Buyology

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Publisher : Currency
ISBN 13 : 0385523890
Total Pages : 274 pages
Book Rating : 4.3/5 (855 download)

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Book Synopsis Buyology by : Martin Lindstrom

Download or read book Buyology written by Martin Lindstrom and published by Currency. This book was released on 2010-02-02 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: NEW YORK TIMES BESTSELLER • “A fascinating look at how consumers perceive logos, ads, commercials, brands, and products.”—Time How much do we know about why we buy? What truly influences our decisions in today’s message-cluttered world? In Buyology, Martin Lindstrom presents the astonishing findings from his groundbreaking three-year, seven-million-dollar neuromarketing study—a cutting-edge experiment that peered inside the brains of 2,000 volunteers from all around the world as they encountered various ads, logos, commercials, brands, and products. His startling results shatter much of what we have long believed about what captures our interest—and drives us to buy. Among the questions he explores: • Does sex actually sell? • Does subliminal advertising still surround us? • Can “cool” brands trigger our mating instincts? • Can our other senses—smell, touch, and sound—be aroused when we see a product? Buyology is a fascinating and shocking journey into the mind of today's consumer that will captivate anyone who's been seduced—or turned off—by marketers' relentless attempts to win our loyalty, our money, and our minds.

Aspects of Linguistic Variation

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Publisher : Walter de Gruyter GmbH & Co KG
ISBN 13 : 3110609878
Total Pages : 255 pages
Book Rating : 4.1/5 (16 download)

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Book Synopsis Aspects of Linguistic Variation by : Daniël Olmen

Download or read book Aspects of Linguistic Variation written by Daniël Olmen and published by Walter de Gruyter GmbH & Co KG. This book was released on 2018-12-03 with total page 255 pages. Available in PDF, EPUB and Kindle. Book excerpt: Linguistic variation is a topic of ongoing interest to the field. Its description and its explanations continue to intrigue scholars from many different backgrounds. By taking a deliberately broad perspective on the matter, covering not only crosslinguistic and diachronic but also intralinguistic and interspeaker variation and examining phenomena ranging from negation over connectives to definite articles in well- and lesser-known languages, the volume furthers our understanding of variation in general. The papers offer new insights into, among other things, the theoretical notion of comparative concepts, the social or mental nature of language structure, the areal factor in lexical typology and the diachronic implications of semantic maps. The collection will thus be of relevance to typologists and historical linguists, as well as to people studying variation within the areas of cognitive and functional linguistics.

Eat Sleep Bagpipes Repeat

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Author :
Publisher : Createspace Independent Publishing Platform
ISBN 13 : 9781723229053
Total Pages : 104 pages
Book Rating : 4.2/5 (29 download)

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Book Synopsis Eat Sleep Bagpipes Repeat by : Mirako Press

Download or read book Eat Sleep Bagpipes Repeat written by Mirako Press and published by Createspace Independent Publishing Platform. This book was released on 2018-07-18 with total page 104 pages. Available in PDF, EPUB and Kindle. Book excerpt: This adorable music notebook is perfect for staffs, kids and musicians. The high-quality manuscript book includes 110 pages of 12 staves. Let exercise your composing skills with this well-designed music sketchbook! Enjoy!

The Philosophy of Umberto Eco

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Publisher : Open Court Publishing
ISBN 13 : 0812699653
Total Pages : 758 pages
Book Rating : 4.8/5 (126 download)

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Book Synopsis The Philosophy of Umberto Eco by : Sara G. Beardsworth

Download or read book The Philosophy of Umberto Eco written by Sara G. Beardsworth and published by Open Court Publishing. This book was released on 2017-05-09 with total page 758 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Philosophy of Umberto Eco stands out in the Library of Living Philosophers series as the volume on the most interdisciplinary scholar hitherto and probably the most widely translated. The Italian philosopher’s name and works are well known in the humanities, both his philosophical and literary works being translated into fifteen or more languages. Eco is a founder of modern semiotics and widely known for his work in the philosophy of language and aesthetics. He is also a leading figure in the emergence of postmodern literature, and is associated with cultural and mass communication studies. His writings cover topics such as advertising, television, and children’s literature as well as philosophical questions bearing on truth, reality, cognition, language, and literature. The critical essays in this volume cover the full range of this output. This book has wide appeal not only because of its interdisciplinary nature but also because of Eco’s famous “high and low” approach, which is deeply scholarly in conception and very accessible in outcome. The short essay “Why Philosophy?” included in the volume is exemplary in this regard: it will appeal to scholars for its wit and to high school students for its intelligibility.

Elements of Neurogeometry

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Author :
Publisher : Springer
ISBN 13 : 3319655914
Total Pages : 388 pages
Book Rating : 4.3/5 (196 download)

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Book Synopsis Elements of Neurogeometry by : Jean Petitot

Download or read book Elements of Neurogeometry written by Jean Petitot and published by Springer. This book was released on 2017-11-08 with total page 388 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book describes several mathematical models of the primary visual cortex, referring them to a vast ensemble of experimental data and putting forward an original geometrical model for its functional architecture, that is, the highly specific organization of its neural connections. The book spells out the geometrical algorithms implemented by this functional architecture, or put another way, the “neurogeometry” immanent in visual perception. Focusing on the neural origins of our spatial representations, it demonstrates three things: firstly, the way the visual neurons filter the optical signal is closely related to a wavelet analysis; secondly, the contact structure of the 1-jets of the curves in the plane (the retinal plane here) is implemented by the cortical functional architecture; and lastly, the visual algorithms for integrating contours from what may be rather incomplete sensory data can be modelled by the sub-Riemannian geometry associated with this contact structure. As such, it provides readers with the first systematic interpretation of a number of important neurophysiological observations in a well-defined mathematical framework. The book’s neuromathematical exploration appeals to graduate students and researchers in integrative-functional-cognitive neuroscience with a good mathematical background, as well as those in applied mathematics with an interest in neurophysiology.

Cognitive Morphodynamics

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Publisher : Peter Lang Gmbh, Internationaler Verlag Der Wissenschaften
ISBN 13 : 9783034304757
Total Pages : 0 pages
Book Rating : 4.3/5 (47 download)

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Book Synopsis Cognitive Morphodynamics by : Jean Petitot

Download or read book Cognitive Morphodynamics written by Jean Petitot and published by Peter Lang Gmbh, Internationaler Verlag Der Wissenschaften. This book was released on 2011 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book - written in collaboration with René Doursat, director of the Complex Systems Institute, Paris - adds a new dimension to Cognitive Grammars. It provides a rigorous, operational mathematical foundation, which draws from topology, geometry and dynamical systems to model iconic «image-schemas» and «conceptual archetypes». It defends the thesis that René Thom's morphodynamics is especially well suited to the task and allows to transform the morphological structures of perception into Gestalt-like, abstract, proto-linguistic schemas that can act as inputs into higher-level specific linguistic routines. Cognitive Grammars have drawn upon the view that the deep syntactic and semantic structures of language, such as prepositions and case roles, are grounded in perception and action. This study raises difficult problems, which thus far have not been addressed as a mathematical challenge. Cognitive Morphodynamics shows how this gap can be filled.

Catastrophe Theoretic Semantics

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Author :
Publisher : John Benjamins Publishing
ISBN 13 : 9027280606
Total Pages : 130 pages
Book Rating : 4.0/5 (272 download)

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Book Synopsis Catastrophe Theoretic Semantics by : Wolfgang Wildgen

Download or read book Catastrophe Theoretic Semantics written by Wolfgang Wildgen and published by John Benjamins Publishing. This book was released on 1982-01-01 with total page 130 pages. Available in PDF, EPUB and Kindle. Book excerpt: René Thom, the famous French mathematician and founder of catastrophe theory, considered linguistics an exemplary field for the application of his general morphology. It is surprising that physicists, chemists, biologists, psychologists and sociologists are all engaged in the field of catastrophe theory, but that there has been almost no echo from linguistics. Meanwhile linguistics has evolved in the direction of René Thom’s intuitions about an integrated science of language and it has become a necessary task to review, update and elaborate the proposals made by Thom and to embed them in the framework of modern semantic theory.

Watsuji Tetsuro's Rinrigaku

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Author :
Publisher : SUNY Press
ISBN 13 : 9780791430934
Total Pages : 398 pages
Book Rating : 4.4/5 (39 download)

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Book Synopsis Watsuji Tetsuro's Rinrigaku by : Tetsur? Watsuji

Download or read book Watsuji Tetsuro's Rinrigaku written by Tetsur? Watsuji and published by SUNY Press. This book was released on 1996-01-01 with total page 398 pages. Available in PDF, EPUB and Kindle. Book excerpt: Watsuji Tetsuro's Rinrigaku (literally, the principles that allow us to live in friendly community) has been regarded as the definitive study of Japanese ethics for half a century. In Japan, ethics is the study of human being or ningen. As an ethical being, one negates individuality by abandoning one's independence from others. This selflessness is the true meaning of goodness.

Morphogenesis of Meaning

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Publisher : Peter Lang Gmbh, Internationaler Verlag Der Wissenschaften
ISBN 13 : 9783039101047
Total Pages : 0 pages
Book Rating : 4.1/5 (1 download)

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Book Synopsis Morphogenesis of Meaning by : Jean Petitot

Download or read book Morphogenesis of Meaning written by Jean Petitot and published by Peter Lang Gmbh, Internationaler Verlag Der Wissenschaften. This book was released on 2004 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The original French version of «Morphogenesis of Meaning» was one of the important breakthroughs in cognitive semiolinguistics during the eighties. It provided a deep philosophical elaboration of René Thom's Catastrophe Theory and exerted great influence on the main semiolinguistic schools in the world. Translated by Franson Manjali and revised with his help, the present English version focuses on dynamical modeling perspectives, the mathematical content of the models, and epistemologically foundational issues. The central problem dealt with is that of structure. Topological and dynamical models of morphogenesis are applied to structuralist theories such as phonology and categorical perception (Roman Jakobson), structural syntax and geometrical interpretation of case grammars (Lucien Tesnière, Louis Hjelmslev), narrative structures (Vladimir Propp, Claude Lévi-Strauss, Algirdas J. Greimas) as well as semiogenesis. It can be seen that there exists a theoretical convergence between many trends in American cognitive linguistics (Charles Fillmore, Len Talmy, Ron Langacker, George Lakoff) and the dynamical modeling perspectives which were developped in the context of European structuralism.

Axiomatics

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Publisher :
ISBN 13 :
Total Pages : 84 pages
Book Rating : 4.:/5 (27 download)

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Book Synopsis Axiomatics by : Robert Blanché

Download or read book Axiomatics written by Robert Blanché and published by . This book was released on 1962 with total page 84 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Apprendre l'anglais--Écoute facile Lecture facile Texte parallèle COURS AUDIO N° 1

Download Apprendre l'anglais--Écoute facile Lecture facile Texte parallèle COURS AUDIO N° 1 PDF Online Free

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Publisher :
ISBN 13 : 9781519939203
Total Pages : pages
Book Rating : 4.9/5 (392 download)

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Book Synopsis Apprendre l'anglais--Écoute facile Lecture facile Texte parallèle COURS AUDIO N° 1 by : Polyglot Planet

Download or read book Apprendre l'anglais--Écoute facile Lecture facile Texte parallèle COURS AUDIO N° 1 written by Polyglot Planet and published by . This book was released on 2015 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: LECTURE FACILE - ANGLAIS COURS AUDIO N° 1ÉCOUTE FACILE - LECTURE FACILE - APPRENTISSAGE FACILE Voici notre tout dernier cours.JeVous êtes débutant dans l'apprentissage de l'anglais ou avez besoin de faire quelques révisions ? Vous souhaitez non seulement pouvoir parler couramment mais aussi comprendre clairement ce que l'on vous dit ? Bienvenue chez Polyglot Planet. Grâce à nous, vous disposez maintenant des outils adaptés, de l'énergie et de la motivation qu'il vous faut pour comprendre et parler anglais en toute confiance. Apprenez à parler anglais en un temps record grâce à notre collection de textes Lecture facile et nos enregistrements Audio facile. Sans aucune connaissance préalable de la grammaire et des structures de phrases, vous apprendrez à utiliser l'anglais de tous les jours de manière cohérente et efficace. Et ce n'est pas tout ! Vous apprendrez également le vocabulaire, les expressions et les conjugaisons clés dans un environnement structuré conçu pour vous aider à vous constituer des bases solides que vous n'oublierez jamais.Avec notre collection Apprendre à parler anglais - Lecture facile Cours audio facile vous maîtriserez rapidement les compétences d'écoute et de conversation nécessaires pour pouvoir discuter avec tous ceux dont c'est la langue maternelle. Votre professeur audio vous aidera à perfectionner votre prononciation et vous comprendrez même la grammaire sans avoir besoin de vous plonger dans d'ennuyeux manuels. En choisissant notre méthode, vous parlerez anglais au bout de quelques minutes seulement !Les traductions sont fournies pour vous guider et vous aider à faire des associations entre les mots, à comparer les structures de phrase et à enrichir votre vocabulaire. Notre méthode est amusante et actuelle, et elle est faite pour vous. Apprendre l'anglais peut être très amusant - alors achetez cette méthode et commencez dès maintenant à parler anglais !

L'Anglais: Methode Pratique Permettant D'Apprendre a Lire Et a Ecrire La Langue (Ed.1891)

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Author :
Publisher : Hachette Livre - Bnf
ISBN 13 : 9782012565913
Total Pages : 222 pages
Book Rating : 4.5/5 (659 download)

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Book Synopsis L'Anglais: Methode Pratique Permettant D'Apprendre a Lire Et a Ecrire La Langue (Ed.1891) by : Fougeron J.

Download or read book L'Anglais: Methode Pratique Permettant D'Apprendre a Lire Et a Ecrire La Langue (Ed.1891) written by Fougeron J. and published by Hachette Livre - Bnf. This book was released on 2012-03 with total page 222 pages. Available in PDF, EPUB and Kindle. Book excerpt: L'anglais: methode pratique permettant d'apprendre a lire et a ecrire la langue anglaise meme sans professeur / par J. Fougeron, ...Date de l'edition originale: 1891Collection: L'education, recueil hebdomadaire d'instruction populaire; Nos 1-2Ce livre est la reproduction fidele d'une oeuvre publiee avant 1920 et fait partie d'une collection de livres reimprimes a la demande editee par Hachette Livre, dans le cadre d'un partenariat avec la Bibliotheque nationale de France, offrant l'opportunite d'acceder a des ouvrages anciens et souvent rares issus des fonds patrimoniaux de la BnF.Les oeuvres faisant partie de cette collection ont ete numerisees par la BnF et sont presentes sur Gallica, sa bibliotheque numerique.En entreprenant de redonner vie a ces ouvrages au travers d'une collection de livres reimprimes a la demande, nous leur donnons la possibilite de rencontrer un public elargi et participons a la transmission de connaissances et de savoirs parfois difficilement accessibles.Nous avons cherche a concilier la reproduction fidele d'un livre ancien a partir de sa version numerisee avec le souci d'un confort de lecture optimal. Nous esperons que les ouvrages de cette nouvelle collection vous apporteront entiere satisfaction.Pour plus d'informations, rendez-vous sur www.hachettebnf.frhttp: //gallica.bnf.fr/ark: /12148/bpt6k5512554c

Nouvelle Méthode Pour Apprendre L'anglais, Ou Nouveau Cours De Langue Anglaise

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Author :
Publisher : Forgotten Books
ISBN 13 : 9781527669154
Total Pages : 332 pages
Book Rating : 4.6/5 (691 download)

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Book Synopsis Nouvelle Méthode Pour Apprendre L'anglais, Ou Nouveau Cours De Langue Anglaise by : J. Laye

Download or read book Nouvelle Méthode Pour Apprendre L'anglais, Ou Nouveau Cours De Langue Anglaise written by J. Laye and published by Forgotten Books. This book was released on 2017-10-25 with total page 332 pages. Available in PDF, EPUB and Kindle. Book excerpt: Excerpt from Nouvelle Méthode Pour Apprendre L'anglais, Ou Nouveau Cours De Langue Anglaise: Contenant Une Série De Leçons Graduées Et De Nombreux Exercices Progressifs Écrits Dans Le Style Familier De La Conversation Ou 3 mm écrit depuis quelques années sur la langue an glaise, on a fait pleuvoir tant de grammaires ou méthodes pour en faciliter l'étude, qu'on pourra peut-étre nous deman der ce qui a pa nous décider a ajouter un livre de plus 3 tons ceux de ce genre que posséde déja le public. Notre réponse sera bien simple c'est que notre méthode me ressemble a au cune autre, c'est qu'elle est réellement congue sur nu plan en tlerement neuf at original. About the Publisher Forgotten Books publishes hundreds of thousands of rare and classic books. Find more at www.forgottenbooks.com This book is a reproduction of an important historical work. Forgotten Books uses state-of-the-art technology to digitally reconstruct the work, preserving the original format whilst repairing imperfections present in the aged copy. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in our edition. We do, however, repair the vast majority of imperfections successfully; any imperfections that remain are intentionally left to preserve the state of such historical works.

Nouvelle méthode de H. G. Ollendorff pour apprendre à lire, à écrire et à parler une langue

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Author :
Publisher :
ISBN 13 :
Total Pages : 696 pages
Book Rating : 4.:/5 ( download)

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Book Synopsis Nouvelle méthode de H. G. Ollendorff pour apprendre à lire, à écrire et à parler une langue by : Paul ; professore> Fuchs (; professore>)

Download or read book Nouvelle méthode de H. G. Ollendorff pour apprendre à lire, à écrire et à parler une langue written by Paul ; professore> Fuchs (; professore>) and published by . This book was released on 1871 with total page 696 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Elemens de la langue anglaise, ou methode pratique pour apprendre facilement cette langue; par M.Siret

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Publisher :
ISBN 13 :
Total Pages : 176 pages
Book Rating : 4.:/5 (1 download)

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Book Synopsis Elemens de la langue anglaise, ou methode pratique pour apprendre facilement cette langue; par M.Siret by : Pierre-Louis Siret

Download or read book Elemens de la langue anglaise, ou methode pratique pour apprendre facilement cette langue; par M.Siret written by Pierre-Louis Siret and published by . This book was released on 1803 with total page 176 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Éléments de la langue anglaise, ou, Méthode pratique pour apprendre facilement cette langue

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Author :
Publisher :
ISBN 13 :
Total Pages : 228 pages
Book Rating : 4.:/5 ( download)

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Book Synopsis Éléments de la langue anglaise, ou, Méthode pratique pour apprendre facilement cette langue by : Louis-Pierre Siret

Download or read book Éléments de la langue anglaise, ou, Méthode pratique pour apprendre facilement cette langue written by Louis-Pierre Siret and published by . This book was released on 1848 with total page 228 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Apprendre L'anglais

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Author :
Publisher : Createspace Independent Publishing Platform
ISBN 13 : 9781717116642
Total Pages : 514 pages
Book Rating : 4.1/5 (166 download)

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Book Synopsis Apprendre L'anglais by : Ken Xiao

Download or read book Apprendre L'anglais written by Ken Xiao and published by Createspace Independent Publishing Platform. This book was released on 2018-04-17 with total page 514 pages. Available in PDF, EPUB and Kindle. Book excerpt: ***** Neuf heures d'audio disponible ***** Vous voulez apprendre à parler anglais, mais vous ne savez pas par où commencer, vous pensez qu'il y a trop à apprendre, et vous pensez que ça prendra trop de temps. De plus, vous avez quelques connaissances en anglais, mais vous ne le parlez pas très bien. Vous avez essayé plusieurs méthodes et vous faites toujours des fautes de grammaire, vous n'arrivez toujours pas à parler l'anglais couramment, et vous ne pouvez toujours pas prononcer les mots en anglais correctement. Vous pouvez lire l'anglais, mais vous vous sentez trop mal à l'aise ou trop timide pour le parler. En plus de cela, si vous savez déjà comment parler anglais et que vous pensez le parler correctement, croyez-moi, vous le parlez mal. J'ai été à votre place, et je sais que vous le parlez mal. Voici la bonne nouvelle: tout ceci est normal. Vous n'avez juste pas encore utilisé de méthode efficace pour apprendre à parler anglais. Mon nom est Ken Xiao. J'ai été dans votre situation, mais maintenant, je parle anglais comme si c'était ma langue maternelle. Dans ce cours, je vous apprendrai à parler anglais comme si c'était votre langue maternelle. Si vous avez déjà pris des cours d'anglais dans une salle de classe, demandez-vous cela: Pourquoi est-ce que je ne parle pas anglais parfaitement? Ceci est dû au fait que les salles de classe sont conçues pour vous apprendre à l'écrire et à le lire, mais pas à le parler. Dans ce cours, je vous donnerai des instructions par étapes pour vous débarrasser complètement de votre accent et pour parler anglais comme si c'était votre langue natale, mème si vous avez un emploi du temps chargé. Obtenez-le maintenant!