International Marketing Data and Statistics, 1998

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Publisher : Euromonitor International
ISBN 13 : 9780863387623
Total Pages : 550 pages
Book Rating : 4.3/5 (876 download)

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Book Synopsis International Marketing Data and Statistics, 1998 by : Euromonitor Publications

Download or read book International Marketing Data and Statistics, 1998 written by Euromonitor Publications and published by Euromonitor International. This book was released on 1997-10 with total page 550 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume has been fully revised and updated and provides data coverage of all countries outside of Europe. This reference for international market planners provides data on business and marketing parameters including education, consumer expenditure and population trends and forecasts. Also included is a directory of information sources for extended research.

International Marketing Data and Statistics, 1998

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Publisher :
ISBN 13 :
Total Pages : 611 pages
Book Rating : 4.:/5 (117 download)

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Book Synopsis International Marketing Data and Statistics, 1998 by :

Download or read book International Marketing Data and Statistics, 1998 written by and published by . This book was released on 1998 with total page 611 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Consumer Western Europe 2009/2010

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Publisher : Euromonitor International
ISBN 13 : 9781842644997
Total Pages : 628 pages
Book Rating : 4.6/5 (449 download)

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Book Synopsis Consumer Western Europe 2009/2010 by : Euromonitor International

Download or read book Consumer Western Europe 2009/2010 written by Euromonitor International and published by Euromonitor International. This book was released on 2009-07-13 with total page 628 pages. Available in PDF, EPUB and Kindle. Book excerpt: With comparisons of market size data for over 330 consumer products, across 17 European countries and over a six year time period (2003-2008), Consumer Western Europe 2009/2010 is the must-have reference source for anyone doing strategic marketing planning in Europe.Whether you are looking to identify the largest market for a product or the rate of growth of a particular consumer market, this is the business tool you need to give you instant access to comparable and reliable business intelligence.

European Marketing Data and Statistics 1998

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Author :
Publisher : Euromonitor Publications
ISBN 13 : 9780863387630
Total Pages : 0 pages
Book Rating : 4.3/5 (876 download)

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Book Synopsis European Marketing Data and Statistics 1998 by :

Download or read book European Marketing Data and Statistics 1998 written by and published by Euromonitor Publications. This book was released on 1997-11 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Proceedings of the 1999 Academy of Marketing Science (AMS) Annual Conference

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Author :
Publisher : Springer
ISBN 13 : 3319130781
Total Pages : 462 pages
Book Rating : 4.3/5 (191 download)

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Book Synopsis Proceedings of the 1999 Academy of Marketing Science (AMS) Annual Conference by : Charles H. Noble

Download or read book Proceedings of the 1999 Academy of Marketing Science (AMS) Annual Conference written by Charles H. Noble and published by Springer. This book was released on 2015-02-02 with total page 462 pages. Available in PDF, EPUB and Kindle. Book excerpt: ​This volume includes the full proceedings from the 1999 Academy of Marketing Science (AMS) Annual Conference held in Coral Gables, Florida. The research and presentations contained in this volume cover many aspects of marketing science including marketing strategy, consumer behaviour, international marketing, advertising, marketing education, among others. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.​

International Marketing

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Publisher : Excel Books India
ISBN 13 : 9788174464958
Total Pages : 656 pages
Book Rating : 4.4/5 (649 download)

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Book Synopsis International Marketing by : P. K. Vasudeva

Download or read book International Marketing written by P. K. Vasudeva and published by Excel Books India. This book was released on 2006 with total page 656 pages. Available in PDF, EPUB and Kindle. Book excerpt: With the onset of globalisation, International Marketing has become an important subject among students pursuing MBA in International Marketing and International Trade as also among professionals who study and undertake research projects in the areas such as Foreign Direct Investment, Free Trade Area , World Trade Organisation, UNCTAD and the like. The third edition focuses on global economy and its transmission to India. The global economic condition is perhaps at its best since the World War-II, mainly because of the upward trend in international relations, and aggressive bilateral, multi-lateral as well as regional treaties concerning trade and economy among various countries throughout the globe. An updated table of contents reflects the latest research findings and practices up to the year 2005. The latest edition offers new chapters on Competitive Analysis, Competitive Strategies, Technical Environment, Globalisation, International Retail Management and the World Trade Organisation (WTO) covering right up to Hong Kong Ministerial 2005. Additionally, some assorted current topics such as Performance of Foreign Trade Policy 2004-09, Export Taxes, Composition of Trade, Direction of Trade, Foreign Direct Investment, External Commercial Borrowings, Non-residential Deposits and Exchange Rate Movements have been given due place in the book. Each chapter concludes with a summary, a list of questions and case studies for ready reference. The bibliography is exhaustive including Internet references for further studies. A must read book for MBA, International Marketing and International Trade students and researchers.

International Marketing Data and Statistics

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Publisher :
ISBN 13 :
Total Pages : 632 pages
Book Rating : 4.3/5 (243 download)

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Book Synopsis International Marketing Data and Statistics by :

Download or read book International Marketing Data and Statistics written by and published by . This book was released on 1991 with total page 632 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Post-Soviet States

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Publisher : Taylor & Francis
ISBN 13 : 1040288766
Total Pages : 277 pages
Book Rating : 4.0/5 (42 download)

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Book Synopsis The Post-Soviet States by : Graham Smith

Download or read book The Post-Soviet States written by Graham Smith and published by Taylor & Francis. This book was released on 2024-11-01 with total page 277 pages. Available in PDF, EPUB and Kindle. Book excerpt: The collapse of the Soviet Union has engendered one of the most momentous and critical regional transformations of our tiomes through the formation and development of the post-Soviet states. This book explores the politics of post-Soviet transition and the problems which will continue to face these states well into the twenty-first century, as they struggle towards democracy, market reform, ethnic co-existance and integration into a new geoplolitical post-Cold War world order. Richly illustrated with examples drawn from Russian and other post-Soviet primary sources, the author focuses on three broad themes of transition. Firstly, the progression from colonialism to post-colonialism and the consquences of such changes on national identity and the redefinition of national homeland. Secondly, the movement away from totalitarian rule and the factors which both facilitate and challenge the prospects of a democratic future. Thirdly, the process of securing a successful place in the global capitalist economy.

Consumer International 1998/99

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Publisher : Euromonitor International
ISBN 13 : 9780863388149
Total Pages : 500 pages
Book Rating : 4.3/5 (881 download)

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Book Synopsis Consumer International 1998/99 by :

Download or read book Consumer International 1998/99 written by and published by Euromonitor International. This book was released on 1999 with total page 500 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume provides sales trend data for major consumer markets world-wide. From the buoyant market for audio systems in China and Brazilian trends in fruit consumption, to sales of wine in New Zealand, the researched statistical guide seeks to provide the answers to help with business plans and research projects alike.

The World Competitiveness Yearbook

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Publisher :
ISBN 13 :
Total Pages : 536 pages
Book Rating : 4.:/5 (318 download)

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Download or read book The World Competitiveness Yearbook written by and published by . This book was released on 1998 with total page 536 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Marketing Issues in Transitional Economies

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Publisher : Springer Science & Business Media
ISBN 13 : 1461550092
Total Pages : 281 pages
Book Rating : 4.4/5 (615 download)

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Book Synopsis Marketing Issues in Transitional Economies by : Rajeev Batra

Download or read book Marketing Issues in Transitional Economies written by Rajeev Batra and published by Springer Science & Business Media. This book was released on 2012-12-06 with total page 281 pages. Available in PDF, EPUB and Kindle. Book excerpt: As the markets in transitional economies open and grow, major challenges and opportunities arise for multinational firms entering these markets, local firms facing these new competitors, and policymakers seeking to increase the ability of all firms to compete fairly and efficiently. Yet despite the important questions transition economies pose for policymakers and companies seeking to enter and compete in these new markets, there has been a relative absence of systematic research on these concerns. This book seeks to fill a gap in the existing literature by offering a pioneering and comprehensive examination of issues that have developed as markets in transitional economies become more deregulated and open. The countries discussed include China, the Czech Republic, Hungary, India, Poland, Romania, Russia, South Africa and South Korea. The topics covered are divided into five main sections, and the individual chapters are written by some of the world's leading academic experts on these issues. Most of the authors draw from freshly-collected data in new studies of consumers and/or firms in transitional economies. After an opening section which discusses the marketing issues and challenges multinational and local firms face in transitional economies, the next three sections offer detailed treatments of changing consumer behavior, measuring and improving the marketing orientation of firms, and implementing and managing distribution channels. The fifth and final section is devoted to firm strategies and tactics, examined variously from the perspective of multinational firms entering these new markets, from the viewpoint of existing local firms facing new competitive challenges from global entrants, and from the perspective of local firms seeking to establish themselves in foreign markets where they have not previously competed. Most of the individual chapters are revised versions of papers originally presented at a conference sponsored by the William Davidson Institute, which focuses on research related to emerging and transitional economies, and have not previously appeared in published form. Thus, the book is a unique collection of cutting-edge scholarship on the various aspects of marketing in transitional economies. It will prove valuable reading to academics, policymakers, and international business strategists.

European Marketing Data and Statistics 1996

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Author :
Publisher : Gale Cengage
ISBN 13 : 9780863386404
Total Pages : 528 pages
Book Rating : 4.3/5 (864 download)

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Download or read book European Marketing Data and Statistics 1996 written by and published by Gale Cengage. This book was released on 1995-12 with total page 528 pages. Available in PDF, EPUB and Kindle. Book excerpt:

International Marketing Data and Statistics 1982

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Publisher :
ISBN 13 : 9780903706667
Total Pages : 354 pages
Book Rating : 4.7/5 (66 download)

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Download or read book International Marketing Data and Statistics 1982 written by and published by . This book was released on 1982 with total page 354 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Dynamics of International Advertising

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Publisher : Peter Lang
ISBN 13 : 9781433103841
Total Pages : 382 pages
Book Rating : 4.1/5 (38 download)

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Book Synopsis Dynamics of International Advertising by : Barbara Mueller

Download or read book Dynamics of International Advertising written by Barbara Mueller and published by Peter Lang. This book was released on 2011 with total page 382 pages. Available in PDF, EPUB and Kindle. Book excerpt: "The second edition of this great book brings a wealth of updates and insights into international advertising. Barbara Mueller has a knack of drawing you in so that you find yourself unable to put each chapter down. One of the great strengths of the book is that it provides context, be it historic, societal or marketing, along with considerable depth of knowledge."---Douglas West, University of Birmingham --

International Marketing Data and Statistics 2011

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Publisher : International Marketing Data &
ISBN 13 : 9781842645383
Total Pages : 0 pages
Book Rating : 4.6/5 (453 download)

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Book Synopsis International Marketing Data and Statistics 2011 by :

Download or read book International Marketing Data and Statistics 2011 written by and published by International Marketing Data &. This book was released on 2010 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: International Marketing Data and Statistics 2011 is one of Euromonitor’s best-selling reference books. Now in its 35th edition the book has hard to find demographic, economic and marketing statistics for 160 non-European countries. A broad range of data is researched including home ownership, health and population statistics. Buy this book and you have an ideal starting point for building detailed country profiles.International Marketing Data and Statistics includes - Hard-to-research demographic, economic and marketing statistics in one place - Data for 160 non-European countries that can easily be compared across nations - Data spanning 29 years* for reviewing historic as well as recent trends (*to 1980 where possible) - Contact details for organisations providing official business information - ideal for further research Key areas researchedAdvertising; Agricultural resources and output; Automotives and transport; Banking and finance; Consumer expenditure; Consumer market sizes; Consumer prices and costs; Economic indicators; Education; Energy resources and output; Environmental data; External trade; Health; Home ownership; Household profiles; Income and deductions; Industry; IT and telecommunications; Labour; Media and leisure; Population; Retailing; Travel and tourism Discover - The changes in divorce rates since 1980 - How many properties are rented vs bought with a mortgage in each country - How much South Koreans spend on personal computers per capita - The number of mobile telephone subscriptions in Bolivia

Market Research

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Publisher :
ISBN 13 :
Total Pages : 504 pages
Book Rating : 4.3/5 (243 download)

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Book Synopsis Market Research by : British Library

Download or read book Market Research written by British Library and published by . This book was released on 2002 with total page 504 pages. Available in PDF, EPUB and Kindle. Book excerpt: This 9th edition of Market Research lists all the market research reports from 14 top market reseach journals up to December 2000. All are available for free consultation in the British Library Business Information Service. Market research can be the most expensive type of business information to acquire and previous editions of the guide have been used by companies to find out what has been published, and in choosing which reports to refer to and buy. It lists over 8000 reports covering hundreds of industries from accountancy to the yoghurt industry. The guide includes a subject index with comprehensive cross-referencing and a geographic index to all reports concerning markets overseas.

Business Information at Work

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Publisher : Routledge
ISBN 13 : 1135477353
Total Pages : 348 pages
Book Rating : 4.1/5 (354 download)

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Book Synopsis Business Information at Work by : Michael Lowe

Download or read book Business Information at Work written by Michael Lowe and published by Routledge. This book was released on 2003-09-02 with total page 348 pages. Available in PDF, EPUB and Kindle. Book excerpt: As businesses grow less capital and infrastructure intensive and more people and knowledge intensive it becomes increasingly vital for today's managers to know what business information is available and how to apply it to their own decision-making processes. This book relates organisations' real information needs to specific types and named examples of information sources and services. The final chapter shows how to exploit the vast array of available information systematically, looking, for example, at the role of the information intermediary, the Internet and online hosts. This is a book no well-informed business should be without.