Interkultureller E Commerce Voraussetzungen Realisierung Und Problemfelder

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Interkultureller E-Commerce: Voraussetzungen, Realisierung und Problemfelder

Author : Ina Neumann
Publisher : GRIN Verlag
ISBN 13 : 3638253465
Total Pages : 25 pages
Book Rating : 4.6/5 (382 download)

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Book Synopsis Interkultureller E-Commerce: Voraussetzungen, Realisierung und Problemfelder by : Ina Neumann

Download or read book Interkultureller E-Commerce: Voraussetzungen, Realisierung und Problemfelder written by Ina Neumann and published by GRIN Verlag. This book was released on 2004-02-12 with total page 25 pages. Available in PDF, EPUB and Kindle. Book excerpt: Studienarbeit aus dem Jahr 2003 im Fachbereich Medien / Kommunikation - Medienökonomie, -management, Note: 1,7, Universität Siegen (Medien-Wirtschaft), Sprache: Deutsch, Abstract: „Interkulturelles Marketing ist die Lösung des scheinbaren Dilemmas zwischen globalem Wettbewerb und nicht globalem Nachfrageverhalten. Interkulturelles Marketing versucht nationale Unterschiede zu berücksichtigen und nationale Gemeinsamkeiten auszunutzen1“. E- Business ist längst zur unternehmerischen Normalität geworden und verspricht auch kleinen und mittleren Unternehmen Wettbewerbsvorteile. Die Bedeutung von Internet und E- Business für eine erfolgreiche Geschäftsentwicklung ist heute weltweit bekannt. Jedoch ist bei vielen unternehmen die anfängliche Internet- Euphorie schnell in Ernüchterung umgeschlagen, da oftmals die Erwartungen zu hoch waren oder einfach das nötige know - how zur Umsetzung fehlte. Diese Erfahrungen lassen noch viele, insbesondere deutsche Unternehmen vor einer intensiven Internetnutzung zurückschrecken. Das Wirtschaftsleben der heutigen Zeit ist gekennzeichnet durch globalen Wettbewerb, dem Faktor Zeit und den ständig steigenden Anforderungen der Kunden. Um dem gerecht zu werden, ist der elektronische Handel (E – Commerce) von großer Bedeutung. Mit Online- Shops versuchen Firmen Kunden zu jeder zeit und an nahezu jedem Ort aufzusuchen. Dabei werden die Unternehmen durch ihren Webauftritt automatisch zum Global Player. Doch zum Handel am globalen Markt gehört mehr, als das Darstellen des E- Produktangebotes in englischer Sprache. Was Unternehmen bei ihrem Webauftritt beachten sollten und insbesondere welchen speziellen Herausforderungen für den globalen elektronischen Handel zu bewältigen sind, ist Gegenstand dieser Arbeit. Zu beginn erfolgt eine kurze Begriffsdefinition zum „Internet“ und „E- Commerce“. Anschließend werden Rahmenbedingungen, Realisierungskonzepte sowie Problemfelder und Risiken des E- Commerce dargestellt. Das vierte Kapitel beschäftigt sich mit den Herausforderungen und Schwierigkeiten des interkulturellen Marktes, dem Schwerpunkt der Themenstellung. Den Abschluß bildet die Darstellung von Erfolgskonzepten.

Spaces and Identities in Border Regions

Author : Christian Wille
Publisher : transcript Verlag
ISBN 13 : 3839426502
Total Pages : 385 pages
Book Rating : 4.8/5 (394 download)

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Book Synopsis Spaces and Identities in Border Regions by : Christian Wille

Download or read book Spaces and Identities in Border Regions written by Christian Wille and published by transcript Verlag. This book was released on 2015-11-30 with total page 385 pages. Available in PDF, EPUB and Kindle. Book excerpt: Spatial and identity research operates with differentiations and relations. These are particularly useful heuristic tools when examining border regions where social and geopolitical demarcations diverge. Applying this approach, the authors of this volume investigate spatial and identity constructions in cross-border contexts as they appear in everyday, institutional and media practices. The results are discussed with a keen eye for obliquely aligned spaces and identities and relinked to governmental issues of normalization and subjectivation. The studies base upon empirical surveys conducted in Germany, France, Belgium and Luxembourg.

Individualism And Collectivism

Author : Harry C Triandis
Publisher : Routledge
ISBN 13 : 0429979479
Total Pages : 458 pages
Book Rating : 4.4/5 (299 download)

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Book Synopsis Individualism And Collectivism by : Harry C Triandis

Download or read book Individualism And Collectivism written by Harry C Triandis and published by Routledge. This book was released on 2018-10-09 with total page 458 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores the constructs of collectivism and individualism and the wide-ranging implications of individualism and collectivism for political, social, religious, and economic life, drawing on examples from Japan, Sweden, China, Greece, Russia, the United States, and other countries.

On Dialogue

Author : David Bohm
Publisher : Routledge
ISBN 13 : 1134750501
Total Pages : 120 pages
Book Rating : 4.1/5 (347 download)

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Book Synopsis On Dialogue by : David Bohm

Download or read book On Dialogue written by David Bohm and published by Routledge. This book was released on 2013-04-15 with total page 120 pages. Available in PDF, EPUB and Kindle. Book excerpt: Never before has there been a greater need for deeper listening and more open communication to cope with the complex problems facing our organizations, businesses and societies. Renowned scientist David Bohm believed there was a better way for humanity to discover meaning and to achieve harmony. He identified creative dialogue, a sharing of assumptions and understanding, as a means by which the individual, and society as a whole, can learn more about themselves and others, and achieve a renewed sense of purpose.

Barbarian Spring

Author : Jonas Lüscher
Publisher : Haus Publishing
ISBN 13 : 1908323841
Total Pages : 108 pages
Book Rating : 4.9/5 (83 download)

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Book Synopsis Barbarian Spring by : Jonas Lüscher

Download or read book Barbarian Spring written by Jonas Lüscher and published by Haus Publishing. This book was released on 2015-03-15 with total page 108 pages. Available in PDF, EPUB and Kindle. Book excerpt: On a business trip to Tunisia, Preising, a leading Swiss industrialist, is invited to spend the week with the daughter of a local gangster. He accompanies her to the wedding of two London city traders at a desert luxury resort that was once the site of an old Berber oasis. With the wedding party in full swing and the bride riding up the aisle on a camel, no one is aware that the global financial system stands on the brink of collapse. As the wedding guests nurse their hangovers, they learn that the British pound has depreciated tenfold, and their world begins to crumble around them. So begins Barbarian Spring, the debut novel from Jonas Lüscher, a major emerging voice in European fiction. The timely and unusual novel centers on a culture clash between high finance and the value system of the Maghreb. Provocative and entertaining, Barbarian Spring is a refreshingly original and all-too-believable satire for our times.

Conversational Routine

Author : Florian Coulmas
Publisher : Walter de Gruyter
ISBN 13 : 3110809141
Total Pages : 345 pages
Book Rating : 4.1/5 (18 download)

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Book Synopsis Conversational Routine by : Florian Coulmas

Download or read book Conversational Routine written by Florian Coulmas and published by Walter de Gruyter. This book was released on 2011-07-13 with total page 345 pages. Available in PDF, EPUB and Kindle. Book excerpt: This collection of essays addresses the notion of 'conversational routine', and explores the characteristics of some of the more prepatterned, formulaic, and conventionalized aspects of conversational activity from a variety of perspectives. In his preface, Coulmas claims conversational interaction has its own rules, different from a linguist's notion of 'rule', and that 'conversational rules and routines purport to structure and make possible both the predictable and the non-predictable aspects of conversation' (p. x). Hence the importance of this relatively unexplored side of conversational patterning. Of the thirteen papers included here, three have been previously published in academic journals; the rest are new. Half the authors are European, half are North American; and their disciplines range through linguistics, English, educational linguistics, language teaching, sociology, and psycholinguistics. -- From http://www.jstor.org (Feb. 13, 2015).

Killing and Letting Die

Author : Bonnie Steinbock
Publisher : Fordham Univ Press
ISBN 13 : 9780823215621
Total Pages : 462 pages
Book Rating : 4.2/5 (156 download)

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Book Synopsis Killing and Letting Die by : Bonnie Steinbock

Download or read book Killing and Letting Die written by Bonnie Steinbock and published by Fordham Univ Press. This book was released on 1994 with total page 462 pages. Available in PDF, EPUB and Kindle. Book excerpt: This collection contains twenty-one thought-provoking essays on the controversies surrounding the moral and legal distinctions between euthanasia and "letting die." Since public awareness of this issue has increased this second edition includes nine entirely new essays which bring the treatment of the subject up-to-date. The urgency of this issue can be gauged in recent developments such as the legalization of physician-assisted suicide in the Netherlands, "how-to" manuals topping the bestseller charts in the United States, and the many headlines devoted to Dr. Jack Kevorkian, who has assisted dozens of patients to die. The essays address the range of questions involved in this issue pertaining especially to the fields of medical ethics, public policymaking, and social philosophy. The discussions consider the decisions facing medical and public policymakers, how those decisions will affect the elderly and terminally ill, and the medical and legal ramifications for patients in a permanently vegetative state, as well as issues of parent/infant rights. The book is divided into two sections. The first, "Euthanasia and the Termination of Life-Prolonging Treatment" includes an examination of the 1976 Karen Quinlan Supreme Court decision and selections from the 1990 Supreme Court decision in the case of Nancy Cruzan. Featured are articles by law professor George Fletcher and philosophers Michael Tooley, James Rachels, and Bonnie Steinbock, with new articles by Rachels, and Thomas Sullivan. The second section, "Philosophical Considerations," probes more deeply into the theoretical issues raised by the killing/letting die controversy, illustrating exceptionally well the dispute between two rival theories of ethics, consequentialism and deontology. It also includes a corpus of the standard thought on the debate by Jonathan Bennet, Daniel Dinello, Jeffrie Murphy, John Harris, Philipa Foot, Richard Trammell, and N. Ann Davis, and adds articles new to this edition by Bennett, Foot, Warren Quinn, Jeff McMahan, and Judith Lichtenberg.

Chaos Bound

Author : N. Katherine Hayles
Publisher : Cornell University Press
ISBN 13 : 1501722964
Total Pages : 360 pages
Book Rating : 4.5/5 (17 download)

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Book Synopsis Chaos Bound by : N. Katherine Hayles

Download or read book Chaos Bound written by N. Katherine Hayles and published by Cornell University Press. This book was released on 2018-03-15 with total page 360 pages. Available in PDF, EPUB and Kindle. Book excerpt: Hayles’s point is that the almost simultaneous appearance of interest in complex systems across many disciplines―physics, mathematics, biology, information theory, literature, literary theory―signals a profound paradigm and epistemological shift. She calls the new paradigm ‘orderly disorder.’ This is a timely, informative, and enormously thought-provoking book. — Nancy Craig Simmons ― American Literature N. Katherine Hayles here investigates parallels between contemporary literature and critical theory and the science of chaos. She finds in both scientific and literary discourse new interpretations of chaos, which is seen no longer as disorder but as a locus of maximum information and complexity. She examines structures and themes of disorder in The Education of Henry Adams, Doris Lessing’s Golden Notebook, and works by Stanislaw Lem. Hayles shows how the writings of poststructuralist theorists including Barthes, Lyotard, Derrida, Serres, and de Man incorporate central features of chaos theory.

Repetition in Arabic Discourse

Author : Barbara Johnstone
Publisher : John Benjamins Publishing
ISBN 13 : 9027250286
Total Pages : 143 pages
Book Rating : 4.0/5 (272 download)

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Book Synopsis Repetition in Arabic Discourse by : Barbara Johnstone

Download or read book Repetition in Arabic Discourse written by Barbara Johnstone and published by John Benjamins Publishing. This book was released on 1991 with total page 143 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this examination of expository prose in contemporary Arabic, structural and semantic repetition is found to be responsible both for linguistic cohesion and for rhetorical force. Johnstone identifies and discusses repetitive features on every level of analysis. Writers in Arabic use lexical couplets consisting of conjoined synonyms, which create new semantic paradigms as they evoke old ones. Morphological roots and patterns are repeated at close range, and this creates phonological rhyme as well. Regular patterns of paraphrase punctuate texts, and patterns of parallelism mark the internal structure of their segments. Johnstone offers an explanation for how repetition of all these kinds can serve persuasive ends by creating rhetorical presence, and discusses how the Arabic language and the Arab-Islamic cultural tradition especially lend themselves to this rhetorical strategy. She suggests, however, that discourse repetition serves a crucial function in the ecology of any language, as the mechanism by which speakers evoke and create underlying paradigmatic structure in their syntagmatic talk and writing.

Battleground: Sports [2 volumes]

Author : Michael Atkinson
Publisher : Bloomsbury Publishing USA
ISBN 13 : 0313087873
Total Pages : 596 pages
Book Rating : 4.3/5 (13 download)

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Book Synopsis Battleground: Sports [2 volumes] by : Michael Atkinson

Download or read book Battleground: Sports [2 volumes] written by Michael Atkinson and published by Bloomsbury Publishing USA. This book was released on 2008-12-30 with total page 596 pages. Available in PDF, EPUB and Kindle. Book excerpt: Mega-events like the Olympics, the World Cup of soccer, the World Series of baseball, cycling's Tour de France, and the Super Bowl draw our attention to the deep cultural significance of sport and its role in fostering social bonds. Yet when it comes to sport, there is no shortage of debate: stereotypes regarding sexuality, race, gender, and children have been hotly contested by critics for over 40 years. Even today, sport is one of the very few socially accepted sites of violence, intense competition and controlled forms of social disorder. Battleground: Sports presents the 100 most contentious public and private controversies of the sports world. Highlighted throughout are debates surrounding ethnicity, gender, sexuality, and social identity, sports fan behavior, as well as the role of governments and corporations. Engaging and accessible to a wide variety of readers, this fascinating reference illustrates how sports controversies reflect the historically enduring and changing nature of our broader cultures, and the social battles we engage on a day-to-day basis surrounding the struggles for equality, debates about social violence, the ethics of competition, the politics of civic life, the creation of global communities, and the State's role in protecting citizens. Entries contain an array of thoughtful perspectives on historic and current controversies, and allow readers to formulate their own conclusions. Enhanced with a timeline, a thorough guide of print and electronic resources for high school and undergraduate student research, this one-stop reference goes beyond the newspaper headlines to provide readers with a guide map for understanding what sport controversies teach us about our culture and ourselves.

Cross-Cultural Pragmatics

Author : Juliane House
Publisher : Cambridge University Press
ISBN 13 : 1108845118
Total Pages : 303 pages
Book Rating : 4.1/5 (88 download)

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Book Synopsis Cross-Cultural Pragmatics by : Juliane House

Download or read book Cross-Cultural Pragmatics written by Juliane House and published by Cambridge University Press. This book was released on 2021-09-30 with total page 303 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides an engaging introduction to cross-cultural pragmatics. It is essential reading for both academics and students in pragmatics, applied linguistics, language teaching and translation studies. It offers a corpus-based and empirically-derived framework which allows language use to be systematically contrasted across linguacultures.

Early Childhood Environment Rating Scale (ECERS-3)

Author : Thelma Harms
Publisher : Teachers College Press
ISBN 13 : 9780807755709
Total Pages : 0 pages
Book Rating : 4.7/5 (557 download)

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Book Synopsis Early Childhood Environment Rating Scale (ECERS-3) by : Thelma Harms

Download or read book Early Childhood Environment Rating Scale (ECERS-3) written by Thelma Harms and published by Teachers College Press. This book was released on 2014-11-01 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The long-anticipated new version of the internationally recognized Early Childhood Environment Rating Scale®, ECERS-3, focuses on the full range of needs of preschool- and kindergarten-aged children. This widely used, comprehensive assessment tool measures both environmental provisions and teacher-child interactions that affect the broad developmental needs of young children, including: Cognitive Social-emotional Physical Health and safety ECERS-3 also includes additional Items assessing developmentally appropriate literacy and math activities. Designed for preschool, kindergarten, and child care classrooms serving children 3 through 5 years of age, ECERS-3: Provides a smooth transition for those already using ECERS-R. Emphasizes the role of the teacher in creating an environment conducive to developmental gains. Is designed to predict child outcomes more accurately and with greater precision. Provides a stronger method of distinguishing between good and truly excellent programs. Offers a complete training program with ongoing support available at the Environment Rating Scales Institute (ERSI) website (www.ersi.info). ECERS-3 is appropriate for state and district-wide QRIS and continuous improvement; program evaluation by directors and supervisors; teacher self-evaluation; monitoring by agency staff; and teacher education. The established reliability and long term evidence of validity of the ERS family of instruments make this new version of ECERS particularly useful for RTTT-ELC accountability and research. Suitable for use in inclusive and culturally diverse programs, ECERS-3 subscales evaluate: Space and Furnishings Personal Care Routines Language and Literacy Learning Activities Interaction Program Structure

Forest Fire Detection

Author : Eliot W. Zimmerman
Publisher :
ISBN 13 :
Total Pages : 36 pages
Book Rating : 4.:/5 (319 download)

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Book Synopsis Forest Fire Detection by : Eliot W. Zimmerman

Download or read book Forest Fire Detection written by Eliot W. Zimmerman and published by . This book was released on 1969 with total page 36 pages. Available in PDF, EPUB and Kindle. Book excerpt:

A History of Foreign Labor in Germany, 1880-1980

Author : Ulrich Herbert
Publisher :
ISBN 13 :
Total Pages : 352 pages
Book Rating : 4.F/5 ( download)

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Book Synopsis A History of Foreign Labor in Germany, 1880-1980 by : Ulrich Herbert

Download or read book A History of Foreign Labor in Germany, 1880-1980 written by Ulrich Herbert and published by . This book was released on 1990 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: Combines socioeconomic labor market analysis with a cultural historical study of the impact of migration.

Sociolinguistics and Language Acquisition

Author : Nessa Wolfson
Publisher : Newbury House Publishers
ISBN 13 :
Total Pages : 304 pages
Book Rating : 4.:/5 (321 download)

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Book Synopsis Sociolinguistics and Language Acquisition by : Nessa Wolfson

Download or read book Sociolinguistics and Language Acquisition written by Nessa Wolfson and published by Newbury House Publishers. This book was released on 1983 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Speech Acts Across Cultures

Author : Susan Gass
Publisher : Walter de Gruyter
ISBN 13 : 311021928X
Total Pages : 357 pages
Book Rating : 4.1/5 (12 download)

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Book Synopsis Speech Acts Across Cultures by : Susan Gass

Download or read book Speech Acts Across Cultures written by Susan Gass and published by Walter de Gruyter. This book was released on 2009-09-24 with total page 357 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book investigates the notion of Speech Act from a cross-cultural perspective. The starting point for this book is the assumption that speech acts are realized from culture to culture in different ways and that these differences may result in communication difficulties that range from the humorous to the serious. Importantly, a recurring theme in this volume has to do with the need to verify the form, the function and the constraining variables of speech acts as a prerequisite for dealing with them in the classroom. The book deals with three major areas of Speech Act research: 1) Methodological Issues, 2) Speech Acts in a second language, and 3) Applications. In the first section authors discuss general issues of methodology and present data in an effort to detail the efficacy of different methodologies. Research clearly shows the effect of methodology on the results. This section is followed by a discussion of specific speech acts, including speech acts and strategy use that have as their goal the creation and maintenace of solidarity (i.e. greetings, compliments, apologies) and speech acts that involve face-threatening acts (i.e.complaints, favor-asking, suggestions). In the final section, authors consider applications of speech act research within the context of advertising and business relationships.

Present-Day Spiritualities

Author :
Publisher : BRILL
ISBN 13 : 9004260064
Total Pages : 244 pages
Book Rating : 4.0/5 (42 download)

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Book Synopsis Present-Day Spiritualities by :

Download or read book Present-Day Spiritualities written by and published by BRILL. This book was released on 2013-10-10 with total page 244 pages. Available in PDF, EPUB and Kindle. Book excerpt: Many forms of present-day Western spirituality contribute to people’s well-being, whereas others have raised criticism. The study of these different forms is, however, complicated by their continuously diverging practices and ideas. By bringing to bear a multidisciplinary approach, the ten specialists of this volume are able to analyze diverse new instances of spirituality, e.g. in religious contexts (Buddhism, Christianity), popular use, organizations and enterprises, (alternative) health service, and works of art. Most contributions also discuss methods and theories. In their editorial chapters, Elisabeth Hense, Frans Jespers and Peter Nissen show the remarkable overlaps in the approaches, definitions and evaluations of the contributions in this volume and provide a theoretical framework. Both the fresh analyses and the theoretical reflections in this volume point the way to new approaches in this field of study. Contributors include: Jerry Biberman, Mark Elliott, Miguel Farias, Johan Goud, Paul Heelas, Elisabeth Hense, Frans Jespers, Hubert Knoblauch, Peter Nissen, Paul van der Velde