La influencia de la música en la óptima recepción del mensaje publicitario

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Publisher :
ISBN 13 :
Total Pages : 174 pages
Book Rating : 4.:/5 (949 download)

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Book Synopsis La influencia de la música en la óptima recepción del mensaje publicitario by :

Download or read book La influencia de la música en la óptima recepción del mensaje publicitario written by and published by . This book was released on 2002 with total page 174 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Marketing and Smart Technologies

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Publisher : Springer Nature
ISBN 13 : 9813341831
Total Pages : 783 pages
Book Rating : 4.8/5 (133 download)

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Book Synopsis Marketing and Smart Technologies by : Álvaro Rocha

Download or read book Marketing and Smart Technologies written by Álvaro Rocha and published by Springer Nature. This book was released on 2021-03-09 with total page 783 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book includes selected papers presented at the International Conference on Marketing and Technologies (ICMarkTech 2020), held at ISCTE - University Institute of Lisbon, in the city of Lisbon in Portugal, between 8 and 10 October 2020. It covers up-to-date cutting-edge research on artificial intelligence applied in marketing, virtual and augmented reality in marketing, business intelligence databases and marketing, data mining and big data, marketing data science, web marketing, e-commerce and v-commerce, social media and networking, geomarketing and IoT, marketing automation and inbound marketing, machine learning applied to marketing, customer data management and CRM, and neuromarketing technologies.

The Spanish Language of New Mexico and Southern Colorado

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Publisher : UNM Press
ISBN 13 : 0826345492
Total Pages : 400 pages
Book Rating : 4.8/5 (263 download)

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Book Synopsis The Spanish Language of New Mexico and Southern Colorado by : Garland D. Bills

Download or read book The Spanish Language of New Mexico and Southern Colorado written by Garland D. Bills and published by UNM Press. This book was released on 2008 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt: This linguistic exploration delves into the language as it is spoken by the Hispanic population of New Mexico and southern Colorado.

A Frequency Dictionary of Spanish

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Publisher : Routledge
ISBN 13 : 1134874537
Total Pages : 1457 pages
Book Rating : 4.1/5 (348 download)

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Book Synopsis A Frequency Dictionary of Spanish by : Mark Davies

Download or read book A Frequency Dictionary of Spanish written by Mark Davies and published by Routledge. This book was released on 2017-12-12 with total page 1457 pages. Available in PDF, EPUB and Kindle. Book excerpt: A Frequency Dictionary of Spanish has been fully revised and updated, including over 500 new entries, making it an invaluable resource for students of Spanish. Based on a new web-based corpus containing more than 2 billion words collected from 21 Spanish-speaking countries, the second edition of A Frequency Dictionary of Spanish provides the most expansive and up-to-date guidelines on Spanish vocabulary. Each entry is accompanied with an illustrative example and full English translation. The Dictionary provides a rich resource for language teaching and curriculum design, while a separate CD version provides the full text in a tab-delimited format ideally suited for use by corpus and computational linguistics. With entries arranged both by frequency and alphabetically, A Frequency Dictionary of Spanish enables students of all levels to get the most out of their study of vocabulary in an engaging and efficient way.

The News Gap

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Publisher : MIT Press
ISBN 13 : 0262318199
Total Pages : 317 pages
Book Rating : 4.2/5 (623 download)

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Book Synopsis The News Gap by : Pablo J. Boczkowski

Download or read book The News Gap written by Pablo J. Boczkowski and published by MIT Press. This book was released on 2013-11-08 with total page 317 pages. Available in PDF, EPUB and Kindle. Book excerpt: An analysis of divergent online news preferences of journalists and consumers and what this means for media and democracy in the digital age. The websites of major media organizations—CNN, USA Today, the Guardian, and others—provide the public with much of the online news they consume. But although a large proportion of the top stories these sites disseminate cover politics, international relations, and economics, users of these sites show a preference (as evidenced by the most viewed stories) for news about sports, crime, entertainment, and weather. In this book, Pablo Boczkowski and Eugenia Mitchelstein examine the divergence in preferences and consider its implications for the media industry and democratic life in the digital age. Drawing on analyses of more than 50,000 stories posted on twenty news sites in seven countries in North and South America and Western Europe, Boczkowski and Mitchelstein find that the gap in news preferences exists regardless of ideological orientation or national media culture, and that it is not affected by innovations in forms of storytelling, such as blogs and user-generated content on mainstream news sites. Drawing upon these findings, they explore the news gap's troubling consequences for the matrix that connects communication, technology, and politics in the digital age.

A Dictionary of New Mexico and Southern Colorado Spanish

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Publisher : UNM Press
ISBN 13 : 0890135371
Total Pages : 265 pages
Book Rating : 4.8/5 (91 download)

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Book Synopsis A Dictionary of New Mexico and Southern Colorado Spanish by : Rubén Cobos

Download or read book A Dictionary of New Mexico and Southern Colorado Spanish written by Rubén Cobos and published by UNM Press. This book was released on 2003-06-30 with total page 265 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book, continuously in print since 1983, has become a classic Spanish reference book, widely used in classrooms across the United States. Linguist and folklorist Rubén Cobos, now in his nineties, has been diligently working on revisions for the past decade. Much expanded—the number of pages has increased by seventy—this revised edition will assume its place as the most authoritative reference on the archaic dialect of Spanish spoken in this region.

Best of the Grapevine

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Publisher :
ISBN 13 : 9780933685123
Total Pages : 296 pages
Book Rating : 4.6/5 (851 download)

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Book Synopsis Best of the Grapevine by :

Download or read book Best of the Grapevine written by and published by . This book was released on 1985 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Marriage Book

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Publisher : HarperChristian Resources
ISBN 13 : 0310093023
Total Pages : 337 pages
Book Rating : 4.3/5 (1 download)

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Book Synopsis The Marriage Book by : Nicky Lee

Download or read book The Marriage Book written by Nicky Lee and published by HarperChristian Resources. This book was released on 2019-06-04 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: Full of practical advice, this bestselling book by Nicky and Sila Lee is easy to read and designed to prepare, build, and even mend marriages. The Marriage Book is essential reading for any married or engaged couple. This resource addresses questions like: How can we be happily married to one person for our entire life? How do we resolve conflict? How can we discover and rediscover sexual intimacy? The Marriage Course is a series of seven sessions, designed to help couples invest in their relationship and build a strong marriage. It serves as a bridge between the church and local community by recognizing the need to go beyond the social, as well as physical, walls of the church to help couples with their relationships. Marriage Course is easy to run; the talks are available on DVD (sold separately) and each guest and leader receives a manual. If you enjoy hosting people and have a passion for strengthening family life, you could run a course!

Literacy Education

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Publisher :
ISBN 13 :
Total Pages : 128 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Literacy Education by : Debi Prasanna Pattanayak

Download or read book Literacy Education written by Debi Prasanna Pattanayak and published by . This book was released on 1980 with total page 128 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Bad Twin

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Publisher : Disney Electronic Content
ISBN 13 : 1401384439
Total Pages : 217 pages
Book Rating : 4.4/5 (13 download)

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Book Synopsis Bad Twin by : Gary Troup

Download or read book Bad Twin written by Gary Troup and published by Disney Electronic Content. This book was released on 2006-05-02 with total page 217 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sometimes evil has a familiar face . . . Paul Artisan, P.I. is a new version of an old breed -- a righter of wrongs, someone driven to get to the bottom of things. Too bad his usual cases are of the boring malpractice and fraud variety. Until now. His new gig turns on the disappearance of one of a pair of twins, adult scions of a rich but tragedy-prone family. The missing twin -- a charismatic poster-boy for irresponsibility -- has spent his life daring people to hate him, punishing himself endlessly for his screw-ups and misdeeds. The other twin -- Artisan's client -- is dutiful and resentful in equal measure, bewildered that his "other half" could have turned out so badly, and wracked by guilt at his inability to reform him. He has a more practical reason, as well, for wanting his brother found: their crazy father, in failing health and with guilty secrets of his own, will not divide the family fortune until both siblings are accounted for. But it isn't just a fortune that's at stake here. Truth itself is up for grabs, as the detective's discoveries seem to challenge everything we think we know about identity, and human nature, and family. As Artisan journeys across the globe to track down the bad twin, he seems to have moved into a mirror-world where friends and enemies have a way of looking very much alike. The P.I. may have his long-awaited chance to put his courage and ideals to the test, but if he doesn't get to the bottom of this case soon, it could very well cost him his life. Troup's long-awaited Bad Twin is a suspenseful novel that touches on many powerful themes, including the consequence of vengeance, the power of redemption, and where to turn when all seems lost. Bad Twin is a work of fiction and all names, characters and incidents are used fictitiously; the author himself is a fictional character.

Unlocking the Meaning of Lost

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Publisher :
ISBN 13 : 9781402207266
Total Pages : 308 pages
Book Rating : 4.2/5 (72 download)

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Book Synopsis Unlocking the Meaning of Lost by : Lynnette R. Porter

Download or read book Unlocking the Meaning of Lost written by Lynnette R. Porter and published by . This book was released on 2006 with total page 308 pages. Available in PDF, EPUB and Kindle. Book excerpt: Examines the mysteries, plotlines, and characters of the popular ABC network series, "Lost," and explores the spiritual and philosophical concerns of the show.

Poetic Culture

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Publisher : Northwestern University Press
ISBN 13 : 9780810116788
Total Pages : 260 pages
Book Rating : 4.1/5 (167 download)

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Book Synopsis Poetic Culture by : Christopher Beach

Download or read book Poetic Culture written by Christopher Beach and published by Northwestern University Press. This book was released on 1999 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Poetic Culture, Christopher Beach questions the cultural significance of poetry, both as a canonical system and as a contemporary practice. By analyzing issues such as poetry's loss of audience, the "anthology wars" of the 1950s and early 1960s, the academic and institutional orientation of current poetry, the poetry slam scene, and the efforts to use television as a medium for presenting poetry to a wider audience, Beach presents a sociocultural framework that is fundamental to an understanding of the poetic medium. While calling for new critical methods that allow us to examine poetry beyond the limits of the accepted contemporary canon, and beyond the terms in which canonical poetry is generally discussed and evaluated, Beach also makes a compelling case for poetry and its continued vitality both as an aesthetic form and as a site for the creation of community and value.

Learning Construction Spanglish

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Publisher : McGraw Hill Professional
ISBN 13 : 9780071448192
Total Pages : 314 pages
Book Rating : 4.4/5 (481 download)

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Book Synopsis Learning Construction Spanglish by : Terry Eddy

Download or read book Learning Construction Spanglish written by Terry Eddy and published by McGraw Hill Professional. This book was released on 2005 with total page 314 pages. Available in PDF, EPUB and Kindle. Book excerpt: When construction managers need to talk about the specifics of a construction job – where the electrical outlets need to go, when the framing will be completed, how a plumbing problem will be solved – they need to be able to communicate clearly and effectively with workers. That task gets considerably more difficult when managers and workers are speaking in different languages. More than simple dictionary terms or phrases, managers need a tool for understanding the basics of the language their workers use – a resource that lets them communicate the myriad of questions, issues, schedules, and tasks that come up on a construction job. Learning Construction Spanglish is exactly the tool they need. This book offers up: • Communication tools – a method for understanding the basics of Spanglish – not just dictionary terms. • Practical, useful on-the-job terms and phrases. • Logical organization that makes info fast and easy to find. • Both English/Spanish and Spanish/English glossaries.

Tourism in National Parks and Protected Areas

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Publisher : CABI
ISBN 13 : 0851995896
Total Pages : 332 pages
Book Rating : 4.8/5 (519 download)

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Book Synopsis Tourism in National Parks and Protected Areas by : Paul F. J. Eagles

Download or read book Tourism in National Parks and Protected Areas written by Paul F. J. Eagles and published by CABI. This book was released on 2002 with total page 332 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book describes the state of the art of tourism planning and management in national parks and protected areas. It also provides guidelines for best practice in tourism operations. Other objectives are to: Describe case studies and guidelines that contribute to conservation of biological diversity; consider the role of local communities within or near these areas; outline the development of tourism infrastructure and services; discuss visitor management; provide guidelines to enhance the quality of the tourism experience. The focus is global and the book will appeal to both academics and practitioners.

Engaging People in Sustainability

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Publisher : IUCN
ISBN 13 : 9782831708232
Total Pages : 152 pages
Book Rating : 4.7/5 (82 download)

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Book Synopsis Engaging People in Sustainability by : Daniella Tilbury

Download or read book Engaging People in Sustainability written by Daniella Tilbury and published by IUCN. This book was released on 2004 with total page 152 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book is based on the exchange of professional experiences which featured in an IUCN CEC workshop in August 2002. Practitioners from around the world shared their models of good practice and explored the challenges involved in engaging people in sustainability. The difficulties facing practitioners vary between country and context but some challenges are universal: A lack of clarity in communicating what is meant by sustainable development; An ambition to educate everyone to bring about a global citizenship; Social, organisational or institutional factors constrain change to sustainable development, yet there is an emphasis on formal education, and community educators do not receive the same support; A lack of balance in addressing the integration of environmental, social and economic dimensions leading to an interpretation that ESD is mainly about environment and conservation issues; New learning (rather than teaching) approaches are called for to promote more debate in society. Yet, few are trained or experienced in these new approaches. Practitioners need support to explore new ways of promoting learning. [Foreword, ed].

The End of Television?

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Publisher : SAGE
ISBN 13 : 9781412978521
Total Pages : 239 pages
Book Rating : 4.9/5 (785 download)

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Book Synopsis The End of Television? by : Elihu Katz

Download or read book The End of Television? written by Elihu Katz and published by SAGE. This book was released on 2009-09-17 with total page 239 pages. Available in PDF, EPUB and Kindle. Book excerpt: Is television dead? The classic television era of the 1950s and 1960s, characterized by limited choices of programs broadcast on over the air channels to families as if they were seated around a hearth – and to a nation as if gathered around a campfire – has indeed ended. Throughout the drastic evolution of this media, thousands of studies have examined the short-term effects of television, such as the evaluation of persuasion campaigns. Yet there is scant research on the overreaching sociological impacts of television and its centrality to Western culture over the past 60 years. This compelling volume of The ANNALS is the first collection of rigorous articles devoted to studying ways in which television has impacted our values, ideologies, institutions, social structure, and culture.

Against Literature

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Publisher : U of Minnesota Press
ISBN 13 : 9780816622498
Total Pages : 196 pages
Book Rating : 4.6/5 (224 download)

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Book Synopsis Against Literature by : John Beverley

Download or read book Against Literature written by John Beverley and published by U of Minnesota Press. This book was released on 1993 with total page 196 pages. Available in PDF, EPUB and Kindle. Book excerpt: Is there a way of thinking about literature that is 'outside' or 'against' literature? In Against Literature, John Beverley brilliantly responds to this question, arguing for a negation of the literary that would allow nonliterary forms of cultural practice to displace literature's hegemony.