La Responsabilidad Social Corporativa Como Creacion De Valor En Las Empresas

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Emprender con responsabilidad

Author : Norbert Bilbeny
Publisher : Editorial Almuzara
ISBN 13 : 8483566419
Total Pages : 101 pages
Book Rating : 4.4/5 (835 download)

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Book Synopsis Emprender con responsabilidad by : Norbert Bilbeny

Download or read book Emprender con responsabilidad written by Norbert Bilbeny and published by Editorial Almuzara. This book was released on 2012 with total page 101 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ni la acumulación de deuda, ni la construcción de viviendas ni el consumo ilimitado de productos y recursos nos sacarán de la profunda crisis económica, energética y medioambiental que vivimos. El futuro pertenece a las sociedades que faciliten el despliegue de la capacidad emprendedora de sus ciudadanos. Bajo esta premisa, Ángel Pes y Norbert Bilbeny se adentran en el papel clave de la responsabilidad social de las empresas y, desde una visión eminentemente práctica, defienden la necesidad de promover la actividad emprendedora sin descuidar la distribución equitativa de los beneficios del desarrollo económico y su carácter sostenible.Para ello, explican cómo dar forma a las exigencias de una economía sostenible a través de numerosos ejemplos de empresas que han sabido ver las ventajas que ofrece la responsabilidad corporativa. Ser empresario responsable no solo es una elección: es una necesidad para construir el futuro.

Somos estrategas

Author : A.Mª Enrique Jiménez / F. Morales Serrano (Coords.)
Publisher : Editorial GEDISA
ISBN 13 : 8497849752
Total Pages : 210 pages
Book Rating : 4.4/5 (978 download)

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Book Synopsis Somos estrategas by : A.Mª Enrique Jiménez / F. Morales Serrano (Coords.)

Download or read book Somos estrategas written by A.Mª Enrique Jiménez / F. Morales Serrano (Coords.) and published by Editorial GEDISA. This book was released on 2015-10-15 with total page 210 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Knowledge Management for Corporate Social Responsibility

Author : Martín-de Castro, Gregorio
Publisher : IGI Global
ISBN 13 : 1799848345
Total Pages : 388 pages
Book Rating : 4.7/5 (998 download)

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Book Synopsis Knowledge Management for Corporate Social Responsibility by : Martín-de Castro, Gregorio

Download or read book Knowledge Management for Corporate Social Responsibility written by Martín-de Castro, Gregorio and published by IGI Global. This book was released on 2020-09-04 with total page 388 pages. Available in PDF, EPUB and Kindle. Book excerpt: In a changing and complex environment currently facing the main challenges of sustainable development, effective management of knowledge, intellectual assets, organizational learning, and talent management are the basis for social innovation and new ways of competition. In this sense, management and business practice are incorporating social and environmental demands made by all types of stakeholders to improve business decisions and strategies. Knowledge Management for Corporate Social Responsibility provides research exploring the theoretical and practical aspects of linking firm profitability, social development, and natural environment in respect to business management practices. Featuring coverage on a broad range of topics such as employer branding, intellectual capital, and organizational performance, this book is ideally designed for business professionals, small business owners, entrepreneurs, academicians, researchers, and business students.

Research Anthology on Small Business Strategies for Success and Survival

Author : Management Association, Information Resources
Publisher : IGI Global
ISBN 13 : 1799891569
Total Pages : 1496 pages
Book Rating : 4.7/5 (998 download)

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Book Synopsis Research Anthology on Small Business Strategies for Success and Survival by : Management Association, Information Resources

Download or read book Research Anthology on Small Business Strategies for Success and Survival written by Management Association, Information Resources and published by IGI Global. This book was released on 2021-06-25 with total page 1496 pages. Available in PDF, EPUB and Kindle. Book excerpt: Running a small business provides opportunity for greater success, increased growth, and potentially the chance to move to the global business arena, yet also much more risk. Small businesses not only have less employment, but also less annual revenue than a regular-sized business. With the growth of large corporations and chain businesses, it has become harder to maintain the survival of a small business. The COVID-19 pandemic has also brought more pressure onto the already unsteady survival of small businesses, due to forced closures, decreased agility, fewer technological innovations, and smaller customer bases. The Research Anthology on Small Business Strategies for Success and Survival offers current strategies for small businesses that can be utilized in order to maintain equal footing during challenging times. With the proper strategies available to small business owners, small businesses could not only survive, but also excel despite the environment that surrounds them. Covering topics including decision management, new supportive technologies, sustainable development, and micro-financing, this text is ideal for small business owners, entrepreneurs, startup companies, family-owned and operated businesses, restaurateurs, local retailers, managers, executives, academicians, researchers, and students.

El sentido de trabajar

Author : Dave Ulrich
Publisher : Editorial Almuzara
ISBN 13 : 8483566176
Total Pages : 157 pages
Book Rating : 4.4/5 (835 download)

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Book Synopsis El sentido de trabajar by : Dave Ulrich

Download or read book El sentido de trabajar written by Dave Ulrich and published by Editorial Almuzara. This book was released on 2011-06 with total page 157 pages. Available in PDF, EPUB and Kindle. Book excerpt: Las personas que hallan un sentido a su trabajo son más competentes, comprometidas y entusiastas para contribuir a los objetivos de su empresa, lo que generará un mayor compromiso de los clientes y consumidores. En este libro se enseña cómo dotar de sentido y valor al trabajo y cómo crear los espacios laborales idóneos para que empresa y empleado salgan beneficiados, ilustrado con numerosos ejemplos.

Handbook of Research on International Business and Models for Global Purpose-Driven Companies

Author : Perez-Uribe, Rafael Ignacio
Publisher : IGI Global
ISBN 13 : 1799849104
Total Pages : 589 pages
Book Rating : 4.7/5 (998 download)

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Book Synopsis Handbook of Research on International Business and Models for Global Purpose-Driven Companies by : Perez-Uribe, Rafael Ignacio

Download or read book Handbook of Research on International Business and Models for Global Purpose-Driven Companies written by Perez-Uribe, Rafael Ignacio and published by IGI Global. This book was released on 2020-11-20 with total page 589 pages. Available in PDF, EPUB and Kindle. Book excerpt: International businesses struggle to be competitive and influential at the global market level. With the new ideas in the management and leadership disciplines, hard skills are losing or are believed to be losing their strategic relevance while soft skills are praised and highly sought after. The Handbook of Research on International Business and Models for Global Purpose-Driven Companies, a pivotal reference source, provides vital research on international business management strategies and applications within internal organizations that allow companies to strategically position themselves for increased success in the global economy. While highlighting topics such as organizational culture, internal communication, and generational workforce, this publication explores leadership disciplines as well as the methods of handling multicultural organizations. This book is ideally designed for entrepreneurs, executives, managers, business professionals, human resource officials, researchers, academicians, and students.

Decision Management: Concepts, Methodologies, Tools, and Applications

Author : Management Association, Information Resources
Publisher : IGI Global
ISBN 13 : 152251838X
Total Pages : 2350 pages
Book Rating : 4.5/5 (225 download)

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Book Synopsis Decision Management: Concepts, Methodologies, Tools, and Applications by : Management Association, Information Resources

Download or read book Decision Management: Concepts, Methodologies, Tools, and Applications written by Management Association, Information Resources and published by IGI Global. This book was released on 2017-01-30 with total page 2350 pages. Available in PDF, EPUB and Kindle. Book excerpt: The implementation of effective decision making protocols is crucial in any organizational environment in modern society. Emerging advancements in technology and analytics have optimized uses and applications of decision making systems. Decision Management: Concepts, Methodologies, Tools, and Applications is a compendium of the latest academic material on the control, support, usage, and strategies for implementing efficient decision making systems across a variety of industries and fields. Featuring comprehensive coverage on numerous perspectives, such as data visualization, pattern analysis, and predictive analytics, this multi-volume book is an essential reference source for researchers, academics, professionals, managers, students, and practitioners interested in the maintenance and optimization of decision management processes.

Handbook of Research on Promoting an Inclusive Organizational Culture for Entrepreneurial Sustainability

Author : Perez-Uribe, Rafael Ignacio
Publisher : IGI Global
ISBN 13 : 1668452189
Total Pages : 420 pages
Book Rating : 4.6/5 (684 download)

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Book Synopsis Handbook of Research on Promoting an Inclusive Organizational Culture for Entrepreneurial Sustainability by : Perez-Uribe, Rafael Ignacio

Download or read book Handbook of Research on Promoting an Inclusive Organizational Culture for Entrepreneurial Sustainability written by Perez-Uribe, Rafael Ignacio and published by IGI Global. This book was released on 2022-10-28 with total page 420 pages. Available in PDF, EPUB and Kindle. Book excerpt: In recent times, there have been many changes to global work environments that have highlighted the importance of prioritizing an inclusive, equitable, and diverse organizational culture and highlighted the relevance of the decisions that companies make in the present and how they affect their future. This reality contemplates creating an inclusive culture that values diversity and fosters trust, openness, and mutual support to build high-performance teams made up of diverse skills, cultures, and experiences. The Handbook of Research on Promoting an Inclusive Organizational Culture for Entrepreneurial Sustainability explains how proper management of diversity, in all aspects of people’s lives, turns differences into a source of opportunity. It discusses the modern forms of employment and management concepts adapted to the times, allowing people to use their identification and skills successfully in a meaningful way, regardless of their nationality, race, ideas, age, and gender. Covering topics such as equitable climates, socio-intercultural entrepreneurship, and corporate social responsibility, this major reference work is an excellent resource for entrepreneurs, human resource managers, business leaders and executives, government officials, students and faculty of higher education, librarians, researchers, and academicians.

Corporate Boards in Law and Practice

Author : Paul Davies
Publisher : OUP Oxford
ISBN 13 : 0191015253
Total Pages : 867 pages
Book Rating : 4.1/5 (91 download)

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Book Synopsis Corporate Boards in Law and Practice by : Paul Davies

Download or read book Corporate Boards in Law and Practice written by Paul Davies and published by OUP Oxford. This book was released on 2013-11-28 with total page 867 pages. Available in PDF, EPUB and Kindle. Book excerpt: Corporate boards play a central role in corporate governance and are thus regulated in the corporate law and corporate governance codes of all industrialized countries. Yet while there is a common core of rules on the boards considerable differences remain. These differences depend partly on shareholder structure, partly on historical, political and social developments and especially employee representation on the board. More recently, in particular with the rise of the international corporate governance code movement, there is a clear tendency towards convergence, at least in terms of the formal provisions of the codes. This book analyses the corporate boards, their regulation in law and codes and their actual functioning in ten European countries (Belgium, France, Germany, Italy, the Netherlands, Poland, Spain, Sweden, Switzerland and the United Kingdom). It offers the most up to date practical and analytical information on boards in Europe by leading company law experts. The issues addressed include: board structure, composition and functioning (one tier v. two tier, independent directors, expertise and diversity, separating the chair and the CEO functions, information streams, committees, voting and employee representation); enforcement by liability rules (in particular conflicts of interest), incentive structures (remuneration) and shareholder activism.

The World Guide to CSR

Author : Wayne Visser
Publisher : Routledge
ISBN 13 : 1351278908
Total Pages : 488 pages
Book Rating : 4.3/5 (512 download)

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Book Synopsis The World Guide to CSR by : Wayne Visser

Download or read book The World Guide to CSR written by Wayne Visser and published by Routledge. This book was released on 2017-09-08 with total page 488 pages. Available in PDF, EPUB and Kindle. Book excerpt: The World Guide to CSR is the first book to provide comparable national profiles that describe the evolution and practice of Corporate Sustainability and Responsibility (CSR) for 58 countries and 5 global regions. Each regional and national profile includes key information about the relevant CSR history, country-specific issues, trends, research and leading organizations. The purpose of the book is to give CSR professionals (including managers, consultants, academics and NGOs focusing on the social, environmental and ethical responsibilities of business) a quick reference guide to CSR in different regional and national contexts. The need for the book is premised on the fact that CSR professionals and researchers more often than not have a multinational remit and are required to benchmark performance internationally, but find that country-specific CSR information is ad hoc, limited or non-existent. Even where national CSR research exists, it is often hidden in academic journals that practitioners cannot access or do not have the time or inclination to read. The book is an edited volume, with expert contributors from around the world, all of whom have been screened and selected on the basis of their qualifications and experience in CSR. Each regional/country profile includes the following subsections:CSR in context Priority issues Trends Legislation and codes Organizations Case studies Educational institutions References This unique resource will be an essential acquisition for all organisations who need to benchmark their CSR strategies throughout different regions and cultures and want the best possible intelligence on the key issues and concerns relating to corporate social responsibility in all of the markets in which they operate.

Integral Ecology and Sustainable Business

Author : Ove Jakobsen
Publisher : Emerald Group Publishing
ISBN 13 : 1787144631
Total Pages : 293 pages
Book Rating : 4.7/5 (871 download)

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Book Synopsis Integral Ecology and Sustainable Business by : Ove Jakobsen

Download or read book Integral Ecology and Sustainable Business written by Ove Jakobsen and published by Emerald Group Publishing. This book was released on 2017-09-20 with total page 293 pages. Available in PDF, EPUB and Kindle. Book excerpt: This collection addresses the relationship between business, the natural environment, ethics and spirituality with insights from economists, business scholars, philosophers, lawyers, theologians and practitioners globally. The contributions offer new and invigorating approaches to sustainable business practices and sustainability leadership.

Una Guía para Emprendedores Jóvenes, Éxito en México, Productos Digitales con Identidad Mexicana

Author : Isaac Medina
Publisher : KNI Publishing Inc
ISBN 13 :
Total Pages : 78 pages
Book Rating : 4./5 ( download)

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Book Synopsis Una Guía para Emprendedores Jóvenes, Éxito en México, Productos Digitales con Identidad Mexicana by : Isaac Medina

Download or read book Una Guía para Emprendedores Jóvenes, Éxito en México, Productos Digitales con Identidad Mexicana written by Isaac Medina and published by KNI Publishing Inc. This book was released on 2024-04-03 with total page 78 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Una Guía para Jóvenes, tener Éxito en México, con Productos Digitales con Identidad Mexicana" es una guía completa y detallada diseñada específicamente para jóvenes emprendedores que desean aventurarse en el emocionante mundo de los productos digitales con una perspectiva única y auténtica que celebre y promueva la identidad mexicana. Este eBook es único y valioso porque ofrece una combinación equilibrada de teoría, práctica, ejemplos inspiradores, consejos prácticos y herramientas útiles que te guiarán paso a paso en el emocionante y desafiante viaje de emprender y triunfar en el mundo de los productos digitales con una perspectiva y enfoque auténtico y distintivo que celebra y promueve la identidad, cultura y estilo de México. ¡No Esperes Más, Emprende Tu Camino hacia el Éxito Digital Hoy Mismo! Si estás listo para embarcarte en este emocionante viaje hacia el éxito digital y transformar tus pasiones, ideas y visiones en productos digitales innovadores, rentables y significativos que resuenen con tu audiencia y reflejen la rica cultura, historia y estilo de México, ¡no esperes más y obtén tu copia de "Una Guía para Emprendedores Jóvenes, Éxito en México, Productos Digitales con Identidad Mexicana" hoy mismo! Empieza a leer, aprender, crear, innovar, colaborar, crecer, escalar y triunfar con pasión, determinación y creatividad, y descubre cómo puedes hacer una diferencia positiva y duradera en el mundo digital y la sociedad a través de productos digitales auténticos, valiosos y enriquecedores que celebren, promuevan y fortalezcan la identidad, cultura y estilo de México. ¡Únete a la comunidad de emprendedores jóvenes y visionarios que están transformando el mundo digital con pasión, cultura y estilo mexicano, y sé parte del movimiento de innovación, creatividad y éxito en México y más allá!

Etica Comercial, Manual Sobre La Administracion De Una Empresa Comercial Responsable

Author :
Publisher :
ISBN 13 :
Total Pages : 372 pages
Book Rating : 4.:/5 (319 download)

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Book Synopsis Etica Comercial, Manual Sobre La Administracion De Una Empresa Comercial Responsable by :

Download or read book Etica Comercial, Manual Sobre La Administracion De Una Empresa Comercial Responsable written by and published by . This book was released on 2007 with total page 372 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Claves del management

Author : Javier Fernández Aguado
Publisher : Editorial Almuzara
ISBN 13 : 8483567865
Total Pages : 274 pages
Book Rating : 4.4/5 (835 download)

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Book Synopsis Claves del management by : Javier Fernández Aguado

Download or read book Claves del management written by Javier Fernández Aguado and published by Editorial Almuzara. This book was released on 2013-06 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: Mejorar el rendimiento de una organización, a la par que la satisfacción y la realización de las personas que trabajan en ella, es la meta que cualquier buen empresario, gestor o directivo persigue en su día a día. Sin embargo, no todos la logran. Hace falta entrenar mucho el intelecto y la inteligencia emocional, entre otras capacidades, para subirse al podio del éxito en el arte del gobierno de las personas y las compañías. Con el fin de ayudar a cuantos más mejor a conseguir este fin, Javier Fernández Aguado, reconocido profesional del management, capitanea a otros once grandes expertos para ofrecer las claves y las reflexiones a quienes se interesen por este importante asunto. Las perspectivas de José Aguilar, José Manuel Casado, Cosimo Chiesa, Nuria Chinchilla, Luis Huete, Marcos Urarte, Eugenio de Andrés, Enrique Sueiro, Catalina Hoffmann, Christopher Smith y Francisco Misiego cubren tanto el ámbito público como el privado, el de las pymes y el de las multinacionales... Claves del management no es cualquier libro, sino el mejor ejemplo de que España ha dejado de ser importadora de pensamiento directivo para convertirse en exportadora neta del mismo. ¿Te lo vas a perder?

Hacia la empresa razonable

Author : Joaquín Garralda
Publisher : Editorial Almuzara
ISBN 13 : 8483561824
Total Pages : 151 pages
Book Rating : 4.4/5 (835 download)

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Book Synopsis Hacia la empresa razonable by : Joaquín Garralda

Download or read book Hacia la empresa razonable written by Joaquín Garralda and published by Editorial Almuzara. This book was released on 2008-11 with total page 151 pages. Available in PDF, EPUB and Kindle. Book excerpt: Joaquín Garralda determina los parámetros básicos que conforman el modelo del comportamiento empresarial sostenible y responsable desde la perspectiva de la RC. Con prólogo de Ramón Jáuregui.

From Consumer Experience to Affective Loyalty: Challenges and Prospects in the Psychology of Consumer Behavior 3.0

Author : María Pilar Martínez-Ruiz
Publisher : Frontiers Media SA
ISBN 13 : 2889454126
Total Pages : 346 pages
Book Rating : 4.8/5 (894 download)

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Book Synopsis From Consumer Experience to Affective Loyalty: Challenges and Prospects in the Psychology of Consumer Behavior 3.0 by : María Pilar Martínez-Ruiz

Download or read book From Consumer Experience to Affective Loyalty: Challenges and Prospects in the Psychology of Consumer Behavior 3.0 written by María Pilar Martínez-Ruiz and published by Frontiers Media SA. This book was released on 2018-02-19 with total page 346 pages. Available in PDF, EPUB and Kindle. Book excerpt: This research topic for Frontiers in Psychology highlights some of the more relevant changes that have conditioned consumer behavior in recent years—among these, the paradigm shift in marketing is worth emphasizing. Today, the market and the companies are implementing Marketing 4.0; This new marketing approach modifies both the business rules and the channels by changing the way to dialogue, interact and relation with consumers. The present Research Topic brings together 30 studies by 76 authors who analyzed the relevance of consumer behavior changes under this new paradigm, using different theoretical and methodological frameworks. These different papers, mainly constituting original research, examine a variety of sub-topics, including online and mobile environments, value co-creation, internal marketing strategies, and diverse industries and product markets. Given this broad selection of papers, we encourage readers to draw their own conclusions about the complex phenomena of consumer behavior. Our hope is that these different perspectives will cover various gaps in the field and prompt discussion among the audience of Frontiers in Psychology.

Marcas sonrientes

Author : Valiente Alber, Sònia
Publisher : Editorial UOC
ISBN 13 : 8491161112
Total Pages : 214 pages
Book Rating : 4.4/5 (911 download)

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Book Synopsis Marcas sonrientes by : Valiente Alber, Sònia

Download or read book Marcas sonrientes written by Valiente Alber, Sònia and published by Editorial UOC. This book was released on 2016-10-28 with total page 214 pages. Available in PDF, EPUB and Kindle. Book excerpt: ¿Por qué la publicidad televisiva ha empleado tan poco el humor en los últimos años? ¿Por qué la publicidad en España es tan gris? Estas cuestiones son el germen de una investigación que ha durado tres años (2012-2015) y que ha dado lugar a la tesis doctoral: «La conexión emocional generada por el humor como elemento de engagement en marcas consolidadas». Una investigación que ha demostrado que, en un contexto de crisis económica, fragmentación de las audiencias, saturación publicitaria y entorno multipantalla el humor continúa siendo una estrategia válida para generar engagement. Es más, si el anuncio gusta –hace que «la marca me caiga mejor»– se viralizará. Conexión emocional y prescripción orgánica. ¿Hay algo más que una marca pueda soñar?