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Lester Beall
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Book Synopsis Lester Beall by : R. Roger Remington
Download or read book Lester Beall written by R. Roger Remington and published by W. W. Norton & Company. This book was released on 1996-03-05 with total page 152 pages. Available in PDF, EPUB and Kindle. Book excerpt: This text documents the work of Lester Beall, whose graphic design projects included advertising, product styling, packaging, exhibits, murals, posters, books and magazines. Beall was posthumously awarded the 1993 Lifetime Achievement Award by the American
Book Synopsis Lester Beall by : R. Roger Remington
Download or read book Lester Beall written by R. Roger Remington and published by RIT Cary Graphic Arts Press. This book was released on 2003 with total page 42 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Graphic Design Archives Chapbook Series celebrates the achievements of key design pioneers whose work is collected in the Special Collections department of RIT Library. From the inaugural acquisition of the Lester Beall Archive in 1986, RIT's holdings have grown to include the work of seventeen designers. Extensive collections of personal papers, business records and artwork by Lester Beall, Will Burtin, George Giusti, and Cipe Pineles form the cornerstones of the Archives. Lester Beall: Space, Time & Content explores the work of Lester Beall through reproductions of RIT's comprehensive holdings. Beall (1903-1969) gained prominence through his ads, posters and identity projects commissioned from such high-profile clients as the Chicago Tribune, Collier's and Time magazines, the Rural Electrification Administration and International Paper Company. Throughout his career, Beall's award-winning design and high principles made him a favored lecturer in professional and educational circles. He is now considered as one of the chief proponents of the American Modernist Design movement. R. Roger Remington, Professor of Graphic Design at RIT, has been seriously engaged in the research, interpretation and preservation of the history of graphic design for over 20 years. He has written extensively on the subject and is presently working on a book on Modernism in American Graphic Design.
Book Synopsis The New Typography by : Jan Tschichold
Download or read book The New Typography written by Jan Tschichold and published by Univ of California Press. This book was released on 2006 with total page 236 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Probably the most important work on typography and graphic design in the twentieth century."--Carl Zahn, The Museum of Fine Arts, Boston
Book Synopsis American Modernism by : R. Roger Remington
Download or read book American Modernism written by R. Roger Remington and published by Yale University Press. This book was released on 2003-01-01 with total page 202 pages. Available in PDF, EPUB and Kindle. Book excerpt: Presents an account of a key period in American graphic design as it manifested itself in various media, covering major historical influences and significant works.
Download or read book Retro Graphics written by Jonathan Raimes and published by Chronicle Books. This book was released on 2007-07-05 with total page 184 pages. Available in PDF, EPUB and Kindle. Book excerpt: Retro Graphics makes it easy for DIY designers to mimic the most prominent styles of the past hundred years. A plethora of authentic design modelsfrom Art Deco and Gothic Revival to Pop Art and Post Modernismare presented and broken down into their component parts in this handy sourcebook. These entries include step-by-step techniques, color palettes, typefaces, illustration styles, and ornamentation to help anyone create the look of such diverse materials as Victorian advertisements and pulp fiction book jackets. History can't be revived, but it can be simulated with this richly illustrated and meticulously researched visual encyclopedia.
Download or read book The Moderns written by Steven Heller and published by Abrams. This book was released on 2017-09-19 with total page 2261 pages. Available in PDF, EPUB and Kindle. Book excerpt: In The Moderns, we meet the men and women who invented and shaped Midcentury Modern graphic design in America. The book is made up of generously illustrated profiles, many based on interviews, of more than 60 designers whose magazine, book, and record covers; advertisements and package designs; posters; and other projects created the visual aesthetics of postwar modernity. Some were émigrés from Europe; others were homegrown—all were intoxicated by elemental typography, primary colors, photography, and geometric or biomorphic forms. Some are well-known, others are honored in this volume for the first time, and together they comprised a movement that changed our design world.
Book Synopsis Graphic Design by : Stephen J. Eskilson
Download or read book Graphic Design written by Stephen J. Eskilson and published by Yale University Press. This book was released on 2019-05-21 with total page 473 pages. Available in PDF, EPUB and Kindle. Book excerpt: A classic and indispensable account of graphic design history from the Industrial Revolution to the present Now in its third edition, this acclaimed survey explores the evolution of graphic design from the 19th century to the present day. Following an exploration of design’s prehistory in ancient civilizations through the Industrial Revolution, author Stephen J. Eskilson argues that modern design as we know it grew out of the influence of Victorian-age reformers. He traces the emergence of modernist design styles in the early 20th century, examining the wartime politicization of regional styles. Richly contextualized chapters chronicle the history of the Bauhaus and the rise of the International Style in the 1950s and ’60s, and the postmodern movement of the 1970s and ’80s. Contemporary considerations bring the third edition up to date, with discussions of app design, social media, emojis, big data visualization, and the use of animated graphics in film and television. The contemporary phenomenon of the citizen designer, professionals who address societal issues either through or in addition to their commercial work, is also addressed, highlighting protagonists like Bruce Mau and the Center for Urban Pedagogy. This edition also features 45 additional images, an expanded introduction and epilogue, and revised text throughout. A newly redesigned interior reinforces the fresh contents of this now-classic volume.
Download or read book Graphic Icons written by John Clifford and published by Pearson Education. This book was released on 2014 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: Who are history's most iconic graphic designers? Let the debate begin here. In this gorgeous, visual overview of the history of graphic design, students are introduced to 50 of the most important designers from the early 20th century to the present day. This fun-to-read, pretty-to-look-at graphic design history primer introduces them to the work and notable achievements of such industry luminaries as El Lissitzky, Alexander Rodchenko, A.M. Cassandre, Alvin Lustig, Cipe Pineles, Armin Hofmann, Paul Rand, Saul Bass, Herb Lubalin, Milton Glaser, Stefan Sagmeister, John Maeda, Paula Scher, and more. Who coined the term "graphic design"? Who designed the first album cover? Who was the first female art director of a mass-market American magazine? Who created the "I Want My MTV" ad campaign? Who created the first mail-order font shop? In Graphic Icons: Visionaries Who Shaped Modern Graphic Design, students start with the who and quickly learn the what, when, why, and where behind graphic design's most important breakthroughs and the impact they had, and continue to have, on the world we live in.
Download or read book Lenses for Design written by Josh Owen and published by RIT Press. This book was released on 2016 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Lenses for Design describes and explains the unique, creative process of American industrial designer and educator, Josh Owen. Project by project, Owen illustrates and decodes his philosophy and approach to design invention and problem solving. His designs combine clarity of purpose and functional efficacy with emotive and tactile qualities that will prove instructive and inspirational. JOSH OWEN is a designer and professor of Industrial Design at Rochester Institute of Technology in New York. His work has been featured at the Venice Biennale and is in the permanent design collections of the Centre Georges Pompidou, Chicago Athenaeum, Mus e des Beaux-Arts de Montreal, National Museum of American Jewish History, Philadelphia Museum of Art, and the Taiwan Design Museum, among others. Significant manufacturers in the U.S. and Europe produce his home/design, furniture, and office products.
Book Synopsis Type Designs of the Past and Present by : Stanley Morison
Download or read book Type Designs of the Past and Present written by Stanley Morison and published by . This book was released on 1926 with total page 88 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Graphic Design, Referenced by : Bryony Gomez Palacio
Download or read book Graphic Design, Referenced written by Bryony Gomez Palacio and published by . This book was released on 2012 with total page 404 pages. Available in PDF, EPUB and Kindle. Book excerpt: From Caslon and Carson, from Gutenberg to Greiman, from Lascaux to letterpress, and from Postmodernism to pixel (among other entries), this title will provide all the necessary information and visual cues that designers need to know in order to become empowered, work efficiently and knowingly, and survive in a design conversation with peers.
Book Synopsis Graphic Design and Architecture, A 20th Century History by : Richard Poulin
Download or read book Graphic Design and Architecture, A 20th Century History written by Richard Poulin and published by Rockport Publishers. This book was released on 2012-11-01 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: This innovative volume is the first to provide the design student, practitioner, and educator with an invaluable comprehensive reference of visual and narrative material that illustrates and evaluates the unique and important history surrounding graphic design and architecture. Graphic Design and Architecture, A 20th Century Historyclosely examines the relationship between typography, image, symbolism, and the built environment by exploring principal themes, major technological developments, important manufacturers, and pioneering designers over the last 100 years. It is a complete resource that belongs on every designer’s bookshelf.
Book Synopsis The Language of Graphic Design Revised and Updated by : Richard Poulin
Download or read book The Language of Graphic Design Revised and Updated written by Richard Poulin and published by Rockport Publishers. This book was released on 2018-10-02 with total page 299 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Language of Graphic Design provides design students and practitioners with an in-depth understanding of the fundamental elements and principles of their language, graphic design: what they are, why they are important, and how to use them effectively. To communicate in a new language, you first have to gain a complete understanding of its fundamentals; the ABC’s of that language—definitions, functions, and usage. This book provides provides just these fundamentals for the language of graphic design, including chapters on symmetry, asymmetry, tone, contrast, proportion, and typography. Organized by the building blocks of the graphic design language, this reference includes work by some of the most successful and renowned practitioners from around the world and explains how they have applied these fundamental principles to their work. By examining both student and professional work, this comprehensive handbook is a more meaningful, memorable, and inspiring reference tool for novice design students, as well as young designers starting their careers.
Book Synopsis Design School: Layout by : Richard Poulin
Download or read book Design School: Layout written by Richard Poulin and published by Quarry Books Editions. This book was released on 2018-01-16 with total page 235 pages. Available in PDF, EPUB and Kindle. Book excerpt: Design School: Layout is an instructive guide for students, recent graduates, and self-taught designers. It provides a comprehensive introduction to creating and changing layouts: a crucially important skill that underpins practically every aspect of graphic design. You'll get in-depth analysis of all the major areas of theory and practice used by experienced professional designers. Each section provides explanation and visual examples of grid systems and in-depth discussion of compositional principles and strategies. The text is interspersed with tests designed to help you retain key points you've covered in the preceding spreads, and includes illustrations sections with real world scenarios. This in-depth guide avoids the temptation to stray into other areas of design technique, preferring to cover the essential, detailed skills of the professional graphic designer to arm you with the knowledge needed for a successful start to your chosen career.
Book Synopsis The Education of a Graphic Designer by : Steven Heller
Download or read book The Education of a Graphic Designer written by Steven Heller and published by Allworth Press. This book was released on 1998 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: This collection of essays, interviews, and course syllabi examines how changing professional standards in graphic design have revolutionized the way design is taught, learned, and practiced. Forty-two top designers and educators talk theory, offer proposals, and discuss a wide range of educational concerns, from the dichotomy between theory and practice to the importance of mastering traditional forms and keeping up with new media.
Download or read book Paul Rand written by Michael Kroeger and published by Princeton Architectural Press. This book was released on 2008 with total page 84 pages. Available in PDF, EPUB and Kindle. Book excerpt: Paul Rand, born in 1914, was one of the best and most well-known graphic designers of the 20th century. Michael Kroeger presents the transcript of an exclusive interview with Swiss graphic designer Paul Rand, before his death in 1996.
Book Synopsis The Language of Graphic Design by : Richard Poulin
Download or read book The Language of Graphic Design written by Richard Poulin and published by . This book was released on 2012-10 with total page 291 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'The Language of Graphic Design' provides graphic design students and practitioners with an in-depth understanding of the fundamental elements and principles of their language, what they are, why they are important and how to use them effectively.