee demonstrate, the creation of goods and services in the real world requires not only competition but the prospect of gains beyond a normal competitive rate of return.
Book Synopsis Entry in the Local Telephone Market by : Carolyn Gideon
Download or read book Entry in the Local Telephone Market written by Carolyn Gideon and published by . This book was released on 1995 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Monopolized written by David Dayen and published by The New Press. This book was released on 2020-07-21 with total page 441 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the airlines we fly to the food we eat, how a tiny group of corporations have come to dominate every aspect of our lives—by one of our most intrepid and accomplished journalists "If you're looking for a book . . . that will get your heart pumping and your blood boiling and that will remind you why we're in these fights—add this one to your list." —Senator Elizabeth Warren on David Dayen's Chain of Title Over the last forty years our choices have narrowed, our opportunities have shrunk, and our lives have become governed by a handful of very large and very powerful corporations. Today, practically everything we buy, everywhere we shop, and every service we secure comes from a heavily concentrated market. This is a world where four major banks control most of our money, four airlines shuttle most of us around the country, and four major cell phone providers connect most of our communications. If you are sick you can go to one of three main pharmacies to fill your prescription, and if you end up in a hospital almost every accessory to heal you comes from one of a handful of large medical suppliers. Dayen, the editor of the American Prospect and author of the acclaimed Chain of Title, provides a riveting account of what it means to live in this new age of monopoly and how we might resist this corporate hegemony. Through vignettes and vivid case studies Dayen shows how these monopolies have transformed us, inverted us, and truly changed our lives, at the same time providing readers with the raw material to make monopoly a consequential issue in American life and revive a long-dormant antitrust movement.
Book Synopsis Principles of Economics 2e by : Steven A. Greenlaw
Download or read book Principles of Economics 2e written by Steven A. Greenlaw and published by . This book was released on 2017-10-11 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Monopoly Rules written by Milind M. Lele and published by Random House Digital, Inc.. This book was released on 2005 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Competition is the bane of the free enterprise system." --Anonymous business mogul What people on the front lines--making, marketing, and selling products and services--really want is to be alone in the marketplace, to have a space that they own for a long enough period of time so they can make some real money. In this short, powerful book, Milind Lele shows you how. Conventional wisdom attributes winning to having the best products at the lowest prices, a great brand, superior management, and the lowest overhead. All are obviously of great importance, but in actuality anyone can achieve them. Dr. Lele shows that winning comes from focusing on these monopoly rules: - What patch of open market space does this business own--or could it own? - Is the space really open or is it wishful thinking? - Are there enough customers whose needs are not being met and are they willing to spend money to have those needs met? - How long will this space remain open and why? - What do you have to do to capture it and wall it off? - When will the party end and what do we do next? For example, for many coffee lovers there is no one but Starbucks. The moment people found out what coffee could, and should, taste like it was as if a giant lightbulb went off inside their heads--and Starbucks had a monopoly. The best monopoly opportunities are situational, often soft and intangible. They're segments, not the mass market, and often in the customer's mind. For the customer there is no one but you, since what you provide can't be easily copied, duplicated, or ripped off. "Monopoly Rules" couldn't come at a better time, as an almost perfect storm seems to be hitting everybusiness. Customers are changing and the homogenous mass market has gone the way of the nickel soda. Now the game is winning market segments. In this world, Monopoly Rules provides a new way to think and take action and stay ahead of the game. Also available as an eBook
Book Synopsis Best Monopoly Methods by : Salvidor Kesey
Download or read book Best Monopoly Methods written by Salvidor Kesey and published by CreateSpace. This book was released on 2014-12-26 with total page 58 pages. Available in PDF, EPUB and Kindle. Book excerpt: Today's successful local business owners are aware that paper advertising is being replaced by social media, people shopping through their mobile phones and even through Facebook and Twitter. However, whether the economy is expanding or suffering, every field needs new consumer and new demands to keep their doors open. Enter the world of logged off marketing. This work representative allows you to find clients in your local range those companies who don't have a network site, or who do have a network site but it's not enhanced to bring them more traffic with sharpened search engine listings. Get more intelligence from our guide
Book Synopsis Cooperative Central Marketing Organization by : John Donald Black
Download or read book Cooperative Central Marketing Organization written by John Donald Black and published by . This book was released on 1924 with total page 120 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Towards an Integrated Commununications Market by : Eli M. Noam
Download or read book Towards an Integrated Commununications Market written by Eli M. Noam and published by . This book was released on 1982 with total page 68 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Between Monopoly and Free Trade by : Emily Erikson
Download or read book Between Monopoly and Free Trade written by Emily Erikson and published by Princeton University Press. This book was released on 2014-07-21 with total page 269 pages. Available in PDF, EPUB and Kindle. Book excerpt: The English East India Company was one of the most powerful and enduring organizations in history. Between Monopoly and Free Trade locates the source of that success in the innovative policy by which the Company's Court of Directors granted employees the right to pursue their own commercial interests while in the firm’s employ. Exploring trade network dynamics, decision-making processes, and ports and organizational context, Emily Erikson demonstrates why the English East India Company was a dominant force in the expansion of trade between Europe and Asia, and she sheds light on the related problems of why England experienced rapid economic development and how the relationship between Europe and Asia shifted in the eighteenth and nineteenth centuries. Though the Company held a monopoly on English overseas trade to Asia, the Court of Directors extended the right to trade in Asia to their employees, creating an unusual situation in which employees worked both for themselves and for the Company as overseas merchants. Building on the organizational infrastructure of the Company and the sophisticated commercial institutions of the markets of the East, employees constructed a cohesive internal network of peer communications that directed English trading ships during their voyages. This network integrated Company operations, encouraged innovation, and increased the Company’s flexibility, adaptability, and responsiveness to local circumstance. Between Monopoly and Free Trade highlights the dynamic potential of social networks in the early modern era.
Download or read book Modern Monopolies written by Alex Moazed and published by Macmillan. This book was released on 2016-05-31 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: What do Google, Snapchat, Tinder, Amazon, and Uber have in common, besides soaring market share? They're platforms - a new business model that has quietly become the only game in town, creating vast fortunes for its founders while dominating everyone's daily life. A platform, by definition, creates value by facilitating an exchange between two or more interdependent groups. So, rather that making things, they simply connect people. The Internet today is awash in platforms - Facebook is responsible for nearly 25 percent of total Web visits, and the Google platform crash in 2013 took about 40 percent of Internet traffic with it. Representing the ten most trafficked sites in the U.S., platforms are also prominent over the globe; in China, they hold the top eight spots in web traffic rankings. The advent of mobile computing and its ubiquitous connectivity have forever altered how we interact with each other, melding the digital and physical worlds and blurring distinctions between "offline" and "online." These platform giants are expanding their influence from the digital world to the whole economy. Yet, few people truly grasp the radical structural shifts of the last ten years. In Modern Monopolies, Alex Moazed and Nicholas L. Johnson tell the definitive story of what has changed, what it means for businesses today, and how managers, entrepreneurs, and business owners can adapt and thrive in this new era.
Book Synopsis Oligopoly Dynamics by : Irina Sushko
Download or read book Oligopoly Dynamics written by Irina Sushko and published by Springer Science & Business Media. This book was released on 2002-03-25 with total page 326 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book has its focus on the dynamics of oligopoly games. Several contributions show how easily the unique Nash equilibria in some most traditional oligopoly models may lose stability, giving way to complex phenomena, such as periodic/chaotic processes, and to multi stability of coexistent attractors. The bifurcations producing these phenomena are studied by means of recently accumulated global methods, based on the use of critical curves. These tools are explained in a separate methodological chapter. The book also contains some historical background of the present theory. In this way the book becomes suitable also as an advanced text for industrial organisation courses. The various models presented in the book focus both classical Cournot types, and Hotelling`s "ice cream vendor" problems, including location choice. The author list comprises some of the most prolific contributors to current dynamic oligopoly modelling.
Download or read book Monopoly Mail written by Douglas Adie and published by Routledge. This book was released on 2017-09-29 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: First class postage rates have risen from six cents in 1971 to 25 cents in 1988. This rapid increase might be justifiable if service had improved commen-surately, but in fact postal service has steadily deteriorated. The Postal Service concedes that it takes ten percent longer to deliver a first class letter than it did in the 1960s, and one recent postmaster general admits that delivery may have been more reliable in the 1920s. In this volume, Adie reviews the failures of the U.S. Postal Service - an inability to innovate, soaring labor costs, huge deficits, chronic inefficiency, and declining service standards. He blames most of these problems on the postal service's monopoly status. Competition produces efficiency and innovation; monopoly breeds inefficiency, high costs and stagnation. He also examines the experiences of other countries and other industries that may be valuable in prescribing reform for the postal service. The breakup of AT&T provides lessons that may be applied to postal reform. The long-run effects of deregulation on the airline industry are also examined. Since the postal service has serious union problems, Adie looks at the air traffic controllers' strike and other evidence on pay and labor relations in government unions. Finally, Adie examines the experiences of Canada and Great Britain with privatization of government companies. He then offers a comprehensive - and controversial - reform plan for the U.S. Postal Service, with no further monopoly privileges or taxpayer subsidies. He argues that private companies should be free to compete with the Postal Service, and it, in turn, should be free to compete in all phases of the communications business. Without privatization and deregulation, the Postal Service is doomed to continuing inefficiency, rising costs, worsening labor relations, and an increasing loss of customers to more innovative and efficient service providers. Competition would give the Postal Service a chance to enter the 21st ce
Book Synopsis Intermediate Microeconomics by : Patrick M. Emerson
Download or read book Intermediate Microeconomics written by Patrick M. Emerson and published by . This book was released on 2019 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Monopolies Suck written by Sally Hubbard and published by Simon and Schuster. This book was released on 2021-09-21 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: "An urgent and witty manifesto, Monopolies Suck shows how monopoly power is harming everyday Americans and practical ways we can all fight back."--
Book Synopsis Ambush Marketing & the Mega-Event Monopoly by : Andre M. Louw
Download or read book Ambush Marketing & the Mega-Event Monopoly written by Andre M. Louw and published by Springer Science & Business Media. This book was released on 2012-06-06 with total page 771 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book undertakes a critical examination of commercial rights to sports mega-events (focusing on sponsorship), the exclusivity of such rights and the legal implications of the modern mega-event sponsorship model. It examines ambush marketing of events and the law’s treatment of ambushing (specifically in the form of sui generis event legislation) in a review of 10 major jurisdictions selected on the basis of the importance of the events they are to host in the near future or have hosted recently, and the relevant domestic legislation. It critically examines the legitimacy of such commercial rights protection by means of the use of laws in the context of accepted principles of intellectual property law, competition law and human rights law. Specifically, it questions the legitimacy of the creation of statutory ‘association rights’ to mega-events, and considers potential future developments in respect of the law’s treatment of mega-event commercialisation. Valuable for practitioners and academics (in the fields of sportslaw/sponsorship/marketing/intellectual property law); sports administrators (sports governing bodies); corporate sponsors of sports and other events; potential mega-event host governments and law-makers; civil rights organisations.
Book Synopsis Memoirs of an Unregulated Economist by : George J. Stigler
Download or read book Memoirs of an Unregulated Economist written by George J. Stigler and published by University of Chicago Press. This book was released on 2003-03-15 with total page 182 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this witty and modest intellectual autobiography, George J. Stigler gives us a fascinating glimpse into the little-known world of economics and the people who study it. One of the most distinguished economists of the twentieth century, Stigler was awarded the Nobel Prize in 1982 for his work on public regulation. He also helped found the Chicago School of economics, and many of his fellow Chicago luminaries appear in these pages, including Fredrich Hayek, Milton Friedman, Ronald Coase, and Gary Becker. Stigler's appreciation for such colleagues and his sense of excitement about economic ideas past and present make his Memoirs both highly entertaining and highly educational.
