Biblio-flash

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Publisher :
ISBN 13 :
Total Pages : 462 pages
Book Rating : 4.:/5 (319 download)

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Book Synopsis Biblio-flash by :

Download or read book Biblio-flash written by and published by . This book was released on 1988 with total page 462 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Citoyen ou consommateur

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Publisher : Presses Univ Blaise Pascal
ISBN 13 : 2845163363
Total Pages : 330 pages
Book Rating : 4.8/5 (451 download)

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Book Synopsis Citoyen ou consommateur by : Raphaële Espiet-Kilty

Download or read book Citoyen ou consommateur written by Raphaële Espiet-Kilty and published by Presses Univ Blaise Pascal. This book was released on 2006 with total page 330 pages. Available in PDF, EPUB and Kindle. Book excerpt:

SCAD Actualités

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Publisher :
ISBN 13 :
Total Pages : 348 pages
Book Rating : 4.3/5 ( download)

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Download or read book SCAD Actualités written by and published by . This book was released on 19?? with total page 348 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Understanding Children as Consumers

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Publisher : SAGE
ISBN 13 : 1446246418
Total Pages : 332 pages
Book Rating : 4.4/5 (462 download)

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Book Synopsis Understanding Children as Consumers by : David Marshall

Download or read book Understanding Children as Consumers written by David Marshall and published by SAGE. This book was released on 2010-04-19 with total page 332 pages. Available in PDF, EPUB and Kindle. Book excerpt: What drives children as consumers? How do advertising campaigns and branding effect children and young people? How do children themselves understand and evaluate these influences? Whether fashion, toys, food, branding, money - from TV adverts and the supermarket aisle, to the internet and peer trends, there is a growing presence of marketing forces directed at and influencing children and young people. How should these forces be understood, and what means of research or dialogue is required to assess them? With critical insight, the contributors to this collection, take up the evaluation of the child as an active consumer, and offer a valuable rethinking of the discussions and literature on the subject. Features: • 14 original chapters from leading researchers in the field • Each chapter contains vignettes or case examples to reinforce learning • Contains consideration of future research directions in each of the topics that the chapters cover. This book will be relevant reading for postgraduates and advanced undergraduates with an interest in children as consumers, consumer behaviour and on marketing courses in general as well as for researchers working in this field.

Journal Des Instituteurs Et Des Institutrices

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Publisher :
ISBN 13 :
Total Pages : 372 pages
Book Rating : 4.:/5 (31 download)

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Book Synopsis Journal Des Instituteurs Et Des Institutrices by :

Download or read book Journal Des Instituteurs Et Des Institutrices written by and published by . This book was released on 1975 with total page 372 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Proceedings of the 3rd International Conference of Economics and Management (CIREG 2016) Volume II

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Publisher : Cambridge Scholars Publishing
ISBN 13 : 1527549194
Total Pages : 657 pages
Book Rating : 4.5/5 (275 download)

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Book Synopsis Proceedings of the 3rd International Conference of Economics and Management (CIREG 2016) Volume II by : Houcine Berbou

Download or read book Proceedings of the 3rd International Conference of Economics and Management (CIREG 2016) Volume II written by Houcine Berbou and published by Cambridge Scholars Publishing. This book was released on 2020-04-06 with total page 657 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book brings together papers presented at the 3rd Conference of Research in Economics and Management (CIREG) held in Morocco in May 2016. With a focus on the challenges of SMEs and innovative solutions, they highlight the contribution of researchers in the fields of business and management, with all their micro and macro-economic aspects. They shed light on the universal scientific vision of the importance of SMEs with answers relevant to their local context and adapted to their specific national situation. The relevance of SME research lies in its heuristic value of analyzing change, rather than in constructing a category, a particularly useful empirical concept. This third volume is focused on marketing and human resources.

Development Education Exchange Papers

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Publisher :
ISBN 13 :
Total Pages : 714 pages
Book Rating : 4.:/5 (319 download)

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Download or read book Development Education Exchange Papers written by and published by . This book was released on 1977 with total page 714 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Elgar Companion to Consumer Research and Economic Psychology

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Publisher : Edward Elgar Publishing
ISBN 13 : 1843768704
Total Pages : 671 pages
Book Rating : 4.8/5 (437 download)

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Book Synopsis The Elgar Companion to Consumer Research and Economic Psychology by : Peter E. Earl

Download or read book The Elgar Companion to Consumer Research and Economic Psychology written by Peter E. Earl and published by Edward Elgar Publishing. This book was released on 2002-01-01 with total page 671 pages. Available in PDF, EPUB and Kindle. Book excerpt: Presents over 100 specially commissioned entries on important topics in consumer research and economic psychology from behaviourism and brand loyalty to trust and the psychology of tourism. Leading scholars in the fields provide stimulating insights into the area as well as summarising existing knowledge.

Consumer Behavior

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Publisher : BoD – Books on Demand
ISBN 13 : 9535136194
Total Pages : 136 pages
Book Rating : 4.5/5 (351 download)

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Book Synopsis Consumer Behavior by : Senay Sabah

Download or read book Consumer Behavior written by Senay Sabah and published by BoD – Books on Demand. This book was released on 2017-11-21 with total page 136 pages. Available in PDF, EPUB and Kindle. Book excerpt: No time in the history, consumption is considered to be as important as in today's world. It defines who we are, how well/perfect we perform our multiroles within the society (buying the most expensive clothes means being the best mom for instances), what symbolic meanings we attribute to our belongings, and how rich/clever/fashion conscious or innovative we are. Due to multidisciplinary and multimethod character of the concept of consumer behavior, it is appropriate to study it accordingly in order to understand the subject with its different aspects and holistically. Especially with the cultural, social, and technological changes within today's world, this issue becomes prominent. This book is a modest try for that end.

Canadiana

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Publisher :
ISBN 13 :
Total Pages : 1394 pages
Book Rating : 4.F/5 ( download)

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Book Synopsis Canadiana by :

Download or read book Canadiana written by and published by . This book was released on 1990 with total page 1394 pages. Available in PDF, EPUB and Kindle. Book excerpt:

A Global History of Consumer Co-operation since 1850

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Publisher : BRILL
ISBN 13 : 9004336559
Total Pages : 877 pages
Book Rating : 4.0/5 (43 download)

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Book Synopsis A Global History of Consumer Co-operation since 1850 by :

Download or read book A Global History of Consumer Co-operation since 1850 written by and published by BRILL. This book was released on 2017-07-03 with total page 877 pages. Available in PDF, EPUB and Kindle. Book excerpt: With contributions from over 30 scholars, A Global History of Consumer Co-operation surveys the origins and development of the consumer co-operative movement from the mid-nineteenth century until the present day. The contributions, covering the history of co-operation in different national contexts in Europe, the Americas, Asia and Australasia, illustrate the wide variety of forms that consumer co-operatives have taken; the different political, economic and social contexts in which they have operated; the ideological influences on their development; and the reasons for their expansion and decline at different times. The book also explores the connections between co-operatives in different parts of the world, challenging assumptions that the story of global co-operation can be traced exclusively to the 1844 Rochdale Co-operative Society. Contributors are: Amélie Artis, Nikola Balnave, Patrizia Battilani, Johann Brazda, Susan Fitzpatrick-Behrens, María Eugenia Castelao Caruana, Kay-Wah Chan, Bernard Degen, Danièle Demoustier, Espen Ekberg, Dulce Freire, Katarina Friberg, Mary Hilson, Mary Ip, Florian Jagschitz, Pernilla Jonsson, Kim Hyung-mi, Akira Kurimoto, Simon Lambersens, Catherine C LeGrand, Ian MacPherson, Francisco José Medina-Albaladejo, Alain Mélo, Jessica Gordon Nembhard, Silke Neunsinger, Greg Patmore, Joana Dias Pereira, Michael Prinz, Siegfried Rom, Robert Schediwy, Corrado Secchi, Geert Van Goethem, Griselda Verbeke, Rachael Vorberg-Rugh, Mirta Vuotto, Anthony Webster and John Wilson.

Preschool Education

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Publisher :
ISBN 13 :
Total Pages : 1356 pages
Book Rating : 4.:/5 (42 download)

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Book Synopsis Preschool Education by :

Download or read book Preschool Education written by and published by . This book was released on 1985 with total page 1356 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Tendances

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Publisher :
ISBN 13 :
Total Pages : 356 pages
Book Rating : 4.:/5 (7 download)

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Download or read book Tendances written by and published by . This book was released on 1973 with total page 356 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Bulletin de la fédération internationale pour l'économie familiale

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Publisher :
ISBN 13 :
Total Pages : 290 pages
Book Rating : 4.E/5 ( download)

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Book Synopsis Bulletin de la fédération internationale pour l'économie familiale by : International Federation of Home Economics

Download or read book Bulletin de la fédération internationale pour l'économie familiale written by International Federation of Home Economics and published by . This book was released on 1975 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Marketing critique : le consommateur collaborateur en question

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Publisher : Lavoisier
ISBN 13 : 2743062649
Total Pages : 146 pages
Book Rating : 4.7/5 (43 download)

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Book Synopsis Marketing critique : le consommateur collaborateur en question by : COVA

Download or read book Marketing critique : le consommateur collaborateur en question written by COVA and published by Lavoisier. This book was released on 2010-06-28 with total page 146 pages. Available in PDF, EPUB and Kindle. Book excerpt: Cet ouvrage est consacré à l'approche dite de marketing critique qui propose un regard décalé sur les discours générés par le marketing et ses alliés tels la sociologie de la consommation, la psychologie du consommateur, etc. Son but est de mettre en lumière dans les discours marketing ce qui relève d'un biais idéologique et non d'une démarche scientifique. Cette approche critique est particulièrement appliquée à la nouvelle logique du marketing, la SDL (Service Dominant Logic) qui donne une place centrale au processus de co-création entre le fournisseur et le consommateur. Le lecteur trouvera dans Marketing critique une panoplie d'idées innovantes qui devrait nourrir une réflexion managériale sur les stratégies permettant aux intervenants de nos sociétés de trouver des solutions novatrices pour répondre à des demandes de services et à des besoins fondamentaux dont celui de l'accès à l'énergie.

Forum

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Publisher :
ISBN 13 :
Total Pages : 700 pages
Book Rating : 4.X/5 (1 download)

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Book Synopsis Forum by :

Download or read book Forum written by and published by . This book was released on 1978 with total page 700 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Cooperative Information

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Publisher :
ISBN 13 :
Total Pages : 546 pages
Book Rating : 4.:/5 (334 download)

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Book Synopsis Cooperative Information by : International Labour Office

Download or read book Cooperative Information written by International Labour Office and published by . This book was released on 1973 with total page 546 pages. Available in PDF, EPUB and Kindle. Book excerpt: