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Book Synopsis Institut für Marktorientierte Unternehmensführung, Universität Mannheim by : Institut für Marktorientierte Unternehmensführung. Mannheim
Download or read book Institut für Marktorientierte Unternehmensführung, Universität Mannheim written by Institut für Marktorientierte Unternehmensführung. Mannheim and published by . This book was released on 1999 with total page 30 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Wissenschaftliche Arbeitspapiere / Institut für Marktorientierte Unternehmensführung, Universität Mannheim by : Mannheim Institut für Marktorientierte Unternehmensführung
Download or read book Wissenschaftliche Arbeitspapiere / Institut für Marktorientierte Unternehmensführung, Universität Mannheim written by Mannheim Institut für Marktorientierte Unternehmensführung and published by . This book was released on 1999 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Perspektiven der marktorientierten Unternehmensführung by : Christian Homburg
Download or read book Perspektiven der marktorientierten Unternehmensführung written by Christian Homburg and published by Deutscher Universitätsverlag. This book was released on 2011-12-30 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Dieser Sammelband präsentiert Beiträge zur marktorientierten Unternehmensführung, die am Institut für Marktorientierte Unternehmensführung (IMU) der Universität Mannheim in den letzten Jahren entstanden sind. Die Autoren setzen sich auf organisationaler und individueller Ebene mit marktorientierter Unternehmensführung auseinander und beleuchten das Thema aus einer praxisorientierten Perspektive.
Book Synopsis Perspektiven der marktorientierten Unternehmensführung by : Christian Homburg
Download or read book Perspektiven der marktorientierten Unternehmensführung written by Christian Homburg and published by Deutscher Universitätsverlag. This book was released on 2004-10-13 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Dieser Sammelband präsentiert Beiträge zur marktorientierten Unternehmensführung, die am Institut für Marktorientierte Unternehmensführung (IMU) der Universität Mannheim in den letzten Jahren entstanden sind. Die Autoren setzen sich auf organisationaler und individueller Ebene mit marktorientierter Unternehmensführung auseinander und beleuchten das Thema aus einer praxisorientierten Perspektive.
Book Synopsis Wettbewerbsorientierung von Unternehmen by : Marko Grozdanovic
Download or read book Wettbewerbsorientierung von Unternehmen written by Marko Grozdanovic and published by Springer DE. This book was released on 2007 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Resistenz gegenüber Innovationen by :
Download or read book Resistenz gegenüber Innovationen written by and published by Springer DE. This book was released on 2008 with total page 210 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Multichannel Marketing by : Bernd W. Wirtz
Download or read book Multichannel Marketing written by Bernd W. Wirtz and published by Springer Nature. This book was released on with total page 730 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Strategic Management - New Rules for Old Europe by : Christian Scholz
Download or read book Strategic Management - New Rules for Old Europe written by Christian Scholz and published by Springer Science & Business Media. This book was released on 2007-11-05 with total page 313 pages. Available in PDF, EPUB and Kindle. Book excerpt: Lecturers and researchers at Saarland University's Europa-Institut present the latest findings and trends of their most important research topics. They discuss the present state of the art in European management, focussing on the areas of marketing & commerce, finance, human resource management & entrepreneurship, as well as European policy.
Book Synopsis E-business and Telecommunication Networks by : Joaquim Filipe
Download or read book E-business and Telecommunication Networks written by Joaquim Filipe and published by Springer Science & Business Media. This book was released on 2007-11-14 with total page 300 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book constitutes the refereed proceedings of the Second International Conference on E-business and Telecommunication Networks, ICETE 2005. The 85 revised full papers presented were carefully reviewed and selected from 151 submissions. The papers are organized in topical sections on global communication information systems and services, security and reliability in information systems and networks, wireless communication systems and networks, and multimedia signal processing.
Book Synopsis The Routledge Companion to Contemporary Brand Management by : Francesca Dall'Olmo Riley
Download or read book The Routledge Companion to Contemporary Brand Management written by Francesca Dall'Olmo Riley and published by Routledge. This book was released on 2016-07-15 with total page 617 pages. Available in PDF, EPUB and Kindle. Book excerpt: The amount and range of brand related literature published in the last fifty years can be overwhelming for brand scholars. This Companion provides a uniquely comprehensive overview of contemporary issues in brand management research, and the challenges faced by brands and their managers. Original contributions from an international range of established and emerging scholars from Europe, US, Asia and Africa, provide a diverse range of insights on different areas of branding, reflecting the state of the art and insights into future challenges. Designed to provide not only a comprehensive overview, but also to stimulate new insights, this will be an essential resource for researchers, educators and advanced students in branding and brand management, consumer behaviour, marketing and advertising.
Book Synopsis Sustainability in Global Value Chains by : Michael Henke
Download or read book Sustainability in Global Value Chains written by Michael Henke and published by Kogan Page Publishers. This book was released on 2021-02-03 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sustainability can create greater efficiency and cost savings in the supply chain. Supply chains, which are more complex and global than ever before, are full of both risks and opportunities. The risks range from inconsistent or poor quality, supply disruptions and health and safety concerns, to corruption. Businesses face pressure to adopt sustainable supply chain practices from various stakeholders and motivations typically come from one or more of four sources: customers, compliance, costs, competitive advantage. Sustainability in Global Value Chains is the guide to understanding all aspects and approaches of sustainable supply chains using in-depth research from leading academics from sixteen different universities. Sustainability in Global Value Chains focuses on how to make supply chains sustainable, with an emphasis on new technologies and digitization. The research featured covers topics such as KPIs in production and supply chains, the role of standards, blockchain technology and algebraic models. This comprehensive book presents real world issues, problems in implementing sustainability in the supply chain and examples of best practice.
Book Synopsis European Retail Research by : Bernhard Swoboda
Download or read book European Retail Research written by Bernhard Swoboda and published by Springer Science & Business Media. This book was released on 2009-01-30 with total page 231 pages. Available in PDF, EPUB and Kindle. Book excerpt: The aim of EUROPEAN RETAIL RESEARCH is to publish interesting manuscripts of high quality and innovativeness with a focus on retail researchers, retail lecturers, retail students and retail executives. As it has always been, retail executives are part of the target group and the knowledge transfer between retail research and retail management remains a part of the publication’s concept.
Book Synopsis Deutsche Nationalbibliografie by : Die deutsche Nationalbibliothek
Download or read book Deutsche Nationalbibliografie written by Die deutsche Nationalbibliothek and published by . This book was released on 2008 with total page 914 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :Alexander H. Kracklauer Publisher :Springer Science & Business Media ISBN 13 :3540247106 Total Pages :277 pages Book Rating :4.5/5 (42 download)
Book Synopsis Collaborative Customer Relationship Management by : Alexander H. Kracklauer
Download or read book Collaborative Customer Relationship Management written by Alexander H. Kracklauer and published by Springer Science & Business Media. This book was released on 2012-11-07 with total page 277 pages. Available in PDF, EPUB and Kindle. Book excerpt: Driven by rapidly changing business environments and increasingly demanding consumers, many organizations are searching for new ways to achieve and retain a competitive advantage via customer intimacy and CRM. This book presents a new strategic framework that has been tested successfully with various global companies. New management concepts such as Collaborative Forecasting and Replenishment, CRM, Category Management, and Mass Customization are integrated into one holistic approach. Experts from companies like McKinsey and Procter&Gamble, as well as authors from renowned academic institutions, offer valuable insights on how to redesign organizations for the future.
Download or read book German books in print written by and published by . This book was released on 2003 with total page 1420 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Mobile Information Systems II by : John Krogstie
Download or read book Mobile Information Systems II written by John Krogstie and published by Springer Science & Business Media. This book was released on 2005-11-17 with total page 318 pages. Available in PDF, EPUB and Kindle. Book excerpt: Mobile Information Systems II provides a collection of research on the planning, analysis, design, construction, modification, implementation, utilization, evaluation, and management of mobile information systems. The articles focus on the implications of this research in the world of commerce, and address technical issues and constraints on mobile information systems functionalities and design.
Book Synopsis Reihe: Wissenschaftliche Arbeitspapiere by : Institut für Marktorientierte Unternehmensführung (Mannheim)
Download or read book Reihe: Wissenschaftliche Arbeitspapiere written by Institut für Marktorientierte Unternehmensführung (Mannheim) and published by . This book was released on 1996 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
